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Production Types

Job Types

Skills

  • Staff / Crew

Location: Hybrid in Orlando, 34747

Duration: 12 month contract (with extensions)

Work Auth: US Citizen or Green Card Holder

Must Haves:

  • Experience as a Digital/Content Producer
  • CMS experience with AEM (Adobe Experience)
  • Ability to work 1 day/week on site in Orlando
  • US Citizen or Green Card Holder

Plusses:

  • Product Management experience

Day to Day:

A client in the Orlando area is looking for a Digital Producer to join their team. This person will be primarily supporting the landing pages for the clients App for their largest experience. They will be responsible for quick projects including copy and image swap-outs or vanity URL requests, page updates, building new detail pages or site sections, performing content entry or troubleshooting issues on the websites. This person will utilize AEM daily, and must have experience with this. They will also be asked to review work requests assigned in Jira and schedule the work needed to complete specific tasks with web developers, copywriters, and more. Will eventually add on some product management responsibilities down the road in this role.

Insight Global

$$$

The Channel Marketing Manager is responsible for the strategic planning and implementation of channel and customer-specific growth plans that drive distribution and end user demand to fuel market share and profitable revenue growth for the Big Ass Fans portfolio of products. This role will partner cross-functionally to set category and new product growth targets for their assigned channel & customers, develop strategic channel and customer business plans, and then translate plans into marketing programming, execution, and field activation that creates customer and end user conversion opportunity. The Channel Marketing Manager will be looked upon by peers, leaders, and cross functional partners as the internal expert of their channels. They will use knowledge of industry, keen competitive understanding, in-depth channel & customer acumen, and strong cross-functional collaboration to achieve channel and customer success.

Responsibilities

Channel:

  • Strategic Planning: Participate in the strategic planning process, recommending growth and distribution strategies, conversion programming and marketing initiatives for the channel to meet business, brand, and financial objectives.
  • New Product Commercialization: Partner cross functionally to develop channel distribution strategies and go-to-market/commercialization plans that maximize new product potential in the channel. From business case through launch, advocate for assigned channel and collaborate with development teams to ensure success of new product concepts with customers and end users.
  • Category Management: Serve as the expert on the use of syndicated data to assist sales and business segment leads into making well informed decisions from actionable insights. Generate weekly, monthly, and ad hoc reporting to provide insights, identify opportunities and deliver solutions that drive profitable category growth. Leverage analytics to inform innovation pipeline and build future portfolio that drives trade up, grows margin and increases share of wallet.
  • Budget: Partner with GM to effectively plan and allocate available funding for channel to maximize ROI and manage programming within available budgets.

Customer:

  • Joint Business Planning : Participate in Joint Business Planning process for customers within channel, aligning on core strategies to drive growth. Collaborate with customer teams, strategic account managers/sales leaders, and internal cross functional teams to deliver annual plans and programs that drive end user demand and customer growth. Monitor for success and adjust as necessary.
  • Product Review Management: Coordinate the review process from start to finish, compile and leverage category insights to make recommendations for optimal assortment, planogram space allocation, flow, and execution.
  • Collaborative Marketing Planning : Partner with Customers’ marketing teams to create annual demand generation plans aligned to joint business objectives. Partner with internal creative teams and customers’ creative teams to develop customer-specific marketing assets, collateral, promotions, advertising, digital activation, and merchandising. Ensure adherence to internal BAF Brand Standards in all customer executions.
  • New Product Activation : Provide customer insights to fuel new product development and distribution strategies. Leverage customer insights and collaboration to inform market opportunity & forecast, distribution strategies, and go to market strategies to ensure success with customer targets.
  • Shows & Events : Set strategies for executing customer events/trade shows, that build BAF brands’ equity and drive conversion among customer & end user targets.

