Salary – Competitive, circa £38,000 per annum, depending on experience
Location – KidZania London
Job Type – Permanent, Full-time
About Us
KidZania is an interactive city, a fun and exciting Edutainment complex, where we empower and inspire kids’ future career choices through educational role play, through a huge variety of activities! Kids can choose to be a Pilot, Fire fighter, DJ or Concierge to name a few! The concept effectively gives kids their first taste of independence and gets them thinking what they might want to be in the future.
With 25 facilities all over the globe from Mexico City to Tokyo to London, KidZania receives more than 9 million visitors yearly in over 15 countries, with 10 more facilities currently under development.
At KidZania, we look for the most talented people to embrace our company’s values. KidZania provides staff with the opportunity to share ideas, develop their career and be part of a collective growth story, while also, providing a stepping-stone for children to prepare themselves for a better world.
We are truly collaborative across functions, a work hard and play hard culture to ensure both we and our visitors have the best experience! We recognise our people and champion for a “one-team” environment of like-minded individuals with a focus on our mission, culture, hard work, having fun, transparency and enthusiasm.
So, are you looking for a unique workplace where your job will help thousands of Kids realise their passions!?
KidZania London have an exciting opportunity for you to progress into a full-time Digital Marketing Manager role.
This job might be for you if:
You have a creative and digitally forward mindset, proactive professional with the experience and confidence to work autonomously and with initiative. You thrive in a busy environment and can also balance creativity with analytics when implementing digital marketing activity, tactics and campaigns.
KidZania’s values are our shared beliefs about behaviours that are key to how we deliver against our objectives and help us achieve our vision and strategy, shape the way we deliver our functions and are integral to the way we interact with each other, professional stakeholders and the public.
KidZania is a Mindful employer, taking the lead and championing in positive mental fitness at work. We are also a member of the Disability Confident Charter committed to ensuring an inclusive and supportive working environment that is free from any form of discrimination.
We Employ People of Difference. Please let us know if you require additional access arrangements during the recruitment process.
https://jobs.kidzania.co.uk/
https://kidzania.co.uk
Job Purpose
The Digital Marketing Manager will be responsible for developing, implementing and delivering strategies to promote the KidZania brand.
The role holder will manage all areas of digital media including CRM, the website, email marketing, digital adverts, social media, to raise the profile and presence of KidZania within the UK Market.
The role will partner in delivering the customer-first engagement strategy across our owned marketing channels. The role requires a broad skills set and the right candidate will be a strategic thinker, creative, enjoy problem solving and innovative.
Key tasks and responsibilities
- Lead and deliver against the Digital Strategy for KidZania London.
- Lead in effective acquisition, engagement and retention strategies.
- Develop a key segmentation through the CRM system.
- Analyse customer sales data to establish the lifetime customer value and increase loyalty.
- Work with the marketing team to develop a clear content plan to drive customer
- engagement and sales.
- Develop tactics to build the KidZania database.
- Manage, test and report on email campaigns using third party platform for all sales channels.
- Analyse results, to build and distribute weekly and quarterly reports on email campaigns and CRM initiatives.
- Manage the email content plan in line with marketing calendar to ensure reengagement, acquisition, retention with key customer segments.
- Own the referral strategy and content via online platforms
- Drive loyalty and referral programs through the KidZania London Annual Pass and
- BKidZanian Programmes, acquisition and retention campaigns and ongoing reporting.
- Manage the customer databases in line with GDPR best practices.
- Ensure smooth data flow between all platforms and touchpoints.
- Manage the KidZania.co.uk website and all digital platforms
- Partner with the Head of Marketing team on all digital marketing touch points
Person Specification
- A commercial and strategic thinker with marketing communications experience with data management
- Proactive and organised with the ability to work as part of a team as well as drive individual projects
- Inquisitive analytical approach that enjoys testing and analysing activities and campaigns i.e. remarketing, lead generation, split tests, etc.
