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As the Marketing Manager, you will oversee the planning, management, and measurement of marketing strategies, functions, and initiatives within the Anderson Marketing Department. This position will work across two brands: Anderson Business Advisors and Infinity Investing.

You will be responsible for planning and executing a wide variety of core marketing programs; fueling inbound marketing strategies with rich, meaningful content, highlighting best-in-class research, thought leadership, and innovation; collaborating internally to identify new programs that help meet our business goals; and will provide key implementation support for other marketing team members.

The best fit for this role will have experience developing and implementing a cohesive marketing strategy across multiple channels to ensure a pipeline of relevant, timely, and engaging content that strengthens our brand and clearly articulates our value proposition for our customers and prospects for B2B and B2C audiences.

The right person will be driven, experienced across a wide variety of marketing tactics, self-motivated, and excited about joining a dynamic organization that has experienced tremendous organizational and revenue growth over the last two years. This is a great opportunity for the right marketer to build experience driving growth in the financial and asset protection category for a mid-market organization.

Objectives:

  • Drive the development and execution of the company’s digital marketing campaigns to support company objectives around lead generation and brand awareness.
  • Translate growth initiatives from internal clients and stakeholders into projects ready for the marketing team.
  • Identify, prioritize, and develop new marketing strategies utilizing traditional and digital spaces that include website, SEO, content marketing, social media, email, earned media, video, research, and analytics.
  • Support the development of the company’s marketing strategy and activation plan for key communications to target audiences as well as leadership, team members, partners, clients, and employees, across various industry touchpoints.

Job Duties and Responsibilities:

  • Develop and manage strategic long-term marketing campaigns that reach and resonate with Anderson’s targeted audiences utilizing a diversified marketing mix that supports organizational company priorities as well as quarterly and annual KPIs.
  • Lead and manage projects surrounding marketing initiatives with internal and external clients as well as manage ongoing account management with vendors and consultants.
  • Leverage customer and competitor research and business analytics to prioritize campaign development and content creation based on opportunity size and audience relevance.
  • Develop SOPs (standard operating procedures) and continuously optimize them by identifying, designing, and implementing ongoing program process improvement.

Experience & Skill-Set:

  • The ideal candidate is equal parts strategic thinker, agile problem-solver, innovative self-starter, and collaborative team member
  • Strong communication, leadership, organizing, and project management skills are a must.
  • Superior analytical skills; ability to synthesize and interpret data to build meaningful conclusions and recommended actions to the marketing team and stakeholders.
  • Excellent writing skills and functional understanding of PR, social content creation, SEO, content marketing, and customer sales cycle.
  • Experience managing effective creative development to tell a story using words, images, and audio, and an understanding of how to create content that draws an audience.
  • Capable of organizing and managing complicated projects with numerous stakeholders
  • Up to speed with current and online marketing techniques and best practices.
  • Thorough knowledge of web analytics (e.g. Google Analytics, WebTrends, etc.) and Google Adwords.
  • Thorough knowledge of the social media landscape, leading channels, tools, and measurement.
  • Must be authorized to work in the US; we are not currently sponsoring visas

Education and Experience Requirements:

  • Bachelor’s or master’s degree in marketing or a related field
  • 5-8+ years in digital marketing with experience in B2B and B2C marketing
  • A self-starter with strong project management skills and accountability
  • At least five years managing marketing teams within a mid-sized company or agency
  • Experience using and reporting out of CMS and CRMs such as HubSpot and Salesforce
  • Experience working in tax and asset protection, personal finance, real estate, and stock investing is a plus
  • Demonstrable experience leading and managing content marketing, demand-gen, SEO/SEM, marketing database, email, social media, and advertising campaigns
  • Accuracy of work as well as exceptional verbal and written communication in English
  • Working experience in Google Suite, WordPress Divi, Google Analytics, Google AdWords, Google Data Studio, Agorapulse, Chatbots, Email Management Platforms, and business intelligence software (i.e. Power BI, Tableau)
  • Strong sense of website and graphic design
  • Ability to multitask, prioritize, and manage time effectively
  • Motivated and dependable team player
  • Experience in optimizing the customer journey, landing pages, and user funnels
  • Experience with A/B and multivariate experiments

About Anderson

Serving investors and small business owners nationally since 1997, Anderson Business Advisors is the nation’s premier asset protection and tax planning firm. With a focus on providing excellent service, Anderson Business Advisors brings attorneys, CPAs, and other professionals under one roof to empower our clients to protect themselves and their investments from the growing legal and tax threats of an increasingly complex world.

