Entertainment Content Creator Jobs

Job Title: Affiliate Marketing Director

Salary: $90,000 – $100,000 (depending on experience)

Location: New York City (Hybrid)

About The Goat Agency:

The Goat Agency is a dynamic and innovative social media marketing agency driven by the power of influencers. Specializing in influencer marketing and social media we harness the influence of creators to deliver authentic and impactful social campaigns that resonate with niche audiences at scale. With an impressive client portfolio that includes some of the world’s most renowned brands, we are at the forefront of the digital marketing industry. We are currently seeking a highly skilled and motivated Affiliate Marketing Director to join our team and play a pivotal role in our continued success.

Job Description:

As an Affiliate Marketing Director at The Goat Agency, you will lead and drive our affiliate marketing efforts, increase revenue, and maximize partnerships with affiliate networks. You will be responsible for building, optimizing, and managing a robust affiliate marketing program, collaborating with cross-functional teams, and identifying new opportunities to drive growth. Your role will be instrumental in shaping the digital marketing landscape and fostering strategic partnerships with influencers and affiliate partners.

Key Responsibilities:

• Affiliate Network Management: Identify, onboard, and manage relationships with affiliate partners, networks, and publishers, ensuring synergy with our influencer-driven approach.
• Performance Analysis: Analyze performance metrics, track KPIs, and optimize campaigns to maximize ROI while capitalizing on the influencer factor.
• Budget Management: Manage affiliate marketing budgets effectively, ensuring cost efficiency and scalability while collaborating with influencers for authentic promotion.
• Collaboration: Work closely with other teams, including social media, content, and influencer marketing, to align affiliate strategies with broader influencer-driven digital marketing efforts.
• Compliance and Reporting: Ensure compliance with regulations and reporting requirements, providing regular reports to clients and internal teams with a focus on influencer contributions.
• Innovation: Stay up-to-date with industry trends and technologies to identify opportunities for growth and innovation, particularly in influencer-led strategies.

Qualifications:

• Proven experience in affiliate marketing, ideally in an agency setting
• Strong knowledge of digital marketing trends, affiliate networks, and performance tracking tools, with an understanding of influencer dynamics.
• Excellent analytical skills and the ability to interpret data to make informed decisions
• Exceptional communication and negotiation skills
• Ability to manage multiple projects and teams concurrently, with a focus on influencer collaboration.

Culture and Benefits:

• Regular social events and ongoing clubs
• $250 grant to make your working-from-home set-up comfortable
• Provided MacBook laptop to work from
• Flexi-hours
• Remote working
• Health and wellbeing allowance after one year of employment
• Medical, Dental and Vision coverage
• 401k
• One day of additional PTO for every year you’re at The Goat Agency for up to five years

If you are a results-driven marketing professional with a passion for affiliate marketing and influencer collaboration, and you aspire to make a significant impact in the industry, we invite you to join The Goat Agency and be part of our exciting journey.

The Goat Agency

As the Marketing Director, you will be responsible for developing and executing comprehensive marketing strategies that align with our business goals. You will lead a talented marketing team, manage budgets, and oversee all aspects of marketing, including branding, digital marketing, content creation, and market research.

The ideal candidate will have a proven track record of successful marketing leadership in the medical device sector and possess strong analytical, creative, and leadership skills.

Responsibilities:

• Create and execute marketing plans that drive brand awareness, customer engagement, and revenue growth.
• Lead and inspire the marketing team, providing guidance, mentorship, and professional development opportunities.
• Manage the marketing budget effectively, allocating resources to achieve maximum ROI.
• Maintain and enhance the company’s brand image and positioning in the market.
• Oversee all aspects of digital marketing, including SEO/SEM, social media, email marketing, and online advertising.
• Develop and manage a content strategy that includes blogs, whitepapers, videos, and other engaging content.
• Conduct market research to identify trends, competitive insights, and customer preferences.
• Monitor and analyze marketing performance metrics, using data to make informed decisions and adjustments to strategies.
• Work closely with cross-functional teams such as sales, product development, and customer support to ensure alignment and maximize marketing impact.
• Collaborate with external marketing agencies and vendors as needed.

