Entertainment Careers Casting Calls and Auditions

Position Summary

We are looking for a Manager, Client Solutions, Analytics to join our team! We are looking for ambitious, analytical, hands-on problem solver who can manage multiple projects. This individual should have a strong interest in media, marketing and business intelligence.

The role requires the ability to actively apply the agency’s proprietary ad effectiveness and measurement tools, as well as 3rd party vendor solutions, to determine the impact of advertising on the client’s business. The position also requires the ability to understand the strategic communications needs of client advertisers and align these needs to the day to day issues of data and reporting.

Key Responsibilities

• Manage planner and client relationships
• Manage multiple projects and demands
• Be part of a team and create clear path to success for analysts
• Provide intellectual leadership and analytic creativity
• Participate in brainstorming sessions with communication planners, creative teams, media planners, buyers, clients and other partner agencies
• Design and manage execution of custom analyses
• Apply substantial amounts of independent critical thinking
• Insure high quality in data and analytics deliverables
• From the analyses, uncover business opportunities
• Work to improve automation and reduce human error in data processing and analytics.

Desired Skills & Experience

• Bachelor’s degree from accredited college/university
• S./M.S. in statistics, mathematics, economics, finance, business, science or engineering highly preferred
• 5+ years of experience in an analytics function and media
• Ability to scope an analytic solution out of a vague business problem
• Extensive experience presenting and interacting with clients
• Experience managing and mentor junior team members
• Strong interpersonal, written, and verbal communication skills
• Strong background in statistical analysis, digital analytics.
• Superior ability to build and deliver impactful presentations at senior levels
• Attention to detail
• Comfortable actively participating and contributing in meeting settings with multiple stakeholders
• Capacity for problem conceptualization and solution design through analytical thinking
• Strong verbal, written, and organizational skills
• Experience with Datarama, ETL process, and site tagging
• Experience with data-management, statistical and optimization languages, ideally SAS/R/SQL/GAMS
• Python, SQL Server & Tableau expertise for data investigation and QA
• Excellent quantitative and analytical skills with the ability to draw conclusions based on data
• Ability to investigate, analyze and solve problems as well as clearly communicate results through requirement documents
• Handle multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly
• Strong attention to detail, well organized and possesses the ability to prioritize multiple tasks under pressure
• Ability to work collaboratively as part of a cross-functional team
• Excellent verbal and written communication skills, ideally comfortable in a consultative, client-facing environment
• Be a highly motivated team player

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.

The salary range for this position is $90,000 to $110,000. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email [email protected].

About Us

Initiative is different to other media agencies.

We are not trapped by a legacy structure primarily centered on paid advertising. Instead, we are liberated by a new world structure designed to deliver highly differentiated and highly effective communications strategies for our clients.

We are the world’s fastest growing media agency built upon the strongest strategic capability of any agency in the market. Core to this strategic proposition is the belief that the faster a brand can move through culture the more relevant it can become. We call this Cultural Velocity ™. Our process is designed to create ideas that move through culture through unique insight, market leading analytics and strategic media brilliance. Our new world model is comprised of “craft centers” – Client Advice and Management, Strategy, Communications Design, Partnership and Culture, Insights & Analytics.

HealixGlobal

Teledyne Defense Electronics is hiring a full-time Marketing Director to support multiple business units. The position can be seated in Hawthorne, Torrance, Mountain View, or Rancho Cordova.

General Overview

Responsible for planning, development and implementation of internal and external marketing strategies, marketing communications, event coordination and planning, social media, web presence and messaging, and public relations activities across multiple product lines in business segment.

Essential Duties and Responsibilities include the following. Other duties may be assigned.

