Entertainment Careers Casting Calls and Auditions

About the Job

At 4Labs Digital, we are more than an audience-driven marketing agency. We bring together expertise as journalists, poets, musicians, filmmakers, and storytellers to transform brand narratives. Synthesizing those creatives with our staff of data-savvy marketers, we deliver that elusive element that every brand seeks but few achieve: Impact.

Seeking a talented Social Media Manager to join our team. This individual will oversee daily social media output for a variety of clients. The Social Media Manager is expected to know the ins and outs of all social media platforms, software, and best practices. This is a great opportunity for a creative, tech-savvy, financially literate, fiercely independent, and curious person who is excited about developing conversation starters, campaigns, and content to engage with the communities of our clients.

Duties/Responsibilities:

• Maintain and develop a keen understanding of the crypto and social media industry, its history, the current news, and benchmark against top-performing social media creators in the sector
• Write in multiple voices, from newsy to humorous, and tailor content according to both message and medium
• Write posts that are accurate, clear, concise, and engaging for a variety of clients
• Work with a team of designers, video editors, and animators to ideate around graphic and video concepts and script out content 
• Provide substantive feedback, from style to readability to copyediting to overall compellingness, on social media graphics and videos with the purpose of elevating the finished product
• Oversee and implement on a range of Social Media Manager duties 
• Maintain and schedule posts on social media software (Buffer, Hootsuite, META’s Creator Studio etc)
• Ideate, create, and post compelling Instagram Stories
• Ideate, create, and post compelling TikTok content 
• Ideate, create, and post compelling Twitter threads
• Set up and host Twitter Spaces and Instagram Live events
• Live tweet events and Twitter Spaces 
• Engage with the community –from quote tweets to replies–across Twitter, Instagram, TikTok and Facebook
• Self-copy edit at a high level
• Assess social media analytics and make pivots based on data
• Have a pulse of the crypto markets and what sentiment is like throughout the day
• Schedule out evergreen content and identify what solid evergreen content is
• Analyze and identifies any weaknesses in client social media and digital marketing strategy and move to implement improvements 
• Assess how your posts are doing in real-time and make micro pivots in how you are writing throughout the day
• Ability to live on Twitter, Instagram, and other social media platforms, have your finger on the news and trend pulse, and jump on topics before other accounts do
• Chime into conversations in your client’s voice
• Ability to ask deep questions via quote tweet or reply, post polls in comments, chime in with the brand’s voice on a crypto hot topic, or elevate breaking news with a compelling quote tweet or IG Story share

Skills & Requirements:

• Expert knowledge of a variety of social media platforms, particularly Twitter, Instagram, Facebook, LinkedIn, and TikTok
• 3+ years of experience creating social media copy and content, ideally with an agency setting
• 3+ years of experience overseeing social media staff and implementing digital campaigns
• Prior experience within the crypto/blockchain industry is required, whether in a professional or personal capacity. 
• Have proficiency in Discord, Telegram, and online moderation
• Comfort quickly switching gears and focus, moving from social media posting to content creation to campaign building throughout the day
• Excellent written communication skills and superb English skills
• Great editing skills and attention to detail
• Strong leadership skills
• Excellent organization and time management skills
• Strong client relations and collaboration skills
• Strategic communication skills
• Excellent presentation and stakeholder management skills

How to Apply

Please submit your resume, cover letter, and any relevant work samples or case studies that demonstrate your experience in influencer marketing within the music and entertainment industry. If applying by email, send your application to apply AT 4labsdigital.com. In the subject line, include the role you are applying for and your full name.

We look forward to discovering how your expertise can contribute to the success of our brand.

4Labs Digital is an equal opportunity employer to all, regardless of age, ancestry, color, disability (mental and physical), exercising the right to family care and medical leave, gender, gender expression, gender identity, genetic information, marital status, medical condition, military or veteran status, national origin, political affiliation, race, religious creed, sex (includes pregnancy, childbirth, breastfeeding, and related medical conditions), or sexual orientation or any other characteristic protected by federal, state or local laws.

Consistent with the Americans with Disabilities Act (ADA), 4Labs Digital is committed to fully including all qualified individuals. As part of this commitment, 4Labs Digital will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact [Benton, [email protected]]

In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Compensation for this position is location-based, and salary ranges will vary depending on the geographical location of the role. Below is a list of typical cities where the position may be posted, each with its corresponding salary range:

• New York, New York: $55,000-$70,000 salary; $25-$35 an hour contract
• Boston, Massachusetts: $50,000-$65,000 salary; $25-$35 an hour contract
• Philadelphia, Pennsylvania: $45,000-$60,000 salary; $22-$30 an hour contract
• Miami, Florida:: $45,000-$60,000 salary; $22-$30 an hour contract
• Chicago, Illinois: $45,000-$60,000 salary; $22-$30 an hour contract
• Austin, Texas: $45,000-$60,000 salary; $22-$30 an hour contract
• San Diego, California: $50,000-$65,000 salary; $25-$35 an hour contract
• Seattle, Washington: $45,000-$60,000 salary; $22-$30 an hour contract

4Labs Digital

Based out of Hilo, HI, Shaka Tea produces herbal teas brewed with sustainably-sourced māmaki leaves, which are only found in the Hawaiian Islands. Shaka Tea practices direct trade, paying small local farmers and restoring native ecosystem habitats. Simply put, each can sold directly supports the preservation of native ecosystem habitats and the direct livelihood of small local farmers across rural Hawaiʻi.

Shaka Tea’s mission is “We live Shaka. We spread island vibes through our flavorful, good-for-you beverages while giving back to Hawaiʻi, the land and community we love.” We are rooted in our core values of Pilina (Interconnection), Kīnā’ole (Flawnessness of Conduct), Lōkahi (Harmony & Balance), and Poʻokela (Excellence).

Shaka Tea is growing, sharing our herbal teas with consumers across the country looking for great tasting, accessible, good-for-you hydration with zero sugar, calories and carbohydrates, complementing mindful eaters everywhere.

