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Golfzon America Job Description
Position Title: Manager, Marketing Operations Reporting to: Director of Marketing
Location: US Headquarters – Chantilly, VA Status: Full-time, salaried
Travel: 25%
Job Description:
To be successful in this role you must be an expert in both building relationships, and marketing processes. We are rapidly expanding our commercial customer and dealer bases and together with the Marketing Associate you will need to help them solve their marketing challenges with support on best practices, expert advice, continual communication and delivery of trainings, customized assets, or collateral.
The other half is building tools and processes. You’ll own the accounting-marketing relationship to improve getting their team the information they need in a timely manner and managing the marketing teams budgets. Together with the Director you will develop the budget, forecast for the year and understand and aggregate the marketing budgets of our subsidiaries. You’ll be responsible for creating new marketing channels in a lead generating tool integrated into the website, improving our e-commerce performance, and standing up an email marketing process with the help from our entire team, co-workers in Korea and our marketing agency partner.
Responsibilities:
- Operator network marketing point of contact
- Help current and new locations take advantage of marketing resources, events and programming available to them from Golfzon America. Communicate to the operator network about new courses, additional features, upsell opportunities, and software updates. Allocate the operator engagement budget where appropriate.
- Dealer base marketing point of contact
- Help our dealers to drive traffic to their showrooms and Golfzon simulators, including providing them with all sales materials, point of purchase displays, website and digital assets. Provide dealer staff with training materials, and allocate the dealer engagement budget where appropriate.
- Be the subject matter expert on the marketing functions within Golfzon software and processes, provide support for the sales staff to answer any marketing specific questions from prospects, and communicate with the product team on feedback and improvements.
- Create, own and continue to iterate a learning management pathway for prospects to understand the process for setting up their own commercial Golfzon locations.
- Training material creation and maintenance; internal staff training, operator staff training, dealer sales training, and work to build a dealer certification learning path.
- Be the marketing point of contact for the internal accounting team, and have ownership or oversight of all marketing budgets.
- Ownership of the expansion of the e-commerce channel and influence in the building of an additional email channel.
- Responsible for gathering and maintaining accurate location information, and market research.
- Assist on the planning and execution of activations and events.
Requirements:
- Bachelor’s degree in marketing, communications, or equivalent experience
- 4+ years of experience in marketing, preferably in the sports or technology industries
- Familiarity with operations of golf simulator businesses or other expiring inventory industry operations (hospitality, travel, golf, etc)
- Knowledge of golf and/or golf simulators preferred but not required
- Detailed oriented, strategic thinker that is customer focused
- Proven track record of achieving performance goals
- Excellent written and verbal communications skills
- Ability to multi-task, prioritize, and manage time effectively
- Proficient with Microsoft office applications – Outlook, Excel, PowerPoint
Golfzon America: Golfzon is the worldwide leader in golf simulator market share, with a mission to make golf accessible to everyone. Golfzon has a presence in 60+ countries with 12,000+ sites around the world and 100+ million rounds of golf played on Golfzon simulators annually. Golfzon America (GZA) is the US headquarters, providing both commercial and residential customers with our award-winning simulators and services. Golfzon Range by Leadbetter is a wholly owned, commercial subsidiary of GZA, providing full indoor practice and instruction facilities and resources. Golfzon Social is a newly established indoor golf entertainment business, formed as a joint venture between Golfzon America and Troon, the leading golf course management company in North America.
Golfzon America
Watauga Group is seeking an Associate Digital Media Manager who has a strong desire to learn and grow in the paid digital media industry. This role will be responsible for supporting performance driven campaign activation, analysis, optimization, and reporting. This is a client facing role working with both the client(s) and internal account teams. This position reports to the Digital Media Supervisor.
Who We Are:
Recently named in Outside Magazines Best Places to Work 2023, Watauga is one of the largest women-owned media agencies in North America with offices in Orlando, Atlanta, Nashville, and Birmingham. We leverage two decades of specialized media expertise and our love for the outdoors and entertainment to help attractions, destinations, and outdoor brands maximize their sales and elevate advertising ROI. Watauga’s brand and performance advertising experts navigate today’s complex media landscape to create full-funnel advertising strategies encompassing the most effective mix of digital and traditional media channels, platforms, data, and technologies.
Who We Are Looking For
We are seeking an enthusiastic and driven associate level paid digital media manager who is eager to learn and grow in the fast-paced world of digital advertising. You have some experience in managing paid campaigns in channels such as Search, Social, and Programmatic, and are eager to expand your skills and knowledge. Your curiosity and analytical mindset drive you to constantly evaluate and improve campaign performance, pushing yourself to develop innovative strategies and achieve exceptional results.
Working in a remote setting, you excel in managing your tasks and priorities independently, relying on your self-motivation and determination to succeed. You have a genuine passion for outdoor recreation and enjoy working with companies that promote a healthy and enjoyable lifestyle for their customers. You are excited about the opportunities to make a real impact in the digital media field and are eager to continue learning and developing your skills in this dynamic industry.
What You Will Do
- Working in and expanding knowledge across all forms of Programmatic Media including Paid Search, Social, Display, Video, Native, etc.
- Assists in the execution, optimization and reporting of campaigns
- Assists in developing marketing strategies across all digital media channels
- Monitor campaign performance to ensure pacing, budget allocation and KPI goals are being met
- Analyze platform data and analytics metrics to assist in providing feedback to the Digital Analyst/Planner
- Process platform spend levels in billing system to reconcile planned budgets/vendor bills
- Stay current with new advances and opportunities in the digital marketing landscape
Your Qualifications
- Minimum 1 year of successful, demonstrated experience of supporting or managing paid digital media campaigns across Search, Social, and Programmatic platforms.
