The Sr. Brand Marketing Manager will conduct and direct marketing analysis, strategy development, tactical execution and communications to drive sales, traffic and checks during key dayparts and across revenue centers, as assigned. Working with internal team members, key business partners (e.g. Finance, Ops, F&B, Off Premise, Guest relations) and external agencies, he/she will coordinate and manage the creation and implementation of marketing initiatives to meet company strategic goals.
KEY RESPONSIBILITIES
· Grow off premise first party and third-party business by driving the promotional calendar, orchestrating organic, paid & email demand generation, and merchandising the first and third party website
· Grow gift card sales online and in store by delivering seasonal campaigns and promotional offers that fall in line with the promotional calendar, while working closely with affiliate programs and agency partners to order, develop, and implement gift cards
· In concert with Sr Director of Digital, deliver brand messaging that supports paid demand generation
· Work closely with the Product Director on merchandising the website and Director of Field & Partnerships on in store marketing elements and other external projects
· Orchestrate brand creative and A/B testing for organic, paid, email and web channels in support of on premise and off premise by driving the marketing content calendar to ensure regular and relevant content distribution and production via internal design team and contractor creative
· Develop performance copy in support of A/B testing for organic, paid, email and web channels in support of on premise and off premise traffic and conversion
· Update & develop brand assets including brand style guide and brand ad campaign via internal design team and contractor creative
· Generate earned PR in support of the marketing and new store calendar
· Partner with other business unit leaders and maintain cross functional relationships
REQUIRED SKILLS AND EDUCATION
· Bachelor’s Degree from an accredited college or university in Marketing, Communications or Business
· A minimum of 5 years directly related and progressive experience
· Previous experience in the casual dining Industry; first party and third party off premise experience ideal
· Previous experience managing a restaurant brand including developing brand assets and advertising
· Expertise in copywriting manually and copy-editing AI generated copy
· Ability to thrive in a fast-paced environment, work independently, multi-task, prioritize and be detail oriented
· Exceptional written and verbal skills to communicate at all levels of the organization
Miller’s Ale House Restaurants
Related jobs:
Crew Needed for Vertical Shoot
Job Description
A production team is hiring experienced crew members for an upcoming vertical-format shoot. This project requires creative, reliable professionals who can collaborate effectively and support a smooth, visually strong production. Crew will work closely with the director and department leads to help execute this multi-day shoot.
Job Responsibilities
-
Contribute to a professional vertical-format production
-
Collaborate with the director and production team
-
Execute job-specific duties based on assigned position
-
Maintain efficiency, communication, and professionalism throughout the shoot
Requirements
-
Experienced professionals for the following roles:
-
Wardrobe Stylist
-
Production Designer
-
First Assistant Director (First AD)
-
Hair & Makeup Artist (HMU)
-
-
Must be available for the full shoot window, Dec 5–13
-
Able to work collaboratively in a fast-paced environment
Compensation
-
Rate based on experience (provide in submission)
Camera Crew for Short Production Shoot
Job Description:
A small production is seeking a three-person camera crew for a short filming session. This project requires reliable crew members who can work efficiently, collaborate smoothly, and capture high-quality footage within a fast-paced environment. Ideal applicants should have experience operating camera equipment and working as part of a coordinated production team.
Job Responsibilities:
-
Film a short project over a 4–5 hour session
-
Operate cameras and support equipment as needed
-
Work collaboratively with the team to capture clean, usable footage
-
Follow direction from the production lead
-
Maintain professionalism and efficiency throughout the shoot
Requirements:
-
Three-person camera crew
-
Experience in filming or production preferred
-
Able to work collaboratively and take direction
-
Must be available for the scheduled shoot
Compensation:
-
Paid opportunity (rate provided upon selection)
Model Recruiters for Fashion and Talent Agency
Job Description
A top-tier modeling agency is now hiring motivated Model Recruiters to scout new talent and connect with aspiring models in the Atlanta market and beyond. This is a remote-friendly, commission-based opportunity ideal for self-starters who are passionate about fashion, talent development, and building strong networks in the entertainment industry. If you’re looking for flexibility and income potential while expanding your footprint in the modeling world, this role is for you.
Job Responsibilities
- Identify and recruit potential modeling talent through online platforms and personal networks
- Build and maintain a pipeline of qualified candidates for agency representation
- Conduct initial outreach and guide talent through the application process
- Attend weekly calls and monthly virtual meetings for team updates and support
- Stay informed on trends in the modeling and entertainment industries
Requirements
- Must be 18 or older
- Familiarity with the fashion or modeling industry preferred
- Self-driven, organized, and results-oriented
- Smartphone and/or computer required for daily communication
- Able to work independently with minimal supervision
Compensation
- Commission-based pay structure with unlimited earning potential
- 90% remote flexibility
- Access to an established network within the Atlanta modeling market
- Ongoing mentorship and brand-building opportunities