Entertainment Content Creator Jobs

Casting Call: Snapped Episode 3317

Role: Laura

Job Description: We are seeking an actress to play the role of ‘Laura’ in the upcoming episode of the true crime series “Snapped.” This episode will delve into a gripping story involving scripted violence and murder content.

Responsibilities:

• Portray the character ‘Laura’ with authenticity and depth, in line with the director’s vision.
• Participate in scenes involving scripted violence and murder content.
• Be available for the entirety of the shoot, as required.
• Collaborate effectively with the director, crew, and fellow cast members.
• Adhere to safety protocols and guidelines, especially during scenes involving staged violence.

Requirements:

• Female, Caucasian descent, in her 30s.
• Strong acting skills, with the ability to convey a range of emotions and depth of character.
• Must be comfortable with the portrayal of scripted violence and sensitive murder content.
• Ability to follow direction and adapt to changes in the script or shooting schedule.
• Must be local to Knoxville or willing to work as a local hire (no travel or accommodation expenses covered).

Compensation:

• $75 per day (flat rate).

Casting Call: Snapped Episode 3317

Role: John, Attorney

Job Description:

We are looking for an actor to play the role of ‘John,’ a character who is an attorney, in the upcoming episode of the Oxygen network series “Snapped.” This episode will delve into a gripping narrative involving scripted violence and murder content, requiring a strong performance that can convincingly portray intense and dramatic scenes.

Responsibilities:

• Portray the character ‘John,’ an attorney, with authenticity and depth, in scripted scenes involving violence and murder.
• Work closely with the director and other actors to bring the character to life in a way that aligns with the vision of the episode.
• Participate in rehearsals and take direction to refine performance.
• Be available and on-set for the scheduled filming dates (Dec 5-8), with flexibility for potential changes.

Requirements:

• Gender and Age: White male, in his 40s.
• Experience: Previous acting experience in television, film, or theater preferred.
• Skills: Must be comfortable and skilled in performing scripted violence and murder scenes convincingly.
• Availability: Must be available for all filming dates (Dec 5-8) in Knoxville, TN.
• Transportation: Must arrange own transportation to and from the filming location.

Compensation:

• Rate: $75 per day (flat rate).

Casting Call: Snapped Episode 3317

Role Description:

• Character Name: HAROLD
• Gender: Male
• Ethnicity: White
• Age Range: Late 30s to early 40s
• Character Profile: HAROLD is a central character in the episode, involved in intense and emotionally charged scenes. The role requires the portrayal of complex emotions and interaction in a crime-related context, including scripted violence and murder scenes. The actor will also be involved in a police interview scene which is critical to the episode’s narrative.

Job Responsibilities:

• Accurately portraying the character of HAROLD, including scripted violence and involvement in murder content.
• Participating in scenes involving police interviews, requiring a strong grasp of non-verbal communication and emotional expression.
• Collaborating with the director, other actors, and crew members to bring authenticity and depth to the character.
• Ability to adapt to potential changes in the script or direction on set.
• Maintaining professionalism and a positive working attitude throughout the filming process.

Requirements:

• Proven acting experience, preferably with roles involving crime or thriller genres.
• Ability to convey complex emotions and character depth, particularly in a crime-drama context.
• Comfortable with the portrayal of violence and sensitive content.
• Strong improvisational skills, especially for non-scripted audio.
• Availability to commit to the entire filming schedule from December 5-8, 2023.

Compensation Details:

• Rate: $75 per day (flat rate)

Casting Call: Content Contributor for Trü Frü Holiday Campaign

Job Details: Trü Frü is seeking authentic, engaging content creators to capture and share their genuine holiday moments. We are inviting individuals to submit their personal video content showing how they connect with friends and family during the holiday season. The content should be heartfelt, humorous, serene, or even wildly entertaining, as long as it is genuine.

Job Responsibilities:

• Create and submit a video showcasing your holiday moments.

• Capture the essence of connection during the holiday season.

• Videos can be planned or spontaneous, featuring heartfelt interactions.

• Ensure content is suitable for posting on Trü Frü’s social media platforms and adheres to brand guidelines.

Requirements:

• Must have a smartphone or camera to capture high-quality video content.

