Model Casting Calls and Auditions

Tonic Health is looking for a full-time, Digital Marketing Manager to be responsible for leading Tonic’s online marketing including implementation and execution of customer acquisition through our paid channels and owned channels. You’ll focus on optimising CAC to customers lifetime value through a combination of efficient acquisition, on-site optimisation and CRM promotional strategies to ensure long term retention.

This role is a unique opportunity to join a high growth start up and report directly to the Head of E-Commerce to scale the business. The successful candidate will be digital marketing and e-commerce expert, having demonstrated success delivering growth.

We are looking for someone with strong leadership, a hunger to learn, amazing attention to detail and a passion for growth. You must be a self-starter who loves getting stuck in, figuring out problems and taking responsibility of our mission to make common illnesses uncommon through the power of your immune system.  

The Role:

·      Develop innovative digital strategies to drive significant customer acquisition and retention through owned and paid channels.

·      Management of campaigns across, Facebook/ Instagram, TikTok, Google, Affiliate partners and CRM.

·      Develop creative ideas, testing plans and implement briefs for our freelance video editors and designers to produce performance content.

·      Support with website CRO through generating messaging and UX suggestions.

·      Regularly review and test optimization’s for our CRM automations and campaigns e.g. creative, messaging, timing.

·      Regularly review and suggest optimization’s to our customer experience e.g. unboxing experience, surveys and messaging personalization, product education

·      Research competitors and market trends and review our customer insights to ensure we are always ahead of the market.

·      Work with team to manage budget and continually review performance and propose actions

·      Ensure consistency and brand standards are met across all activities.

Key skills:

·      Performance Driven: Must have experience and proficiency in performance marketing across paid media and other channels driving business growth.

·      Data Proficiency: Must have a strong understanding of commercial growth metrics to drive insight and performance.

·      Digital UX: Have a strong understanding of the customer journey and enhance user experience to improve conversion.

What you need?

•                    At least 3 years’ experience in an e-commerce marketing role

•                    Broad Experience and understanding of all digital channels including Influencer, UGC, Affiliate/Partnerships, Blogs/SEO, Paid Search, Paid Social, SEO Affiliate Marketing and Display.

•                    Hands on knowledge of Paid Social Ads, Shopify, and Klaviyo.

•                    Experience of hands-on campaign planning, implementation and optimization is essential.

•                    A growth mindset with a focus on continuous testing to optimize audience, acquisition channels, conversion funnel and pricing.

•                    Loves a challenge, thrives in a hyper-growth environment and approaches problems with a can-do and positive attitude.

•                    A winning mentality and burning passion for the brand and your goals.

•                    A team player ready for a start-up growth ride.

Culture

·      We are a virtual team of self-motivated, self-disciplined, self-aware, and self-improving people who enjoy the freedom & responsibility of a high growth start up.

·      We have insatiable curiosity to drive the business forward with innovation and have the courage, passion and honesty to challenge the status quo.

·      We leave things better than we found them to make an impact to the health of people and planet.

Tonic Health

Overview:

We are seeking a highly skilled and experienced Senior Digital Marketing Specialist to lead our digital marketing efforts. The successful candidate will be responsible for developing and executing digital marketing campaigns that drive business growth and brand awareness. As the Senior Digital Marketing Specialist, you will work closely with our marketing team, sales team, and external partners to develop and implement a comprehensive digital marketing strategy.

If you are a highly motivated, results-driven digital marketer with a proven track record of driving growth and revenue, we encourage you to apply for this exciting opportunity. As the Senior Digital Marketing Manager, you will play a critical role in shaping our company’s digital marketing strategy and driving our success in a rapidly evolving digital landscape.

Responsibilities:

• Develop and implement a comprehensive digital marketing strategy across various channels, including email, social media, search engine marketing, and display advertising
• Create and execute targeted digital campaigns that drive lead generation and revenue growth
• Analyze and report on campaign performance, making data-driven recommendations for continuous improvement
• Work closely with the content team to create and distribute high-quality content that drives engagement and conversions
• Collaborate with internal and external teams to develop effective landing pages and marketing materials
• Stay up-to-date with industry trends and best practices, and provide recommendations to improve the company’s digital marketing efforts
• Develop and execute social media marketing campaigns across various platforms, including Facebook, Twitter, LinkedIn, and Instagram
• Collaborate with internal and external teams providing trade shows, conferences, product design, and workshop support
• Manage digital advertising budgets across various platforms, ensuring cost-effective use of resources to achieve maximum ROI

Requirements:

• 5+ years of experience in digital marketing, with a proven track record of driving growth and revenue
• Strong understanding of digital marketing channels, including SEO, SEM, social media, email marketing, and digital advertising
• Experience with Google Analytics and other digital marketing analytics tools
• Strong analytical skills, with the ability to interpret data and make data-driven decisions
• Excellent communication skills, with the ability to effectively communicate digital marketing strategies and initiatives to other teams and stakeholders
• Creative thinking skills, with the ability to develop and implement innovative digital marketing campaigns and initiatives
• Ability to work independently and as part of a team in a fast-paced, deadline-driven environment
• Experience in B2B marketing is preferred
• Highly desire experience with Apollo, Outreach.IO, and Microsoft Dynamics