Working under general supervision, the Social Media Manager will be responsible for driving awareness, affinity, and engagement with the Shaka Tea brand through social media presence and influencer partnerships. The Social Media Manager will have ownership over the strategic development and execution of our social media and influencer initiatives across our social & digital platforms, ensuring alignment and synergies with the brand’s business & marketing goals. The ideal candidate for this position is someone who has extensive experience in social media and has a deep understanding of what makes content engaging, entertaining and shareable.

Employees in this position may interact with their leader daily, to receive guidance and support. Most non-routine activities, such as setting an annual budget for unearned influencers and/or boosting organic social posts, will require their leader’s advance approval, but routine decisions within the general scope of the role may be made independently.

ESSENTIAL JOB DUTIES AND RESPONSIBILITIES

Social Media Management Responsibilities

• Develop and implement comprehensive social media strategies across all owned platforms (Instagram, Facebook, TikTok, and LinkedIn) to grow brand relevancy and foster & improve engagement with followers.
• Develop and maintain a content calendar across all social channels to ensure a consistent posting schedule, balancing lifestyle, promotional, editorial and partnership content.
• Lead content creation efforts for high-quality, visually appealing, and engaging photo and video content for social media platforms. Spans self-directed / self-produced content to sourcing and managing content creators, and / or additional outside resources to generate content.
• Foster and nurture a community around the brand by actively engaging with followers, responding to comments, and participating in relevant conversations.
• Keep up to date on trends, current events, competitor activities, social media algorithms and strategies and best practices across social media platforms to maintain relevancy.
• Propose & execute branded collaboration & partnership ideas with other brands to grow followers on social media. Manage and execute giveaways and promotional contests.
• Lead the development and execution of targeted email marketing campaigns to enhance member acquisition and platform engagement.
• Define core KPI’s by platform and generate monthly reports to track performance, adjusting strategies to ensure KPI’s are met or exceeded.

Influencer Management Responsibilities

• Lead planning and execution of influencer strategies (both always-on and campaign-specific) to build brand awareness and credibility across key social channels including Instagram, TikTok and Facebook.

1. Identify and cultivate partnerships with paid and unpaid social media influencers.
2. Manage influencer partnerships from start to completion – from outreach, to creating and shipping custom packages, payment, and final post analysis.
3. Familiarize content creators with our products and brand objectives and collaborate to create compelling content to help them bring our story to life.
4. Review all influencer content for accuracy against brief and brand values.

• Set and develop influencer marketing standards and best practices for the brand.
• Collaborate with Brand Marketing team members to support cross-channel campaigns and ensure campaign goals are being met through influencer activations.
• Track and analyze influencer performance, providing insights and recommendations for continuous improvement. For campaign-specific influencer programs, develop post campaign reporting to share with key internal stakeholders.
• Partner with Brand Marketing team to brainstorm additional earned/owned strategies (PR) that amplify brand awareness.
• Perform other duties as required or assigned which are reasonably within the scope of this role.

BASIC AND PREFERRED QUALIFICATIONS (EDUCATION and/or EXPERIENCE)

• Bachelor’s degree from an accredited 4-year college or equivalent relevant experience required; marketing, digital marketing, communications, or advertising emphasis preferred.
• Minimum 3 years’ experience managing digital marketing (social media marketing, influencer marketing, email marketing, etc.) with a high degree of knowledge about the principles of integrated marketing.

ADDITIONAL QUALIFICATIONS (JOB SKILLS, ABILITITIES, KNOWLEDGE)

• Expert ability to craft & oversee content development tailored to each social media platform (Facebook, Instagram, TikTok, LinkedIn, etc.). Proficient in social media analytics and reporting.
• Proficient ability to “think out of the box” to create solutions and opportunities for brand growth and engagement.
• Proficient ability to wear multiple “hats” as business needs arise. Comfortable working in a fast-paced environment with constant change.
• Expert in interpersonal communication and team working skills.
• Proficient ability to effectively manage workload by prioritizing and managing multiple assignments. Demonstrates a sense of urgency to drive impact.
• Ability to travel up to 10% of the time.
• Ability to activate and amplify Shaka Tea’s values of Pilina (Interconnection), Kīnā’ole (Flawnessness of Conduct), Lōkahi (Harmony & Balance), and Poʻokela (Excellence), as well as the 3 C’s of thinking: critical, collaborative, and curious.
• [Nice to have]: Has a personal or professional connection to Hawai’i

Proposed Salary Range of $85,000-$100,000 annually.

Shaka Tea

Business Overview

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client’s function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

Position Summary

Who you are: A passionate and driven search professional, you excel at translating the digital strategy set at the senior level into daily tactical execution. You’re ready to challenge the status quo to produce world-class search campaigns for high profile brands and take pride in your ability to clearly articulate the outcomes of the tactics and the strategy to the client as the day-to-day client lead. You thrive in a multi-functional role and enjoy training and coaching team members to ensure flawless tactical execution.

Responsibilities

· Work with search director to develop campaign strategies and is responsible for the execution of search campaigns against the strategy

· Lead virtual and in-person presentations in a polished, energetic way, displaying story-telling elements throughout

· Display basic management skills, including understanding of setting expectations, ability to train others, delegate tasks and provide feedback

· Liaison between search and all other digital channels to help contribute towards a multi-channel approach/strategy

· Oversee and manages client reports and analysis

· Work with Search Lead to develop campaign strategies and is responsible for the execution of search campaigns against the strategy

· Responsible for majority of day-to-day client communications regarding insights, reporting, and optimization recommendation. Assists in the development of POVs

· Display management skills, including understanding of setting expectations, ability to train others, delegate tasks and provide feedback

Required Skills & Experience

· Experience with within an agency environment required

· Substantial experience in paid search

· Substantial experience in Google, Bing, and other search partners

· Substantial experience on at least one bidding platform such as Marin, Kenshoo or SA360

· Substantial experience with Microsoft Excel, Word, and PowerPoint is required

· KINESSO does not require candidates to have a college degree

Desired Skills & Experience

· Spanish proficiency is a plus

· Ability to multitask and handle other duties as assigned

· Excellent writing skills with an attention to detail

· Have basic story-telling ability as well as ability to lead virtual and in-person presentations

We See You

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed. We See You at IPG Mediabrands.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email [email protected].

