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Digital Marketing Executive – Global Content/events/training & publishing consultancy – Up to £30k, hybrid (1-2 days in office per week).

Our client, a global content, events and training business, are looking for a Digital Marketing Executive with 1 year + marketing experience to join their growing team. They need someone who can execute account strategy, drive success across their client base, and showcase their excellent stakeholder management skills. This role offers hybrid working with 1-2 days in their London office per week so can be 3 days at home. In addition, our client offers 25 days holiday + BH (additional day for birthday & total increases with length of service) and a 3pm Friday finish during summer! Also there is a pension scheme, season ticket loan and regular social events, it’s a lovely, friendly company where they support and encourage staff.

As Digital Marketing Executive, you will be responsible for developing, delivering and improving the marketing strategy for client campaigns. Working alongside the wider Marketing team, you will have the opportunity to deliver multi-channel campaigns across the full marketing mix, incorporating email, digital, social media, print and events. You will also take the lead with curating sponsored content, engaging videos, and organising influencer marketing campaigns, with the ultimate aim of driving audience engagement.

What do I need?

  • Experience in B2B marketing, client campaigns for 12 months +
  • Experience with CRM & content management systems
  • Experience with marketing automation tools & social media management
  • Proven multi-channel campaign experience
  • A confident copywriter with excellent writing & communication skills
  • Ability to analyse performance metrics
  • An outgoing and collaborative team player

If you are a proactive and personable Senior Marketing Executive, Marketing Executive, or Marketing Specialist, apply now for this exciting opportunity.

Are you looking for a different role? Spotlight Recruitment would love to support your search. Join our community of 85,000 followers by clicking on the Spotlight logo and keep updated on our latest marketing, digital and communications roles. Spotlight Recruitment is an equal opportunities employer, and all applications will be considered according to our equal opportunities policy.

Spotlight Recruitment

$$$

Sr. Content Marketing Manager

Zinus is seeking an experienced content marketing professional to join our U.S. Marketing team as Content Marketer starting immediately. The ideal candidate will be able to demonstrate proven success of delivering engaging and high performing content. Experience developing and executing content marketing strategies to deliver best-in-class content for eCommerce platforms such as Amazon, Walmart.com, and Wayfair.com would be a huge plus. You will be asked to collaborate with internal teams as well as external agency partners to plan, develop, and execute key areas of marketing content to drive product sales and brand awareness across our entire Zinus portfolio. These initiatives and activities include content strategy to support digital advertising, integrated campaign development (video, web, social media, email, print/OOH, etc.), influencer marketing, PR and sponsorships, among others.

This position will carry enormous influence within our small but vibrant team and will be asked to present to senior company leadership as necessary.

What You Will Do:

  • Collaborate with the Director of Marketing, to guide development and implementation of local U.S. market marketing plans that deliver against global Brand and Product goals
  • Work with marketing and other cross-functional colleagues, including brand, growth, sales, and product, to ensure we are telling the right stories in the right formats across paid, owned, and earned campaigns throughout the buyer’s journey
  • Develop content strategy e.g., pillar strategy, core content ownership areas in partnership with the brand team
  • Lead all content marketing initiatives which includes creating and managing the content calendar; and driving desired brand perception, traffic, and leads from content marketing
  • Plan, develop, and implement insight-driven, high-value thought leadership content strategy, including thought leadership blogs, video scripts, creative briefs
  • Leverage consumer research tools to understand the challenges faced by customers and use this to create targeted content campaigns addressing and solving these challenges
  • Gain customer understanding to determine who we should target for content marketing and understand pain points and topics to write content about
  • Collaborate closely with the marketing team to both identify and leverage content across paid and owned marketing channels to drive awareness and growth
  • Manage at least 2 direct reports to provide guidance, feedback and mentorship
  • Plan, execute and deliver strategic content creation in support of new and existing product launches and promotional periods
  • Work closely with the company’s Merchandising & Operations team; enabling them to meet their channel revenue objectives with content; supporting them with appropriate tools, materials and presentations as required
  • Work closely with design and product marketing teams to define required marketing materials on an ongoing basis
  • Edit, proofread, and improve all customer-facing content
  • Independently plan content strategy as well as write hands-on, with minimal supervision – but in complete alignment with business strategies
  • Measure and analyze content-related metrics on a regular basis and factor results into future content recommendations and development
  • Undertake continuous analysis of competitive environment and consumer trends to create new content
  • Present marketing plans and results to internal stakeholders to enroll and align key cross-functional groups
  • Other duties as assigned

