Entertainment Content Creator Jobs

MadKudu is the only predictive lead scoring platform built for B2B SaaS companies. We help go-to-market teams use data and signals to execute better segmentation, prioritization, and personalization of their leads and ultimately resulting in increased revenue.

We are looking for a collaborative and strategic content marketing leader who has experience building data-driven content to SaaS products. In this role, you’ll be one of the first members of the growing marketing and GTM team. You’ll have a sizable impact on the company developing the MadKudu story, and play a key role in establishing MadKudu as a critical tool in the market with a unique perspective.

We recently raised our Series A of $18 million led by Felicis with participation from BGV, Alven, HarbourVest, Techstars and notable GTM and PLG experts like Elena Verna, former CMO at Miro, Darius Contractor, CPO at Vendr, or Sahil Mansuri, CEO of Bravado. It is a super exciting time to join the team!

Responsabilities

• Content strategy: Develop comprehensive full-funnel content strategy for our core ICPs, included a channel strategy aligned to how they learn and buy. This strategy should include proprietary data to drive our unique perspective.
• Content creation: Execute on content creation aligned to the content strategy in multiple channels including long-form, guides, podcast, and video.
• Content distribution: Work with our demand generation lead to establish on effective content distribution strategy including influencer relations, marketing communications, communities etc.
• Content analysis: Report on content performance as it aligns to company goals, working with the GTM team on learnings and improvements.

Requirements (skills)

• Bachelor’s degree or equivalent start up experience required
• 5+ years of experience in content marketing
• Exceptional communicator with the ability to tell a compelling story and to distill complex ideas into simple concepts for various stakeholders
• A natural sense of curiosity, an instinct to utilize Google and research to solve a problem or learn something new
• Experience and comfortability with new technologies (ie generative AI)
• Demonstrated ability to achieve results working cross-functionally with sales, marketing, and product teams

Application process

• Interview with Recruiter
• Interview with Manager
• Work Sample + Virtual Onsite Interview
• Values Call
• Interview with CEO
• References
• Offer

About MadKudu

Founded in 2015, MadKudu is focused on tackling one of the hardest challenges facing businesses today: relevance at scale. Today we help marketing & sales teams at B2B companies make the best decisions at every phase of the customer journey – smart forms that dynamically re-route high-potential leads to a ‘fast lane,’ real-time lead scoring to help prioritize the 20% of leads that generate 80% of revenue, and topical enrichment for outbound teams so they can focus on what they do best: helping companies who need their product get it faster.

Founders Sam Levan (CEO) & Francis Brero (CRO) have over 25 years of combined experience in the predictive analytics space, and are combining machine learning and an innovative methodology to help SaaS companies make the best decisions at every step of the customer funnel.

MadKudu is based in Mountain View, California & Paris, France – two places known for brilliant engineers, delicious wine and a love for the outdoors. We recently raised our Series A of $18 million led by Felicis with participation from BGV, Alven, HarbourVest, Techstars and notable GTM and PLG experts like Elena Verna, former CMO at Miro, Darius Contractor, CPO at Vendr, or Sahil Mansuri, CEO of Bravado.

MadKudu

SUMMARY

The Content Creator is responsible for conceptualizing and executing video content on all Mumu social channels with a specific focus on the Instagram, TikTok and Pinterest channel. If you are social media obsessed and spend your free time making TikToks, pinning inspo to Pinterest boards ,and discovering exciting and new trends, this role is for you! This role is based in downtown Los Angeles, and at this time the work schedule is partially work from home and some in-office time is required weekly. This schedule also includes weekends and evenings. Candidates must be within reasonable commuting distance of the Mumu HQ office in Los Angeles, CA. Please note that this is a temporary role.