About you:

• Proven track record of developing and implementing successful marketing strategies.
• Strong understanding of digital marketing, including SEO, SEM, social media, and email marketing.
• Exceptional leadership and team management skills.
• Excellent analytical, problem-solving, and decision-making abilities.
• Strong communication and presentation skills.
• Creative thinker with the ability to identify and act on emerging trends.
• Ability to thrive in a fast-paced, dynamic environment.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field (MBA preferred).
• Minimum of 7 years of progressive marketing experience, with at least 3 years in a leadership role.

Consult

DEPARTMENT: Sales

REPORTS TO: General Manager / Area Director of Sales and Marketing

STATUS: Exempt

JOB SUMMARY

The Hotel Marketing, Activations, and Programming Manager is accountable for conceiving, executing, and overseeing a diverse array of marketing initiatives spanning digital marketing, social media, public relations, creative services, website administration, partnerships, and email marketing, all aimed at achieving exceptional outcomes. This role demands close collaboration with key departmental leaders to craft innovative collateral, seasonal packages, and programming. A paramount objective is to conceptualize distinctive activations and cultivate partnerships with both internal and external stakeholders, elevating the guest experience across the property.

A central focus of this role is to construct and manage marketing strategies that align with organizational goals and elevate the hotel’s brand perception. This entails analyzing customer feedback, market dynamics, and competitive landscapes to formulate effective marketing strategies. Furthermore, the Marketing, Activations, and Programming Manager will play a pivotal role in coordinating and executing all marketing, advertising, promotional endeavors, and social media campaigns.

QUALIFICATION STANDARDS

• Education: A bachelor’s degree in Marketing, Business Administration, Hospitality Management, or a related field is required. An advanced degree or relevant certifications would be advantageous.
• Experience: A minimum of 6-8 years of progressively responsible marketing experience within the hospitality industry, including at least 3-5 years in a leadership role such as Sales Manager, Marketing Manager, or similar. Proven experience in hotel marketing is essential.
• Must have a valid driver’s license in the applicable state.
• Must be skilled in Delphi, Opera, Microsoft Suite and Company approved spreadsheets and word processing.

PHYSICAL REQUIREMENTS

• Long hours, evening and weekend work sometimes required.
• Light work – Exerting up to 30 pounds of force occasionally, and/or up to 20 pounds of force frequently or constantly to lift, carry, push, pull or otherwise move objects

GENERAL REQUIREMENTS

• Strategic Vision: Demonstrated ability to develop and execute comprehensive marketing strategies that align with the hotel’s business objectives and drive revenue growth. This includes experience with market analysis, segmentation, and trend identification.
• Team Leadership: Strong leadership skills with a track record of effectively managing and inspiring marketing teams. Ability to foster collaboration, mentor staff, and promote a high-performance culture.
• Multi-channel Expertise: Proficiency in managing diverse marketing channels including digital marketing, social media, PR, creative services, and partnerships. Experience with both online and offline marketing strategies is essential.
• Guest Experience Focus: A history of creating and implementing marketing initiatives that enhance the guest experience and foster loyalty. Demonstrated ability to create unique guest activations and partnerships that set the hotel apart.
• Data-Driven Approach: Proven experience in utilizing data analytics to make informed marketing decisions, measure campaign effectiveness, and optimize strategies for improved outcomes.
• Communication Skills: Excellent verbal and written communication skills. Ability to craft compelling marketing narratives and collaborate effectively with internal and external stakeholders.
• Innovation: A track record of embracing innovation and staying current with industry trends, emerging technologies, and evolving marketing practices within the hospitality sector.
• Financial Acumen: Strong understanding of budgeting, forecasting, and financial management related to marketing initiatives. Ability to manage marketing budgets effectively and ensure a positive return on investment.
• Organizational Agility: Demonstrated ability to work within a complex organizational structure, collaborate with cross-functional teams, and influence decision-making at an executive level.
• Adaptability: Capacity to thrive in a dynamic, fast-paced environment where priorities may shift. Ability to remain flexible and resilient in the face of changing market conditions.
• Ethical Conduct: Upholding the highest standards of ethical behavior and professionalism in all marketing activities, in alignment with the hotel’s values and industry regulations.
• Networking: A well-established network within the hospitality industry, including connections with media, potential partners, and other relevant stakeholders.

