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$$$

An exciting opportunity has arisen to join one of the world’s most successful, purpose-led businesses, our client, a leading global FMCG company with Brands such as Dove, Knorr, Persil and Magnum, as a Digital CMI Manager based at their iconic Head Office in Blackfriars, London (will involve a mix of working from home and working from the office).

This is a full-time temporary role to last until the end of April 2024, working a 36.25-hour week, to start ASAP. This role is paying up to £63,000 per annum, pro rata, depending on experience.

Dove is our biggest brand when we combine BW and PC, contributing significantly to the BPC turnover. It is the #1 brand in 8 out of the top 15 countries, and beyond the top 15, Dove is also #1 in another 19 countries.

In this role, you’ll partner with Dove Masterbrand teams working closely with (1) Dove Digital Team, (2) Dove Others Say-Influencer/ PR Comms Team, (3) Dove Media Team, (4) CMI BG and BU, PDC, Hive and D&A, (5) UL Data and PRM Teams, (6) DMC Teams, (7) Dove Digital /Others Says Agencies, (8) Best Practitioners (within and outside UL)

Key Accountabilities

Data Strategy & DDM

  • Owning and executing Dove’s Global audiences, partnering with the Dove brand teams, category CMI, Media and DDM to land a consistent strategy across the brand.
  • Building critical learning on Dove’s DDM Initiatives: furthering (and pioneering) audience segmentation, establishing KPIs, setting internal & external benchmarks, guiding content ‘big’ learning – partnering with categories and sub-brands directly

Digital Content & Performance

  • Leading the full cycle of insights (qual, quant, advanced developmental research, and performance tracking) for our digital content
  • Leading in-market tracking & performance for Dove digital campaigns (FB, YT and increasingly Instagram, TikTok) in partnership with research and media agencies, PDC towards optimization and creating a virtuous cycle of improvement
  • Being an expert on both Seek and Interrupt Content for emerging channels & platforms; similarly lower funnel content for dComm conversion / social commerce performance marketing
  • Understanding the role connected packaging has and exploring the earned media value of organic content on the brand

Influencer Marketing & New Models

  • Leading insights, measurement and learning on Dove’s Others Say Pillar, looking at social influencers, brand as a publisher, iCommerce and online editorial with the objective of driving superior effectiveness and efficiency; and future proofing our Others Say program with next level spaces /platforms
  • Identifying and driving funnel metrics and impact metrics for Others Say and PR
  • Leading integration of media and digital learning and insight into the communication strategy planning/channel allocation process

Search & CXX

  • Driving & supporting next level development and implementation of Dove’s Search framework
  • Delivering and land CXX reporting & insights using a range of digital data sources across Dove’s key markets

Best Practices & Analytical Excellence

  • Co-creating best practice on Dove and activate these into projects/campaigns and always-on programs, including forays into voice/ screenless future/ iCommerce
  • Leading analyses using in-house tools like BGS, MTM/DMPT, CXX Dashboards, DDM Dashboards, Search Consoles, Google Analytics, Adobe Stack. FB Audience Insights etc.) to input into the Dove Digital Ecosystem for impact & efficiencies
  • Synthesizing data and analysis into impactful, action-oriented deliverables for internal stakeholders, which includes creating a one-house dashboard for integrating data streams from agencies, media etc. towards a virtuous cycle of insights and action

Key Skills Required

  • You have a wealth of CMI/research experience, as well as PRM/DDM/Digital Media.
  • You have working understanding of online and offline advertising landscape; and are curiously engaged in Web1/ Web2 and Web 3 experiences for brands and marketing
  • You understand media metrics & the application of golden media rules
  • You bring a passion for content and media insight both, not one or the other
  • You have a passion for the digital world and its implications for brands, from influencer marketing to dComm content to website & UX best practices
  • You continuously ‘push the ceiling’ on your digital awareness and skills – & of CMI teams around you
  • You are comfortable using a wide range of analytical tools (traditional and new) to inform campaign performance, brand equity and growth to inform campaign performance, and willing to get your hands dirty with dashboards and a wide pool of datasets
  • You are well versed with traditional pre-testing methods for TV, Digital but are equally excited about using advanced learning, & analytical tools to fuel insights
  • You excel at platform analytics for real time impact (Facebook, Instagram, Twitter, You Tube)
  • You are able to use & connect data to drive compelling stories, but are not afraid to share your opinion based on experience, learning & inspiration
  • You are as comfortable working with junior marketeers as presenting to a GBVP
  • You display high levels of comfort with interdependence- working closely with /in collaboration/ partnership with Marketing, CMI, PRM, PDC, Media, Mindshare, External Agency Partners like MetrixLab, Kantar, Traackr and Cision
  • You understand that ultimately all we do on digital needs to drive growth/return