• Ability to tell a story through video in a compelling way.

• No previous acting or content creation experience required; we value authenticity above all.

• Must agree to Trü Frü’s content usage terms and conditions.

Compensation:

• Selected videos will be compensated as follows:

  • Trü Frü favorites: $500 cash

  • Several more selections: $250 cash

  • Many others: $50 worth of Trü Frü products

• Compensation is contingent upon Trü Frü’s selection and use of your video content.

Macarta is a global leader in the retail media and eCommerce marketplace industry. Founded in 2016, Macarta commits to their mission of revolutionizing the retail industry by providing consistently excellent service to brands of any size, across any category. Macarta leverages its global footprint, and local expertise, to drive profitable growth for brands on global marketplaces such as Amazon, Walmart & Mercado Libre. With intentional creative & content marketing, search & programmatic advertising, channel management and business intelligence analytics, Macarta executes holistic omni-channel strategies that achieve long term, sustainable growth for brands around the world.

Position:  Brand Manager

POSITION DESCRIPTION

Macarta is on a mission  to revolutionize the retail industry and become the leading global marketplace agency for brands around the globe. Brand Managers (BM) will play a critical role in creating momentum and shaping the future of Macarta. As a key member of the brand management team, you will have the opportunity to help drive Macarta into the future and have a real impact on our next phase of growth as a company as well as your career. 

Our Brand Management team is a group of  innovators, strategists, solution seekers and consumers. As a member of the Brand Management team, you will have full ownership of a portfolio of 5-6 brand partners and will have the responsibility and opportunity to drive a real impact to your brand’s business(es) as well as the customers their brands serve. 

You will establish and maintain strong relationships with your partners and work to deliver upon your partner’s goals and objectives. You will also be responsible for working closely with internal teams to deliver clear briefs that outline yours and the brand’s vision for their business. You will have the unique opportunity to serve as a leader and role model to all Macarta employees. 

Brand Manager’s will be reporting to the VP, Strategy & Client Services and collaborating with leadership teams to drive results and success for all brand partners. 

RESPONSIBILITIES:

• As a Brand Manager you will be responsible for building and maintaining strong relationships with all of your brand partners and will embody our company’s vision of providing an outstanding quality of service to all of the brands we have the privilege to serve. 

• BM’s will have and continually build a strong analytic foundation and will have in-depth knowledge of your brand partners P&L’s to identify and evaluate key business issues and growth opportunities for clients. As a BM you will  possess full ownership of your brands P&L’s and drive ideas and innovation on how to improve their marketplace profit. 

• You will be responsible for driving and proactively looking at your brand partners performance on a daily basis. You will work to interpret all market data to take advantage of opportunities and minimize adverse trends, and identify data driven demand signals to generate business growth in areas for both on and off marketplace opportunities. 

•  BM’s will work cross functionally with internal teams and drive the creation of  detailed, data backed briefs (around consumer insights, pricing, forecasting, promotions, P&L’s, operations, sales, marketing/advertising and creative) to deliver a clear vision for the future of your brand partners business(es)

• Work closely with the project management team and ABMs to drive client deliverables from the planning stages to execution and final assessment to achieve your partners objectives and goals. 

• Create, monitor and optimize annual growth plans to exceed sales and profitability goals for your portfolio of brands and work with ABM’s to train and collaborate on projects.

• Perform ongoing analysis of the brands performance, competitors and category to identify opportunities to accelerate the growth of your brand  partners. 

• Demonstrate fluency and a deep understanding of the e-commerce flywheel as it relates t o Amazon, Walmart, Shopify, and D2C sites. 

• Work with brand partners to fully understand their entire marketing and channel mix. Work closely with the VP, Strategy &  Client Services to review all elements of your partners business(es) which include pricing strategy, active sku management, category management, merchandising strategy, advertising channels and performance trends, and ongoing innovative and strategic recommendations. 

• Have an in-depth understanding of the competitive landscape of our brand partners categories and have the ability to translate the implications of their business to key stakeholders and work with ABM’s to pull insights and action items. 

• Brand Managers are responsible for planning, execution and conducting various business initiatives for our clients that include innovation, developing strategic roadmaps, consumer acquisition trends, annual marketing plans, etc. 

