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POSITION TITLE: Coordinator (Contract)

LOCATION: Vancouver, BC / Toronto, ON

STATUS: Full-Time (40 hours per week) APPLICATION CLOSE: February 24, 2023

START DATE: March 1, 2023

REPORTING TO: Manager, Brand & Strategy

COMPANY PROFILE

TORQUE Strategies is a strategic marketing firm that delivers force to brands, enabling them to harness their potential, produce action, and generate results. Our clients are not in search of off-the-shelf solutions, and our team prides itself on developing bespoke programs that are platform and channel agnostic.

TORQUE Strategies is a division on TTG Canada. At TTG Canada our aspiration to elevate the potential of sport, culture and community drives our passion and purpose. TTG Canada was founded as a legacy of the Vancouver 2010 Winter Olympic and Paralympic Games, and in the 13 years since has grown and evolved into a leading strategic marketing and partnerships agency with offices in Vancouver and Toronto.

TTG Canada continues to grow a national and international client base that includes or has included: Invictus Games, HSBC Canada Sevens, Rugby Canada, SixFive Sports & Entertainment, the International Olympic Committee, Canadian Olympic Committee, Canada Media Fund, Cirque du Soleil, Canada Basketball, the Vancouver International Airport, among countless others.

POSITION DESCRIPTION

This role will be primarily focused on supporting our client, Save-On-Foods / More Rewards and their Fueling Sport program. Responsibilities will include research, ongoing monitoring and maintenance of the project plan / roadmap and KPI’s, building out campaign materials and collateral, and coordinating with the broader client team (Marketing, IT, ECommerce, Store Operations, etc.). Additional responsibilities for this role will be to provide landscape market research, task-based projects, and administration support to other TORQUE clients, including, but not limited to Hockey Canada, 5x Festival, espnW, and Great Western Brewing. Through this hands-on experience, the successful candidate will further develop their knowledge, competencies, and experience in the strategic marketing industry.

The successful candidate will be a confident self-starter, able to bring skills in writing and communications, organization, social media management, and a positive attitude to our vibrant and fast paced team culture. This is an evolving position and responsibilities may shift over time.

At Torque Strategies we live our values every day, and pride ourselves in being:

  • Truth Tellers – trusting and trusted
  • Fire Starters – igniting passion and purpose
  • Bridge Builders – integrating opportunities and partnerships
  • Trail Blazers – innovating courageously
  • Game Changers – elevating performance
  • Difference Makers – delivering excellence

If these values resonate with you, and the thought of elevating the potential of sport, culture and community moves you – then we want to learn more about you.

RESPONSIBILITIES

Influencer Content Management

Help us deliver excellence daily by honing your social media content strategy & project management skills to help keep us

working like a well-oiled machine, such as:

  • Develop meaningful relationships and connections with our influencers through strong communication
  • Ensure social voice messaging & assets are on-brand, and consistent in terms of creativity, style, quality and tone
  • Help to brainstorm & create authentic content that fits seamlessly into the influencer’s feeds
  • Monitor, track and gather influencer content data for reporting purposes
  • Manage and deliver content in a timely and efficient manner

Marketing & Communications Support

Flex your creative muscle and bring your fresh perspective & ideas to the table daily, supporting the development of client

deliverables such as:

  • Working alongside the client’s internal team, agency, and content / PR team to define and manage the social strategy. (This may also include working alongside the Paid Media team)
  • Leveraging our CRM tool to brief in our athletes monthly on content, and share additional information
  • Bringing a sense of curiosity, creativity & innovation to ideation sessions and a willingness and confidence to share and build on ideas.
  • Events & engagement strategy planning including executing in-person appearances

Reporting

Bring your strong analytical skills to the role through:

  • Data analysis of influencer reach and engagement of deployed tactics
  • Learn the ins and outs of client service, including developing deliverables, client reports and presentations
  • Tracking and measuring client KPIs by owning monthly reporting
  • Provide drafting and research support for client briefings and business case development

QUALIFICATIONS

  • A degree or diploma from a recognized institution – marketing or communications degree preferred
  • Excellent communication skills, including verbal and written
  • Proven social media experience, with paid social knowledge beneficial
  • Excellent planning, organization and time management skills
  • Familiarity with online marketing strategies and channels
  • Previous experience working in a fast-paced environment with emphasis on project timelines and delivery an asset
  • Ability to effectively deliver creative content ideas and courageously take initiative
  • A keen eye for detail, a passion for exceeding expectations and a desire for providing “value-added” service
  • A “can-do” attitude and willingness to pitch in where needed
  • Proficient in Microsoft Office (specifically PowerPoint, Word, Excel, and Outlook)
  • Previous experience working or volunteering in the sports and entertainment field or marketing & communications industry an asset
  • Established ability to work from home including reliable internet & laptop
  • Valid driver’s license and access to a vehicle for occasional in-store events
  • Eligibility to work in Canada
  • Fluency in English required
  • Fluency in French or a second language an asset

TO APPLY

Interested applicants please send a cover letter and résumé directly to: [email protected] with “Job Posting: Coordinator – TORQUE Strategies” and your last name in the subject line. Only applicants selected for an interview will be contacted.

TTG Canada

A leading fine wine and spirits integrated communications agency in the United States, sought after by the top brands and industry players for the quality of their results, creativity, and return on investment is searching for a Paid Social Manager to join their growing team!

The main responsibilities of the position are to lead client interactions and spearhead the development of complex paid social and digital expertise for the agency, rounding out service offerings to our clients.

Hybrid working style – 2 days in the office weekly.