Anderson Business Advisors is an award-winning workplace — voted Top Places to Work in 2020, 2021, 2022 and 2023 by the Las Vegas Business Review Journal, as well as Intuit’s Firm of the Future award in 2020. Anderson Business Advisors is growing at a phenomenal rate and we owe this success to our dynamic team, our commitment to excellent service, and our valued clients.

At Anderson Business Advisors, we’re looking for friendly, driven, and passionate individuals to help us continue our mission as we empower investors and business owners to preserve and protect their wealth, find financial freedom, and create a legacy for their loved ones and communities.

We support our team with ongoing training and professional development while providing internal advancement opportunities for driven team members who want to grow within Anderson as they succeed professionally and personally.

Anderson Advisors offers robust benefits including:

  • Hybrid work schedule working remotely and in-office
  • Robust onboarding program to ensure new employees are knowledgeable about all aspects of the organization, its services, and products
  • Medical, Dental, Vision, and Short-term disability are all provided at no cost to each employee. Employee-paid health insurance starts at the beginning of next month after hire.
  • 401(k) plan that is matched at 4% after 3 months of employment
  • 16 days of PTO in the 1st year, 21 days of PTO after 1 year of employment
  • In addition to PTO, Anderson offers 7 paid company holidays per year
  • Family Leave (FMLA)
  • $35 monthly gym membership

A full background check, drug screen, internet, and social media search are required for employment.

Anderson is an EEO employer as defined by the EEOC.

Anderson Business Advisors

As the Marketing Manager, you will oversee the planning, management, and measurement of marketing strategies, functions, and initiatives within the Anderson Marketing Department. This position will work across two brands: Anderson Business Advisors and Infinity Investing.

You will be responsible for planning and executing a wide variety of core marketing programs; fueling inbound marketing strategies with rich, meaningful content, highlighting best-in-class research, thought leadership, and innovation; collaborating internally to identify new programs that help meet our business goals; and will provide key implementation support for other marketing team members.

The best fit for this role will have experience developing and implementing a cohesive marketing strategy across multiple channels to ensure a pipeline of relevant, timely, and engaging content that strengthens our brand and clearly articulates our value proposition for our customers and prospects for B2B and B2C audiences.

The right person will be driven, experienced across a wide variety of marketing tactics, self-motivated, and excited about joining a dynamic organization that has experienced tremendous organizational and revenue growth over the last two years. This is a great opportunity for the right marketer to build experience driving growth in the financial and asset protection category for a mid-market organization.

Objectives:

  • Drive the development and execution of the company’s digital marketing campaigns to support company objectives around lead generation and brand awareness.
  • Translate growth initiatives from internal clients and stakeholders into projects ready for the marketing team.
  • Identify, prioritize, and develop new marketing strategies utilizing traditional and digital spaces that include website, SEO, content marketing, social media, email, earned media, video, research, and analytics.
  • Support the development of the company’s marketing strategy and activation plan for key communications to target audiences as well as leadership, team members, partners, clients, and employees, across various industry touchpoints.

Job Duties and Responsibilities:

  • Develop and manage strategic long-term marketing campaigns that reach and resonate with Anderson’s targeted audiences utilizing a diversified marketing mix that supports organizational company priorities as well as quarterly and annual KPIs.
  • Lead and manage projects surrounding marketing initiatives with internal and external clients as well as manage ongoing account management with vendors and consultants.
  • Leverage customer and competitor research and business analytics to prioritize campaign development and content creation based on opportunity size and audience relevance.
  • Develop SOPs (standard operating procedures) and continuously optimize them by identifying, designing, and implementing ongoing program process improvement.