What You Bring to Zinus:

  • You are a confident, driven, and dynamic marketing professional with 5-7 years of prior work experience in either a corporate marketing or creative agency environment
  • You are an expert in the field of content marketing, consumer-centric and data-driven copywriting, SEO, and digital marketing
  • You have 1-2 years of relevant prior experience with organic search as a channel – ideally, you have implemented successful SEO-focused content programs and measured the impact.
  • You have hands on tactical experience with eCommerce platforms like Shopify and headless Content Management Systems
  • You have a thinker and a doer mindset—excited about driving strategy while simultaneously rolling up your sleeves to write and edit content in a variety of formats
  • You are a collaborative team player with great interpersonal skills and the ability to work cross-functionally
  • You are able to deliver feedback thoughtfully and receive it gracefully
  • You can operate efficiently in an environment of ambiguity and are able to multi-task and prioritize projects
  • eCommerce or CPG experience ideal, direct experience in our furniture or DTC mattress industry highly valued
  • BA/BS degree with strong academic credentials
  • Excellent written and verbal communication skills
  • Experience working with remote and multicultural global teams
  • Strong research and analytical skills

Work Authorization/Security Clearance

Must be authorized to work within the US., sponsorship is not available at this time.

About Zinus

Zinus is a highly successful Global eCommerce mattress and furniture company that values and empowers an entrepreneurial spirit in all employees. We’ve been in the mattress and furniture business for over 16 years, compressing and delivering mattresses in a box a decade before anyone else, so we know a thing or two about this eCommerce business. If you chose to join Zinus you’d be joining a company that is committed to the happiness of our employees and customers above all else with the goal of delivering products and experiences that invoke wonder and joy daily.

Zinus

We connect our customers with recognized tools and services that empower them to create, build and fix.

The Marketing Coordinator leads and supports the brands of JPW in the marketplace aligning with marketing initiatives using the company’s authentic voice to gain top brand position and increase sales across all business lines.

This critical position requires a dynamic collaborative and proactive team player with energy and positive influence in every interaction. Working across multiple divisions, the ability to foster strong relationships and bring solutions to the table are essential. Acting as a brand ambassador, this key person will bring the business units closer through open dialogue and sharing of both internal and industry best practices. This full-time exempt position works primarily on-site at the corporate office in La Vergne, Tennessee.

WHAT YOU WILL DO: Critical Go-to Person. Influence brand strategy. Elevate Marketing Department.

  • Work cross functionally with established partner/vendor relationships, and collaborate with internal teams to understand their needs, support, and execute the completion of high-priority growth-related projects.
  • Own deployment of email marketing communications.
  • Maintain brand gear, wearables request, literature and general marketing needs.
  • Communicate marketing activity and messaging via Salesforce.
  • Manage and track all marketing invoicing.
  • Support sales and marketing program activities.
  • Perform support duties including but not limited to: database management, reporting and analytics, maintaining marketing materials managing sales and marketing software tools.
  • Represent high level of ethical, intellectual, professional and personal values that complement the team.
  • Forward thinking with the ability to foster origination and creativity, while also maintaining a focus on day-to-day deliverables.
  • Leverage the core values and culture to drive accountability and engagement.
  • Represent high level of ethical, intellectual, professional, and personal values that complement the team.

WHAT YOU WILL NEED: Inherent Energy. Drive. Focus.

