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RiseUp is looking for a Content Marketing Manager with high energy, creativity, a passion for words and for creating engaging money related content.
See more at: www.letsriseup.com
RiseUp is an innovative technology service on a mission to make it easy for anyone to enjoy financial wellbeing. We help people tackle their money concerns and to feel more confident about their financial future.
We do so in 3 revolutionary ways:
- We harness the power of digital technology and open banking to aggregate and simplify personal financial information.
- We facilitate open source style “circles of support” that guide people to financial wellbeing.
- We change the way the conversation about money is conducted by making it open, light and, yes, entertaining.
We have changed tens of thousands of customers’ relationship with money in our first market in Israel where we are the biggest consumer fintech and growing rapidly.
We are now building our European presence building sites in London, Amsterdam and Madrid.
About the role
The RiseUp team is looking for a Content Marketing Manager to lead the building of our content and media presence in the UK with the goal of engaging people in conversation around money and helping them easily comprehend complex financial topics. In this role you will need to both write and publish content as well as oversee the production of content that is aimed at helping people grow financially. This role reports directly to the GM of Europe.
In Israel we have a strong and inspiring community with about 50,000 members who help each other grow financially by sharing concerns, tips and motivating one another. One of the first things that we are going to do in Europe is to create a similar community and the cornerstone of that is the content and brand work. This role will work closely with our local community manager, and our Israeli community, brand and content teams to build engaging content for community members. In addition you will be tasked with building our online presence across social media channels (facebook group, instagram influencers, youtube creators etc.) traditional media presence and in person events and gatherings. I Your role will be to translate the RiseUp brand to the UK market and to combine the knowledge and experience gained in Israel, with your know-how to build an even bigger and more vibrant brand in the UK.
Finally, our product (app) inherently includes content as one driver for behavioral change. For example, providing tips on how to make savings in their electricity bill, understanding the impact of the rising interest on their mortgage, and grasping the needed steps towards setting a realistic groceries shopping goal – all in the product. This kind of content creation requires, on the one hand, local knowledge, cultural understanding and “way of work”, and good understanding of the “money world” in the UK. Finally, the ability to work closely with the product team to ensure the experience brings the content to life.
What you are looking for (and will do)
- You will be responsible for RiseUp’s voice in the UK – our tone of voice, what topics we approach, how we engage audiences, how we tell stories.
- You enjoy creating content that will attract and engage people around RiseUp and new kinds of “Money Talk”
- Work and guide freelancers/agencies in the UK in creating and boosting our presence
- Support engagement of community members with fantastic content Work with our brand designers to create all kinds of assets
- Collaborate with creators, influencers, agencies, media in getting the message out to the world and
- Work with the product team to share localized insights and create in-app content
You as a person
- You are a lively, energetic person, able to get others enthusiastic about the company’s mission
- You are a storyteller at heart and a wizard with words, able to make complex topics easy to understand through engaging content
- You have a solid background/understanding of money literacy topics like spending, budget, savings and basic understanding of the investments world
- You are proficient in creating content across different mediums: blog posts, articles, social media posts, videos, stories etc.
- You are able to manage the production of content with freelancers
- You have a strong network of creators that you can engage on different projects
- Excited about a social movement brand with a vibrant community of tens of thousands people helping each other to change their relationship with money and become confident with their money.
- You are comfortable in a startup mentality – fast moving, dynamic scope that often changes as we learn and iterate as we go
- Have high standards, do not compromise on excellence, and are not afraid to learn new things and develop
Your experience
- Native English speaker and know your local UK market – how people feel about money, what are their pains and concerns
- 5+ years handson experience in creating content in the B2C space
- Extensive experience writing authentic posts / blogs / social media
- Experience in handling social media for medium or large brands, either in-house or agency side
- You have a portfolio of content that you have created which combines different media and engaged audiences
- Financial service / personal finance experience – advantage
- Worked in startup/high-tech companies – advantage.
Things to know…
RiseUp is an equal opportunity employer committed to diversity and inclusivity. We never discriminate on the basis of race, national origin, religion, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. If you require reasonable accommodations due to religious beliefs, pregnancy, or disabilities, let us know at any time.