CORE DUTIES

Video Content Creation

• Create elevated video content for TikTok, Instagram, & Mumu Weddings Social.
•  The ideal candidate must be experienced with taking video on video cameras as well as iphone
• Create and produce daily relevant and trending content
• Plan, execute and optimize Show Me Your Mumu’s TikTok. This includes filming, editing and caption writing. 
• Plan, execute and optimize SMYM’s IG reel content. This includes filming, editing, and caption writing. 
• Develop and maintain a regular daily/weekly TikTok content calendar
• Organize and lead try ons, IG takeovers, from a scheduling, filming and editing perspective.  
• Can easily create an aesthetic photo
• Responsible for creating flat lays, filler pictures for IG feed & rack photos. 
• Keep team updated with knowledge of social media algorithms and trends, especially video & reel focused
• Assist in the creation & execution of video ads for Instagram and TikTok 

Social Media Strategy and Admin 

• Running Instagram with the Social Media Manager and is expected to be the backup for the Social Media Manager for the main collection
• Posting on weekdays or weekends, answering dms, commenting on all tagged photos and gathering UGC
• Storyboard video concepts for mainline & bridal shoots, participate in weekly meetings and prepare ideas to present
• Generate Weekly reports on social engagement on Instagram, Pinterest & TikTok
• Work with graphic designers to gather assets they create to post on social
• Find and connect with new creators & influencers on Tik Tok and other emerging media platforms
• Manage Pinterest 
• Pin photos from main Instagram
• Re-pin and maintain Pinterest board and engaged followers
• Consistently think about new approaches on Pinterest while maintaining the brand and elevating the pieces
• Marketing / PR
• Attend events for PR team whether hosted by Mumu or guests
• Gather content 
• Network with guests
• Assist at events (pre/during/post)
• Other duties as assigned

QUALIFICATIONS 

• Experience in video creation & editing for social media
• Highly organized, resourceful, and dependable with excellent interpersonal skills 
• Professionally appropriate speaking & writing for social postings and email communication.
• Experience with Adobe Creative Suite
• Expert-level with Instagram, Pinterest, Twitter, TikTok publishing & Facebook.
• Intermediate to expert-level Proficiency in Google Suite, MS Office, Slack and has the ability to learn and implement new tools/systems
• Ability to multitask and work well to meet deadlines in a timely manner
• Candidate must be able to prioritize with a sense of urgency and be a team player

EDUCATION and/or EXPERIENCE

• Minimum 6 months of social media & content creation experience, in Fashion, Lifestyle and Beauty, preferred
• Experience in video creation & editing for social media
• Able to work and think independently as well as part of a team.
• Excellent follow-through and attention to detail

Show Me Your Mumu is an Equal Opportunity Employer. We consider for employment all qualified candidates without regard to race, color, age, religion, national origin, sex, gender, marital status, sexual orientation, protected veteran status, disability, or any other characteristic protected by law.

Show Me Your Mumu

SENIOR CONTENT MANAGER 

Landscape Management Network (LMN) is a leading provider of business management software designed to help landscaping contractors maximize profit with better planning. We’ve been revolutionizing the way contractors sell, service and innovate with their customers since 2009 and are on a mission to help landscaping companies succeed.

By trade, we’re a technology company, but if you ask anyone who works here, they’ll tell you our people are the core of who we are. We thrive on a “more human, less corporate” culture that is built around doing work that matters, winning as a team and celebrating success.

Why work at LMN?

Great Place to Work, Canada, Certified! 

LMN is designed by landscapers, for landscapers. We get to help amazing people every day build great businesses.

We support professional development and back this statement up with fun, interactive training, and development opportunities!

We have a fantastic Culture Committee dedicated specifically for Communications and Culture, with the goal of making sure ‘LMN’ is the best place you will ever work!

We value your feedback and do our best to incorporate your great ideas into our day-to-day operations.

You want to be part of a fun, fast-paced, collaborative team.

Competitive compensation and benefits package (based on education and experience).

If you are a passionate person that is looking for a role in Marketing at an established growth-minded Canadian software company, then this might be the right opportunity for you.

