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Are you a creative marketing professional from the A/E/C Industry? Do you have a talent for developing winning and engaging proposals? If you’re also looking to become an employee owner and work in an exciting, culture focused, and growing architectural firm that offers flexible hybrid schedules, this could be the opportunity you’ve been waiting for!
Spiezle Architecture is a 100% employee-owned firm! When you join Spiezle as an employee-owner, this is YOUR Company. By nature, employee ownership reinforces our culture of transparency and helps fuel our entrepreneurial spirit. As a leading architectural design firm, we collaborate with our clients to create innovative design solutions, build long-term value, and contribute to making our clients’ lives easier daily. Since our founding in 1954, the firm has always remained ahead of the competition and one of the top architectural firms in the region. Our vision, mission, and values guide us in everything we do, and employee ownership shapes our culture. That means the success of our firm, as well as our future is a direct result of our employee-owners’ efforts. Spiezle’s Employee Stock Ownership Plan (ESOP) makes us accountable not only to ourselves, but to each other. It’s our company, and our actions and engagement make the difference!
We are seeking a Senior Marketing Coordinator to take the lead on architectural proposal development, prepare graphic and written content for marketing materials, and to participate in other marketing initiatives such as blogging, internal and external email communications and social media strategy and execution. This position is based in our Hamilton, New Jersey office. We provide a collaborative team environment, and this highly visible role will support and advance the Firm’s capability to win new work, promote exposure of our services in a variety of marketing mediums, and aid in enhancing our brand for recruiting purposes. We are seeking a career-oriented marketing professional with proposal experience who is eager to contribute to the growth of the firm through creative marketing strategies.
Responsibilities:
- Lead the coordination, production, and execution of proposal responses to various Request for Qualifications (RFQs) and Request for Proposals (RFPs) with varying levels of complexity and depth
- In collaboration with the Marketing Manager and Creative Marketing Director, work to elevate the quality of design and writing of proposal submissions to increase our overall win rate
- Assist with the creative development of print and digital marketing materials including visual presentations, and brochures
- Development of written and graphic materials for website and social media
- Website and intranet updates as needed
- Assist with the development of employer branding content and collateral
- Assist the Creative Marketing Director with assigned projects
- Other duties as assigned
Education, Experience, Skill Sets:
- Bachelor’s degree in Marketing or Communications
- 3-5 years of relevant marketing and proposal experience
- A/E/C experience strongly preferred
- 3-5 years of solid copy writing experience
- 1-3 years of solid graphic design, layout, typography, and composition experience
- 1-3 years of social media and/or website analytics, and reporting experience
- Possesses a positive, can-do disposition with an entrepreneurial spirit
- Excellent written and verbal communication and interpersonal skills, as well as technical writing and communication skills
- Experience in Microsoft Office Products including Word, Excel, Publisher and PowerPoint required
- Intermediate to advanced competency working with Adobe Creative Suite preferred
- Deltek experience a plus but not required
- Experience working in a fast-paced environment
- Ability to multi-task, establish priorities, and set and meet deadlines
- Comfortable working in a Windows environment
- Ability to work independently and collaboratively
- Experience using social media posting technologies; MailChimp/Constant Contact; WordPress and/or Premiere preferred
WHAT’S IN IT FOR YOU!
- We are an employee-owned company and YES, you will be an owner and receive stock without purchase
- Competitive pay, bonus opportunities and year-round half-day Fridays to jump start the weekend
- Flexible work hours
- We offer a robust and comprehensive benefits package including medical, dental, vision, 401(k), ESOP, Group Life & Disability, Voluntary Life, plus many more!
- Professional Development opportunities that align with the Firm’s leadership succession plan and/or individual development plan because WE WANT YOU TO GET PROMOTED to a Senior Marketing Coordinator level
- Social and team building events
- We encourage our employees to pursue local and professional advocacy groups
- We provide the opportunity to help with pro-bono initiatives that bring architecture to the community
Spiezle Architectural Group is an Equal Opportunity and Affirmative Action Employer, M/F/Disability/Veteran. For additional information, please visit our website at www.spiezle.com
Spiezle Architectural Group, Inc.
