PR & Influencer Executive

Are you up to date with the latest fashion trends and fashion icons in UK/Europe; PR seems natural to you; and you enjoy attending and planning events? If you said yes to all the above, we’ve got a match!

dUCk (under FashionValet Group), Asia’s renown modest fashion brand is expanding its team in United Kingdom! We are looking for a dynamic team member to join us as PR & Influencer Executive.

YOUR RESPONSIBILITIES:

Influencer Marketing:

• Identify and develop relationships with the right KOLs in the UK market
• Maintain a influencer database, recording all influencers approached, worked with and feedback regarding performance and content creation
• In cooperation with the Country Lead & Senior Brand Executive, help develop marketing plans/ promotional calendar and translate that into campaign content briefs and contracts for influencers, aligned with plans for the website, social media channels, email, digital ads
• Order PR packages and coordinate timelines for influencers throughout a campaign
• Create UTM links for influencers, monitor their usage and report on their success at the end of a campaign
• Responsible for keeping the budget tracker up-to-date for influencer collaborations, and processing invoices for influencer campaigns
• Audit influencer content and advise on revisions / reshoots where necessary, in line with the campaign objectives
• Work with the Social Media Marketing Assistant to schedule influencer content in line with the social media plan
• Perform market research on target audiences to determine the best ways to reach customers and develop lasting relationships. Stay up to date on what is trending and competition in the market.
• Work with the Social Media Assistant to report on the performance of influencer campaigns, including testing
• Coordinate with the in-house design team to prepare Influencer content for use on social media and Digital Ads

Press Releases:

• In cooperation with the Country Lead and external parties organise Press Releases in line the marketing plan
• Brief and proofread marketing copy for both online and print campaigns written by copywriter.

Events:

• Supporting in executing main events based in London by working alongside internal and external stakeholders to ensure that the event is successful.
• Support Country Lead with cross brand collaborations when needed.
• Plan and organise campaign photoshoots, keeping the budget tracker up-to-date and processing any invoices

SKILLS REQUIRED:

• 1-3 years of working experience in the world of modest fashion
• Business development and partnerships – you know how to build relationships with external stakeholders ie. influencers, PR agencies, and more
• Event management – you plan and coordinate to make an event successful
• Able to work productively in a remote and international setting as you will have teams across the globe
• A self-starter and independent, yet also works well in a team
• Excellent communication skills

Sounds like a role you’re looking for? Click Apply now!

FashionValet