Unilever

Manitoba Hydro is consistently recognized as one of Manitoba’s Top Employers!

Great Benefits

  • Competitive salary and benefits package.
  • Defined-benefit pension plan.
  • Nine-day work cycle which normally results in every other Monday off, providing for a balanced approach to work, family life and community.
  • Flex-time and partially remote work schedule (providing the option to work remotely 3 days per 2 week period), depending on nature of work, operational requirements and work location.

Manitoba Hydro is a leader among energy companies in North America, recognized for providing highly reliable service and exceptional customer satisfaction. Join our team of Manitoba’s best as we continue to build a company that supports innovation, commitment and customer service.

The Director of Digital is at the forefront of Manitoba Hydro’s digital ambition to enable the business, customers, and employees to adopt new digital practices and technologies that will deliver simpler, faster, and better services, enable insight-driven decision making and yield more efficient and effective operations. Reporting to the Vice President of Digital and Technology (D&T), the Digital Director is a key member of the D&T Executive Leadership Team. The Director of Digital is responsible for the Corporation’s data strategy and roadmap, leveraging digital innovation and new ways of working to enhance customer and employee experience.

The Digital Division includes three departments: (1) Data & Analytics Practice Department; (2) Digital Innovation Hub Department, and (3) Modern Digital Workplace Department.

Responsibilities:

  • Leads the definition, creation and implementation of the enterprise data strategy and assures the ongoing relevance, of Manitoba Hydro’s data strategy.
  • Works with Executives, Enterprise Excellence and Legal to enable enterprise data governance, and to create a culture that manages data as an enterprise asset. Using a federated style of data analytics, a key responsibility will be, influencing stakeholders to maintain accountability for their data and associated business outcomes and at the same time ensuring the development of technology, processes, capabilities, and data management practices are in alignment with key business outcomes.
  • Responsible for enabling the business to improve data trust (quality) by establishing effective mechanisms to measure and monitor the quality of strategic, operational and production data.
  • Responsible for putting into place a programmatic approach for enterprise information management to identify, prioritize and execute the enterprise data and analytic initiatives with clear line of sight to enterprise strategies and business outcomes.
  • Responsible for leading the development and deployment of the enterprise’s data and analytics capabilities for digital business. In a federated style, the business will be developing data analytic products that drive insights and actions. This role will be a key enabler in influencing the business to develop self-service analytics capabilities, at the same time put in the processes, standards, and guidelines so that the integrity of the enterprise data estate is maintained.
  • Collaborates with business stakeholders, the Director of IT and the Director of Cyber Security & Enterprise Architecture to design, solution, implement and ensure long-term sustainability of the enterprise data estate and associated strategy.
  • Collaborates with business and Information Technology Division stakeholders to transition to a product-oriented IT operating model with cross-functional product teams that deliver both Change and Run using agile delivery methods.
  • Build critical strategic partnerships across the enterprise that enables and encourages agile and innovation approaches to remove technical roadblocks, explore unseen opportunities and influence value-driven outcomes.
  • Identifies, advocates, and builds consensus around digital solutions that support employee and customer experience.
  • Responsible for managing the strategic relationship with Microsoft vendor, and the Microsoft platform strategies including M365, Power Platform, and Azure Data Platform and the SAP Analytics Stack.
  • Responsible for leading a fast-follower information technology innovation approach with the appropriate processes, tools, and metrics to support new growth opportunities and overall business goals.
  • Responsible for the development and sustainment of Digital Division performance management, in alignment with enterprise business priorities and outcomes.