What you will get with ELEKS:

• Above average compensation
• Close cooperation with a customer
• Challenging tasks
• Competence development
• Ability to influence project technologies
• Projects from scratch
• Team of professionals
• Dynamic environment with a low level of bureaucracy

About ELEKS:

ELEKS is a custom software development company. We deliver value to our clients, thanks to our expertise and experience gained from working as a software innovation partner since 1991.

Our 2000+ professionals located in the Delivery Centers across Eastern Europe and sales offices in Europe and North America, provide our clients with a full range of software engineering services. These include product development, QA, R&D, design, technology consulting and dedicated teams.

ELEKS

The Sustainability Specialist will implement and support Aviva’s Net-Zero programs to drive our insurance businesses and corporate functions to improve performance through better environmental and social outcomes. We are seeking a business sustainability professional with demonstrated experience and expertise in multi-functional teamwork, relationship-building, strategic planning, and project management experience who will support sustainability practices across the organization to meet Aviva’s dedication to be net-zero by 2040.

What you will do

• Develop Analytics and Technology solutions that will provide Monitoring, Forecasting and Predictions to meet Aviva environmental sustainability commitments.
• Collaborates with a wide variety of (internal and external) business partners to define and drive business intelligence/management information requirements, leading to insights which will implement and track our sustainability targets.
• Create executive presentation materials, metrics and performance reports, and ad hoc requests including crafting analysis, conclusions, and facilitating associated actions
• Ensure clear governance, detailed execution, and communicate results, this includes:
• Measuring and reporting on progress on agreed KPI(s) against the strategy goals
• Develop action plans to supervise progress
• Reporting, Reporting Distribution and Publications
• A clear understanding of business needs and strategy with ability to communicate and complete requirements.
• Lead data sourcing, mapping, program management, and development.
• Maintains breadth and depth of knowledge applying enterprise and industry / market trends and regular benchmarking exercises.
• Stay update-to-date with Environmental and Government regulations relating to Sustainability initiatives and targets.
• Develop, lead, and handle various key projects and assignments as the need arises, including project plan development, business case development, strategic oversight, and management.

What we are looking for :

• University degree in Business Administration, Actuarial Science, Data Science, Statistics or Math, or related field
• 5+ years BI Analytical Experience preferably in the insurance or financial sector
• Strong Technical Skills – SAS.
• Proficient in Programming & Querying languages (SQL, Python, or others)
• Proficient in Excel, Word, PowerPoint
• Strong business knowledge and technical skills to advise and recommend optimal, relevant, and accurate information to the business for decision making purposes.
• Self-starter and proactive attitude with capability to effectively implement end to end deliverables.
• Well-Organized, resourceful, efficient and ability to manage various partner and projects timelines concurrently.
• Strong written and verbal communication skills with experience presenting at all levels.
• Strong customer focus and relationship management skills.
• Both a strong leader and team player
• Ability to acquire new technical abilities to keep pace with evolving data landscape.
• Strong analytical skills and detail oriented.
• Proven track record to embrace and lead change, be highly adaptable and flexible, decisive and display excellent judgment.
• Strong consulting skills, ability to influence partners.
• Effectively works within a matrix & complex environment.
• Team leadership skills.
• Insurance or Financial Background.
• Previous experience in Visualization Systems – Qlik, Business Objects, Tableau, etc.
• A solid understanding of Aviva’s in-house systems (General; RTM; RTG, MINDS; SAS; Guidewire)
• Understanding of data flows and data relationships between systems

What You’ll Get:

• Competitive rewards package including base compensation, eligibility for annual bonus, retirement savings, share plan, health benefits, personal wellness, and volunteer opportunities.
• Start with 4 weeks of annual vacation
• Exceptional Career Development opportunities.
• Hybrid work model
• We’ll support your professional development education

Aviva Canada

ABOUT TRUE BOTANICALS

True Botanicals is a sensual eco-luxury DTC beauty brand on a mission to prove that we do not—and should not—have to choose between safe and natural products or luxurious and effective ones.

True Botanicals’ innovative formulas are raising the bar on clean beauty and sustainability. Our skincare line is made with the highest-quality ingredients, backed by clinical trials, and certified MADE SAFE – formulated without over 6,500+ known toxins. And word has gotten out: True Botanicals has been featured in influential publications from Vogue to The Wall Street Journal. We’ve also won the support of influencers and celebrities, including Olivia Wilde, Laura Dern, and Brooke Shields.

