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$$$

Are you outgoing, love connecting with people, going to events and know how to get things done

in the Food & Beverage industry?

BVRG is looking for a Brand Activation Manager who loves on-premise channels, has existing

connections or otherwise knows how to get their foot in the door. The right candidate has

experience in the beverage/spirit industry and/or hospitality space with relevant marketing/PR/

Digital backgrounds.

What is this role like?

The Brand Activation Manager (BAM) serves as a dedicated Sales & Marketing resource within

the Miami territory for their Italian Brand Waters, S.Pellegrino and Acqua Panna. In this

role you are accountable for the development of the brand portfolio in on premise channels and

responsible for growing distribution, driving volume, and establishing effective guest marketing

programming. Additionally, the ideal candidate will have credibility in the Alcohol-Beverage

industry and develop account relationships to drive velocity through engagement, brand

advocacy, and brand education with consumers, trade, and the bottler(s).

How about a look into your day-today?

Key Account Management (35%):

● Build trusting relationships with key on-premise customers to collaboratively build their

profitability through the implementation of BVRG Marketing Programs

● Serve as the primary contact for brand expertise/training to consumers and trade at on-

premise top trending and influential accounts

● Assist in the development and modification of marketing programs

● Drive brand image using multiple channels

● Implement the appropriate drink strategy

● Drive food menu & drink menu branded placements

● Manage corresponding budgets built specifically to support activations

Field Marketing Activation (30%):

● Work creatively to identify “non-traditional” events for potential brand support. Event

selection must be in line with the brand pillars: Gastronomy, Lifestyle, Food as Culture,

etc.,

● Provide relevant social media content to Field Marketing; mentions, hashtags, etc..

Content needs to be in line with brand guidelines

● Develop relationships with influencers and social media channels to cross promote

brand with brick and mortar restaurants, events, etc., to drive engagement

● Manage a list of influential image accounts while continuously identifying new potential

image accounts

● Support Marketing Manager in implementing trade materials, use of POS materials and

any other operative implementation of tailor-made (and fun) activities (menus, mixology,

etc.)

Route to Market Alignment (15%):

● Support sales teams. Establish strong working relationships with the bottler sales teams

by cultivating relationships, delivering business back to the bottler in addition to being the

go-to person for product & brand information

● Coordinate with bottler sales teams to ensure growing distribution of brand portfolio.

● Secure and conduct alignment meetings with key bottler stakeholders to launch new

programming, brand and product training and incentive activities

Communication & Reporting (20%):

● Reply to emails on a daily basis

● Weekly team meetings and Quarterly Review(s)

● Calling on accounts; proactive follow up

● Managing logistics and critical path for events and activation

● Track KPI activity in “real-time”

● Submit expense reports (with hard copy receipts)

Minimum Requirements:

● 1 – 3 years of beverage sales experience; On-Premise, Alcohol-Beverage experience

preferred

● Experience in the hospitality industry

● Adept at networking, selling, and interacting with diverse groups of people

● Excellent communication and presentation/public speaking skills

● Ability to develop and maintain effective working relationships with all members of

extended sales and brand teams

● Has strong business acumen, and experience using including Microsoft Office, and Slack

● Ability to work with relevant social media channels and understand the brand’s social

media strategy

● Understands how to get things done by leveraging opportunities against multiple

resources

● Willingness to work unconventional hours when necessary (nights and weekends)

● Must be willing to live in the focus market (Miami)

● Must have a valid Driver’s License and be able to drive/travel through the designated

market area

Some great benefits of working with us:

● Competitive salary

● Medical insurance

● Transportation allowance

● Digital/ tech allowance

● Expense account

● EAP Services

● Telehealth and tele-veterinary services

● Whole-life insurance policy

● Bonus potential

● Experience the trendiest events and restaurants in your city

● 100% remote (must live in Miami area)

● Possibility to travel to other major metros

Industry

  • Marketing & Advertising

Employment Type

Full-time

Edit job description

BVRG

Diamond Mattress is a Top 20, fourth-generation mattress manufacturer specializing in the production and distribution of high-quality mattresses. With a primary focus on wholesale B2B sales, we have established strong partnerships with retailers and distributors nationwide.

