Ad Campaign Casting Calls and Auditions

Rossman Media is looking for a Performance Marketing Manager to join our growing team, which helps enterprise companies achieve their marketing goals through social media, media buying, influencer marketing, content creation, SEO, email marketing and more. The ideal candidate will have experience working across the social and digital landscape and act as a savvy subject matter expert on dynamic client-facing teams. If you are energized by representing an award-winning, stable, and growing company in a fast-moving digital transformation space and are growth and results-oriented, we’d like to meet you!

Job Description

As a Performance Marketing Manager, you will create, execute, and manage paid acquisition campaigns. You will be responsible for analyzing data to pull insights and inform decisions across all acquisition channels to booth growth.

Roles and Responsibilities

• Build and manage acquisition campaigns across various channels including social, SEM, and display to drive revenue and increase ROI / ROAS for our clients along with top of funnel growth
• Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis.
• Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics tools such as Google Analytics.
• Effectively communicate complicated analyses by developing easy-to-use reporting or visualization dashboards (demand funnel, marketing planning and budgeting, marketing ROI, operational efficiency, campaign impact, awareness, events, and strategic KPIs).
• Understand new and relevant KPI metrics requirements for performance management and optimization purposes.
• Work with creative and marketing teams to test strategies and innovation.
• Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels.

Qualifications

• Minimum 5 years previous work experience in a quantitative marketing role managing strategy and execution on social, search, or other performance-oriented channels.
• Minimum 5 years in-platform execution experience setting up campaigns in Facebook ads manager, Google Ads, and Google AdWords among other platforms
• Deep understanding of data or data modeling and able to objectively identify insights for sharing with stakeholders.
• Exceptional analytical skills to identify opportunities within complex data and where these can be operationalized.
• Proven track record of building and scaling acquisition campaigns with a strong focus on ROI.
• Outstanding presentation skills.
• Excellent written and verbal communication skills.
• Strong project management skills.
• Critical thinker and creative.
• Bachelor’s degree in Marketing or relevant field.

Skills

• Performance Marketing
• Digital Marketing
• SEM & SEO
• Paid Search
• Competitive Analysis
• Marketing
• Display Advertising
• PPC
• Marketing Automation
• Reporting

Rossman Media

Job Description: Growth Marketing Manager

*Onsite Requirements: Hybrid (1 per week) for first 30 days, move to 100% remote afterwards*

About US:

Flashii App is Technical Staffing Firm HQ in the Silicon Valley Metro Area. We help clients in finding candidates that make a difference. We provide full staffing services that include project-based consulting and direct hire opportunities.

We are currently seeking a Full-Time Growth Marketing Manager for an up and coming company. The company/client is a California (HQ in Gilroy) based independent eyewear brand focused on developing original, innovative eyewear (the company is a small business and in a start-up environment).

Description of Growth Marketing Manager Role:

The Growth Marketing Manager will be responsible for driving ecommerce revenue for designated client merchandise line through new customer acquisition via paid media channels.

Essential Duties and Responsibilities:

• Manage and execute new customer campaigns through Facebook, Instagram, TikTok, YouTube, Open Web
• Collaborate to successfully build funnels for new customers – in efforts to drive them into repeat and loyal fans.
• Develop a paid media process for campaign creation, management, optimization, and reporting.
• Discover platforms, apps, and tools that can help find new customers, improve performance, and generate ongoing revenue.
• Provide weekly recaps on paid media channel performance.
• Understand and execute whitelisting with top notch influencers and partners.
• Build a strong creative library of assets that are optimized to drive paid media performance.
• Participate in the creative development process for paid social eg. writing briefs, guiding creation
• Coordinate a consistent feedback loop of creative insights to the broader team.
• Find new ways to reach customers through sophisticated targeting and creative executions.
• Identify and evaluate emerging paid media channels to scale into

Experience Requirements:

• 3-5 years of diverse paid media experience, preferably working with a top-notch DTC brand which relies heavily on paid as new customer channel
• Command of the digital paid media landscape (paid social, search, display, OLV, CTV, affiliate, native, etc)
• Confident in paid media best practices, analytics and attribution
• Ability to own the entire paid media process from end to end
• Strong ability to forecast revenue, performance, and use data to make predictions
• Deep knowledge of attribution and the relationship between media channels
• Deeply creative thinker who has proven knowledge of top converting creative paid media strategies
• Understands a new approach to branding – not cookie cutter creatives and solutions
• Strong data skills including analyzing, visualizing, and extracting insight
• Bachelors’ Degree in Marketing, preferably with a concentration in advertising and/or acquisition marketing

Flashii

Job Overview:

The Director, Advertising & Marketing supports a key “Omni-Marketing Center of Excellence” team in achieving competitive advantage as the industry-leader in the celebration sector, supporting our purpose and promise to inspire joy by making it easier to create unforgettable memories. Reporting into VP Marketing, he/she will be responsible for leading the development and activation of omni retail-centric integrated advertising plans that drive immediate sales and build long term brand demand and consideration.

The Director is closely aligned and collaborates with business stakeholders across ecommerce, marketing, sales planning to understand strategic objectives so that advertising campaigns can drive business outcomes. Working closely with senior leadership, this role provides advertising performance expertise and ensures campaigns are optimized continuously and flawlessly.

The Director is a results-oriented leader who consistently identifies opportunities, assesses performance, and brings forward new ideas for accelerating business performance. He/she will lead and develop a high-performing internal and agency team accountable for architecting the advertising strategy and tactical execution plan in support of the overall enterprise sales plan; inclusive of paid media, organic social media, promotions and partnerships.

The Director will lead by example, to develop a customer obsession mindset in all aspects of business, leading to effective and differentiated solutions that deliver a superior customer experience across the customer decision journey.

Responsibilities and Duties:

• Leads a team (internal and external) which will deliver on the organization’s sales priorities and strategic initiatives
• Data analysis and insights to make decisions, inform strategic direction
• Reports on performance of advertising plans, makes recommendations for optimizations
• Oversees working media expenditure across enterprise
• Develop and manage critical relationships with agencies and key strategic partners (ie: Meta, Google, etc.)
• Create measurement plans, KPIs, benchmarks and optimization plans for campaign level investments
• Collaborate with cross-functional teams, ie: analytics, finance on impact of advertising on brands business
• Guide agencies through fully integrated advertising plans
• Deep working knowledge of SEM, social media, programmatic display, affiliate marketing, digital video and email marketing.
• Strong familiarity with digital marketing technology and media performance measurement methodologies
• Leads with an agile testing framework mindset
• Build and lead team in SEM, social and other digital media buying and execution

Skills Required:

• Demonstrated experience as agency lead

• Agency side experience strongly preferred

• Strong strategic thinker

• Demonstrated expertise in digital media landscape

• Advanced knowledge of media fundamentals, willingness to educate others

• Experience managing an internal team with desire to cultivate talent

• Must be able to lead others in the development, direction, and execution of digital marketing initiatives

• Experience managing a multi-million-dollar media budget

Qualifications:

• 8+ years hands on experience in media roles, including integrated media planning experience

• Omni retail experience preferred

• Bachelor’s Degree in Business, Marketing, Communications or directly related field.

Coda Search│Staffing

Talentfoot is seeking a Senior Manager of Performance Marketing for our client that is an international, $3B company with a core vision focused on premium nutrition and lifetime wellness. With seven leading global brands in 14 established markets, we pride ourselves on supporting the health and wellness of families and individuals globally. ​Our team’s mission is to make people healthier and happier with premium segments in baby, adult, and pet nutrition. We have over 3,000 team members across 90 locations and pride ourselves on being a diverse, inclusive, and global company. ​

As we continue to grow our company and brands centered on health and wellness, we are seeking a highly experienced and results-driven Senior Manager of Performance Marketing specializing in Amazon Pay Per Click (PPC) and programmatic media. ​The ideal candidate will have a proven track record of success in managing large budgets and complex item catalogues within the consumer goods industry. This individual will be responsible for developing and executing the on-platform and off-platform paid media strategy for our business. ​