  • Bachelor’s degree in marketing, communications, business, or related field, preferred or combination of work and education.
  • Minimum 2-3 years of solid experience in related marketing role.
  • Proficiency in marketing automation platforms for campaign management (Salesforce Marketing Cloud, HubSpot) and analytics tools (Google Analytics).
  • Experience working with MSOffice Suite and online project management systems with SmartSheet as a preferred.
  • Strong verbal, time management, written communication and analytical skills required. Writing and editing copy, a plus.
  • Excellent presentation skills including in-person and virtual PPT and product demos.
  • Special Skills: Strategic thinking, negotiation skills, conflict resolution skills, attention to details
  • Highly motivated self-starter, able to work in a proactive fast paced environment.
  • Demonstrate adaptability to a challenging and developing environment, and willingness to take on new responsibilities as the business evolves.
  • Travel minimal (5%).

WHAT YOU WILL GAIN: Inspiration. Learning Environment. Sense of Belonging.

Our search and selection connect top talent to opportunities where their subject matter expert skills are put to the best possible use. We seek motivated talent with a desire to expand their skillset and offer exposure to unique responsibilities for which they are equipped and motivated to work every day.

Our people are the best part of JPW and make us who we are. They are the brightest minds bringing ideas to everyday life in the industries we serve.

With a global reach, we are an organization that feels local with a sense of belonging as we proudly work together to be a key part of a global, recognized, and award-winning organization.

We offer a comprehensive benefits package to enhance the health and welfare of our Employees including…Competitive Pay. Annual Bonus. Medical, Dental and Vision options with coverage as of the first day of hire. Telehealth. Flexible Spending Accounts. Health Savings Account Employer Contribution. Retirement 401(k)/Employer Match. Generous Employee Discount. Company paid benefits include…Paid Time Off. Designated Paid Holidays. Group Term Life Insurance. Short- and Long-Term Disability. Identity Theft Protection. Employee Assistance Program. Employee Appreciation and Recognition.

JPW INDUSTRIES AND CULTURE

JPW is a distinguished leader in metalworking and woodworking equipment and specialty shop tools with global operations. JPW’s, trusted brands – Jet, Powermatic, Wilton, Edwards, Baileigh and Axiom – set the standard in quality, reliability, innovation, and service.

JPW brands have a long history of recognition and dependable products built to last. With priority on customer satisfaction, dedicated support teams deliver reliable service and support that our customers have come to trust. JPW teams are motivated to improve the lives, the safety, and the well-being of those with whom we work – clients and colleagues. This is what we stand for. It is who we are and how we serve in all that we do.

At JPW, we live our core values – Customer First, Teamwork, Integrity, Innovation, Accountability – accompanied with the right amount of tenacity to have a satisfied customer with every interaction.

With qualifications and core values that fit with the above, be part of something great. We’re interested in the value you, your unique skills, and your experiences can add to the great workforce at JPW.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status. EEOE/M/F/Vet/Disabled. All your information will be kept confidential according to EEO guidelines.

JPW Industries

Trowbridge BA14

£25,000 – £28,000 per annum – permanent full time (37.5 hours) + 28 days holiday (Inc bank holidays)

Marketing Executive required to join the team at Knees Home and Electrical.

Knees Home and Electrical are recruiting a marketing executive with a strong creative flare to join our ambitious team to help grow and execute our marketing campaigns.

Who are We?

Knees Home and Electrical is a 140+ year retailer who in the last 3 years has been ramping up its presence to become a regional power house of leading electrical and homewares brands. With an ambitious growth plan we are entering into a new phase to evolve our offering. 

Where do you fit in?

As a marketer with a bit of a design flare you will be a major contributor to the look and feel of a future Knees Home and Electrical. You will be working on all aspects of marketing from search advertising to brand management, design and strategy.

What are the job requirements?

Our ideal candidate will have at least 3 years’ experience in/with:

  • Ecommerce marketing experience
  • Social media campaign management
  • Email automation campaigns – Mailchimp
  • Strong design skills (Adobe Photoshop/Illustrator/Indesign)
  • Google Analytics, Google Merchant Centre, Google Search Console
  • Basic SEO knowledge
  • Facebook Business Manager/Facebook Marketing
  • WordPress / Woocommerce 
  • Excellent Excel skills

What does the role involve?