RiseUp
About Sprig
Sprig is the product development lifecycle research platform and is on a mission to make experiences that matter. Companies use Sprig’s Concept and Usability Testing and In-Product Surveys to get research insights from users about new ideas, designs and prototypes, as well as currently available product experiences. Dropbox, Square, Opendoor and Loom trust Sprig to help them build better products.
Companies like Dropbox, Square, Opendoor, Loom and Shift all use Sprig to capture research insights from their users. To date, Sprig has raised $90M from Andreessen Horowitz, Accel, and First Round Capital.
More about our mission, values, and why it’s a great time to join us here.
Our Commitment to Diversity and Inclusion
We prioritize diversity within our team and value different perspectives, educational backgrounds, and life experiences. We encourage people from underrepresented backgrounds to apply.
About the Role
We are seeking a Head of Content to lead the creation and execution of our content marketing strategy. The media landscape has changed: Companies no longer need to rely on traditional media and PR to generate brand awareness and share their message with their audience. Content is one of the critical components of our inbound motion and serves to increase awareness of Sprig, the problem we’re solving, and how we enable companies to build better products and grow more quickly. In the end, our content engine will help develop an engaged audience of brand advocates and ambassadors that will drive word of mouth for Sprig.
As a key member of our marketing team, you will be responsible for developing and implementing a plan to drive brand awareness of and interest in Sprig among our primary buyers (product managers, designers, and user researchers) aligned with how they like to learn and buy software. You will be responsible for creating messaging and content that is simple, clear, and easy to understand, and for continuously improving and optimizing our content marketing efforts. You will also be expected to approach every challenge with a willingness to never settle for less than the best, and to be empathetic to the needs and challenges of our target audience.
This role is based in either San Francisco or New York City with one to two days working in office.
Your Impact
- Establish the content strategy and tone of voice for Sprig’s content––including the topics we should cover, the content formats we should produce, and the distribution channels we should focus on.
- Lead the creation of high-quality, engaging content that resonates with our target audience and drives brand awareness and demand
- Grow and manage our social media presence, engaging with our followers regularly, and work with our CEO and subject matter experts’ accounts.
- Secure and support speaking engagements, AMAs, guest blog posts, and podcast appearances for our CEO and subject-matter experts.
- Work collaboratively with our demand generation team to develop and modify content for paid social, paid partnerships, SEO, and other campaigns.
- Scale our influencer partnerships and leverage our influencer network to develop content for our brand channels.
- Collaborate with our product, sales, and marketing teams to ensure that content is aligned with our product positioning and messaging
- Analyze metrics and performance data to continually optimize our content marketing efforts
- Stay up-to-date on industry trends and best practices in content marketing, and incorporate new ideas and approaches into our strategy
- Uphold our company values of simplicity, never settling, quickly iterating, and being empathetic in all aspects of your work
Your Strengths
- 10+ years of experience in content marketing, preferably in a B2B SaaS or technology company
- Strategy: You’re able to think big picture about the high level goals we are looking to achieve, and work backwards to develop a detailed plan to execute on those goals.
- Storytelling: You’re an exceptional storyteller. You love coming up with content ideas that will resonate with your audience and bringing those ideas to life.
- Writing: Blog posts, emails, social media promotions––whatever it is you’re skilled in coming up with the right words to promote a message. You have exceptional proofreading, editing, and writing skills.
- Cross-Functional: You’re able to work cross-functionally and maintain consistent communication across team and departments.
- Organizational: You have great project management, organizational, and planning skills.
- Analytical: You enjoy tying the work that you do to results.
Benefits & Perks
- Competitive Salary
- Competitive Employee Equity
- 401K Program
- Medical, Dental, and Vision Benefits
- Additional Wellbeing Benefits
- Generous Paid Time Off
- Paid Parental Leave
- Hardware & Software
- Work from Home Equipment Stipend
- Professional Development Stipend
- Flexible Work Options
- Access to Sprig Offices
- Company Events
Employee Pay Disclosure
The base salary range for this full-time position is $170,000 -$190,000 + Equity + Benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all locations (San Francisco, CA; New York, NY). Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your Recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in postings reflect the base salary only, and do not include equity or benefits.