About IPG Mediabrands

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.

KINESSO

Business Overview

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client’s function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

Position Summary

Who you are: A passionate and driven paid social professional, you excel at translating the digital strategy set at the senior level into daily tactical execution. You’re ready to challenge the norm to produce world-class paid social campaigns for high profile brands and take pride in your ability to clearly articulate the outcomes of the tactics and the strategy to the client as the day-to-day client lead. You thrive in a multi-functional role and enjoy training and coaching team members to ensure flawless tactical execution.

Responsibilities

• Responsibilities will be across social media platforms such as Facebook, Instagram, Pinterest, SnapChat, Twitter, LinkedIn, TikTok and Reddit
• Responsible for overseeing Paid Social Senior Specialists, Specialists and Associates on the team and owning their career development
• Developing and overseeing optimizing, and maintaining paid social campaigns for clients, including coordination of assets between creative agencies and budget management
• Developing, executing, and testing across campaign variables that create client-specific insight and feed future successions of testing
• Maintaining and optimizing client campaigns to improve overall performance against pre-determined benchmarks on an ongoing basis
• Understanding client goals and how to maximize those measures of success through tactical strategies and technologies
• Brainstorming and researching new first to market ideas including new betas and opportunities with our partners.
• Strong familiarity with 3rd-party tracking vendors and integrating with social platforms

Required Skills & Experience

• Substantial experience in account management, planning, and/or performance media experience
• Strong working understanding of the Paid Social platforms, including major players and supporting technology Facebook Ad Manager, Twitter Ads, etc.
• Demonstrable experience working with multiple partners, on enterprise level paid social media accounts with diverse budget levels and objectives
• Proven ability to understand high-level client goals and how they translate into paid media strategy when applied via online technologies
• Ability to effectively communicate processes and tactics to clients, peers, and junior members of the team
• Excellent written and verbal communication skills
• KINESSO does not require candidates to have a college degree

Desired Skills & Experience

• Agency experience strongly preferred
• Detail and process oriented, with the ability to multitask and prioritize tasks based on client objectives
• Time management skills

We See You

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.

We See You at IPG Mediabrands.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email [email protected].

About IPG Mediabrands

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.

KINESSO

Marketing Coordinator – Bridgewater Commons

Are you a passionate marketing guru with a flair for creativity and a solid drive to make an impact? Do you dream of being at the forefront of promoting exciting retail experiences at the dynamic Bridgewater Commons? If so, we have the perfect opportunity for you!

Pacific Retail Capital Partners is a fully integrated, entrepreneurial organization with an unparalleled depth of knowledge in all aspects of retail real estate. Our team of executives and strategic partners draw on decades of experience with major national shopping center owners to deliver top-tier service as an operating partner and efficiently oversee the company’s portfolio. Our broad-based talent is versed in multiple disciplines, from investment and development, which enables the company to quickly assess market opportunities to management, marketing, and leasing, which allows it to control the costs of its properties effectively. This position is based in Bridgewater, NJ, but our company operates nationally, emphasizing large regional malls.

As the Marketing Coordinator, you will assist the Marketing & Business Development Director in meeting the objectives of the owners, tenants, and guests.

To succeed as the Marketing Coordinator:

• College degree required.
• 2+ years of Marketing and related experience.
• Strong understanding of digital ads, including Facebook, Instagram, TikTok/IG Reels, and email paid and organic campaigns.
• Ability to manage timelines of numerous projects simultaneously with attention to detail.
• Ability to curate email content, develop distribution strategy, and maintain a regular communication schedule. Implement a plan to grow the database.
• Exceptional communication skills; clear, concise, and professional representation expected.
• Strong analytical capability, especially in understanding and applying marketing/retail trends and marketing communication principles.
• Collaborate closely with the marketing team, tenants, and vendors for rapid and seamless execution.
• Must be flexible and able to work event shifts, which may include nights, weekends, and holidays, with the ability to travel as needed for conferences and national meetings.
• Event planning and coordination experience for events.
• Understand and be able to execute web retargeting campaigns.

Additional Skills:

• Eye for photography/selecting images that perform well.
• Knowledge of real estate, retail marketing, leasing, and operations a plus
• Basic Google Analytics preferred.
• Graphic design, photo editing, and video editing experience is a bonus.
• Bonus points: Basic understanding of WordPress, MailChimp, InDesign/Illustrator, and iMovie

Responsibilities of the Marketing Coordinator for Bridgewater Commons:

Marketing Strategy Implementation

• Collaborate with the Marketing Director and property team to develop and execute comprehensive, research-based strategic planning that directs marketing efforts to enhance asset value by actively participating in the leasing process (permanent and specialty), driving sales, and generating alternative revenue.
• Have a working knowledge of the area market. Assist in obtaining information on competitive properties, area and customer demographics, and available media.
• Assist the marketing director in effectively executing a marketing program to enhance tenant sales and generate percentage rents.
• Coordinate and assist in executing special events and community relations programs to support merchandising efforts as set by the Marketing & Business Development Director and business plan; work with retailers to involve them as appropriate; track and produce results summaries to determine impact on center traffic and sales.
• Assist in implementing an ongoing public relations action plan as necessary.
• Assist in developing collateral pieces for Marketing and Specialty Leasing programs.
• Ensure ongoing exposure of all Marketing programs throughout the center, including advertising, on-mall signage, and directories.
• Develop and maintain an appropriate level of involvement in community activities representing the property and ownership.
• Oversee tourism initiatives and develop relationships with area hotels and visitor bureaus.
• Works with Marketing & Business Development Director on advertising and promotions to support the shopping center’s tenants.
• Oversee production schedules for any planned advertising or printed pieces. Write copy, proof materials, and distribute as necessary.

Digital Presence

• Oversee updates of website information on an as needed basis to keep information current. Write, collect, and update information for events, deals, news, directory changes, job opportunities, visitor resources, etc.
• Assist in developing a social media strategy and maintain a media calendar across all channels that meets center goals.
• Develop photo and video content for social media and digital platforms at the center.
• Curate email and SMS content, develop distribution strategy, and maintain a regular communication schedule. Implement a plan to grow the database.