Responsibilities

• Develop and implement comprehensive on-platform and off-platform paid media strategies to drive sales and increase brand visibility on Amazon. ​
• Manage and optimize Amazon Pay Per Click (PPC) campaigns, ensuring efficient use of budget and maximizing return on investment (ROI). ​
• Oversee programmatic media campaigns across various channels, including display, video, and paid social media advertising. ​
• Collaborate with cross-functional teams to align performance marketing initiatives with overall business objectives. ​
• Identify, access, and integrate future technologies (e.g., Amazon Marketing Stream, Amazon Marketing Cloud, AI, ML) as competitive advantages. ​
• Conduct market research and competitive analysis to identify trends, opportunities, and areas for growth. ​
• Track, analyze, and report on key performance metrics to improve campaign effectiveness and achieve incremental return on ad spend. ​
• Drive new customer acquisition through targeted performance marketing campaigns. ​
• Stay up-to-date with industry trends, emerging technologies, and best practices in performance marketing, Amazon advertising, programmatic media, and paid social media. ​
• Lead and mentor a team of performance marketing managers, fostering a culture of innovation, collaboration, and continuous learning. ​
• Manage relationships with external agency partners, ensuring alignment with business goals and driving performance improvements. ​
• Execute a paid social media strategy, collaborating with internal and external partners for digital content creation.

Qualifications

• Bachelor’s degree in marketing, business administration, or a related field. ​
• Proven experience as a Director of Performance Marketing or similar role, with a focus on Amazon PPC and programmatic media. ​
• Extensive knowledge of Amazon advertising platforms, including AMS and Sponsored Products, with a strong understanding of Amazon’s algorithm and ranking factors. ​
• Demonstrated success in managing large budgets and complex item catalogues within the consumer goods industry. ​
• Proficiency in programmatic media buying platforms, such as Google Display Network, DSPs, and DMPs. ​
• Strong analytical skills and ability to interpret data to drive strategic decision-making. ​
• Familiarity with future technologies, such as Amazon Marketing Stream, Amazon Marketing Cloud, AI, and ML, is desirable. ​
• Excellent communication and leadership abilities, with the capacity to influence and inspire teams. ​
• Experience managing external agency relationships and collaborating with cross-functional teams. ​
• Proactive, self-motivated, and able to work in a fast-paced, deadline-driven environment.

Talentfoot Executive Search and Staffing

Summary/Objective

We are looking for a digital marketing manager to join and help lead our marketing efforts for our Foxcroft brand. This person will partner with the Foxcroft DTC Director to set the strategic and creative direction for Foxcroft email, paid advertising and social media campaigns while tactically executing at a level to lead the business toward significant sales growth over the next few years. Operating with a “startup” mentality, the right person should be willing and able to wear many hats: strategic, tactical, creative and administrative.

Essential Functions

Email

• Develop email marketing strategies to support key business priorities including new product launches, seasonal marketing campaigns, and CRM goals such as customer acquisition and retention
• Oversee all elements of email campaign development to include database segmentation, copywriting, design, build, testing/QA and deployment of dynamic triggered (automated programs) and batch emails; Composing Monthly Content Calendar to align email, social media and blog campaigns
• Analyze email performance, A/B testing results, KPIs including engagement and sales metrics, and leverage learnings to inform campaign planning and optimization
• Develop e-mail acquisition strategies, deploy email remarketing and monitor/drive customer engagement, retention and profitability.

