CELSIUS Holdings, Inc.

Description

Lead the brand and culture communications practice at the fastest growing energy drink brand in the world. This new, senior role on a growing team will make an immediate impact by creating communications and PR campaigns aligned to our marketing pillars, setting strategy and activating marketing and influencer sponsorship properties spanning the culture, music and entertainment industries. Reporting to the SVP, Communications, this role is responsible for driving widespread, positive word-of-mouth about the Celsius brand’s involvement and partnerships with artists, influencers and content creators using earned media and buzz-creating owned content. This role is responsible for directly activating PR programs for marketing assets in the United States as well as supporting the creation and cascading of strategies, policies and best practices to international teams.

This full-time, in-office role is based at our Boca Raton, Fla., headquarters. Relocation may be required. Travel, including international trips, may be required.

Responsibilities

• Create impactful PR and media relations campaigns for all Celsius brand and culture marketing properties to maximize positive word of mouth.
• Co-plan with Celsius marketing and influencer/artist representatives to develop buzzworthy PR activations driving relevance for Celsius brand and culture marketing properties.
• Drive the annual business planning process for brand and culture marketing communication.
• Draw on and activate your personal network of journalists, creators and industry influencers to help amplify the stories and news you generate around Celsius-sponsored influencers, artists and content creators.
• Commission and project manage photography and filming in support of brand and culture communications projects for owned, earned and shared channels.
• Seed Celsius product to music, entertainment, culture and arts media and influential figures to drive favorability and product placements.
• Attend Celsius brand and culture marketing events, artist performance moments and sponsored activities to facilitate press engagement and capture content for storytelling and news generation.
• Manage PR agency work in support of Celsius brand and culture marketing communication initiatives.
• Respond to day-to-day press inquiries about Celsius brand, culture and artist activities.

Qualifications

• You have deep knowledge and passion for the music, culture and entertainment; personal or career background in any of these areas highly preferred.
• Five or more years of communications, media relations and PR experience in a role directly responsible for brand or culture marketing communications at a consumer products brand or at a culture/entertainment PR agency.
• Candidates should have excellent work examples demonstrating a portfolio of strategic communications campaigns for entertainment or consumer product brands.
• Deep experience in media relations, working with journalists, pitching and securing quality stories, preparing spokespeople and securing interviews is critical.
• Candidates must be highly professional with the ability to navigate complex professional environments with tact and discretion.
• Successful candidates must be highly articulate communicators with excellent writing skills; the ability to quickly write high-quality, error-free copy is essential.
• Must be able to create and present high-quality, organized plans and strategies to senior leadership and brand partners.
• Exceptionally detail-oriented and organized.
• Bachelor’s degree in communications, marketing, PR or related field.
• Experience directing the work of an external agency or contractor required.

CELSIUS Holdings, Inc.

Who We Are

Celsius Holdings, Inc. is a global consumer packaged goods company with a proprietary, clinically proven formula for its master brand CELSIUS®, based in Boca Raton, FL. A lifestyle energy drink born in fitness and a pioneer in the rapidly growing energy category. Celsius offers proprietary, functional, essential energy formulas clinically proven to offer significant health benefits to its users. At CELSIUS we pride ourselves in providing our employees a culture and atmosphere of inclusiveness that challenges individuals to be thought leaders, innovators, and game changers as every employee is an owner of the CELSIUS Brand upon joining the organization.

If you are looking for an exciting opportunity to join a fast-growing team in a role that provides professional and personal growth, we encourage you to apply to our Marketing Coordinator – Events opening.

We promptly review all applications. Highly qualified candidates will be contacted for interviews.

Description

As our Marketing Coordinator – Events, you will be an essential member of the Marketing team. Reporting to the Experiential Marketing Manager, you will assist in establishing the planning and execution of experiential events for the United States. You will work closely with various marketing teams and departments to assist in the strategic execution of consumer- facing activations driving brand awareness and relevance amongst our target audience in various key markets.

This is a full-time position at the CELSIUS HQ in Boca Raton Florida.

Responsibilities/Duties

• Support / assist the events team in organizing and executing various marketing projects and events.
• Undertake daily administrative tasks to ensure the functionality and coordination of the department’s activities.
• Assist in the planning, preparation, coordination, collection, production, supervision and follow-up of events and partnerships.
• Support / assist the events team with lead generation efforts.
• Prepare event recaps and organize proof of performance documentation to evaluate event impact and prioritization of future events.
• Maintain inventory of marketing materials.
• Place and track asset and product orders.
• Assist with event uniform planning and execution.
• Assist with event logistics.
• Assist in developing strategic partnerships that enhance all marketing programming and events.