Based in Mill Valley, California, our small but big-hearted team is made of passionate individuals with diverse resumes, including former Fenty Beauty, Google, Condé Nast, and BareMinerals employees, who are motivated to transform the beauty industry. Together, we aim to inspire and empower women to take the best care of themselves, each other, and the planet—one step, one product at a time.

ABOUT THE ROLE

True Botanicals is looking for an all-star Digital Creative Coordinator to join our marketing team and support the brand’s e-commerce and creative efforts. We are looking for a candidate who is willing to come to the Mill Valley office on an a regular basis, passionate about skincare, eager to learn and ready for some hands-on beauty marketing experience. 

The Digital Creative Coordinator will work closely with the Senior Marketing Manager and cross functional team members to carry-out processes and ensure the successful execution of marketing campaigns and initiatives. While this is a hybrid role, this position requires coming into our Mill Valley office on a regular basis. The ideal candidate has a love for digital organization, strong project management and communication skills and a desire to collaborate across departments. 

What you’ll do:

• Oversee site content including homepage creative, category and product page content, and seasonal pages for new product launches, marketing campaigns, and sales.
• Manage all components of new product set up including: copy, imagery and video assets..
• Assist with marketing reporting, asset briefing, management and organization.
• Partner closely with cross functional team members to ensure all creative and e-commerce needs are being fulfilled in a timely manner.
• Assist with photoshoot production and content development: attend content shoots (for product, model and celebrity), work closely with our creative team to develop. content for digital, social and broadcast platforms.
• Ensure our store merchandising is up-to-date, relevant, and elevated with accurate imagery, pricing, ingredients, videos, and more. 
• Help with executing our sampling program for our DTC Store & Subscriptions.

Who you are:

• 1-2+ years of marketing experience (beauty industry is a plus!)
• Exceptional written, verbal and interpersonal communication skills
• Ability to work in a fast-paced environment, manage multiple projects simultaneously and takes direction and feedback well
• A quick-learner and self starter who is able to prioritize tasks effectively
• Highly organized, detail and solution oriented
• Proficient in Microsoft Office, familiar with Shopify

BENEFITS

• 60% on-site, 40% work remotely (Plan to be in our Mill Valley office one day a week)
• Flexible time-off policy (Unlimited PTO Plan)
• Competitive medical, dental, and vision benefits, 401K + participation
• Access to amazing, natural-biocompatible skincare products that work!

At True Botanicals, we are committed to creating a diverse environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

True Botanicals

There is a place for you at T. Rowe Price to grow, contribute, learn, and make a difference. ​ We are a premier asset manager focused on delivering global investment management excellence and retirement services that investors can rely on today and in the future. The work we do matters. We invite you to explore the opportunity to join us and grow your career with us.

Role Summary

The Product Marketing Director for Global Product Marketing leads and manages all aspects of go-to-market planning and implementation for Separately Managed Account (SMA) products distributed through T. Rowe Price’s U.S. Intermediary (USI) business; including Manager Traded, Model Delivery, Dual Contract SMAs, as well as Asset Allocation Model Portfolios.  The Product Marketing Director will be responsible for formulating and defining the marketing strategy, positioning, content development, and measurement with the goal of improving and enhancing our ability to grow, win and retain assets in this space. The Product Marketing Director is responsible for developing and maintaining a USI holistic Go-To Market Plan for the SMA Product Set and its connectivity to the USI Wealth Strategy and Enterprise Promotional Plans for Equity and Fixed Income products as applicable.

The role collaborates with Global Product, USI Advisor Marketing, USI Sales Leadership, Global Marketing peers, and the Head of Global SMA Platform to identify marketing strategies and initiatives. The role oversees the execution of the product content, including the deliverables produced by other groups such as Global Client Investment Reporting (GCIR) and coordinates matrixed resources from other departments, such as investment management and shared services. The objective is to produce and disseminate sophisticated, intermediary and segment relevant content, including presentations, which will be curated by other groups, such as USI Advisor Marketing, for custom client programs. In addition, this role will serve as the subject matter expert for Global Marketing for advertising, digital and public relations material that positively position and differentiate T. Rowe Price in the marketplace to increase awareness, consideration, and selection by intermediary investors.

Responsibilities:

Oversee and Lead the Product Marketing Strategy for SMA and Asset Allocation Model Portfolios  

Establishes the strategic approach for product marketing and monitoring a suite of products based on business unit goals and objectives. Integrates the demands of various segments, the competitive landscapes, and the industry environment to develop campaign plans and may also execute on these plans. Takes ownership of business unit results for asset class or product suite, managing budget, setting explicit performance goals for priority products, and incorporating constructive feedback into work processes.

Develop and Maintain the Investment Product Marketing System for USI – Collaborates with internal stakeholders to define and develop investment product and model content working with Global Marketing, Global Product Asset Class Managers, GCIR, and internal and external agencies. Also serves as the point person with Investment Professional (IP) usage. Coordinates with PMs and Portfolio Specialist teams on IP usage and speaking opportunities.

