Our client, a well-known TV brand, has a new contract opportunity for a Marketing Director in New York City. The ideal candidate should have a strong background in the broadcast, cable network, or streaming industry, with a focus on top brand management, off-air media campaigns, property launches, and project management.
Role: This role reports to the VP of Marketing Strategy. This role involves collaborating closely with the VP to strategize and execute on/off-air campaigns. You’ll need expertise in media trends, consumer research, and creating strategic partnerships.
Responsibilities:
· Manage major campaigns and daily operations, including team leadership and project implementation.
· Collaborate with on-air and off-air media teams to plan and execute media strategies.
· Stay updated on media landscape trends.
· Build relationships with internal teams for seamless campaign development.
· Utilize consumer research to understand target audiences.
· Innovate and inspire bold campaigns.
· Create strategic partnerships for marketing success.
· Strong project management to track creative elements and budgets.
· Partner with creative marketing counterparts.
· Lead a small team and support career growth.
Requirements:
· 10+ years of marketing/advertising experience in broadcast, cable network, or brand management.
· Expertise in marketing concepts and creative development.
· Team and budget management experience.
· Knowledge of 360 marketing and promotions.
· Strong organizational, leadership, and communication skills.
· Creative thinking and detail-oriented approach.
· Legal authorization to work in the United States.
Juno Search Partners
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