Qualifications

• College degree preferred.
• Effective writing/editing skills.
• Travel required. Some nights and weekend hours required as needed.
• 1-3 years marketing or event experience in a fast-paced environment, a plus.
• Well organized, detail oriented, with a strong ability to multi-task and adhere to deadlines.
• Strong working knowledge of Microsoft Word, Excel, PowerPoint, and Adobe.
• Effective verbal/written communication, organizational and interpersonal skills.
• Effective customer service skills.
• Flexible and able to work well independently and as part of a team.
• Creative, positive individual who enjoys planning and executing events.

Benefits Offered

• Medical, Dental, Vision
• Long- and short-term disability
• Life insurance
• Paid time off
• Identity theft and legal services

The above information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.

Celsius Holdings, Inc. celebrates diversity and is committed to creating an inclusive environment for all employees. We are proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity or gender expression. We believe strongly in fostering a safe, fair and respectful work environment.

CELSIUS Holdings, Inc.

Who We Are

Celsius Holdings, Inc. is a global consumer packaged goods company with a proprietary, clinically proven formula for its master brand CELSIUS®, based in Boca Raton, FL. A lifestyle energy drink born in fitness and a pioneer in the rapidly growing energy category. Celsius offers proprietary, functional, essential energy formulas clinically proven to offer significant health benefits to its users. At CELSIUS we pride ourselves in providing our employees a culture and atmosphere of inclusiveness that challenges individuals to be thought leaders, innovators, and game changers as every employee is an owner of the CELSIUS Brand upon joining the organization.

If you are looking for an exciting opportunity to join a fast-growing team in a role that provides professional and personal growth, we encourage you to apply to our Paid Media Coordinator opening.

We promptly review all applications. Highly qualified candidates will be contacted for interviews.

Description

Execute the social strategy of CELSIUS’s paid marketing campaigns on a variety of platforms including, but not limited to: Instagram, Facebook, TikTok, Snapchat etc. Ensure all campaigns are on- budget and relevant KPI’s are achieved or exceeded.

Work directly with Marketing Media Manager to ensure expectations are set prior to campaign execution and deliver accurate mid-flight reporting when necessary.

Willingness to learn and utilize paid media management platforms as needed to further leverage

CELSIUS Brand via paid media. Research and identify new platforms, better strategies, and new

opportunities to further increase awareness and competitiveness of the CELSIUS Brand via paid social media, and/or other digital paid media platforms.

Keen analytical, problem solving, and troubleshooting abilities. Ability to pivot quickly in a fast-paced environment with ever-changing priorities.

Social Media Campaigns (Instagram / Facebook / TikTok / Snapchat / Podcast)

• Execute paid social campaigns across necessary platforms to reach targeted audiences

• Work directly with Marketing Media Manager to execute full funnel paid social media campaign strategies

• Perform A/B testing on ad creative components & optimize based on performance

• Stay up to date on new features, trends, and functionality improvements on all social media and

digital paid media platforms

• Assist social and influencer teams with paid social campaign support when needed

• Manage day-to-day aspects of paid social campaigns (budgets, pacing, targeting adjustments,

etc.)

• Troubleshoot campaign setup errors and ad rejections to ensure campaigns launch and run as

needed

Data Analysis & Reporting

• Execute Accurate and Unified Performance Reporting Solutions for All Paid Media Platforms.

• Generate Campaign Recaps, Insights, Analytics and Reporting (Analyze Campaigns, Optimize,

Advise and Brief Outcomes to Leadership and Cross Functional Teams).

Qualifications

• 1-2 years of paid social experience (Facebook, IG, TikTok, Snapchat, etc.)

• Meta Business Manager and Ads Manager

• Self-starter, organized, hands on

• Experience driving revenue on ecommerce campaigns

• Able to write copy basic headlines/sub headline

Benefits Offered

• Medical, Dental, Vision
• Long- and short-term disability
• Life insurance
• Paid time off
• Identity theft and legal services

The above information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.

Celsius Holdings, Inc. celebrates diversity and is committed to creating an inclusive environment for all employees. We are proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity or gender expression. We believe strongly in fostering a safe, fair, and respectful work environment.

CELSIUS Holdings, Inc.