Additionally, we are expanding our presence in the direct-to-consumer (D2C) market and are actively seeking opportunities to grow our e-commerce platform. As the Marketing Director, you will play a pivotal role in driving our marketing strategies, promoting brand awareness, and maximizing sales growth across all channels.

As the Marketing Director at Diamond Mattress, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, increase sales, and support our growth objectives in the wholesale B2B and D2C markets. You will collaborate closely with cross-functional teams, including sales, product development, and e-commerce, to ensure alignment and maximize marketing effectiveness.

Our Ideal Candidate Mindset:

  • Has a growth mindset, positive attitude + radiant energy. You know how to get others excited about what you’re doing
  • Has a can-do attitude and is a self-starter
  • Leads, coaches and engages team members with a collaborative attitude, is not perfectionistic, and open to feedback and working to get things done
  • Enjoys coming up with new ideas and is enthusiastic about seeing those ideas through
  • Excellent interpersonal skills, and independent work style

Responsibilities:

1. Marketing Strategy and Planning:

– Develop and implement an integrated marketing strategy that aligns with the company’s overall objectives and targets both the wholesale B2B and D2C markets.

– Conduct market research and competitor analysis to identify trends, opportunities, and potential risks.

– Define target customer segments and create customer-centric marketing initiatives to effectively reach and engage them.

2. Brand Management:

– Develop and maintain a strong brand identity for Diamond Mattress, ensuring consistency across all marketing channels and touchpoints.

– Oversee the creation of compelling brand messaging, value propositions, and product positioning to differentiate Diamond Mattress in the market.

3. Digital Marketing and E-commerce:

– Lead the development and execution of digital marketing strategies, including SEO, SEM, social media, email marketing, and content marketing, to drive traffic and conversions across the company’s e-commerce platform.

– Utilize data-driven insights to optimize marketing campaigns and website performance.

4. Advertising and Promotions:

– Plan and execute advertising and promotional campaigns, in collaboration with external resources, both online and offline, to drive brand awareness, support product launches, and increase market share.

– Monitor campaign performance, analyze results, and make data-driven recommendations for continuous improvement.

5. Marketing Collateral and Sales Support:

– Work closely with the sales team to develop marketing collateral, sales tools, and training materials that effectively communicate Diamond Mattress’ value propositions and support their sales efforts.

– Lead the management and planning of Tradeshow events. Mainly the Las Vegas Market which is 2x per year at our permanent showroom in Las Vegas.

6. Budgeting and Resource Allocation:

– Develop and manage the marketing budget, Identify cost-saving opportunities, ensuring efficient allocation of resources across various marketing initiatives to maximize ROI.

7. Marketing Calendar Management:

– Create and maintain a comprehensive marketing calendar that outlines key campaigns, promotions, product launches, and other marketing activities.

– Collaborate with cross-functional teams to ensure alignment of marketing initiatives with product availability, sales goals, and overall business objectives.

Benefits Include:

  • Salary + Bonus
  • Health & Dental Insurance
  • Life Insurance
  • 401(k) with 3% company contribution of gross pay
  • Vacation, Sick, Birthday, and Holiday Pay
  • Working with a motivated, engaging team in a growth-oriented environment

Requirements:

– Bachelor’s degree in Marketing, Business Administration, or a related field. MBA preferred.

– Minimum 5-10 years of experience in marketing, with a proven track record in strategic planning and execution.

– Experience in the mattress or furniture industry is desirable.

– Strong knowledge of B2B marketing strategies and tactics, including experience working with wholesale distribution channels.

– Proficiency in digital marketing techniques, e-commerce platforms, and online customer acquisition strategies.

– Demonstrated success in building and managing brand identity and executing integrated marketing campaigns.

– Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.

– Analytical mindset and proficiency in using data-driven insights to make informed decisions and optimize marketing efforts.

– Ability to multitask, prioritize projects, and meet deadlines in a fast-paced environment.

Join Diamond Mattress and become an integral part of our team, driving marketing initiatives that will shape the future growth of our business. Apply today and contribute to our mission of providing exceptional sleep solutions to customers nationwide.