Manage product launches and internal messaging – Solicit input from key stakeholders within sales, investments and channel marketing to build the necessary source content that will drive development of the sales story, the support collateral and promotions. This includes positioning documents, features/benefits templates and source presentations. This includes obtaining legal approvals, investment approvals when needed, buy-in and training of client-facing associates and coordination with segment and sales to deliver on a go-to-market plan. Develop content with a commercial orientation providing actionable insight for financial professionals and their clients. 

Holistic GTM vehicle plan for SMAs – Develop a report/plan deliverable to represent ALL USI Distribution owned by Product Marketing Director, aligned to USI Business Management Planning, Global Marketing Planning and the needs of our Enterprise partners (Global Product and Investments)

Qualifications:

Required:

• Bachelor’s degree or the equivalent combination of education and relevant experience AND
• 10+ years of total relevant work experience.
• Deep investment product marketing experience focused on Separately Managed Accounts (SMA); including Manager Traded, Model Delivery and Dual Contract SMAs distributed in the US Intermediary market. Strong knowledge of other vehicles, such as Mutual Funds, ETF, and CITs.

Preferred:

• Thorough understanding of intermediary distribution strategy and financial advisors’ needs, challenges, and business process with proven experience in leveraging this knowledge to develop, launch and manage products and solutions that demonstrate added value for financial professionals and home office gatekeepers.
• Excellent influencing skills as this position is primarily integrating and aligning the priorities, needs and requirements of the broader Global Marketing organization, Global Product organization, USI Sales organization, USI Advisor Marketing organization and the financial advisors whom these organizations serve; to enhance existing products/offers and develop/launch new products/offers that optimize sales and end-user (client) experience; to influence increased adoption of T. Rowe Price strategies resulting in increased sales, net new flows, client engagements and new producers for U.S. Intermediaries.
• Proven ability to partner with sales leadership and field sales associates as well as channel marketing leads to ensure financial advisor (client) feedback is continuously provided to the Product Marketing Director for the purpose of understanding the evolving needs of our clients across all channels (wealth, platforms, and retirement and variable annuity).
• Intellectually curious seeking to understand current market dynamics as well as industry trends that will affect future horizons and the ability of new and existing offers to continue to meet the needs of financial advisors in a way that adds value to their business process.
• Demonstrated ability to think critically and challenge stakeholders (Sales and Marketing Leadership, National Account and Field Sales Managers, Portfolio Construction Specialists, Investment Professionals, subordinate associates) effectively to advance consideration and debate of alternative points of view along with stewarding the needs of financial advisors and the sales associates who activate the investment products overseen by Global Product.
• Analytical skills to study, analyze and synthesize competitor and industry research and reports and lead proprietary competitive research initiatives that result in actionable recommendations and considerations for optimization of existing products/offers and the development or new products/offers.
• Experience in advisor/intermediary distribution within asset management or insurance industry, ideally with product marketing of SMAs or asset allocation model portfolios.
• Excellent written and verbal skills, with an ab
  ility to present to small and large groups of internal and external stakeholders.
• Highly energized, detail oriented, creative thinker who drives business results in a dynamically changing environment.
• Relationship management experience (internal or with clients)
• Participation in financial services industry associations

FINRA Requirements

FINRA licenses are not required and will not be supported for this role.

Work Flexibility

This role is eligible for remote work up to two days a week.

Commitment to Diversity, Equity, and Inclusion:

We strive for equity, equality, and opportunity for all associates. When we embrace the power of diversity and create an environment where people can bring their authentic and best selves to work, our firm is stronger, and we create greater value for our clients. Our commitment and inclusive programming aim to lift the experience for each associate and builds allies for our global associate community. We know that a sense of belonging is key not only to your success at the firm, but also to your ability to bring your best each day.

Benefits: We invest in our people through a wide range of programs and benefits, including:

• Competitive pay and bonuses as well as a generous retirement plan and employee stock purchase plan with matching contributions
• Flexible and remote work opportunities
• Health care benefits (medical, dental, vision)
• Tuition assistance
• Wellness programs (fitness reimbursement, Employee Assistance Program)

Our policies may change as our working lives evolve. Yet, our commitment to supporting our associates’ well-being and addressing the needs of our clients, business, and communities is unwavering.

T. Rowe Price is an equal opportunity employer and values diversity of thought, gender, and race. We believe our continued success depends upon the equal treatment of all associates and applicants for employment without discrimination on the basis of race, religion, creed, colour, national origin, sex, gender, age, mental or physical disability, marital status, sexual orientation, gender identity or expression, citizenship status, military or veteran status, pregnancy, or any other classification protected by country, federal, state, or local law.
T. Rowe Price

Air Canada est à la recherche d’un chef des Produits très motivé et soucieux du détail qui se joindra à l’équipe de la TI d’Air Canada. La personne idéale interagit avec les groupes commerciaux d’Air Canada pour évaluer les exigences opérationnelles de la TI et définir les priorités. Elle doit être axée sur les clients et avoir une passion pour l’industrie du voyage, en plus de posséder des connaissances approfondies en matière de création d’expériences novatrices de haut niveau. Elle doit également être à l’aise de travailler dans un milieu hautement dynamique au rythme rapide, qui favorise la collaboration et qui repose sur un modèle de prestation continue des produits.