Core responsibilities including but not limited to:

  • Support in implementing and tracking digital campaigns across search, social media and email
  • Advising to create Google ads, editing and updating Google Merchant Account, Google Analytics and sync to Woocommerce and social media.
  • Ownership of Facebook Business Manager, advanced use of Facebook Creative Hub and Ads Manager, creating campaigns, analytics, setting up audiences.
  • Creating and designing a variety of email automation pipeline campaigns using Mailchimp – analysing and reporting outcomes.
  • Website updates, with the ability to edit WordPress, and work with basic HTML code.
  • Working with video/artwork production agencies, bloggers, influencers and experience with email outreach.
  • Working as part of a small team reporting to, and working closely with the group marketing director.

Where does the job lead?

We’re a small company and are expanding quickly. There is scope to take on more responsibility as the company grows.

APPLY NOW

To apply please send your CV and a cover letter to [email protected].

Knees Home & Electrical

Marketing Director – FMCG Drinks

South Yorkshire – Hybrid (3 days)

Parkinson Lee Executive Search are looking for a Marketing Director for a fast growing NPD driven innovative drinks organisation.

Reporting into the MD, this role is crucial to the ongoing growth that our client has achieved over the last few years. As a natural strong leader, you will be instrumental in driving the team to success. The team covers; Design, PR & Digital Content, Brand, Customer Marketing & Events and Insight.

Key Responsibilities:

• To provide leadership, direction and management of the marketing team for a portfolio of brands

• Work closely with the board to influence the broader business and deliver profitable growth for existing Brands and develop new opportunities or new Brands

• Work in hand with the Sales Director to ensure the sales team are given up to date market intel and marketing support

• Be the leading brand ambassador for the business – further developing and defining the brand narrative as well as the creative both internally and externally

• Define brand opportunities through market landscape and consumer analysis to maximise commercial product opportunities

• Spearhead the exploration of Digital – content marketing, SEO and social media to provide added value to existing customers and acquire new ones

• Continue to build proactive relationships with external partners and agencies

• Work in partnership with the team to present customer specific range plans, focusing on all aspects of commercialisation (POS, merchandising, storytelling, promotion/launch and product placement)

Requirements:

• High performing Manager across Marketing and Commercial Experience ideally within the drink industry

• Proven track record in developing and delivering brand growth plans

• Some On-trade experience preferred

• Strong leadership and communication skills

• Highly numerate and commercial thinking with a clear ability to present robust and compelling insight / direction

• Ability to lead and develop a high performing team of marketing professionals

• Focussed on delivering results and both continuous personal and professional development

• Strong business and financial acumen and understanding of overall business objectives with a proven track record of delivering sustainable and profitable growth

This is fantastic opportunity for a commercially focused Marketing leader to join a innovative, rapidly growing FMCG business.

In return our client is offering a basic salary of £90,000 – £120,000 + Excellent Executive level benefits

For more information please contact Sarah-Lee Neesam at Parkinson Lee Executive Search.

Parkinson | Lee Executive Search

Our beauty client is seeking a Senior Director of Integrated Marketing Communications. This new role focuses on leading and executing 360° brand marketing, innovations, and creative initiatives across all channels such as brand and retailer .coms, social media, digital platforms, events, and partnerships for a Beauty brand. With a consumer-first approach, you will lead the digital and experiential activation from concept to execution in alignment with overall brand and business plans. This role is responsible for evergreen content, campaign, and digital strategy across touchpoints and leading a team of content strategists, content producers, community managers, and digital managers to produce data driven results. This position operates on a hybrid schedule out of their New York City office.