Responsibilities:

  • The following responsibilities are required on platforms including Meta, LinkedIn, YouTube and Google. Experience with Pinterest is a plus.
  • Advanced campaign management for food, wine, and spirits clients:
  • From audience building and projections/proposals through development, execution, testing, analysis, reporting, and completion against client goals
  • Oversee and plan client advertising budgets across platforms, time-scheduled flights, and among programs/services/offerings
  • Develop effective plans to optimize conversion rates and maximize client ROAS
  • Set and optimize bids and budgets across platform, placement, ad set, device, geographic, demographic, audience, and other levels
  • Identify niche strategies in specific verticals and consistently incorporate developing strategies into existing campaigns
  • Implement cohesive testing strategy for each element of campaigns
  • Generate accurate and informative periodic internal and external reporting using relevant benchmarks
  • Oversee and spearhead internal benchmarking to forecast accurate KPIs for clients during pitching and renewal
  • Spearhead client education on search engine optimization (SEO) strategies to improve Google search rankings
  • Generate, QA, and troubleshoot pixels
  • Generate internal and external department specific documents and communication
  • Work closely alongside our social media, creative and influencer teams to develop and execute integrated digital strategies that fit into the larger agency SOW for clients
  • Affiliate marketing experience a plus
  • Spearhead development of complex paid social and digital expertise for the agency, rounding out service offerings to client

Requirements:

  • 2+ years of hands-on experience with Meta Ads and Google Ads – Must possess or be willing to undergo certification for Blueprint and Google AdWords.
  • YouTube experience.
  • BA/BS degree
  • Comprehensive knowledge and experience of paid social media ad platforms
  • Problem solving and analytical skills coupled with the ability to act independently across competing priorities
  • Strong communication skills. Ability to thrive in a fast-paced environment and to manage multiple campaigns and tight deadlines
  • Strong acumen for applying critical thinking and analytics to formulate and test hypothesis
  • Understanding of regulations regarding wine and spirits advertising a plus, but not required

Benefits:

  • Health, dental, vision, life insurance, 401K, and a generous PTO policy.
  • A chance to work with an incomparable list of clients, across a range of countries, regions, and categories.
  • The agency is growing within all of their categories every year, affording every employee potential for promotion and career advancement.
  • Fun!: Happy hours, events, product tastings both in the office and outside.
  • Flexible Time, Flexible Space Policy: The agency believes that employees who are happier outside of work are happier at work, and vice versa, so we they created a culture that prioritizes work-life balance.
  • Learning Programs

Distinct North America

A leading fine wine and spirits integrated communications agency in the United States, sought after by the top brands and industry players for the quality of their results, creativity, and return on investment is searching for a Paid Social Manager to join their growing team!

The main responsibilities of the position are to lead client interactions and spearhead the development of complex paid social and digital expertise for the agency, rounding out service offerings to our clients.

Hybrid working style – 2 days in the office weekly.

Responsibilities:

  • The following responsibilities are required on platforms including Meta, LinkedIn, YouTube and Google. Experience with Pinterest is a plus.
  • Advanced campaign management for food, wine, and spirits clients:
  • From audience building and projections/proposals through development, execution, testing, analysis, reporting, and completion against client goals
  • Oversee and plan client advertising budgets across platforms, time-scheduled flights, and among programs/services/offerings
  • Develop effective plans to optimize conversion rates and maximize client ROAS
  • Set and optimize bids and budgets across platform, placement, ad set, device, geographic, demographic, audience, and other levels
  • Identify niche strategies in specific verticals and consistently incorporate developing strategies into existing campaigns
  • Implement cohesive testing strategy for each element of campaigns
  • Generate accurate and informative periodic internal and external reporting using relevant benchmarks
  • Oversee and spearhead internal benchmarking to forecast accurate KPIs for clients during pitching and renewal
  • Spearhead client education on search engine optimization (SEO) strategies to improve Google search rankings
  • Generate, QA, and troubleshoot pixels
  • Generate internal and external department specific documents and communication
  • Work closely alongside our social media, creative and influencer teams to develop and execute integrated digital strategies that fit into the larger agency SOW for clients
  • Affiliate marketing experience a plus
  • Spearhead development of complex paid social and digital expertise for the agency, rounding out service offerings to client

Requirements:

  • 2+ years of hands-on experience with Meta Ads and Google Ads – Must possess or be willing to undergo certification for Blueprint and Google AdWords.
  • YouTube experience.
  • BA/BS degree
  • Comprehensive knowledge and experience of paid social media ad platforms
  • Problem solving and analytical skills coupled with the ability to act independently across competing priorities
  • Strong communication skills. Ability to thrive in a fast-paced environment and to manage multiple campaigns and tight deadlines
  • Strong acumen for applying critical thinking and analytics to formulate and test hypothesis
  • Understanding of regulations regarding wine and spirits advertising a plus, but not required

Benefits:

  • Health, dental, vision, life insurance, 401K, and a generous PTO policy.
  • A chance to work with an incomparable list of clients, across a range of countries, regions, and categories.
  • The agency is growing within all of their categories every year, affording every employee potential for promotion and career advancement.
  • Fun!: Happy hours, events, product tastings both in the office and outside.
  • Flexible Time, Flexible Space Policy: The agency believes that employees who are happier outside of work are happier at work, and vice versa, so we they created a culture that prioritizes work-life balance.
  • Learning Programs
  • Distinct North America

    Position Title: Digital and Social Media Manager

    The Digital and Social Media Manager will be responsible for managing the website manager and supporting the development of user journeys across the website portfolio. The role will also be responsible for the management of the entire social presence across multiple platforms and will create and edit social content, create engaging social marketing campaigns in conjunction with the marketing and communications team and drive the performance of each platform.