Diamond Mattress

Digital Marketing Manager

Our marketing team is looking for a creative strategist who is obsessed with leveraging great content to drive measurable results and bring in new business. You will own bringing our content and offers to market by curating, placing and refining where our content lives across all of ACT’s digital properties, including web, social, events, and any other channels that you identify as valuable for the business.

At ACT, you will play a key part in delivering amazing customer experiences for Fortune 500 brands that you know, love, and engage with every day. Your role in the business will be to deliver the strategy and creative eye for putting content and campaigns into market.

As our lead digital strategist, we expect you to be up-to-date with the latest digital technologies and best practices for positioning content and offers across every channel – web, social media, events, etc. Your day-to-day will be focused on activating new content across our digital properties, finding new ways to create value from our existing content library, and collaborating with your sales and marketing teammates to demonstrate and track how marketing tactics are performing in market.

If you’re passionate about making content work and bringing quality leads to our sales teams, this is the role for you.

Responsibilities

  • Create, deploy and optimize landing pages to support marketing activities across the business, including web, social, events, ads and ABM tactics.
  • Design creative assets as needed to execute campaigns
  • Repurpose existing content to expand our content library and get the most value out of our content budget
  • Be our go-to creative resource, moving quickly, creatively and efficiently when time-sensitive market opportunities emerge
  • Set specific objectives and report on ROI
  • Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
  • Monitor SEO and web traffic metrics
  • Collaborate with stakeholders including Recruiting, Sales and others to ensure brand consistency and alignment with business goals
  • Communicate with followers, respond to queries in a timely manner and monitor customer reviews
  • Oversee social media accounts’ design (e.g. landing pages, banners, profile pictures, blog layouts, etc)
  • Suggest and implement new features to develop brand awareness, e.g. promotions and competitions
  • Stay up-to-date with current technologies and trends in social media, design tools and applications

Qualifications

  • Bachelor’s degree or equivalent experience and demonstrated talent in Communications, Marketing, Writing, Political Science, or related discipline
  • 5+ years’ experience in B2B marketing roles
  • Exceptional copywriting skills
  • Ability to identify, develop and curate creative content
  • Familiarity with SEO, keyword research and Google Analytics
  • Experience with marketing automation and social management platforms such as Hootsuite, Hubspot, Marketo, etc
  • Knowledge of business process outsourcing or adjacent industry preferred but not required
  • Healthy sense of humor and humility is mandatory

Who We Are

ACT is U.S.-based business process outsourcing provider delivering world-class total experience solutions. What that means in lay terms is that we help companies deliver amazing customer experiences by committing to provide extraordinary employee experience, digital experience, and user experience, in a multi-experience, omni-channel model. We are inventive, technology minded, and customer obsessed. We go beyond the call to make every interaction count.

And by the way, working at ACT is more than just a job – it’s an opportunity to join something bigger. As an employee-owned company, all our employees have a path to becoming shareholders and co-owners in the company. When you join ACT, you are taking control of your future and benefiting directly from our company’s success. You will be personally rewarded for your contributions as our company shares grow in value.

Advanced Call Center Technologies, LLC

$$$

We have an exciting opportunity for a Senior Manager, Integrated Marketing Manager with the top leading multimedia and creative software company in the world. This position will build and implement programs to grow our brand differentiation and drive demand and acquisition. This role requires a passion for combining creativity with analytics to drive material results, and strong leadership capabilities with the ability to manage cross-functional teams, external agency partners and global regional teams.

Responsibilities:

  • Develop and execute plans to drive full funnel integrated marketing campaigns that increase awareness, drive demand, and build overall growth for Adobe Express.
  • Support ongoing campaign efforts (planning, supervising development of materials, distribution).
  • Collaborate with the product and product marketing teams, cross functional marketing departments (Strategy, Social, Search, Display, Email/Engagement, Creative Studio teams), and global marketing teams to deliver effective marketing communications to meet the business objectives. Adheres to budgets, schedules, work plans, and performance requirements.
  • Drive quarterly plans, creative briefs, campaign creative, and editorial calendar for all marketing programs, including social, advertising, and activations. Includes defining content requirements, managing cross-functional team check-ins, and supervising analytics, insights and optimization.
  • Responsible for briefing creative resources and overseeing timely delivery of all content & assets, as well
  • Ensure visual and messaging consistency across programs, audiences, and regions.

