ECOMMÂ MARKETING MANAGER (Contract)
Duration: November 2023 – March 2024
Location: Nashville, TN
In-Office Position
Job Overview
We are seeking a highly experienced and results-driven Ecommerce Marketing Manager to join our team on a contract basis. As an Ecommerce Marketing Manager, you will be responsible for leading and executing marketing strategies specifically tailored for the online Shopify commerce platform. Your main focus will be managing and optimizing our digital marketing email + SMS campaigns and social media for specific clients, as well as coordinating with our graphic designer and client roster for content approval during the holiday season and post-holiday season, with the aim of maximizing online sales and revenue generation.
This role creates and executes unique and compelling marketing campaigns and creative that ‘wow’ our clients and push boundaries. A Marketing Manager is proactive and works to stay ahead of his/her client(s) by listening and perfecting details, generating ideas to drive content, engagement, and revenue, interacting to present marketing, creative, and commerce services/solutions, and truly exists to serve the client, and the FS Team, making all parties believers!
Responsibilities:
• Offers a great client experience including meetings and ongoing communication to discuss priorities, strategy, and upcoming initiatives.
• Develop innovative creative marketing campaigns to drive high audience engagement, consumer loyalty and consumption.
• Work with the Client’s team to ensure all initiatives are promoted and executed in an effective and engaging manner.
• Manage email database and create and implement email campaigns driving general awareness of Client, tour and content promotion, and merchandise sales.
• Work with graphic designers to develop all assets for marketing/advertising collateral and online properties including social content/banners, banner ads, social ads, website, webstore, online pitch decks, sales/streaming platforms for a cohesive design look overall.
• Procurement of relative assets internally and externally for websites, webstores, and marketing campaigns
• Compile and analyze reporting and tracking metrics for all campaigns, sales, advertising, and online initiatives to maximize results.
• Participate in team meetings and other applicable Futureshirts meetings.
• Assist in event(s), tasks, and functions regarding Futureshirts
• Provide exceptional customer service to new and existing clients
• Marketing Strategy Execution: Develop, implement, and manage effective marketing strategies for our online commerce platform
• Campaign Planning and Execution: Create, execute, and monitor marketing campaigns across various digital channels, including email, social media
• Performance Analysis: Regularly analyze marketing campaign performance
Skills:
• Familiar with Shopify and Klaviyo Email + SMS
• Kind, Helpful, Servant hearted
• Passionate entertainment and music fan
• Internally motivated
• Be able to think creatively and outside the box in terms of marketing and digital ideas.
• Experience managing a high volume of clients/priorities in a fast-paced environment, while collaborating with diverse teams.
• 3+ years of marketing experience in consumer marketing
• Entrepreneurial mentality
• Excellent communication AND service
• Positive and productive
• Above average problem-solving abilities
• Strong time management / organizational skills
• A desire to have staff and clients LOVE you
• Fun to be around and enjoyable to work with…
• A desire to Win!
futureshirts
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