RESPONSIBILITIES

Marketing Strategy and Agency Management:

• Oversee the hotel’s social media agency, guiding content calendars, influencer stays, and social advertising strategies.
• Manage the PR agency to establish hotel talking points, arrange media interviews, and provide innovative information for ongoing and seasonal news opportunities.
• Collaborate with the Design team to create branded materials and hotel content, encompassing items like signage, key cards, in-room TV content, and hotel collateral.
• Manage all in-hotel messaging for guests, including front desk signage, in-room collateral, entertainment guides, on-hold messages, and in-room videos.

Partnerships and Collaborations:

• Foster strategic marketing partnerships, promotions, and programs with local businesses, music, arts, fashion, and design entities to elevate the brand and guest experience.
• Identify and engage co-marketing companies that align with the hotel’s brand to initiate buzz-generating programs or events.
• Develop and curate unique lifestyle programming in coordination with the hotel operations team, suitable for PR articles and social media content.

Digital Marketing and Collaboration:

• Work alongside the Head of Ecommerce and Director of Revenue to manage the hotel’s digital marketing agency, email marketing, paid search budgets, and monthly reporting.
• Collaborate with various departments, including Operations, F&B, and Sales, to execute promotions and campaigns targeting in-house guests, local customers, and loyal patrons.

Event Management and Compliance:

• Organize special events designed to generate press coverage and PR visibility.
• Ensure compliance with Marketing and Brand Standards within the hotel environment.
• Manage brand agencies for additional collateral design, printing, and promotional needs.

Internal Communication and Reporting:

• Attend Manager Meetings to effectively communicate strategies, tactics, and measurable outcomes to the hotel team.
• Implement regular tracking mechanisms to evaluate the results of initiatives.
• Supervise PR agencies daily, ensuring timely execution of objectives, strategies, and roadmaps.

Groot Hospitality

Creator Success/ Relation/Growth Manager

Company Overview

At MyyShop, we’re committed to helping creators and influencers maximize economic potential and succeed. Functioning as a dynamic social commerce platform, MyyShop provides Creators and Influencers with resources and tools to effortlessly merchandise products and build a reliable stream of income. Our guiding purpose is to empower creators and entrepreneurs with unparalleled supply chain excellence, offering access to a vast array of top-quality merchandise and cutting-edge digital tools. We serve our creators as the definitive destination where creators’ entrepreneurial aspirations are realized, propelling them toward success and freedom.

We are seeking passionate team members who are ready to innovate, disrupt, and create a lasting impact in the industry. We encourage our team members to foster innovation, drive value, and continue leading the transformation of the industry. Join us to be a game-changer in your career growth.

Position Overview

The Head of Creator Success on our Creator Engagement team plays a pivotal role in nurturing content creators across their journey to foster growth and retention. This position presents an incredible opportunity to build a team that will drive Myyshop’s success. In this role, you will be responsible for identifying, engaging, and nurturing relationships with content creators and social influencers, ensuring they effectively merchandise Myyshop products through various channels including social media platforms such as TikTok, Instagram, YouTube, and even their own online shops. As the bridge between Myyshop and content creators, you will provide guidance and support, enabling them to maximize their earning potential while delivering exceptional value to their followers. This role requires the development and execution of a community-driven strategy to engage our diverse creator community. Success will be measured by revenue growth, creator satisfaction, and sustained retention on the Myyshop platform. We are looking for a seasoned leader with expertise in online marketplaces and creators’ collaborations.

