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Digital Campaign Manager/Analyst

Love food? Passionate about digital marketing? IN Food Marketing & Design is seeking a Digital Campaign Manager/Analyst to strategize, plan, manage and analyze digital media platforms across Google Ads and programmatic media. This includes collaboration and analysis of paid social (Meta, LinkedIn and YouTube) and digital publisher media for our growing list of top B2B and B2C food brands. 

The ideal candidate has a 4-year degree and has 3-4 years of experience of digital media planning experience, preferably in an agency setting. Must be Google Ads certified, and have experience managing campaigns, ideally for B2B. Must have a strong knowledge of Google Analytics. 

Specific responsibilities include:

·       Digital campaign strategy and management 

·       Collaborate with internal team and clients to determine goals, KPIs and campaign objectives

·       Recommend appropriate digital marketing mix for campaigns across Google and programmatic, collaborating with social team and media manager for digital campaign coverage

·       Brainstorm campaign tactics and A/B testing opportunities for upcoming campaigns

·       Bring deep knowledge of and mastery of global search engine marketing, display, video and social media with A/B testing and geo-based experimentation.

·       Conduct keyword research, ad copy testing, and landing page optimization to maximize campaign performance

·       Recommend campaign targeting and keyword recommendations 

·       Set up and provide daily management of all Google Ads and programmatic campaigns, and execute paid search bidding, targeting and campaign optimization

·       Collaborate with internal team on paid social and digital publisher media campaigns

·       Strategize areas for optimization and recommend /implement changes

·       Stay abreast of new technologies and how they can apply to campaigns

·       Stay up-to-date with industry trends, search engine algorithm updates, and best practices to ensure our strategies remain cutting-edge and effective.

·       Actively monitor daily and monthly budgets 

Campaign analysis:

·       Analyze cross-platform digital performance and web traffic, compiling monthly and quarterly reports to adjust and optimize tactics and campaigns (Google Ads, programmatic, digital publisher media and paid social)

·       Present reporting and analysis on virtual video calls with clients

·       Experience with quantitative analysis and delivering actionable insights

·       Work with team to implement key learnings into future campaigns

Preferred candidate will: 

·       Have strong understanding of client category landscape and competitive factors

·       Be self-starter who engages in pro-active communication with clients

·       Promptly alert clients of important updates, issues, questions and obstacle

IN Food Marketing & Design is a full-service advertising agency that specializes in the food industry. We received the 2023 Best Places to Work Award by the Mpls/St. Paul Business Journal. We are diligent problem solvers who love what we do, and it shows through our curiosity and contagious passion. We believe business is about more than profits, it’s about genuine care and connection to our community and the people we serve. That’s why we give back 5% of our profits to help alleviate hunger locally. If this sounds like you, we would love to hear from you. Email your application to [email protected]

IN Food Marketing & Design

For over 76 years, Ernest Packaging Solutions has been committed to the success of our extended family, our customers, our employees, and the packaging industry itself. When you work with Ernest, you’ll enjoy the advantages of learning proven methods of success, a proactive approach, and having fun while earning what you’re worth with a lot of really awesome people.

Ernest Packaging Solutions is currently in search of a Client Coordinator Manager (Customer service manager) for our division located in Reno, NV. This is a full-time position that offers a competitive base salary, along with benefits, and a WONDERFUL company culture.

We are searching for a Client Coordinator Manager who will direct and manage our customer service department. You will be responsible for creating the optimum client experience. Identifies, hires, and trains client service oriented personnel with strong sense of urgency and detail oriented skill sets. This role is key to our success.

Essential Functions

  • Directs and manages customer service
  • Coordinates service center activities through planning with departmental managers to ensure that the total client service objectives are accomplished in a timely and cost effective manner
  • Establishes and monitors overall department performance
  • Provides leadership and training to accomplish company goals and objectives