Business Development

• Help identify corporate sponsorship opportunities to generate additional revenue for the property; assist with sponsorship proposals and programs.
• Work with the Marketing Director to identify new and unique tenants for the Specialty Leasing program and/or permanent Leasing.
• Attend local and regional events to maintain retailer relationships and introduce new retailers to the property.
• Identify and generate leads to grow the advertising program. Assist in the relationship management with clients from prospecting to close.

Retailer Development

• Review monthly sales reports to gain insight into retailer sales and track key retailer and category trends.
• Establish relationships and ongoing communication with tenants to maximize individual store sales.
• Collaborate with the Marketing Director to develop and implement retailer action plans aimed at maximizing retailer sales and increasing the center’s value.
• Communicate new trends and products with retailers to grow current business or expand to additional locations.
• Recruit retailers to participate in planned center programs.

Management and Operations

• Communicate with the property team as needed or required to ensure that the team is kept apprised of marketing activities on the property.
• In concert with the Marketing Director, General Manager, and other Team members, manage Guest Services to provide quality service to guests, retailers, and the property Team.
• Follow corporate policies and procedures for all programs and promotions.

Financial & Reporting Responsibilities

• Participate in the preparation and observance of the annual income and expense budgets.
• Help prepare and adhere to the monthly and quarterly forecasts.
• Assist with monthly Asset Management Report.
• Assist with monthly tenant sales reports and prospecting reports.
• Prepare annual Goals and Objectives and year-end self-evaluation review.
• Prepare post-event recaps and feedback from tenants on sales impact.
• Analyze social media and digital metrics for reporting and provide recommendations.

Best-in-Class Benefits and Perks:

We value our employees’ time and efforts. Our commitment to your success is enhanced by our competitive compensation of $50K annually, depending on experience, and an extensive benefits package, including:

• Comprehensive health coverage: Medical, dental, and vision insurance provided
• Robust retirement planning: 401(k) plan available with employer matching
• Financial security: Life and disability insurance for added protection
• Flexible financial options: Health savings and flexible spending accounts offered
• Well-being and work-life balance: Paid time off and holidays

Plus, we work to maintain the best environment for our employees where people can learn and grow with the company. We strive to provide a collaborative, creative environment where everyone feels encouraged to contribute to our processes, decisions, planning, and culture.

Ready to take your marketing career to the next level? Join us in making Bridgewater Commons the go-to destination for shopping, dining, and entertainment!

If you’re an energetic and creative marketer excited about making a real impact, we’d love to hear from you. Don’t miss this chance to shape the future of retail at Bridgewater Commons! Please submit your resume and cover letter to: [email protected]

Please reference “Marketing Coordinator” in the subject line.

We are an equal opportunity employer that welcomes and encourages diversity in the workplace. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

Pacific Retail Capital Partners

Do you want to help revolutionize a major industry? At Unibail-Rodamco-Westfield (URW), you’ll have the opportunity to impact the future of real estate by developing innovative and engaging places that reinvent being together. Come join a team that builds excitement about working at URW. You’ll get to work with leaders who are passionate about tackling changing consumer behavior with innovative experiences. All this bold vision means the company culture embraces evolution and change. If you’re passionate about URW and looking to learn and grow, then we look forward to reviewing your application!

We are currently looking for our:

Marketing Manager

Job Description

As Marketing Manager your primary objective is to manage the marketing function for Westfield Century City to execute short- and long-term plans that drive sales, traffic, and NOI growth. The right candidate will be a strong brand marketer who brings passion, creative thinking, and big ideas, with an awareness in retail and strong knowledge of social media and emerging trends. Leading conversations with our retailers, this individual will help to drive sales and traffic to the shopping center through strategic digital campaigns, public relations, social engagement, community partnerships and in-center events. We are looking for an individual who can be both strategic and hands on.

You will support the property with marketing functions including but not limited to collaboration with the corporate team around local marketing strategy, interpretations, and execution of national brand programs, driving awareness and supporting client event activations and pop-ups, budget management, campaign execution and measurement, ensuring that business needs and KPIs are met.

Day-to-day responsibilities will include strategic partnerships with the Marketing Director, General Manager, Events, Operating Management, Tenant Coordination, Facilities and Corporate Marketing Teams.

CONSUMER MARKETING & COMMUNICATION

• Collaborate with Marketing Director to develop and implement comprehensive marketing plan aligned with business goals, focusing on increasing market share, driving traffic and shopper productivity.
• Conceptualize and execute innovative marketing programs and initiatives, challenging the industry standard while placing an emphasis on the customer.
• Manage relationships and processes with key internal departments (digital, brand, strategy) for day-to-day operations including but not limited to website, email, creative content, sales, and data & insights.
• Develop relationships with retailers to support openings, drive sales, promote deals/events and showcase offerings within market.
• Partner with events team on client activations, maximizing awareness and reach, strengthening positioning, utilizing all marketing and PR channels.
• Work in partnership with social media team to build out monthly content calendar, create engaging content, with a keen eye for detail and emerging trends.
• Lead influencer marketing agency to drive efficiency, efficacy, scalability, and innovation in our approach to support shopping center.
• Identify and forge strategic partnerships and collaborations that are in line with the shopping center’s objectives and goals.
• Create presentations, recaps and documentation with a business and marketing driven focus – with the ability to develop, discern and evaluate content.
• Work collaboratively and autonomously on multiple projects simultaneously with cross-functional teams to bring strategies to life.
• Demonstrable experience in marketing altogether with the potential and attitude required to learn.
• Up to date with the latest trends and best practices in marketing and measurement.
• Understand digital and social media channels and platforms in conjunction with traditional media and marketing channels.
• Ensure all communication meets URW brand guidelines, standards, and tone.

