Affiliate Marketing Director

Job Title: Affiliate Marketing Director

Salary: $90,000 – $100,000 (depending on experience)

Location: New York City (Hybrid)

About The Goat Agency:

The Goat Agency is a dynamic and innovative social media marketing agency driven by the power of influencers. Specializing in influencer marketing and social media we harness the influence of creators to deliver authentic and impactful social campaigns that resonate with niche audiences at scale. With an impressive client portfolio that includes some of the world’s most renowned brands, we are at the forefront of the digital marketing industry. We are currently seeking a highly skilled and motivated Affiliate Marketing Director to join our team and play a pivotal role in our continued success.

Job Description:

As an Affiliate Marketing Director at The Goat Agency, you will lead and drive our affiliate marketing efforts, increase revenue, and maximize partnerships with affiliate networks. You will be responsible for building, optimizing, and managing a robust affiliate marketing program, collaborating with cross-functional teams, and identifying new opportunities to drive growth. Your role will be instrumental in shaping the digital marketing landscape and fostering strategic partnerships with influencers and affiliate partners.

Key Responsibilities:

• Affiliate Network Management: Identify, onboard, and manage relationships with affiliate partners, networks, and publishers, ensuring synergy with our influencer-driven approach.
• Performance Analysis: Analyze performance metrics, track KPIs, and optimize campaigns to maximize ROI while capitalizing on the influencer factor.
• Budget Management: Manage affiliate marketing budgets effectively, ensuring cost efficiency and scalability while collaborating with influencers for authentic promotion.
• Collaboration: Work closely with other teams, including social media, content, and influencer marketing, to align affiliate strategies with broader influencer-driven digital marketing efforts.
• Compliance and Reporting: Ensure compliance with regulations and reporting requirements, providing regular reports to clients and internal teams with a focus on influencer contributions.
• Innovation: Stay up-to-date with industry trends and technologies to identify opportunities for growth and innovation, particularly in influencer-led strategies.

Qualifications:

• Proven experience in affiliate marketing, ideally in an agency setting
• Strong knowledge of digital marketing trends, affiliate networks, and performance tracking tools, with an understanding of influencer dynamics.
• Excellent analytical skills and the ability to interpret data to make informed decisions
• Exceptional communication and negotiation skills
• Ability to manage multiple projects and teams concurrently, with a focus on influencer collaboration.

Culture and Benefits:

• Regular social events and ongoing clubs
• $250 grant to make your working-from-home set-up comfortable
• Provided MacBook laptop to work from
• Flexi-hours
• Remote working
• Health and wellbeing allowance after one year of employment
• Medical, Dental and Vision coverage
• 401k
• One day of additional PTO for every year you’re at The Goat Agency for up to five years

If you are a results-driven marketing professional with a passion for affiliate marketing and influencer collaboration, and you aspire to make a significant impact in the industry, we invite you to join The Goat Agency and be part of our exciting journey.

The Goat Agency