Responsabilités

• Créer et gérer le programme et élaborer des feuilles de route conformes aux objectifs commerciaux et aux principaux indicateurs de rendement.

• Agir à titre d’agent de liaison TI clé pour tous les secteurs fonctionnels, notamment les unités d’entreprise, la TI et les fournisseurs externes pour les secteurs d’activités des opérations aériennes.

• Établir des relations fructueuses avec les entreprises et agir à titre de conseiller de confiance pour les questions liées aux TI.

• Diriger et encadrer une équipe de deux à quatre propriétaires des Produits pour créer des expériences numériques de pointe.

• Se montrer à l’aise à diriger en exerçant son influence afin d’obtenir des résultats dans une équipe à matrices multiples.

• Gérer les principales relations avec les intervenants commerciaux et collaborer avec les responsables des secteurs d’activité pour définir des expériences qui atteignent les principaux objectifs et résultats commerciaux.

• Assumer la vision, la feuille de route et l’établissement des priorités pour les activités de planification des incréments de programme et les occasions d’amélioration continue pour son domaine.

• Définir, hiérarchiser et gérer le carnet de commandes de fonctionnalités de son portefeuille et communiquer cette vision à une équipe de mise en œuvre agile.

• Établir les objectifs des incréments de produit; définir les versions et les incréments de programme.

• Travailler avec les gestionnaires de solutions, les techniciens de train de livraison et les architectes techniques pour s’assurer que les capacités, les exigences techniques et la planification des versions atteignent les objectifs à long terme.

• Fournir à un secteur fonctionnel clé des données financières propres aux technologies.

• Proposer et promouvoir de nouvelles manières de collaborer grâce à de nouveaux processus et outils.

• Préparer des présentations et participer activement aux réunions avec l’équipe principale de direction de la Société pour communiquer la feuille de route, les nouvelles fonctionnalités et les données.

• Créer des analyses de rentabilité, et possiblement assumer la responsabilité du budget.

Qualifications

• Baccalauréat et au moins quatre années d’expérience à titre d’analyste ou de gestionnaire de produits.

• Capacité à stimuler les employés dans un environnement dynamique où le rythme est rapide.

• Expérience de la direction d’une équipe de propriétaires de produits ou d’analystes de systèmes de gestion et de concepteurs de produits.

• Capacité à fournir une orientation claire et une communication efficace sur les plans techniques et commerciaux.

• Ouverture et volonté démontrées de s’adapter à des méthodes de travail nouvelles ou différentes.

• Volonté d’assumer la responsabilité des résultats et de participer activement à la définition de l’orientation future de l’organisation.

• Esprit d’équipe et habileté à travailler en étroite collaboration avec des groupes divers de personnes ayant différents styles de travail.

• Capacité à établir et à entretenir des relations d’affaires efficaces.

• Sens de l’innovation, créativité et capacité à trouver des occasions d’affaires et à les développer.

• Excellentes habiletés de gestion, d’organisation et de planification.

• Solide compréhension d’au moins un type de méthode Ag”

Veuillez consulter la page carrières d’Air Canada pour connaître tous les détails du poste.

———————————————————————–

Air Canada seeks a highly motivated, detail orientated Product Manager to join the IT team at Air Canada. The ideal candidate interfaces with Air Canada business groups to identify and prioritize business requirements. This individual must be customer centric and have a passion for the travel industry and an in-depth knowledge for creating innovative and high-performance experiences. They also must be comfortable in working in a high paced, high energy, collaborative environment with a focus on a continuous product delivery model.

Responsibilities:

• Create and manage the program and release roadmaps that align to business goals and KPIs (Key Performance Indicators)

• Act as the key IT liaison across all functional areas, including business units, IT, and external vendors for airline operational business areas

• Create successful relationships with business and being trusted advisors on issues and aspects related to IT

• Lead and mentor a team of 2-4 product owners to build industry leading digital experiences.