STRATEGIC & FINANCIAL

• Work with the General Manager and Marketing Director to determine center priorities and assets to allocate marketing resources to the most important key issues.
• Manage incoming invoices and budget tracker, ensuring vendors are paid in a timely manner Review and interpret local, national, and global competitor activities and behavior for trends and potential ideas/application to URW and future campaigns.
• Collaborate with General Manager/Asset teams to ensure Marketing Action plan aligns with 5 yr. business plan.
• Ability to understand and communicate sales, retailer revenue, kick-outs, and percentage rent.

OPERATIONAL

• Develop strong retailer relations by establishing and maintaining a thorough understanding of the retailer business.
• Solicit and encourage retailer participation, support, and integration into marketing programs as an effort to promote their business and add value to the overall center marketing plan.
• Collaborate with the General Manager, Marketing Director and asset partners on the development and execution of marketing campaigns that leverage opportunity for additional revenue.
• Review post analysis and results for all major campaigns ensuring measurability and quality, sharing results with key stakeholders.
• Have a detailed understanding of sales performance and traffic results for the center a comparison to key benchmarks in the business / industry and the implication to on-going strategy.

What We Are Looking For

• B.A. or B.S. degree preferred or equivalent experience.
• 3 to 5 years of Marketing and/or related experience.
• Strong business acumen, strategic orientation, and general operation experience.
• Detail-oriented with effective time management skills, ensuring deadlines are met.
• Retail or Shopping Center industry knowledge, experience or expertise preferred.
• Strength in leadership, strategy, marketing, and financial management.
• Greater understanding of digital and social media platforms and curating content.
• Knowledge of real estate and / or retail development, leasing, and operations.
• Strong analytical capability, especially in understanding and applying marketing/retail trends and marketing communication principles.
• Must be flexible and able to work event shifts which may include nights, weekends and holidays and manager on duty shifts. Ability to travel as needed.
• Essential Functions: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the physical skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions:
• While performing duties of this job, the employee is frequently required to sit and talk or hear.
• The employee is regularly required to stand and walk up to 8 hours a day.
• The employee must be able to communicate verbally in person and on the telephone.
• The duties of the job include bending and stooping, up to 4 hours a day.
• The employee is regularly required to use a computer and must possess the ability to multi-task.
• Lifting and carrying up to 35lbs for at least 15 minutes at a time.

Compensation

Exempt

$75,000 – $90,000 + Discretionary Annual Bonus

What is important to us

Unibail-Rodamco-Westfield (URW) is driven by an entrepreneurial foundation of talented and ambitious employees who embrace change, strive for innovation, and know when to venture into uncharted terrain. Teams within URW are collaborative and thrive by working together to seize opportunity and solve challenges. Employees receive mentorship and guidance while being empowered to drive their initiatives, embracing their individuality and unique backgrounds. URW‘s flagship destinations are interwoven into the community fabric, and we give employees the power to be impactful in their work and lead meaningful change in our communities through volunteering, DE&I programming and leading ESG efforts. URW is an innovator and trend setter in experiential entertainment and is making bold moves to be a brand that creates inspiring consumer experiences in-person and digitally. Breaking beyond conventional beliefs, URW is surprising and delighting customers by reinventing being together and creating memorable moments.

Our company purpose – to Reinvent Being Together – is about reimagining how individuals and communities come together, socialize, and enjoy dynamic experiences alongside one another in entirely new ways. We are at our best when we are TOGETHER safely and joyfully.

Unibail-Rodamco-Westfield is an equal opportunity employer that embraces diversity of backgrounds, perspectives, experience, and skills. We believe that diversity plays an important part in the success of our business, and we are committed to creating an environment which respects, values, celebrates and makes the most of people’s differences.

We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, and other legally protected characteristics.

Join us in Creating Sustainable Places That Reinvent Being Together.

Unibail-Rodamco-Westfield

Business Overview

We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame & Flow for brands like Nike, Amazon, Merck, and T-Mobile. Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 6,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.

We make a promise to our people that we double down on seeing, celebrating & elevating all the things that make you, uniquely you. And just as we do for our brands and clients, we connect our people to the journeys that matter in building a meaningful career.

There are four I’s in Initiative and these represent our core values and behaviors.

· INDIVID[YOU]ALITY – you bring your genuine and unique self to and into the work, every day.

· INSTINCT – you’re tuned in and armed with intelligence; you have a bias for action – shit happens when you’re around.

· IMPACT! – you care deeply about the impact you have on our clients, their customers, our community, the media landscape and our world at large.

· IMAGINATION – your ability to imagine and bring to life the ideas, solutions, and the future of Initiative, makes us THE create media agency in the world.

Position Overview

We are looking for a Manager, Client Solutions, Analytics to join our team! We are looking for ambitious, analytical, hands-on problem solver who can manage multiple projects. This individual should have a strong interest in media, marketing and business intelligence.

The role requires the ability to actively apply the agency’s proprietary ad effectiveness and measurement tools, as well as 3rd party vendor solutions, to determine the impact of advertising on the client’s business. The position also requires the ability to understand the strategic communications needs of client advertisers and align these needs to the day-to-day issues of data and reporting.

Responsibilities

· Manage planner and client relationships in addition to multiple projects and demands

· Be part of a team and create clear paths to success for analysts

· Participate in brainstorming sessions with communication planners, creative teams, media planners, buyers, clients and other partner agencies

· Design and manage execution of custom analyses

· Ensure high quality in data and analytics deliverables and uncover business opportunities

· Work to improve automation and reduce human error in data processing and analytics

Required Skills and Experience

· Ability to scope an analytic solution out of a vague business problem

· Experience managing and mentoring junior team members

· Strong interpersonal, written, and verbal communication skills

· Strong background in statistical analysis and digital analytics.