- Minimum of 1-year hands-on experience with any of the following platforms. Certifications are a plus.
- Google Ads (Search, Display, YouTube, Discovery, Performance Max)
- Facebook Business/Ads Manager
- Paid Social – TikTok, LinkedIn, Pinterest, Snapchat, Reddit
- The Trade Desk DSP
- Display & Video 360 DSP
- Campaign Manager 360 Ad Server
- Google Analytics / GA4
- Google Tag Manager
- Strong written, presentation, and communication skills
- Impeccable attention to detail and follow through
- Highly curious, asks great questions, and listens intently
- Ability to think on your feet and quickly adapt to changing requirements and needs
- A determined, self-starter who can deliver results independently using superior organizational, project management and problem-solving skills
- A personal passion and interest in outdoor activities, recreation, travel, or attractions
Compensation & Benefits:
- Bonus and Incentive Plans. Quarterly and annual bonuses based on agency performance.
- Remote/Hybrid Work. Ability to work from home or office.
- Flexible PTO. Personal time off when and how long you need it to recharge and refresh.
- Health Insurance. 3 levels of subsidized medical insurance, including an HSA-eligible plan.
- Life & Disability Insurance. Watauga Group pays 100% of the premiums.
- 401K Benefits. We match 100% up to 3% employee contribution, and an additional 50% match up to 2%.
- Recreation Rebate. Receive a $250 annual rebate for recreational activities, accessories, or experiences.
- Tuition Reimbursement. Up to $5,250 per year for tuition and fees.
Watauga Group
Your role:
Do you want to be a part of a growing team, and lead a group of passionate retail and marketing people who are making a positive impact? Look no further than a position with Turning Stone Enterprises, LLC, in beautiful upstate New York.
The right person for the role will conceptualize, develop, and execute marketing campaign strategies and tactics that support business goals directly related to the retail department of Turning Stone Enterprises and that of CNY GO and its retail establishments including convenience stores, general stores, specialty shops and retail, and cannabis operations including dispensaries, in addition to some of the expanding business units of Turning Stone Enterprises. The position is responsible for the development of integrated marketing plans, effective campaign management, and KPI measurement that achieves market segment growth, incremental revenue and the strategic positioning of driving traffic to and for the number one resort and entertainment property in Upstate New York.
This is an on-site position.
What you will do:
1. Working with the VP of Retail, develop and implement the brand strategy of Maple Leaf Market/Sav-On Convenience, Verona Collective cannabis retail dispensaries, and various other retail opportunities throughout the Turning Stone Enterprises landscape as instructed.
2. Manage agency providers, consultants, freelancers and other suppliers including sourcing, contract negotiation, and management.
3. Develop and execute marketing strategies for new and existing brands that drive increased sales revenue, attract new guests, increase guest retention, and enhance upsell/cross-sell opportunities.
4. Establish and grow target market share.
5. Lead sales forecasting and planning.
6. Direct a team of marketing experts to implement campaign tactics including advertising, promotional programs, digital communications, CRM and sales support.
7. Collaborate with Enterprise Marketing to define and ensure completion of campaign and promotional activity timelines and deadlines.
8. Working collaboratively with business unit leaders to drive goal attainment by providing appropriate tools, materials, presentations and consumer-benefit messaging strategies.
9. Actively oversee marketing campaign management over the entire guest lifecycle from inception, to launch, to evaluation of results and future opportunity ideation.
10. Monitor and evaluate guest research, market conditions and competitor data, and implement marketing plan alterations based on such market intelligence.
11. Direct the multi-brand online presence, including maximizing ecommerce opportunities with business partners.
12. Manage marketing costs and budgets within Retail Marketing unit budgets.
13. Maintain external professional relationships to assure the ongoing availability of specialized expertise when their services are required.
14. Other duties as assigned.
Skills that will make you an awesome fit for this role:
1. Bachelor’s degree in Marketing, Business or related field. MBA preferred.
2. Minimum seven years of working experience preferably in the hospitality industry, and including various product lines, a high volume of sales and budgeted marketing dollars.
3. Must be able to obtain and maintain valid gaming and cannabis licenses as required for Turning Stone Enterprises and Verona Collective.
4. Leadership experience developing teams for success.
5. Excellent project management skills – highly organized, results oriented, and able to take initiative and lead projects.
6. Ability to work independently as well as within a team; ability to manage multiple projects and staff, including freelancers and vendors.
7. General computer application proficiency (spreadsheets, word processing).
Who We Are:
We are Turning Stone Enterprises, a dynamic organization with a diverse range of business operations. Among our prominent offerings is the Turning Stone Resort Casino, a recipient of the prestigious Best of New York Gaming Resort award for an impressive six consecutive years. Complementing this flagship property, we operate satellite casinos like YBR Casino & Sports Book, Point Place Casino, and The Lake House at Sylvan Beach. Beyond gaming and hospitality, our portfolio extends to encompass convenience stores, government contracting technology firms, and a fully integrated cannabis operation that encompasses cultivation, manufacturing, and retail, among other ventures.
Why You Will Appreciate Us:
We pride ourselves on offering an extensive array of benefits designed to enhance the well-being and professional development of our team members. These benefits include comprehensive medical, dental, and vision plans, providing you with peace of mind regarding your health. We support your financial future with a robust 401(k) plan and offer the security of life insurance coverage.