Sprig
MISSION:
Medicines360 is a nonprofit pharmaceutical organization whose mission is to catalyze equitable access to medicines & devices through product development, policy advocacy, and collaboration with U.S. and global partners.
ABOUT MEDICINES360:
Based in San Francisco, Medicines360’s focus is on expanding access to quality medicines for all women, regardless of socioeconomic status, insurance coverage or geography. Our approach starts with understanding women’s unmet health needs and gaps in access, developing quality women’s products to fill those gaps, and engaging in values aligned collaborations and partnerships to help distribute and market these medicines in the US and globally. Revenues from commercial partnerships are then reinvested into advocacy, education, and research and development of other products to further expand access. Medicines360 is proud to be a leader in expanding access to quality medicines for women. We believe that by supporting the products and partnerships we develop, everyone can play a role in expanding access to quality medicines and make a difference in the lives of women, everywhere.
Position Title: Associate Director, Communications & Content Marketing
Reports To: VP, Corporate Communications and Marketing
FLSA Status: Full-time, Exempt
Location: Flex-SF
In Office Presence: 20-40% or less if remote
POSITION SUMMARY:
The Associate Director of Communications will partner with departments across the organization and an agency partner to build the recognition of Medicines360 as a nonprofit pharmaceutical organization and industry thought leader. This position will help elevate the brand by leading the development of content that helps cultivate and sustain relationships with and awareness among key constituencies/stakeholders: including funders, policymakers, potential partners, media, and internal stakeholders.
Reporting to the Vice President, Corporate Communications and Marketing, this role will lead the development of compelling content that delivers against an overarching brand strategy, and partner with other members of the team to ensure flawless execution in digital and printed materials, events, and public relations which consistently articulate and reinforce Medicines360’s vision, mission, activities, accomplishments, and impact.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Assess communications opportunities and liaise with key staff to execute annual communications plans in support of departmental, organizational and brand objectives.
- Lead content development to engage key audiences systematically and meaningfully.
- Proffer insight into audience strategy, cadence, platform relevancy and frequency of organizational messaging.
- Partner with other team members on the development, distribution, and maintenance of print and electronic collateral including, but not limited to annual reports, research and policy briefs, presentation decks, blog posts, brochures, Op-Eds, and our websites, medicines360.org.
- Support public relations activity and develop content that enables internal staff to spotlight and position M360 as subject matter experts in arenas that include but are not limited to Op-Eds, speaking opportunities, contributed editorial content, and press releases.
- Collaborate on the planning, development, and execution of holistic, integrated, and sustained communications campaigns, including thought leadership, media relations, executive visibility, as well as corporate and issue-centric storytelling.
- Support Executive visibility strategy and implementation of annual schedule of domestic and global conferences and thought leadership opportunities by working with cross-functional teams.
- Develop high-quality written materials that conveys the nonprofit pharma narrative across a host of media including digital, web, press releases, blogs, Q&As, speeches, editorials, and social posts.
- Ensure consistent storytelling and strategic alignment around paid/earned/owned and social content and programs.
- Complete required training and ensure compliance with industry regulations, Medicines360 values and standards of ethical behavior, company policies and procedures, and commercial partner requirements. As needed, track and conduct Veeva submissions.
- Other: Perform other job-related duties as assigned.
ESSENTIAL SKILLS & QUALIFICATIONS:
- Bachelor’s Degree or equivalent combination of education, professional training and experience that provides the individual with the required knowledge, skills, and abilities for the job.
- Seven or more years of communications experience, including long form content creation, website development, events, newsletters, and donor communications.
- The ideal candidate is a storyteller with strong verbal and written communication skills that enable effective interactions with both internal and external stakeholders.
- Previous experience will reflect an ability to convey complex information through thoughtful, written articulations. Submission of writing samples is highly encouraged.