• Ensure a coherent marketing strategy/messaging is in place for the TDY Defense Electronics business, working closely with the segment and operating business leaders
• Develop, communicate, coordinate, and execute effective marketing plans to strengthen the brand, maximize customer awareness to grow sales and profitability
• Develop annual TDY Defense Electronics conference, trade show, major event and overall advertising schedules and budgets, in close coordination/cooperation with the individual operating businesses
• Drive social media marketing strategy for TDY Defense Electronics and optimize content marketing, including TDY Defense Electronics website content/functionality
• Establish quantitative ways of assessing the effectiveness of marketing activities, customer brand recognition and overall customer satisfaction
• Ensure the marketing team is staffed appropriately to be successful in the above and effectively managed
• Support sales and lead generation efforts

Education/Experience

• Bachelor’s degree in journalism, marketing, public relations or related discipline and 10 years of related experience in a technical industry or equivalent combination of education and experience.
• Defense electronics market industry preferred.
• Experience in developing successful marketing strategies.
• Experience with digital tools including website strategy and social media.
• Experience with storyboard and video creation.
• Experience in the coordination, design and production of print materials and publications.
• Experience in planning and project management to successful conclusions.
• Up to 25% travel both domestically and internationally.

US Person Statement

Due to the type of work at the facility and certain access restrictions, successful applicants must be a “US Person” (US Citizens, US Nationals, lawful permanent residents, asylees or refugees).

California Pay Transparency Statement

Please note the salary range posted below is a general guideline for this job level and location. When extending an offer, a variety of factors are considered such as responsibilities of the position, relevant education and experience, certifications, knowledge and skills.

Teledyne Defense Electronics

Job Overview:

The Marketing Director will be responsible for developing and managing our marketing strategy across our brands to build brand awareness, drive customer acquisition and retention, and engage target audiences. The role requires a creative thinker with excellent communication and management skills, a proficiency in digital and print marketing, and a desire to participate in the growth and success of the company.

Responsibilities:

• Evaluate our current marketing strategy and develop a comprehensive marketing plan to effectively promote company growth
• Plan, direct, and coordinate marketing efforts
• Develop and manage digital and print advertising campaigns across multiple brands
• Support sales and lead generation efforts
• Coordinate marketing projects from start to finish
• Organize company participation in conferences and trade shows
• Develop strategic marketing budgets that allocate resources effectively and measure ad return and cost efficiency
• Oversee social media marketing strategy and digital marketing
• Collaborate with leadership across the company to understand target audiences, market trends, competitor landscape, and incorporate findings into marketing plans
• Create engaging content for digital and print marketing channels including websites, social media platforms, emails, text messaging, in-store signage, banners, and flyers, to engage and attract customers
• Conduct market research and analyze consumer behaviors, market trends, and competitor activities to identify opportunities for growth of our brands
• Monitor and analyze the effectiveness of marketing campaigns, track performance indicators, and adjust marketing strategy as needed

Requirements:

• Bachelor’s degree in marketing, communications, or a related field
• Proven work experience as a Marketing Director, Marketing Manager, or in a similar role; experience of at least 5 years is preferred
• Experience managing a marketing team
• A demonstrated track record of directing successful marketing campaigns
• Effective time management skills and ability to manage multiple projects and related deadlines
• Strong attention to detail
• Proven ability to manage a marketing budget
• Professional and proactive work ethic
• High competence in project management
• Excellent interpersonal, written, and oral communication skills
• Experience with digital marketing including social media marketing and digital content creation
• Proficiency in marketing software and tools, such as CRM systems, email marketing platforms, and marketing analytics tools
• Prior experience in retail marketing, non-profit marketing, or related fields is a benefit

Brook Valley Management

IMMEDIATE OPENING IN PLEASANTON!

Are you a career-oriented individual who is hungry and wants to take your career to the next level by Having Fun and Enjoying the Moment while making significant contributions to the business? Service Champions is looking for an effective and dynamic Marketing Director who is ready to hit the ground running to make an impact in our organization!

We are looking for a strong in office candidate who enjoys developing highly effective marketing campaigns by managing a team of graphic designers, web expert, and social media specialist while developing consumer-oriented marketing programs and branding strategies.

This candidate will ideally have experience with digital marketing (PPC/SEO/LSA) and other traditional marketing channels (print, tv, radio, digital, direct mail, and branding). The best marketing director is part analyst, part strategist, part creative manager, and a “do’er” who will roll up their sleeves and do the work that is necessary to accomplish our goals. 