Firm Information
The Collaborative Firm, established in Atlanta, Georgia, in 2001, offers its clients an array of expertise in communications, public engagement, urban planning, program management, engineering support and architectural services. Our multi-disciplinary team of professionals has extensive experience working with city, county and state governmental entities, as well as private-sector firms, at the policy and executive staff levels and are distinctly qualified to provide strategic solutions to our clients and partners.
Job Description
The Senior Manager Communications and Engagement position shall provide oversight for communication activities including public relations and community engagement. Responsibilities include developing and implementing diverse communication plans utilizing traditional and non-traditional tactics designed to educate, engage and inform stakeholders of the firm’s public and private sector clients.
Primary Responsibilities
- Plan, organize and implement strategic community engagement activities
- Prepare community engagement plans and activities for public and private sector clients which include strategy, initiatives and action plans resulting in desired outcomes
- Manage, plan, and facilitate all activities related to community and public meetings
- Coordinate, plan and execute firm and client related special events
- Attend public meetings associated with community engagement activities and other assignments as required
- Management of internal staff, coordination with consultants, and direct communication with clients
- Prepare weekly, monthly, and annual communication work plans and reports including specific plans for upcoming activities
- Preparation of presentations, as well as presenting before clients, consultants, elected officials, community members, etc
- Write content for newsletters, press releases, websites, collateral and other printed material as required
- Compile and maintain a data base associated with community engagement projects including key stakeholders, elected and appointed officials, homeowner organizations, non-profit groups, business groups, trade associations, citizens, related/associated governments, seniors, youth, and other groups as necessary
- Research relevant topics associated with communications and community engagement as required
- ·Work closely with community leaders, government elected officials, local government staff, and other grassroots and community organizations to support and promote firm initiatives
- Manage social media properties (Facebook, Twitter, etc.) and projects, including monitoring, posting and content development to promote the Firm
- Moderate digital initiatives including social media forums, webinars, chats and town hall meetings
- Initiate conversation on social media through forums, twitter, online surveys and webinars
- Conduct site visits for various sites as necessary and directed by client(s)
- Generates leads and efficiently keeps in regular contact with potential clients
- Develops a targeted long term new business strategy to encompass potential partnerships with local and regional firms that will foster growth in The Collaborative Firm’s key areas of service
- Attends networking opportunities to increase awareness of the Firm and enhance a network of contacts
- Identifies trendsetter ideas by researching industry and related events, publications, and announcements
- Perform other duties as assigned
Desired Skills and Expertise
- Bachelor’s degree in marketing, public relations and/or closely related disciplines
- 7 – 10 years related experience in public relations, marketing, journalism and/or writing experience
- Experience in Community Outreach work activities with the ability to recognize and respect diverse communities.
- Advanced reading and writing skills are required. Knowledge of the structure and content of the English language, including the meaning and spelling of words, rules of composition, and grammar.
- Knowledge of media production, communication, social media (Facebook, Twitter, Google+, etc.) and dissemination techniques and methods including alternative ways to inform and communicate via written, oral, and visual media.
- Knowledge of Microsoft Office Suite and telephone protocol. Computer literate with the ability to learn new software applications. Duties require professional verbal and written communication skills.
- Experience in Adobe Suite a plus, but not required
- Demonstrate strong interpersonal skills and the ability to be an effective teammate with peers and serve as an internal communication adviser as needed
- Requires willingness to work a flexible schedule
Salary & Benefits
- Competitive salary based on qualifications and experience.
- Competitive benefits package, including life, medical, vision and dental insurance.
How to Apply
To apply, submit cover letters and résumés via email to [email protected].
Salary & Benefits
Annual salary compatible with background and experience. The firm truly values our employees and offers a menu of benefits designed to meet a wide range of needs for different phases of life. Some of the firm’s benefits include PTO, medical, dental, and vision insurance, life insurance, short- and long-term disability and participation in retirement plans.
The Collaborative Firm, LLC
About Us:
Here at Audiio, we are on a mission to improve the way filmmakers, YouTubers, marketers, and video creators license high-quality music and sound effects for their work. Audiio.com is one of the fastest-growing music licensing platforms today with subscribers across 100+ countries and we are just getting started!