• Be comfortable with leading by influence to drive outcomes in a cross-matrix team

• Manage key business stakeholder relationships and work with Business Owners to define experiences that deliver on key business outcomes and goals

• Own vision, roadmap, and prioritization for Program Increment planning activities along with continuous improvement opportunities for your area

• Define, Prioritize, and Manage feature backlog for your portfolio and communicate that vision with agile delivery teams

• Set PI (Product Increment) objectives, define release and program increments

• Work with Solution Managers, Release Train Engineers, and System Architects to ensure capabilities, technical requirements and release planning meets long term goals

• Provide technology specific financial inputs related to a key functional area

• Identify and drive new ways of working together using new processes and tools

• Prepare presentations and actively participate in meetings with senior leadership across the company to communicate roadmap, new features, and data

• Business case creation and potentially budget ownership

Qualifications:

• Bachelor’s degree with 4+ years of analyst or product management experience

• Ability to energize people in fast-paced and dynamic environment

• Experience leading a team of product owners or business analysts and product designers

• Ability to provide clear direction and effective communication both in technical and business terms

• Demonstrates openness and willingness to adapt to different and new ways of doing things

• Takes responsibility for the results and actively participates in the future direction of the organization

• Must be a team player with ability to work closely with diverse groups and working styles

• Ability to establish and maintain effective business relationships

• Innovative and creative with the ability to identify and develop business opportunities

• Strong management, organizational and planning skills

• Strong understanding of at least one type of Agile process (SCRUM, SAFe, etc)

• Experience with SDLC (Software Development Life Cycle) tools like JIRA, Confluence

• Experience with participating in product discovery sessions

• Airline or Travel Industry (Commercial, Loyalty, Operations, Cargo, Call Center) experience is a plus

Please refer to the Air Canada Careers page for full job details.

Air Canada

As a Product Manager, you are a strategic thinker, a product evangelist, and a natural connector of people and information. You have the ability to tactically build new features to existing products and strategically form the vision for future product introductions. You are a natural collaborator and an excellent communicator and will work cross-functionally with engineering, design, and business stakeholders to apply product development best practices to deliver world-class products to our customers. The ideal candidate is passionate about supply chain and has the agility and natural curiosity to manage multiple projects and stakeholders to drive impactful results in a fast-evolving company.

Our network and our people are the core assets of our business and the Product Manager will have a direct impact on driving the growth of our company.

Responsibilities

• Lead strategic discussions and ideation sessions with business leaders to form productive and trusting relationships.
• Cultivate product positioning and benefit statements, partnering with the marketing team to create collateral that generates excitement and makes it easy for them to adopt and understand the benefits.
• Define a thoughtful, detailed, and executable rollout strategy for new features, releases, and products.
• Write business cases, perform ROIs, and prioritize and write user stories; partner with the product development team to break things down and plan them into releases.
• Focus on building value for our business, not just features; develop innovative and unique product offerings by leveraging the knowledge of the key market challenges that already exist in competitor products.
• Facilitate cross-functional communication and decision-making, while also developing key stakeholder relationships in various locations.
• Engage with business stakeholders to learn about the supply chain industry and acquire a deep understanding of their processes
• Recommends the nature and scope of present and future product lines by reviewing product specifications and requirements; appraising new product ideas and/or product or packaging changes
• Assesses market competition by comparing the company’s product to competitors’ products

Requirements

• Supply Chain work experience is required in this role.
• Bachelor’s/Master’s Degree in Engineering or MBA (with Supply Chain Management Major).
• 6+ years of experience in a mid-to senior-level Product Manager role, presenting to and leading meetings with executives and being their main resource for technology innovation
• Must have strong experience coming up with new product features/enhancements in a Product Development Company.
• Be able to capture the requirements of the customer and translate them down into multiple features to be included in the product roadmap.
• Deep understanding of the Database Model of key business objects used in the Supply Chain Domain.
• Have a good working knowledge of Agile processes or methodologies.
• Excellent written and oral communication skills.
• Proven experience driving innovation, influencing stakeholders, and driving a product roadmap
• 3+ years relevant Supply Chain industry experience a plus
• Energetic personality with a passion to go the extra mile to get the job done and to delight the customer with innovative product solutions
• Naturally inquisitive and a proven desire to understand and exploit the latest technology innovations
• Expertise in written and interpersonal communications, relationship building, consensus building, and collaboration in a cross-functional team comprised of diverse personalities, skill sets, and levels of experience
• Self-starter with the ability to assess and respond to competing priorities
• Analytic mind & strong problem-solving capabilities evidenced by a proven ability to quantitatively and qualitatively analyze product concepts, strategic opportunities, and competitive threats
• Flexible and adaptable to changing priorities and deadlines
• Excellent organizational skills and a focus and attention to detail
• Presentation skills to communicate complex subjects to C-level executives, including public speaking
• Pleasanton, CA office (M-Thursday). Home office – Fridays

** Salary Range: $110,000 – $150,000 per year **

Blume Global

Organization: Mercury Broadband is a leading provider of High-Speed Internet and digital phone service. The Company was founded in Topeka, KS, after recognizing a need for Broadband Internet access in rural America. A hybrid approach to serving these “last-mile” customers was developed by extending high-capacity fiberoptic networks with the range, reliability, and flexibility of carrier-class wireless technologies. Today Mercury Broadband’s rapidly expanding network is headquartered in Kansas City and provides Internet access to communities throughout five states across the Midwest.