Summary of Position:

The Senior Content Manager is responsible for managing core components of our content strategy by building and developing cohesive narratives across multiple touchpoints—with the goal of brand awareness and revenue generation. The senior content manager will create content across multiple formats and write blog posts, case studies, eBooks, sales whitepapers, etc. The ideal candidate has experience developing digital content strategies, creating content distribution plans, and analyzing metrics to make informed decisions

What you will be doing day to day:

• Create and manage content strategies that move prospects through the buyer’s journey, from awareness to conversion
• Develop content across multiple formats— includes writing/editing long and short form copy (including case studies, blogs, eBooks, whitepapers, articles, infographics, ads, website copy, etc.) 
• Identify and monitor key KPIs to achieve OKRs; analyze data to identify trends and anticipate prospect needs
• Develop and drive digital content strategies across the website, blog and educational resources
• Conduct user research and apply to messaging strategies. Interview customers, users and prospects on a monthly basis to be constantly informed of their most pressing needs, challenges and language.
• Ensure overall content consistency across the organization (including tone of voice)
• Create and execute content distribution strategies across owned, paid and earned channels to expand reach
• Conduct competitor research including selling points, talk tracks, key messages, and determine how we can differentiate and stand out

About you:

• Ability to drive content strategy and writing high-quality content for digital channels– with metrics to prove results
• Expertise in SEO and proven success executing SEO driven content to increase traffic 
• Ability to influence marketing strategy and build business cases for investments
• Track record of developing and executing user-generated content strategies 
• Can-do attitude regardless of deadlines and occasional ambiguity + a growth-mindset
• Ability to work in a fast-paced environment on multiple projects, across multiple subject matters while adhering to strict deadlines
• Excellent communication skills, experience working in an agile marketing framework

Qualifications:

• Bachelor’s degree in Communications, Journalism, Creative Writing, Advertising, Marketing, or related field of study
• 8+ years’ managing and executing content strategies
• Experience developing content for digital channels
• Must be legally entitled to work in United States
• Must be legally entitled to travel between United States and Canada

Job Type:  Full-time, Permanent, 36 Hours/Week, EST, 4 Day Work Week, Competitive Annual Base Salary, Plus Commissions, Benefits, 50% Health Care Reimbursement, Vacation Accrued, Sick Credits, 401K Matching and more…

LMN (Landscape Management Network)

SENIOR CONTENT MANAGER 

Landscape Management Network (LMN) is a leading provider of business management software designed to help landscaping contractors maximize profit with better planning. We’ve been revolutionizing the way contractors sell, service and innovate with their customers since 2009 and are on a mission to help landscaping companies succeed.

By trade, we’re a technology company, but if you ask anyone who works here, they’ll tell you our people are the core of who we are. We thrive on a “more human, less corporate” culture that is built around doing work that matters, winning as a team and celebrating success.

Why work at LMN?

Great Place to Work, Canada, Certified! 

LMN is designed by landscapers, for landscapers. We get to help amazing people every day build great businesses.

We support professional development and back this statement up with fun, interactive training, and development opportunities!

We have a fantastic Culture Committee dedicated specifically for Communications and Culture, with the goal of making sure ‘LMN’ is the best place you will ever work!

We value your feedback and do our best to incorporate your great ideas into our day-to-day operations.

You want to be part of a fun, fast-paced, collaborative team.

Competitive compensation and benefits package (based on education and experience).

If you are a passionate person that is looking for a role in Marketing at an established growth-minded Canadian software company, then this might be the right opportunity for you.

Summary of Position:

The Senior Content Manager is responsible for managing core components of our content strategy by building and developing cohesive narratives across multiple touchpoints—with the goal of brand awareness and revenue generation. The senior content manager will create content across multiple formats and write blog posts, case studies, eBooks, sales whitepapers, etc. The ideal candidate has experience developing digital content strategies, creating content distribution plans, and analyzing metrics to make informed decisions

What you will be doing day to day:

• Create and manage content strategies that move prospects through the buyer’s journey, from awareness to conversion
• Develop content across multiple formats— includes writing/editing long and short form copy (including case studies, blogs, eBooks, whitepapers, articles, infographics, ads, website copy, etc.) 
• Identify and monitor key KPIs to achieve OKRs; analyze data to identify trends and anticipate prospect needs
• Develop and drive digital content strategies across the website, blog and educational resources
• Conduct user research and apply to messaging strategies. Interview customers, users and prospects on a monthly basis to be constantly informed of their most pressing needs, challenges and language.
• Ensure overall content consistency across the organization (including tone of voice)
• Create and execute content distribution strategies across owned, paid and earned channels to expand reach
• Conduct competitor research including selling points, talk tracks, key messages, and determine how we can differentiate and stand out

About you:

• Ability to drive content strategy and writing high-quality content for digital channels– with metrics to prove results
• Expertise in SEO and proven success executing SEO driven content to increase traffic 
• Ability to influence marketing strategy and build business cases for investments
• Track record of developing and executing user-generated content strategies 
• Can-do attitude regardless of deadlines and occasional ambiguity + a growth-mindset
• Ability to work in a fast-paced environment on multiple projects, across multiple subject matters while adhering to strict deadlines
• Excellent communication skills, experience working in an agile marketing framework

Qualifications:

• Bachelor’s degree in Communications, Journalism, Creative Writing, Advertising, Marketing, or related field of study
• 8+ years’ managing and executing content strategies
• Experience developing content for digital channels
• Must be legally entitled to work in United States
• Must be legally entitled to travel between United States and Canada

Job Type:  Full-time, Permanent, 36 Hours/Week, EST, 4 Day Work Week, Competitive Annual Base Salary, Plus Commissions, Benefits, 50% Health Care Reimbursement, Vacation Accrued, Sick Credits, 401K Matching and more…

LMN (Landscape Management Network)

SENIOR CONTENT MANAGER 

Landscape Management Network (LMN) is a leading provider of business management software designed to help landscaping contractors maximize profit with better planning. We’ve been revolutionizing the way contractors sell, service and innovate with their customers since 2009 and are on a mission to help landscaping companies succeed.

By trade, we’re a technology company, but if you ask anyone who works here, they’ll tell you our people are the core of who we are. We thrive on a “more human, less corporate” culture that is built around doing work that matters, winning as a team and celebrating success.

Why work at LMN?

Great Place to Work, Canada, Certified! 

LMN is designed by landscapers, for landscapers. We get to help amazing people every day build great businesses.

We support professional development and back this statement up with fun, interactive training, and development opportunities!

We have a fantastic Culture Committee dedicated specifically for Communications and Culture, with the goal of making sure ‘LMN’ is the best place you will ever work!

We value your feedback and do our best to incorporate your great ideas into our day-to-day operations.

You want to be part of a fun, fast-paced, collaborative team.

Competitive compensation and benefits package (based on education and experience).

If you are a passionate person that is looking for a role in Marketing at an established growth-minded Canadian software company, then this might be the right opportunity for you.

Summary of Position:

The Senior Content Manager is responsible for managing core components of our content strategy by building and developing cohesive narratives across multiple touchpoints—with the goal of brand awareness and revenue generation. The senior content manager will create content across multiple formats and write blog posts, case studies, eBooks, sales whitepapers, etc. The ideal candidate has experience developing digital content strategies, creating content distribution plans, and analyzing metrics to make informed decisions

What you will be doing day to day:

• Create and manage content strategies that move prospects through the buyer’s journey, from awareness to conversion
• Develop content across multiple formats— includes writing/editing long and short form copy (including case studies, blogs, eBooks, whitepapers, articles, infographics, ads, website copy, etc.) 
• Identify and monitor key KPIs to achieve OKRs; analyze data to identify trends and anticipate prospect needs
• Develop and drive digital content strategies across the website, blog and educational resources
• Conduct user research and apply to messaging strategies. Interview customers, users and prospects on a monthly basis to be constantly informed of their most pressing needs, challenges and language.
• Ensure overall content consistency across the organization (including tone of voice)
• Create and execute content distribution strategies across owned, paid and earned channels to expand reach
• Conduct competitor research including selling points, talk tracks, key messages, and determine how we can differentiate and stand out

About you:

• Ability to drive content strategy and writing high-quality content for digital channels– with metrics to prove results
• Expertise in SEO and proven success executing SEO driven content to increase traffic 
• Ability to influence marketing strategy and build business cases for investments
• Track record of developing and executing user-generated content strategies 
• Can-do attitude regardless of deadlines and occasional ambiguity + a growth-mindset
• Ability to work in a fast-paced environment on multiple projects, across multiple subject matters while adhering to strict deadlines
• Excellent communication skills, experience working in an agile marketing framework

Qualifications:

• Bachelor’s degree in Communications, Journalism, Creative Writing, Advertising, Marketing, or related field of study
• 8+ years’ managing and executing content strategies
• Experience developing content for digital channels
• Must be legally entitled to work in United States
• Must be legally entitled to travel between United States and Canada

Job Type:  Full-time, Permanent, 36 Hours/Week, EST, 4 Day Work Week, Competitive Annual Base Salary, Plus Commissions, Benefits, 50% Health Care Reimbursement, Vacation Accrued, Sick Credits, 401K Matching and more…

LMN (Landscape Management Network)

SENIOR CONTENT MANAGER 

Landscape Management Network (LMN) is a leading provider of business management software designed to help landscaping contractors maximize profit with better planning. We’ve been revolutionizing the way contractors sell, service and innovate with their customers since 2009 and are on a mission to help landscaping companies succeed.

By trade, we’re a technology company, but if you ask anyone who works here, they’ll tell you our people are the core of who we are. We thrive on a “more human, less corporate” culture that is built around doing work that matters, winning as a team and celebrating success.

Why work at LMN?

Great Place to Work, Canada, Certified! 

LMN is designed by landscapers, for landscapers. We get to help amazing people every day build great businesses.

We support professional development and back this statement up with fun, interactive training, and development opportunities!

We have a fantastic Culture Committee dedicated specifically for Communications and Culture, with the goal of making sure ‘LMN’ is the best place you will ever work!

We value your feedback and do our best to incorporate your great ideas into our day-to-day operations.

You want to be part of a fun, fast-paced, collaborative team.

Competitive compensation and benefits package (based on education and experience).

If you are a passionate person that is looking for a role in Marketing at an established growth-minded Canadian software company, then this might be the right opportunity for you.

Summary of Position:

The Senior Content Manager is responsible for managing core components of our content strategy by building and developing cohesive narratives across multiple touchpoints—with the goal of brand awareness and revenue generation. The senior content manager will create content across multiple formats and write blog posts, case studies, eBooks, sales whitepapers, etc. The ideal candidate has experience developing digital content strategies, creating content distribution plans, and analyzing metrics to make informed decisions

What you will be doing day to day:

• Create and manage content strategies that move prospects through the buyer’s journey, from awareness to conversion
• Develop content across multiple formats— includes writing/editing long and short form copy (including case studies, blogs, eBooks, whitepapers, articles, infographics, ads, website copy, etc.) 
• Identify and monitor key KPIs to achieve OKRs; analyze data to identify trends and anticipate prospect needs
• Develop and drive digital content strategies across the website, blog and educational resources
• Conduct user research and apply to messaging strategies. Interview customers, users and prospects on a monthly basis to be constantly informed of their most pressing needs, challenges and language.
• Ensure overall content consistency across the organization (including tone of voice)
• Create and execute content distribution strategies across owned, paid and earned channels to expand reach
• Conduct competitor research including selling points, talk tracks, key messages, and determine how we can differentiate and stand out

About you:

• Ability to drive content strategy and writing high-quality content for digital channels– with metrics to prove results
• Expertise in SEO and proven success executing SEO driven content to increase traffic 
• Ability to influence marketing strategy and build business cases for investments
• Track record of developing and executing user-generated content strategies 
• Can-do attitude regardless of deadlines and occasional ambiguity + a growth-mindset
• Ability to work in a fast-paced environment on multiple projects, across multiple subject matters while adhering to strict deadlines
• Excellent communication skills, experience working in an agile marketing framework

Qualifications:

• Bachelor’s degree in Communications, Journalism, Creative Writing, Advertising, Marketing, or related field of study
• 8+ years’ managing and executing content strategies
• Experience developing content for digital channels
• Must be legally entitled to work in United States
• Must be legally entitled to travel between United States and Canada

Job Type:  Full-time, Permanent, 36 Hours/Week, EST, 4 Day Work Week, Competitive Annual Base Salary, Plus Commissions, Benefits, 50% Health Care Reimbursement, Vacation Accrued, Sick Credits, 401K Matching and more…

LMN (Landscape Management Network)

About the Role

Typhur is hiring a skilled Content and Social Media Manager with a passion for creating compelling content and an eye for aesthetics. As the Content and Social Media Manager, you will be responsible for developing and executing social media strategies, creating and curating engaging content, and managing social media content across a variety of social platforms to cultivate and deepen those relationships, with the ability to moderate online and offline conversations with our community. This position reports to the Head of Marketing and you will work closely with the marketing team to ensure consistent branding across all channels.

Our ideal candidate will have some experience in content creation, food styling, videography and photography. This is an exciting opportunity for a highly-collaborative and creative storyteller who is passionate about food, cooking, and smart kitchen appliances.

Ultimately, you should be able to act as the face and voice of our brand and manage all community communications and content.

Key Responsibilities

• Develop social media strategies and content plans to engage, maintain, and grow the community across owned social and crowdfunding platforms, including managing a robust content calendar through Hootsuite.
• Own Typhur’s social media channels, including but not limited to Facebook, Instagram, Twitter, Tiktok, Youtube, and Pinterest, and identify opportunities with current and emerging social media platforms.
• Engage directly with customers, influencers and ambassadors, facilitating meaningful and authentic two-way communication and responding to questions, comments, and requests. Manage our influencer and ambassador program and UGC assets creation.
• Create and curate engaging content for all social media channels, including Facebook, Twitter, Instagram, and TikTok.
• Create high-quality, visually appealing content for social media, website, and other marketing channels, including photography and videography.
• Edit and post-process photos and videos to ensure consistency and quality.
• Collaborate with chefs, food stylists, and other team members to develop visually stunning food content.
• Develop and maintain a content calendar, ensuring content is planned and scheduled in advance.
• Work closely with the marketing team to ensure consistency in branding across all channels.
• Stay up-to-date with social media trends and best practices, continuously improving content and strategies, and advise internal teams on industry best practices.
• Share feedback and insights from our community that can inform our overall product, marketing, and customer engagement strategies. Identify, evaluate, and report performance KPIs with a strong understanding of which measurements align with business goals.
• Work closely with product design to understand the details of new features/content and partner with content creation resources to ensure effective communication with consumers.

Requirements

• 3+ years experience in managing social media and communities, and digital marketing.
• Bachelor’s Degree in Marketing, PR, Communications or related field, or equivalent experience.
• Deep knowledge of the social media landscape and functionality of social platforms, including Facebook, Instagram, TikTok, and YouTube, and other emerging platforms.
• Understanding of social media metrics – ability to collect, analyze, and use social data to inform decision making to increase the effectiveness of social media campaigns.
• Proficient in Adobe Creative Suite, including Photoshop, Lightroom, and Premiere Pro.
• Ability to create visually stunning content, with a strong eye for detail and aesthetics.
• Proficiency in social listening tools is a plus.
• Hyper-organized and detail-oriented. Excellent written and verbal communication, as well as copywriting skills.
• Motivated self-starter who is adaptable to changing priorities and able to manage multiple projects and responsibilities in a fast-paced environment.
• Highly-collaborative with teams and partners.
• Passionate about food and cooking.
• Experience in e-commerce/B2C business is a plus.

Benefits

Our Appetizers

• Hybrid/flexible work

• Flexible PTO

• Generous core benefits

• 401k matching

• An engaging, food-filled work environment with a creative team of culinary enthusiasts

Typhur

Company Description

As the global leader in health and wellness innovation since 1935, GNC motivates people to reach their goals with the most trusted and exciting selection of products in the industry.