- Displays critical attention to detail and deadlines with solid analytical, organizational, and implementation skills and an ability to manage multiple projects simultaneously.
- Communications experience in women’s health desired but not required.
- Demonstrates flexibility and ability to work in a fast-paced, changing, deadline-oriented environment.
- High level of enthusiasm, self-motivation, and capacity to overcome obstacles
- Experience collaborating and ability to work in a team environment.
- Proficiency with Office applications including MS Word, Excel, SharePoint, MS Teams, PowerPoint, and Outlook.
- Demonstrated passion for advancing organizational DEI objectives and influencing others to approach work through an equity lens. Promotes processes and communication style that encourages organization-level cultural competence and inclusion.
- A “roll-up your sleeves” disposition and willingness to get work done at any level, with the ability to serve as a unifying force and position brand and communications discussions at both strategic and tactical levels.
- Travel occasionally meetings and conferences
Medicines360 offers the following competitive benefits:
- Medical, Dental, Vision
- 401K program with employer contribution
- Life and disability insurance
- Sick pay and medical leave
- Parental leave
- Paid vacation and company holidays
- Employee Assistance Program
- Education Assistance
- Flexibility at work
PHYSICAL DEMANDS/MISC:
- Ability to sit at a workstation for an extended period (in-office or remote)
- While performing the duties of this job, the employee may need to, stand, sit, stoop, walk; talk, hear, reach and use hands and fingers to operate a computer keyboard
Effective October 1, 2021, Medicines360 requires all staff, contractors, and consultants to be fully vaccinated against COVID-19. Proof of vaccination or a valid medical or religious exemption is required prior to commencement of employment.
Medicines360 is committed to a diverse workplace and is committed to equal opportunity employment for all job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Medicines360 complies with all applicable local, state and national laws governing nondiscrimination in employment.
Medicines360
KPRC 2, the Graham Media Group owned / NBC affiliated station, seeks an innovative digital journalist who is eager to create engaging daily and enterprise content in the country’s fourth largest city.
This multi-platform content creator will join a leading media company that’s focused on both individual and station success and growth. A highly motivated and creative digital content producer will thrive in our fun, fast-paced, deadline-driven environment.
The ideal candidate will have online news experience, including an in-depth knowledge of content creation, digital video and image editing, and working with a content management system. Our new team member will understand how to develop stories that stand out and appeal to today’s digital audience.
Hours may include evenings, weekends, and holidays.
Responsibilities include:
- Creating and posting breaking, daily, and enterprise content on Click2Houston.com and connected apps, including articles, livestreams, images, videos, and galleries
- Pitching story ideas and seeing them through from start to finish
- Managing the KPRC 2/Click2Houston YouTube page and content creation during each shift
- Monitoring and helping develop meaningful engagement with our audience through the comments section on our site and apps
- Creating social media posts that successfully build an audience and that drive traffic to KPRC 2 programs and platforms
- Scouring social media and watching google trends, in order to promptly create content that people are talking about and sharing
- Developing engaging elements in content, including polls, quizzes, Click2Pins photo and video solicitations and galleries
- Acting quickly to cover high-interest topics and related angles for big story and breaking news coverage
- Crafting push alerts that grab audience attention for newscasts and digital content
- Collaborating with producers, anchors, and reporters to develop content and promotion for content that appeals to viewers and readers
- Reviewing, developing, and sending assigned newsletters
- Supporting initiatives to grow our KPRC 2+ livestream, KPRC 2 Insider membership program, and KPRC 2 Community campaigns
Qualifications
- At least 3 years of experience working with digital content creation, social media and SEO
- Ability to multitask and perform in a fast-paced environment
- Strong AP-style writing and proofreading skills (candidate will take a writing test)
- Sound editorial judgment
- College degree in Journalism/Communications preferred
- Proficiency with digital tools
- Excellent written and verbal communication skills.
- Bilingual in Spanish a PLUS
- Knowledge of Houston and surrounding area
Any offer of employment is conditional upon the successful completion of a pre-employment drug screening, investigative background check, employment/education verifications and reference checks. You must hold a valid driver’s license and be insurable under Texas Law.