Social Media

• Develop relevant and engaging content (copy, images, video, graphics) for social media channels that resonates with our customer audience, drives awareness and leads to an increase in sales revenue
• Development and implementation of social media campaigns including engagement tactics, brand awareness, and contests for Facebook, Twitter, LinkedIn, Pinterest, Google+, Instagram, and YouTube
• Ability to develop and implement unique and effective paid social media ad campaigns via Facebook, Twitter, LinkedIn or YouTube, including paid ads, promoted posts & pins, and contests
• Identify and cultivate social media influencers (and bloggers) to generate awareness and social reach
• Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights and optimize spend and performance accordingly
• Ability to efficiently manage and monitor multiple social & digital communication campaigns on a scheduled basis

Required Education and Experience

• Undergraduate degree in marketing or a related field
• 5+ years of working experience in digital marketing
• Knowledge of HTML, Graphic Design Software & MailChimp Required
• Excellent written communication and copywriting skills
• Expert knowledge of social media platforms and social management tools for both organic and paid content
• Expert knowledge of Woo Box (or other contest management platforms)
• Advanced knowledge of Google AdWords and of SEO
• Solid knowledge of website analytics tools
• Proven ability to self-prioritize workload and meet deadlines
• Required to be analytical and able to translate data insights into actionable and profitable marketing plans
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Shopify Plus experience preferred

Foxcroft

Robert Half is seeking a Director of Integrated Digital Content Strategy to lead their Santa Barbara-based client’s Social/Digital team. This role is pivotal in crafting and executing comprehensive digital and social media campaigns for our key clients. This Director’s expertise will guide our social media team, and their proven track record in developing captivating content will drive engagement. This role requires visionary thinking and hands-on execution, overseeing the social media team’s efforts and collaborating with internal departments to ensure that all digital and social content aligns seamlessly to meet agency and client goals.

Responsibilities:

• Develop a visionary digital engagement strategy for client accounts, emphasizing top-of-funnel engagement and focusing on converting retail prospects.
• Lead conceptualizing and creating integrated content strategies rooted in digital and social-first approaches, supporting priority campaigns for key agency accounts.
• Provide guidance and leadership to the social media team, shaping effective marketing strategies for managed accounts.
• Collaborate closely with account management, media, and creative teams to draft strategic documents, plans, and proposals.
• Construct digital campaign roadmaps for priority activations, ensuring cohesive content distribution across paid and owned channels.
• Define measurable KPIs, establish benchmarks, and outline growth targets for each campaign activation.
• Partner with creative and production teams to develop compelling brand creative that incites audience engagement and action, whether for brand awareness, specific campaigns, or ongoing promotions.
• Drive the evolution of brand content strategies for managed accounts supported by social media managers.
• Standardize operational processes across agency departments to enhance integrated digital and social planning and execution.
• Oversee multiple campaigns across client accounts, from inception to completion, by establishing measurement frameworks, refining reporting structures, troubleshooting issues, proposing remedies, providing client guidance, ensuring quality, and adhering to budget and timeline constraints.
• Proactively engage external partners and stay abreast of emerging trends and platforms to inform future engagement strategies.
• Serve as the organization’s advocate for digital content, social media, and influencer initiatives.
• A typical day will encompass brainstorming, strategizing, and fostering collaborative efforts among team members.

Robert Half

Our client, a well-known TV brand, has a new contract opportunity for a Marketing Director in New York City. The ideal candidate should have a strong background in the broadcast, cable network, or streaming industry, with a focus on top brand management, off-air media campaigns, property launches, and project management.

Role: This role reports to the VP of Marketing Strategy. This role involves collaborating closely with the VP to strategize and execute on/off-air campaigns. You’ll need expertise in media trends, consumer research, and creating strategic partnerships.

Responsibilities:

· Manage major campaigns and daily operations, including team leadership and project implementation.

· Collaborate with on-air and off-air media teams to plan and execute media strategies.

· Stay updated on media landscape trends.

· Build relationships with internal teams for seamless campaign development.

· Utilize consumer research to understand target audiences.

· Innovate and inspire bold campaigns.

· Create strategic partnerships for marketing success.

· Strong project management to track creative elements and budgets.

· Partner with creative marketing counterparts.

· Lead a small team and support career growth.

Requirements:

· 10+ years of marketing/advertising experience in broadcast, cable network, or brand management.

· Expertise in marketing concepts and creative development.

· Team and budget management experience.

· Knowledge of 360 marketing and promotions.

· Strong organizational, leadership, and communication skills.