Additional Responsibilities

  • Mentor: Insures the development of staff through regular performance review as it relates to departmental objectives
  • Trainer and Evaluator: Establishing training program based on needs of department, objectives of company goals. Ensures highest level of skill development and client satisfaction
  • Coordinates the development of our new Client Relationship Managers as it relates to the successful development of leads, territory management, account opportunity tracking, and priority setting
  • Outbound Call Center, Lead Generation and Customer Service Leader: Uses proven call center and service programs to engage clients directly and tracking of client satisfaction, allowing for long term relationships and in depth account penetration
  • Best Business Practices: Measures comparative business practices, keeps up to date on new techniques and trains staff on efficient, effective client engagement
  • Assures corporation has up to date files on each customer
  • Establish promotional outbound programs to increase sales
  • Assures all corporate policies and procedures are communicated and followed

Qualifications

  • Bachelor’s degree from accredited university and over five years call center/customer service management experience or equivalent combination of formal education/training and experience in the industrial packaging or related industry
  • Familiarity with call center and customer service set up and organization
  • Working knowledge of CRM management systems
  • Thorough knowledge of outbound calling techniques and customer service measurements of success
  • Demonstrated ability to communicate effectively both verbally and in writing
  • Background with distribution methods, process improvement programs, and procedures

Ernest Packaging Solutions

For over 76 years, Ernest Packaging Solutions has been committed to the success of our extended family, our customers, our employees, and the packaging industry itself. When you work with Ernest, you’ll enjoy the advantages of learning proven methods of success, a proactive approach, and having fun while earning what you’re worth with a lot of really awesome people.

Ernest Packaging Solutions is currently in search of a Client Coordinator Manager (Customer service manager) for our division located in Vista, CA. This is a full-time position that offers a competitive base salary, along with benefits, and a WONDERFUL company culture.

We are searching for a Client Coordinator Manager who will direct and manage our customer service department. You will be responsible for creating the optimum client experience. Identifies, hires, and trains client service oriented personnel with strong sense of urgency and detail oriented skill sets. This role is key to our success.

Essential Functions

  • Directs and manages customer service
  • Coordinates service center activities through planning with departmental managers to ensure that the total client service objectives are accomplished in a timely and cost effective manner
  • Establishes and monitors overall department performance
  • Provides leadership and training to accomplish company goals and objectives

Additional Responsibilities

  • Mentor: Insures the development of staff through regular performance review as it relates to departmental objectives
  • Trainer and Evaluator: Establishing training program based on needs of department, objectives of company goals. Ensures highest level of skill development and client satisfaction
  • Coordinates the development of our new Client Relationship Managers as it relates to the successful development of leads, territory management, account opportunity tracking, and priority setting
  • Outbound Call Center, Lead Generation and Customer Service Leader: Uses proven call center and service programs to engage clients directly and tracking of client satisfaction, allowing for long term relationships and in depth account penetration
  • Best Business Practices: Measures comparative business practices, keeps up to date on new techniques and trains staff on efficient, effective client engagement
  • Assures corporation has up to date files on each customer
  • Establish promotional outbound programs to increase sales
  • Assures all corporate policies and procedures are communicated and followed

Qualifications

  • Bachelor’s degree from accredited university and over five years call center/customer service management experience or equivalent combination of formal education/training and experience in the industrial packaging or related industry
  • Familiarity with call center and customer service set up and organization
  • Working knowledge of CRM management systems
  • Thorough knowledge of outbound calling techniques and customer service measurements of success
  • Demonstrated ability to communicate effectively both verbally and in writing
  • Background with distribution methods, process improvement programs, and procedures

Ernest Packaging Solutions

Senergy Petroleum is currently seeking a Marketing Manager to support Senergy’s marketing efforts across multiple states. This role will direct and oversee the internal and external marketing functions of multiple departmental groups within Senergy.

The Marketing Manager will primarily be focused on:

  • Develop and execute video marketing strategies to drive brand awareness and lead generation across multiple channels, including social media, email, and website.
  • Work collaboratively with cross-functional teams, including sales, product, and design, to ensure that all video content aligns with overall marketing goals and brand standards.
  • Participation in the development and execution of marketing projects and presentations.
  • Maintain and coordinate all aspects of the Companies’ websites and social media platforms to include but not limited to: site development and content creation, customer portals, user interfaces, search engine optimization, paid search, customer buying experience, content deployment, live chat, analytics and reporting, and daily monitoring.
  • Develop and oversee internal marketing initiatives including but not limited to: creation and management of internal communications mediums, manage internal branding and Company stores, and support internal promotions and advertising needs.
  • Lead and support the planning and implementation of Company events such as training events, customer and vendor events, trade shows, and other Company outreach opportunities.
  • Ensure all brands are positioned appropriately and according to marketing strategy.
  • Create and analyze the effectiveness of marketing campaigns and initiatives through reporting, tracking and analysis to provide feedback to executive management team and Company leaders as needed.
  • Develop and manage marketing budgets.
  • Oversee the creation and publication of all marketing material in line with marketing plans.
  • Support and lead research and analysis of emerging and target markets for assigned Companies.
  • Keep up to date with emerging trends and best practices in video marketing, sharing insights and recommendations with the broader marketing team.