  • Salary range: 190k-210k, based on experience

Responsibilities

  • Lead and oversee the marketing campaign planning process and strategy development in accordance with overall brand and digital growth plan including Social, Campaign, and Digital Marketing strategy
  • Innovation identification and deployment oversight
  • Coordination with paid search and paid social initiatives
  • Cross-category and department calendar management and coordination
  • Email / CRM development and oversight including .com homepage, editorial, PDP, and CLP development and oversight
  • SEO / event and partnerships management; BA/Influencer coordination and campaign briefing
  • Build and manage a team of digital marketing professional to execute and optimize campaigns and evergreen content programs / calendars and production to achieve clear objectives
  • Develop creative and content translating core brand messages to engaging best in class assets engaging online consumers across various channel formats
  • Lead platform marketing and social digital transformation initiatives
  • Digital platform and campaign identification and development
  • Drive sales funnel goals and meet new consumer acquisition, performance, ROAS, and engagement
  • Plan and manage digital marketing, social, and innovation budget, forecast, and spending accountability in accordance with P&L
  • Lead .com ecommerce external and internal partnership and strategies including social shopping channels, measurement, and planning
  • Establish and maintain close cross-departmental and category working relationship with internal stakeholders and teams to drive consistent campaign messaging and growth
  • Oversee analytics, reporting, and building of dashboards or ways of monitoring to share results on business
  • Delivery of monthly business insights, trends, reporting, and action roadmap to executive leadership and cross-functional partners
  • Develop and drive innovation roadmap to drive brand relevancy and continued growth metrics
  • Oversee on-site SEO and UX improvements to drive higher value and organic traffic quality
  • Partner with cross-functional teams (product, retail, creative) to develop advertising assets, landing pages, editorial, emails, influencer campaigns, BA campaigns, and partnerships to drive successful campaigns at launch and beyond
  • Partner with IT and Development teams to implement and drive best in class 360° data logic and system flows

Qualifications:

  • BS / BA or University degree in marketing, communications, business, or similar field, MBA preferred but not required
  • 12+ years of experience in digital marketing, social, and creative in-house or across agencies
  • Experience leading multiple departments and projects across the full consumer marketing funnel (customer acquisition, conversion, and engagement) and across the marketing mix (including online and offline channels)
  • Expert knowledge of digital and social best practices, agencies, vendors, and functions
  • Well-versed in vendor negotiations and contract building with a roster of existing relationships across platforms and vendors
  • Experience creating and managing creative production agencies and marketing budgets to drive demand creation, process, and campaigns across multiple projects and teams
  • A background in owning and managing multiple budgets, forecasting, and delivering on monthly goals of spend, ROI, KPIs, and engagement growth
  • Proven success in leading team(s) to develop comprehensive 360° marketing campaigns and cross-category integrations
  • Must be a strong strategic thinker, able to translate quantitative and qualitative data / insights into strong marketing strategies with a data-driven mentality
  • Strong presentation skills
  • Experience with channel testing and methodology, lifecycle marketing programs, and juggling multiple departments across channels and content
  • Strong decision-making skills and an understanding of where projects fit into overall company, budgetary, and category strategies
  • Ability to operate independently and bring ideas and solutions to issues raised
  • Expertise in launching, managing, and continuing to evolve owned digital platforms, ideally with a focus on DTC ecommerce and multi-category merchandising
  • Digitally native and well-versed on marketplace evolutions and trends
  • Experience working with external agencies and vendors to bring internal projects to life
  • Experience working with analytics platforms (Sprinklr, Google Analytics, etc.) and in overseeing analytics departments
  • Knowledge and experience with social engagement and content best practices
  • Strong experience with Excel, Google docs, PowerPoint
  • Knowledge of paid media landscape and internal and external options
  • Excellent project management skills
  • Ability to work in a fast-paced, collaborative environment
  • Experience building, leading, and developing a team of direct reports

If you meet the required qualifications and are interested in this role, please apply today.
The Solomon Page Distinction
Our teams, comprised of subject matter experts, develop an interest in your preferences and goals and we act as an advisor for your career advancement. Solomon Page has an extensive network of established clients which allows us to present opportunities that are well-suited to your respective goals and needs – this specialized approach sets us apart in the industries we serve.
About Solomon Page
Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results. For more information and additional opportunities, visit: solomonpage.com and connect with us on Facebook, Twitter, and LinkedIn.
Opportunity Awaits.
Solomon Page

Product Marketing Manager – Innovative Software – Up to £65k + Benefits + Remote working

Looking to use your product marketing expertise to take the lead with developing marketing strategy within a fast grow SaaS company? Our client, an innovative software company, are in the search for a strategic and confident Product Marketing Manager to execute exciting product launches, go to market strategies and take marketing to the next level. This is a fully remote role, that will offer an ambitious Product Marketer a chance to really get under the skin of a fast-growth brand as they expand globally.