Company Values:
Constant improvement, extreme ownership, and winning teamwork
The Role:
The Partner Marketing Coordinator role is responsible for recruiting and daily operations to support Audiio’s partnership programs. This is an exciting opportunity for a dynamic, growth-focused marketer to have a direct impact on a high-growth startup.
Duties:
- Identify, reach out to, and secure strategic affiliate and influencer partnerships through YouTube and other relevant social media platforms
- Manage affiliate and influencer commission payouts, contracts, and performance
- Use data to consistently optimize the existing program and test new pricing and
- engagement strategies
- Find new social media trends to advance affiliate content creation opportunities
- Maintain relationships with and offer light technical support for affiliates
- Provide thought leadership and forward-looking opportunities on affiliate and referral
- marketing by staying current with competitive activity, cultural trends, industry innovations, tools, and platforms
Your Professional Experience / Qualities:
- 2+ years of experience in sales or marketing
- Excited about being part of an early-stage startup
- Have a strong work drive—motivated by reaching out to people and closing new partnerships
- Passionate self-starter, decisive, and able to move with speed to implement ideas
- Exceptional written communication skills, with an ability to persuade and convey complex ideas simply.
- Strong attention to detail, organizational and execution skills with the ability to work across multiple projects
- Interest in filmmaking, videography, or content creation is a plus
audiio
Intelligent Shop (intelligent.shop) is a growing E-commerce brand selling innovative self-improvement men’s products such as fragrances, volumizing hair loss shampoo, hair re-growth and more! To take us to the next level, we seek a talented marketing leader to work in our beautiful new office located in Meridian, ID.
Intelligent Shop’s Marketing Manager will be in a cross-functional position responsible for various facets of online operations and marketing strategies. The Marketing Manager provides a thoughtful analysis of market trends, increasing brand awareness, insight into growing online sales, and ways to improve customer acquisition and retention. Joining Intelligent Shop, the Marketing Manager will be joining within the startup stage, giving them the ability to shape and grow the marketing department as a whole. The ideal candidate will be an experienced all-hands-on-deck E-commerce marketing leader with an eye for design, affiliate management experience, social media management, and analyzing marketing metrics. Applicants must be able to demonstrate proficient Intelligent Shop product knowledge or exhibit strong researching skills to learn about products efficiently and effectively.
Responsibilities
- Manage brand marketing budget and strategy for the entire calendar year
- Strategize and manage negotiations with brand affiliates/athletes, explicitly analyzing the influencer revenue ratio
- Analyze and take action on key marketing metrics (CAC, ROAS, contribution margin, New Customer vs. Returning Customer analysis, etc.)
- Plan Omnichannel strategies for product launches, sales/promos, etc.
- Responsible for producing valuable content for the company’s online presence
- Maintain a strong brand narrative and voice for the company, ensuring that critical messages are integrated and consistent throughout all customer/affiliate experiences
- Create email marketing campaigns to promote products
- Conduct general market research to keep up with trends and competitor’s marketing movements
- Constantly optimize marketing activities to improve ROI and engagement
- Become Intelligent Shop’s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships
Requirements and skills
- 2 – 5 years of marketing experience with marketing or business-related bachelor’s degree
- Successful track record in a marketing management role
- Experience in digital, content and social media marketing. Familiarity with social media platforms (Instagram, Facebook, Twitter, TikTok)
- Eye for design
- Proficiency in the Adobe Suite
- Facebook ad and Google ad experience
- Strong researching skills
- Generate ideas for content that can be reviewed and approved by the owners
- Excellent communication and decision-making skills and the ability to work effectively as a “self-starter”
- Understanding of key marketing metrics and how to analyze and take action on them (CAC, ROAS, contribution margin, New Customer vs. Returning Customer analysis, etc.)
- Thorough knowledge of web analytics (e.g., Google Analytics, WebTrends etc.) and Google Adwords
Compensation
Salary $70-90k DOE
Bonus: Discretionary bonuses may be awarded based on performance
Benefits
- Health Insurance
- Dental Insurance
- Vision Insurance
- Health Savings Account (HSA)
- Paid Time Off (PTO)
- 6 Paid Holidays
- 401(k) Retirement Plan
- Maternity & Paternity Leave
- Employee Discounts
Intelligent Shop
About Abe’s Vegan Muffins
Abe’s Vegan Muffins is the #1 best-selling brand of vegan and allergy-friendly baked goods in the U.S. The real Abe was born with a serious food allergy to peanuts, tree nuts, eggs, dairy, soy, and sesame. So his dad and uncle (our company founders) set out to make a line of delicious muffins, cakes, and brownies that all kids (and parents!) can enjoy together. Our crowd-pleasing recipes are what have made us so successful. Learn more at www.abesmuffins.com.