Travel

  • Up to 15%

Knowledge, Skills, and Abilities

Required

  • 2+ years marketing experience
  • Strong written and oral communication skills are critical.
  • Ability to work independently.
  • Must have strong organizational and project management skills.
  • Experience with the Adobe Creative Suite.
  • Graphic design, video/photography content creation and editing (Premiere Pro, Final Cut Pro, After Effects, Motion 5, etc.)
  • Creative, Resourceful, Analytical
  • Ability to drive both tactical and strategic marketing initiatives.
  • Social Media and content creation experience

Preferred

  • Bachelor’s Degree in Marketing or Business, a plus
  • Experience in transportation, lubricants, fuel, or a related industry
  • Knowledge of traditional and digital marketing tools to include but not limited to: email marketing (Act-On or similar), and CRM system.
  • Experience with Microsoft 365
  • Experience with SEO, Web analytics, Google AdWords
  • Experience in website design (WordPress, etc.)
  • Photography experience (Adobe Photoshop)

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

Senergy Petroleum

Join one of our portfolio companies – Wellinks!! https://www.wellinks.com

About Wellinks

Wellinks is the cardiopulmonary disease management company committed to empowering people to live fully and breathe freely by improving outcomes for those we serve. We are creating a future where care is designed and delivered around the individual and supported by a team striving to help them live a healthier, more fulfilling life. Our partners choose Wellinks to deliver a tailored and personalized health care experience for their members, resulting in improved outcomes at lower costs.

Wellinks is a high-growth company that is rich with mission-driven talent, guided by passionate healthcare leaders, and backed by world class investors. We are headquartered in New Haven Connecticut, conveniently between Boston and New York, and have team members across the US.

Wellinks Values

  • Principled: We say what we do and do what we say.
  • Collaborative: We work together, empower people, and celebrate relationships.
  • Innovative: We are resilient and learn from all experiences and challenges.
  • Effective: We measure what matters and are outcomes driven.
  • Authentic: We celebrate diversity, inclusion, and the perspective of others

Director, Member Marketing

Wellinks is looking for an experienced performance marketer to lead our efforts to connect more members with our services to help them live healthier and more fulfilling lives. They will build upon a strong foundation, growing our member marketing capabilities and performance to the next level.

The ideal candidate for this role has deep healthcare consumer marketing experience, obsesses over understanding their audience, relentlessly pursues impact through execution, and is comfortable taking a hands-on approach in a fast-paced startup environment. The role will lean heavily towards individual contribution early on, though ability to scale and lead high performing teams is essential for long-term success.

Expect to have significant exposure to our external partners, and internally across the team including high visibility with the Wellinks executive leadership team.

Responsibilities:

  • Drive Wellinks member acquisition and retention through the planning, development, delivery, refinement, and scaling of effective healthcare consumer marketing campaigns
  • Work closely with internal and external partners and their teams to create member enrollment and engagement plans across a variety of Wellinks and partner-owned channels including direct response mail, phone, SMS, email, in-office collateral, and more (CPC, SEO, social, etc)
  • Research and deeply understand our users and their journeys with and beyond Wellinks, incorporating these insights to build and evolve deeply personalized and effective marketing
  • Shape our branding, style, and language to create compelling and authentic connections with customers, members, and stakeholders across the business
  • Partner with Clinical and Product teammates on the member journey including enrollment process, in-program communications, and optimizing for an engaging and high value member experience
  • Partner with Operations and Engineering teammates to ensure our systems and processes running across the business are in harmony with patient engagement objectives
  • Manage, operate, and evolve a marketing tech-stack to support efficient and highly visible measurements and insights into the member journey
  • Set strategic and tactical goals and plans for the member marketing function; including developing and ensuring performance to a set of key performance indicators (KPIs) related to consistently growing Wellinks membership and achieving high retention
  • Over time grow the marketing capabilities of Wellinks, including building and leading a world class team and developing scalable marketing operations
  • Minimal/as needed travel, <10%