As Product Marketing Manager, you will plan and executive product launches and product marketing strategies that align with the marketing objectives and increase market share. You will help to define product positioning, monitor data and budgets, report on KPIs and carry out competitor research to assist development of marketing plans. Using your interpersonal and collaborative skills, you will lead cross-functional teams to develop go-to-market plans, informed by market analysis and your understanding of customer trends.

Our client need a confident communicator who acts as a product expert, representing the product at remote industry events, webinars and media interviews, and build relationships with key stakeholders (including influencers and industry organisations). You will be responsible for defining and shaping the growth strategy plans, so strong project management skills are a must! For this role, it is essential that you are commercially-minded, organised, creative, and a problem-solver who can manage multiple projects at once.

What do I need?

  • Strong experience in product management & marketing
  • Experience in developing product strategies
  • A history of creating and executing marketing plans
  • Experience in brand launches and positioning
  • Stakeholder management experience
  • Excellent communication & presentation skills
  • A keen understanding of consumer and market trends

A highly organised and communicative Senior Marketing Manager, Product Marketing Manager, or Marketing Specialist will thrive in this role – so if you are experienced in product management, then send us your most up-to-date CV today!

Are you looking for a different role? Spotlight Recruitment would love to support your search. Join our community of 85,000 followers by clicking on the Spotlight logo and keep updated on our latest marketing, digital and communications roles. Spotlight Recruitment is an equal opportunities employer, and all applications will be considered according to our equal opportunities policy.

Spotlight Recruitment

“Grown Brilliance is an emerging lab-grown diamond jewelry brand in the United States taking its business direct-to-consumer through an e-commerce pureplay website featuring high-quality lab-grown diamond jewelry in the luxury goods space. Our mission is to bring affordable luxury to consumers on a frictionless e-commerce platform. The Company is supported by a vertically integrated jewelry manufacturing supply chain.”

 

Responsibilities

  • Develop and execute growth marketing strategy and tactics for all channels, including SEO, SEM (paid search), social media, affiliate marketing, influencer marketing, email, and other paid media, while also uniquely positioning the brand to speak to our target consumers
  • Working with external and internal resources, oversee the execution of digital spend/programs from conception through execution to ensure strategic alignment remains intact
  • Manage return on ad spend (ROAS) while simultaneously increasing brand awareness
  • Create, measure and manage the total marketing budget
  • Conduct competitive and market analysis to determine both best practices and key differentiators
  • Craft tone of voice, messaging, and overall brand positioning in the market to consumers
  • Create a customer experience plan with metrics across all customer touchpoints, from acquisition to retention.
  • Partner cross-functionally with other teams to build a digital road map and deliver best-in-class digital marketing
  • Knowledge of the consumer and develops data-backed business and consumer insights to drive e-commerce business success
  • Drive digital analytics practice by clearly defining objectives, generating reports, providing performance analysis, and developing recommendations for optimization
  • Qualifications

    • · Results-oriented, proactive player-coach who is able to lead a team and roll up their sleeves
    • · Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
    • · Coaching, developing and managing direct reports
    • · Proficient in marketing analytics and market research
    • · Comfortable with ambiguity and evaluating risk/opportunity
    • · Able to develop budgets
    • · Familiar with financial planning and strategy
    • · Strong time management skills and experience working on cross-functional teams
    • · Outstanding communication and interpersonal skills.
    • · Up-to-date on the latest trends and technologies in digital marketing.
    • · Proven working experience of over 7 years in digital marketing
    • · Bachelor’s or master’s degree in marketing or a related field

    Grown Brilliance

    OutPLEX is seeking a creative and dynamic Marketing Manager to join our team! You will be a direct contributor (hands on role) and responsible for identifying and executing opportunities to improve our company’s Marketing efforts and our Digital Ad Campaigns. This role requires a strong background in pay per click (PPC) and key word usage strategies. The marketing manager works closely with corporate leadership and a requires a high level of initiative, attention to detail, and project management skills. Come join us on our next adventure and experience the rapid growth with us!

