Kensington Grey Agency Inc is a Boutique Influencer Management Agency rooted in diversity. We specialize in Influencer casting, talent, strategy and campaign management.
Job Description
Kensington Grey Agency Inc is hiring a Talent Manager to join our expanding Influencer Management Agency. As an Influencer Account Manager / Talent Manager, you will drive revenue from Kensington Grey’s top spending brand partners and new revenue from business development to our roster of diverse social media influencers.Â
You are passionate about sales with brand and agency contacts and have a strong knowledge of the Influencer Marketing landscape. US social media agency experience is preferred but not mandatory.Â
Ideally, you are a self-driven creative thinker, who is prepared to roll up their sleeves and get the job done in a fast-paced, high growth environment. You’re creative, open-minded, persistent and highly collaborative – all vital attributes in order to interact successfully with internal and external clients.
Duties & Responsibilities
- Build awareness of Kensington Grey’s Influencer roster and agency capabilities through client presentations.
- This role combines new business development and sales skills with ongoing relationship management.
- Negotiation of in-bound sales opportunitiesÂ
- Develop and execute sales strategies for long-term revenue growth
- Building a strong partnership with our Campaign Management division
- Offer expertise & thought leadership on industry trends and best practices for Influencer Marketing to advertisers across all verticals, which includes key performance metrics, creator content creation, and attribution methodologies across all marketing channels (TV/Digital/Social)
- Evangelize and build confidence with clients using various customer and media insights to better define media execution and buying strategy
Experience / Background
- BA/BS degree or equivalent practical experience
- A minimum of 3 years of relevant experience in managing relationships with advertisers and agencies
- Strong existing relationships with brand and agency stakeholders is a preferenceÂ
- Past Influencer Marketing sales experience is ideal, but we’ll consider candidates with other digital sales experience and business
- Understanding of industry trends with regards to Influencer Marketing
- Experience operating within and across cross-functional teams (project management, implementation, legal, finance, talent, etc.)
- Ability to balance competing priorities and manage several time-sensitive projects/agreements at once, in a fast-paced environment with minimal direction
- Strong attention to detail, highly entrepreneurial, creative, open-minded, persistent and highly collaborative, with a passion for and understanding of Kensington Grey’s services
- Excellent interpersonal and communication skills to formulate and articulate contractual, technical, financial, and value points with partners and internal teams
Kensington Grey Agency Inc
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Welcome to Vaco – an uncommon company with an empowered culture. At Vaco, we welcome talented innovators seeking a collaborative environment where creative freedom rings.Â
Since 2002, we have expanded to more than 40 locations, and we have no plans of slowing down anytime soon. We are seeking big thinkers to lead us into the future and explore the career of a lifetime.
- Ranked the #1 Best Staffing Firm to Work for in North America by Staffing Industry Analysts (Category: 500+ Employees)
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Description:
The Editor and Content Strategist, Sr Manager plays a critical role in shaping and executing the Enterprise’s global content strategy. This position collaborates closely with marketing and solutions leaders to develop content that drives lead generation, brand awareness and audience engagement across multiple channels. This role drives content production, editing, and optimization of a wide range of assets while ensuring consistency in tone, messaging and adherence to search engine optimization (SEO) best practices.
Essential Job Functions:
To perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed below are representative of the knowledge, skills, and abilities required.
Duties and Responsibilities:
- Collaborates with marketing and business leaders to create comprehensive content strategies that support lead generation, brand positioning, and user engagement goals
- Provides editorial direction to content contributors (SMEs, freelancers, etc.) to deliver quality content on time, ensuring alignment with business objectives and audience needs
- Drives the production and editing of content assets, including research reports, thought leadership pieces, articles, white papers, blogs, web pages, case studies, newsletters, videos, webinars, and campaign materials; may include writing first drafts
- In partnership with the digital team, measures and analyzes content performance, particularly on websites and blogs and adjusts strategies to improve rankings, traffic, and keyword targeting
- Works with designers, the digital marketing team, marketing business partners, and others to optimize user experiences and deliver content that resonates with target audiences.