About Our Culture
We are a founder-run, independently owned company that has grown to be a successful consumer brand, with our products distributed at Whole Foods, Target, and many other grocers.
As a natural foods manufacturer, we take pride in our on-site day-to-day operations at our bakery facility in West Nyack, NY (~30-40 mins outside of New York City). Thus, we expect admin & management roles to be with us on-site during the week.
As Abe’s continues to scale, your role will be to help solidify our brand as a household name by driving awareness of our brand and availability of our products. The role reports directly to the Head of Marketing. The person in this role has the opportunity to make their mark and build a legacy within a fun, purpose-led, and growing company.
Who You Are And What You’ll Do
We are looking for an intelligent, detail-oriented, and visually driven aspiring marketer with a passion for brands in a retail environment. The ideal candidate will drive the business forward with high standards for marketing and sales materials, out-of-the-box awareness-driving tactical ideas, and sales team support during key trade shows like the Natural Products Expo West.
This individual will gain broad visibility into the workings of a growing foods manufacturer, with a focus on prioritizing the marketing tactics that drive growth for the business over the next few years. You’ll work directly with & learn from our Head of Marketing, who is responsible for setting the broad strategy for the brand and the go-to-market strategy each year.
Specific responsibilities:
– Marketing & communications tactical execution: ability to develop a natural, empathetic understanding of our target market and to communicate with them effectively using the brand’s look, feel, and tone. You’ll be responsible for executing activations for Abe’s content, collaborations, and partnerships to ensure a cohesive message and aesthetic are being presented to our audience.
– Go-to-market plan execution: alongside our Head of Marketing, you’ll help manage and execute elements of the annual go-to-market plan, such as paid media campaigns, content strategy execution, trade show booth planning and execution, and experiential/buzz-driving campaigns.
– Social media monitoring & coordination: you’ll come with a point of view about our organic social media presence and help ensure our content strategy is being executed efficiently and effectively across key channels.
o Preferred but not required: interest in and facility with creating content for our channels on an ongoing basis; social media community management (engaging with fans’ comments and posts)
– Product detail management: across our portfolio, you’ll help ensure products are accurately reflected on our website and retailer websites/portals.
– PR and influencer management: in partnership with our Head of Marketing, you’ll help execute PR and influencer outreach efforts to ensure our brand is gaining traction with thought leaders. This requires strong writing and project management skills.
– Marketing & sales materials support: you’ll help update and ensure the accuracy of various marketing & sales materials (sell sheets, sales decks, product images, product copy) used by our sales team.
What You’ll Need To Succeed:
- Bachelor’s degree required
- Ability to work on site in West Nyack, NY
- Understanding of digital marketing including social media management; past internship or job experience is helpful but not necessary.
- A propensity to roll up your sleeves and proactively get things done accurately
- Clear demonstration of strong project management skills and attention to detail
- Ability to deliver both verbal and written communication in a simple, compelling manner
- Ability to think strategically, both from a brand and portfolio view
Pay: The pay range for this position is $60,000-$72,000. Abe’s Vegan Muffins takes into consideration a wide range of factors in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.
Abe’s Vegan Muffins
Job Title: Affiliate Marketing Director
Salary: $90,000 – $100,000 (depending on experience)
Location: New York City (Hybrid)
About The Goat Agency:
The Goat Agency is a dynamic and innovative social media marketing agency driven by the power of influencers. Specializing in influencer marketing and social media we harness the influence of creators to deliver authentic and impactful social campaigns that resonate with niche audiences at scale. With an impressive client portfolio that includes some of the world’s most renowned brands, we are at the forefront of the digital marketing industry. We are currently seeking a highly skilled and motivated Affiliate Marketing Director to join our team and play a pivotal role in our continued success.