Experience & Skill-Set:

  • The ideal candidate is equal parts strategic thinker, agile problem-solver, innovative self-starter, and collaborative team member
  • Strong communication, leadership, organizing, and project management skills are a must.
  • Superior analytical skills; ability to synthesize and interpret data to build meaningful conclusions and recommended actions to the marketing team and stakeholders.
  • Excellent writing skills and functional understanding of PR, social content creation, SEO, content marketing, and customer sales cycle.
  • Experience managing effective creative development to tell a story using words, images, and audio, and an understanding of how to create content that draws an audience.
  • Capable of organizing and managing complicated projects with numerous stakeholders
  • Up to speed with current and online marketing techniques and best practices.
  • Thorough knowledge of web analytics (e.g. Google Analytics, WebTrends, etc.) and Google Adwords.
  • Thorough knowledge of the social media landscape, leading channels, tools, and measurement.
  • Must be authorized to work in the US; we are not currently sponsoring visas

Education and Experience Requirements:

  • Bachelor’s or master’s degree in marketing or a related field
  • 5-8+ years in digital marketing with experience in B2B and B2C marketing
  • A self-starter with strong project management skills and accountability
  • At least five years managing marketing teams within a mid-sized company or agency
  • Experience using and reporting out of CMS and CRMs such as HubSpot and Salesforce
  • Experience working in tax and asset protection, personal finance, real estate, and stock investing is a plus
  • Demonstrable experience leading and managing content marketing, demand-gen, SEO/SEM, marketing database, email, social media, and advertising campaigns
  • Accuracy of work as well as exceptional verbal and written communication in English
  • Working experience in Google Suite, WordPress Divi, Google Analytics, Google AdWords, Google Data Studio, Agorapulse, Chatbots, Email Management Platforms, and business intelligence software (i.e. Power BI, Tableau)
  • Strong sense of website and graphic design
  • Ability to multitask, prioritize, and manage time effectively
  • Motivated and dependable team player
  • Experience in optimizing the customer journey, landing pages, and user funnels
  • Experience with A/B and multivariate experiments

About Anderson

Serving investors and small business owners nationally since 1997, Anderson Business Advisors is the nation’s premier asset protection and tax planning firm. With a focus on providing excellent service, Anderson Business Advisors brings attorneys, CPAs, and other professionals under one roof to empower our clients to protect themselves and their investments from the growing legal and tax threats of an increasingly complex world.

Anderson Business Advisors is an award-winning workplace — voted Top Places to Work in 2020, 2021, 2022 and 2023 by the Las Vegas Business Review Journal, as well as Intuit’s Firm of the Future award in 2020. Anderson Business Advisors is growing at a phenomenal rate and we owe this success to our dynamic team, our commitment to excellent service, and our valued clients.

At Anderson Business Advisors, we’re looking for friendly, driven, and passionate individuals to help us continue our mission as we empower investors and business owners to preserve and protect their wealth, find financial freedom, and create a legacy for their loved ones and communities.

We support our team with ongoing training and professional development while providing internal advancement opportunities for driven team members who want to grow within Anderson as they succeed professionally and personally.

Anderson Advisors offers robust benefits including:

  • Hybrid work schedule working remotely and in-office
  • Robust onboarding program to ensure new employees are knowledgeable about all aspects of the organization, its services, and products
  • Medical, Dental, Vision, and Short-term disability are all provided at no cost to each employee. Employee-paid health insurance starts at the beginning of next month after hire.
  • 401(k) plan that is matched at 4% after 3 months of employment
  • 16 days of PTO in the 1st year, 21 days of PTO after 1 year of employment
  • In addition to PTO, Anderson offers 7 paid company holidays per year
  • Family Leave (FMLA)
  • $35 monthly gym membership

A full background check, drug screen, internet, and social media search are required for employment.

Anderson is an EEO employer as defined by the EEOC.

Anderson Business Advisors

Avery Dennison is seeking a Digital Marketing Manager to join the Materials Group organization. This role is aligned with the Graphics Solutions Division. This role will help develop, execute, and measure online marketing initiatives, as well as support offline programs where appropriate. This is an exciting opportunity for an individual to be involved in all aspects of digital marketing that drive awareness, acquisition, and retention. The Digital Marketing Manager plays a key role as a subject matter expert and leader for marketing automation. The position is heavily involved in planning, implementation, and production support.

Key responsibilities:

  • Develop a digital roadmap and strategy to lead the division to more automated and digitally centric processes
  • Initiate and lead integrated marketing programs in collaboration with the Marketing team that support marketing goals and objectives.
  • Build, execute, and manage integrated digital marketing campaigns using Act-On and SalesForce by developing workflows, landing pages and coordination with social media.
  • Identify appropriate metrics and provide performance tracking across channels against established benchmarks, budget, and goals.
  • Recommend online and offline strategies and tactics that will drive performance and assure campaign efficiency while maintaining brand integrity including SEO strategies.
  • Coordinate all aspects of analytics and reporting, ensuring the appropriate metrics are tracked across channels and measuring ROI across programs.
  • Build positive relationships with business functions to understand business challenges and collaborate on possible solutions.
  • Provide strategic functional and technical insight with respect to salesforce.com and provide expertise on integrating with other enterprise systems.
  • Interact closely with the IT team to translate functional designs into technical designs and results.