Responsibilities:

Revenue Growth Strategy:

• Identify and onboard high-potential content creators and social influencers who align with Myyshop’s product offerings and brand values.
• Cultivate strong, long-lasting relationships with content creators, acting as their primary point of contact and guiding them through the entire merchandising process.
• Develop strategies and workflows to enhance the user experience after creators onboard onto Myyshop.
• Advise creators on product assortments, ensuring optimal pairings that resonate with their followers on multiple vertical platforms and maximize sales potential.
• Monitor key performance indicators (KPIs) for creator accounts, including adoption rates, engagement metrics, creator satisfaction scores, and revenue growth.
• Analyze trends, patterns, and areas for improvement, and devise action plans to optimize creator success and retention.
• Collaborate with marketing and merchandising teams to design campaigns enhancing creator engagement, expansion, and revenue generation.

Customer Relationship Management:

• Deliver top-tier Academy Programs, embedding a coaching culture in Creator Success and driving operational excellence.
• Develop tailored support and guidance journeys based on creators’ needs, goals, and challenges.
• Formulate retention strategies and initiatives to minimize churn and cultivate enduring creator partnerships.
• Synthesize and act on creator feedback to improve experiences, advocating for creator needs within the organization to drive platform enhancements.

Customer Education:

• Provide ongoing coaching and support to creators, sharing best practices and insights for successful merchandising campaigns across various social media channels.
• Educate content creators on the benefits of effective merchandising and how it can enhance their earnings and engagement across different online platforms.
• Provide effective training on Myyshop’s tools and features, optimizing creator experience and outcomes.
• Elevate coaches’ skills for creator relationships, overseeing blended learning models that include virtual classrooms, webinars, self-paced and event-based training.

Requirements:

• Bachelor’s degree in Business, Marketing, or a related field
• Proven track record in business development, sales, or account management, preferably in a B2B or influencer marketing context.
• 5+ years of demonstrated and successful experience in sales training, including building a sales training strategy from the ground up.
• Strong understanding of social media platforms and creator commerce at platforms such as TikTok, Instagram, YouTube, and online shop environments.
• Creative thinker with the ability to develop innovative strategies for creator partnerships across multiple online platforms.
• Analytical mindset with the ability to interpret platform-specific data and derive actionable insights.
• Self-motivated and proactive approach to identifying and pursuing new opportunities within the diverse landscape of social media channels.
• Effective collaboration and problem-solving, and adaptability to dynamic demands.
• Knowledge of e-commerce and supply chain processes is a plus.

• If you are a visionary leader with a passion for building transformative partnerships with content creators and influencers, apply today to be a part of the Myyshop team. Drive innovation, disrupt the industry, and empower creators to unleash their potential while delivering value to their followers.

DHGATE Group

Internal Job Description & Posting

Job Title: Marketing Director

Position Status: Exempt

Department: Marketing

Reports To: President

*** In office position ***

Job Summary

The Marketing Director is responsible for all aspects of marketing and communications to assist in promoting JM Pet Resort as a premium pet destination dedicated to providing exceptional care to all animals. The ideal candidate will be an experienced business professional with a passion for the pet industry. They will oversee the marketing department, develop marketing plans, and further develop unique social media activities. They will aid in the development of staff in obtaining their goals from a marketing support standpoint. They will develop and execute PR strategies, events, and campaigns to further maintain a positive public image. As a member of the leadership team, they will also assist in identifying new business opportunities through marketplace analysis and/or leveraging existing services.

Essential Job Functions

Marketing Strategy

•      Understands company goals and aligns the Marketing department accordingly

•      Strives to develop new opportunities within the existing business segments (e.g., conduct market research/surveys)

•      Creates, build, and implements the annual marketing plan for the company

•      Oversees all internal and external company-wide communication

•      Plans and administers the company’s Marketing Operations Budget

•      Stays connected to all aspects of the pet industry (local & national competitors, shifts in marketplace trends, evolving regulations, etc.)

•      Monitors, reviews and reports on all marketing activity and results to the President

•      Act as the Gatekeeper of the company’s brand image (maintain Brand Guidelines and protect Intellectual Properties, etc.)