- Demonstratable experience in email marketing best practice and reporting
- Experience across of all digital marketing channels and platforms
- Experience in Google Analytics and GA 360
- Experience in Microsoft applications
Essential Criteria
- Track record of delivering and implementing a digital strategy
- Experience in creating and developing customer journeys
- Experience in analysing results and optimising – experience in using Google analytics
- Must demonstrate initiative and have a proactive approach to work.
- Excellent organisational and project management skills with a delivery focus.
- Personal credibility, excellent interpersonal and influencing skills, ability to forge alliances and relationships
- Excellent writing and editing skills and ability to read, analyse, synthesise and communicate complex information
- Experience of analysing and mapping stakeholders, and managing relationships with public and professional groups, and members of the public more broadly, fairly and with respect, without stereotyping or bias.
Desirable criteria
- Experience and understanding of Entertainment, Leisure, Retail, Hospitality environment
- Understanding of GDPR
- Experience in using in CRM systems such as Microsoft Google Dynamics and Salesforce
- Developing and creating email campaigns
- Experience in data management
- Experience in email marketing best practices
BENEFITS
Some of the fantastic benefits available for this role include:
- Fun and Inspiring place to work
- 25 days annual leave, plus recognised Bank Holiday
- Employee Assistance Programme – A 24-hour telephone and online service for specialist advice and counselling services. This service is available 24 hours a day, 365 days a year.
- Training and Career Development opportunities
- Company Pension Scheme
- 50% Discount on food in KidZania and subsidised hot drinks
- Westfield Discounts
- Free and Discounted KidZania Tickets
- 25% Discount in our retail shop and KidZania Birthday Parties
- 20% Discount at Hilton Kensington stays
- + more such as discounts to Red Letter Days, Buy a Gift
Please be advised working days will be 5 days per week, inclusive of one weekend date. We are based in Westfield London, Shepherds Bush.
Brief description of the selection process:
There will be a two-stage interview process, beginning with a virtual first stage interview.
The final stage interview will be competency-based interview with a short brief. Candidates are encouraged to use the ‘STAR’ (Situation, Task, Action, Result) method when responding to competency questions, using relevant examples.
Interviews are expected to start on or around 24 February 2023.
For more information, please contact Human Resources on careers@kidzania.co.uk
We are an equal opportunities employer. Please let us know if you require additional access arrangements during the recruitment process.
KidZania London
Related jobs:
Job Description
A new production is seeking Native American and Indigenous performers for filming in and around Senoia, Georgia. The casting team is looking for talent to participate in an upcoming project and bring authentic representation to the production. Selected performers will work on set with the production team and should be comfortable following direction in a professional filming environment. Applicants interested in being considered should complete the required talent registration with their current information.
Job Responsibilities
- Participate as a performer in an upcoming production.
- Follow direction from the production and casting teams.
- Be prepared for on-set filming in the Senoia area.
- Maintain professional conduct throughout production.
Requirements
- Seeking Native American / Indigenous performers.
- Must be able to work in or around Senoia, Georgia.
- Reliable and comfortable working in a professional production environment.
Compensation
- $182 for a 12-hour workday.
Job Description
Key Casting is seeking genuine Arsenal football fans for an upcoming production filming in London. The casting team is specifically interested in real supporters who can bring authentic enthusiasm, personality, and knowledge of the club to the project. This opportunity is ideal for passionate Arsenal fans who are comfortable appearing on camera and representing their genuine connection to the team.
Job Responsibilities
- Appear on camera as a genuine Arsenal supporter.
- Bring natural enthusiasm and authentic fan energy to the production.
- Follow direction from the production and casting teams.
- Participate professionally throughout filming.
Requirements
- Must be a genuine Arsenal fan.
- Must be comfortable appearing on camera.
- Genuine enthusiasm for Arsenal Football Club required.
Compensation
Not specified.
Job Description
Boston Casting is seeking athletes ages 18–32 for a non-union photo and video shoot for a major sports network in Bristol, Connecticut. The production is looking for talent with intermediate to advanced experience in a variety of sports who can confidently demonstrate their athletic skills on camera. Athletes from football, basketball, baseball, softball, soccer, hockey, volleyball, MMA/boxing, golf, tennis, track & field, and gymnastics backgrounds are encouraged to apply.