Job Description:
As an Affiliate Marketing Director at The Goat Agency, you will lead and drive our affiliate marketing efforts, increase revenue, and maximize partnerships with affiliate networks. You will be responsible for building, optimizing, and managing a robust affiliate marketing program, collaborating with cross-functional teams, and identifying new opportunities to drive growth. Your role will be instrumental in shaping the digital marketing landscape and fostering strategic partnerships with influencers and affiliate partners.
Key Responsibilities:
- Affiliate Network Management: Identify, onboard, and manage relationships with affiliate partners, networks, and publishers, ensuring synergy with our influencer-driven approach.
- Performance Analysis: Analyze performance metrics, track KPIs, and optimize campaigns to maximize ROI while capitalizing on the influencer factor.
- Budget Management: Manage affiliate marketing budgets effectively, ensuring cost efficiency and scalability while collaborating with influencers for authentic promotion.
- Collaboration: Work closely with other teams, including social media, content, and influencer marketing, to align affiliate strategies with broader influencer-driven digital marketing efforts.
- Compliance and Reporting: Ensure compliance with regulations and reporting requirements, providing regular reports to clients and internal teams with a focus on influencer contributions.
- Innovation: Stay up-to-date with industry trends and technologies to identify opportunities for growth and innovation, particularly in influencer-led strategies.
Qualifications:
- Proven experience in affiliate marketing, ideally in an agency setting
- Strong knowledge of digital marketing trends, affiliate networks, and performance tracking tools, with an understanding of influencer dynamics.
- Excellent analytical skills and the ability to interpret data to make informed decisions
- Exceptional communication and negotiation skills
- Ability to manage multiple projects and teams concurrently, with a focus on influencer collaboration.
Culture and Benefits:
- Regular social events and ongoing clubs
- $250 grant to make your working-from-home set-up comfortable
- Provided MacBook laptop to work from
- Flexi-hours
- Remote working
- Health and wellbeing allowance after one year of employment
- Medical, Dental and Vision coverage
- 401k
- One day of additional PTO for every year you’re at The Goat Agency for up to five years
If you are a results-driven marketing professional with a passion for affiliate marketing and influencer collaboration, and you aspire to make a significant impact in the industry, we invite you to join The Goat Agency and be part of our exciting journey.
The Goat Agency
About Us
Turnberry is a leader in the design, development, and management of multi-use real estate properties. We create exceptional destinations that inspire how people live, work, and play.
Our portfolio of projects is diverse: retail hubs and shopping centers that anchor communities and offer an experience on par with a visit to a world-class museum. Hotels that set the standard for luxury, and service hotels that feel like home. Impeccably designed residences with every convenience for both owners and renters. Turnberry projects anchor their surrounding communities, and fuel economic growth – all while creating long-term asset value.
Position Summary
The Marketing Coordinator plays a pivotal role within the marketing department by working in close collaboration with the Vice President of Development Marketing. This dynamic and multifaceted position is responsible for assisting in the planning and execution of marketing initiatives across both traditional and digital platforms. The Marketing Coordinator’s key responsibilities encompass print and digital marketing, event planning, social media management, and brand strategy. This role requires a versatile skill set, combining elements of creativity, data analysis, and organization.