Skills and Experience:

  • BA/MBA
  • Over 7 years related work experience.
  • Experience in outbound, consumer facing marketing and integrated campaign planning preferably with agency/vendor management experience and/or experience in the tech/software
  • Critical thinking, ability translate strategy to near term tactics. Writing creative briefs, shepherd on-strategy creative development, executing in-market launch, coordinate media plans
  • Brand publisher approach to guide the content our audience is looking for and optimize the path to conversion
  • Analytical and data orientation. Excellent at both quantitative and qualitative analysis, with ability to take digital marketing and product usage data to glean insight and set plans of action
  • Loves the details – strong project management capabilities and work with cross-functional organizations to communicate and meet objectives
  • Excellent Communicator: optimally defines and communicates the strategic priorities, roles and responsibilities vital to achieve that vision
  • Proven relationship-building skills and experience with internal and external partners.
  • Open and collaborative – share insight, spirit and energy as a team member

Compensation:

  • $52.50 to $70.00 per hour.

Cypress HCM

Job Description

  • Develop marketing strategy for the American and European markets, with the goals to establish and strengthen Hesai’s brand and support the company’s business growth via marketing and PR practices.
  • Work closely with teams based in the Shanghai headquarters, responsible for the localization of the news and product marketing materials from HQ, and amplification in the local markets; collaboratively generate effective marketing campaigns with clear measures.
  • Supervise all English PR and marketing content, generate case studies and news announcements with American/European customers and partners, initiate co-marketing activities, and leverage the owned, earned, paid, and social channels to amplify our successful stories.
  • Supervise digital marketing for the American and European markets, including social media operations, SEO/SEM, e-newsletters, webinars, etc.
  • Maintain the Americas and Europe event calendar, manage the trade show exhibitions from experience to logistics and create marketing campaigns leveraging major events (requiring business travel).
  • Work with PR agencies to develop and maintain media relationships in the Americas and Europe, coordinate executive interviews, gain media coverage, and enhance our thought leadership.

Job Requirement

  • 8+ years of B2B marketing experience, with campaign development and execution experience, and familiarity with mainstream digital channels. Experience in technology or automotive is preferred.
  • Experience in Google SEO and SEM, familiar with WordPress-based website optimization.
  • Excellent communication skills including speaking and writing.
  • Fast learner. Self-driven. Highly responsible and team spirit. Can-do attitude.
  • Experience in cross-country team collaboration is a plus.

Hesai Technology

Exciting Opportunity for a Content Marketing Manager in Medtech Marketing Agency!

Are you passionate about creating captivating content that drives business success? Do you know how to craft engaging social media campaigns, blogs, newsletters, and website copy? If so, we have the perfect role for you! Join our dynamic team as a Content Marketing Manager and play a pivotal role in shaping the digital landscape of the medical device industry.

About Us:

Medtech Momentum is the leading Medtech Marketing Agency, specializing in helping medical device companies build their brand through cutting-edge digital B2B marketing strategies. Our mission is to create innovative and result-driven plans that set our clients apart in the market.

Responsibilities:

As a Content Marketing Manager, you’ll be at the forefront of our marketing efforts, developing and implementing the overall content strategy aligned with our specific goals and objectives. Your day-to-day responsibilities will include:

  • Crafting various types of compelling content, including social media campaigns, emails, blogs, newsletters, and website copy, to engage our target audience and drive brand awareness.
  • Staying ahead of the curve by closely monitoring and adapting to the ever-changing social media and content marketing trends, ensuring our strategies remain fresh and relevant.
  • Collaborating with designers and cross-functional team members to create visually stunning and consistent aesthetics that elevate our clients’ brand image.
  • Managing and developing an effective blogging strategy to establish thought leadership and drive organic traffic to our clients’ websites.
  • Growing our clients’ follower base on social media platforms, fostering meaningful connections with their target audience.
  • Leveraging social media management tools to schedule, monitor, and analyze the impact of our campaigns on different platforms.
  • Utilizing your proficiency in major social media platforms to develop content that resonates with the target audience and drives engagement.
  • Implementing effective social listening techniques to understand audience preferences, sentiments, and behavior and incorporating these insights into content creation.