Qualifications

Minimum Requirements:

  • Bachelor’s degree in Marketing, Business, Communications or related business field.
  • 5+ years of relevant experience in internet-based marketing with B2B experience preferred.
  • Experience managing direct reports.
  • Experience in leading or contributing to the development of integrated marketing plans.
  • Outstanding communication skills, both written and oral, as well as strong presentation skills.
  • Strong understanding of marketing automation (experience with Act-On strongly preferred), email marketing, CMS (AEM), CRM system (Salesforce.com), and social media platforms experience with web analytics measurement and reporting and a strong understanding of Google Analytics. Solid understanding of applicable AI.
  • Extensive experience interpreting user needs and writing or editing functional specifications for new systems, systems changes or system improvements.
  • Technical and functional experience with Salesforce.com application capabilities including Campaign, Contact, Account, Lead, Opportunity Management, Forecasting and Partner Management.
  • Demonstrated ability to effectively work both independently and within cross functional project teams that span multiple time-zones.

Strong project management and organization skills

Additional Information

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status. EEOE/M/F/Vet/Disabled. All your information will be kept confidential according to EEO guidelines.

If you require accommodations to view or apply for a job, alternative methods are available to submit an application. Please contact (440)534-6000 [email protected] to discuss reasonable accommodations.

Avery Dennison

$$$

Job Title: Marketing Coordinator

Employment Type: Full-Time

Experience Level: 0-2 Years

This is a contract to hire role based in Golden, Colorado (Onsite)

Company Overview:

We are a dynamic and innovative Water Quality and Testing company dedicated to bringing clean water and energy to the world. We are seeking a motivated and creative Marketing Coordinator to join our growing team. If you are passionate about digital marketing, have a knack for SEM, PPC, and SEO, and are proficient in Adobe Suite, this could be the perfect opportunity for you to kickstart your marketing career.

Job Summary:

As a Marketing Coordinator, you will play a crucial role in supporting the marketing team’s efforts to increase brand visibility, drive website traffic, and generate leads. This entry-level position is ideal for recent graduates or individuals with up to two years of marketing experience looking to develop their skills in digital marketing.

Key Responsibilities:

  1. Search Engine Marketing (SEM): Assist in creating, optimizing, and managing pay-per-click (PPC) advertising campaigns on platforms such as Google Ads and Bing Ads to increase online visibility and drive qualified traffic.
  2. Search Engine Optimization (SEO): Collaborate with the SEO team to perform keyword research, optimize website content, and implement on-page and off-page SEO strategies to improve organic search rankings.
  3. Digital Advertising: Support the development and execution of digital advertising campaigns, including display ads, social media advertising, and remarketing efforts.
  4. Content Creation: Collaborate with the content team to create engaging and relevant content for various digital marketing channels, including blog posts, social media updates, and email campaigns.
  5. Data Analysis: Monitor and analyze marketing campaign performance using analytics tools, providing insights and recommendations for improvement.
  6. Adobe Suite: Utilize Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.) for graphic design tasks, including the creation of marketing collateral, banners, and promotional materials.
  7. Reporting: Prepare regular reports on marketing campaign performance and present findings to the marketing team, highlighting key metrics and areas for improvement.
  8. Competitive Research: Stay up-to-date with industry trends and competitor activities to identify opportunities for differentiation and growth.

Qualifications:

  • Bachelor’s degree in Marketing, Advertising, Business, or a related field.
  • 0-2 years of experience in marketing or a related role.
  • Proficiency in SEM, PPC, and SEO best practices.
  • Strong working knowledge of Adobe Suite (Photoshop, Illustrator, InDesign).
  • Excellent written and verbal communication skills.
  • Analytical mindset with the ability to interpret data and draw meaningful conclusions.
  • Highly organized and detail-oriented.
  • Self-motivated and eager to learn in a fast-paced environment.

Why Join

  • Opportunity to gain valuable experience in digital marketing.
  • Collaborative and supportive team environment.
  • Competitive salary and benefits package.
  • Ongoing professional development and growth opportunities.
  • Chance to contribute to a growing company with a strong mission.