We Have Been Voted A San Francisco Bay Area Top Workplace for 8 Consecutive Years In a Row (2015-2023)!

Service Champions has always been about the people. You are providing our teammates with Remarkable Service and our “Trustworthy, On Time and Worry Free” brand promise. Our President, Kevin Comerford has always found his passion in making his people to be the best that they can be and providing growth opportunities for them.

The role consists of:

·        Strategy, direction, and execution of marketing campaigns

·        Managing a team of 3- Graphic designer, web designer, and social media specialist

·        TV and radio scripting and strategy

·        Print development and production of flyers and brochures

·        Direct mail management

·        Email strategy, design, and analysis

·        Digital management and growth- SEO, PPC, Website, etc.

·        Experience with videography, and photography—ability to create and edit own material is a plus

·        Social media campaign management

·        Vendor Management

·        Community outreach and sponsorships

·        Primary liaison between the Business and Creative departments

·        Budgeting, invoicing, reporting by center.

Key Requirements:

·        Manage and grow a strong marketing team

·        Analyze marketing strategies to identify new opportunities

·        Build strong partnership relationships with Leadership team, Managers and others throughout the organization

·        Integrate user-experience feedback in product updates and innovation

·        Perform competitor analysis toward an increased market share

·        Develop consumer-oriented marketing materials and branding strategies

·        Incorporate emerging solutions and technological advancements in new product offerings

·        Strong background in developing creative, web, social, and other key marketing channel assets

·        Multi-tasker and strong manager of timelines

·        Budget management and sales forecasting

·        Development and implementation of marketing plans, including promotional calendars and programs, new product introductions and other marketing projects

·        Negotiate with media partners to guarantee advantageous contracts

·        Demonstrate excellent communication and interpersonal skills

·        Outstanding ability to think creatively, strategically, and identify and resolve problems

·        On occasion, able to travel to center locations (Northern California)

·        5 years of experience, Bachelor’s degree preferred

We Offer:

Competitive pay • Medical, Dental and Vision Insurance • Life and Accident Insurance • Paid holidays and vacation • Employer Matching 401K • Employee Assistance Program • Flexible Spending Account • Employee Discount Program • Employee Referral Bonuses • New and continuing training and opportunity for career growth (including Life Skills Classes) • Employer sponsored company events

***Must be able to pass a pre-employment drug test and a criminal background check

• ***Valid driver’s license a must with a good driving record 

Service Champions Heating and Air Conditioning NorCal

TruConnect is on a mission to bridge the digital divide in the United States by delivering premium wireless services to underserved communities. We have connected millions of Americans over the past decade and experiencing substantial growth as the government places significant resources to help bridge the digital divide. 

The ideal candidate is an excellent communicator, well-organized, creative, empathetic, and proactive. You build trust & strong relationships at all levels. You are confident and can influence without formal authority, pushing back when appropriate. You earn respect and respect contributions of others. 

We’re looking for a Brand and Content Marketing Manager to join our team. You’ll collaborate with stakeholders across the business to create brand awareness and consideration for our digital and direct sales channels. As the Brand and Content Marketing Manager, you should be the kind of person who knows that creative content is king, metrics matter, and the best branding tells a story. 

Responsibilities:

• Be the driving force behind our branded content strategy, overseeing the content lifecycle from ideation to distribution.
• Craft compelling copy for various customer-facing marketing materials, such as website content, landing pages, customer support knowledge base, social media posts, video scripts, SEO blog articles, and print collateral.
• Generate innovative concepts and messaging for integrated marketing campaigns, ensuring they resonate with our target audience and drive our business goals.
• Establish a content calendar that incorporates product launches, social campaigns, promotions, and activations.
• Collaborate with the Product team to integrate product-related content and value propositions into our content pillars. 
• Build scalable brand marketing programs, with a focus on creating captivating digital content and videos.
• Manage relationship with SEO agency and optimize pages to improve rankings, drive new organic traffic, support site engagement, and build trust.
• Interface with Customer Care team to develop brand standards, policies, and best practices for social media community management.
• Leverage reports and dashboards to identify common inquiries and trends for content development for TruConnect.com and our customer support site.
• Curate UGC and customer reviews across our social media channels and other digital platforms 
• Oversee the development and review of creative and content assets to align with brand strategy, voice/tone, and guidelines.