No Phone Calls Please
KPRC is an Equal Opportunity Employer. In addition to complying with the requirements of federal law, KPRC will comply with applicable state and local laws prohibiting employment discrimination.
KPRC
Introduction
In the four years since our launch, DLMDD has reverberated across the advertising and branding landscapes by making some of the world’s biggest brands come to life through sound.
We’re now on the search for a Content & Brand Manager to join the marketing team in our London office. This is a key role in communicating our mission, work and thought leadership to the advertising and branding communities.
The role in a nutshell
We build relationships and develop commercial opportunities based on creativity, trust and impact.
You will be responsible for creating and executing the company marketing strategy through the creation of company films, written articles and wider media tactics.
Your goal is to drive engagement with our target audiences; enhancing the awareness and reputation of the DLMDD brand through our unique company style and tone of voice.
Your workstation will be a myriad of Google docs, Final Cut, Premiere, Photoshop and of course a trusty Keynote from time to time. You’ll also have all the best tech in your locker to ply your craft.
You’re the right person if:
• You have a passion for music and sound
• You are highly persuasive and have a way with words
• You are experienced in media creation particularly film making and photography
• You hear the term ‘spin doctor’ know it’s not someone to fix your Peloton
• You can take a story and find and angle to elevate its message for maximum impact
• You can deliver both valuable sales content and editorial output as required
• You enjoy tracking and improving the effectiveness of your output against benchmark KPIs
• You can develop and execute a paid media strategy
• You have strong reporting skills
• You can work collaboratively to bring to life content and marketing ideas from across the agency
• You’re as adept as a soloist as you are playing in a band
Requirements & Experience
• 3+ years experience in a content creation role ideally in the advertising and marketing industries
• Ideally you can play an instrument but if not, you’re a proper music and sound lover
• You have a strong interest in current affairs and all the latest news across the worlds of advertising and branding
Practicalities
Based in Borough, London
Flexible working by mutual agreement
Salary commensurate with experience
Equal Opportunities
DLMDD is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability or age.
DLMDD
PR AND CONTENT MANAGER
We’re looking for someone join our B2B team and take all things PR and Content to the next level? Maybe even grow an entire new side of the business out? Sound exciting? I thought so too!
- 3+ years’ experience in PR and Content
- Hybrid role – 2 days a week in the West Midlands based office
- Up to £40K + benefits
- Line management opportunity
To apply please call 01244 567977 or email [email protected]
WHO ARE WE?
We are a full-service digital agency who have been in operation for over 50 years’; our speciality of B2B clients simply fell into our hands when our clients realised we did things different to others; priding ourselves in constantly being ahead of our competitors and keeping our clients leaders in their international markets.
WHAT YOU WILL BE DOING?
As our PR and Content Manager, you will use your creativity to turn technical and unattractive information into an engaging project across all forms of media, ranging from press releases to social media posts. Your communication skills will allow you to perform effective journalist outreach, that results in our combined features running above competitors. Being at the forefront of the market for our clients is essential, you will utilise your wealth of experience to ensure positive exposure that results in sales. To carry out your role to the expected standard, your management skills will be of the highest importance, you will be required to strategically delegate, organise and mentor your small team of talented individuals to ensure all other tasks are completed impactfully, allowing your team to grow with the business.
WE NEED YOU TO HAVE…
- 3+ experience in content and PR
- Experience working on the top social media platforms
- Excellent communication skills – particularly B2B and management
- A creative outlook
IT’S NICE TO HAVE…
- A black book of PR contacts
TO BE CONSIDERED…
Please apply by clicking online or emailing me at [email protected].
For further information, please call me on 01244 567968. If unavailable, please leave a message and either myself or one of my colleagues will respond. By applying for this role you give express consent for us to process & submit (subject to required skills) your application to our client in conjunction with this vacancy only. Also, follow me on Twitter @SearchableShan or connect with me on LinkedIn, just search Shannon Harrison in Google.
I look forward to hearing from you!