· Excellent quantitative and analytical skills with the ability to draw conclusions based on data

· Comfortable actively participating and contributing in meeting settings with multiple stakeholders

· Capacity for problem conceptualization and solution design through analytical thinking

· Strong verbal, written, and organizational skills

· Experience with Datarama, ETL process, and site tagging

· Superior ability to build and deliver impactful presentations at senior levels

· Initiative does not require candidates to have a college degree

Desired Skills and Experience

· Experience with data-management, statistical and/or optimization languages, ideally SAS/R/SQL/GAMS

· Python, SQL Server & Tableau expertise for data investigation and QA

· Extensive experience presenting and interacting with clients

· Ability to investigate, analyze and solve problems as well as clearly communicate results through requirement documents

· Handle multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly

· Strong attention to detail, well organized and possesses the ability to prioritize multiple tasks under pressure

· Ability to work collaboratively as part of a cross-functional team

· Be a highly motivated team player

· 4+ years of experience in an analytics function and media

We See You

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.

We See You at IPG Mediabrands.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email [email protected].

About IPG Mediabrands

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.

Initiative

At Unibail-Rodamco-Westfield (URW), you’ll have the opportunity to impact the future of real estate by developing innovative and engaging places that reinvent being together. Come join a team that builds excitement about working at URW. You’ll get to work with leaders who are passionate about tackling changing consumer behavior with innovative experiences. All this bold vision means the company culture embraces evolution and change. We believe there is no “perfect” candidate and want to encourage applying even if all the requirements listed aren’t met. If you’re passionate about URW and looking to learn and grow, then we look forward to reviewing your application!

We are currently looking for our:

Marketing Director

What we offer

As a Marketing Director, your primary objective is to lead the marketing function for Westfield in the market, to develop short-term and long-term marketing plans that drive sales, traffic, and NOI growth. You will oversee the marketing function in terms of local marketing strategy, interpretations and execution of national marketing programs, budget allocation and management, campaign development and measurement, support local PR efforts, drive digital engagement, support retailer/brand relationships, lead the local marketing team, and ensure that talent meets business needs.

Scope

• Create and implement the development of marketing plans inclusive of all phases of center development, in collaboration with corporate marketing team, development and the asset team.
• Oversee Westfield’s marketing, promotion, and advertising efforts to drive sales and build brand awareness, and ROI.
• Build and nurture relationships with internal and external partners, retail, and local community partners.
• Outstanding planning and project management abilities. Strong leadership and communication skills. Creative eye for design, copy, and fashion. Solid understanding of the latest fashion trends.
• Partner with Corporate Brand Marketing & local creative partners to locally implement brand creative and curate locally meaningful campaigns and programs.
• Responsible for implementation of the annual Marketing Action Plan to meet marketing goals and KPIs, in collaboration with center’s marketing team member(s), Corporate Marketing, Shopping Center Manager and asset team.
• Work with the corporate Marketing & Public Relations team to lead annual strategy to include, but not be limited to, creative development, media planning, community engagement, public relations, leasing launches and center opening.
• Responsible for center’s annual marketing budget and development marketing budget including budget tracking and management.
• Develop and manage local media relations plans in collaboration with national Communications/PR team, inclusive of local public relations support for marketing campaigns, regional programs, new store openings and crisis management.
• Partner with Corporate Marketing to hire, on-board, and manage a social media agency, ensuring content is on-brand and drive channel KPIs.
• Collaborate with Westfield’s Shopping Center Management, Operating Management, Development, Leasing, Brand Ventures, Events and other property and asset staff, to ensure total asset value creation and ongoing alignment.
• Collaborate with the National Marketing team on National Marketing, analysis & insights, brand and content, media, PR/communications, events and digital marketing programs and initiatives that support Westfield.
• Develop and manage community relations, outreach, partnerships, and sponsorships for the center.
• Serve as a spokesperson for the asset, including managing on-site media, and supporting Crisis Management communications and PR activity.

Strategic & Financial

• Determine market priorities and assets to allocate marketing resources to the most important key issues.
• Drive generation of superior customer insights and translate into actionable, relevant plans and programs.
• Assist in the development and review of the center’s business plans and budgets to ensure all key items are represented in line with the center strategies.
• Develop and manage the center’s marketing budget and meet all budget deadlines.
• Review and interpret local, national, and global competitor activities and behavior for trends and potential ideas/application to Westfield and center marketing initiatives.
• Collaborate with Shopping Center Manager, Operating Manager, Brand Ventures, Events and national marketing team and other asset partners on the development and execution of marketing campaigns that leverage opportunities for additional revenue.
• Review post analysis and results for all major marketing initiatives ensuring measurability and quality, sharing results with key stakeholders.
• Ability to understand and communicate the center’s sales performance, traffic results, retailer revenue, kick-outs, and percentage rent, and in comparison, to key benchmarks in the business / industry.

Operational

• Review marketing strategy ensuring there is alignment between the overall market and individual center approach; identify best practice approaches in market and share results nationally and within center teams.
• Support the Shopping Center Management team with operational duties including manager on duty responsibilities.
• Assist in the management of Westfield’s customer service initiatives as well as other customer service satisfaction measurement programs.
• Develop strong retailer relations by establishing and maintaining a thorough understanding of the retailer business.
• Solicit and encourage retailer participation / support and integration to marketing programs as an effort to promote their business and add value to the overall center marketing plan.
• Brings a discerning eye for design to the property to ensure overall center aesthetics and any common area marketing activations are on brand.

What we are looking for

• Bachelor’s degree or equivalent work experience.
• 7+ years of Marketing and/or related experience.
• Strong business acumen, strategic orientation, and general operations experience.
• Retail or Shopping Center industry knowledge, experience or expertise preferred.
• Strength in leadership, strategy, marketing, and financial management.
• Familiar with digital and social media platforms and curating content.
• Experience in public relations, media relations and crisis management preferred.
• Exceptional communication skills, clear, concise, and professional representation is expected.
• Strong analytical capability, especially in understanding and applying marketing/retail trends and marketing communication principles.
• Understands the RFP process from start to finish, able to create, execute and manage contracts specific to marketing.
• Must be flexible and able to work event shifts which may include nights, weekends, and holidays.
• Excellent interpersonal and communication skills at all levels, skilled at giving presentations and participating in large meetings with various stakeholders.
• Experience in executing tactical large- and small-scale marketing activities.
• Customer and KPI driven and focused, ability to synthesize consumer data and metrics into tactical marketing plans.
• Ability to use initiative and skills to meet Company objectives.
• Commercially aware and up to date with retail / industry news, trends and best practices, Luxury market trends and brand awareness
• Ability to travel, as needed.