Responsibilities:
Marketing and Administrative
- Collaborate with the Vice President of Development Marketing to create and implement marketing strategies for print and digital campaigns. This involves contributing to the development of compelling content, coordinating with designers, agencies, and ensuring alignment with the organization’s brand identity
- Manage and maintain the organization’s social media presence by monitoring content, and key performance metrics to enhance online reputation and engagement
- Collaborate with the marketing team to devise and execute a cohesive brand strategy that ensures consistency in messaging and visual identity across all marketing channels and materials
- Work closely with various internal and external teams to ensure seamless integration of marketing efforts and alignment with overall organizational goals
- Contribute to the creative aspect of marketing by crafting persuasive ad copy, designing visually appealing graphics, and generating engaging blog posts or articles that resonate with the target audience
- Gather and analyze data related to marketing campaigns, website traffic, and social media performance. Provide insights and recommendations to optimize marketing strategies and enhance ROI
Event Venue Management
- Manage sourcing vendors, contract negotiations and payment
- Lead meetings for pre-event planning and post event follow up
- Oversee vendor logistics and insurance requirements
- Coordinate event logistics with onsite staff
- Act as day of event manager requiring evenings and weekends on event days
- Execute events to achieve high guest satisfaction
- Manage audio visual equipment operations, maintenance, and servicing
Qualifications:
- Bachelor’s degree or equivalent work experience
- Independent thinking
- Ability to engage visitors to participate in events and programming
- Eye for clean, concise marketing collateral
- Able to multi-task in a fast-paced environment, accommodating and communicating to a broad range of clientele with varied needs
- Motivated self-starter who is able to work with minimal supervision
- Creative problem solver
- Proactive, approachable and solution-focused
- Professional demeanor and appearance
- Strong planning and organizational skills
- Excellent interpersonal and communication skills
- Takes initiative and anticipates needs of others
- Commitment to company values
- Knowledgeable on Microsoft Office, iOS functions, marketing or graphic design software, and digital technology
Turnberry
As the Marketing Director, you will be responsible for developing and executing comprehensive marketing strategies that align with our business goals. You will lead a talented marketing team, manage budgets, and oversee all aspects of marketing, including branding, digital marketing, content creation, and market research.
The ideal candidate will have a proven track record of successful marketing leadership in the medical device sector and possess strong analytical, creative, and leadership skills.
Responsibilities:
- Create and execute marketing plans that drive brand awareness, customer engagement, and revenue growth.
- Lead and inspire the marketing team, providing guidance, mentorship, and professional development opportunities.
- Manage the marketing budget effectively, allocating resources to achieve maximum ROI.
- Maintain and enhance the company’s brand image and positioning in the market.
- Oversee all aspects of digital marketing, including SEO/SEM, social media, email marketing, and online advertising.
- Develop and manage a content strategy that includes blogs, whitepapers, videos, and other engaging content.
- Conduct market research to identify trends, competitive insights, and customer preferences.
- Monitor and analyze marketing performance metrics, using data to make informed decisions and adjustments to strategies.
- Work closely with cross-functional teams such as sales, product development, and customer support to ensure alignment and maximize marketing impact.
- Collaborate with external marketing agencies and vendors as needed.
About you:
- Proven track record of developing and implementing successful marketing strategies.
- Strong understanding of digital marketing, including SEO, SEM, social media, and email marketing.
- Exceptional leadership and team management skills.
- Excellent analytical, problem-solving, and decision-making abilities.
- Strong communication and presentation skills.
- Creative thinker with the ability to identify and act on emerging trends.
- Ability to thrive in a fast-paced, dynamic environment.
Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field (MBA preferred).
- Minimum of 7 years of progressive marketing experience, with at least 3 years in a leadership role.
Consult
DEPARTMENT: Sales
REPORTS TO: General Manager / Area Director of Sales and Marketing
STATUS: Exempt
JOB SUMMARY
The Hotel Marketing, Activations, and Programming Manager is accountable for conceiving, executing, and overseeing a diverse array of marketing initiatives spanning digital marketing, social media, public relations, creative services, website administration, partnerships, and email marketing, all aimed at achieving exceptional outcomes. This role demands close collaboration with key departmental leaders to craft innovative collateral, seasonal packages, and programming. A paramount objective is to conceptualize distinctive activations and cultivate partnerships with both internal and external stakeholders, elevating the guest experience across the property.
A central focus of this role is to construct and manage marketing strategies that align with organizational goals and elevate the hotel’s brand perception. This entails analyzing customer feedback, market dynamics, and competitive landscapes to formulate effective marketing strategies. Furthermore, the Marketing, Activations, and Programming Manager will play a pivotal role in coordinating and executing all marketing, advertising, promotional endeavors, and social media campaigns.
QUALIFICATION STANDARDS
- Education: A bachelor’s degree in Marketing, Business Administration, Hospitality Management, or a related field is required. An advanced degree or relevant certifications would be advantageous.
- Experience: A minimum of 6-8 years of progressively responsible marketing experience within the hospitality industry, including at least 3-5 years in a leadership role such as Sales Manager, Marketing Manager, or similar. Proven experience in hotel marketing is essential.
- Must have a valid driver’s license in the applicable state.
- Must be skilled in Delphi, Opera, Microsoft Suite and Company approved spreadsheets and word processing.