• Work closely with the VP, Strategy & Client Services and the ABM to develop business objectives and marketing plans for assigned partners/categories, reflecting overall on how marketplaces impact our partners entire business, and execute on plans to deliver against our partners goals and objectives. 

• Drive the development of partner media plans, insertion orders, planning documents, project, troubleshooting and budget trackers, and keep all trackers and flowcharts and brand documents up to date. 

• Have a strong understanding of full funnel advertising channels and retail media. As well as what levers need to be pulled to grow your brand partner’s business. Have the ability to confidently communicate those initiatives to clients. 

• Provide weekly analysis and insights to key stakeholders as needed that includes reporting around sales, pricing, promotional effectiveness and overall marketplace analysis. 

• Ensure that your brand partners business is running efficiently and work with internal teams for any troubleshooting needs, support ticket creation and follow-ups etc. 

• Cultivate positive professional relationships with clients, vendors and internal teams

• Compile, organize, and build presentations to aid in all QBRs and planning meetings with oversight from the Sr. Director, Client Services. 

• Communicate with the VP, Strategy & Client Services on the state of each of your brand partners, where there are hurdles and where you are seeing success. 

• Dedicate time each week to industry learnings and come to team meetings with new ideas and strategic tests we want to run for brand partners. 

• Be hungry, Be Positive, Be Open Minded, Be Professional , Be Flexible, and Have Fun. 

REQUISITES:

• 2-3 years of Amazon Advertising (paid search or display) experience
• 3-5 years of hands-on experience managing Amazon sellers or vendor central. 
• Walmart (WFS) & Target experience is a plus
• Strong MS Excel competency
• Creative thinker and ability to think ‘outside the box’ regarding how to best position branded products within Amazon.com search environment
• Proven track-record of ability to manage multiple projects and prioritize appropriately.
• Entrepreneurial spirit, able to thrive in an autonomous work environment.
• Strong communication skills and natural relationship builder.
• Self-motivated, detail-oriented and able to shine in a results-driven environment.

COMPENSATION

Salary: 80,000 – $90,000

Pay Schedule: Bi-Monthly

COMPANY CULTURE

• Casual attire
• Flexible hours
• In-Office or Hybrid
• Dog-Friendly office

BENEFITS

• Unlimited PTO 
• App & Online Benefits portal access through Insperity
• 401k Plan Available
• 50% of Health Insurance Premium paid-for by Macarta, should employee opt-in

Macarta

The Sr. Brand Marketing Manager will conduct and direct marketing analysis, strategy development, tactical execution and communications to drive sales, traffic and checks during key dayparts and across revenue centers, as assigned. Working with internal team members, key business partners (e.g. Finance, Ops, F&B, Off Premise, Guest relations) and external agencies, he/she will coordinate and manage the creation and implementation of marketing initiatives to meet company strategic goals.

KEY RESPONSIBILITIES

· Grow off premise first party and third-party business by driving the promotional calendar, orchestrating organic, paid & email demand generation, and merchandising the first and third party website

· Grow gift card sales online and in store by delivering seasonal campaigns and promotional offers that fall in line with the promotional calendar, while working closely with affiliate programs and agency partners to order, develop, and implement gift cards

· In concert with Sr Director of Digital, deliver brand messaging that supports paid demand generation

· Work closely with the Product Director on merchandising the website and Director of Field & Partnerships on in store marketing elements and other external projects

· Orchestrate brand creative and A/B testing for organic, paid, email and web channels in support of on premise and off premise by driving the marketing content calendar to ensure regular and relevant content distribution and production via internal design team and contractor creative

· Develop performance copy in support of A/B testing for organic, paid, email and web channels in support of on premise and off premise traffic and conversion

· Update & develop brand assets including brand style guide and brand ad campaign via internal design team and contractor creative

· Generate earned PR in support of the marketing and new store calendar

· Partner with other business unit leaders and maintain cross functional relationships

REQUIRED SKILLS AND EDUCATION

· Bachelor’s Degree from an accredited college or university in Marketing, Communications or Business

· A minimum of 5 years directly related and progressive experience

· Previous experience in the casual dining Industry; first party and third party off premise experience ideal