Requirements: 

• 5-7 years of marketing experience in a fast-paced environment with minimal supervision. Experience at a high-growth startup or e-commerce platform is a plus. 
• Bachelor’s degree in marketing, communications, or a related field. 
• Problem solving with strong project management skills and the ability to fully own strategy and content across multiple marketing channels.
• Proficiency in content management systems (CMS), social media management platforms, and SEO tools. 
• Digital native experience and the ability to translate a story or campaign from screen to IRL 
• Creative thinking skills with an aptitude for content creation and copywriting
• Experience monitoring KPIs and success for marketing programs 
• Being flexible enough to pivot as needed 
• Comfortable working with analytics tools such as Sprout Social and Google Analytics to track and measure content performance.
• Experience with graphic design and video editing tools (Canva, Creative Suite, and Figma) not required but preferred 
• Basic knowledge of HTML and CSS not required but preferred
• MUST be able to work from the Los Angeles Office 3-4 days/week
• Exceptional organizational skills a must
• Bilingual in Spanish is a plus
• Project Management experience a plus

Benefits: 

• 401(k) matching
• Medical insurance, including PPO & HSA
• Dental insurance
• Vision insurance
• Flexible Spending Account(s)
• Free Life & Long-Term Disability Insurance
• Free Identity Theft Protection & Travel Assistance
• Access to corporate discount program
• Flexible schedule
• Paid time off (sick, bereavement, and Flex PTO)

TruConnect

Barakat + Bossa is a prestigious and established law firm specializing in Business Litigation, Real estate, Factoring and Corporate matters. With a history of successful client representation and a commitment to excellence, we are seeking a dynamic and experienced Marketing Director to lead our firm’s marketing efforts and enhance our brand visibility in the legal industry.

As the Marketing Director, you will be responsible for developing and executing comprehensive marketing strategies to promote our firm’s services, enhance our brand image, and drive client engagement. You will collaborate with the firm’s partners and associates to identify growth opportunities, create impactful campaigns, and more.

This role requires a strategic thinker with a proven track record of successfully implementing marketing initiatives in the legal sector.

– Develop and execute innovative marketing strategies to promote the firm’s services and expand its client base.

– Collaborate with partners and attorneys to identify target markets and create tailored marketing plans.

– Lead a team of marketing professionals, providing guidance, direction, and fostering a collaborative environment.

– Oversee the creation of compelling content for various platforms, including website, social media, blogs, and newsletters.

– Manage the firm’s online presence, ensuring that the website and social media profiles are up-to-date and engaging.

– Monitor industry trends, competitor activities, and market developments to identify opportunities for differentiation.

– Plan and execute events, seminars, webinars, and workshops to showcase the firm’s expertise.

– Analyze marketing metrics and KPIs to measure the effectiveness of campaigns and recommend improvements.

– Manage the marketing budget and allocate resources efficiently to achieve maximum impact.

– Bachelor’s degree in Marketing, Business, Communications, or related field (Master’s preferred).

– Minimum of 3 years of experience in legal marketing, with a proven track record of success.

– Strong understanding of the legal industry, its dynamics, and the unique challenges in marketing legal services.

– Demonstrated leadership experience, including managing teams and collaborating with senior stakeholders.

– Exceptional written and verbal communication skills.

– Proficiency in digital marketing, social media platforms, and content management systems.

– Analytical mindset with the ability to use data-driven insights to optimize marketing strategies.

– Creative thinker with the ability to develop unique and impactful campaigns.

– Strong project management skills, with the ability to prioritize and manage multiple initiatives simultaneously.