Compensation

Exempt

$83,000 – $120,000 + Discretionary Annual Bonus

What is important to us

Unibail-Rodamco-Westfield (URW) is driven by an entrepreneurial foundation of talented and ambitious employees who embrace change, strive for innovation, and know when to venture into uncharted terrain. Teams within URW are collaborative and thrive by working together to seize opportunity and solve challenges. Employees receive mentorship and guidance while being empowered to drive their initiatives, embracing their individuality and unique backgrounds. URW‘s flagship destinations are interwoven into the community fabric, and we give employees the power to be impactful in their work and lead meaningful change in our communities through volunteering, DE&I programming and leading ESG efforts. URW is an innovator and trend setter in experiential entertainment and is making bold moves to be a brand that creates inspiring consumer experiences in-person and digitally. Breaking beyond conventional beliefs, URW is surprising and delighting customers by reinventing being together and creating memorable moments.

Our company purpose – to Reinvent Being Together – is about reimagining how individuals and communities come together, socialize, and enjoy dynamic experiences alongside one another in entirely new ways. We are at our best when we are TOGETHER safely and joyfully.

Unibail-Rodamco-Westfield is an equal opportunity employer that embraces diversity of backgrounds, perspectives, experience, and skills. We believe that diversity plays an important part in the success of our business, and we are committed to creating an environment which respects, values, celebrates and makes the most of people’s differences.

We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, and other legally protected characteristics.

Join us in Creating Sustainable Places That Reinvent Being Together.

Unibail-Rodamco-Westfield

Description

Lead the brand and culture communications practice at the fastest growing energy drink brand in the world. This new, senior role on a growing team will make an immediate impact by creating communications and PR campaigns aligned to our marketing pillars, setting strategy and activating marketing and influencer sponsorship properties spanning the culture, music and entertainment industries. Reporting to the SVP, Communications, this role is responsible for driving widespread, positive word-of-mouth about the Celsius brand’s involvement and partnerships with artists, influencers and content creators using earned media and buzz-creating owned content. This role is responsible for directly activating PR programs for marketing assets in the United States as well as supporting the creation and cascading of strategies, policies and best practices to international teams.

This full-time, in-office role is based at our Boca Raton, Fla., headquarters. Relocation may be required. Travel, including international trips, may be required.

Responsibilities

• Create impactful PR and media relations campaigns for all Celsius brand and culture marketing properties to maximize positive word of mouth.
• Co-plan with Celsius marketing and influencer/artist representatives to develop buzzworthy PR activations driving relevance for Celsius brand and culture marketing properties.
• Drive the annual business planning process for brand and culture marketing communication.
• Draw on and activate your personal network of journalists, creators and industry influencers to help amplify the stories and news you generate around Celsius-sponsored influencers, artists and content creators.
• Commission and project manage photography and filming in support of brand and culture communications projects for owned, earned and shared channels.
• Seed Celsius product to music, entertainment, culture and arts media and influential figures to drive favorability and product placements.
• Attend Celsius brand and culture marketing events, artist performance moments and sponsored activities to facilitate press engagement and capture content for storytelling and news generation.
• Manage PR agency work in support of Celsius brand and culture marketing communication initiatives.
• Respond to day-to-day press inquiries about Celsius brand, culture and artist activities.

Qualifications

• You have deep knowledge and passion for the music, culture and entertainment; personal or career background in any of these areas highly preferred.
• Five or more years of communications, media relations and PR experience in a role directly responsible for brand or culture marketing communications at a consumer products brand or at a culture/entertainment PR agency.
• Candidates should have excellent work examples demonstrating a portfolio of strategic communications campaigns for entertainment or consumer product brands.
• Deep experience in media relations, working with journalists, pitching and securing quality stories, preparing spokespeople and securing interviews is critical.
• Candidates must be highly professional with the ability to navigate complex professional environments with tact and discretion.
• Successful candidates must be highly articulate communicators with excellent writing skills; the ability to quickly write high-quality, error-free copy is essential.
• Must be able to create and present high-quality, organized plans and strategies to senior leadership and brand partners.
• Exceptionally detail-oriented and organized.
• Bachelor’s degree in communications, marketing, PR or related field.
• Experience directing the work of an external agency or contractor required.

CELSIUS Holdings, Inc.

Are you looking to join a team where “corporate values” aren’t just words on the website but instead are the genuine beliefs of the team? Where the people are smart, hardworking, fun, and loving? A place where the talk is walked?

That’s Kasasa! 4 values define our company culture – Interdependence, Empowered Ownership, Badassitude, and Love – Together these values form THE PATCH. Elevate is the wrapper around the whole Patch reminding us to seek the “highest form” of our values.

If you feel our company values align with your own, please apply! If you don’t, we encourage you to find a company whose values do!

Our values are a living commitment to one another. It defines everything we do, including how we build products, serve our clients, plan for the future, and work together. It is our uncompromising promise to one another, our communities, and our clients.

Interdependence – Only team wins count. I take responsibility for my team’s success. My Team is Kasasa. I hold my shield for all of us.

Empowered Ownership – I know my goals. If they’re to be, it’s up to me.

Badassitude – I am passionate about what I do because I understand why it matters. I will courageously face challenges, seeing each one as a stepping stone toward growth.

Love – We boldly bring love to the workplace and the world.

ELEVATE – I CREATE THE HIGHER POSSIBILITY.

ONLY THE BADASS NEED APPLY!

We’re looking for much more than qualified applicants! We’re looking for people who “relentlessly give a sh!t” (Or “RGAS” for short; this is a component of our Badassitude value)! We want individuals who will courageously face challenges. We don’t settle for good enough. At Kasasa, we have the determination, grit, and hustle to create excellence.

Kasasa’s mission is to inspire and elevate community financial institutions to be the source for love and financial well-being in their communities. Kasasa employees (Spartans) are passionately dedicated to this mission and lead the way – sharing our “love” with the world – through our words and actions – via community service and outreach. Expect to get involved and make an impact if you expect to be a Spartan.