Qualifications

  • Bachelor’s Degree (emphasis in business/marketing or related field)
  • 5+ years of experience working with a leading consumer goods company (Channel Marketing, Trade Marketing, Category Management, Shopper Insights, or related position)
  • Experience in channel and category management for a major national retailer, hardware or Mass channel preferred.
  • Demonstrated knowledge of channel marketing and category management philosophies, tools and processes and proven record of success. Having held a channel or category lead role is highly preferred.
  • Ability to build strong sustainable working relationships with the customer, and cross functionally within Sales and Marketing
  • Strategic thinking, self-starter with ability to manage multiple projects simultaneously with aggressive deadlines.
  • Advanced analytical skills and computer software proficiency (PowerBi, Excel, PowerPoint, SharePoint, etc.)
  • Prior experience analyzing retailer data and presenting key findings and recommendations to senior level executives.
  • Proven ability to analyze and identify insights from a combination of data sources.
  • Excellent written and verbal communication skills
  • Strong project management, follow-up, organizational, communication and presentation skills
  • Ability to travel up to 10-15%

Big Ass Fans

$$$

Robert Half Marketing & Creative is looking for a video content manager for one of our top clients in Charlotte, NC! The ideal candidate will be local to the Carolina’s to attend occasional video shoots.

As a Video Content Manager, you will be responsible for overseeing a talented team of videographers and multimedia journalists. You will play a pivotal role in conceptualizing, planning, and executing video content that resonates with our target audience and reinforces our brand identity. This position requires a creative visionary with strong leadership skills and a deep understanding of multimedia storytelling.

Key Responsibilities:

Content Strategy and Planning:

  • Develop and execute a comprehensive video content strategy aligned with company goals.
  • Collaborate with cross-functional teams to identify key themes, messages, and target audience for video content.

Team Leadership:

  • Lead and inspire a team of videographers and multimedia journalists, fostering a collaborative and creative work environment.
  • Provide clear direction and guidance on video production projects, ensuring quality and consistency.

Project Management:

  • Oversee the end-to-end production process, from ideation to delivery, ensuring projects are completed on time and within budget.
  • Collaborate with producers, editors, and other team members to streamline workflows and optimize efficiency.

Innovation and Trends:

  • Stay abreast of industry trends, emerging technologies, and best practices in video content creation.
  • Integrate innovative and cutting-edge approaches to enhance the quality and impact of our video content.

Brand Consistency:

  • Ensure that all video content aligns with the company’s brand guidelines and messaging.
  • Work closely with the marketing and communications teams to maintain a consistent brand image across all multimedia platforms.

Qualifications:

  • Proven experience in a leadership role within multimedia production, with a focus on video content.
  • Strong understanding of storytelling principles and the ability to translate complex concepts into compelling narratives.
  • Exceptional project management skills, with the ability to juggle multiple projects and priorities.
  • Proficient in industry-standard video editing software and multimedia production tools.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
  • A passion for staying ahead of industry trends and incorporating new technologies into video content creation.

Robert Half

$$$

Macarta is a global leader in the retail media and eCommerce marketplace industry. Founded in 2016, Macarta commits to their mission of revolutionizing the retail industry by providing consistently excellent service to brands of any size, across any category. Macarta leverages its global footprint, and local expertise, to drive profitable growth for brands on global marketplaces such as Amazon, Walmart & Mercado Libre. With intentional creative & content marketing, search & programmatic advertising, channel management and business intelligence analytics, Macarta executes holistic omni-channel strategies that achieve long term, sustainable growth for brands around the world.

Position:  Brand Manager

POSITION DESCRIPTION

Macarta is on a mission  to revolutionize the retail industry and become the leading global marketplace agency for brands around the globe. Brand Managers (BM) will play a critical role in creating momentum and shaping the future of Macarta. As a key member of the brand management team, you will have the opportunity to help drive Macarta into the future and have a real impact on our next phase of growth as a company as well as your career. 

Our Brand Management team is a group of  innovators, strategists, solution seekers and consumers. As a member of the Brand Management team, you will have full ownership of a portfolio of 5-6 brand partners and will have the responsibility and opportunity to drive a real impact to your brand’s business(es) as well as the customers their brands serve. 