· Previous experience managing a restaurant brand including developing brand assets and advertising

· Expertise in copywriting manually and copy-editing AI generated copy

· Ability to thrive in a fast-paced environment, work independently, multi-task, prioritize and be detail oriented

· Exceptional written and verbal skills to communicate at all levels of the organization

Miller’s Ale House Restaurants

Director of Tourism Marketing

Nature of Work:

Executes responsible, professional, and supervisory work at DistiNCtly Fayetteville by marketing and promoting Fayetteville and Cumberland County as a destination. Performs professional duties in managing, developing, and implementing tourism marketing programs for DistiNCtly Fayetteville. The position requires independent judgment and discretion in creating concise, error-free informational materials to advance the promotion of the communities of Cumberland County as an ideal destination for conventions, tournaments, and individual travel. The position serves as the direct supervisor to the Tourism Marketing Manager. Work is performed under the supervision of the President and CEO.

Examples of Duties:

1.  Works in coordination with the President & CEO and Director of Information Technology and Data Management to ensure awarded TDA grant dollars are aware of requirements, provided the tools required by DistiNCtly Fayetteville, and make sure reports are shared with event contacts, CEO, and the TDA, through the CEO.

2.  Serves as the team lead for the Heroes Homecoming initiative. Coordinating theme, community partners, the planned events, needed collateral, and execution of initiative as a whole. Develop a plan alongside the President & CEO and agency as well as other DistiNCtly Fayetteville members to ensure the message is being disseminated properly.

3.  Works in coordination with the Director of Administration to manage Tourism Marketing contracts and serves as a point of contact for external Tourism Marketing partners, including marketing agency, public relations agency, media buying agency, and research agency.

4.  Develop partnership and manage the relationship with Fort Liberty/ACS/MWR to include involvement with FRGs, ACS, and any other group needing community resource information.

5.  Manages current and develops future cultural tourism products. Conducts research for improvements and/or upgrades; develops content associated with themed trail development and research; manages trail web pages; ensures DistiNCtly Fayetteville’s brand and its guidelines are presented appropriately in all projects, marketing messages, and promotional materials. Recommend advertising for products as necessary.

6.  Writes and executes any secured grants for the promotion of DistiNCtly Fayetteville’s tourism product development or other tourism-related activities.

7.  Manages Tourism Marketing budget to ensure dollars are spent per line item outlined in the detailed budget breakdown.

8.  Maintains and participates in appropriate local and non-local industry networks. Encourages and develops participation in tourism promotions and tie-ins. Educates self about the county and regional tourism products. Shares pertinent information with DistiNCtly Fayetteville team members and industry partners.

9.  Maintains partnerships with local attractions groups for marketing together to, but not limited to Fort Liberty, our products possible co-ops, and Welcome Centers.

10. Coordinates DistiNCtly Fayetteville’s efforts with VisitNC, The NC Arts Council, and others in all aspects of marketing initiatives for cultural tourism to include birding trails, paddle trails, civil war trails, and other initiatives.

11. Conducts research in tourism subtopics such as Faith-based tourism, antiquing, textile history, agritourism, eco-tourism, bird watching, paddling, etc., and develops channels to capitalize on our assets and incorporate them into selling or packaging.

12. Works on community development projects that benefit tourism and visitors, such as wayward signage creation, trail development, etc.

13. Creates and schedules all tourism-related advertising, including leisure and welcome center visits, etc.

14. Manages Welcome Centers program as well as Call Center Visits, to include welcome center visits, National Tourism Week events, and visits to 1-800 VISITNC call centers.

15. Represents DistiNCtly Fayetteville at tourism-related events.

16. Oversees Client Concierge program; develops with other key members of the team to evolve into a “concierge” for large city-wide groups.

17. Performs other duties as required or assigned.

Knowledge, Skills, and Abilities

1.  Knowledge of principles of effective communications and marketing

2.  Knowledge and ability to analyze markets, marketing strategies, publicity, and advertising programs and needs as well as program results.

3.  Ability to learn and maintain knowledge of DistiNCtly Fayetteville organizational policies and goals that apply to the area of responsibility.