- Maintains and curates a global content library, ensuring all materials are up-to-date, relevant, and accessible for internal and external use
- Ensures all content adheres to brand guidelines, style guides, and quality standards while contributing to the overall elevation of the Enterprise
The above statements describe the general nature and level of work only. They are not an exhaustive list of all required responsibilities, duties, and skills. Other duties may be added, or this description amended at any time. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.
Desired Competencies:
- Accountable- Holds self and others accountable to meet commitments
- Action Oriented- Embraces new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm
- Business Insight- Applies knowledge of business and the marketplace to advance the organization’s goals
- Collaborative- Partners and connects with others to achieve shared goals or objectives, seeking input and inspiring others to value the same, building trust with each collaborative interaction
- Communicates Effectively- Develops and delivers written and verbal communication that conveys clear understanding of different audiences and their levels of comprehension; active listener to ensure clear understanding
- Customer Focus- Builds strong relationships and delivers customer-centric solutions
- Learning Agility- Demonstrates courage and a willingness to learn by proactively accepting or requesting participation with unfamiliar tasks or projects
Education and Experience:
- Bachelor’s Degree in Marketing, Journalism, Communications, or related field required
- At least 7 years’ experience writing and editing, with recent leadership in content strategy, content management, and/or editorial required
- Strong portfolio demonstrating versatility in content creation across formats and platforms required
- Familiarity with content management tools and performance metrics required
- Deep knowledge of content marketing best practices, user experience, and audience engagement strategies required
- Experience at a global and/or professional services organization preferred
Location:Â In office.
Hybrid/Remote option may be considered with Management approval.
Travel Requirements: 10% travel (e.g. 10% travel to differing locations, 90% of the time working from an office)
Physical Demands: The physical demands described are representative of those that must be met by an employee to successfully perform the essential functions of this position:
Frequent:Â Â Â Â Â Â Â Â Â Â Â Â Â Sitting, walking, eye/hand/foot coordination and repetitive motion.
Occasional: Â Â Â Â Â Â Â Standing and bending.
Infrequent: Â Â Â Â Â Â Â Â Â Lifting up to 10 pounds.
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- Motivated to drive their business day to day and achieve daily, weekly, monthly sales goals.
- Proactively drives business through focusing on the customer at the core of all decisions
- Supports company initiatives
- Participates in team training to execute business results
- Utilizes “More Ways to Shop” to drive business results and supports use of new technology
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- Champion of RL core values
- Supports a collaborative environment with the customer at its core
- Engages in networking to start to build a clientele
- Provides on going feedback to Management on successes and opportunities
- Strengthen customer connectivity with alternative paths to purchase by supporting alternative purchasing processes – Gladly, Click to Zoom, JRNI, Ship to Home.
- Broaden customer accessibility to product discovery – QR codes, digital catalogs, virtual stores.
- Provides necessary feedback to Management on category opportunities or needs.
- Ensures sales floor and all store standards are met at all time.
- Motivated to drive their business day to day and achieve daily, weekly, monthly sales goals.
- Proactively drives business through focusing on the customer at the core of all decisions
- Supports company initiatives
- Participates in team training to execute business results
- Utilizes “More Ways to Shop” to drive business results and supports use of new technology
- Represents the customer experience expectations in store
- Delivers a consistent experience aligned to RL Brand expectations by supporting the company and store vision
- Champion of RL core values
- Supports a collaborative environment with the customer at its core
- Engages in networking to start to build a clientele
- Provides on going feedback to Management on successes and opportunities
- Strengthen customer connectivity with alternative paths to purchase by supporting alternative purchasing processes – Gladly, Click to Zoom, JRNI, Ship to Home.
- Broaden customer accessibility to product discovery – QR codes, digital catalogs, virtual stores.
- Provides necessary feedback to Management on category opportunities or needs.
- Ensures sales floor and all store standards are met at all time.