Required Qualifications:

  • +10 years of professional experience and 5 or more years of hands-on experience in performance marketing disciplines including consumer acquisition, lifecycle/retention, performance measurement
  • Experience growing a patient-facing healthcare business in the zero-to-one stages and beyond
  • Exceptional creative and analytic skills, demonstrated through prior results building and growing marketing campaigns performing beyond targets over evolving stages of businesses
  • Comfort operating hands-on with marketing automation & CRM platforms
  • Prior management of internal teams, agency partners, and vendors

Preferred Qualifications:

  • Healthcare experience
  • Prior success marketing to audiences primarily consisting of senior and older adults
  • Salesforce experience. CRM, Pardot & Marketing Cloud
  • Agency-side experience with a focus on healthcare B2C performance marketing
  • Experience partnering with health plans, systems, and physician groups

Benefits:

  • A competitive compensation package
  • Unlimited PTO
  • Flexible work policy
  • Paid Parental leave
  • Health, dental, vision & life coverage
  • 401k retirement savings plan with company match

Equal Employment Opportunity

Wellinks embraces diversity and equal opportunity in a serious way. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better and more impactful our work will be! Wellinks is an equal opportunity employer and prohibits discrimination based on race, color, religious creed, age, sex, gender identity or expression, marital status, national origin, ancestry, past or present history of mental disability, intellectual disability, learning disability, physical disability, genetic information, pregnancy, veteran status, or status as a victim of domestic violence or any other characteristic protected by law.

Connecticut Innovations

$$$

Job Title: FIERCE Senior Social Media Manager

Employer: NGLmitu (nglmitu.com)

Classification: Full-Time, Exempt

Reports to: Director of Brands

Location: Hybrid in Los Angeles, CA

Salary Range: 75K – 90K

About the Company:

NGLmitú is the leading media and entertainment company for reaching US Latinos. Our ComScore top-rated digital network reaches over 30 million viewers, ranking in the top 20 of all media companies delivering US Hispanics in digital. Our consumer-facing brands wearemitu, Somos mitú, FIERCE, crema, and Hispanic Kitchen reach 35 million consumers across social and owned and operated channels. We are experts in delivering an audience of Latinos 18-49 across social, mobile and video, including our FAST channel mituTV. We serve the majority segment of Latinos who are English-first and digital-first with culturally relevant content that appeals to the largest cultural audience of today and tomorrow.

About the Role:

We’re looking for a FIERCE Social Media Manager who embodies the FIERCE brand to join our team. This person will lead the charge on further developing the FIERCE brand. They will be looked to as a tastemaker; someone who identifies who to feature, how to incorporate topics across podcasts, video, articles and social posts, and they will be responsible for maintaining a cohesive aesthetic on FIERCE’s social feeds and beyond.

The person in this role will develop a robust social media content strategy. This will include the planning of content calendars to ensure the FIERCE content pillars and key dates are covered across all social media platforms and formats. Data and analytics will play a large part in this role and the social media manager must have a good understanding of how to leverage social insights for content.

The ideal candidate isn’t afraid to use their voice. This person is well-connected with the Latinx community, is hyper-aware of social issues affecting Latinas and women of color and has the creativity and drive to translate these topics into social media formats that will spark open dialogue.

On a day-to-day level, the social media manager will curate social content to feature on FIERCE’s feeds, create thoughtful copy and schedule posts across all social media platforms while maintaining a strong brand voice. The person in this role will also oversee the execution of branded and partnership posts in collaboration with our Branded team.