As #TeamGNC, we work hard to ensure that our consumers come first. We are always cultivating and collaborating on new ideas to bring innovative solutions to the forefront and testing new solutions to translate goals into action. Our team members are advocates for change and innovation.

There is no greater gift than good health and no greater satisfaction than helping others to achieve it. Be a part of helping others to Live Well!

Job Description

Responsible for developing and executing the content strategy aligned with GNC’s brand vision, business objectives, and most of all, the consumer needs. They will connect the dots to craft a story throughout the various touchpoints across the web and digital channels to educate and engage throughout the consumer journey.

Produce a content strategy that aligns with identified brand audiences across all digital formats- Web & App Content, Editorial, Social Media, Video, Email, etc.

Create and maintain editorial calendar, style guides, and consistent messaging throughout marketing channels.

Look for opportunities to tell stories leveraging our in-house experts, customers, influencers, and engaged audiences and pull through the various channels and platforms.

Conduct content audits as well as gap analyses to identify areas for opportunity that can be translated across all digital formats as necessary.

Work cross functionally with science and nutrition teams, Ecommerce, and marketing channel owners and planning stakeholders to craft the larger strategy and content calendar.

Work with planning and creative teams through workstreams to bring content to life for various channels as well as individual creators, trainers and other experts within the industry.

Work closely with SEO team for keyword analysis and ensure all content is developed and optimized for search across web, YouTube, Pinterest, etc.

Partner with merchant, legal, science, brand and other internal to ensure all regulatory standards and requirements are met.

Ensure content is universally original, authentic, informative, on brand, relevant, and SEO friendly.

Continually test and optimize content experiences throughout channels and audience segments.

Curate and maintain content for optimizations, updates, accuracy and performance.

Qualifications

Bachelor’s Degree in Business, Marketing, Communications, or related field

8+ years related experience

Advanced degree (Master’s) preferred

Deep understanding of marketing digital channels and how consumers consume content across them- specifically social media, blogs, Ecommerce and email

Ability to create content throughout various digital channels and comfortable being featured on camera and within the content a huge plus!

Has existing relationships with individual creators or understands how to create these relationships

Experience in wellness, nutrition industry a plus

Ability to lead a cross functional team and bring everyone together in support of an overall strategy

High degree of proficiency across content management systems & Internet applications

Strong analytical, prioritizing, interpersonal, problem-solving, presentation, project management (from conception to completion), & planning skills

Strong verbal and written communication skills (including analysis, interpretation, & reasoning)

Ability to develop and maintain collaborative relationships with peers and colleagues across the organization, as well as, internal and external clients

Ability to work well autonomously and within a team in a fast-paced and deadline-oriented environment.

Ability to work with and influence peers and senior management

Self-motivated with critical attention to detail and deadlines

Additional Information

All your information will be kept confidential according to EEO guidelines.

GNC Holdings LLC is an Equal Opportunity Employer

GNC

GHOST is disrupting the sports nutrition industry by creating a lifestyle movement that includes transparent innovative products, immersive content, global distribution, key influencer partnerships and collaborations with the world’s leading flavor brands. We are always challenging ourselves to think outside the box and serve our fans and customers better, and we’re excited to find a new fam member to bring processes and fresh ideas to the table.

We’re adding Digital Content Manager to our Chicago office* who will be responsible for the creation of original content for a variety of marketing campaigns and forums that will execute GHOST’s product launches, promotions, and campaigns on brand e-comm channels such as the website, app, blog and email. You will work collaboratively with the creative, brand, content, and social teams to ensure brand messaging and content are on target and consistent across channels. Manage the deployment of creative content, from ideation throughout execution to launch, to ultimately ensure the timely on target execution of omni-channel campaigns. The key objective of this role will be to optimize and maintain the overarching user experience on GHOST branded channels to ultimately drive sales and loyalty across GHOST DTC channels.

*This position is based onsite working from our Chicago office – please do not apply if you are not in Chicago/Chicago area or willing to relocate here.