4.  Ability to gather, compile, compose, and edit information for use in promotional purposes and consistent with brand standards within the DistiNCtly Fayetteville.

5.  Ability to operate with a high level of accuracy and organization.

6.  Ability to establish and maintain an effective working relationship with team members, community and constituency, public officials, and others throughout the community.

7.  Ability to plan, organize, and effectively present ideas and concepts to groups and to communicate effectively and professionally, orally and in writing.

8.  Ability to assimilate information from a variety of sources, analyze information, and recommend a course of action to be taken to enhance the goals and objectives of DistiNCtly Fayetteville.

9.  Ability to exercise sound judgment and discretion in the performance of job duties and represent DistiNCtly Fayetteville in a positive, enthusiastic, and professional manner.

10. Knowledge of and ability to operate personal computers including word processing programs, Internet programs, protocol, and related programs and databases as well as other related software, to carry out job duties and functions. Must be able to operate equipment used by the position.

11. Ability to build exceptional phone rapport.

12. Build a working knowledge of the tourism industry to include Cumberland County and the assets contained within.

13. Ability to be self-sufficient and to travel.

14. Ability to request training needs and implement current trends and lessons acquired.

15. Ability to lift, push or carry up to 35 lbs.

Minimum Education and Experience Requirements

1.  Bachelor’s degree from an accredited college or university with a major in tourism, communications or a related field.

2.  Prior CVB experience in a similar capacity is required and a background in the hospitality industry is preferred.

3.  Demonstrate the ability to prepare marketing materials and programs.

Conditions of Employment

Each applicant who has tendered an offer of employment must have and maintain a valid North Carolina driver’s license with an acceptable driving record. A current copy of insurance must be provided at time of hiring and kept current in employee file.

DistiNCtly Fayetteville NC

Job Title: Marketing Manager

Job Summary: The Marketing Manager will play a critical role in the execution of CIMON’s global marketing strategy. This role will work with teams across the company at all levels to deliver clear, effective communications through designated channels including collaboration platforms, email, newsletters, intranet, social and in-person.

The ability to communicate effectively in written and oral communications is a must. They can communicate with clarity and brevity, helping to bridge the connection between the company and its customers. This person will need to think strategically while executing tactically. The best candidate will have experience working for a high-tech startup and understand the pace required to succeed.

Position Type and Expected Hours of Work:

• Full-time, Exempt Position
• Fully On-Site in Henderson, Nevada
• Days and typical hours of work are: Monday through Friday, 8 AM to 5 PM w/ 1hr lunch

Duties/Responsibilities:

• Design and implement comprehensive marketing strategies to create awareness of the company’s business activities
• Supervise the department and provide guidance and feedback to other marketing professionals
• Produce ideas for promotional events or activities and organize them efficiently
• Plan and execute campaigns for corporate promotion, launching of new product lines etc.
• Monitor progress and submit performance reports
• Produce content for the company’s online presence, editorial design and organizing the company’s publications
• Conduct general market research to keep abreast of trends and competitor’s marketing movements
• Control budgets and allocate resources amongst projects
• Work with external parties media and potential clients to build strategic partnerships
• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department’s budget.
• Overseeing branding, advertising, social media and promotional campaigns.
• Managing the marketing department’s staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.
• Identify hiring needs, select and train new people
• Prepare and review the annual budget for the area of responsibility
• Analyze regional market trends and discover new opportunities for growth
• Address potential problems and suggest solutions
• Participate in decisions for expansion or acquisition
• Suggest new services/products to innovative sales to increase customer satisfaction
• Writing technical blogs on various media platforms to promote company brand and provide technical information on company products

Required Skills/Abilities:

• Excellent verbal and written communication skills.
• Excellent writing and grammatical skills.
• Excellent organizational skills and attention to detail.
• Ability to understand and and communicate technical information.
• Ability to present complex data in clear, concise text.
• Ability to meet deadlines and to work independently.
• Ability to edit and proofread work of colleagues.
• Proficient with Google suite or related software.

Education and Experience:

• Bachelor’s degree in Engineering, Marketing or related field required.
• 5+ years of related experience required.