    Key Responsibilities:

    Website Management

    • Plan, implement, and manage the web presence
    • Ensure website aligns with brand strategy and business objectives
    • Work with stakeholders to ensure website pages are relevant and delivering value
    • Ensure compliance with Data Protection Policies and procedures

    Social Media Management

    • Develop creative and engaging social media strategies and plans that deliver on business goals
    • Manage day-to-day handling of all social media channels
    • Create engaging multimedia content across multiple platforms
    • Develop, launch and manage campaigns that promote the brand
    • Form key relationships with influencers across social media platforms
    • Undertake audience research
    • Manage and facilitate social media communities
    • Monitor, track, analyse and report on performance on social media platforms
    • Research and evaluate the latest trends and techniques to find new and better ways of measuring social media activity
    • Analyse competitor activity and recommend improvements to increase performance
    • Set targets to increase brand awareness and increase engagement

    Member Engagement

    • Drive digital initiatives and provide digital support and advice to the wider marketing team
    • Support PPC activity to drive web traffic and produce insight and A/B testing plans to improve conversion
    • Ensure SEO is deployed and maintained correctly across the website portfolio
    • Manage, motivate and coach line reports
    • Manage a budget for social media activities
    • Educate and support staff on the use of social media and promote its use within the
    • Support the Marketing and Communications Manager and Campaign Manager with the delivery of the annual Digital Marketing Strategy

    Key Performance Indicators:

    • Manage support requests in line with internal SLAs
    • Effective delivery in-line with business project requirements and strategic plans
    • Opportunities maximised and objectives measured to improve the engagement across social channels and user journeys on the website
    • Increase the social media following and presence, while bringing new platforms into the mix where required
    • Work with the wider MarComms team to ensure SEO is deployed to maintain the top spot on search results for highest performing products and services

    Key Relationships:

    • Business-wide supporting and advising all teams/staff as required
    • External suppliers and stakeholders
    • System developers

    Job Context:

    The Digital and Social Media Manager reports to the Senior Marketing and Communications Manager and will have operational delivery and accountability of all social channels, web, and SEO, helping to improve our online presence and drive traffic to the website.

    Authority Level:

    Financial:

    • Jobholder has one direct report
    • Jobholder has limited budget management and monitoring responsibility as devolved by the Marketing & Communications Manager
    • Jobholder has multiple stakeholder relationships to maintain – internal/external

    Operational:

    • Makes decisions in consultation with the Marketing & Communications Manager
    • Appoints external suppliers in consultation with the Marketing & Communications Manager
    • Jobholder has autonomy to make decisions relating to normal operating processes and policies

    Person Specification

    Essential Knowledge & Experience:

    • Knowledge of website CMS (Drupal preferable)
    • Experience in website management and development
    • Solid understanding of the use of a range of social media platforms, particularly in relation to advertising and branding
    • Strong copywriting and editing skills suitable for each platform, from knowing how to write a successful tweet to using effective storytelling techniques
    • Knowledge and understanding of algorithms and search engine optimization
    • Creative skills for contributing new and innovative ideas

    Inspiring Search

    Universal Orlando Resort believes in-person collaboration is key to our success. Many of our Team Members work in a hybrid capacity, contributing from the workplace a minimum of three days per week. Some remote opportunities are available within specific departments. There are also roles that require being on-site full time. You’ll learn more about this during the application process.

    JOB SUMMARY: The Digital and Experience Development team is focused on driving product strategies to evolve and enhance the Guest experience across Universal Parks & Resorts. As a Product Manager, the primary function of this role will be to manage new capabilities across the entire product lifecycle, from product strategy, planning, definition, delivery, and implementation. The specific focus for this role will be digital product management for the onsite Guest and Team Member experience, Mobile or Web Applications.

    MAJOR RESPONSIBILITIES:

    Product Definition

    • Partner with the UXUI team to establish experience interactions and designs based on high level feature requirements
    • Drive detailed product Feature definition, including functional and non-functional requirements
    • Support product implementation across the domestic sites, capturing site specific functional requirements in partnership with on-site stakeholders

    Product Delivery

    • Facilitate product backlog grooming with the Delivery scrum team
    • Define and document product user stories to enable technical design, development, and testing
    • Participate in scrum team Agile ceremonies, including sprint planning, daily-stand ups, and retrospectives

    Product Implementation and Support

    • Perform product validation throughout the development cycle, to ensure alignment with functional requirements.
    • Maintain close partnership with Business Transformation to ensure that product functionality aligns with Operational and Business capabilities.
    • Represent and support the product as the ongoing subject matter expert.
    • Develop an ongoing approach for measuring the success of newly implemented experience enhancements, to enable well-informed future product planning

    Product Planning

    • Establish the product roadmap and coordinate with key partners to manage product delivery and implementation timeline
    • Partner with other Digital Product Managers to ensure product dependencies and integration points are considered during roadmap and release planning
    • Establish product backlog priorities for release and sprint planning, considering new capabilities, minor enhancements, and defect fixes

    Product Strategy

    • Proactively evaluate Guest experience strengths and pain points from all perspectives, to identify opportunities for new and/or improved experience delivery capabilities
    • Develop and frame up product recommendations with associated cost, value and experience analysis, to gain approval and funding for development
    • Collaborate and liaise with key business partners to establish product goals and objectives
    • Ensure product alignment with the holistic experience transformation vision
    • Understands and actively participates in Environmental, Health & Safety responsibilities by following established UO policy, procedures, training and team member involvement activities.
    • Performs other duties as assigned.

    EDUCATION: Bachelor’s degree required – Business, Technology, Digital Marketing, or Industrial Engineering preferred; Master’s degree preferred

    EXPERIENCE: 5+ years in Product Management, Digital Marketing, E-Commerce, Digital Experience Design, Industrial Engineering, Technology, or related fields.