Qualifications:

The successful applicant will possess:

  • A University Degree in an appropriate discipline with ten years of related management experience demonstrating progressively greater responsibility or an equivalent combination of related education and experience.
  • 10+ years relevant experience.
  • Relevant work experience in the Utility industry would be an asset.
  • Demonstrated experience with the following:
  • ability to work in an agile, fast-paced environment, dynamic would be an asset.
  • building formal and informal professional networks.
  • maintaining and extending networks within, across and external to organizational boundaries.
  • soliciting information on the enterprise’s direction and goals, as well as the industry’s competitive environment, to determine how the digital function can add value to the organization, employee experience, and customer satisfaction.
  • guiding enterprise leadership to take an “outside-in” view of the digital possibilities for the future of its industry.
  • employing sound judgment in determining how digital innovations will be deployed to produce business value.
  • generating ideas, and critically evaluates future scenarios.

The successful applicant will also possess a demonstrated proficiency in all of Manitoba Hydro’s Executive Competencies including:

  • Principled Leadership
  • Agility
  • Strategic Solution Builder
  • Driving Execution
  • Influence
  • Optimizing Talent

Apply Now!

Visit www.hydro.mb.ca/careers to learn more about this position and to apply online. The deadline for applications is APRIL 3, 2023.

We thank you for your interest and will contact you if you are selected for an interview.

This document is available in accessible formats upon request. Please let us know if you require any accommodations during the recruitment process.

Manitoba Hydro

Salary circa £40k DOE

Key purpose:

This new role will be split across the training and marketing teams with an overall responsibility for revenue generation through IRM’s Business Advisory, corporate accounts (training). The role will sit within the marketing team and provide B2B marketing expertise for IRM Trading.

We are seeking a commercially driven individual with demonstrable experience of business development, key account management, sales/telesales, lead prospecting and lead generation.

The B2B Marketing Manager will play a key role in positioning the IRM as the global leader in the uptake of training products and promoting consultancy services and other services to our corporate clients.

You will ‘own’ the B2B marketing plan, bringing your own style, expertise and ideas to the role in order to deliver the B2B objectives.

Key responsibilities

• Work with the Marketing Team and IRM Business Advisory to market test and develop the Institute’s corporate offer and go to market plan and strategy (new business proposition)

• Use data and research to develop strategic marketing plans and activities to expand IRM’s influence, improve its brand and increase sales, gross income and margins nationally and internationally with corporate clients.

• Implement B2B marketing plans and activities, making cost effective use of all available marketing channels, including events, email, social media and partners and marketing collateral, to promote IRM’s influence and brand and increase sales, gross income and margins nationally and internationally

• Work with other members of the Marketing Team to ensure marketing campaigns are integrated into, and aligned with wider marketing activity

• Collaborate with the marketing/training team to put into practice a plan for measuring B2B marketing activities through, for example, Hubspot – via a marketing funnel / process to score leads

• Provide regular reporting on B2B activity for presentation to the Senior Management Team/Marketing team

• Regularly review collateral and online presence so that it is kept up-to-date and relevant for corporate audiences

• Regularly carry out market analysis to identify existing and potential customers and their strengths and weaknesses in order to identify and implement actions that will ensure IRM and its qualifications, products and services are positioned advantageously against competitor offerings.

• Identify events and exhibitions in relevant industry sectors

Institute of Risk Management

***Please provide a link to a current and relevant portfolio of YOUR work inside your resume or cover letter. Please ensure that work includes examples of recent video content produced solely by you. Applications without a portfolio will not be reviewed.***

POSITION OVERVIEW:

We are looking for an exceptional social media pro who is an enthusiastic and energetic leader, one who deeply values and actively champions connecting with people through brand building, influence, innovative content, and storytelling via social media. With a genuine passion for thinking outside of the box and staying ahead of trends, this seasoned social media expert will lead, grow and continue to evolve both the Gameday Couture and Shop The Soho brand’s social media presence.

The Senior Manager, Social Media + Content will be responsible for developing the strategy and execution for all organic social media channels. You will be tasked with developing best-in-class programs that grow key channels, engage our community and achieve key brand and business metrics. 