– Familiarity with ethical considerations and regulations related to legal marketing.

– Competitive salary.

– Comprehensive health, dental, and retirement benefits.

– Professional development opportunities and continuing education support.

– Collaborative and supportive work environment.

– Opportunity to make a significant impact on the firm’s growth and success.

If you are a results-driven marketing professional with a passion for promoting legal services and a history of strategic leadership, we invite you to apply for the position of Marketing Director at Barakat + Bossa.

Join us in shaping the future of our firm and enhancing our reputation in the legal industry.

Barkat + Bossa is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Barakat + Bossa

Marketing Specialist/Manager

Full Time

Downtown Chicago (Loop) – full onsite

$80-100k + benefit package

The Marketing Strategist’s primary responsibility is to support the growth of the company by implementing strategies that increase demand for our services.

This position will frequently interact with our sales team, third-party vendors, and at times customers and carriers.

This employee must have a deep understanding of our audience and bring strong organizational, prioritization, and analytical skills to the table to drive creative concepts.

What You’ll Do

• Keep the the brand consistent and build exposure across all channels.

• Create and update landing pages on our WordPress website.
• Create thoughtful omnichannel campaigns through content planning and distribution – email, social, ads, mail, internal/external.

• Develop data-informed social media content briefs and plans that align with our brand vision.

• Partner with sales to ensure connectivity across all company channels.

• Ensure the sales department feels supported and has the collateral to feel confident and successful going into calls, in-person meetings, demos, etc.

• Use audience insight/targeted KPIs to create better user experiences.

• Participate in the development of testing strategies, including A/B & multi-variant testing.

• Conduct content analysis/audits of competitors to benchmark content & identify best practices.

• Stay up to date on best practices & emerging trends in social media.

• Write press releases & establish relationships with media companies.

• Apply for and stay up to date on various awards in the industry, including culture awards.

• Maintain relationships with our current merch vendor(s) and continuously come up with new design concepts and ideas for merch and marketing collateral for career fairs, industry conventions, and internal/external gifts. Including but not limited to anniversaries, new customer gifts, and holiday gifts.

• Work hand-in-hand with our Executive Admin Assistant to help on projects, including but not limited to, the President’s Club, Holiday Parties, and other social gatherings.

What You’ll Need

• Bachelor’s degree in marketing, graphic design, or journalism preferred.
• Minimum of 4+ years in marketing strategy.
• A proven track record of using marketing concepts to achieve deliverable results.
• The ability to be creative and analytical.
• Ability to work efficiently on your own, but also in a team setting with internal and external stakeholders.
• Effective communication skills, excellent copywriting skills, and graphic design skills.
• Eventual understanding of the transportation industry (after onboarding) to best showcase external company strategy and internal mission.

Bonus Points

• You have experience in 3PL, Transportation, or Tech.

• Experience with Google Analytics, WordPress, Growbots (MailChimp), LinkedIn, and Instagram.

• Experience with Adobe Creative Cloud, Canva, and SharePoint. (OneDrive)

• Experience with photography or videography – Shooting and Editing.

Enjoy the good life:

• Competitive compensation
• Medical, dental, and vision coverage
• Personal financial advisor
• Unlimited coffee bar & cold brew keg
• Wellness days & generous PTO
• Premium Calm membership

Covert Recruiting

Position: Marketing Communications Manager

Location: Los Angeles County

Work Schedule: On-site

Salary: $90-100k + Bonus

A Marketing Communications Manager position is now available via The Keller Group in the Los Angeles County, CA area. The Marketing Communications Manager will lead the execution of all marketing campaigns, while also being very hands-on and tactical in the creation of creative strategy, content production, business development and community events. If you are interested in catapulting your career to the next level and joining an industry-leading and innovative organization – apply now for immediate consideration! *Applicants must be local to Los Angeles County and able to commute and work in office Monday through Friday.