    • Managing the digital experience for a consumer website and/or mobile app
    • Experience with large scale transformation initiatives
    • Demonstrated ability to define and execute strategic initiatives
    • Working in an agile technology delivery program
    • Defining a customer journey and digital product roadmap
    • Product backlog management, including Feature definition, requirements, prioritization and sprint planning
    • Close partnership with a Technology Delivery team
    • Stakeholder engagement and relationship building
    • Executive communication, with the ability to influence decision making
    • Excellent analytical, written and oral communication skills, and be able to explain complex concepts both concisely and simply
    • or equivalent combination of education and experience.

     

    Your talent, skills and experience will be rewarded with a competitive compensation package.

    Universal is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at Universal Orlando via-email, the Internet or in any form and/or method without a valid written Statement of Work in place for this position from Universal Orlando HR/Recruitment will be deemed the sole property of Universal Orlando. No fee will be paid in the event the candidate is hired by Universal Orlando as a result of the referral or through other means.

    Universal Orlando Resort. Here you can.

    Universal Orlando is an equal opportunity employer. Universal elements and all related indicia TM & © 2022 Universal Studios. All rights reserved. EOE

    Universal Orlando Resort

    $$$

    About Tipsy Elves

    Tipsy Elves (www.tipsyelves.com) makes the world’s most extraordinary apparel to make your life more fun. Founded in 2011, Tipsy Elves makes clothing for a variety of holidays and occasions, including Halloween, Christmas, Independence Day, PRIDE, St. Patrick’s Day, as well as vacation-wear, ski apparel, and golf clothing. At Tipsy Elves, we believe that fun is something that everyone deserves to experience so we create products that transform and equip you for unforgettably fun moments. Tipsy Elves is headquartered in downtown San Diego and with over $200 million in sales, it was recognized as one of San Diego’s fastest growing companies, ranking #258 in the Inc. 5000. Tipsy Elves has appeared on ABC’s “Shark Tank” and “Beyond The Tank” in 2013, 2014 and 2015. Check out our press reel here: www.tipsyelv.es/press-reel. 

    Growth Marketing Director

    Tipsy Elves is seeking a highly talented and experienced Growth Marketing Director to drive growth and lead our customer acquisition strategies across performance marketing, paid social, paid search, Amazon marketing, affiliate marketing, TV and SEO. We are looking for a hands-on leader who is obsessed with driving traffic and optimizing for conversion. You will also guide customer journey strategies to ensure optimal landing pages, maximum site engagement and generate the most efficient path to purchase.  

    As our Growth Marketing Director, you will also be responsible for leading a team of agency partners and cross-functional in-house teams to deliver exceptional results and optimally spend our $15M+ annual advertising budget towards established ROAS and MER goals. Our Growth Marketing Director will also lead creative strategy, working closely with our talented creative team to continuously test and evaluate new ad creative formats. This candidate will have deep experience executing in-platform as well as leading and driving strategy for growing e-commerce businesses. You’ll partner closely with teams across the company including web, merchandising, analytics, retention, and creative.

    Duties / Responsibilities:

    • Own and lead the growth strategy and end-to-end execution across all acquisition channels, including Meta, Google & Bing Search and Shopping, TikTok, Organic Search / SEO, Affiliate, TV and Amazon ads.
    • Manage all aspects of the customer acquisition process, including but not limited to coordinating with external agencies and consultants, vendor/tool selection, and creative strategy.
    • Identify the most impactful paths to conversion for different audience groups and prioritize campaign performance, steering our $15M+ (and growing) annual advertising budget towards channels and campaigns that maximize MER and blended ROAS. 
    • Serve as the primary decision maker for media spend strategy and mix, partnering closely with agency partners and consultants to constantly refine budgets and spend allocation.
    • Develop monthly revenue and spend forecast by channel that aligns with broader company financial goals.
    • Guide the creative strategy across all paid advertising channels, working closely with our talented creative team to continuously test and evaluate new creative types, ad angles, hooks, value props, and strategies across all paid channels for static and video ads alike.  
    • Partner with consultants and agency partners that manage our Meta, TikTok, Google, Bing and Amazon advertising campaigns – evaluating performance, budget allocation, and communicating product trends, inventory updates and sales pacing to all stakeholders. 
    • Own and manage the timing of campaign launches across all paid channels, aligning with our broader marketing calendar, product arrivals, and sales goals. 
    • Identify marketing opportunities across the customer journey. Partner with Retention and Lifecycle Marketing Director to ensure an optimal CRO strategy is considered across acquisition, retention and remarketing strategies.  
    • Oversee all Amazon advertising spend and strategy, working with consultants and in-house Amazon team to optimize existing campaigns and continuously test new creative formats and strategies.  
    • Continuously evaluate owned channels to identify growth opportunities and work with ecommerce team on landing pages, CRO, upsell and cross sell strategies.
    • Establish an experimentation-based approach to introducing and scaling new and/or underutilized marketing channels for customer acquisition.
    • Develop, execute, and oversee A/B testing optimization strategies spanning creative assets, promo testing, landing pages, on-site overlays, targeting, and new advertising channels.
    • Guide investment valuation framework for annual advertising spend, rooted in a bottom’s-up forecasting approach that considers multi-touch attribution, channel-specific profitability (MER and blended ROAS) and LTV.  
    • Work with the brand marketing team to ensure brand strategy is executed cohesively to provide a successful brand experience across all paid channels. 
    • Analyze and report on the performance of marketing campaigns and initiatives, using data and analytics to inform decision-making and optimize results.
    • Work cross-departmentally with creative, retention, brand, and web teams to support acquisition efforts.  
    • Manage our CRM audience lists to ensure that we’re building the most powerful segments for our digital acquisition efforts, and coordinate cross-functionally to leverage to its fullest extent.