Job Responsibilities
- Participate in a professional sports network photo and video shoot.
- Perform athletic movements and skills related to your sport.
- Follow direction from the production and creative teams.
- Demonstrate authentic intermediate or advanced athletic ability on camera.
Requirements
- Ages 18–32.
- Must have intermediate or advanced experience in at least one listed sport.
- Seeking football, basketball, baseball, softball, soccer, hockey, volleyball, MMA/boxing, golf, tennis, track & field, and gymnastics athletes.
- Submit video footage demonstrating your sport, such as practice footage or phone video.
- Non-union talent.
Compensation
- $1,200.
Skycam Utility
Job Description
Skycam is looking for a dependable Utility professional to join the technical crew for the Boise St @ Oregon live sports broadcast. This position plays a hands-on role in supporting Skycam operations, from preparing equipment before the event to monitoring cables during production and assisting with strike afterward. Candidates should be comfortable with physical production work and maintaining focus in a busy stadium environment.
Job Responsibilities
• Support technical operations during Skycam setup, live production, and strike
• Assist with unloading, carrying, and loading broadcast equipment
• Keep a close watch on Skycam cables and reels to prevent tangles or operational issues
• Move and position equipment according to instructions from the technical team
• Help maintain organized cable paths and a safe production workspace
• Assist with breaking down equipment following the live broadcast
• Provide additional utility support to the technical crew as production needs change
Requirements
• Ability to participate in equipment setup, unloading, loading, and strike
• Comfortable performing physically active duties throughout the production
• Must be comfortable with heights and able to climb or walk stadium catwalks when required
• Must be capable of lifting equipment weighing up to 40 pounds
• Strong attention to safety and awareness while working around cables and technical equipment
• Ability to follow instructions and communicate effectively with technical crew members
• Reliable and adaptable in a fast-paced live sports production setting
Compensation
• This is a paid technical production opportunity
• Compensation details will be discussed with selected candidates
Skycam Utility
Job Description
Skycam is looking for a motivated Utility crew member to assist with technical operations for the Washington @ Baltimore live sports broadcast. This behind-the-scenes production position supports the Skycam team with equipment handling, cable management, setup, and strike. The ideal candidate is comfortable with physical work, pays close attention to safety, and can stay focused throughout a fast-paced stadium production.
Job Responsibilities
• Prepare and organize Skycam equipment for live broadcast operations
• Assist with unloading and loading production equipment and broadcast cases
• Monitor Skycam cables and reels throughout the event to prevent tangling
• Carry and position equipment according to instructions from the technical crew
• Support cable management and maintain a safe working environment
• Assist with equipment breakdown and strike following the broadcast
• Respond to additional technical production needs as assigned
Requirements
• Ability to perform hands-on setup, equipment handling, and strike duties
• Must be comfortable with physically demanding live production work
• Comfortable working at heights, including climbing and navigating stadium catwalks when needed
• Must be capable of lifting equipment weighing up to 40 pounds
• Strong attention to detail when working around cables and technical equipment
• Ability to follow technical instructions and established safety procedures
• Reliable and able to work effectively as part of a live broadcast crew
Compensation
• This is a paid technical production opportunity
• Compensation details will be discussed with selected candidates
Skycam Utility
Job Description
Skycam is seeking a hands-on Utility crew member to support technical operations for the Baylor @ Auburn live sports broadcast. This role is essential to keeping Skycam equipment and cables operating smoothly throughout the production. The selected crew member will assist with equipment movement, setup, cable monitoring, and strike while working alongside an experienced technical broadcast team.