The ideal candidate comes with extensive social media experience across all major organic social channels, a proven track record in creating and implementing innovative campaigns and a proven track record in driving results. Including managing planning, strategy, content execution, and implementing first class community management strategy. 

RESPONSIBILITIES

Social Media Strategy & Execution – Be the Social Quarterback (40%)

  • Own the Organic social success and growth plan – Lead the overall management, execution, and growth of both brands across all social media platforms nationally.
  • Develop and execute a multi-channel content calendar and help shape the overall organic social media strategy, community management, platform tone of voice, audience growth plan, content creation and calendar, and measurement with a focus on TikTok, Instagram, Facebook, Twitter, Pinterest, Youtube, and LinkedIn. Additionally, determine how ambassadors/influencers play a part in each platform strategy.
  • Lead the creation, development, and execution of ownable best-in-class social media strategies for channels such as Instagram, TikTok, Facebook, Twitter, YouTube, and emerging platforms
  • Strategize and collaborate with creative, copy and ambassador leads to produce premium content in line with brand standards, as well as the product and growth pillars.
  • Lead copy editing for all social media copy 
  • Upload all owned/earned content and copy through a social media scheduling and management tool.
  • Work in lock steps with the Buying and Paid Media teams to ensure a 360-degree approach to marketing + execute cohesive social campaigns that drive awareness about new product launches, new retail launches, and events.
  • Engage with consumers, micro-influencers, and peer brands on social media platforms. Provide a top level, authentic brand experience in these moments
  • Ensure best-in-class community management, providing responsive answers and assistance to the brand’s loyal followers, while partnering with Customer Service, Supply Chain, Buying Team, and Quality to resolve problems quickly. This role requires some community management.
  • Present comprehensive strategies and campaign plans to gain senior management alignment and partner buy-in. Communicate out to cross-functional teams.
  • Maintain up-to-date knowledge of all platform trends, social media tools, applications, channels, design, and strategy and implement ongoing education for the team.

Content Creation – Bring the Brand to Life (40%)

  • Lead and execute daily channel operations: content planning and execution, copywriting, and guidance on community management, outreach, and initiatives across all platforms
  • Orchestrate day-to-day content in the form of photos, videos, and GIFs to publish across our social media channels, but also on our website, app and other digital properties
  • Manage content creation and curation process, including photo and video shoots, as well as partnering with the Influencer Manager to ideate and collaborate on paid partner content.
  • Manage the flow of content creation to ensure content is developed in a timely manner, proactively finding opportunities and efficiencies to maximize content opportunities.
  • Scheduling photoshoots, building shot lists and arranging needed resources in regard to talent and necessary environments and accessories to create ideal content captures – collaborating with the Design, Video and Athletes and Influencers Teams where necessary
  • Curate photos, videos, behind-the-scenes footage, and other supporting assets for our editorial shoots and campaigns – You will support product launches, brand partnerships, store events, and influencer activations
  • Develop and maintain an elevated and cohesive social media aesthetic, persona and creative voice that is ownable to the brand
  • Comfortably works with a wide range and quality of video and static imagery (a collection of photographs, short video clips, animations) to create dynamic assets built for specific social media platforms and audiences
  • Create compelling, engaging, useful, and delightful content across all formats and channels, with a strong focus on video

Analytics + Growth: (20%)

  • Drive growth, engagement, and performance through social media strategy and content while expanding social media reach and maintaining favorable consumer sentiment (views, engagement, impressions, sales)
  • Become a consumer expert – Establish and manage social listening efforts, including working with internal/external teams and consumers to crowdsource insights about products, campaigns, and general content. 
  • Measure and analyze to establish ROI determined by KPIs (Audience Growth, Audience Profile, Audience Engagement, Content Reach, Engagement by Content Type, Leads, Response Rate and Quality, Negative Feedback, etc.)
  • Develop and manage annual organic social budget, resources, and timelines; make recommendations and optimize spend based on business objectives
  • Establish and monitor effective benchmarks best practices for analyzing campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media strategy.
  • Drive weekly, monthly, and quarterly analytics reporting process for social media results and work closely with the Director of Digital Marketing to provide insights, recommendations, and track against KPIs