    Qualifications / Skills

    • 8+ years leading customer acquisition and growth marketing programs within a high-growth D2C e-commerce environment and at scale. 
    • Strong experience managing campaigns across all performance marketing channels, including Meta, Google, Bing, TikTok and Amazon ads.  
    • Advanced knowledge of SEO, SEM, CRO and lifecycle management.  
    • 4+ years managing in-house teams and external agencies in a rapid growth and fast paced environment. Experience with building, developing, and leading collaborative and results-driven teams.
    • Must possess expert knowledge of creative nuances and best practices of each channel (Meta, TikTok, YouTube, OTT), guiding creative strategy across all channels and working closely with in-house creative team to deliver top-performing video and static ads.
    • Consumer marketing experience is a must. Shopify experience is a plus. 
    • Live and breathe performance KPIs such as CPA, ROAS, LTV, conversion rate, and AOV.
    • Experience and passionate opinions about attribution models and attribution technology (Triple Whale, Northbeam, etc). 
    • Experience with influencer marketing, particularly with TikTok (including white-listing).
    • Experience developing and launching linear TV campaigns is a plus.
    • Ability to get into the weeds with your team without losing sight of the big picture.
    • Experience running analytically-rigorous experiments and making data-driven decisions.
    • Proven track record successfully managing and scaling a multi-million-dollar ($15M+) acquisition budget to deliver results.
    • Strong technical acumen and hands-on experience with tools such as Google Analytics, Google Optimize, Triple Whale, etc.
    • Ability to move quickly and fluidly between long-term strategic thinking and operating at the lowest level of detail.
    • A high-energy doer who anticipates problems and doesn’t hesitate to jump in and solve them, making smart decisions backed by excellent judgment. 
    • Passion for understanding consumer behavior and taking a few risks to explore new avenues to engage and delight customers.
    • Growth obsessed self-starter who is hungry to learn and stays updated on industry trends, best practices, and recommendations.
    • You inherently understand the Tipsy Elves brand and it resonates strongly with you.
    • You have a balanced left-and-right brain: a great eye for branding and creative, and strong performance marketing & analytical skills.
    • Top-notch analytical skills with a proven ability to work through data and attribution models to find opportunities and actionable insights.
    • You thrive in a fast paced, high-growth environment. You are proactive, action-oriented and operate with a sense of urgency.
    • Highly organized with a key attention to detail.

    Additional Info:

    • Starting Salary is $150,000+ (based on experience)
    • Position is expected to start during Q1 2023

    Benefits:

    • This is a full time position, offering hybrid and remote flexibility, based in San Diego, CA.
    • Parking or transportation reimbursement is available when in-office.
    • Medical, Dental, Vision care, and Flexible Spending Account available.
    • 401K with Match available.
    • 30+ Vacation Days per year – 3 Weeks of PTO, 12 Paid Holidays Off and time off between Christmas and New Year’s, and Summer Fridays.
    • Catered lunches, in-office massages during Q4. 
    • Leadership & Development Training for all manager-level employees.
    • Annual Product Allowance with additional coupons codes for Friends and Family.

    Why Work at Tipsy Elves:

    • Work in a fast paced and growth focused environment.
    • Be a part of a company that embodies its values with a strong culture.
    • Have the space to speak and be heard with regular support and strong communication with weekly 1 on 1 meetings, team surveys and feedback, biweekly leadership meetings and more.
    • Join a community of hard working people that genuinely care about what they do.
    • Grow through learning and development provided for every stage of your career including quarterly off-site events, and leadership conferences at ecom events (eg, Shop Talk).

    Please apply here or send your Resume to [email protected]. We would love to hear why you would make a great addition to our Tipsy Elves team!

    Want to learn more? Check us out at www.tipsyelves.com

    Tipsy Elves is an Equal Opportunity Employer. In order to provide equal employment and advancement opportunities to all individuals, employment decisions will be based on merit, qualifications and abilities. We do not discriminate in employment opportunities or practices on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by law.

    Tipsy Elves

    Organization Overview 

    REFORM Alliance is a national organization seeking to safely reduce the number of people on probation and parole and create real pathways to work and wellness for people who have been supervised instead of supported. We are using all the resources we have to help fix the flawed criminal justice system in the United States by changing laws and policies and building a movement of REFORMers to help change hearts and minds. 

    REFORM was founded in the wake of the #FreeMeek movement. The Board includes award-winning recording artist Meek Mill; Fanatics executive chairman Michael Rubin; Arnold Ventures co-founder Laura Arnold; entrepreneur and business mogul Shawn “JAY-Z” Carter; Kraft Group CEO and New England Patriots owner Robert Kraft; Galaxy Digital CEO and founder Michael E. Novogratz; Vista Equity Partners founder, chairman, CEO Robert F. Smith; Brooklyn Nets co-owner, businesswoman, investor, and philanthropist Clara Wu Tsai; and co-founder and co-CEO of the Chan Zuckerberg Initiative, Priscilla Chan. Veteran criminal justice advocate Robert Rooks leads the organization as CEO. 

     

    Position Overview

    REFORM is seeking a Senior Marketing Director who thinks strategically, adapts quickly to changing priorities and serves as a key leader on the marketing team. Reporting to the CMO, this is an opportunity to join a new department on the ground-floor. This role will help lead strategy, ideation and oversee execution, while continuously evolving and elevating programs that attract, engage and convert.  

