The Senior Social Media Video Producer will be a key player in our North American marketing team. Working closely with the Social Media Marketing Lead and regional Marketing Head, this individual will be responsible for creating engaging and visually appealing video content to promote our desktop, all-in-one PCs, and notebook PCs. The role will involve developing content strategies, shooting, and editing videos, and managing our social media presence.
Essential Duties and Responsibilities:
- Develop and produce high-quality video content (80%) and photo shooting (20%) for ASUS and ROG social media accounts, including and not limited to TikTok, Instagram, and YouTube.
- Conceptualize and execute creative video ideas that align with our brand identity and target audience.
- Shoot and edit videos using professional video editing software, incorporating motion graphic, visual effects, and compositing as needed.
- Collaborate with the marketing team to develop content calendars and strategies.
- Stay up to date with the latest trends and best practices in social media video content creation.
- Manage and maintain our social media video library.
- Maintain good attendance and punctuality.
Knowledge and Skills:
- Social Media Knowledge: Strong understanding of social media platforms and their algorithms.
- Content Creation Experience: Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, After Effects, CapCut, etc.). Photography skills, including product photography and lifestyle shots.
- On-Camera Presence: Act as the face of the brand in video content, including social media posts, live streams, tutorials, Q&As, and other digital content. Present products, campaigns, and brand messages in a clear, engaging, and professional manner on-camera.
- Office Skill: Microsoft Office 365 programs (Outlook, Word, Excel, and PowerPoint) required.
- Team Coordination: Excellent communication and interpersonal skills. Ability to work independently and as part of a team.
- Ability to work confidently in a rapidly changing, fast-paced and results-oriented corporate environment where a high degree of flexibility is required.
- Excellent written and verbal communication skills in English.
Required Qualifications:
Years of Education
- Bachelor’s degree (B.S. or B.A.) in film, video production, marketing, or a related field.
Work Experience
- Minimum of 3 years of experience in social media video content creation.
- Portfolio demonstrating strong video editing and animation or/and VFX skills.
- Experience working with influencers and managing social media campaigns.
Preferred Qualifications:
- Experience working in a fast-paced, deadline-driven environment.
- Strong understanding of social media analytics and performance metrics.
- Experience with social media advertising and paid promotions.
- A charismatic and outgoing personality that can connect with our target audience.
Working Conditions:
- Typically works in an office environment
- Requires sitting, operating a computer keyboard, telephone, and other office equipment for extended periods of time
- 30% Domestic travel
$90,000–$120,000annually is the estimated pay range for this role working in Fremont, California office. The final amount will be determined based on the qualifications & experience of the candidate relative to the role. Our employee comprehensive benefits include bonuses, medical, dental, vision, life insurance, AD&D insurance, Paid Time Off, EAP, & 401(k).
ASUS is an equal employment opportunity employer. The Company makes employment decisions without regard to race, color, religion, sex, gender, pregnancy/ breastfeeding, medical conditions related to pregnancy or childbirth, sexual orientation, age, national origin or ancestry, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, as well as any other characteristic protected by law, regulation or local ordinance, and strives to comply with all applicable laws on the subject. These employment decisions extend to hiring, placement, promotion, transfer, demotion, layoff, termination, recruitment, pay and other forms of compensation, training and other terms and conditions of employment.
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At TheSoul Publishing, we’re pioneers in scalable content creation — reaching millions across platforms daily. We’re now launching a creator-powered growth experiment for a newly released mobile app and are looking for a UGC Growth Strategist to lead this project-based assignment, focused on driving short-form video performance across TikTok and other platforms.
This is not your typical campaign management role — it’s an opportunity to build and execute a high-volume UGC system that drives measurable installs, brand awareness, and real performance results in a fast-moving experimental setting.
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You’ll lead a short-term, high-impact initiative to build and operate a viral content production engine from scratch:
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Launch and manage a creator ambassador network of 30–50+ content accounts across TikTok, Instagram Reels, YouTube Shorts, Facebook Reels (with possible tests on Threads and Snap)
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Personally recruit, onboard, and brief creators to publish 2–4 videos per day across platforms
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Trackable links in bio or captions
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Deliver a final performance report with insights, learnings, and growth results
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Female-presenting, ideally 30+ years old
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Confident in front of the camera and experienced with platforms like TikTok, IG Reels, YouTube Shorts
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Capable of consistent content posting and following structured creative briefs
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2,000–3,000 short-form videos posted across platforms within 30 days
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5–10+ daily videos reaching 100K+ views organically
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Clear uplift in app downloads and brand visibility
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A trackable, performance-backed case study on UGC-led mobile app growth
What You Bring
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3+ years of experience in UGC marketing, creator program management, or short-form content operations
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Proven track record building or running high-volume TikTok/IG creator initiatives
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Ability to recruit, brief, and motivate creators at scale
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Deep understanding of short-form content trends, hooks, and platform algorithms
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Organized, data-minded, and ready to take ownership of an ambitious one-time initiative
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Bonus: experience driving app installs or brand growth through organic video content
Why Join Us (For This Project)
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Lead a high-impact, short-term UGC experiment with full ownership
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Collaborate with a fast-moving, creative team
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Build a scalable and trackable system that could evolve into a long-term model
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Work fully remotely on your own schedule