SKILLS & EXPERIENCE REQUIREMENTS:

  • Bachelor’s Degree or equivalent experience
  • 5-7 years in Social Media Marketing or equivalent experience preferred for an e-commerce brand
  • Knowledge of College Sports teams + Passion for the fashion industry and strong interest in the digital space.
  • Deep understanding of social media platforms: Instagram, TikTok, YouTube, Facebook, Twitter, Pinterest etc + proven track record an experience working across digital media and creative: drawing connections between the brand identity and marketing objectives 
  • Extensive experience with Social Media Management Systems and Social Listening/Analytics tools. (examples: Sprout Social, Listen First, Traackr, Dash Hudson, Curalate, Social Flow, Tweetdeck, Hoot Suite, etc).
  • Exceptional time and project management skills; able to toggle between creativity & execution. This role requires a lot of both.
  • Strong project management skills including the ability to prioritize, manage, and execute complex projects across multiple initiatives, channels, workstreams and deadlines.
  • Strong analytical skills, including the ability to develop/analyze KPIs and make data-driven decisions.
  • Experience with community management, customer service, and social engagement.
  • Exceptional writing skills with strong attention to detail, grammar, brand tone, and voice.
  • Qualitative research skills, including the ability to interpret social insights and data and translate it into actionable business results.
  • Budgeting and organizational skills
  • Ability to manage up and communicate effectively on projects
  • Capable and driven to quickly learn new technologies and continually upgrade current skill set.
  • Understanding of startup mentality and willingness to deviate from stated workplan when needed.

COMPANY OVERVIEW:

Gameday Couture + Social House (GC + SOHO Brands, LLC) are two brands under one House playing a game-changing role in the online women’s apparel shopping and social experience.

GAMEDAY COUTURE – THE BRAND:

Gameday Couture is an independent brand steeped in the independent traditions of sports and its fans. We make premium, officially licensed apparel that defies seasons and represent some of the most iconic sports powerhouses. Proudly one of the first Female-owned and Female-Led companies to produce thoughtfully designed and ethically sourced female-focused fan apparel. Our highly curated collections celebrate and exemplify the culture, style, and authenticity of every campus, sport, or team we represent. Premium fabrics, expert styling, and thoughtful design. Gameday Couture – Modern Sports Fashion.

SHOP THE SOHO – THE BRAND:

Style strategy is the cornerstone of a curated closet. But we believe a curated style should be inspiring, not overwhelming. At ShopTheSoho.com, it’s our never ending pursuit to provide access to a community driven, social marketplace of curated style that reflects your personal experiences, your passions, your taste, and personality.

We design for authenticity and for style that’s effortless with collections that help people make more reflected decisions with confidence. We are committed to offering thoughtful choices, thoughtful design, responsible sourcing, and fostering the connection of both our online and offline communities.

Gameday Couture, LLC

REQUIRES FULL RELOCATION TO DUBAI (financially covered)

We are seeking a highly motivated and experienced Brand Director to join our client in Dubai. The Brand Director will be responsible for developing and executing the brand strategy for the organization in order to increase brand awareness and drive growth. The successful candidate will be a strategic thinker with a proven track record in brand management, creative marketing, and business development.

Key Responsibilities:

  • Develop and implement the brand strategy, including messaging, positioning, and visual identity, to ensure consistent and compelling branding across all channels and touch points
  • Lead the development and execution of integrated marketing campaigns, including advertising, PR, events, and social media, to drive brand awareness and engagement
  • Manage the brand budget and track performance metrics to ensure effective use of resources and ROI
  • Collaborate with cross-functional teams, including product development, sales, and customer experience, to ensure alignment and integration of brand messaging and positioning
  • Conduct market research and competitive analysis to stay informed about market trends and customer preferences, and use insights to inform brand strategy and tactics
  • Build and maintain relationships with key stakeholders, including customers, partners, and influencers, to drive brand advocacy and loyalty
  • Recruit, manage, and develop a high-performing brand team to support the growth and success of the organization

Qualifications:

  • Bachelor’s or Master’s degree in Marketing, Business, or a related field
  • 8+ years of experience in brand management and/or marketing in management consulting, with a track record of driving growth and achieving business objectives
  • Experience leading cross-functional teams and managing budgets
  • Strong strategic thinking and problem-solving skills, with an ability to develop and execute effective marketing strategies
  • Excellent communication, collaboration, and leadership skills, with an ability to build relationships and influence stakeholders at all levels of the organization
  • Demonstrated creativity and innovation in developing marketing campaigns and messaging
  • Experience working in the Middle East market is preferred
  • If you are a strategic thinker with a passion for brand management and a proven track record of driving growth and success, we encourage you to apply for this exciting opportunity.