Our commitment to work-life balance and family support is demonstrated through our parental benefits and adoption assistance programs. You’ll also enjoy our paid time-off program, which includes paid holidays. At Oneida Indian Nation, your wellness is a priority, and we offer various wellness programs to ensure you’re at your best.
Moreover, we understand the importance of career growth. Our career path planning and continuing education initiatives are tailored to assist employees in achieving their professional aspirations.
Join us at Turning Stone Enterprises, where professionalism meets friendliness, and together, we’ll embark on a journey of growth and success. We eagerly anticipate the opportunity to welcome you to our team.
Turning Stone Enterprises
Who we are:
When Healthcare needs to identify patients, they rely on PDC’s expertise and solutions. As part of Brady Corporation’s global portfolio of brands, PDC is a leader in identification solutions serving healthcare, government, education, entertainment and hospitality. PDC’s breadth of products, from patient identification to music festival wristbands, are an integral part of Brady’s identification solutions. But PDC’s products and solutions are just one element of the Brady story.
Why work at Brady:
A career at Brady means working for a global company that has thrived for over 100 years, and whose innovative spirit drives our future growth. And as a member of the PDC team, you’ll get to represent a company with unique brand recognition across several industries. Brady offers competitive pay and great benefits, supported by a culture that encourages collaboration and innovation. We strive to foster an inclusive workplace where diverse talent can learn, grow, and succeed. And with deeply rooted values, no matter where you work at Brady, you’ll feel connected to the community through our charitable contributions and opportunities to give back.
What we need:
PDC is seeking a Sr. Product Manager of Healthcare media (wristband and labeling) to join our product management team. If you’ve been looking for a dynamic product management role with broad hands-on responsibility over product strategy, execution, and marketing that combines your proven abilities in B2B go to market strategy with your strong communication and positioning skills. This is an awesome job where you’ll be able to showcase your talents and drive high impact strategic initiatives across the company. The Senior Product Manager for Healthcare media will lead cross functional efforts working with internal teams manufacturing, R&D, supply chain, marcom and sales as well as external business partners.
What you’ll be doing:
- Responsible for understanding, developing, and strategizing with internal and external teams on healthcare media roadmaps, strategy and grow the business
- Develop and execute comprehensive product business and marketing plans and competitive product offerings
- Define and own the strategy and roadmap for the healthcare product portfolios and communicate it effectively and passionately with internal teams and external business partners
- Lead global go-to-market strategy, and new product development for your business against your 3-5-year business plan, create product launch plans and oversee cross-functional implementation across the organization.
- Responsible for implementation of innovative media solutions for our customers
- Define and own product KPIs and roadmap, diagnose areas for improvement, and develop and implement recommendations. Prepare monthly reports, forecasts, product reviews and customer trend analysis.
- Focus externally, creating a deep understanding of market and technology trends, competitive intelligence and key influencers.
- Develop product marketing programs to meet sales forecasts and profit objectives.
- Interface with partners, customers and industry leaders to champion the voice of the customer within the organization and drive customer and market research initiatives that inform global product portfolio strategy.
- Interview customers and market experts to understand the market, translate that understanding of the customer product requirements.
What you’ll need to be successful:
- Expertise in product management, project management, business development, strategic planning and product marketing, experience around wristband or labeling solutions plus
- Exposure to healthcare consumables market entry, as well as enhancing existing products to stay ahead of competition.
- Experience with product implementation at customer site as well as working with external partners to define support and service strategy
- Demonstrated excellence as a self-starter who has experience leading product management teams in a high growth environment, including P+L responsibility, marketing and launching new products.
- Enjoys working in a dynamic, fast-paced environment and ability to operate effectively in both tactical and strategic capacities — you can comfortably adjust your altitude and roll-up your sleeves as needed.
- Exhibit sound product discernment, ability to formulate product strategy and present clear measurable objectives that will lead to achieving our business goals.
- Strong sense of ownership and a “whatever it takes” attitude towards getting stuff done.
- Boundless creativity when it comes to generating ideas, but an understanding that execution is what ultimately matters.
- 5+ Product Management or clinical experience in hospital setting preferred
- Bachelor’s degree required in technical major. MBA or Master’s degree preferred
- 15% travel time
- Engaging communicator and presenter/ English fluency.
- Experience working on global teams
Benefits:
- Complete insurance coverage starting on first day of employment – medical, dental, vision, life
- 401(k) with company match
- Tuition reimbursement
- Bonus opportunity
- Vacation and Holiday pay
#Li-Hybrid
Brady Corporation
Digital Media Manager
Watauga Group is seeking a Digital Media Manager who has a strong background in paid digital media. This role will be responsible for executing & managing performance driven campaign activation, analysis, optimization, and reporting. This is a client facing role working with both the client(s) and internal account teams. This position reports to a Digital Media Supervisor.
Who We Are:
Recently named in Outside Magazines Best Places to Work 2023, Watauga is one of the largest women-owned media agencies in North America with offices in Orlando, Atlanta, Nashville, and Birmingham. We leverage two decades of specialized media expertise and our love for the outdoors and entertainment to help attractions, destinations, and outdoor brands maximize their sales and elevate advertising ROI. Watauga’s brand and performance advertising experts navigate today’s complex media landscape to create full-funnel advertising strategies encompassing the most effective mix of digital and traditional media channels, platforms, data, and technologies.