Business Development

·        Franchise development – create a corporate marketing plan for future franchisees to use including content planning, promotions, brand guidelines, social media and e-mail policies, templates, and help govern franchisees’ local marketing strategies

·        Seeks to leverage current businesses and recommend new ways to promote. Areas of focus: JM Pet Vet Clinic, retail store, and nutrition consults

·        Continually improves on internal processes

·        Leverages new and current business partners

·        Advances our understanding of client demographics and segmentation through the collection of surveys and reports

·        Evaluates current Customer Experience and develops improvements

PR/Events

·        Acts as the Public Relations expert, encourages community engagement and nurtures relationships (Stonehill college partnership, internships, etc.)

·        Seeks new PR opportunities, award recognitions, and relevant contests for the brand

·        Leads external and internal JMPR related events (e.g. Chamber of Commerce events, Ollie’s Law, Day of Kindness, Best of the Best, employee holiday party, client gifts)

·        Drives company events both internally and amongst the community

·        Manages and determines company sponsorships, partnerships, and donations

Management

•      Leads the marketing department in business goals and individual employee development goals

•      Mentors and collaborates cohesively with the department team members

•     Drives marketing meetings and strategizes new ways to promote the business

•      Ensures follow ups from department meetings

•      Monitors Corporate Calendar

•     Keeps Fire Evacuation Plan current

•     Manages other projects and initiatives at the request of Management

Content Writing

•      Possesses the ability to write persuasive copy for all marketing channels and PR related activities

•      Provides input and guidance for responding to online reviews

•      Plans and executes on internal employee-facing newsletter (keeping employees up to date on Resort & Clinic happenings)

•      Sets goals and measures success for content produced, providing guidance to Marketing Manager and Content Writer to ensure content is accurate, effective, and aligned with brand/business goals

•      Oversees internal content (Training Manuals, EdApp digital learning platform, internal processes) providing guidance to Content Writer to ensure these materials are kept up-to-date, accurate, and serving the needs of the business and employees

Data Analytics

•      Has a strong pulse on metrics – understands how to measure results and advise when plans are not effective in meeting goals

•      Researches and analyzes competitor advertising (local and national) and current market conditions

Social Media

•      Sets goals and measures success, providing guidance to Social Media Specialist to ensure postings and are geared towards the right platform and demographic

•      Ensures all social media channels are kept fresh, current, and relevant to the target audience

Web

•      Oversees changes to website content and architecture

•      Maintains website and online branding, with full audit of website every 2-3 years to keep it fresh and modern

•      Continually strategizes on redirecting clients to website through other marketing efforts

•      Reviews content accuracy of each page on the website routinely

Computer Skills

·        Must be able to efficiently use Adobe Illustrator & Photoshop, InDesign, Google Docs, Trello, Gingr, Electronic calendar management & Go Daddy email, When I Work and Microsoft Office Suite. 

·        Must be able to learn new technology in accordance with business needs.

Qualifications 

·        5-7 years experience as a Marketing Manager/Strategist

·        Demonstrable experience with marketing campaigns

·        Familiarity with SEO/SEM and Google Analytics

·        Understanding of web design

·        Excellent communication skills, verbal and written

·        Strong analytical skills

·        Team management skills

·        Strong attention to detail with ability to coordinate multiple projects at once

·        Must be able to work independently, multi-task and prioritize responsibilities

·        Exceptional organization and time management skills

·        Computer savvy, uses multiple software platforms daily to accomplish business objectives

·        Team oriented, reliable and dependable; maintain excellent attendance and punctuality

·        Strong work ethic; sets high standards for self and others

·        Personally connects with our core principles as described in our Mission/Vision Statements

·        Passionate about animal welfare; treats all animals with compassion and kindness

·        Comfortable interacting with all breeds large and small including cats

Education

·        BS degree in Business Administration with a minor Marketing or BS degree in Marketing or relevant field required.

Disclaimer

The above information has been designed to indicate the general nature of work performed by employees within this classification. It is not designed to contain or to be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job. Management reserves the right to revise the job description or require that other tasks be performed or deleted in accordance with business needs.

JM Pet Resort

Primary Function

As a Marketing Coordinator at F3 Metalworx, you will play a crucial role in supporting our marketing team in planning, executing, and analyzing marketing campaigns. You will collaborate with various departments to ensure marketing initiatives are aligned with our overall business goals and objectives. This is an exciting opportunity for a self-motivated individual to grow their marketing career in a fast-paced and collaborative environment.