As Marketing Communications Manager, you’ll be expected to do the following tasks:

• Drive experiential and marketing strategy across every major vertical – events, social media, brand partnerships, email marketing, public relations, etc.
• Collaborate with cross-functional teams and drive marketing projects from concept through completion
• Identify, meet and exceed growth and conversion goals, with a focus on customer lifecycle marketing strategies to keep existing customers engaged and retain new customers
• Own and execute end-to-end event operations and logistics management for assigned events including but not limited to promotions, networking events, sponsorships and partnerships
• Plans, implements, and attends key community meetings and events – build relationships with community leaders
• Oversee marketing budgets and resources for all key traditional and digital media tactics
• Work closely with internal and external teams on ensuring project deliverables are exceeding goals, on budget and within timelines, etc.
• Analyze market data, gather actionable insights and develop activation plans to drive growth

Qualifications:

• Bachelor’s Degree in related field of study, MBA is a bonus!
• Minimum 5 years of marketing experience
• Driven to make an impact and lead by example – self- motivated leader willing to roll up sleeves and get work down comfortable working in fast-paced environment and juggling various priorities
• Confident building multi-channel campaign strategies across events, partnerships, email, web, media, social, promotions, experiential and public relations
• Must be willing and able to work in-office Monday through Friday

Benefits:

• Salary + Bonus
• 401k with Company Match
• Health Insurance: Medical, Dental, Vision, Short-Term & Long-Term Disability, and more!
• Employee Assistance/Guidance Program: Counseling, Legal, and Financial planning support
• Wellness Programs: Gym Memberships, Yoga, Weight Loss, etc.
• Time Away: PTO, Paid Holidays, Paid Parental Leave, FMLA, and much more!
• Paid Volunteer Time: Value philanthropy and giving back to the community

MUST BE WILLING TO COMMUTE AND WORK ON-SITE MONDAY-FRIDAY.

If interested in the Marketing Communication Manager position in the Los Angeles County, CA area, please apply now for immediate consideration.

The Keller Group

About the Company:

For over 15 years, more than 33 million visitors and over 500,000 clients have enjoyed our award-winning service here at International Voyager / CruiseDirect.com. We’re proud to say that we offer responsive, hassle-free vacation planning for global travelers. We’re thrilled to inspire bucket lists, family reunions, honeymoons, dream vacations and more! Join our growing Inc. 5000 award-winning team, revolutionizing travel planning and online booking, and begin helping our guests build memories for a lifetime. Your dream job starts here.

About the Role:

We’re currently looking for a Digital Marketing Manager to join our growing team. If you live by hashtags and emojis, watch YouTube more than regular television, live on Instagram and can’t sleep until you’ve checked out Facebook, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels. You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital Marketing Manager will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.

Responsibilities:

● Plan and execute all digital marketing, including SEO/SEM, Affiliate, Direct /Loyalty Program, Remarketing, blogs, Cart Retargeting, Mobile Apps and PR marketing database, email, social media and display advertising campaigns 

● Design, build and maintain our social media presence

● Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

● Identify trends and insights, and optimize spend and performance based on the insights

● Brainstorm new and creative growth strategies

● Plan, execute, and measure experiments and conversion tests

● Collaborate with product team to create landing pages and optimize user experience

● Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

● Instrument conversion points and optimize user funnels.

● Collaborate with agencies and other vendor partners.

● Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

● Forecast sales performance trends and act proactively to increase our market segment

● Liaise with Product, Design and Sales management to increase client satisfaction through cohesive strategies

● Monitor competition and provide ideas to stand out

Requirements:

● BS/MS degree in marketing or a related field

● +5 years proven working experience in Digital Marketing

● Experience managing a small team of Marketing Specialists

● Must have experience in the Travel or Cruise industries

● Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.

● Must have experience marketing on all social media channels (FB, Instagram, TikTok, etc.)

● Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

● Experience in optimizing landing pages and user funnels

● Experience with A/B and multivariate experiments

● Solid knowledge of website analytics tools (e.g., Google Analytics, etc.)