Benefits:

• Competitive Base Salary
• Bonus Potential
• Paid Holidays, Vacation, and PTO
• Medical, Dental, Vision
• 401(k) Retirement Match
• Subsidized Gym Membership
• Childcare Benefits
• Maternity/Paternity Leaves
• Education Support
• Relocation Assistance

CIMON Automation

WHY YOU’LL LOVE WORKING WITH US:

• 100% Medical, Dental, Vision & Life Insurance coverage for PLANTA employees.
• A generous paid parental leave package of up to 4 weeks.
• Work/life balance is a priority — annual PTO starts 90 days after date of employment.
• No limit on referral bonuses for sending Leadership and Team Members our way, paid after 180 days of successful employment.
• Tuition and professional certification program assistance up to $2,500 — we want you to reach your goals.
• ClassPass Wellness & Fitness membership (because healthful hedonism is a lifestyle).
• 50% off delicious plant-powered food at all full-service PLANTA concepts: PLANTA, PLANTA Queen, and PLANTA Cocina.
• Exciting career growth & development opportunities as part of an ever-expanding company: new restaurants and new positions are always on the horizon.

ABOUT US:

PLANTA is building a team of inclusive, strategic and dynamic individuals that embody a leadership style that promotes equity, productivity and workplace satisfaction. Our mission is to MAKE AN IMPACT. We achieve this through our dynamic team composed of champions across all realms of the hospitality industry – from creative and marketing to culinary, beverage and beyond creating the ultimate guest experience.

Our love for hospitality extends further than our dedication to creating amazing guest experiences; it’s our duty to develop our team of professionals to become the next industry leaders; it’s our quest to find the finest ingredients; it’s our social responsibility to become a more sustainable organization every day.

What you will find at PLANTA is passion without pretense; a unique group that loves coming to work every day, shouts good morning, rolls up their sleeves and works together to create innovative techniques to redefine hospitality.

GROWTH MARKETING LEADER:

PLANTA is looking for a talented Growth Marketing Leader to join our Marketing team! Reporting to the CEO/President, the Growth Marketing Leader focused on the entire customer base, growing that base, retaining each customer they acquire, and building a reputable brand. Simply put, their core objective is to maximize all growth opportunities for the business at each stage of the funnel. This position exercises strong analytical abilities to support initiatives across multiple areas of the business, in a highly collaborative and exciting environment. PLANTA is redefining what it means to market a plant-powered world, and the Growth Marketing Leader plays a key role.

WHAT’S ON YOUR PLATE:

Data Analysis, Reporting & Revenue Growth:

• Analyze data and present trends, insights and strategic recommendations
• Provide insights on marketing campaign performance
• Create and monitor reporting dashboards
• Develop and maintain marketing databases
• Collaborate with other team members to strategize and implement data learnings
• Analyze data and present on trends, insights and strategic recommendations
• Develop new tactics and campaigns based on learnings
• Work with Restaurant Operations to execute new campaigns, growth initiatives, and sales efforts

Growth Marketing:

• Analyze guest data and present on trends, insights and strategic recommendations
• Develop revenue driving tactics and campaigns based on learnings
• Develop and maintain audience segmentation for targeted campaigns
• Focus on growing loyalty membership and engagement to increase guest frequency
• Create and execute campaigns for upcoming holidays, special events, and new business initiatives

• Continuously market to grow loyalty membership
• Utilize loyalty platform to create targeted campaigns intended to learn guest purchasing behavior and increase frequency, app usage and loyalty
• Analyze specific audience segments and the associated trends to spot opportunities and enhance targeting

Website:

• Own website content updates with partner agency or developer
• Utilize SEO to drive site traffic
• Work closely with marketing and sales team to optimize site

Paid Media:

• Familiar with paid media strategies and tactics
• Work with external media agency to enhance SEO, and paid search campaigns

INGREDIENTS YOU’LL BRING TO THE TABLE:

