Job Details:
Job Title: Product Marketing Manager III
Location: Cambridge, MA
Duration: 06 months contract
Description:
- This person will be responsible for influencing VR hardware product development and leading go-to-market strategy as part of the Product Marketing Team. To be successful, the candidate will bring a combination of strategic vision, communication skills, collaborative mindset, and hardware and/or software product launch experience, having worked in highly cross-functional, dynamic environments.
Job Responsibilities:
- Influence roadmap and product strategy for first and third party products by partnering closely with Product and Business Development
- Identify market opportunities by driving industry and competitor analysis and summarizing data and trends.
- Lead and define product positioning, audience definition and sizing, research, pricing, naming and packaging for a portfolio of products and technologies
- Lead the definition and development of the go-to-market strategy for product launches, working cross functionally across the organization that is grounded in the customer journey framework, user insights, and market dynamics
- Lead the go-to-market cross-functional teams toward execution and launch of the GTM strategy
- Partner with the marketing team on development of marketing programs and strategies that tap into consumer/customer insights
- Partner with our sales team on category analysis, presentation materials and in-store/online creative assets for product launches
- Partner with our business development team on partnership opportunities and third party product launches
Skills:
- Verbal and written communication skills, multi-tasking, customer service skills and interpersonal skills.
- Ability to work independently as well as in cross-functional setting and manage one’s time.
- Ability to keep information organized and confidential.
- Previous experience with computer applications.
Education/Experience:
- 7+ years’ experience in a Marketing / Sales / Strategy role
- Bachelor’s Degree in marketing, business, product development, communications, or related field.
Preferred Experience:
- Combination of strategic product marketing experience and hands-on tactical execution
- Experience with consumer / customer research and proficiency in using data and insights to inform strategy
- Experience working in a cross-functional capacity within a fast-paced, changing environment
- Experience delivering product launch results with internal and external partners including Production, Brand, Sales and PR
- Plus for marketing experience for consumer hardware, software products and electronics and/or domain knowledge of VR
Disclaimer:
“U.S. Tech Solutions, Inc. is an Affirmative Action, Equal Opportunity Employer. Our employment decisions are made without regard to race, color, religion, gender, national origin, age, disability, marital status, veteran or military status, or any other legally protected status.”
US Tech Solutions
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