Searchability
Content Specialist (Coordinator)
Mass media company
Hybrid working – 1/2 days PW onsite (West London)
6 Months initial Contract
This position is not overly creative and rather require high attention to detail and a lot of time spent on metadata and in systems and content processing workflows
Vendor management, broadcast, transmission, ingest, scheduling, coordination and operations in general would be suitables profiles of interest
General Summary:
The position will have total responsibility for the receipt and operational processing of source and publication ready materials and associated elements and metadata from a wide range of suppliers internally and externally. This role may also oversee the onward localisation of materials for DNE. They will ensure that the content is technically ready for publication or onward delivery, with any required localisation. Working alongside other departments for ingest and reversioning compliance to ensure each version of a programme adheres to the regional regulatory requirements in time for publication dates. The role involves ensuring multiple internal software tracking and material management systems are live with relevant data and suppliers are able to deliver files through the clients applications. This role requires daily global liaison with the Planning and Scheduling teams, internal and external delivery teams, Reversioning, Ingest and Media Management as well as Localisation vendors and transmission facilities. Communication must be maintained with all departments in order to manage materials through systems, departments and vendors. They are responsible for troubleshooting any material or workflow challenges.
Responsibilities:
● Working with PALM, Duplo, IBMS and Deal daily, and maintaining relevant systems.
● Maintaining live system records, keeping these accurate and up to date.
● Booking internal edits through Edit Gateway and ScheduAll systems
● Liaising with the Reversioning and Edit Teams.
● Ordering the required localisation and Access Services for select feeds, sending scripts and materials to suppliers.
● Effectively managing and coordinating the trafficking of materials to and from global localisation vendors ensuring they are delivered in time for publication.
● Effectively hitting all deadlines for delivery, dispatch and return of materials.
● Highlighting any legacy issues in advance
● Troubleshooting any late running files, daily communication with localisation suppliers for replacements and reference materials.
● Updating scheduling tools with metadata and relevant systems and documentation
● Tracking and validating vendor invoices.
● High level of both internal and external communication.
● Ad hoc tasks to co-ordinate stunts, launches and colleague cover.
Qualifications:
● Some experience of the broadcast industry
● Computer literate, intermediate excel skills, word, previous use of broadcasting systems IBMS and ScheduAll preferable.
● Excellent organisational/administrative skills.
● Attention to detail is essential.
● The ability to prioritise and effectively manage a large number of different projects, clients and vendors simultaneously and prioritising as necessary.
● Excellent people and interpersonal skills, good team player.
● Flexibility and ability to adapt to different demands.
● Initiative, proactivity and motivation.
● Ability to communicate effectively in an international environment
● Provide customer service to internal stakeholders.
Please apply to find out more information
Rethink
About Us:
Azazie, Inc. is on a mission to reinvent shopping for bridesmaid dresses and wedding gowns! Our eCommerce brand connects bridesmaids and brides with over 200 affordable gowns in 60+ colors for bridesmaids, brides, and mothers of the bride. We even carry matching accessories for groomsmen!
Job Overview:
As a Creative Content Manager you will be a “visual storyteller” working directly with the Creative Director and leadership team to concept and execute on a wide range of brand projects including creating visuals and creating eye-catching content that engages, entertains and connects consumers with our brand authentically. This is an incredibly important role as it will be key in bringing the brand to life with engaging content while adapting to needs and trends across all platforms.
Responsibilities and Duties:
- Concept, direct, and execute compelling creative storytelling through visuals across omni-channel platforms while driving creative strategy and execution.
- Participate in regular “brainstorm” meetings for content ideas; Constantly come up with new, out-of-the-box, and beyond-the-brush ideas to make quip the authority in bridal fashion
- Bring creative-thinking and art direction to brand projects and life cycles including concept and delivery across digital marketing and e-commerce (including social media, web, and editorials/campaigns)
- Take ownership to ensure all marketing collateral meets/maintains branding guidelines and timelines, and provides direction to external resources when needed
- Ensure consistency of creative and visuals across all platforms.