The Deets:

• Responsible for leading day-to-day e-comm and marketing efforts to drive sales, retention, and brand loyalty within our DTC website, app, and email programs
• Ideating and creating engaging, on brand, educational, and original content to be used across GHOST e-commerce platforms including web, amazon, email, media, and blog, ensuring deliverables are deployed on time and on target
• Create and manage a rolling 12-month content calendar to align with brand plan for DTC channels, presenting specific details around all-types of content and their placements, aligning with strategic all-company marketing initiatives
• Drive continuous improvement of the site and app by continually refreshing content, functionality, and optimizing the customer experience
• Partner closely with SEO team to ensure content is optimized for the client experience and site performance
• Develop a positive customer journey on GHOST owned channels and drive audience growth by building and engaging our customer database with branded & unbranded content
• Own weekly blog content generation, including the development of visuals and written content
• Own recommendations during project kickoff and briefing process to inform the type of original content, functionality, and features needed for e-comm channels to facilitate high-performing launch and product campaigns
• Identify new communication channels that provide a deeper connection between the brand and customer, ultimately leading to a better customer experience
• Continually enhance consumer touchpoints, ensuring consistency of brand voice & tone while supporting e-comm initiatives.
• Oversee the tri-weekly GHOST brand-email marketing flows and manage the creation of content for net-new and triggered emails
• Test, schedule, preview, and deploy website, email, and app content, ensuring accuracy at each step
• Collaborate on defined KPIs, collect results, analyze performance, develop key actions, and communicate to cross-functional teams to optimize content-marketing strategies
• Track the competitive set & sports nutrition landscape to gain an in-depth awareness and understanding of the content trends, site experiences, and storytelling, cultivating new content ideas and innovative content formats
• Identify opportunities and seek new initiatives to maximize sales by leveraging customer behavior onsite, site performance trends, and asset engagement analytics.

You have:

• 4+ years of digital content experience including managing websites, blog posts, emails, and crafting compelling content to drive awareness, conversion, and loyalty
• Bachelor’s degree in business, communications, or related field of study required
• Experience working with a fitness/health CPG brand and a strong understanding of brand identity preferred
• Strong problem-solving skills
• Meticulous attention to detail
• Excellent written and verbal communication skills
• Experience leveraging content management systems
• Experience with Shopify
• Experience with project management
• Start Up Experience preferred

At GHOST we are building the brand we all wish existed. This mindset drives every important decision the team makes, from how we create new products, to how we market and interact, and most definitely how we build our team. We hire on work ethic, passion and culture fit. You cannot replace a vibe.

GHOST

Content Manager/ Content Lead

eCommerce Retail

£45k – £55k + Package

Greater Manchester, Hybrid working (2 days in the office)

The brand:

• Huge consumer brand – Highstreet brand name
• £multi-million+ turnover business, with continued growth
• Continued investment (people, technology and resource) – multi-million investment
• Award winning! FANTASTIC reputation!
• Hybrid working (2 days per week)

Key responsibilities include:

• Define and delivery the brands multi-channel content strategy, ensuring brand consistency with innovative and impactful content that customers love. Using content to tell a story..
• Ensuring content drives brand perception, awareness and engagement, which will then support the brands customer retention and ultimately sales.
• Multi-Channel content plan across, Website/ Social Media/ PR and Video. Supported by the in house Creative team (Asset creation).
• Supporting the Content Team; content marketing strategy, content calendar plan, performance and optimisation,using data to evolve strategy and future plans.
• Work with the wider marketing team; Digital/ Performance marketing, SEO, Brand and Marketing and CRM. As well as their in house Creative team.

Ideal candidate will have the following skills and experiences:

• Experienced Content Manager, previous experience managing a content strategy / content calendar, as well as people management experience.
• Previous cross channel content campaigns, working wider Digital, Creative and Brand teams.
• Ideally Ecommerce retail experience.
• Strong influencer and people management experience. Confident in idea sharing and creative thought.
• Ideally 5 years+ in a content role, with 3+ years in a Senior/ Leadership role

Better Placed Ltd