Job Description

• Assist in the development and execution of marketing campaigns across multiple channels, including digital, social media, email, and print.
• Coordinate and manage marketing projects from conception to completion, ensuring all deadlines are met.
• Conduct market research to identify trends, competitors, and opportunities.
• Create and edit marketing content, including blog posts, social media posts, and email newsletters.
• Assist in the organization of events, webinars, and trade shows.
• Monitor and report on the performance of marketing campaigns using analytics tools.
• Collaborate with cross-functional teams to ensure brand consistency and messaging alignment.
• Stay updated on industry trends and best practices to propose innovative marketing ideas.
• Coordinate public relations and outreach initiatives, including media releases, awards, company announcements, and speaker proposals.

Education/Experience

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience (3-5 years) in a marketing role.
• Strong organizational skills and attention to detail.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Office Suite and marketing software/tools (e.g., HubSpot, Google Analytics).
• Basic knowledge of graphic design and video editing is a plus.
• Ability to work independently and as part of a team.
• Creative thinking and problem-solving skills.
• Positive attitude and a passion for marketing.

Why Join F3 Metalworx?

• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• A collaborative and inclusive work environment.
• The chance to contribute to the success of a growing company.
• Employee recognition and appreciation programs.

F3 Metalworx, Inc

Philadelphia Industrial Development Corporation (PIDC) is Philadelphia’s public-private economic development corporation. Our mission is to spur investment, support business growth, and foster developments that create jobs, revitalize neighborhoods, and drive growth to every corner of Philadelphia. You can learn more about PIDC at www.pidcphila.com.

PIDC is committed to driving transformative growth for Philadelphians with a human-centered approach by directing our financial and real estate services, knowledge, and networks toward creating a vibrant and sustainable Philadelphia. To achieve this mission, PIDC focuses on five areas:

• CAPACITY: Create and sustain internal capacity and external partnerships to scale the availability and breadth of economic development resources and solutions.
• CAPITAL ACCESS AND SERVICES: Expand financing and business support services to benefit under-resourced communities and marginalized populations.
• LAND USE: Catalyze development of projects that create quality jobs, advance equity, and promote sustainability.
• KNOWLEDGE AND NETWORKS: Share knowledge and networks to respond to clients, partners, and market needs.
• EMPLOYEE WELL-BEING: Elevate the physical, mental, and financial well-being of PIDC employees and provide opportunity for each to thrive and grow professionally.

PIDC is governed by a thirty-member Board of Directors, appointed by the Mayor of Philadelphia and the President of the Greater Philadelphia Chamber of Commerce. The staff includes approximately 60 full-time employees, and PIDC’s current 9-member senior leadership team has a combined 140+ years of experience at PIDC. The organization’s annual budget of approximately $12M is funded by a combination from fees generated by PIDC’s transaction activities, service and management contracts, and contributed revenue.

Over the past 65 years, PIDC has settled over 13,000 transactions with a diverse range of clients – including more than $19 billion of financing and 3,350 acres of land sales – which have leveraged tens of billions of dollars in total investment and assisted in retaining and creating hundreds of thousands of jobs in Philadelphia. For more information, please visit: www.PIDCphila.com.

POSITION OVERVIEW AND RESPONSIBILITIES:

PIDC is seeking a motivated, proactive, creative, and results-driven marketing professional who is an active member of our marketing communications team. The Director, Marketing Communications, will directly undertake activities that establish, promote, enhance, and protect PIDC’s brand. The individual should be an excellent writer, experienced in content creation across multiple platforms with strong ability to communicate and distill complex information for a broader audience, and skilled in event and project management. This is an incredible opportunity for a rising communications star who is highly creative and loves writing to make a positive impact on Philadelphia.