As Spartans once did, we stand together and inspire others to join us in our mission. Stronger together and united by core values, we are more than a team. We are a Phalanx!

The purpose of this position description is to serve as a general summary and overview of the major duties and responsibilities of the job. It is not intended to represent the entirety of the job, nor is it intended to be all-inclusive. Therefore, the position may be required or requested to perform for Kasasa other work duties not specifically listed herein. Management reserves the right to modify, defer, or rescind this position description at any time, with or without prior notice.

Role Overview

Reporting to the VP, B2B Marketing, the B2B Marketing Manager is responsible for planning and organizing B2B events and tradeshows for the organization. They will also have responsibilities and support the broader marketing team with digital marketing, and demand generation campaigning efforts. The ideal candidate will have exceptional project management, communication, and leadership skills and a working knowledge of planning and executing in-person events, virtual events, and digital marketing campaigns.

Responsibilities

1. Infuse the Patch Values into your work ethic, every day and every interaction.
2. Plan and execute B2B event marketing plans which includes national, regional/territory events and tradeshows, sponsorships, and speaking engagements.
3. Collaborate and support digital marketing and demand generation campaign planning and execution
4. Organize and coordinate campaigns including direct mail, account-based marketing, email, webinars, and other promotions attracting the organization’s ideal clients.
5. Manage the lead and opportunity process with the Sales and BDR teams to ensure all opportunities are captured and reported on for all events.
6. Ensure there is a positive ROI for each event – defined as the equivalent number of new leads generated, that culminate in new sales.
7. Identify and cultivate new lead opportunity streams for all major events.
8. Pre-event and onsite communication with delegates, and relationship-building with key stakeholders
9. Establish staff schedules, arrange air and ground travel, task assignments, and equipment allocation to ensure conformance with department objectives and goals
10. Represent and deliver service excellence that is in keeping with the organization’s brand
11. Determine fiscal requirements and prepare budgetary recommendations
12. Negotiate agreements with outside providers and subcontractors to ensure lowest cost and highest quality of service
13. Work closely with internal and external event planning committees and client groups to define event goals, objectives and specific implementation plans that promote the organizations brand
14. Establish communication protocols and operating procedures with planning committees, subcontractors and program staff
15. Source venues, logistics providers (shipping, catering, telephony), acquire supporting technology and coordinate development of materials to execute high-quality events
16. Maintain a calendar of events and implement a system that enables and anticipates long-term planning and effective event management for the organizations meetings, conferences and events
17. Work closely with marketing managers, committees and marketing communications staff to effectively support the promotion of events to target audiences
18. Conduct research and develop feasibility studies to identify new events opportunities for the organization
19. Oversee procurement purchasing, event registration, and client service needs with regard to catering, meal events, audiovisual, security and rental needs for events
20. Prepare event programs and confirm all necessary preparations are in order
21. Identify all aspects of event risk assessment and crisis management planning strategies. This includes, but is not limited to, security for the event if necessary
22. Supervise, direct and coordinate the activities of personnel, subcontractors and vendors as required to successfully execute all aspects of the event
23. Ensure speakers are briefed and prepared to provide effective presentations and materials
24. Trouble-shoot and smooth issues relating to the successful execution of the event program
25. Provide campaign/event analysis, budget recaps and participant feedback and incorporate learning into future plans
26. Develop reports and distribute as required to sponsors, participants, stakeholders and others.

Qualifications

1. University degree or college diploma in business, marketing, or related field
2. Minimum 5 years of Event/Tradeshow management experience in or related field is required
3. The position is based in Austin, TX and candidates are required to be in-person at our office a minimum of 3 days per week.
4. Proven negotiating skills with hotels, entertainers and other event vendors
5. Ability to develop professional relationships in all aspects of the position that result in stable, consistent, reliable, and courteous communication when dealing with other organizations
6. Ability to problem solve and work independently in a changing and multi-tasking environment with numerous deadlines
7. Excellent organizational, planning and project management skills
8. Proven ability to take direction and input and to develop effective and engaging branded events that will achieve the organizations goals
9. Ability to influence and coordinate the efforts of other team members in support of events and other marketing campaigns
10. Demonstrated ability to prepare accurate budgets and effectively manage expenses
11. Ability to present and pitch ideas effectively to council management team
12. High level of verbal and written communications skills
13. Demonstrated ability for accuracy and thoroughness
14. Exceptional written and verbal communication skills
15. Solid business acumen, management, and problem-solving skills
16. Strong computer skills, especially Microsoft Office (Word, Excel, PowerPoint) event management technologies, and customer relationship management software (Salesforce), work ticket management (Jira), and marketing automation technology (Hubspot, Salesforce Marketing Cloud)
17. Effective time management, organizational, and leadership skills
18. Must be legally allowed to work in the U.S.
19. You will be asked to participate in culture related meetings, activities, and events. We firmly believe that building culture and teamwork in a company requires extra intentionality, and thus your participation and engagement isn’t just encouraged – it is required and part of your role responsibilities.

Our benefits include:

• Open Paid Time Off AND 14 paid holidays
• Gym Membership Reimbursement
• Tuition Reimbursement
• Paid Parental Leave
• Love Fund – established as a way for Spartans to give back to their co-workers in need
• Medical Benefits
• Dental, and Vision with a substantial contribution from Kasasa.
• Life Insurance, Long-Term Disability, Short-Term Disability, and Employee Assistance Program – all provided in full by Kasasa
• 401k plan with matching contributions
• Pay to Tat (Patch tattoos only)
• Peer-to-Peer Appreciation Program – Worktango
• Noon:30’s – 1st and 3rd Fridays of the month- done at 12:30pm

Are you ready to join an amazing group of people who genuinely love their jobs in an environment that inspires greatness?

We are committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, ancestry, national origin, citizenship status, gender, gender identity, pregnancy, sexual orientation, transgender status, marital status, religion, creed, age, physical or mental disability, results of genetic testing, genetic information, past, present or prospective service in the military, or any other characteristic or activity protected by federal, state, or local law.

Kasasa