Primary Responsibilities:

  • Responsible for all content that falls under the FIERCE brand
  • Strategize social media content calendar ~8 months in advance
  • Develop and evolve the FIERCE brand to reflect its growth
  • Create and execute highly engaging social posts on FIERCE’s various social platforms that will spark engaging conversations and drive awareness
  • Ideate for branded social media campaigns and events
  • Have a pulse on social media, pop culture and social trends and execute into creative assets that fit the FIERCE voice and brand
  • Lead on-camera conversations
  • Community manage social channels, respond to mentions on social feeds
  • Maintain relationships with talent, partners and community influencers
  • Measure the performance of FIERCE content to track against KPIs
  • Provide weekly analytics reports based on results

Experience and Qualifications:

  • 5+ years of work experience as a social media manager
  • Experience creating content visually appealing and highly engaging content from inception to publishing for Facebook, Instagram, TikTok, Pinterest and Twitter
  • Basic video editing skills to create highly engaging videos on but not limited to TikTok and Instagram Reel
  • Proficiency using Photoshop
  • Proven track record of driving growth on social media platforms
  • Strong understanding of analytics and data
  • Ability to efficiently multitask in a fast-paced environment and execute flawlessly
  • Commands grammar and spelling and has strong organizational skills
  • Experience managing direct reports
  • Has the sensitivity to create content on different social issues, backgrounds and cultures without being tone deaf
  • Has thought-leadership skills and is confident in making decisions

NGLmitú is a GoDigital Media Group company and we operate with the following core values:

  1. Personal Improvement & Wellbeing
  2. Empowered Thinking
  3. Integrity & Fairness
  4. Service

Company Benefits:

At NGLmitú, we offer an industry leading benefits package that includes a variety of benefits including unlimited paid time off, ability to work 100% remotely, health insurance, dental insurance, tax deferred retirement plans, and access to experts in preventative care. We also offer fun items such as access to GDMG University which is our internal training program that is hosted by entertainment, music, and other industry leaders and company events/excursions.

Additional Information:

NGLmitú is a GoDigital Media Group company that is committed to creating an inclusive work environment that reflects the diversity of our community. We are an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to their race (or traits historically associated with race, including, but not limited to, hair texture and protective hairstyles), religious creed (including religious dress and grooming practices), color, national origin, ancestry, physical disability, mental disability, reproductive health decision-making, medical condition, genetic information, marital status, sex (including pregnancy, childbirth, breastfeeding, and related medical conditions), gender, gender identity, gender expression, age (40 and over), sexual orientation, veteran or military status.

mitú

$$$

Talent Tap is partnering with a growing brand and marketing agency to hire a Content Director for their team! The ideal candidate will have a solid understanding of marketing principles and the ability to craft effective, targeted messaging for a wide variety of audiences.

The Content Director will work closely with Brand Managers to create content strategies and tactics that help clients meet their business goals. They will be responsible for writing, editing, and/or proofreading our work for clients, as well as agency proposals, reports, and other materials. They will also oversee the content department, including our Social Media Specialist and Digital Marketing Specialist.

The person in this role should be a detail-oriented self-starter who can work independently, as well as part of a team, and manage multiple projects at once, shifting priorities as needed and reliably meeting deadlines.

This is a full-time in-house/on-location position in Lancaster, PA.

Responsibilities:

• Work with Brand Managers to create and execute client content strategies and tactics

• Lead content strategy and implementation

• Manage and traffic content projects within the agency (and to third parties, as needed)

• Write marketing materials including, but not limited to, websites, digital and print ad campaigns, e-mail campaigns, blog posts, publications, brochures, etc.

• Copyedit content provided by clients or other team members, revising for structure, clarity, length, client/house style, grammar, etc.

• Proofread materials to ensure edits have been incorporated accurately and that errors were not introduced during the design process

• Review and provide feedback on written work completed by other team members

• Act as a member of the agency leadership team, taking an active role in setting culture and policy, hiring, and other high-level initiatives

Skills and Experience:

• 5+ years’ experience in a content-related role

• Advanced knowledge of marketing and its tactics

• Advanced writing and/or editing skills

• Project management experience

• Ability to prioritize and work on multiple projects at a time, with quick turnarounds as needed

• Strong attention to detail

• Proficiency with Microsoft Office 365

• Working knowledge of Asana, Slack, and/or similar tools a plus

• Bachelor’s degree in marketing, communication, or related field preferred, but will consider the right candidate based on experience

Talent Tap

Our client, a leading family-run company and top brand in the cannabis industry, is seeking a Marketing Assistant to have complete ownership of outputs that deliver against the marketing objectives. They will work with the marketing team to deliver against the key objectives of a marketing campaign, raising awareness & profile of the company and bringing new consumers into the brand.