You will establish and maintain strong relationships with your partners and work to deliver upon your partner’s goals and objectives. You will also be responsible for working closely with internal teams to deliver clear briefs that outline yours and the brand’s vision for their business. You will have the unique opportunity to serve as a leader and role model to all Macarta employees. 

Brand Manager’s will be reporting to the VP, Strategy & Client Services and collaborating with leadership teams to drive results and success for all brand partners. 

RESPONSIBILITIES:

  • As a Brand Manager you will be responsible for building and maintaining strong relationships with all of your brand partners and will embody our company’s vision of providing an outstanding quality of service to all of the brands we have the privilege to serve. 

  • BM’s will have and continually build a strong analytic foundation and will have in-depth knowledge of your brand partners P&L’s to identify and evaluate key business issues and growth opportunities for clients. As a BM you will  possess full ownership of your brands P&L’s and drive ideas and innovation on how to improve their marketplace profit. 

  • You will be responsible for driving and proactively looking at your brand partners performance on a daily basis. You will work to interpret all market data to take advantage of opportunities and minimize adverse trends, and identify data driven demand signals to generate business growth in areas for both on and off marketplace opportunities. 

  •  BM’s will work cross functionally with internal teams and drive the creation of  detailed, data backed briefs (around consumer insights, pricing, forecasting, promotions, P&L’s, operations, sales, marketing/advertising and creative) to deliver a clear vision for the future of your brand partners business(es)

  • Work closely with the project management team and ABMs to drive client deliverables from the planning stages to execution and final assessment to achieve your partners objectives and goals. 

  • Create, monitor and optimize annual growth plans to exceed sales and profitability goals for your portfolio of brands and work with ABM’s to train and collaborate on projects.

  • Perform ongoing analysis of the brands performance, competitors and category to identify opportunities to accelerate the growth of your brand  partners. 

  • Demonstrate fluency and a deep understanding of the e-commerce flywheel as it relates t o Amazon, Walmart, Shopify, and D2C sites. 

  • Work with brand partners to fully understand their entire marketing and channel mix. Work closely with the VP, Strategy &  Client Services to review all elements of your partners business(es) which include pricing strategy, active sku management, category management, merchandising strategy, advertising channels and performance trends, and ongoing innovative and strategic recommendations. 

  • Have an in-depth understanding of the competitive landscape of our brand partners categories and have the ability to translate the implications of their business to key stakeholders and work with ABM’s to pull insights and action items. 

  • Brand Managers are responsible for planning, execution and conducting various business initiatives for our clients that include innovation, developing strategic roadmaps, consumer acquisition trends, annual marketing plans, etc. 

  • Work closely with the VP, Strategy & Client Services and the ABM to develop business objectives and marketing plans for assigned partners/categories, reflecting overall on how marketplaces impact our partners entire business, and execute on plans to deliver against our partners goals and objectives. 

  • Drive the development of partner media plans, insertion orders, planning documents, project, troubleshooting and budget trackers, and keep all trackers and flowcharts and brand documents up to date. 

  • Have a strong understanding of full funnel advertising channels and retail media. As well as what levers need to be pulled to grow your brand partner’s business. Have the ability to confidently communicate those initiatives to clients. 

  • Provide weekly analysis and insights to key stakeholders as needed that includes reporting around sales, pricing, promotional effectiveness and overall marketplace analysis. 

  • Ensure that your brand partners business is running efficiently and work with internal teams for any troubleshooting needs, support ticket creation and follow-ups etc. 

  • Cultivate positive professional relationships with clients, vendors and internal teams

  • Compile, organize, and build presentations to aid in all QBRs and planning meetings with oversight from the Sr. Director, Client Services. 

  • Communicate with the VP, Strategy & Client Services on the state of each of your brand partners, where there are hurdles and where you are seeing success. 

  • Dedicate time each week to industry learnings and come to team meetings with new ideas and strategic tests we want to run for brand partners. 

  • Be hungry, Be Positive, Be Open Minded, Be Professional , Be Flexible, and Have Fun. 