Robert Half

$$$

Position Overview:

As a Senior Brand Manager in the music industry, you will play a pivotal role in developing and executing strategic brand initiatives for artists, music labels, or entertainment companies. You will be responsible for creating and enhancing the brand identity, image, and market positioning of the musical entities you work with. This role requires a deep understanding of music trends, consumer behavior, and marketing strategies to effectively promote artists and their music.

Key Responsibilities:

1. Brand Strategy Development:

  – Develop comprehensive brand strategies that align with the artist’s or label’s vision, values, and target audience.

  – Collaborate with cross-functional teams to establish long-term brand goals and short-term objectives.

2. Brand Identity and Messaging:

  – Define and refine the brand’s visual and tonal identity, ensuring consistency across all touchpoints.

  – Craft compelling brand narratives and messaging that resonate with the audience and differentiate the artist/label in the market.

3. Marketing Campaigns:

  – Plan, execute, and oversee marketing campaigns that promote new music releases, tours, events, and merchandise.

  – Leverage various channels such as social media, digital platforms, traditional media, and partnerships to maximize campaign reach and impact.

4. Audience Engagement:

  – Identify and analyze the target audience’s preferences, behaviors, and trends to tailor marketing strategies effectively.

  – Foster a strong emotional connection between the audience and the artist/label through innovative engagement initiatives.

5. Partnerships and Collaborations:

  – Identify potential brand partnerships, collaborations, and sponsorships that align with the label’s image and values.

  – Negotiate and manage partnerships to create mutually beneficial opportunities.

6. Market Research:

  – Stay updated on music industry trends, competitive landscape, and emerging technologies to drive informed decision-making.

  – Conduct market research to identify growth opportunities and adapt strategies accordingly.

7. Budget Management:

  – Develop and manage budgets for marketing and branding initiatives, ensuring efficient allocation of resources to achieve desired outcomes.

8. Performance Analysis:

  – Monitor and analyze the effectiveness of branding and marketing initiatives using relevant metrics and KPIs.

  – Continuously refine strategies based on data insights to improve results.

Qualifications and Requirements:

– Bachelor’s degree in Marketing, Business, Music Business, or a related field (Master’s degree preferred).

– Minimum of 5-7 years of experience in brand management, marketing, or related roles within the music or entertainment industry.

– Strong passion for music and a solid understanding of music trends, genres, and consumer behavior.

– Proven track record of developing and executing successful brand strategies and marketing campaigns.

– Exceptional communication skills, both written and verbal, with the ability to craft compelling narratives.

– Proficiency in using digital marketing tools, social media platforms, and analytics tools.

– Leadership experience with the ability to manage and inspire a team.

– Strategic thinker with creative problem-solving skills and the ability to adapt to changing market dynamics.

– Strong negotiation, project management, and organizational skills.

– Adept at working in a fast-paced, dynamic environment.

Gator Co. – Gator Cases, Cableworks, Frameworks, Rackworks, Levy’s Music Accessories

Director of Product Marketing

Cync Software is looking for a Director of product marketing to join our Cync Software team to own and drive go-to-marketing initiatives and launches for our Cync Software Commercial Lending Software offerings. In this role, you will closely work with product management, sales, and advocacy to champion Cync Commercial lending Software Applications. This role will be a great fit for product marketers who can thrive in dynamic environments, are data-driven and eager to jump-in and get things done.

At Cync, we place value in our office culture – the relationships and collaboration it builds, and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Cync can create a work-life harmony that best fits them.

What You’ll Do:

  • Take a lead role in creating compelling, differentiated messaging and positioning for Cync Software Commercial Lending offerings.
  • Leverage your banking, fintech and marketing expertise to create compelling content and assets that help our customer learn and choose Cync software solutions for their Commercial lending software needs.
  • Develop assets, training and content that communicates the value proposition of Cync Software value proposition to the sales teams and enables them to win in the industry
  • Work with product and marketing operations to measure success of product-led growth programs and feed those learnings into new launches and campaigns
  • As the Director of Product Marketing Manager, you will be responsible for identifying potential customers and all aspects of marketing within our brand guidelines such as: literature, trade show support, campaign designs, social media, videos, etc. You will help examine the needs, wants, and purchasing patterns of our audience as well as keep an eye on how competitors present themselves.
  • You will act as a point of contact, a source of information, and a go-between for multiple departments to convey information quickly and accurately to deliver campaigns in a timely manner for instant analysis.
  • You will create and refine marketing lists for e-mail campaigns and generate leads through social media. As a result, you will be responsible for supplying the sales team with possible leads or for making presentations to groups that could be a good match for the brand