Job Responsibilities
• Assist the Skycam technical team with broadcast setup and post-event strike
• Unload, transport, and reload equipment from production trucks
• Monitor Skycam cables and reels to help prevent tangling during operation
• Carry and position technical equipment throughout the venue as directed
• Help maintain organized and safe cable routes during the broadcast
• Support additional technical and utility needs throughout the production
• Follow crew instructions and established safety procedures at all times
Requirements
• Must be comfortable assisting with equipment setup, loading, and strike
• Ability to perform physically demanding tasks in a live production environment
• Must be comfortable working at heights, including climbing and walking on catwalks when necessary
• Must be capable of lifting equipment weighing up to 40 pounds
• Strong awareness of surroundings when working near cables and broadcast equipment
• Ability to follow technical instructions and collaborate effectively with the production crew
• Dependable, attentive, and safety-conscious approach to work
Compensation
• This is a paid live sports production opportunity
• Compensation will be discussed with selected candidates
Skycam Utility
Job Description
Skycam is seeking a reliable Utility crew member to provide hands-on technical support for the New York Giants @ New York Jets live sports broadcast. This role works closely with the technical operations team to manage Skycam cables, move broadcast equipment, and support setup and strike. Candidates should be physically capable, attentive, and comfortable working in an active stadium production environment.
Job Responsibilities
• Support the technical operations team with pre-broadcast setup and post-event strike
• Assist with unloading and loading equipment from broadcast trucks
• Monitor Skycam cables and reels to ensure they remain organized and free of tangles
• Carry and position production equipment as directed by the technical crew
• Help maintain safe cable paths and an organized technical workspace
• Provide additional hands-on support as production needs arise
• Follow technical instructions and safety procedures throughout the event
Requirements
• Ability to assist with equipment setup, unloading, loading, and strike
• Must be comfortable handling physically demanding production responsibilities
• Comfortable working at heights, including climbing and walking on catwalks when required
• Must be capable of lifting equipment weighing up to 40 pounds
• Strong awareness of safety when working around Skycam cables and broadcast equipment
• Ability to remain focused and responsive in a fast-paced live production environment
• Dependable team player who can follow instructions efficiently
Compensation
• This is a paid broadcast production opportunity
• Compensation will be discussed with selected candidates
Skycam Utility
Job Description
Skycam is looking for a dependable Utility crew member to support technical operations for the Houston @ Carolina live sports broadcast. This hands-on production position will assist with preparing Skycam equipment, managing cables, moving broadcast gear, and completing strike responsibilities. Candidates should be comfortable with physical work and able to stay alert and safety-focused throughout a fast-moving stadium production.
Job Responsibilities
• Assist with Skycam setup and technical preparation for the broadcast
• Unload, carry, and organize equipment from broadcast production trucks
• Monitor Skycam cables and reels to prevent tangling during operations
• Help position and move equipment throughout the venue as directed
• Support the technical crew with cable management and game-day production needs
• Assist with equipment breakdown, strike, and loading after the event
• Follow established safety procedures while working around technical equipment
Requirements
• Comfortable assisting with setup, equipment handling, and production strike
• Must be physically capable of carrying broadcast equipment and cases
• Comfortable working at heights, including climbing and navigating catwalks when necessary
• Must be capable of lifting equipment weighing up to 40 pounds
• Strong attention to detail when monitoring cables and technical equipment
• Ability to follow instructions and work effectively with a live production crew
• Reliable, safety-conscious, and prepared for a physically active role
Compensation
• This is a paid live sports production opportunity
• Compensation will be discussed with selected candidates
Skycam Utility
Job Description
Skycam is seeking a hardworking Utility crew member to support technical operations for the Alabama A&M @ Howard live sports broadcast. This behind-the-scenes role helps keep Skycam operations running efficiently by assisting with equipment movement, cable monitoring, setup, and strike. Candidates should be safety-focused, physically capable, and ready to contribute in a demanding stadium production environment.
Job Responsibilities
• Support the technical operations crew with pre-event setup and post-event strike
• Assist with unloading and loading broadcast equipment from production trucks
• Watch Skycam cables and reels closely to prevent tangling during operation
• Carry and position equipment based on instructions from the technical team
• Help maintain organized and safe cable routes throughout the production
• Provide hands-on utility support as technical needs arise
• Follow crew instructions and safety procedures throughout the live broadcast
Requirements
• Ability to assist with equipment setup, loading, unloading, and strike
• Must be comfortable performing physically demanding production tasks
• Comfortable working at heights, including climbing and walking on catwalks when needed
• Must be capable of lifting equipment weighing up to 40 pounds
• Strong attention to safety while working around Skycam cables and broadcast equipment
• Ability to follow directions and work collaboratively with a technical crew
• Reliable and adaptable in a fast-paced live sports production environment
Compensation
• This is a paid live broadcast production opportunity
• Compensation will be discussed with selected candidates
Skycam Utility
Job Description
Skycam is seeking a skilled Utility crew member to provide technical production support for the San Francisco @ Las Vegas live sports broadcast. The position involves working alongside the Skycam technical team to prepare equipment, manage cables, and assist with setup and breakdown. This opportunity is a strong fit for someone who enjoys physical, hands-on work and can stay focused in a fast-paced stadium environment.