    Responsibilities

    • Contribute to the development of REFORM’s annual marketing strategy; anticipate future opportunities via industry and brand analysis and research, consumer / audience behavioral, qualitative data, trends and analysis
    • Develop marketing programs and lead cross-platform execution that fuels awareness, impacts perception and drives engagement. 
    • Nurture a future-oriented talent strategy that drives internal engagement and ensures continual evolution of necessary skill set
    • Develop 360-marketing plans, engaging storytelling and increase awareness of Reform’s mission while driving executional excellence and data-driven dissemination strategies aligned with brand equity, platform relevancy and consumer targeting
    • In partnership with the CMO, develop the brand’s overarching content strategy, gain alignment, and overseeing marketing process and development across legislative priorities, cross-functional needs, editorial calendars, membership opportunities, digital needs and partnerships
    • Develop and execute 360 marketing with cross-functional teams that identify and acquire new members/advocates/donors across multiple platforms 
    • Support and champion development of the marketing planning process and briefs that identifying target audiences, channels, timing, KPIs and messaging and advance program effectiveness 
    • Identify, scope and define marketing workflow processes with clear ownership, deliverables and accountability across stakeholders and cross-functional teams.
    • In partnership with CMO, build and present the marketing transformation story to further the internal transformation agenda
    • Oversee marketing calendar; liaise with cross-functional teams to identify key occasions, events, promotional initiatives, board member opportunities, industry, and partner prospects
    • Leverage key insights gleaned from a refined analytics practice to inform decisions. Champion analytics usage throughout the function to accomplish strategic goals
    • Oversee and be accountable for marketing teams day-to-day project management, provide leadership and problem-resolution where needed
    • Lead through influence, often without direct authority, persuading through use of data and facts; demonstrate sufficient gravitas; inspire and motivate others
    • Marketing lead on partner marketing activations; ideate concepts, support pitches, and drive co-marketing and nurture relationships. Concept and outreach to influencers and prospects
    • Develop best practices and processes for CRM and storytelling to scale operations, drive ideation and content through collaboration and co-creation, support execution
    • Oversee data analysis and support team where needed and synthesize findings (e.g. online traffic, viral impact, search, memberships, tonal sentiment, impressions) to determine impact
    • Identify innovation and white space opportunities based on data, insights, and transposition from other industries; launch pilots, tools, and align teams to scale successes
    • Oversee post-mortems, share best practices to maximize ROI and improve processes 
    • Track and govern the deployment of key strategic initiatives by designing metrics/KPIs and driving actionable analytics against Marketing scorecard and REFORM goals
    • Ad Hoc Marketing department responsibilities as needed

     

    Skills and Qualifications

    • Bachelor’s Degree in Marketing, Communications or related field. Masters preferred.
    • 12+ years of experience; 8+ years in a similar role
    • Excellent leadership skills and able to lead by example to create an environment that is encouraging, respectful, and builds team cooperation 
    • Demonstrated experience with 360 campaigns inclusive of strategy, concept development, and execution of activation plans, without media budgets 
    • A creative, change champion that is data and insights-driven with a disruptive mindset
    • Strategic agility, financial fluency, social media content and platform expert
    • Ability extract insights that fuel agile real-time and longer-term decisions and actions
    • Proven track record of developing acquisition, engagement, and content marketing strategies
    • Demonstrated ability to connect data and cultural insights to drive creativity and big ideas 
    • Ability to crystallize complex concepts into clear, salient points and to leverage creativity and storytelling in presenting idea 
    • Enthusiastic, detail-oriented with strong work ethic and superb organizational skills
    • Professional, proactive, and resourceful style, with the ability to work independently and as a team player and to take initiative and to manage multiple tasks and projects simultaneously in a fast-paced environment
    • Proven track record for developing and nurturing marketing partnerships 
    • Excellent written, verbal, presentation skills and ability to lead through influence 
    • Capable of anticipating needs, solving problems and proactively escalating support 
    • Astute business judgment and ability to frame marketing concepts with a business case 
    • Advanced skills in MS Office/Google Suite, Database/CRM tools and analytics tools such as Power BI, Tableau, Google Data Studio 
    • Project management tools (e.g. Asana) and Adobe Creative Suite a plus
    • Background in non-profits, policy and/or criminal justice work a plus 
    • Commitment to the Reform mission 

    Location: New York, NY

    Reports to: Chief Marketing Officer

    Salary Range: $170,000-$180,000

     

     

     

    At REFORM Alliance, we strive to move hearts and minds to create a more humane criminal justice system. This requires us to maintain a company culture that values employee individuality and community Growth. We are committed to fostering an environment that is inclusive, empowering and globally minded. We firmly believe that diversity in gender, race, ethnicity, sexual identity, cultural background, religion, disability, and age produces ideas and perspectives that make our efforts stronger for people unjustly in the system and make our company a better place to work. Our leadership team is committed to embedding diversity and inclusion into everything we do and how we lead.

     

    REFORM Alliance

    $$$

    Director, Human Resources.

    Why BoomerangFX?

    BoomerangFX is more than just a SaaS tech company – we are North America’s fastest-growing cloud-based enterprise software and digital marketing company serving the private pay aesthetic medical healthcare industry in segments such as dermatology, medspa, plastic surgery, women’s health, cosmetic vision, dental and hair restoration.

    Our company is well-funded by international private equity. We have a market opportunity that is rare in its scale, recession resilient, and powered by a strong business model with an impressive leadership team of executives from Silicon Valley, digital marketing, fintech, and Fortune 100 technology firms. Trusted by a growing community of healthcare professionals across North America, our product is commercialized and delivers the only cloud-based SaaS solution for private healthcare practices that integrates practice management tools, electronic medical records, accounting, data analytics, digital advertising, and lead generation in a single user-friendly solution – this unique feature-rich practice management solution is supported by Artificial Intelligence and designed to help our clients succeed in the marketplace.