REQUISITES:

  • 2-3 years of Amazon Advertising (paid search or display) experience
  • 3-5 years of hands-on experience managing Amazon sellers or vendor central. 
  • Walmart (WFS) & Target experience is a plus
  • Strong MS Excel competency
  • Creative thinker and ability to think ‘outside the box’ regarding how to best position branded products within Amazon.com search environment
  • Proven track-record of ability to manage multiple projects and prioritize appropriately.
  • Entrepreneurial spirit, able to thrive in an autonomous work environment.
  • Strong communication skills and natural relationship builder.
  • Self-motivated, detail-oriented and able to shine in a results-driven environment.

COMPENSATION

Salary: 80,000 – $90,000

Pay Schedule: Bi-Monthly

COMPANY CULTURE

  • Casual attire
  • Flexible hours
  • In-Office or Hybrid
  • Dog-Friendly office

BENEFITS

  • Unlimited PTO 
  • App & Online Benefits portal access through Insperity
  • 401k Plan Available
  • 50% of Health Insurance Premium paid-for by Macarta, should employee opt-in

Macarta

The Sr. Brand Marketing Manager will conduct and direct marketing analysis, strategy development, tactical execution and communications to drive sales, traffic and checks during key dayparts and across revenue centers, as assigned. Working with internal team members, key business partners (e.g. Finance, Ops, F&B, Off Premise, Guest relations) and external agencies, he/she will coordinate and manage the creation and implementation of marketing initiatives to meet company strategic goals.

KEY RESPONSIBILITIES

· Grow off premise first party and third-party business by driving the promotional calendar, orchestrating organic, paid & email demand generation, and merchandising the first and third party website

· Grow gift card sales online and in store by delivering seasonal campaigns and promotional offers that fall in line with the promotional calendar, while working closely with affiliate programs and agency partners to order, develop, and implement gift cards

· In concert with Sr Director of Digital, deliver brand messaging that supports paid demand generation

· Work closely with the Product Director on merchandising the website and Director of Field & Partnerships on in store marketing elements and other external projects

· Orchestrate brand creative and A/B testing for organic, paid, email and web channels in support of on premise and off premise by driving the marketing content calendar to ensure regular and relevant content distribution and production via internal design team and contractor creative

· Develop performance copy in support of A/B testing for organic, paid, email and web channels in support of on premise and off premise traffic and conversion

· Update & develop brand assets including brand style guide and brand ad campaign via internal design team and contractor creative

· Generate earned PR in support of the marketing and new store calendar

· Partner with other business unit leaders and maintain cross functional relationships

REQUIRED SKILLS AND EDUCATION

· Bachelor’s Degree from an accredited college or university in Marketing, Communications or Business

· A minimum of 5 years directly related and progressive experience

· Previous experience in the casual dining Industry; first party and third party off premise experience ideal

· Previous experience managing a restaurant brand including developing brand assets and advertising

· Expertise in copywriting manually and copy-editing AI generated copy

· Ability to thrive in a fast-paced environment, work independently, multi-task, prioritize and be detail oriented

· Exceptional written and verbal skills to communicate at all levels of the organization

Miller’s Ale House Restaurants

McKinley Marketing Partners’ consumer services client based in Maryland is looking for a field marketing manager to work closely with their franchisees to guide and support them with their local marketing funds. You will build relationships and work with the franchisees to develop and execute local marketing solutions that will increase new customers and revenue for their locations.

This position will require two days in the office in Savage, Maryland.

Responsibilities

  • Build relationships and understanding of franchisees’ goals, challenges, and opportunities
  • Develop marketing solutions that align with the stores’ goals and reflect their local marketing budget
  • Work closely and effectively with the marketing team and agencies to ensure the agreed-upon plans are executed and measured
  • Maintain a strong knowledge of national and regional campaigns and efforts to leverage those at the local level, where appropriate
  • Track spending by store and franchisee to ensure local marketing funds are spent—work with stores to implement plans to allocate unspent funds
  • Keep track of store promotions and results and share with other franchisees to inform decision-making
  • Share results of dedicated marketing efforts with franchisees every quarter
  • Collaborate with the Operations team to ensure consistent merchandising, messaging, and service implementation
  • Meet with each franchisee at least once monthly to continue to build relationships, develop/revise plans, and discuss implementation needs or challenges
  • Provide monthly reports to the CMO and team to ensure all are in alignment