Requirements:

To thrive in this role, you’ll need to bring a mix of creativity, technical expertise, and strategic thinking to the table.

Here are the key requirements:

  • A genuine passion for social media and content creation, coupled with a deep understanding of the power of digital marketing in the medical device industry.
  • Proficiency in major social media platforms and social media management tools to orchestrate successful campaigns across various channels.
  • Excellent social listening skills, allowing you to capture and respond to the needs and sentiments of our audience effectively.
  • Ability to stay up-to-date with historical, current, and future trends in the digital content and social media space, leveraging this knowledge to drive innovative marketing strategies.
  • Strong copywriting and copy-editing skills ensure our content is not only engaging but also accurate and polished.
  • Top-notch oral and verbal communication skills enable you to collaborate seamlessly with stakeholders and present ideas persuasively.
  • Impeccable time management skills and the ability to multitask effectively, ensuring that projects are delivered on time and to the highest standards.
  • A detail-oriented approach and the capability to work under pressure, maintaining a cool and creative mindset to meet tight deadlines.

Software Knowledge:

  • Monday.com
  • LinkedIn
  • Hootsuite/Cloud Campaign
  • Hubspot
  • Google Analytics
  • Meltwater
  • PR Newswire

Additional Information:

  • This is a full-time position with a hybrid role, offering the flexibility of both in-office and remote work.
  • We are open to meeting contractors and full-time applicants that can help be part of a driven and supportive team where your skills and contributions will be recognized and celebrated.

If you’re ready to make a significant impact in the Medtech marketing landscape and be a driving force behind the success of top medical device companies, apply now to join our team as a Content Marketing Manager.

Together, we’ll revolutionize how the world views Medtech through compelling content and innovative strategies!

MedTech Momentum

Tribunus Health – A growing specialized healthcare consulting firm

Tribunus Health is a national healthcare consulting firm that helps provider organizations grow, ensuring better healthcare can be delivered to more people, more affordably. Our team markets providers to insurance companies, using data analysis to inform strategy, and executing on that strategy by crafting incentive alignment between patients, insurance companies, and providers.

Our clients span all specialties from community hospitals to digital health startups to local primary care groups to behavioral health practices. Your work here will enable providers to bring their innovative solutions to millions of new patients and ensure more people can afford quality healthcare.

The Growth Marketing Manager

It’s an exciting time to fill this role. The firm with the best reputation for client success is launching a new, highly-differentiated tool as part of its service offering. As the first fully-dedicated marketing hire, you’ll be in charge of communicating those features and differentiators to the a market of healthcare organizations. Your success in this role will have a direct impact on our ability to grow and reach dominant market share.

Responsibilities include:

  • Co-creation and Expansion of the company’s long-term marketing strategy
  • Oversee customer acquisition and nurture efforts, including performance marketing/acquisition channels, email drip marketing, lead qualification in partnership with sales, growth of referral relationships and channels
  • Thought leadership and content curation to support our reputation as the leading experts in our space
  • Establish brand guidelines for a consistent brand experience, including brand voice and visual identity and help incorporate them throughout the firm’s external communication
  • Management of multiple vendors and performance reporting

Such activities require the demonstrated capability to:

  • B2B marketing experience required. Experience marketing to medical group decision-makers on a national scale is a bonus.
  • Manage go-to-market for a new product or service and ability to define unique selling points and clear differentiation
  • Structure and process qualitative or quantitative marketing data, draw insightful conclusions, that inform action
  • Take ownership of all marketing workflows by working with colleagues and vendors cross-functionally

Tribunus Traits:

Our employees are our greatest strength and our greatest differentiator. These exceptional and motivated individuals embody our position as the leading national firm specializing in payer contracting. Shared commitments to i) the highest level of client service and ii) each other – underpin everything we accomplish.

If you think the following describe you, we want to hear from you!