NOTE: please know only relevant candidates will be contacted at this time.

MCG Talent

$$$

MORI is a digitally native, direct-to-consumer baby and toddler clothing brand established and headquartered in London. We exist to inspire parents to raise kinder generations so together we can give babies a softer & stronger start. Key to our growth is the strength in our brand, standing by our values and connecting deeply with our customers. We are a hard-working and close-knit team dedicated to creating quality products and a brand loved by parents, globally. For a young emerging brand, MORI has achieved significant critical acclaim and global recognition, partly fuelled by celebrity endorsements such as Kim Kardashian and other influencers, as well as winning multiple awards incl. Best Baby Brand (2018, 2019, 2020), Most Eco-Friendly Brand (2020, 2021), The Queen’s Awards for Enterprise (2022).

The Role

This is a great opportunity for a strategically minded and passionate marketeer to join the Brand Marketing & Creative team on our continued mission to build a brand loved and trusted by parents. You will be the driving force behind our Brand & Community strategy, delivering outstanding customer experiences and accelerating the awareness of MORI by growing a loyal and engaged community of fans turning them into brand advocates. The perfect candidate will be customer obsessed, a brand guardian and champion. You will bring our brand values to life executing Brand & Community initiatives across existing channels and opening new channels. The scope will include Insight, Brand, Campaigns and Community. The role will initially be focused on our core markets (UK & US).

Responsibilities

  • Build and implement the Brand & Community strategy that is aligned with the wider Business and Brand objectives
  • Insight – From Industry to Category to Customer you will be at the forefront of bringing actionable insights into the wider business to increase the relevance of our brand in the UK & US market
  • Brand – From Product to Packaging to Creative & Content, you will deliver outstanding brand experiences at every touch point of the customer journey. 
  • Campaigns – Translate our brand purpose and values into compelling brand and product marketing campaigns that drive brand awareness and build brand affinity with customers and strengthen customer engagement
  • Community – Nurture a customer-centric community that drives brand advocacy and fuels long term growth. You will continue to build a strong physical community in the neighbourhood of our Retail Store through an engaging events programme (virtual and in real life)
  • Mentor and guide the Brand Marketing Assistant to drive press-worthy and influencer mentions, specifically in the US market
  • Collaborate with the Growth Marketing team on cross-functional opportunities, such as UGC content for paid social
  • Brief Creative on relevant projects and work with the team to ensure creative outputs are on-brand
  • Direct Reports: Brand Marketing Executive

You

  • 5 years+ marketing experience and 2 years+ experience in a similar marketing role within a digitally native DTC brand
  • Proven track record of delivering successful campaigns across multiple channels, including measuring post campaign performance
  • Expert knowledge of social media platforms, including influencer marketing activity & community management
  • Excellent organisation skills, with the ability to strategically plan and prioritise projects
  • Outstanding communication & attention to detail
  • A self-starter, willing to take initiative and challenge yourself & bring forward new ideas
  • A passion for the customer with a strong ability to connect with her
  • Understanding of the pregnancy and parenting industry (nice to have)
  • Experience in a start-up / scale-up business (preferable)

Benefits

  • 24 days holiday leave annually + bank holidays
  • Opportunity to work hybrid
  • Enhanced parental leave policy
  • Regular social activities
  • Up to 50% discount on our collections
  • Cycle to work scheme
  • A dog friendly office in West London
  • Flexible working hours

Please view our Privacy Notice found here, to understand how we will process your personal information should you apply for our role.