· Creative thinking and detail-oriented approach.

· Legal authorization to work in the United States.

Juno Search Partners

Robert Half is seeking a highly organized and enthusiastic Marketing Coordinator to join our dynamic marketing team. The ideal candidate will be a creative thinker with strong communication skills and a passion for marketing strategies. The Marketing Coordinator will play a pivotal role in supporting various marketing initiatives and campaigns, ensuring their successful execution and contributing to the overall growth of the company.

Key Responsibilities:

1. Campaign Coordination:

• Assist in the planning, development, and execution of marketing campaigns across various channels, including digital, social media, email, and traditional marketing.
• Collaborate with cross-functional teams to gather content, assets, and information needed for campaign materials.
• Monitor campaign timelines and milestones to ensure projects stay on track and deadlines are met.

1. Content Management:

• Support the creation and management of marketing content, including blog posts, social media updates, email newsletters, and website updates.
• Proofread and edit marketing materials to ensure accuracy, consistency, and alignment with brand guidelines.

1. Social Media Engagement:

• Assist in managing social media platforms by scheduling posts, responding to comments, and engaging with the online community.
• Monitor social media trends and provide insights on content performance to optimize strategies.

1. Data Analysis:

• Collect and analyze data related to marketing campaigns, website traffic, social media engagement, and other key performance indicators.
• Create reports and presentations that highlight performance metrics, trends, and actionable insights.

1. Event Support:

• Coordinate logistics for company events, trade shows, webinars, and conferences.
• Assist in creating event materials, including presentations, brochures, and signage.

1. Market Research:

• Conduct research on industry trends, competitor activities, and customer preferences to inform marketing strategies.
• Identify opportunities for new marketing initiatives based on market insights.

1. Collaboration and Communication:

• Maintain open communication with team members, providing regular updates on project status and seeking input when necessary.
• Collaborate with graphic designers, copywriters, and other team members to develop cohesive marketing materials.

Qualifications:

Bachelor’s degree in Marketing, Business, Communications, or a related field.

Proven experience (1-3 years) in marketing coordination or related roles.

Strong written and verbal communication skills.

Proficiency in using marketing software and tools, including social media management platforms, email marketing systems, and analytics tools.

Detail-oriented with excellent organizational skills.

Ability to multitask and manage multiple projects simultaneously.

Familiarity with market research and data analysis.

Creative thinker with the ability to generate innovative marketing ideas.

Knowledge of branding principles and ability to maintain brand consistency.

Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).

Robert Half

Robert Half is seeking a highly organized and enthusiastic Marketing Coordinator to join our dynamic marketing team. The ideal candidate will be a creative thinker with strong communication skills and a passion for marketing strategies. The Marketing Coordinator will play a pivotal role in supporting various marketing initiatives and campaigns, ensuring their successful execution and contributing to the overall growth of the company.

Key Responsibilities:

• Campaign Coordination:
• Assist in the planning, development, and execution of marketing campaigns across various channels, including digital, social media, email, and traditional marketing.
• Collaborate with cross-functional teams to gather content, assets, and information needed for campaign materials.
• Monitor campaign timelines and milestones to ensure projects stay on track and deadlines are met.
• Content Management:
• Support the creation and management of marketing content, including blog posts, social media updates, email newsletters, and website updates.
• Proofread and edit marketing materials to ensure accuracy, consistency, and alignment with brand guidelines.
• Social Media Engagement:
• Assist in managing social media platforms by scheduling posts, responding to comments, and engaging with the online community.
• Monitor social media trends and provide insights on content performance to optimize strategies.
• Data Analysis:
• Collect and analyze data related to marketing campaigns, website traffic, social media engagement, and other key performance indicators.
• Create reports and presentations that highlight performance metrics, trends, and actionable insights.
• Event Support:
• Coordinate logistics for company events, trade shows, webinars, and conferences.
• Assist in creating event materials, including presentations, brochures, and signage.
• Market Research:
• Conduct research on industry trends, competitor activities, and customer preferences to inform marketing strategies.
• Identify opportunities for new marketing initiatives based on market insights.
• Collaboration and Communication:
• Maintain open communication with team members, providing regular updates on project status and seeking input when necessary.
• Collaborate with graphic designers, copywriters, and other team members to develop cohesive marketing materials.