Who We Are Looking For
You are an accomplished paid digital media manager, possessing hands-on expertise in one or more of the following channels: Search, Social, and Programmatic. You have an inquisitive and analytical mindset that powers you to comprehend campaign performance at a deep level, enabling the development of advanced strategies and results. Thriving in a completely remote setting, your self-motivation shines through, allowing you to adeptly juggle tasks and independently manage daily priorities. You also have a true passion and interest in outdoor recreation and working with companies that truly make life more enjoyable, rewarding, and healthy for millions of people every day.
What You Will Do
- Assist managing multiple clients with activation, management, analysis, optimization, and reporting for paid digital media campaigns across multiple platforms (Search, Social, and Programmatic)
- Maintain and optimize campaign performance at each applicable level (channel, tactic, audience, ad) based on client objective
- Conduct A/B testing and experiments to improve performance and overall campaign effectiveness
- Support and mentor coordinator and associate level digital team members with activation, management, optimization, tracking, and reporting
- Provide and present regular reports and performance insights to clients, highlighting key metrics, trends, and recommendations for improvement
- Collaborate with the Data Team to develop and monitor client reporting and dashboards
- Collaborate with cross-functional teams including Strategy and Media to bring a holistic approach to client management with strategy, planning, and optimization
- Assist with the billing process related to client digital media platform invoicing and reconciliation
- Assist with developing compelling ad copy, headlines, and extensions that align with client objectives and resonate with target audiences
- Independently seek out digital marketing industry news and platform updates with emphasis on sharing updates internally and externally
- Be a team player that is eager to collaborate, share knowledge, and solve challenges
Your Qualifications
- 3+ years of successful, demonstrated experience executing and managing paid digital media campaigns across Search, Social, and Programmatic platforms
- Minimum of 1-year hands-on experience with any of the following platforms. Certifications are a plus.
- Google Ads (Search, Display, YouTube, Discovery, Performance Max)
- Facebook Business/Ads Manager
- Paid Social – TikTok, LinkedIn, Pinterest, Snapchat, Reddit
- The Trade Desk DSP
- Display & Video 360 DSP
- Campaign Manager 360 Ad Server
- Google Analytics / GA4
- Google Tag Manager
- Pixel, Measurement, and Tracking experience is a plus
- Prior agency experience is a plus
- Strong analytical acumen to evaluate effectiveness of digital campaigns
- Strong written, presentation, and communication skills
- Impeccable attention to detail and follow through
- Highly curious, asks great questions, and listens intently
- Ability to think on your feet and quickly adapt to changing requirements and needs
- A determined, self-starter who can deliver results independently using superior organizational, project management and problem-solving skills
- A personal passion and interest in outdoor activities, recreation, travel, or attractions
Compensation & Benefits:
- Bonus and Incentive Plans. Quarterly and annual bonuses based on agency performance.
- Remote/Hybrid Work. Ability to work from home or office.
- Flexible PTO. Personal time off when and how long you need it to recharge and refresh.
- Health Insurance. 3 levels of subsidized medical insurance, including an HSA-eligible plan.
- Life & Disability Insurance. Watauga Group pays 100% of the premiums.
- 401K Benefits. We match 100% up to 3% employee contribution, and an additional 50% match up to 2%.
- Recreation Rebate. Receive a $250 annual rebate for recreational activities, accessories, or experiences.
- Tuition Reimbursement. Up to $5,250 per year for tuition and fees.
Watauga Group
About the Job
At 4Labs Digital, we are more than an audience-driven marketing agency. We bring together expertise as journalists, poets, musicians, filmmakers, and storytellers to transform brand narratives. Synthesizing those creatives with our staff of data-savvy marketers, we deliver that elusive element that every brand seeks but few achieve: Impact.
Seeking a talented Social Media Manager to join our team. This individual will oversee daily social media output for a variety of clients. The Social Media Manager is expected to know the ins and outs of all social media platforms, software, and best practices. This is a great opportunity for a creative, tech-savvy, financially literate, fiercely independent, and curious person who is excited about developing conversation starters, campaigns, and content to engage with the communities of our clients.
Duties/Responsibilities:
- Maintain and develop a keen understanding of the crypto and social media industry, its history, the current news, and benchmark against top-performing social media creators in the sector
- Write in multiple voices, from newsy to humorous, and tailor content according to both message and medium
- Write posts that are accurate, clear, concise, and engaging for a variety of clients
- Work with a team of designers, video editors, and animators to ideate around graphic and video concepts and script out content
- Provide substantive feedback, from style to readability to copyediting to overall compellingness, on social media graphics and videos with the purpose of elevating the finished product
- Oversee and implement on a range of Social Media Manager duties
- Maintain and schedule posts on social media software (Buffer, Hootsuite, META’s Creator Studio etc)
- Ideate, create, and post compelling Instagram Stories
- Ideate, create, and post compelling TikTok content
- Ideate, create, and post compelling Twitter threads
- Set up and host Twitter Spaces and Instagram Live events
- Live tweet events and Twitter Spaces
- Engage with the community –from quote tweets to replies–across Twitter, Instagram, TikTok and Facebook
- Self-copy edit at a high level
- Assess social media analytics and make pivots based on data
- Have a pulse of the crypto markets and what sentiment is like throughout the day
- Schedule out evergreen content and identify what solid evergreen content is
- Analyze and identifies any weaknesses in client social media and digital marketing strategy and move to implement improvements
- Assess how your posts are doing in real-time and make micro pivots in how you are writing throughout the day
- Ability to live on Twitter, Instagram, and other social media platforms, have your finger on the news and trend pulse, and jump on topics before other accounts do
- Chime into conversations in your client’s voice
- Ability to ask deep questions via quote tweet or reply, post polls in comments, chime in with the brand’s voice on a crypto hot topic, or elevate breaking news with a compelling quote tweet or IG Story share
Skills & Requirements:
- Expert knowledge of a variety of social media platforms, particularly Twitter, Instagram, Facebook, LinkedIn, and TikTok
- 3+ years of experience creating social media copy and content, ideally with an agency setting
- 3+ years of experience overseeing social media staff and implementing digital campaigns
- Prior experience within the crypto/blockchain industry is required, whether in a professional or personal capacity.