The successful candidate will be working in a fast-moving and exciting working environment and within an experienced, enthusiastic, and supportive team. The role has enormous scope, and there are opportunities to take ownership and full responsibility for various marketing activities once capabilities have been proven.

Job Duties and Responsibilities:

  • Your main responsibility will be to assist with all day-to-day Marketing Activities.
  • Examples of responsibilities include Implementation of a broad range of high-profile activities incorporating various elements of the marketing mix
  • Assist in the production of marketing materials eg coordinating samples, photography, pack shots, copywriting.
  • Assist in (with a view to taking on full responsibility, over time, for) internal approval process of all pack design & artwork, including verification of artwork against approved Style-Guide, coordination of amendments with licensees, and attendance at food & lifestyle photo shoots as required.
  • Assist in the development of regular communications with team, internal departments, suppliers, agencies, etc.
  • Coordinate various promotional activities including meetings marketing materials, direct mail, activity targeting Leaders, cross-category promotions, retailer initiatives, etc.
  • Manage an Activity Planning Calendar to help manage and coordinate team workload across Marketing Manager, Product Manager & Marketing Assistant.
  • Manage regular updates of our website with updated information.
  • Assist in preparation of Quarterly Review presentations & ad hoc presentations.
  • Participation in Marketing Team weekly meetings
  • Gain exposure to and learning involvement in development of Advertising campaigns managed by the Marketing Manager

Skills and Qualifications:

  • The successful candidate will be someone that is looking for a marketing career.
  • You will be a graduate, ideally with a marketing or related degree or equivalent, and will have a good understanding of marketing, ideally with some hands-on Marketing experience.
  • You will be creative, with an eye for design and an enthusiastic approach to marketing.
  • Basic copywriting abilities e.g., promotional flyers would be a significant advantage.
  • The successful candidate will be a personable, approachable person with excellent communication skills.
  • You will be a great team player and will have a flexible, hands-on approach and will be happy to turn your hand to anything, with good initiative and self-motivation.
  • Good prioritization, planning, and organizational skills are vital, and you will possess competent IT skills (MS Office, Photoshop Adobe, social media, video editing, etc.)
  • Most importantly, the successful candidate will have a hunger to learn and develop themselves further in a Marketing career.

Salary Range: $35,000 – $45,000 / year Plus PTO and hybrid schedule

If this sounds like the position you’ve been waiting for, please apply online using the form or follow the link below.

All inquiries are strictly confidential. Our focus is to assist you to make your best next career move, and we will not use your information for any other purpose.

CannabizTeam is an equal-opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status. TEAM200

www.CannabizTeam.com

CannabizTeam – Executive Search and Staffing

Location:   Indianapolis, IN Area | North Coastal, San Diego | Remote

Position:  Digital Coordinator

Job Description:

CSBimpact is a small but mighty marketing agency based in San Diego with a digital outpost in Indianapolis. Our team is growing and we’re looking for an individual to join our digital marketing department to help us support our top-tier clients. 

The primary functions of this role include coordinating digital marketing assets, setting up campaigns within ad serving platforms, ensuring campaigns are launched on-time, monitoring performance, implementing optimizations and assisting in reporting. 

The ideal individual has a passion for marketing and all things digital, is a strong communicator, well organized, detailed and has a strong desire to become a digital marketing expert.

This individual will be trained on our processes, best practices and a variety of marketing tools including Google’s Campaign Manager 360, DV360, Google Analytics and Meta. 

Responsibilities:

  • Coordinate digital creative and marketing assets between internal team members, clients and vendors for the flawless execution of projects
  • Maintain a campaign calendar and proactively communicate with teams to ensure creative deadlines are met
  • Proof creative to ensure copy accuracy and specs are met
  • Assist in the setup of programmatic, paid social, and search campaigns
  • Perform detailed QA and monitor campaign performance to ensure campaigns are delivering and being tracked properly
  • Assist with building campaign reports while providing insights and recommendations using analytics tools
  • Educate clients and our partners on best practices; proactively addressing areas where improvement is needed
  • Facilitate creative rotations, ad swapping, and revisions
  • Assist with configuring tracking URLs and tracking tags
  • Help develop campaign strategies, creative concepts, A/B tests, and new ideas for helping clients achieve their goals
  • Assist / lead ad hoc projects and requests as needed