    BoomerangFX is expanding rapidly across North America and international markets including Mexico, Australia, and the UK with industry-leading technology that is helping to modernize the inside of private healthcare practices. We are a company that thrives on innovation and out-of-the-box thinking. We have a passion for inspiring the next female entrepreneurs who are fueling the fastest-growing sector in private-pay healthcare. When you join BFX, you will be collaborating with a diversified and talented group of individuals and dynamic leaders while sharing in attractive compensation, benefits, and stock option programs. We foster a culture of teamwork, and continuous learning and celebrate a variety of social activities including weekly social hours, company paid lunches, live entertainment, offsites, motivational podcast speakers in-house and ongoing training and development events.

    Your Role in a Nutshell

    Reporting to the Chief Executive Officer (CEO) and working closely with a group of diverse senior leaders, you will provide executive-level leadership, strategy and guidance pertaining to all human resources operations and activities. A self-driven leader, with a high degree of empathy, curiosity, compassion and strategic acumen, the Director of HR will be responsible for supporting the company’s ambitious growth needs evaluating and championing all people, culture, talent and organizational strategies to build a scalable foundation to support North American and International growth.

    Scope of Duties

    · Assess and advise senior executives on organizational design, provide independent objective guidance on optimal organizational structure

    · Diagnose and re-engineer existing Human Resources processes, manage, develop and support a small team of human resource professionals and recruiters

    · Lead recruitment strategy and talent attraction efforts

    · Build relevant policies, procedures and organizational governance frameworks to support the growth objectives of the company

    · Act as tactical advisor to senior leadership team to help solve business problems with consideration for near term and longer-term people and talent retention strategies.

    · Provides consultative guidance to leaders, hiring managers, and the team on the talent acquisition process, market conditions and acquisition best practices to meet our highly aggressive talent acquisition requirements.

    · Spearhead impactful talent management initiatives and training programs

    · Evaluate the needs of the Human Resources function including all aspects of compensation, benefits, reporting and international requirements.

    · Play a key role in the annual budgeting process in partnership with senior leaders in finance, operations and technology to ensure the company’s talent needs are well defined and executed effectively.

    · Source strategic partnerships with universities, colleges to position our company as the employer of choice pertaining to internships and co-op placement opportunities

    · Champion our brand identity at external forums that showcase the company’s culture, future prospects and values

    · Oversee exit interview processes, terminations and monitor compliance with applicable laws and regulations in various jurisdictions

    · Partner with senior leadership team to support our international expansion efforts including recruitment, talent management, performance management and third-party relationships.

    · Institute effective performance evaluation scorecard to support a pay-for-performance culture

    · Lead annual salary and incentive compensation planning process, including conducting market studies and benchmarking to support salary bands, merit increases, and equity-based compensation. Support the design of sales commissions programs.

    · Evaluate, build and communicate employee policies including maternity leave, employee experience (onboarding and offboarding), engagement, diversity, inclusion and pay-for-performance management.

    · Advise senior leaders and managers on our people and culture strategy and champion cross-functional efforts to maintain a highly engaging, collaborative and high-performance work environment.

    · Lead and source professional development programs for emerging leaders to equip them to grow executive skillsets and assume broader leadership roles.

    What You Offer

    · Bachelor’s degree from a recognized institution

    · Completed (or working toward) CHRL designation is an asset.

    · Experienced HR leader with a broad understanding of all technical and functional components of the Human Resources function

    · Minimum of 3- 5 years of North American experience, ideally in high growth Startup or division of a larger organization experiencing rapid acceleration

    · Experience in leading human resources initiatives to support business transformation

    · Hands-on work ethic, with a “roll-up the sleeve” attitude with a passion for managing the details within a growing business

    · Experience supporting operational initiatives with relevant personnel strategies

    · Energetic and enthusiastic style with professional credibility and leadership presence

    · A humble, approachable demeanor that builds trust across all levels of the organization

    · Exceptional communication, presentation, and negotiation skills

    Most importantly, you share our values…

    · You roll up your sleeves

    · You are agile

    · You are resilient

    · You never stop learning

    · You want to be part of a global success story

    BoomerangFX

    $$$

    Creative Director

    About Cartwright

    At Cartwright we work with brands who seek a creative product built to stand out in today’s attention crazed economy. We call this ‘creative audacity’ – unignorable stories that turn heads, inspire you to share and entice you to want more.

    Attracting and nurturing diverse voices is a primary focus for the agency as it enables us to gain fresh perspective and ultimately drive breakthrough creativity. We strive to create work that matters, elevate diverse voices and be a force for change.

    We place importance on the value of both ‘creative audacity’ and diversity and strive to embed these elements in everything we do.

    Overview

    The Creative Director role is the lead role in establishing, shaping and determining the best creative solution for each project both internally and externally. You are one of the key architects and the guardians of the creative output.

    The right candidate is comfortable with a start up energy. They understand the project based model of agencies and what it takes to pivot to meet the needs of this model.

    They are someone who can find creative opportunities in any situation and runs head on to challenges.

    They are a leader in every sense. They have a presence that makes people want to work for them . They can inspire and elevate other people’s work. There is no ego to their creative process and they believe creativity can come from anywhere.

    They understand the importance of driving and maintaining an agency culture that gives people a platform to be themselves.

    They have a proven track record of delivering big ideas, pushing work to greatness and understanding the value of each department in the agency to get the best results.

    They can deliver high-levels of work as the only CD but also work well with a partner.