- Have proficiency in Discord, Telegram, and online moderation
- Comfort quickly switching gears and focus, moving from social media posting to content creation to campaign building throughout the day
- Excellent written communication skills and superb English skills
- Great editing skills and attention to detail
- Strong leadership skills
- Excellent organization and time management skills
- Strong client relations and collaboration skills
- Strategic communication skills
- Excellent presentation and stakeholder management skills
How to Apply
Please submit your resume, cover letter, and any relevant work samples or case studies that demonstrate your experience in influencer marketing within the music and entertainment industry. If applying by email, send your application to apply AT 4labsdigital.com. In the subject line, include the role you are applying for and your full name.
We look forward to discovering how your expertise can contribute to the success of our brand.
4Labs Digital is an equal opportunity employer to all, regardless of age, ancestry, color, disability (mental and physical), exercising the right to family care and medical leave, gender, gender expression, gender identity, genetic information, marital status, medical condition, military or veteran status, national origin, political affiliation, race, religious creed, sex (includes pregnancy, childbirth, breastfeeding, and related medical conditions), or sexual orientation or any other characteristic protected by federal, state or local laws.
Consistent with the Americans with Disabilities Act (ADA), 4Labs Digital is committed to fully including all qualified individuals. As part of this commitment, 4Labs Digital will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact [Benton, [email protected]]
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Compensation for this position is location-based, and salary ranges will vary depending on the geographical location of the role. Below is a list of typical cities where the position may be posted, each with its corresponding salary range:
- New York, New York: $55,000-$70,000 salary; $25-$35 an hour contract
- Boston, Massachusetts: $50,000-$65,000 salary; $25-$35 an hour contract
- Philadelphia, Pennsylvania: $45,000-$60,000 salary; $22-$30 an hour contract
- Miami, Florida:: $45,000-$60,000 salary; $22-$30 an hour contract
- Chicago, Illinois: $45,000-$60,000 salary; $22-$30 an hour contract
- Austin, Texas: $45,000-$60,000 salary; $22-$30 an hour contract
- San Diego, California: $50,000-$65,000 salary; $25-$35 an hour contract
- Seattle, Washington: $45,000-$60,000 salary; $22-$30 an hour contract
4Labs Digital
About the Job
At 4Labs Digital, we are more than an audience-driven marketing agency. We bring together expertise as journalists, poets, musicians, filmmakers, and storytellers to transform brand narratives. Synthesizing those creatives with our staff of data-savvy marketers, we deliver that elusive element that every brand seeks but few achieve: Impact.
Strategic Purpose: Seeking a talented Social Media Manager to join our team. This individual will oversee daily social media output for a variety of clients. The Social Media Manager is expected to know the ins and outs of all social media platforms, software, and best practices. This is a great opportunity for a creative, tech-savvy, financially literate, fiercely independent, and curious person who is excited about developing conversation starters, campaigns, and content to engage with the communities of our clients.
Duties/Responsibilities:
- Maintain and develop a keen understanding of the crypto and social media industry, its history, the current news, and benchmark against top-performing social media creators in the sector
- Write in multiple voices, from newsy to humorous, and tailor content according to both message and medium
- Write posts that are accurate, clear, concise, and engaging for a variety of clients
- Work with a team of designers, video editors, and animators to ideate around graphic and video concepts and script out content
- Provide substantive feedback, from style to readability to copyediting to overall compellingness, on social media graphics and videos with the purpose of elevating the finished product
- Oversee and implement on a range of Social Media Manager duties
- Maintain and schedule posts on social media software (Buffer, Hootsuite, META’s Creator Studio etc)
- Ideate, create, and post compelling Instagram Stories
- Ideate, create, and post compelling TikTok content
- Ideate, create, and post compelling Twitter threads
- Set up and host Twitter Spaces and Instagram Live events
- Live tweet events and Twitter Spaces
- Engage with the community –from quote tweets to replies–across Twitter, Instagram, TikTok and Facebook
- Self-copy edit at a high level
- Assess social media analytics and make pivots based on data
- Have a pulse of the crypto markets and what sentiment is like throughout the day
- Schedule out evergreen content and identify what solid evergreen content is
- Analyze and identifies any weaknesses in client social media and digital marketing strategy and move to implement improvements
- Assess how your posts are doing in real-time and make micro pivots in how you are writing throughout the day
- Ability to live on Twitter, Instagram, and other social media platforms, have your finger on the news and trend pulse, and jump on topics before other accounts do
- Chime into conversations in your client’s voice
- Ability to ask deep questions via quote tweet or reply, post polls in comments, chime in with the brand’s voice on a crypto hot topic, or elevate breaking news with a compelling quote tweet or IG Story share
Skills & Requirements:
- Expert knowledge of a variety of social media platforms, particularly Twitter, Instagram, Facebook, LinkedIn, and TikTok
- 3+ years of experience creating social media copy and content, ideally with an agency setting
- 3+ years of experience overseeing social media staff and implementing digital campaigns
- Prior experience within the crypto/blockchain industry is required, whether in a professional or personal capacity.