• 5+ years of experience at a consumer, restaurant or retail brand (restaurant marketing experience a plus)
• Strong analytical skills
• Campaign Management
• Excellent Project Manager
• Basic working knowledge of Adobe Creative Suite (Photoshop, Illustrator)
• Knowledge of Facebook Business Manager and Google Ads Manager
• Working knowledge of Mailchimp or similar email marketing platform
• Strong understanding of Microsoft Office (Excel, Word, Powerpoint) and Google Drive (Docs, Sheets, Forms)
• Deadline-oriented, organized, able to manage multiple projects simultaneously, and uber-creative!
• Informed and well thought-out opinions with a willingness to listen and problem solve
• Fully understand and embody PLANTA’s can-do attitude, demonstrating a level of passion and dedication where no task is beneath you
• Thrive in a collaborative environment, which includes working closely with the marketing team as well as finance, operations and leadership

At PLANTA we do not tolerate any form of discrimination in the workplace, including during the recruitment stages. As such, all applications are viewed by our diverse recruitment team that uses a holistic and equitable approach. PLANTA is an equal opportunity employer committed to diversity and inclusion. We are pleased to consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veterans status, Aboriginal/Native American status, or any other legally-protected factors. Disability-related accommodations in accordance with the Americas with Disabilities Act during the application process are available upon request.

PLANTA Restaurants

TradeTrax is an innovative web and mobile app-based job management and data analytics platform for the production homebuilding industry. TradeTrax is flipping the homebuilding process on its head… providing a new framework for collaboration and productivity.

We are looking for candidates with an entrepreneurial mindset who have a track record of success, thrive in a fast-paced environment, and are genuinely motivated to play a vital role in the growth of an early-stage company.

The TradeTrax Marketing Manager will be instrumental in shaping our brand narrative and visual aesthetics. They must be able to proficiently manage the nuances of content creation and digital media optimization as well as the broader spectrum of marketing disciplines. Reporting into the Chief Sales Officer, the role while emphasizing content creation and digital media, will also focus on overall marketing strategy for the business to include but not limited to branding, campaign development, and effective use of various marketing tools and platforms.

Responsibilities:

o- Spearhead the company’s content creation and marketing strategics, ensuring alignment with our goals and brand values.

o- Create and manage diverse content (images, video, written) across digital and industry-focused media channels to include:

• Creating and maintaining an editorial calendar.
• Write compelling and extraordinary copy and review to ensure internal brand/verbal style guidelines are met.
• Ensure design work aligns with internal brand/visual style guidelines.
• Perform quarterly content audits and gap analysis to identify needs.

o- Implement SEO best practices and tactics to enhance online visibility and drive organic traffic.

o- Work closely with both sales and customer service to create impactful customer-facing presentations, illustrations, and tools to succinctly showcase our platform.

o- CRM management including:

• Design, plan, manage, and optimize integrated digital campaigns to generate new business opportunities within our target market.
• Integrated marketing campaigns utilizing CRM to automate as much of the process as possible.
• Create lead capture forms and embed within backend workflows and CRM architecture.
• Create and define email nurturing streams in line with target market and lead profile types.

o- Monitor and analyze campaign, web & content performance, and provide regular reports and recommendations to internal stakeholders.

o- Work closely with leadership to determine key industry events and/or tradeshows, manage booth displays and signage, demo sites, event presentations, sales and marketing collateral, prizes and giveaways, etc.

o- Various marketing support activities as needed in line with the needs of a fast-growing start-up.

o- Stay up-to-date with industry trends, competitor activities, and emerging marketing technologies to identify and exploit new opportunities and best practices.

Experience and expertise:

• 2+ years of B2B marketing experience with a strong focus on content strategy, planning and generation.
• Bachelor’s degree in a related field and/or equivalent combination of education and related experience.
• Proven experience in developing and executing marketing strategies and tactics that drive growth and revenue.
• Strong and dynamic writing skills in all lengths, formats and mediums.
• Sharp eye for design, layout and visual flow (effective for mediums).
• Self-directed and can thrives in a fast-paced environment.
• Demonstratable understanding of principles, best practices, and tactics of SEO.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and departments.
• Ability to manage multiple projects and priorities in a fast-paced, dynamic environment.
• Management of third-party contractors (I.e., graphic designers, videographers/ video).
• Strong attention to detail and abhorrence of typos and grammatical errors.
• Experience in Adobe Suite a plus (Illustrator, Photoshop, etc.) preferred.
• Basic proficiency in HubSpot.

TradeTrax, Inc.