Qualifications

  • 5+ years of product marketing, product management focused roles in B2B tech that demonstrates a comprehensive understanding of product marketing and all of their strategic components
  • Excellent written, verbal, and visual communication skills with a passion for storytelling
  • Strong understanding of pipeline generation activities with the ability to work with demand generation teams and plan campaigns
  • Cloud software familiarity – Salesforce, ZoomInfo, LinkedIn, Vimeo, and e-mail automation software
  • Creativity – Understanding of how creative brainstorming and collaboration leads to exciting cross-media campaigns that grab attention and generate sales leads by creating paths to conversion
  • Fintech – a passion for Fintech and reinventing the banking industry with a willingness to understand the value of Cync Software products and how it dramatically improves the workflow of the end-user
  • It’s preferred that this candidate have experience in banking, financial services or fintech

Cync Software

POSITION SUMMARY

The Platform Review Marketing Manager is responsible for the analysis, innovation, organization, and performance of all marketing strategies for Cardone Ventures’ platforming clients. This individual plays a crucial role by aligning that strategy with the ever-evolving needs of the independent businesses we support. The role is highly collaborative, is client-facing, and requires a high level of experience and understanding across all marketing functions. This individual should be an A-team player with an exceptionally high belief and sharp business acumen to exceed goals.

ABOUT CARDONE VENTURES

Our mission is to help business owners achieve their personal, professional, and financial goals through the growth of their businesses. We work in dozens of verticals and provide strategic business guidance through courses, live events, partnerships, and investments. Our core values are the backbone of our business and guide our hiring process: we are inspirational, disciplined, accountable, transparent, aligned, and results oriented. This company operates nationally and is growing by the day.

OBJECTIVES

  • Develop strategic assessments on media, design, copy, search engine, email marketing, social media, and paid search capabilities, among other functions within digital and traditional media marketing
  • Work collaboratively with cross-functional teams, including Business Account Managers, the internal CRM team, and Finance Managers, to develop a comprehensive 10X360 Platform Review
  • Consult with clients to determine their 10-year marketing growth strategy
  • Collaborate with 30+ clients from various industries with different marketing needs and varying levels of marketing acumen
  • Define the platforming client’s brand house, customer journey, value ladders and customer persona(s)
  • Align the client’s customer journey to the organization’s brand strategy
  • Guide clients through a six-month journey to shift their perspective on marketing strategies in their business
  • Test, report, optimize, and analyze program performance to identify key levers and opportunities for improvements that can be shared across platforms and programs
  • Audit client’s digital presence across social profiles, website(s), and online service directories to provide strategic update recommendations
  • Define metrics and analyze program success, and track and forecast growth and engagement
  • Use and recommend CRM platform to create effective customer service and retention strategies for marketing programs
  • Interact with clients at in-person events during the delivery of their 10X360 Platform Review
  • Make recommendations on key investments and innovations necessary within marketing services to maintain a competitive advantage against competitors
  • Create effective and attractive landing pages and email sequences through an internal CRM system for clients businesses
  • Create campaign plans consisting of strategy, copy, value propositions, and products offered for clients

COMPETENCIES

  • Understanding of digital, traditional, social media, and strategic marketing opportunities
  • Ability to leverage market research and data to guide clients toward decisions that will benefit the organization
  • Demonstrates understanding of marketing statistics for social media platforms and where people spend most of their time
  • Ability to articulate the concept of flow, conversion and retention
  • Can articulate the difference between marketing strategy, branding and advertising
  • Ability to identify a client’s brand house and customer personas
  • Understanding of critical marketing key performance indicators (KPIs) in order to measure performance
  • Can provide creative, strategic marketing ideas without going too far outside the realm of CV best practice
  • Ability to peer review the Marketing section of the Platform Review for other Marketing Managers and provide sound suggestions
  • Ability to ask pointed questions during the discovery phase to understand the client’s current marketing strategy
  • Substantial experience with customer relationship management (CRM) software (e.g., HubSpot, Salesforce), project management software (e.g., Asana), and G Suite (Google Slides and Google Docs)

EDUCATION AND EXPERIENCE

  • Bachelor’s Degree in Marketing or related area of study, or equivalent work experience
  • At least 3 years’ work experience in marketing, sales, and management

PHYSICAL REQUIREMENTS

  • Prolonged periods sitting at a desk and working on a computer
  • This position will require travel: up to 5%

COMMITMENT TO DIVERSITY

As an equal opportunity employer committed to meeting the needs of a multigenerational and multicultural workforce, Cardone Ventures recognizes that a diverse staff, reflective of our community, is an integral and welcome part of a successful and ethical business. We hire local talent at all levels regardless of race, color, religion, age, national origin, gender, gender identity, sexual orientation, or disability, and actively foster inclusion in all forms both within our company and across interactions with clients, candidates, and partners.