- Understand and share performance metrics on a weekly basis
- Monitor trends in social media, fashion, lifestyle/pop culture and appropriately apply that knowledge to create viral content.
- Be a visual creative genius with amazing taste and style
Qualifications:
- 3+ years of content creation experience with a beauty/fashion brand or creative agency
- Detail-oriented AF
- Creative portfolio of results oriented work that shows a diversity of experience
- A strong passion for creativity, content creation and production
- Ability to juggle multiple projects and tasks at the same time, without compromising on quality or focus
- Be strategic in your actions – not just creative
- Strong pulse on newest trends across social media
- Videography, animation, social media, design education or equivalent relevant experience
- Be collaborative, team oriented but also capable of working independently
- Receptive to feedback and adaptable to changing priorities or direction
- Have exceptional communication skills, both written and verbal
Benefits:
- 100% Medical, Dental, Vision, Life insurance offered after a 60-day probationary period
- Paid vacation days and sick leave
- Paid Holidays + Floating Holidays
- 401k
- Parking reimbursement
- DoorDash Dash Pass Subscription and weekly DoorDash credit
- Free snacks and drinks in office
- Employee discount
- Company engagement events
Azazie, Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements. Azazie, Inc. complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Azazie, Inc.
The Director of Digital Strategy & Content is a member of truth’s Marketing Department, a 20-member team which directs all marketing initiatives for the organization’s highly awarded and evolving national youth brand, truth. As a leader on the Youth Experience team, this individual will have a strong digital marketing background and a passion for driving an effective end-to-end digital experience that fosters engagement with truth.
The truth marketing team is driven by our mission to motivate young people to live a healthy life free from addiction to nicotine. The Director of Digital Content will play a key role in this work by shaping and implementing strategies to meet organizational objectives across organic social media, web and CRM. They will have experience developing audience and content strategies that drive conversation and engagement across these tactics. And they will have experience in community management designed to build awareness, brand equity and capture insights.
As someone who gets the big picture, this individual is proactive and always ahead of the game, ensuring that all content requirements are well-defined and aligned with brand. The ideal candidate will be an enthusiastic collaborator and an assertive problem solver. The Director of Digital Content will be responsible for managing a team of one to two people and will report into the Vice President of Digital Engagement. Experience with Salesforce or Drupal is a plus.
What We’re All About
We are an award-winning nonprofit organization dedicated to primarily addressing vape use, a current youth epidemic. We are building a team of smart, creative and passionate professionals who represent diverse backgrounds and disciplines to help us speak, seek and spread the truth about vaping and tobacco.
We are not anti-vaper, but we are anti-sidelines when it comes to the fight against smoking and vaping. If you haven’t already, check us out at
The Day-to-day Stuff
- Partner with the VP of Digital Engagement to plan and implement the digital marketing strategy for truth owned and operated eco-system including truth organic social media, thetruth.com, CRM, and social media.
- Ensure the efficiency and optimization of the ecosystem; working closely with the analytics team to review reporting and insights
- Manage organic social strategies across platforms including:
- Community management. Increase brand awareness among our target audience. Build one-on-one and one-to-many relationships between audience members and our brand. Learn about what our target wants, expects, and needs in terms of content, products, services, and support. Determine a process for social listening and engage agencies as appropriate. Oversee community manager.
- Creation of content calendars and creative briefs
- Drive truth campaign CRM tactics inclusive of audience and content strategy and management of vendor implementation
- Email campaigns implemented in Salesforce Pardot
- SMS campaigns implemented in Mobile Commons
- Oversee thetruth.com content strategy and content development
- Develop annual content plan inclusive of site personalization and testing opportunities
- Manage digital agency and maintenance of site
- Partner with in-house creative team and cross-functional leaders on the content and production via Drupal CMS
- Use SEO tactics to maximize search rankings, optimize content, and maintain site standards.
- Develop strong relationships with in-house creative team, agency and vendor partners; manage their deliverables and work processes on a day-to-day basis, providing direction and feedback on strategy, positioning, messaging and creative.