- Have proficiency in Discord, Telegram, and online moderation
- Comfort quickly switching gears and focus, moving from social media posting to content creation to campaign building throughout the day
- Excellent written communication skills and superb English skills
- Great editing skills and attention to detail
- Strong leadership skills
- Excellent organization and time management skills
- Strong client relations and collaboration skills
- Strategic communication skills
- Excellent presentation and stakeholder management skills
How to Apply
Please submit your resume, cover letter, and any relevant work samples or case studies that demonstrate your experience in influencer marketing within the music and entertainment industry. If applying by email, send your application to apply AT 4labsdigital.com. In the subject line, include the role you are applying for and your full name.
We look forward to discovering how your expertise can contribute to the success of our brand.
4Labs Digital is an equal opportunity employer to all, regardless of age, ancestry, color, disability (mental and physical), exercising the right to family care and medical leave, gender, gender expression, gender identity, genetic information, marital status, medical condition, military or veteran status, national origin, political affiliation, race, religious creed, sex (includes pregnancy, childbirth, breastfeeding, and related medical conditions), or sexual orientation or any other characteristic protected by federal, state or local laws.
Consistent with the Americans with Disabilities Act (ADA), 4Labs Digital is committed to fully including all qualified individuals. As part of this commitment, 4Labs Digital will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact [Benton, [email protected]]
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Compensation for this position is location-based, and salary ranges will vary depending on the geographical location of the role. Below is a list of typical cities where the position may be posted, each with its corresponding salary range:
- New York, New York: $55,000-$70,000 salary; $25-$35 an hour contract
- Boston, Massachusetts: $50,000-$65,000 salary; $25-$35 an hour contract
- Philadelphia, Pennsylvania: $45,000-$60,000 salary; $22-$30 an hour contract
- Miami, Florida:: $45,000-$60,000 salary; $22-$30 an hour contract
- Chicago, Illinois: $45,000-$60,000 salary; $22-$30 an hour contract
- Austin, Texas: $45,000-$60,000 salary; $22-$30 an hour contract
- San Diego, California: $50,000-$65,000 salary; $25-$35 an hour contract
- Seattle, Washington: $45,000-$60,000 salary; $22-$30 an hour contract
4Labs Digital
Overview
Social House, Inc.® is an award-winning Digital Growth Agency, driven to strategically transform brands via elevated content, influencers, and paid media. We go beyond traditional social media and paid advertising, by tapping into cultural conversations with strategies designed to be both creative and measurable. Our methodology is rooted in our TriVision Approach which bridges Strategy, Content, and Paid Media to produce agile, original, and even unconventional narratives that resonate and inspire.
Job Description
As a Content Coordinator, you will play a pivotal role in the development, production, and distribution of compelling social media and digital content across multiple channels. You will work closely with our content team to brainstorm ideas, research trends, and execute content plans that align with our clients’ vision and objectives. From conceptualization to publication, you will collaborate closely with the internal team to oversee the entire content creation process, ensuring consistency, quality, and adherence to deadlines.
Responsibilities
The following is a summary of general job responsibilities, this summary is not all-inclusive and may be broadened or changed to meet changing business needs.
- Collaborate with the content and strategy teams to generate ideas for content proposals, short-form videos, content edits, and other multimedia content formats.
- Participate in brainstorming sessions, team meetings, and strategy discussions
- Build the client content proposals by entering specific content pillars, marketing and product priorities, top-line strategy, and swipe to visually represent the defined creative.
- Manage the Company’s Master Deliverables Tracker by adding, monitoring and updating the status and progress of each creative deliverable.
- Conduct ongoing research on trends, and audience preferences to inform content development.
- Develop and maintain relationships with external content contributors, influencers, and subject matter experts to secure ongoing contributions for content.
- Coordinate with our network of vetted graphic designers, videographers, and other creative professionals to produce visually appealing and compelling multimedia content.
- Review and request edits to content developed by our content creators to ensure it meets the needs outlined by each of our clients. Elevate its appeal by making it engaging, informative, and tailored to resonate powerfully with our clients’ target audiences.
- Adhere to each clients’ brand guidelines, voice, and tone standards to ensure consistency and authenticity across all content touchpoints.
- Ensure timely delivery of all client content to the social media team for seamless integration into the content calendar.
- Assist when necessary in the management of content calendars, scheduling, and posting.
- Monitor and analyze content performance metrics to identify areas for improvement and optimization.
- Stay up-to-date with industry trends, best practices, and emerging tools to continuously enhance content and content strategies as well as workflows.
- Stay up-to-date with social media platform updates, algorithm changes, and emerging trends to inform content strategy.
Requirements
- Proven experience (internship or equivalent) in social media marketing, content creation, or digital media.
- Strong understanding of social media platforms including but not limited to Instagram, Meta, X, LinkedIn, Snapchat, and TikTok.
- Proficiency in content creation tools such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro), Capcut, and/or Canva.
- Excellent written and verbal communication skills with a keen eye for detail.
- Creative mindset with the ability to generate innovative ideas and concepts.
- Strong organizational and time-management skills with the ability to manage multiple projects simultaneously.