If this position caught your eye, send us your resume! For best consideration, include the job title and source where you found this position in the subject line of your email to [email protected]. Already a Cardone Ventures candidate? Please connect directly with your recruiter to discuss this opportunity.

Cardone Ventures

Cloud5 is the leading communications technology and services provider to customer- centric brands across the Americas. The company’s fast, reliable Internet solutions and flexible voice systems enhance the guest experience and resident satisfaction at more than 5,000 hotels, MDUs, and commercial facilities. Cloud5’s award-winning Contact Center combines innovation with skilled, highly-tenured agents to deliver sales and service that add value across any channel. The company’s 24/7 Managed Services Division provides outsourced technical strategy, management and monitoring to help customers control operating costs and free up internal resources.

We are seeking a Marketing Manager, who will report to the VP of Marketing, and will oversee strategic campaigns and industry events that drive leads and broaden the company’s footprint within hospitality.

KEY RESPONSIBILITIES:

Event and Conference Planning:

  • Lead the planning, execution, and post-event evaluation of industry events, major tradeshows and conferences.
  • Collaborate with cross-functional teams to ensure seamless event logistics.
  • Maintain calendar of events for year.

Content Marketing and Social Media Management:

  • Oversee the creation and distribution of compelling, high-quality content that resonates with our target audiences.
  • Develop content marketing strategies aligned with brand objectives and industry trends.
  • Create and manage content calendar and collaborate with internal and external stakeholders for content production.
  • Create social media calendar and coordinate publishing of all materials.

Campaign Development and Execution:

  • Design and implement multi-channel marketing campaigns to generate leads and drive conversions.
  • Analyze campaign performance metrics and adjust strategies for optimal results.
  • Coordinate with the marketing team to ensure consistent messaging across all channels.

Email and Website Management:

  • Spearhead email marketing campaigns, including segmentation, A/B testing, and performance tracking.
  • Oversee website content and functionality, ensuring a user-friendly experience and effective lead capture.

QUALIFICATIONS:

  • Bachelor’s degree in Marketing, Business, Communications or a related field.
  • 5 years of experience in marketing with a focus on event planning, content marketing, campaign development, and email/website management.
  • Proven track record of successful event execution and content marketing campaigns. Strong analytical skills with the ability to interpret data to drive marketing decisions.
  • Proficiency in marketing automation and CRM platforms (e.g., Salesforce, Pardot).
  • Excellent written and verbal communication skills.
  • Comfortable working in a fast-paced, deadline-driven environment.
  • Hospitality Experience a plus.

BENEFITS – Cloud5 offers a full benefits package including, but not limited to:

  • 401(k)
  • Health insurance
  • Dental insurance
  • Vision insurance
  • STD, LTD, AD&D insurance
  • Employee assistance program
  • Flexible spending account
  • Paid time off
  • Prescription drug insurance

It is the policy of Cloud5, as an equal opportunity/affirmative action employer, to hire the best qualified people available without regard to race, creed, color, sex, sexual orientation, marital status, age, national origin or ancestry, religion, status with regard to public assistance, order of protection status, disability, or veteran status.

Cloud5 Communications

ECOMM MARKETING MANAGER (Contract)

Duration: November 2023 – March 2024

Location: Nashville, TN

In-Office Position

Job Overview

We are seeking a highly experienced and results-driven Ecommerce Marketing Manager to join our team on a contract basis. As an Ecommerce Marketing Manager, you will be responsible for leading and executing marketing strategies specifically tailored for the online Shopify commerce platform. Your main focus will be managing and optimizing our digital marketing email + SMS campaigns and social media for specific clients, as well as coordinating with our graphic designer and client roster for content approval during the holiday season and post-holiday season, with the aim of maximizing online sales and revenue generation.