    Responsible For

    • Developing, honing & nurturing a creative product that is audacious, summed up by our internal phrase of ‘Oh no you didn’t’!
    • Determining the pace, approach and vision of every project at the start and maintaining it throughout the duration
    • Quickly building and leading client relationships through communication, face-time and trust. As well as delivering high quality conceptual thinking, presentation skills & thoughtful discussion founded on solid strategic understanding of our clients’ business
    • Being the business mind amongst the creatives, understanding the full need from the client’s business and understanding Cartwright functions as a business too(profitability, resourcing, time management, etc.)
    • Partnering with cross discipline departments to get to the best work and maintain a strong team environment
    • Bringing calm and mature responses to every challenge the day brings
    • Mentorship + leadership. Taking responsibility for the team, the work and managing all the politics that may come along with it
    • Building relationships/being able to interact with external partners like production partners as well as with clients
    • Manage up to the CCO on all projects ensuring he is up to date on the latest work, challenges and creative wins on the account. Also bringing to his attention the success and or growth opportunities for any creative teams you manage
    • Contributing to the culture and well being of the agency whether through your own interactions with others day to day or in actively participating in agency initiatives including Culture Club, All Hands for example

    Requirements

    • 10+ years of experience at a creative agency or in-house creative department
    • Previous CD or ACD experience including managing teams
    • Proven track record of delivering impactful creative recognized by the industry
    • Cartwright is located in Venice, California. All candidates must live or be willing to relocate to Los Angeles
    • Work in a hybrid model of 3 days in the office and 2 days working from home

    The base salary for this position at the time of this posting may range from $125,000 to $295,000. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click here for more details: https://www.wpp.com/people/wellbeing/benefits-at-wpp-in-the-us

    Cartwright

    $$$

    WiredViews, a digital agency with a proud 20-year history, is seeking to hire an experienced and highly motivated Creative Director to join our growing team. As the leader of our creative services department, you can bring your innovative ideas to the table and take on new challenges. Reporting directly to the President and serving on the leadership team, you will play a key role in shaping the future of our agency. 

    Responsibilities:

    • Lead the creative vision and strategy for the agency, working closely with clients and internal stakeholders to develop impactful campaigns.
    • Build and manage the creative services department, including supervising designers, writers, and other creative team members.
    • Act as the creative lead on client presentations and sales presentations by communicating the creative vision to clients.
    • Ensure that all creative output meets the highest standards of quality and is on-brand and on-strategy.
    • Manage the creative budget, ensuring projects are completed within budget and on time.
    • Collaborate with other departments, such as account management and production, to ensure the seamless execution of campaigns.
    • Stay on top of industry trends and developments in digital advertising, and bring a passion for innovation and experimentation to the agency.
    • Build and manage relationships with vendors, freelancers, printing and photography vendors, videography vendors, and other external partners.
    • Develop and refine our creative processes, including the creative brief development process, creative ideation process, and creative approach to pitching new business.
    • Suggest and implement creative collaboration platforms to improve our internal processes and output.
    • Maintain a 75% billable rate.

    Requirements:

    • 4+ years of experience in a creative director or art director role, with a proven track record of delivering successful campaigns.
    • Expertise in various creative platforms, including but not limited to Adobe Creative Suite, Sketch, Figma, and InVision.
    • Strong leadership skills and the ability to motivate and mentor a team of creative professionals.
    • Excellent project management and time management skills, with the ability to prioritize and manage multiple projects in a fast-paced environment.
    • Excellent written and verbal communication skills, with the ability to effectively communicate complex ideas to internal and external stakeholders.
    • A passion for innovation and experimentation, with a deep understanding of industry trends and developments in digital advertising.
    • A current portfolio of work is to be submitted with your resume.

    Software and Platforms:

    • Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.)
    • HTML, CSS, and JavaScript
    • Content management systems (e.g., WordPress)
    • Video editing software (e.g., Premiere Pro)
    • Social media platforms (e.g., LinkedIn, Facebook, Twitter, Instagram, etc.)
    • Creative collaboration platforms (e.g., Asana, Trello, Slack, etc.)

    The ideal candidate will be a creative visionary with a passion for campaign development, an eye for design, and a deep understanding of digital marketing. If you have a proven track record of leading successful campaigns, implementing design systems, refining creative processes, managing vendors and freelancers, and managing relationships with printing, photography, and videography vendors, and a desire to work in a fast-paced and dynamic environment, we want to hear from you.

    At WiredViews, we offer competitive compensation and benefits packages and a supportive and dynamic work environment. We are committed to fostering an inclusive and diverse workplace and encourage applicants from all backgrounds to apply. If you are a creative and driven individual with a passion for advertising and a desire to take your career to the next level, we want to hear from you!

    Note: This job description is not exhaustive; other duties and responsibilities may be assigned as required.

    Why work at WiredViews?

    • We are a small agency, but we punch above our weight with a diverse portfolio of clients ranging from local startups all the way to multinational fortune 200 corporations. We work with great clients and are selective about the brands we serve.

    • We have fully embraced the hybrid model. We have the tools to collaborate remotely and an office in the heart of a great area. We believe that if we hire the right people, they know how to balance remote vs. in-person and are free to choose that balance. We’re happy as long as we produce great work and our clients are happy.

    • We believe in work-life balance. Top performers absolutely need balance in their life. We believe being tired, stressed, and burned out, is not a good way to serve our clients. We’re an agency, so of course, there are moments when we put in extra hours, but we believe that shouldn’t be the norm, and we work to ensure it doesn’t become one. With a generous PTO package, shared work-life values, and flexible hours we reclaim the balance that corporate America forgot.

    • We’re inclusive. Ultimately, our clients pay us to come up with great ideas. Those ideas come from people empowered to speak up. We encourage that openness throughout our organization and have built it into our process.

    • We have upward mobility through growth. We plan to expand our business and team over the next few years. That means there’s a ton of room for upward career mobility. If you want to move to the next level in your career, build it with us! We believe today’s talent is tomorrow’s leadership.

    • We are not alone. WiredViews is a part of MAGNET, a worldwide community of independent agency CEOs and Principals. We share ideas, opportunities, clients, and even a few secrets to drive business and personal growth for one another and for our companies. When you work with WiredViews, you have the brainpower and resources of over 40 agencies across six continents and 22 countries at your disposal.

    WiredViews

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