Qualifications:

  • Bachelor’s Degree with Major in Business, Marketing, Communications or related field.
  • Experience planning or managing marketing campaigns or promotional initiatives (digital ad platform experience is a plus)
  • Can easily learn mar-tech platforms and strives to become an expert in the platforms we use.
  • Extremely proactive and highly organized, with the ability to manage multiple tasks simultaneously and independently
  • Excellent verbal, written, and interpersonal communication skills with the ability to communicate with people at all levels of the agency and our clients
  • The ability to quickly identify and help address issues that arise 
  • Strong time management skills with a mindset of getting tasks done quickly and with high quality
  • Strong analytical skills, a keen attention to detail, and a positive attitude
  • Deep understanding of social media platforms
  • Most importantly – having a passion for marketing and helping clients reach their goals. We’re all marketing nerds and will know if you’re faking it.

Why Us:

You’ll gain a ton of experience in digital marketing across processes, tactics and platforms. We value growth and want you to become a rock star in the industry with the skills you learn. We hope you want to eventually lead projects, develop your own strategies and bring new ideas to the table. You’ll quickly become a key component of our team and get to work with amazing clients who are doing great things in communities across the country. 

We’re a close-knit team of high achievers that thrives on providing our clients with top-notch marketing efforts. The character and enthusiasm of others asked to join our team are as important as prior experience. 

Our hard work pays off by attracting clients that are engaged in doing good things: financial wellness or personal well-being for people; doing good things for the environment; non-profit organizations that help the communities they serve flourish,

We’re all hard-working and focused on excellence, but we also strive to make sure we have balance in our lives so that work-related efforts are balanced against other important life priorities and passions. We’re all comfortable in the newly changed remote work world, but also relish regular facetime that helps us stay connected to one another.

Dogs.  We all love dogs.

CSBimpact Marketing & Media Management

Our client, a major U.S. manufacturer of fine upholstered seating for the home, office, and hospitality industries, distributes their products throughout the U.S. and internationally and are seeking a Director of Marketing who will oversee the development and implementation of marketing strategies.

The Director of Marketing will manage social media, mass marketing, and communications, coordinate special events, and ensure compliance with corporate branding. The position reports to the CEO.

Director of Marketing Responsibilities

  • Oversee developing and implementing the Division’s advertising, public relations, and marketing strategy.
  • Manage all mass and social media marketing, including maintaining corporate branding and special events
  • coordination.
  • Partner with the Director of Sales in managing and continuously developing the company’s sales effort.
  • Collaborate with internal and external business partners to design, develop, and ensure compliance with
  • marketing collateral, advertising, and public relations campaigns.
  • Partner with retail partners researching and implementing new opportunities to promote the company and fine-
  • tune and improve existing campaigns.
  • Communicate with advertising agencies and the corporate communications team on implementing national
  • initiatives and digital trends.
  • Monitor and maintain all presentations, ensuring all required materials are ordered.
  • Ensure community and retailer signage is compliant with corporate branding.
  • Conduct in-depth assessments of the performance of marketing campaigns, events, and digital marketing efforts monthly, quarterly, and annually. Present findings to the leadership team to support business plan development, forecasting, and future implementation.
  • Utilize assessment results to decrease marketing spend.

Director of Marketing Skills and Requirements

  • Bachelor’s Degree or equivalent work experience in a related field required, with a major in business, marketing, advertising, or communications preferred.
  • Furniture Industry, Home Furnishings or Flooring experience preferred.
  • Excellent verbal and written communication skills and strong organizational and interpersonal skills.
  • Ability to meet deadlines while maintaining a professional attitude, deal effectively with confrontational
  • situations, and maintain objectivity with homeowners, fellow associates, and all public relations.
  • Intermediate or expert knowledge of Microsoft Office, with experience in Google Analytics and Sprinklr, required
  • Ability to prepare written documentation and complete contract negotiations.
  • Great balance of creativity/out-of-box thinking
  • Must be a good business partner
  • Budget experience (1M+)
  • Oversee staff of 10 or less

Pinnacle Search Partners

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