Position Summary: Marketing Communications Manager creates, implements and oversees communication messaging framework and programs that effectively describe and promote Mercury’s brand, positioning, products and services to our local communities in our advertising, graphics, collateral, brochures and product flyers. Manages the research and development of content for publications of our products and services. Partners with the Product team, Media/Direct Marketing Manager and Event Marketing Manager on the development and maintenance of marketing communications plans to build brand awareness and optimize lead conversion.

Location: Mission, KS or Topeka, KS

Position Type: Full-Time

Compensation: Competitive Pay

Benefits: Health, Vision, Basic Dental & Life Insurance, STD, LTD, 401k, Paid Time Off, Paid Training

Key Responsibilities include but are not limited to:

• Designs, develops, and distributes consistent themes, customer-focused messaging, branding and positioning strategies throughout all communication touchpoints.
• Manage and execute the design and production of both external and internal communications strategies and programs including website, email marketing, e-newsletters, blogs, press releases, social media, influencer marketing, photography, video and collateral, engaging our rural communities and reinforcing brand identity
• Oversee and manage the overall content calendar for the marketing team
• Coordinate media relations with our Event Marketing Manager for corporate and local service centers
• Manage and write for advertising, the website, blogs, social media, press releases and various marketing materials, including product flyers, brochures, banners, emails, newsletters, direct mail, yard signs and door hangers
• Manage content strategy for blogs and social media and guide content/copywriter’s and social media specialist’s day-to-day activities
• Work with the Media Manager to help optimize keyword search strategies in social media, blogs, website and press releases 
• Manage and execute quarterly customer-facing promotions and ensure communications to the sales team and general managers
• Direct and work with in-house designer and agencies
• Evolve marketing techniques, creative marketing concepts, marketing communications toolkit and processes to be more efficient, drive greater action and better leverage our channels
• Prepare, monitor and manage budget as designated

Skills and Requirements:

• Works effectively in a cross-functional team environment, as team member and leader
• Must be able to prioritize and handle multiple projects simultaneously, perform in a fast-paced environment and maintain a high level of detail and accuracy
• Proficiency in developing, executing, and measuring demand-generation programs that keep customers and prospects engaged throughout the funnel
• Strong knowledge of content development and SEM
• A strong network of PR and media contacts and media relationship experience 
• Exceptional verbal and written communication skills

Education Requirements: 

• Bachelor’s Degree in Marketing, Communications, Public Relations, Advertising or Business is required
• Minimum of 7 years of hands-on experience in writing and or designing executing marketing communications programs at a strategic and tactical level is required

Mercury Broadband is committed to a diverse and inclusive workplace. Mercury is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please contact the Human Resources Department.

Mercury Broadband

Headquartered in Austin, TX, Upper Echelon Products© (“UEP”) is a data-driven consumer products company selling an extensive line of branded products through eCommerce channels. UEP is the sole manufacturer and distributor of Repel® and Rain-Mate® umbrellas, Everlasting Comfort® memory foam, electronic, and bedding products, Le Chateau® wine decanters, Café du Chateau® coffee makers, LumiLux Toilet Light®, Triton® dog leashes, and Flux Phenom® magnetic screen doors.

JOB SUMMARY:

The Director of Marketing will lead a small team in the growth of a diverse portfolio of brands with products that generate 100mm+ in revenue. This is a great opportunity for a self-starter to take ownership of a portfolio of products, ensuring their success day-to-day including: content and creative on the listing, marketing tactics, financial health of the business and developing strategies for growth. Your success will be based on your intimate knowledge of the products and team that you manage and the ability to diagnose issues and develop action plans.

PRIMARY RESPONSIBILITIES:

• Analyze Amazon data (sales, conversation rate, sessions, etc.) to determine why certain products are trending up or down and develop strategies to quickly spot and fix low margin and low growth products
• Utilize data to assess facets of the product (size of package, cost of ads, reviews etc.) and determine if there is room for optimization and increased EBITDA margin.
• Create business plans outlining all strategic opportunities for your product portfolio, associated costs, timelines, and resources required to achieve a successful outcome.
• Act as an important voice for decisions regarding prioritization of business ideas across teams.
• Oversee a marketing team who are responsible for the day-to-day maintenance of keeping a product listing successful on Amazon; this includes monitoring best seller tags, metrics shifts, inventory, conducting competitive analysis, reviewing maintenance strategies and more.
• Develop strategies to increase sales, reduce costs and drive conversion rate of products including: price optimization, PPC (SP/SD/SBP/SBV ads), DSP, coupons and deals, creatives, listing optimization, SEO strategies. Ensure that the team delivers on these strategies.
• Produce daily, weekly and monthly reporting for all products, coordinating with our finance team to ensure we are showing an accurate P&L.
• Proactively catch issues before they are problems and understand everything about the ecosystem in which your products are selling (e.g., competitor landscape, industry landscape, Amazon marketplace rule changes).
• Research programs and tools on Amazon and other ecosystems to increase sales
• Partner with internal teams to develop a go-to-market strategy and facilitate successful, impactful product launches and international expansion.
• Coordinate with our supply chain team to ensure products are always in stock.