- Ability to work collaboratively in a fast-paced environment and adapt to changing priorities.
- Passion for social media, digital marketing, and staying abreast of industry trends and developments in both paid and organic content.
Nice to haves:
- Bachelor’s degree in Marketing, Communications, Journalism, or related field.
- Experience in Inventory Management.
- Experience using Slack, Asana, Harvest, Zoom.
- Basic knowledge of social media analytics and reporting tools (e.g., Facebook Insights, Instagram Insights, Google Analytics).
Additional Information
- Reports to: Content Director
- Experience: Entry to Junior Level
- Functions: Content Development
- Industries: Marketing and Advertising – Fashion, Beauty, Lifestyle, Entertainment
- Salary Range: $50K – $65K DOE
- Growth: Options to grow into a Content Manager OR Content Producer OR Account Manager. From there a Senior Manager, Director, Senior Director
New Hire Expectations
WITHIN 1 MONTH, THIS PERSON WILL
- Be introduced to the Strategy, Creative, Accounts, and Media teams to capture a holistic understanding of Social House, Inc. and our processes and values
- Learn what the Agency, each department, and the employees do
- Train on workflow and processes
- Coordinate plans to take over duties with the Content Team
WITHIN 3 MONTHS, THIS PERSON WILL
- Demonstrate understanding and ability to build out production schedules and meet criteria deadlines.
- Demonstrate ability to source talent, support production needs, and execute schedules and plans.
- Assist in the creation of each Client’s Creative Proposal alongside the strategy team.
- Oversee and manage the Master Deliverables Tracker and production workflow in Asana including ensuring documents are signed, products, deliverables, and invoices are received and tracked.
- Manage outreach, communication, and briefing of existing content creators for multiple brands.
- Assist in product delivery and coordination with creators as needed.
WITHIN 6 MONTHS, THIS PERSON WILL
- Successfully plan, manage, organize, and deliver/receive content/assets on schedule and within budget for multiple jobs/clients at a time
- Create position procedures and turnkey training materials
- Independently build out creative content proposals and content calendars on time and without mistakes
SOCIAL HOUSE, INC.®
Client Manager
General:
This role is largely to act as the intermediary between the Client and the Business Unit and to ensure a successful business relationship. The responsibilities include managing the entire sales process, closing the deal, and managing the contract with the Client until completion of the project up to the receipt of the last payment. The responsibilities extend over (5) areas: commercial, technical, financial, management and quality; all in accordance with company policies and guidelines. A focus could typically be the management of a portfolio based on market segmentation (i.e., Chemical, Food, Pharma etc) or set of targeted Clients.
*The successful candidate will have a strong network (at Director, VP or C-Suite level) of accounts and be able to bring at least 1/2 clients with them that they can sell our services and solutions to.
Tasks and Responsibilities:
- Adhere to our Quartz Management Philosophy.
- Maintains positive business relationships with Clients.
- Develop a Sustainable Client Strategy for years to come.
- Manage the commercial process with Clients and organizes the internal tender process, including the necessary authorization process for approval of an offer.
- Manage the contract during the complete execution of the project up to the receipt of the last payment from the Client.
- Connects, engages, and contributes positively within our networks.
- Supports the Business Unit General Manager and/or CRO in developing the Business Unit Strategy.
- Supports the dissemination of Group-guidelines, Values, and key-principles of the group.
Skills & Competencies:
- Business oriented: Strong engagement and entrepreneurial spirit towards customers while maintaining the company operating standards.
- Creative Problem Solving: Recognize and evaluate problems, then identify potential solutions, then organize and engage.
- Negotiations: Consultative solution selling. Respectful and thoughtful but dare to say no if the deal doesn’t feel right.
- Financial: Good understanding of the group Quartz accounting principles.
- Contracts: Good understanding of the Client and Company terms & conditions.
- Leadership: Leading, delegating and giving direction to the project team members when appropriate.
- High Ethical Standards: Having a strong sense of what is right or wrong.
- Great empathy and ability to connect with people.
- Must adhere to the Anti-Corruption and Code of Ethics policies.
- Non-autocratic. Must be comfortable with people of all kinds.
- Innovative and entrepreneurial.
- Driven for results
- Awareness of others / Mentoring / leadership
- Team oriented (Although the CM has specific monetary goals related to their portfolio, they must play well and contribute to the overall BU success)
- Sensible and reasonable with the ability to compromise.
- Humble and collaborative. Easy personality, non-combative.
Sales:
- The individual will be primarily responsible for the entire customer relationship for an assigned portfolio.
- Sales
- Invoicing follow up (as needed to support admin)
- Change process / Problem resolution
- Contract negotiation / proposal follow-up. / “get the PO”
- Technical presentations and proposals
- Contribute to strategy, new customer presentations, new business ideas.
- Recommend pricing strategies / rates, project resources.
- Prepare sales forecasts for the portfolio and complete the AIPC as requested.
- Manage assigned accounts we have made initial contact with.
- Initiate, develop and maintain long-term relationships with your customers.
- Prospect actively and book work with companies we are not doing business with.
- Develop relationships with assigned and new accounts. Cause them to trust and respect the company and our staffs and yourself.
- Maintain and grow sales volume, meet sales goals per agreed upon, annual goals.
- Meet or exceed measurables per annual performance reviews.
- Spend an optimal amount of time in the office; maximize your time outside the office. As much time as possible in front of customers and in the office, as necessary, on estimating, proposals, phone calls, market research, infrastructure, and background tasks (Action Items).