  • Passionate about healthcare and how to improve it
  • Team-first mentality
  • Looking for a long-term home where you can help build something enduring
  • Likes to laugh and knows when to focus

To learn more about a career at Tribunus please go to

Careers

Tribunus Health

Job Summary:

reLink Medical is seeking a highly motivated and creative Social Media and Event Coordinator to join our dynamic marketing team. The successful candidate will play a pivotal role in enhancing our brand presence and engagement through social media platforms, with a specific focus on leveraging LinkedIn’s vast networking opportunities. Additionally, the coordinator will be responsible for planning, coordinating, and executing impactful events that align with our company’s mission and values.

Key Responsibilities:

Social Media Management:

·      Develop and implement strategic social media plans, with an emphasis on LinkedIn, to drive brand awareness, engagement, and lead generation.

·      Leverage professional networking features to foster connections with industry professionals, potential clients, and thought leaders.

·      Create, schedule, and curate compelling content for various social media platforms, tailoring messaging to professional audience.

·      Monitor and respond to comments, messages, and mentions across social media channels, especially LinkedIn, to engage with our online community.

·      Collaborate with the marketing team to align social media efforts, particularly on LinkedIn, with overall marketing campaigns and initiatives.

·      Track and analyze social media performance metrics, focusing on LinkedIn, to optimize content and strategies for maximum impact.

Event Coordination:

·      Plan, coordinate, and execute company events, both virtual and in-person, with an understanding of how to utilize LinkedIn to promote and enhance event attendance.

·      Manage all aspects of event logistics, including venue selection, vendor coordination, budget management, and on-site event coordination.

·      Collaborate with internal teams to ensure events align with marketing objectives and effectively showcase reLink Medical’s services.

 ·      Develop and distribute event-related materials, invitations, and promotional content using event promotion features.

Content Creation and Design:

Work together with the Marketing team to create visually appealing and engaging social media content, especially for LinkedIn, that resonates with our professional audience. Utilize graphic design tools to craft eye-catching visuals, including infographics, social media graphics, and event banners optimized for LinkedIn.

Community Engagement and Outreach:

·      Foster meaningful connections on LinkedIn with healthcare professionals, decision-makers, prospects, industry influencers, and partners.

·      Monitor LinkedIn groups and industry trends to identify opportunities for engaging content and event themes that resonate with LinkedIn’s professional community.

·      Identify and engage with potential collaborators, sponsors, and speakers for events, leveraging LinkedIn’s networking capabilities.

Reporting and Analysis:

·      Prepare reports on social media performance, with a focus on LinkedIn analytics, event success, and audience engagement.

·      Analyze data to identify trends, opportunities, and areas for improvement in LinkedIn and social media strategies.

Requirements:

·      Bachelor’s degree in marketing, Communications, or related field preferred

·      Proven experience in social media management, with a strong emphasis on LinkedIn.

·      Proficiency in social media platforms, social media management tools, and content creation tools.

·      Strong written and verbal communication skills, heavily detail oriented

·      Creative mindset and ability to tailor content for LinkedIn’s professional audience.

·      Excellent organizational and project management skills, with the ability to multitask and meet deadlines.

·      Knowledge of the healthcare industry and medical equipment disposition is a plus.

·      Passionate about social media trends, digital marketing, and event planning.

Join us at reLink Medical and be part of a dynamic team that maximizes the potential of LinkedIn and other social media platforms to connect, engage, and create impact in the healthcare industry. If you have a proven track record in leveraging LinkedIn for business growth, we look forward to receiving your application!

reLink Medical®

Trajectory Energy Partners, a solar energy development company, is filling a Marketing Manager position.  We are seeking a talented and creative Marketing Manager to join our dynamic team. As the Marketing Manager at Trajectory Energy Partners, this position will play a pivotal role in marketing strategy, content creation, website management, and developing marketing materials to support our community solar and utility-scale solar project development to elevate our brand and drive engagement with our target audiences.