Requirements

  • Bachelor’s degree in marketing or communications or equivalent experience
  • 5+ years of experience in marketing with responsibilities over developing and implementing integrated marketing plans that included a combination of traditional media, digital marketing
  • Experience with multi-unit marketing, preferably with a franchise organization
  • Self-starter that is curious and seeks to help franchisees improve their business results through a well-conceived marketing support plan
  • Outgoing personality that can establish effective and trusted relationships
  • Willing to visit stores in the Baltimore/Washington area quarterly and some out-of-town travel to visit stores outside the region

McKinley Marketing Partners is an Equal Opportunity Employer. All individuals are encouraged to apply, and all applicants will be considered for employment without regard to race, color, religion or belief, ethnic origin, age, sex, sexual orientation, gender identity, disability or veteran status, or any other basis protected by law. Opportunity for all is central to our mission. We strive to reaffirm our commitment to the values of diversity, equity, and inclusion. We push ourselves to new heights to embrace ongoing change and creativity. With this as our goal, we are proud to have reached individuals with diverse backgrounds who possess the talent, energy, and focus to accelerate our mission forward.

McKinley Marketing Partners, Inc.

$$$

We are looking for a Product Development Coordinator for a top retail company in NYC. This position is hybrid and based out of the New York office.

Responsibilities:

  • Responsible for coordinating the development of prototype products.
  • Monitors overall development process for product line.
  • Acts as point person on development details with vendor partners.
  • Creates and updates seasonal composite sheets and classification charts.
  • Coordinates work flow of weekly updates to ensure composites are used as a timely communication tool with vendors, production, technical and merchandising.
  • Tracks development to assure execution is within timeframes.
  • Communicates design development details.

Required Qualifications:

  • Bachelor’s degree in Design or equivalent experience
  • 2+ years product design/development experience.
  • Flex PLM experience
  • Detail Oriented
  • Experience in intimates a plus

If you meet the required qualifications and are interested in this role, please apply today.

The Solomon Page Distinction

Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers – which sets us apart in the industries we serve.

About Solomon Page

Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results. For more information and additional opportunities, visit: solomonpage.com and connect with us on Facebook, Twitter, and LinkedIn.

Opportunity Awaits.

Solomon Page

Premier Early Childhood Education Partners is a private early childhood education organization seeking a Marketing Director! This is an exciting opportunity for a self-motivated, energetic leader who is passionate about early childhood education.

 

To be QUALIFIED for this position, we require a bachelor’s degree in business administration, marketing, or related field, at least 7+ years of experience in marketing and growth strategy, and experience leading, growing, and developing a marketing team.

Required Shift: Monday – Friday, hybrid schedule: 2-3 days on-site in our Downtown, Chicago office located at 120 S. LaSalle St. Chicago, IL 60603

Compensation: $110,000 – $125,000 annually + performance bonus potential    

We are a family-oriented, close-knit organization and we have a lot to offer our next team member including:

  • Competitive Pay
  • Annual Bonus
  • Generous Benefits Package, including Dental, Medical, and Vision Insurance
  • 401k with Match
  • Fun and Positive Place to Work
  • Open Door Policy

Our Hiring Process: 

  1. Resume screen
  2. Phone screen with recruiter (30 minutes)
  3. On-site interview with Chief Strategy Officer (60 minutes)
  4. On-site interview with Chief Executive Officer (30-45 minutes)
  5. Virtual interview with Chief Operating Officer (30-45 minutes)
  6. Offer  

 

Main Job Responsibilities:

  • Develop and implement broad company-wide marketing strategies, advertising, promotional activities, and annual marketing calendar.
  • Lead the development and implementation of marketing collateral for a broad range of childcare brands across online and grassroots marketing mediums.
  • Manage external marketing agencies, designers, and partners.
  • Design and analyze weekly and monthly marketing reports and provide input and recommendations to senior management on marketing strategies.
  • Collaborate with senior executives to develop growth plans for the organization.
  • Forecast, draft, implement, and oversee the department’s operating budget.
  • Manage, train, and support internal marketing team members.