The director will work collaboratively with the team to create, implement, and measure the success of comprehensive marketing and communications campaigns that enhance the organization’s awareness and position in the economic development ecosystem in Philadelphia and to the general public. Specific responsibilities include, but are not limited to, the following:

Content Development and Writing

• Create compelling written content for a variety of platforms, including website, blogs, press releases, the annual report, and other marketing collateral.
• Edit and proofread content to maintain high standards of accuracy and professionalism.
• Develop and maintain a content development strategy and calendar to ensure consistent messaging and storytelling that articulates PIDC’s desired image and position including:
• Create engaging narratives that showcase the full breadth of PIDC’s programs, products, and activities.
• Produce and maintain library of client success stories and manage promotion of stories through multiple channels.
• Create and update content for PIDC’s website and blog regularly. 
• Lead content development (and coordinate with the Director of Creative Services) on various designed materials, including PIDC’s monthly newsletter and other e-mail campaigns to various audiences, meeting deadlines, following timelines, and ensuring uniformity of content/messaging.
• Create marketing and promotional content and collateral to generate awareness and attendance at events.
• Work closely with product and services teams to drive prospecting activities via promotional campaigns and outreach.
• Coordinate with the Navy Yard marketing and communications staff to ensure streamlined messaging and brand integrity.
• Oversee implementation of annual advertising strategy in coordination with team including management of budget and advertising schedules.
• Coordinate with the Business Lending team to manage post-settlement and year-end outreach to current and past clients, track client feedback and customer satisfaction, and report on a quarterly basis.
• With guidance from the VP of Marketing Communications and Government Affairs, manage internal PIDC communications including maintenance of the intranet with timely news briefs and posting key reports and employing strategies to activate staff to engage with the resources on the intranet.

Social Media Management

• Build and execute social media campaigns by developing purposeful, actionable content strategies to increase brand awareness, social engagement, and demand generation.
• Create content calendars and manage day-to-day account activity; oversee the content posting schedule across various social media platforms.
• Analyze social media metrics and adjust strategies accordingly to achieve growth and impact.
• Monitor trends in the marketplace and adopt as relevant.

Public Relations

Support the Vice President of Marketing Communications and Government Affairs in:

• Enhancing PIDC’s earned media strategy and implementing public relations campaigns to promote initiatives and achievements.
• Drafting, distributing, and pitching press releases and media advisories.

Data Management & Administration

• Leverage customer insight data to refine brand management.
• Track email analytics and report on impact and success; research and introduce innovative methods and outlets for communications.
• Monitor and report regularly on website analytics, adjusting content strategy based on insights.
• Work with Front Desk Receptionist to manage email distribution lists and other targeted outreach lists.
• Manage PIDC’s professional memberships and subscriptions.
• Update internal budget tracking document.
• Manage departmental interns.

QUALIFICATIONS AND EXPERIENCE:

• Bachelor’s degree in a relevant field (communications, public relations, marketing, journalism, or related).
• At least four years of experience in communications and storytelling, including developing strategy.
• Ability to communicate and translate complex information in various formats.
• Organized, creative, and detail-driven, with an ability to see the big picture and drive the day-to-day work in multiple areas to achieve it.
• Exceptional writing and editing skills, with an ability to create persuasive and engaging content.
• Proficiency in social media platforms and analytics tools.
• Experience with email marketing campaign programs (Campaign Monitor, Constant Contact, etc.).
• Self-sufficient and can manage and prioritize multiple projects.
• Proven project management skills with strong attention to detail and follow-through.
• Ability to work under pressure and on multiple projects with varied priorities simultaneously.
• Excellent interpersonal and communication skills, with the ability to build key relationships.
• Knowledge of economic development principles and practices is a plus.
• Must reside in the City of Philadelphia or be willing to relocate to the City of Philadelphia within six (6) months of hire.

PIDC

IAI North America (IAI NA) is a U.S. Company and is a wholly owned subsidiary of Israel Aerospace Industries (IAI), Ltd, Israel. Our parent company is among the largest aerospace and Defense Company in Israel and has an international reputation for quality aerospace and high-technology products and services.

IAI North America is looking for a marketing manager to play a pivotal role in shaping our company’s brand image and driving its success in the market. The role requires a combination of strategic thinking, creativity, leadership, and a data-driven approach to achieve marketing goals and contribute to overall business growth. This role involves planning, executing, and analyzing marketing campaigns, collaborating with the business development team and other departments, our parent company, and our subsidiaries to drive our company’s growth in the U.S. The ideal candidate will have experience with tying various platforms into one strategy with the intent of frequently creating media pieces and messages that all flow within one consistent theme and story.