MORI

Social Media Manager

On-site: Orlando, FL

We are seeking an experienced and creative Social Media Manager to lead our social media efforts for our e-commerce fashion brand. The ideal candidate will have a deep understanding of the latest social media trends and best practices, as well as experience managing and growing social media accounts for an e-commerce brand.

Responsibilities:

  • Develop and implement a comprehensive social media strategy that drives brand awareness, engagement, and sales.
  • Manage and grow our social media presence across various platforms, including Instagram, Facebook, Twitter, TikTok, and Pinterest.
  • Create and curate visually stunning content that aligns with our brand’s aesthetic and tone of voice.
  • Ability to create, edit, plan and post social media content.
  • Collaborate with the creative team to develop engaging video and photo content that showcases our products and brand.
  • Work with influencers and partners to create and execute collaborations and sponsored content.
  • Analyze and report on social media performance, using data to inform future content and strategy decisions.
  • Stay up-to-date with the latest social media trends, algorithm changes, and platform updates, and make recommendations to the team as needed.
  • Manage the social media budget and allocate resources effectively to drive maximum ROI.

Requirements:

  • Bachelor’s degree or equal experience equivalent in Marketing, Communications, or related field.
  • 2+ years of experience managing social media for an e-commerce fashion brand.
  • In-depth understanding of social media platforms, best practices, and algorithm changes.
  • Strong knowledge of social media analytics and reporting tools, such as Google Analytics, Sprout Social, or Hootsuite Insights.
  • Excellent communication, writing, and visual storytelling skills.
  • Proven track record of creating and executing successful social media campaigns that drive engagement and sales.
  • Experience managing influencer partnerships and collaborations.
  • Strong project management skills, with the ability to manage multiple projects and priorities in a fast-paced environment.
  • Passion for fashion and e-commerce, and a desire to stay up-to-date with the latest trends and developments in the industry.

  • If you’re a creative and results-driven social media manager with experience in or passion for e-commerce fashion, we’d love to hear from you.

Klassy Network

Job Introduction

We are currently recruiting for a Digital Marketing Executive who will be responsible for supporting the implementation and optimisation of the paid social and affiliates strategies across both cardfactory.co.uk and gettingpersonal.co.uk to deliver significant channel growth.

This role is a hybrid position and will involve working around 1 day per week in our Wakefield Head Office which is based just off the M1 with free car parking.

Main Responsibilities

Paid Social;

  • Supporting the planning, setting up and publishing of ads on social platforms including Facebook, Instagram, Pinterest and TikTok
  • Briefing the in-house digital design team to create strong ad creative and formats (including video)
  • Assisting the creation of test plans to experiment with new ad formats, audiences, content and creatives
  • Identifying appropriate target customers and setting up audiences within the social platforms.
  • Continuously monitoring and optimising campaign performance
  • Monitoring competitor activity and constantly striving to stay ahead of competitors by innovating on channels, formats and use of data
  • Keeping up-to-date with the latest trends and best practice in social media advertising
  • Work closely with the cardfactory Brand Marketing Team to ensure there is a joined-up approach between organic and paid social media, to align on content boosting and to support on brand marketing campaigns

Affiliates;

  • Support the affiliate marketing strategy to deliver long-term growth
  • Co-ordinate with our affiliates agencies and networks and work with them to identify and on-board relevant new publishers/influencers and to build revenue from existing partnerships

  • For Getting Personal, this role also covers supporting the Paid Social & Affiliates Lead on organic social, influencer marketing and PR.
  • Track and measure all activities and provide regular reports on performance versus targets and ROI
  • Keep up-to-date with best practices and emerging trends and technologies

The Ideal Candidate

  • Experience in working with either paid social, organic social or affiliate marketing
  • Passionate about social media with an understanding of social media channels and how to monetise them
  • Curious about digital marketing and keen to learn and develop new skills
  • Confident working with data and reporting back on digital marketing
  • Degree or relevant marketing qualification preferred but not essential

Card Factory

Job Details:

Job Title: Product Marketing Manager III

Location: Cambridge, MA

Duration: 06 months contract

Description:

  • This person will be responsible for influencing VR hardware product development and leading go-to-market strategy as part of the Product Marketing Team. To be successful, the candidate will bring a combination of strategic vision, communication skills, collaborative mindset, and hardware and/or software product launch experience, having worked in highly cross-functional, dynamic environments.