    Responsibilities:

    • Conduct campaign management for marketing initiatives
    • Research, develop and support SEO, SEM best practices to identify new market opportunities including keyword search
    • Optimize PPC campaigns to increase conversion rates and ROI for LinkedIn and Google
    • Manage and improve organic search engine performance based on click rates, traffic, and conversions
    • Email marketing optimization
    • Manage the build of landing pages for each campaign
    • Assist in the creation of digital content including but not limited to website, blogs and press releases
    • Collaborate with sales team and other cross-functional teams to ensure marketing strategies align with overall business goals
    • Create marketing campaigns on Google, social platforms and major search engines, as well as re-targeting and display
    • Manage marketing budgets and allocate resources effectively
    • Stay up to date with the latest marketing trends and major search engines
    • Create compelling marketing collateral: PowerPoint presentations, brochures, infographics, etc.
    • Establish data-driven testing and optimization procedures to continually improve the overall performance of digital marketing efforts
    • Deliver reporting and insights on digital metrics including web traffic and conversion data to influence business strategy and support continuous improvements to digital ecosystem

    Desired Skills & Experience:

    • Professional grammar and communication skills, written and verbal, with ability to communicate with leadership
    • Proven experience in PPC advertising and keyword search
    • Ability to work independently and ensure deadlines are met
    • Proficiency in Google analytics software and keyword tools
    • SEO experience a plus
    • SEM, Google Analytics, business account management on social media, ad campaign creation and maintenance in various search and social media accounts experience a must
    • Expertise with Microsoft Office Products
    • 3+ years of experience in Digital Marketing

    OutPLEX

    Our client is hiring a Senior Client Success Manager to join a rapidly growing Client Relationship Management group. Successful candidates will be a client-focused professional who is passionate about providing a world class service experience. The Senior Client Success Manager will develop and drive the account strategy for some of the world’s best brands. You will manage a portfolio of key clients, ensuring they consistently exceed revenue and profit targets, whilst also ensuring that the company are delivering and meeting clients expectations.

    Responsibilities

    • Manage and drive a growth-focused account strategy for your book of business in partnership with sales, marketing, product and other internal stakeholders.
    • Cultivate trusting client relationships at all levels as a Business Partner and Subject Matter Expert, demonstrating the companys value through enrollment of all relevant solutions and programs and minimizing churn.
    • Engage in productive communication through business reviews with clients and internal stakeholders
    • Monitor and analyze client performance including forecasts, trends and KPIs, communicating the relevant impact to internal stakeholders.
    • Develop the roadmap of strategic initiatives in the areas of growth, innovation, service, profitability, and cost optimization.
    • Proactively partner with relevant internal functional owners to ensure overall performance to client contract, SLA’s, and business goals.
    • Play key role in contract renewal process
    • Represent the voice of the client and ensure that client issues and escalations are dealt with in a timely and efficient manner
    • Identify and lead internal projects to promote best practices across the Customer Success Organization
    • Coach and mentor junior members of the team

    Qualifications

    • 7-10 years of relevant business or professional experience.
    • Demonstrated account management discipline, process development, issue resolution, data analysis and driving growth preferred
    • Excellent relationship building and influencing skills, with internal and external stakeholders
    • Deep ecommerce knowledge across:
    • Demand generation & management
    • Reporting & Analysis
    • Technology platform
    • Logistics
    • In-depth knowledge of the B2C eCommerce industry within an on-line retail or brand environment preferred.
    • Knowledge of ecommerce user experience best practices, data and analytics, and ecommerce operations.
    • Strong business acumen and commercial skills, with demonstrated client contract management success (development and negotiation).
    • Experience leading strategic planning workshops with Clients to determine future road-map schedules for a breadth of client solutions.
    • Excellent written and oral communication skills
    • Strong reporting and analysis skills to drive actionable insights and growth recommendations
    • Demonstrated ability to thrive in a fast-paced environment and act with a sense of urgency in client issue resolution
    • Undergraduate degree in applicable field and/or relevant work experience

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