PHYSICAL REQUIREMENTS
- Long hours, evening and weekend work sometimes required.
- Light work – Exerting up to 30 pounds of force occasionally, and/or up to 20 pounds of force frequently or constantly to lift, carry, push, pull or otherwise move objects
GENERAL REQUIREMENTS
- Strategic Vision: Demonstrated ability to develop and execute comprehensive marketing strategies that align with the hotel’s business objectives and drive revenue growth. This includes experience with market analysis, segmentation, and trend identification.
- Team Leadership: Strong leadership skills with a track record of effectively managing and inspiring marketing teams. Ability to foster collaboration, mentor staff, and promote a high-performance culture.
- Multi-channel Expertise: Proficiency in managing diverse marketing channels including digital marketing, social media, PR, creative services, and partnerships. Experience with both online and offline marketing strategies is essential.
- Guest Experience Focus: A history of creating and implementing marketing initiatives that enhance the guest experience and foster loyalty. Demonstrated ability to create unique guest activations and partnerships that set the hotel apart.
- Data-Driven Approach: Proven experience in utilizing data analytics to make informed marketing decisions, measure campaign effectiveness, and optimize strategies for improved outcomes.
- Communication Skills: Excellent verbal and written communication skills. Ability to craft compelling marketing narratives and collaborate effectively with internal and external stakeholders.
- Innovation: A track record of embracing innovation and staying current with industry trends, emerging technologies, and evolving marketing practices within the hospitality sector.
- Financial Acumen: Strong understanding of budgeting, forecasting, and financial management related to marketing initiatives. Ability to manage marketing budgets effectively and ensure a positive return on investment.
- Organizational Agility: Demonstrated ability to work within a complex organizational structure, collaborate with cross-functional teams, and influence decision-making at an executive level.
- Adaptability: Capacity to thrive in a dynamic, fast-paced environment where priorities may shift. Ability to remain flexible and resilient in the face of changing market conditions.
- Ethical Conduct: Upholding the highest standards of ethical behavior and professionalism in all marketing activities, in alignment with the hotel’s values and industry regulations.
- Networking: A well-established network within the hospitality industry, including connections with media, potential partners, and other relevant stakeholders.
RESPONSIBILITIES
Marketing Strategy and Agency Management:
- Oversee the hotel’s social media agency, guiding content calendars, influencer stays, and social advertising strategies.
- Manage the PR agency to establish hotel talking points, arrange media interviews, and provide innovative information for ongoing and seasonal news opportunities.
- Collaborate with the Design team to create branded materials and hotel content, encompassing items like signage, key cards, in-room TV content, and hotel collateral.
- Manage all in-hotel messaging for guests, including front desk signage, in-room collateral, entertainment guides, on-hold messages, and in-room videos.
Partnerships and Collaborations:
- Foster strategic marketing partnerships, promotions, and programs with local businesses, music, arts, fashion, and design entities to elevate the brand and guest experience.
- Identify and engage co-marketing companies that align with the hotel’s brand to initiate buzz-generating programs or events.
- Develop and curate unique lifestyle programming in coordination with the hotel operations team, suitable for PR articles and social media content.
Digital Marketing and Collaboration:
- Work alongside the Head of Ecommerce and Director of Revenue to manage the hotel’s digital marketing agency, email marketing, paid search budgets, and monthly reporting.
- Collaborate with various departments, including Operations, F&B, and Sales, to execute promotions and campaigns targeting in-house guests, local customers, and loyal patrons.
Event Management and Compliance:
- Organize special events designed to generate press coverage and PR visibility.
- Ensure compliance with Marketing and Brand Standards within the hotel environment.
- Manage brand agencies for additional collateral design, printing, and promotional needs.
Internal Communication and Reporting:
- Attend Manager Meetings to effectively communicate strategies, tactics, and measurable outcomes to the hotel team.
- Implement regular tracking mechanisms to evaluate the results of initiatives.
- Supervise PR agencies daily, ensuring timely execution of objectives, strategies, and roadmaps.