 

If you have a positive attitude, love supporting children and families and desire to work in a fun and professional environment, we encourage you to apply today!

Premier Early Childhood Education Partners is an Equal Opportunity Employer. We embrace and celebrate diversity and inclusivity. We do not tolerate any kind of discrimination in our hiring processes against any groups protected by federal, state, or local law.

Premier Early Childhood Education Partners

McKinley Marketing Partners’ consumer services client based in Maryland is seeking a marketing project manager. The position will lead and oversee the entire lifecycle of campaigns and projects from initiation to final implementation.

This position will require two days in the office in Savage, Maryland.

Responsibilities:

  • Create comprehensive timelines and budgets for internal distribution and client approval
  • Maintain updated workflow documents and processes, including weekly status reports, contract reviews, and change orders
  • Manage project creation and user administration using Workfront, our project management software
  • Efficiently route work and monitor staff utilization
  • Provide support in resource allocation for client and internal projects
  • Develop project estimates and facilitate project billing and client invoicing
  • Effectively manage production budgets and financial projections.

Requirements:

  • Bachelor’s degree in Marketing, Advertising, or Communications
  • 5+ years of experience in project or account management
  • Familiarity with project management platforms such as Monday, Workfront, Workamajig, etc.
  • Proven experience collaborating with internal and external stakeholders at all levels
  • Detail-oriented with excellent multitasking abilities, ensuring the delivery of high-quality work
  • Capable of working collaboratively in a team environment and independently
  • Strong communication skills to articulate updates and ideas clearly and concisely
  • Thrive in a fast-paced, matrixed setting
  • Positive and flexible attitude conducive to excellent client service

McKinley Marketing Partners is an Equal Opportunity Employer. All individuals are encouraged to apply, and all applicants will be considered for employment without regard to race, color, religion or belief, ethnic origin, age, sex, sexual orientation, gender identity, disability or veteran status, or any other basis protected by law. Opportunity for all is central to our mission. We strive to reaffirm our commitment to the values of diversity, equity, and inclusion. We push ourselves to new heights to embrace ongoing change and creativity. With this as our goal, we are proud to have reached individuals with diverse backgrounds who possess the talent, energy, and focus to accelerate our mission forward.

McKinley Marketing Partners, Inc.

Director of Tourism Marketing

Nature of Work:

Executes responsible, professional, and supervisory work at DistiNCtly Fayetteville by marketing and promoting Fayetteville and Cumberland County as a destination. Performs professional duties in managing, developing, and implementing tourism marketing programs for DistiNCtly Fayetteville. The position requires independent judgment and discretion in creating concise, error-free informational materials to advance the promotion of the communities of Cumberland County as an ideal destination for conventions, tournaments, and individual travel. The position serves as the direct supervisor to the Tourism Marketing Manager. Work is performed under the supervision of the President and CEO.

 

Examples of Duties:

1.  Works in coordination with the President & CEO and Director of Information Technology and Data Management to ensure awarded TDA grant dollars are aware of requirements, provided the tools required by DistiNCtly Fayetteville, and make sure reports are shared with event contacts, CEO, and the TDA, through the CEO.

2.  Serves as the team lead for the Heroes Homecoming initiative. Coordinating theme, community partners, the planned events, needed collateral, and execution of initiative as a whole. Develop a plan alongside the President & CEO and agency as well as other DistiNCtly Fayetteville members to ensure the message is being disseminated properly.

3.  Works in coordination with the Director of Administration to manage Tourism Marketing contracts and serves as a point of contact for external Tourism Marketing partners, including marketing agency, public relations agency, media buying agency, and research agency.

4.  Develop partnership and manage the relationship with Fort Liberty/ACS/MWR to include involvement with FRGs, ACS, and any other group needing community resource information.