Job Responsibilities
• Assist the technical crew with Skycam setup and post-event strike
• Help unload and reload broadcast equipment and production cases
• Monitor Skycam cables and reels throughout operations to prevent tangling
• Carry, organize, and position technical equipment as instructed
• Support safe and efficient cable management during the live broadcast
• Complete additional utility and technical support tasks as needed
• Work collaboratively with the crew to keep production operations running smoothly
Requirements
• Must be capable of assisting with equipment unloading, setup, and strike
• Comfortable carrying and handling broadcast production equipment
• Must be comfortable working at heights, including climbing and walking on catwalks when required
• Must be able to lift equipment weighing up to 40 pounds
• Strong situational awareness when working around moving cables and technical equipment
• Ability to follow technical and safety instructions accurately
• Reliable, attentive, and comfortable working in a live sports production environment
Compensation
• This is a paid technical production opportunity
• Compensation details will be discussed with selected candidates
Skycam Utility
Job Description
Skycam is looking for a production Utility professional to assist with technical operations for the San Jose St @ USC live sports broadcast. The role supports the Skycam crew with equipment preparation, cable monitoring, loading, and strike while helping maintain a safe and efficient workflow. This opportunity is ideal for someone who enjoys hands-on broadcast production and is comfortable working in physically demanding environments.
Job Responsibilities
• Assist with Skycam equipment setup before the live broadcast
• Unload, carry, and organize technical equipment from broadcast trucks
• Monitor cables and reels to prevent tangling during Skycam operations
• Support the technical crew with equipment placement and cable management
• Assist with breakdown, strike, and loading equipment after production
• Maintain awareness of safety procedures when working around technical equipment and elevated areas
• Complete additional utility assignments as directed by the technical operations team
Requirements
• Must be comfortable with hands-on live broadcast production work
• Ability to unload, carry, position, and reload production equipment
• Comfortable working at heights and navigating stadium catwalks when required
• Must be capable of lifting equipment weighing up to 40 pounds
• Ability to stay focused while monitoring moving cables and equipment
• Strong teamwork skills and ability to follow technical instructions
• Dependable and safety-conscious approach to production work
Compensation
• This is a paid live sports production opportunity
• Compensation will be discussed with selected candidates
Skycam Utility
Job Description
Skycam is looking for a hands-on Utility professional to support technical operations for the New Orleans @ Los Angeles Rams broadcast. This live sports production role involves preparing equipment, monitoring Skycam cables, and assisting the technical crew throughout setup and strike. Candidates should be comfortable with physical work, heights, and the fast-paced demands of a stadium broadcast environment.
Job Responsibilities
• Assist the technical operations team with equipment setup and post-production strike
• Unload and reload broadcast equipment and cases from production trucks
• Monitor Skycam cables and reels to help prevent tangles during operation
• Carry and position technical equipment throughout the venue as directed
• Support cable organization and other game-day technical production needs
• Work safely and efficiently alongside the Skycam and broadcast production crews
Requirements
• Must be able to assist with unloading trucks, carrying equipment, setup, and strike
• Comfortable working at heights and potentially climbing or walking on stadium catwalks
• Must be capable of lifting equipment weighing up to 40 pounds
• Ability to perform physically active duties throughout the production
• Strong attention to safety when working around cables and technical equipment
• Dependable and able to follow instructions in a fast-moving live broadcast environment
Compensation
• This is a paid sports production opportunity
• Compensation will be discussed with selected candidates