This role creates and executes unique and compelling marketing campaigns and creative that ‘wow’ our clients and push boundaries. A Marketing Manager is proactive and works to stay ahead of his/her client(s) by listening and perfecting details, generating ideas to drive content, engagement, and revenue, interacting to present marketing, creative, and commerce services/solutions, and truly exists to serve the client, and the FS Team, making all parties believers!

Responsibilities:

• Offers a great client experience including meetings and ongoing communication to discuss priorities, strategy, and upcoming initiatives.

• Develop innovative creative marketing campaigns to drive high audience engagement, consumer loyalty and consumption.

• Work with the Client’s team to ensure all initiatives are promoted and executed in an effective and engaging manner.

• Manage email database and create and implement email campaigns driving general awareness of Client, tour and content promotion, and merchandise sales.

• Work with graphic designers to develop all assets for marketing/advertising collateral and online properties including social content/banners, banner ads, social ads, website, webstore, online pitch decks, sales/streaming platforms for a cohesive design look overall.

• Procurement of relative assets internally and externally for websites, webstores, and marketing campaigns

• Compile and analyze reporting and tracking metrics for all campaigns, sales, advertising, and online initiatives to maximize results.

• Participate in team meetings and other applicable Futureshirts meetings.

• Assist in event(s), tasks, and functions regarding Futureshirts

• Provide exceptional customer service to new and existing clients

• Marketing Strategy Execution: Develop, implement, and manage effective marketing strategies for our online commerce platform

• Campaign Planning and Execution: Create, execute, and monitor marketing campaigns across various digital channels, including email, social media

• Performance Analysis: Regularly analyze marketing campaign performance

Skills:

• Familiar with Shopify and Klaviyo Email + SMS

• Kind, Helpful, Servant hearted

• Passionate entertainment and music fan

• Internally motivated

• Be able to think creatively and outside the box in terms of marketing and digital ideas.

• Experience managing a high volume of clients/priorities in a fast-paced environment, while collaborating with diverse teams.

• 3+ years of marketing experience in consumer marketing

• Entrepreneurial mentality

• Excellent communication AND service

• Positive and productive

• Above average problem-solving abilities

• Strong time management / organizational skills

• A desire to have staff and clients LOVE you

• Fun to be around and enjoyable to work with…

• A desire to Win!

futureshirts

$$$
  • Reporting to the Director of Social and Influencer Marketing, you will help lead our end-to-end process from social strategy and influencer partnerships to organic and paid creative development, editorial calendars, campaign execution and reporting.
  • You will be the lead client contact for daily communications and strategy, ensuring all pieces of the account are managed effectively and provide regular updates internally.
  • You understand the social media landscape and trends (including Instagram, TikTok, Twitter, Facebook, LinkedIn, YouTube, and Snapchat) and can use insights to inform social strategies across all platforms.
  • You will build influencer strategies, recommend talent and content plans, draft influencer contracts, negotiate fees and manage the influencer relationship from contracting through campaign wrap-up.
  • You will ensure timelines are met at all stages of the program.
  • You will partner with internal departments, clients, talent reps and external vendors.
  • You will partner with our sponsorship/consulting team to guide social strategy and develop best practices.
  • You will manage team workflows and create timelines based on priorities, resource availability and other project requirements.
  • You will organically grow existing client work, collaborate on new business pitches, and assist Senior Leadership in drafting scopes of work and proper adherence to agency/client policies.

Qualifications

  • 6+ years of experience in a similar role
  • Experience with sports and entertainment, and the ability to speak to the ins and outs of racing and NASCAR industry news
  • Open to frequent travel to several locations that correspond to the NASCAR schedule, including weekends and regular in-person interaction/relationship-building with important client leads
  • Experience in social media content, strategy, creative and influencer partnerships, ideally at an agency
  • Experience developing content and influencer strategies for clients with the ability to strategize, pitch, then implement
  • Comfortable partnering with clients, leading client calls, tracking deliverables and facilitating next steps with external partners and our teams
  • Experience being able to prioritize and flex accordingly
  • Comfortable with finance and reporting
  • Comfortable creating in PowerPoint and Keynote, writing and presenting
  • Bachelors in Advertising, Marketing or related field, required; in lieu of degree, equivalent experience in a relevant field required

Additional Information

The anticipated salary range for this position is $59,000 – $96,025. Actual salary will be based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com

Dentsu (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done to ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

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