5.  Manages current and develops future cultural tourism products. Conducts research for improvements and/or upgrades; develops content associated with themed trail development and research; manages trail web pages; ensures DistiNCtly Fayetteville’s brand and its guidelines are presented appropriately in all projects, marketing messages, and promotional materials. Recommend advertising for products as necessary.

6.  Writes and executes any secured grants for the promotion of DistiNCtly Fayetteville’s tourism product development or other tourism-related activities.

7.  Manages Tourism Marketing budget to ensure dollars are spent per line item outlined in the detailed budget breakdown.

8.  Maintains and participates in appropriate local and non-local industry networks. Encourages and develops participation in tourism promotions and tie-ins. Educates self about the county and regional tourism products. Shares pertinent information with DistiNCtly Fayetteville team members and industry partners.

9.  Maintains partnerships with local attractions groups for marketing together to, but not limited to Fort Liberty, our products possible co-ops, and Welcome Centers.

10. Coordinates DistiNCtly Fayetteville’s efforts with VisitNC, The NC Arts Council, and others in all aspects of marketing initiatives for cultural tourism to include birding trails, paddle trails, civil war trails, and other initiatives.

11. Conducts research in tourism subtopics such as Faith-based tourism, antiquing, textile history, agritourism, eco-tourism, bird watching, paddling, etc., and develops channels to capitalize on our assets and incorporate them into selling or packaging.

12. Works on community development projects that benefit tourism and visitors, such as wayward signage creation, trail development, etc.

13. Creates and schedules all tourism-related advertising, including leisure and welcome center visits, etc.

14. Manages Welcome Centers program as well as Call Center Visits, to include welcome center visits, National Tourism Week events, and visits to 1-800 VISITNC call centers.

15. Represents DistiNCtly Fayetteville at tourism-related events.

16. Oversees Client Concierge program; develops with other key members of the team to evolve into a “concierge” for large city-wide groups.

17. Performs other duties as required or assigned.

Knowledge, Skills, and Abilities

1.  Knowledge of principles of effective communications and marketing

2.  Knowledge and ability to analyze markets, marketing strategies, publicity, and advertising programs and needs as well as program results.

3.  Ability to learn and maintain knowledge of DistiNCtly Fayetteville organizational policies and goals that apply to the area of responsibility.

4.  Ability to gather, compile, compose, and edit information for use in promotional purposes and consistent with brand standards within the DistiNCtly Fayetteville.

5.  Ability to operate with a high level of accuracy and organization.

6.  Ability to establish and maintain an effective working relationship with team members, community and constituency, public officials, and others throughout the community.

7.  Ability to plan, organize, and effectively present ideas and concepts to groups and to communicate effectively and professionally, orally and in writing.

8.  Ability to assimilate information from a variety of sources, analyze information, and recommend a course of action to be taken to enhance the goals and objectives of DistiNCtly Fayetteville.

9.  Ability to exercise sound judgment and discretion in the performance of job duties and represent DistiNCtly Fayetteville in a positive, enthusiastic, and professional manner.

10. Knowledge of and ability to operate personal computers including word processing programs, Internet programs, protocol, and related programs and databases as well as other related software, to carry out job duties and functions. Must be able to operate equipment used by the position.

11. Ability to build exceptional phone rapport.

12. Build a working knowledge of the tourism industry to include Cumberland County and the assets contained within.

13. Ability to be self-sufficient and to travel.

14. Ability to request training needs and implement current trends and lessons acquired.

15. Ability to lift, push or carry up to 35 lbs.

 

Minimum Education and Experience Requirements

1.  Bachelor’s degree from an accredited college or university with a major in tourism, communications or a related field.

2.  Prior CVB experience in a similar capacity is required and a background in the hospitality industry is preferred.

3.  Demonstrate the ability to prepare marketing materials and programs.

 

Conditions of Employment

Each applicant who has tendered an offer of employment must have and maintain a valid North Carolina driver’s license with an acceptable driving record. A current copy of insurance must be provided at time of hiring and kept current in employee file.

DistiNCtly Fayetteville NC

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Entertainment Careers Casting Calls and Auditions

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