ESSENTIAL QUALIFICATIONS & EXPERIENCE:

• Master’s Degree (MBA) preferred, BA required
• Minimum of 7- 10 years of marketing and or digital marketing experience (leadership position)
• Expert knowledge of business models, marketing concepts, and practices and procedures of communications
• Ability to prioritize and re-prioritize efforts/workloads, with a strong sense of ethics, urgency, and purpose
• Demonstrated ability to collaborate with C-level execs to develop and implement organizational strategies
• Exceptional organization, communication, and presentation skills
• Experience working with Creators/Influencers on social platforms
• Experience with Google AdWords or other forms of paid search marketing
• Proficient in Microsoft Office and Adobe Creative Suite
• Self-motivated leader with prideful work ethic
• Expert analytical and critical thinking skills
• Excellent multi-tasking and time management skills

UEP PERKS:

• Medical/Dental/Vision/Life
• 401(k)
• Flexible PTO & Holidays
• Cell Phone stipend
• Professional Development training
• Positive and pleasant work environment, including company-sponsored events

EEO:

Upper Echelon Products is an equal opportunity employer and does not discriminate on the basis of age, race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic prohibited by applicable law.

Upper Echelon Products

Job title: U.S. Director of Digital Center of Excellence

Location: Boston or Chicago

The Director of our Digital Center of Excellence role focuses on creating value for our clients in developing strategies for selling and delivering digital strategy projects in conjunction with ecosystem partners (e.g., technology firms, development firms, ad agencies). The Director will work closely with the Digital leadership team in developing offerings, establishing go-to-market strategies, and scaling L.E.K. digital capabilities.

The Digital Center of Excellence develops broad digital fluency across all levels at L.E.K., defining and maintaining IP related to digital projects, building and managing relationships across the digital ecosystem, and build external recognition of our capabilities. The Director will provide leadership across all areas for the Digital Center of Excellence.

Responsibilities:

• Serve as a key member of the L.E.K. Digital leadership team in a start up like setting within the confines of a larger established business
• Collaborate across the L.E.K. Digital leadership team to develop go-to-market strategies for L.E.K.’s existing and maturing digital strategy offerings
• Support in the establishment of L.E.K. as the preeminent source of digital strategy support and insights, being a destination for top talent and clients we choose to serve
• Participate in sales and delivery efforts for digital strategy projects
• Prospect, establish, and nurture a trusted advisor relationship with clients, L.E.K. partners, and digital ecosystem partners
• Provide and maintain evolving digital expertise and technology fluency (e.g., value of cloud, role of AI, major vendors) to support practice-building and sales efforts
• Identify, prioritize, and establish a set of IP for L.E.K. to deploy in the sales and delivery process for projects
• Develop the case and identify the need for enhanced capabilities required to deliver value to our clients
• Identify, build and manage relationships with digital ecosystem partners (e.g., technology firms, development firms, ad agencies) to establish external recognition and combined go-to-market strategies
• Partner across L.E.K. Digital leadership team to improve upon L.E.K. Digital strategy offerings and go-to-market strategies
• Maintain and support develop of fluency in market trends and competitive landscape for relevant topics across the L.E.K. Digital team

Qualifications:

• 10+ years of experience working within a technology firm, professional services firm, or other strategy function, including involvement in setting, and developing digital strategies for clients or business development
• Technical architecture background to support strong digital fluency in topics across the digital spectrum such as: digital commerce, digital marketing, the industrial technology stack, IoT, AI, blockchain, cloud, design thinking, etc.
• Agile leader able to pivot between competing responsibilities to deliver outcomes
• Experience and desire networking with broad set of stakeholders across L.E.K. and other organizations
• Interest in the evolving digital ecosystem and supporting organizations evolve
• Desire to be a “doer leader” in a rapidly growing practice
• Strong executive presence: able to engage at varying levels within the global L.E.K. leadership and client executives
• Strong project management skills including work planning, presentation development, and quality control
• Excellent communication skills both oral and written and the ability to influence others
• Bright, conceptual and a quick learner, able to quickly assess a situation and generate new insights and actionable ideas

For more information and to apply, go to https://www.lek.com/join-lek/apply/apply-now

• Candidates responding to this posting must currently possess eligibility to work in the United States
• L.E.K. Consulting offers a competitive compensation and benefits package
• L.E.K. Consulting is an Equal Opportunity Employer
• L.E.K. Consulting has a vaccine mandate in place for our U.S. offices which requires our employees to be fully vaccinated (including booster if eligible) for COVID-19
• L.E.K. Consulting has a hybrid work model in place for our U.S. offices

L.E.K. Consulting