Key Responsibilities:

• Develop and execute comprehensive marketing plans aligned with our overall objectives.
• Conduct market research and analysis to identify opportunities and threats.
• Define target audiences and segments for marketing campaigns.
• Create and oversee marketing campaigns across various channels, including digital, print, social media, and events.
• Monitor campaign performance and make data-driven adjustments to optimize results.
• Coordinate the creation of marketing collateral, including website content, blog posts, social media content, and email campaigns.
• Ensure that all content is on-brand and tailored to the target audience.
• Oversee the organization’s online presence, including website management, SEO, SEM, and social media marketing.
• Analyze website traffic and user behavior to optimize online campaigns.
• Utilize marketing analytics tools to track key performance indicators (KPIs) and provide regular reports to upper management.

Qualifications:

• Bachelor’s degree in marketing, business, or a related field; a master’s degree is a plus.
• Marketing experience in the field of aerospace and defense.
• Strong understanding of marketing principles, including digital marketing, branding, and advertising.
• Proficiency in marketing software and analytics tools.
• Excellent communication and leadership skills.
• Creative thinking and problem-solving abilities.
• Ability to work under pressure and meet deadlines.
• Ability to travel (travel is about 35% of the time a year)

Benefits:

• Medical, Dental & Vision premium coverage for Employees
• Paid Time Off (Including Holidays)
• 401K Match
• Flexible Spending Accounts
• Healthcare (FSA)
• Dependent Care (FSADC)

AAP/EEO Statement

IAI NA provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, IAI NA complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

IAI NA expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Company Confidential’ s employees to perform their job duties may result in discipline up to and including discharge.

IAI North America

Role: Marketing Manager

Location: ONSITE – 100%

Hours: 40 hours/week

Duration: Temp (30 days) then hire

Must haves:

• Experience making edits in Photoshop and InDesign

Key responsibilities:

• Main contact for Marketing, must wear many hats.
• Create Content for social media.
• Copywrite for internal and external materials.
• Prepare and manage events.
• Manage freelancers for outsourced work.
• Collaborate with sales staff to increase new customer sales.

Robert Half

Qualifications

• A good eye for design and branding standards
• Strong project management and organizational skills
• Self-direction and the ability to take ownership and drive responsibilities through to completion
• A natural desire to learn new things, contribute to marketing strategy, and expand business knowledge
• Excellent verbal, writing, and proofreading skills
• Presentation skills both in-person and virtually
• Alignment with our Core Values (see https://www.garnetcaptive.com/)
• Flexibility to work from our Philadelphia, PA headquarters
• Bachelor’s Degree in marketing, public relations, journalism, communications, or related field
• Minimum 3-4 years’ experience in marketing in-house or at an agency
• Must be proficient in Microsoft PowerPoint, Excel, Outlook, and Word

Responsibilities 

• This individual will be responsible for the planning and execution of marketing campaigns and projects as well as planning and executing client events and producing client proposals 
• The Marketing and Events Manager plays a significant role in internal and external communications, event planning, branding, and marketing of our programs and services to our client organization and members
• Managing the writing, design, production, and distribution of internal and external communications, such as email newsletters, digital and print materials, and targeted campaigns
• Creating and managing social media posts, articles and activity 
• Measuring the success of marketing tactics and social media activity through relevant analytics tools
• Developing and executing virtual and in-person client events including but not limited to: hotel bookings, food & beverage, audio visual, vendor selection and management, developing event collateral, on-site management 
• Ownership over web site content and keeping content and imagery fresh and relevant 
• Creating engaging content including event descriptions, promotional materials, web site content and educational resources
• Working closely with sales team to meet project goals

This position requires an individual who is very self-motivated, and flexible (a team player who is always willing to pitch in with other tasks as needed to successfully support the client accounts) with exceptional attention to detail.

Garnet Captive