Groot Hospitality
Creator Success/ Relation/Growth Manager
Company Overview
At MyyShop, we’re committed to helping creators and influencers maximize economic potential and succeed. Functioning as a dynamic social commerce platform, MyyShop provides Creators and Influencers with resources and tools to effortlessly merchandise products and build a reliable stream of income. Our guiding purpose is to empower creators and entrepreneurs with unparalleled supply chain excellence, offering access to a vast array of top-quality merchandise and cutting-edge digital tools. We serve our creators as the definitive destination where creators’ entrepreneurial aspirations are realized, propelling them toward success and freedom.
We are seeking passionate team members who are ready to innovate, disrupt, and create a lasting impact in the industry. We encourage our team members to foster innovation, drive value, and continue leading the transformation of the industry. Join us to be a game-changer in your career growth.
Position Overview
The Head of Creator Success on our Creator Engagement team plays a pivotal role in nurturing content creators across their journey to foster growth and retention. This position presents an incredible opportunity to build a team that will drive Myyshop’s success. In this role, you will be responsible for identifying, engaging, and nurturing relationships with content creators and social influencers, ensuring they effectively merchandise Myyshop products through various channels including social media platforms such as TikTok, Instagram, YouTube, and even their own online shops. As the bridge between Myyshop and content creators, you will provide guidance and support, enabling them to maximize their earning potential while delivering exceptional value to their followers. This role requires the development and execution of a community-driven strategy to engage our diverse creator community. Success will be measured by revenue growth, creator satisfaction, and sustained retention on the Myyshop platform. We are looking for a seasoned leader with expertise in online marketplaces and creators’ collaborations.
Responsibilities:
Revenue Growth Strategy:
- Identify and onboard high-potential content creators and social influencers who align with Myyshop’s product offerings and brand values.
- Cultivate strong, long-lasting relationships with content creators, acting as their primary point of contact and guiding them through the entire merchandising process.
- Develop strategies and workflows to enhance the user experience after creators onboard onto Myyshop.
- Advise creators on product assortments, ensuring optimal pairings that resonate with their followers on multiple vertical platforms and maximize sales potential.
- Monitor key performance indicators (KPIs) for creator accounts, including adoption rates, engagement metrics, creator satisfaction scores, and revenue growth.
- Analyze trends, patterns, and areas for improvement, and devise action plans to optimize creator success and retention.
- Collaborate with marketing and merchandising teams to design campaigns enhancing creator engagement, expansion, and revenue generation.
Customer Relationship Management:
- Deliver top-tier Academy Programs, embedding a coaching culture in Creator Success and driving operational excellence.
- Develop tailored support and guidance journeys based on creators’ needs, goals, and challenges.
- Formulate retention strategies and initiatives to minimize churn and cultivate enduring creator partnerships.
- Synthesize and act on creator feedback to improve experiences, advocating for creator needs within the organization to drive platform enhancements.
Customer Education:
- Provide ongoing coaching and support to creators, sharing best practices and insights for successful merchandising campaigns across various social media channels.
- Educate content creators on the benefits of effective merchandising and how it can enhance their earnings and engagement across different online platforms.
- Provide effective training on Myyshop’s tools and features, optimizing creator experience and outcomes.
- Elevate coaches’ skills for creator relationships, overseeing blended learning models that include virtual classrooms, webinars, self-paced and event-based training.
Requirements:
- Bachelor’s degree in Business, Marketing, or a related field
- Proven track record in business development, sales, or account management, preferably in a B2B or influencer marketing context.
- 5+ years of demonstrated and successful experience in sales training, including building a sales training strategy from the ground up.
- Strong understanding of social media platforms and creator commerce at platforms such as TikTok, Instagram, YouTube, and online shop environments.
- Creative thinker with the ability to develop innovative strategies for creator partnerships across multiple online platforms.
- Analytical mindset with the ability to interpret platform-specific data and derive actionable insights.
- Self-motivated and proactive approach to identifying and pursuing new opportunities within the diverse landscape of social media channels.
- Effective collaboration and problem-solving, and adaptability to dynamic demands.
- Knowledge of e-commerce and supply chain processes is a plus.
- If you are a visionary leader with a passion for building transformative partnerships with content creators and influencers, apply today to be a part of the Myyshop team. Drive innovation, disrupt the industry, and empower creators to unleash their potential while delivering value to their followers.
DHGATE Group