Qualifications
The ideal candidate must have a bachelor’s degree with a minimum of 8 years of digital marketing experience:
- At an agency or brand
- Across organic social media, web and CRM
- In building audience communities to grow awareness and equity
- In audience and content strategies that drive conversation and engagement.
Outstanding attention to detail and commitment to excellence. Strong project management experience is a plus. Proactive, creative, optimistic and fired up by new challenges. The individual must have the ability to work independently and efficiently to manage projects through their entire life cycle, in collaboration with internal and external team members; comfortable in a fast-paced, dynamic, demanding and culturally casual environment; high-energy, professional and able to manage multiple tasks simultaneously.
Compensation Package
Salary is competitive based on experience with EXCELLENT benefits.
At Truth Initiative, the health and safety of our employees are of the utmost importance. As such, Truth Initiative has implemented a mandatory COVID vaccination policy for all employees who will work at our physical location, attend any of our in-person events or travel on behalf of Truth Initiative. It is expected that all staff are fully vaccinated. Staff unable to be vaccinated because of a medical or religious reason, may request an accommodation to Human Resources.
Interested Applicants Should Submit Their Resume To
OR
Human Resources
Attn: Director of Digital Strategy & Content
900 G Street, NW
Fourth Floor
Washington, DC 20001
Fax: 202.204.5214
No telephone calls please.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, veteran status or disability.
Truth Initiative
Content Strategy Director
About Spark Education Group
Spark Education Group is a fast-growing global online education company specializing in interactive live-instruction with small-group classes for kids. Our mission is to “spark passion for learning, ignite lifelong growth”. Since 2018, the company has attracted over half a million users worldwide and is backed by top global investors including KKR, IDG Capital, GGV Capital, Sequoia China, Carlyle, Northern Light Venture Capital and GSR Ventures.
Spark Education Group’s portfolio includes:
VISPARK, featuring Spark Math (a math curriculum combining Singapore Math with Common Core State Standards), and Spark Chinese (Chinese language learning curriculum)
Huohua Siwei (a Chinese-language online learning service)
Allschool (online marketplace connecting teachers and learners)
ClassPod (education platform enabling interactive live-instruction for small-group classes)
The Role
We are looking for a Content Strategy Director to join our Brand team. The ideal candidate has experience implementing a content strategy and leading a team to deliver high quality content from concept to production across a wide range of formats. It is necessary that you are passionate about the cross section of education and technology, able to understand the needs of parents, teachers, and young kids. It will also be important to have experience working across cultures, time zones, languages, and teams (though the output will be done in English). You will report into the Brand organization and lead a team of copywriters and translators, and cross-functionally with Creative Design, Product, and the Regional Business teams to drive growth.
Responsibilities
Be a key leader in developing and implementing the brand’s content marketing strategy
Determine how to create, promote and distribute relevant and valuable content to attract and engage customers
Develop hypotheses about what we should say, and endeavor to test those hypotheses and refine work accordingly; constantly measure the results of your work and strategize how to send even more effective messages
Oversee and coach the content creation and final output for marketing campaigns, including material for print ads and digital platforms
Ensure that content is appropriate for the our brand and campaign strategy
Ensure cohesive copy across channels; make sure we’re all telling the same story, and that that story’s working for us
Collaborate with marketers, producers, product managers, creatives, and other internal and external partners on cross-functional projects
Immerse yourself in edtech products and content to ensure you are communicating with credibility and brand alignment
About You
8-10 years of experience working in editorial and content leadership role
Minimum of 5 years working with or within a marketing organization
Experience in leading diverse teams
Versatile with a range of experience in different forms of copywriting, like advertising, conversion, and UX
Demonstrated success in product storytelling and content strategy
Awareness of cultural trends and a desire to take risks and experiment with new and unique campaign strategies
Ability to juggle multiple projects under tight deadlines without much oversight
Comfort leading and collaborating with others across cultures and timezones to develop creative strategies and key messages
Detail-oriented and obsessive about writing quality and impact
Other details
We offer competitive salaries commiserate with experience
Paid time off and benefits
Hybrid-remote model with majority of team located in the Bay Area
VISPARK