- Book work consistent with our expertise, corporate goals and objectives, and the short term and long-term backlog needs. Focus on longer-term design & build contracts.
Project Oversight:
- Responsibilities include the following:
- Manage projects to successful financial result.
- PO, accounts receivable follow up internally and with customer.
- Understand and drive the quartz process.
- Ensure all projects are written up on quartz sheets.
- Inform and present any project that exceeds the authority level of the GM.
- Closely support other Project Managers and Engineering Managers in their work
- Be responsible to lead on safety and corporate responsibility.
- Attend project kick off meetings for all jobs you sell, if possible, with the customer and internally. Address tangible and intangible aspects and matters.
- Prepare and submit job budgets and sales paperwork as required.
- Remain involved on all of your projects regarding all matters concerning scope and schedule, dollars and cents, unless directed otherwise.
- Maintain some knowledge as necessary of project status, design status, documentation status, deliverables, staffing, costs, performance to budget, margins, and schedule.
- Actively participate in problem resolution, steps to maximize margin, expedite method, practice and procedure, and ensure quality.
- Attend weekly staff meeting and report on your sales activities (as required and if requested).
- Participate in job closure meetings (as required and if requested).
Miscellaneous:
- Ongoing research and analysis of competitors
- Time management
- Expense management
- Clean, neat, organized office space.
- Implement a customer/prospect database. Employ in sales, prospecting, and reporting. i.e., use the company’s CRM solution.
- Disciplined adherence to Employee Handbook, Sales MPP, and Quality MPP.
- Consistently demonstrate leadership in professional conduct: appearance, dress, language, demeanor, attendance, punctuality, courtesy, respect.
Assigned Accounts:
CM will be assigned some accounts and expected to develop several new ones.
The account assignment will be structured such that they will have to work hard and most importantly, prospect, make new friends, and bring in new customers.
Other than covering one another and extraordinary circumstances, they will not be expected to work on sales for which they are not receiving credit against their annual goals.
Annual Goals & Measurables:
Annual goals and measurables will be established and agreed upon annually.
Below are some examples:
- Five (5-10) appointments and/or sales calls per week.
- Two (2) new companies/people through the office every month. Lunch and conduct a sales presentation.
- A demonstrated focus on longer term fixed price design & build work. If work is hourly, then in our office, not their place if possible.
- A close working relationship with all assigned accounts. They know who you are, and they call you when they have controls action.
- $4,000,000 in annual gross sales pro rata.
- Twelve (12) new customers, average one per month.
Package:
$80K basic salary (Negotiable)
$70K commission plan (based on the profitability of projects)
Car Allowance – $300 a month + business mileage
Entertainment budget
Cell phone
Laptop
Talos Automation
Business Overview
Why join us: You’ll work hard, grow and recharge. Our diverse business offers various opportunities to grow your career across Paid Search, Paid Social, SEO, eCommerce, and Strategy, amongst others. We provide tools to support your career ambitions that include mentorship programs, learning modules and professional skills trainings. You’ll have the opportunity to drive social impact with our Diversity, Equity, and Inclusion Council to create meaningful change in our communities.
In addition to working with some of the world’s most dynamic and recognized brands, you will enjoy incredible benefits such as unlimited time off, multiple health/wellness days, extra-long holiday weekends, various perks, discounts, and benefits provided by our clients and an incredible office culture.
Position Overview
Who you are: A passionate and driven search professional, you excel at translating the digital strategy set at the senior level into daily tactical execution. You’re ready to challenge the status quo to produce world-class search campaigns for high profile brands and take pride in your ability to clearly articulate the outcomes of the tactics and the strategy to the client as the day-to-day client lead. You thrive in a multi-functional role and enjoy training and coaching team members to ensure flawless tactical execution.
Responsibilities
- Work with search director to develop campaign strategies and is responsible for the execution of search campaigns against the strategy
- Lead virtual and in-person presentations in a polished, energetic way, displaying story-telling elements throughout
- Display basic management skills, including understanding of setting expectations, ability to train others, delegate tasks and provide feedback
- Liaison between search and all other digital channels to help contribute towards a multi-channel approach/strategy
- Oversee and manages client reports and analysis
- Work with Search Lead to develop campaign strategies and is responsible for the execution of search campaigns against the strategy
- Responsible for majority of day-to-day client communications regarding insights, reporting, and optimization recommendation. Assists in the development of POVs
- Display management skills, including understanding of setting expectations, ability to train others, delegate tasks and provide feedback
Required Skills and Experience
- Experience with within an agency environment required
- Substantial experience in paid search
- Substantial experience in Google, Bing, and other search partners
- Substantial experience on at least one bidding platform such as Marin, Kenshoo or SA360
- Substantial experience with Microsoft Excel, Word, and PowerPoint is required
- Reprise does not require candidates to have a college degree
Desired Skills and Experience
- Spanish proficiency is a plus
- Ability to multitask and handle other duties as assigned
- Excellent writing skills with an attention to detail
- Have basic story-telling ability as well as ability to lead virtual and in-person presentations
_____________________________________________________________________________________________
We See You
At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.
We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.
We See You At IPG Mediabrands.
Wage and Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.
We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.
The salary range for this position is listed below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.
Employment Transparency
It is the policy of Reprise, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.
For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Reprise, please email [email protected].
About IPG Mediabrands:
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Matterkind, Mediabrands Content Studio, Orion Holdings, Rapport, Reprise, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.
KINESSO