Job Responsibilities:

  • Influence roadmap and product strategy for first and third party products by partnering closely with Product and Business Development
  • Identify market opportunities by driving industry and competitor analysis and summarizing data and trends.
  • Lead and define product positioning, audience definition and sizing, research, pricing, naming and packaging for a portfolio of products and technologies
  • Lead the definition and development of the go-to-market strategy for product launches, working cross functionally across the organization that is grounded in the customer journey framework, user insights, and market dynamics
  • Lead the go-to-market cross-functional teams toward execution and launch of the GTM strategy
  • Partner with the marketing team on development of marketing programs and strategies that tap into consumer/customer insights
  • Partner with our sales team on category analysis, presentation materials and in-store/online creative assets for product launches
  • Partner with our business development team on partnership opportunities and third party product launches

Skills:

  • Verbal and written communication skills, multi-tasking, customer service skills and interpersonal skills.
  • Ability to work independently as well as in cross-functional setting and manage one’s time.
  • Ability to keep information organized and confidential.
  • Previous experience with computer applications.

Education/Experience:

  • 7+ years’ experience in a Marketing / Sales / Strategy role
  • Bachelor’s Degree in marketing, business, product development, communications, or related field.

Preferred Experience:

  • Combination of strategic product marketing experience and hands-on tactical execution
  • Experience with consumer / customer research and proficiency in using data and insights to inform strategy
  • Experience working in a cross-functional capacity within a fast-paced, changing environment
  • Experience delivering product launch results with internal and external partners including Production, Brand, Sales and PR
  • Plus for marketing experience for consumer hardware, software products and electronics and/or domain knowledge of VR

Disclaimer:

“U.S. Tech Solutions, Inc. is an Affirmative Action, Equal Opportunity Employer. Our employment decisions are made without regard to race, color, religion, gender, national origin, age, disability, marital status, veteran or military status, or any other legally protected status.”

US Tech Solutions

Director of Digital Marketing

East Coast HQ – Hybrid role

Growing Sports Brand

As this $50-100M growing sports brand develops their digital marketing strategy as Director of Digital Marketing you will develop and lead the brand’s digital marketing strategy to drive engagement, growth and revenue goals across digital channels globally.

As a key member of the Global Marketing team, you will be responsible for creating a consumer acquisition and retention marketing strategy that drives traffic, sales growth and acquires new customers. You will shape and execute the vision for the consumer acquisition strategy and build a strong Digital Marketing team to maximize profitability and scalability.

The Role

  • Build and deliver holistic digital marketing strategy, while influencing the brand’s global digital strategy.
  • Partner closely with Brand, eCommerce and Centralized teams to develop and drive DTC-led strategies that have both positive brand and business impact.
  • Own the relationship with the global media agency to optimize brand and performance media strategies.
  • Establish and communicate the creative requirements to support the digital channels.
  • Plan and budget for brand and performance marketing channels, including, but not limited to: Upper funnel media, SEM, SEO, Paid Social, Display Re-targeting, Display Prospecting and Affiliate Marketing.
  • Develop and own CRM strategies across direct mail, email, and SMS.
  • Analyze business trends, sales, and performance within all marketing channels to continuously maximize profitability and brand impact.
  • Use advanced marketing analytics to provide insights & optimize performance & investment across digital acquisition and retention channels to maximize short and long-term revenue growth.
  • Create and maintain performance marketing dashboard reporting on core business KPIs as well as individual channel performance.
  • Manage the brand, performance, and digital wholesale budgets.
  • Build a first in class team.

The Person

  • Bachelor’s degree required, preferably in Marketing, Business, or Economics
  • 8+ years of retail or eCommerce and digital marketing experience
  • 4+ years of leadership and performance marketing experience
  • Partners and influences international teams on content creation, calendar integration, asset sharing.
  • Excellent quantitative and analytical skills with the ability to interpret and translate data into actionable proposals.
  • Strong technical knowledge relevant to typical eCommerce environment
  • Comfortable in fast-changing, fast paced environment with tight deadlines and the ability to multi-task and prioritize projects.

CSG Talent

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