Qualifications:

Bachelor’s degree in Marketing, Business, Communications, or a related field.

Proven experience (1-3 years) in marketing coordination or related roles.

Strong written and verbal communication skills.

Proficiency in using marketing software and tools, including social media management platforms, email marketing systems, and analytics tools.

Detail-oriented with excellent organizational skills.

Ability to multitask and manage multiple projects simultaneously.

Familiarity with market research and data analysis.

Creative thinker with the ability to generate innovative marketing ideas.

Knowledge of branding principles and ability to maintain brand consistency.

Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).

Robert Half

Title: Sr. Director of Marketing

Reports to: VP, Corporate Marketing & Investor Relations

In Office☐/Remote: ☐/Hybrid☒

Exempt☒ / Non-exempt☐

Based: Torrance, CA

Job Purpose:

Navitas Semiconductor (Nasdaq: NVTS) is a high-growth, publicly traded technology company seeking an experienced Sr. Director of Marketing. The ideal candidate will be self-motivated, energetic, collaborative, and understands the dynamics of a fast-growing organization.

Key Responsibilities and Duties:

● Augment Navitas’ growth within the gallium nitride (GaN) and silicon carbide (SiC) spaces

● Maintain and grow GaNFast as the #1 GaN brand

● Accelerate growth in the GeneSiC brand

● Effectively coordinate with internal engineering teams to schedule, create, and effectively distribute and promote new innovative material/content across all media platforms

● Manage the maintenance/upgrade of Navitas websites and on-site experience centers

● Manage the promotional calendar (exhibitions, campaigns, social media, product releases, PRs) while adhering to budget

● Support investor relations

● Champion Navitas’ marketing strategy, which follows three media pathways:

a. “Navitas” – business-to-business (B2B) to drive brand status, product design-ins and revenue (push strategy), with progressive co-operative marketing campaigns.

i. Includes both GaNFast and GeneSiC brands / technologies.

ii. Media channels include www.navitassemi.com, LinkedIn and product-technology conferences / tradeshows such as APEC.

b. “GaNFast” – business-to-consumer (B2C) focus to educate consumers in GaN and fast chargers and drive end-customer sales (pull strategy).

i. Media channels include www.GaNFast.com, Twitter, Facebook, Instagram, Weibo and WeChat plus consumer exhibitions such as CES.

ii. Major Navitas-customer co-op marketing campaign in progress to accelerate, sharpen, complement, and amplify the OEM media message.

c. “Investor relations” – business to investor (B2I) promotion via Nasdaq, world-wide PR and investor analyst meetings.

● Any and all other duties, as assigned

Knowledge, Skills, Abilities:

● Ability to create copy for online and print collateral, press releases, etc.

● Extensive experience with latest media platforms, including still/video, long/short-form content, social media, implications/uses of AI

● Confident in live and recorded video presentations, round-tables

● Demonstrated ability to autonomously manage multiple demands and prioritize effectively

● Acts as a self-starter and team-player

● Highly skilled in the English language to create and/or verify copy for online & print collateral, press releases, technical papers, etc.

● Ability to confidently propose fresh ideas, present compelling opinions/suggestions, and effectively convey positions

● Excellent written and verbal communication skills

● Maintains accountability for actions (ownership of work)

Requirements:

Basic

• BS. in electrical engineering or similar discipline
• 8+ years of experience, including running small teams and subcontract agencies

Preferred

• MS in electrical engineering or similar discipline
• 10+ years of experience, including running small teams and subcontract agencies
• Fluent in Chinese

Position Qualifies for the Following Compensation

Base Salary: $170,000.00 – 245,000.00

+Equity Compensation (RSUs)

+Personal Performance Bonus

+Company Performance Bonus

Navitas Semiconductor