Trajectory works with communities across the Midwest and Mid-Atlantic to develop community solar and utility scale solar projects. More information on the company can be found at: www.trajectoryenergy.com 

Responsibilities:

  • Content creation: Develop engaging and informative content for various marketing channels, including website pages, blogs, social media posts, email campaigns, press releases, and marketing collateral, to promote our solar energy projects and communicate our value proposition to customers.
  • Website management: Oversee and maintain Trajectory Energy Partners’ website, ensuring it is up-to-date, visually appealing, and optimized for user experience, and manage content updates in alignment with project milestones and corporate updates.
  • Marketing materials: Create compelling marketing materials such as brochures, presentations, case studies, and videos to support our Development team and effectively communicate the benefits of our community solar and utility-scale solar projects to potential partners and stakeholders. 
  • Branding and messaging: Ensure brand consistency across all marketing materials and communication channels, adhering to brand guidelines and tone of voice, and develop clear and impactful messaging to resonate with our target audiences.
  • Digital marketing: Implement online marketing campaigns, including social media advertising, content distribution, and lead generation strategies.
  • Market research: Conduct market research and competitor analysis to identify industry trends, customer preferences, and opportunities for Trajectory Energy Partners to differentiate itself within the solar energy market.
  • Performance tracking and reporting: Utilize analytics tools to measure the effectiveness of marketing initiatives and campaigns, providing regular performance reports and actionable insights to optimize marketing strategies.
  • Cross-functional collaboration: Work closely with project development teams and other departments to align marketing efforts with project-specific goals and overall business objectives.
  • Event support: Assist in organizing and coordinating marketing events, industry conferences, and webinars to promote Trajectory Energy Partners’ projects and establish the company as a thought leader in the solar industry.

Qualifications:

  • Proven experience as a Marketing Manager or similar role, with a focus on content creation, website management, and marketing materials development.
  • Solid understanding of marketing principles, digital marketing strategies, and content marketing techniques.
  • Excellent written and verbal communication skills, with the ability to craft compelling marketing content and effectively convey complex ideas.
  • Experience in website management and proficiency in content management systems (CMS) to maintain and update website content.
  • Strong creative and design skills, with the ability to develop visually appealing and impactful marketing materials.
  • Proficiency in using marketing tools and software, such as Adobe Creative Suite (Photoshop, InDesign), email marketing platforms, and analytics tools.
  • Detail-oriented with strong organizational and project management skills.
  • Self-motivated with the ability to work independently and collaboratively in a fast-paced, deadline-driven environment.
  • Passion for renewable energy and a commitment to sustainability.

Position based in the Chicago area.  Trajectory has an office in Chicago, but work from home is flexible and most employees have a hybrid work schedule.  Travel across Illinois and other states to work with community leaders and local officials, and meet with other Trajectory team members on a regular basis. The salary range for this position is $60,000 to $90,000.

Trajectory Energy Partners

$$$

We are currently seeking a strong social media writer to join our team as a Channel Manager! If you have a proven track record of building brand awareness and developing brand loyalty through social media content creation, we would love to make you part of our team.

Essential Functions

  • Increase awareness of the institution’s offering and deepen the relationship with current and prospective institution clients
  • Manage content for the Employee Social Media Advocacy platform
  • Implement overarching social media strategies to create content that increases engagement, thought leadership, and positive brand sentiment for both the brand and leaders
  • Elevate how the institutions (banks and credit unions) show up on social channels to deepen the relationships with current and prospective clients
  • Develop and launch an incentive program that rewards employees for sharing brand content on their personal social media channels
  • Create reporting structure to help demonstrate the value of social media and the ROI for the business
  • Perform social media monitoring to stay on top of trends and get ahead of issues that could impact the company and the leaders’ reputations

Job Requirements

  • 5+ years of experience in social media marketing or content marketing
  • Bachelor’s degree in journalism, communications, marketing, or a related field
  • Experience creating LinkedIn and Twitter content on behalf of a brand or executive
  • Comprehensive understanding of social media best practices and ghostwriting for an executive or corporate client
  • Ability to identify target audience preferences and build content to meet them where they are
  • Excellent written and verbal communication skills
  • Financial services experience is a plus but not required

Additional Notes

  • Please note that applicants will be asked to complete a writing sample for their application. The prompt will be provided to you following an initial conversation.

TalentBridge

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