Director Of PR Communications & Marketing – Global Luxury Fashion Brand
Director Of PR Communications & Marketing – Global Luxury Fashion Brand
London
Six Figure Salary & Package
Exciting opportunity to join this innovative and highly creative luxury brand as Director Of PR Communications & Marketing. The brand is successful globally and celebrated globally for its modern engaging and cutting-edge product offering.
Within this role you will play a pivotal role in raising brand awareness, and customer loyalty whilst driving the overall brand messaging globally. The position will manage create and implement all brand campaigns and activations across all platforms including brand Marketing, E-Com & Social/influencer channels.
Working closely with the CEO & Creative Director, you will manage, and own the full 360 lifecycle ranging from initial concept through to working with Talent and PR agencies to ensure a smooth and commercial execution of comms is delivered for the brand global, consistently and accurately.
Within this role you will also:
- Work closely with the creative director and product teams to build a cohesive brand strategy across all global markets.
- Build a team of Comm’s and Marketing specialists within the brand over the next 12-18 months.
- Manage and liaise effectively with the external agencies globally, whilst setting key KPIs
- Create, execute, analyse, and report on comprehensive innovative campaigns for product launches.
- Oversee concept creation with creative and external consultants managing ideas to execution.
- Crisis management – first point of contact for any international sensitive issues
- Ensure all communications are consistent and in line with the overall brand vision.
- Oversee department budgets
- Manage and develop relationships with media partners, VIP, talent and press partners.
The ideal candidate will
- Be operating at either Director or VP level, preferably within a global luxury brand.
- Have excellent communication and people management skills and strong stakeholder management.
- Proven success in raising a brand’s profile globally across all channels.
In return you will get to work within a diverse and innovative brand that has a clear vision which offers opportunities of progression with great remuneration and benefits.
Fella and Jones
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