● Working knowledge of ad serving tools (e.g., Atlas, Criteo, etc)

● Experience in setting up and optimizing Google Adwords campaigns

● Working knowledge of HTML, CSS, and JavaScript development and constraints

● Strong analytical skills and data-driven thinking

● Up-to-date with the latest trends and best practices in online marketing and measurement

Rewards:

● Competitive salary commensurate with experience

● Health and wellness benefits

● Retirement plans

● Casual environment 

● Paid time off

● Free or discounted travel

To Apply Visit: https://www.cruisedirect.com/jobs

International Voyager Inc

Our client, a top re-commerce company, is looking for an analytical, detail-oriented, and results-driven paid media specialist to join the Marketing team.

As the Digital Marketing Manager, you’ll be working with the VP, Marketing, cross-functional teams, and external agencies to translate business needs into innovative strategies. The ideal candidate will possess a deep understanding of pay-per-click (PPC) advertising, with a focus on Paid Search, Paid Shopping, Programmatic Display, and Paid Social campaigns. You will be responsible for optimizing our digital advertising efforts to drive maximum ROI, revenue growth, and audience expansion. Your analytical mindset, strategic thinking, and ability to translate business goals into innovative advertising strategies will be pivotal in achieving our marketing objectives. This person will be highly proficient in data analysis, digital media planning, customer lifecycles, and campaign activation and have 5+ years of experience working in PPC/SEM, with preference given to candidates who have worked in retail. Candidates should possess a firm grasp of promotional writing; with an emphasis on writing for paid ads, and the ability to strategically and purposefully develop ad content toward a greater marketing goal.

Responsibilities to include the following:

• Develop and manage effective paid media strategies across Paid Search, Paid Shopping, Programmatic Display, and Paid Social Platforms and oversee the day-to-day operation of programs, ensuring that they are achieving the traffic, engagement, and conversion goals in mind within budget parameters

• Perform ongoing keyword discovery, expansion, and optimization, staying on top of industry trends and the competitive landscape

• Assess opportunities for expanding target audiences based on predefined audience targets and personas

• Utilize data insights and audience segmentation to refine targeting strategies and maximize reach while maintaining campaign efficiency

• Collaborate with our external PPC agency to align strategies, provide insights, and ensure cohesive campaign execution

• Serve as the liaison between the agency and the company, facilitating effective communication and maintaining a strong partnership

• Partner with VP, Marketing to develop channel budgets, aimed at driving incremental growth, while maintaining efficient ROAS and CAC on paid media channels

• Manage allocated budgets for PPC channels and ensure effective allocation of resources to achieve revenue and ROI targets

• Regularly analyze campaign performance metrics and provide recommendations to optimize spending and drive revenue growth

• Leverage dashboards and other reporting tools to generate weekly and monthly performance reports, insights, program wins and opportunities for optimization, and communicate to key stakeholders

• Collaborate with other digital marketing channels on common initiatives

Qualifications and Education

Requirements:

• Affinity for an analytical experience in pulling data from platforms, compiling, dissecting, and identifying trends to inform campaign strategy

• Proven experience (5+ years) in managing and optimizing PPC campaigns across Paid Search, Paid Shopping, Programmatic Display, and Paid Social platforms, including but not limited to Google Ad words, Facebook, LinkedIn, Instagram, TikTok, YouTube, Google Display Network, and Demand-Side Platforms

• Ability to present data in an actionable and useful way to allow business owners to make decisions

• Detail-oriented self-starter who enjoys working in a fast-paced, collaborative, and innovative high-growth environment

• Google Analytics, Google AdWords, Bing Ads and Facebook Ads Certified preferred

• Strong team player who enjoys collaborating with others, while also being an independent thinker

• Highly skilled in Microsoft Office (with an emphasis on Excel and PowerPoint)

• Strong written and verbal communication skills

• Solution-oriented mindset

• eCommerce & Retail experience

• Knowledge of SQL a plus, but not required

• Bachelor’s degree in Marketing or other relevant field preferred

Benefits

• Comprehensive medical, dental, and vision plans

• 401(k) and company match

• Paid vacation and holiday

Method Recruiting, a 2x Inc. 5000 company