Teledyne Defense Electronics is hiring a full-time Marketing Director to support multiple business units. The position can be seated in Hawthorne, Torrance, Mountain View, or Rancho Cordova.
General Overview
Responsible for planning, development and implementation of internal and external marketing strategies, marketing communications, event coordination and planning, social media, web presence and messaging, and public relations activities across multiple product lines in business segment.
Essential Duties and Responsibilities include the following. Other duties may be assigned.
- Ensure a coherent marketing strategy/messaging is in place for the TDY Defense Electronics business, working closely with the segment and operating business leaders
- Develop, communicate, coordinate, and execute effective marketing plans to strengthen the brand, maximize customer awareness to grow sales and profitability
- Develop annual TDY Defense Electronics conference, trade show, major event and overall advertising schedules and budgets, in close coordination/cooperation with the individual operating businesses
- Drive social media marketing strategy for TDY Defense Electronics and optimize content marketing, including TDY Defense Electronics website content/functionality
- Establish quantitative ways of assessing the effectiveness of marketing activities, customer brand recognition and overall customer satisfaction
- Ensure the marketing team is staffed appropriately to be successful in the above and effectively managed
- Support sales and lead generation efforts
Education/Experience
- Bachelor’s degree in journalism, marketing, public relations or related discipline and 10 years of related experience in a technical industry or equivalent combination of education and experience.
- Defense electronics market industry preferred.
- Experience in developing successful marketing strategies.
- Experience with digital tools including website strategy and social media.
- Experience with storyboard and video creation.
- Experience in the coordination, design and production of print materials and publications.
- Experience in planning and project management to successful conclusions.
- Up to 25% travel both domestically and internationally.
US Person Statement
Due to the type of work at the facility and certain access restrictions, successful applicants must be a “US Person” (US Citizens, US Nationals, lawful permanent residents, asylees or refugees).
California Pay Transparency Statement
Please note the salary range posted below is a general guideline for this job level and location. When extending an offer, a variety of factors are considered such as responsibilities of the position, relevant education and experience, certifications, knowledge and skills.
Teledyne Defense Electronics
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