Entertainment Content Creator Jobs

Who We Are:

With a rich history dating back to 1881, Tensator has been the leader in the manufacturing of high-quality crowd control products that provide our customers with queue management and customer guidance solutions to fit specific industry needs.

Tensator provides a wide range of innovative product offers that have been proven to increase profitability, improve operational efficiency, and add additional revenue streams for organizations all around the world. The company’s US office is based in Bay Shore, New York, with global offices in the UK (HQ), Germany, France, Poland, India and the UAE. The company is also supported by a worldwide network of industry leading distribution partners.

Who We Need:

Tensator Inc. is looking for an experienced and dynamic Content Marketing professional, who can engage prospects and customers through high quality content that will be published across various platforms. The Content Marketing Manager will be responsible for managing our online messaging content, modernize our brand representation, and managing the US corporate site.

Our ideal candidate is an excellent communicator who can work well in creating brand content around specific market segments and verticals. The primary focus of the role is to work with the US Management Team while collaborating with our global marketing staff to develop and deliver brand messaging that supports lead generation.

What This Role Will Do:

Lead Generation:

• Use revitalized brand content to generate new business through digital marketing platforms, including the Tensator US corporate website and through effective management of social media channels.

• Drive conversion of leads on the Tensator US corporate website through inbound marketing techniques utilizing the HubSpot marketing platform.

• Create customized “on point” messaging which would align Tensator to a pressing business need with highly coveted and expansible target accounts.

• Design highly effective digital brand content for compelling outbound sales campaigns.

• Lead presentation development on new business acquisition efforts and RFP sourcing.

• Maintain well organized, current, and accurate sales information, attribution reporting of all inbound leads and activity reports in the HubSpot marketing & CRM system.

Corporate Website

• Lead the development of a dedicated corporate website for the US market.

• Craft compelling content to demonstrate Tensator’s expertise in various market segments.

• Ensure the website is regularly updated with case studies, thought leadership articles and blogs.

• Drive consistent traffic and engagement that translates to sales pipeline, increased brand awareness, and strong brand equity.

• Collaborate and communicate effectively cross-departmentally to ensure new web enhancements are executed and meet business requirements.

• Adhere to SEO best practices when generating content for web.

• Manage external agencies.

Sales Management:

• Work closely with our in-house design team to create compelling marketing literature.

• Preparation of proposals and the presentation of product demonstrations for industry specific customers.

• Provide engaging and deliver impactful communication about Tensator’s value proposition to potential customers.

• Develop and execute solution-based recommendations for new clients.

• Work towards Tensator’s sales targets and profitability.

Expand Brand Awareness:

• Create a consistent brand message and relevant content for use both online and offline around the benefits of Tensator’s products and services, specifically how they meet our target customers’ needs in various business verticals. For use on the Tensator US corporate website, blogs, social platforms, literature, and presentations.

• Create content around Tensator US customer success stories utilizing case studies, testimonials, and video.

Required Experience:

• Demonstrated aptitude for powerful brand content creation and execution

• A ‘doer’ who can action tasks in a timely manner

• Meticulous attention to detail and exceptional copywriting skills

• 5+ years of proven experience in marketing communication and lead generation.

• Expert of social media tools like LinkedIn, Twitter and Facebook

• Experience of B2B sales, preferably in the manufacturing field

• Proficient in using CRM & inbound marketing systems (HubSpot)

Reports to: Sr. Vice President and US General Manager with a dotted reporting line to our Group Head of Marketing based in Milton Keynes, England.

Tensator Group

Job Title: Ecommerce Manager

Company Overview

Hammitt Los Angeles is a rising star in the luxury accessories market. Specializing in high-quality handbags that combine fashion with function, Hammitt handbags and accessories are the fresh, versatile approach to everyday modern style. Designed in Hermosa Beach, California Hammitt’s are meant to be worn, felt, and loved for a lifetime. The company is thriving and accelerating beyond a localized label to a prominent fashion brand in the US. The Hammitt brand is well-positioned for continued growth in the years to come with over 800 boutiques and department store locations, three flagship stores in Southern CA, exponential growth online, and international expansion a reality, this is becoming a great American success story.

Our customers maintain loyalty to our brand as we promise an investment that will last a lifetime – guaranteed TLC and free repairs. Over the 14 years of our existence, Hammitt has experienced extremely rapid growth. We work in a fast-paced environment where hard work is acknowledged, and our team is composed of A+ leaders, forward thinkers, innovators, and overachievers.

“FEEL IT. LOVE IT. HAMMITT.”

Job Summary:

Reporting to the VP of Ecommerce, the Ecommerce Manager plays a crucial role in the success of Hammitt’s online presence. They oversee a wide range of responsibilities to optimize the website for a seamless, smooth user experience and drive online sales growth. This includes but is not limited to the product page and collection page maintenance, along with merchandising, navigation, and all site and eCommerce associated content.

Essential Functions:

• Strong analytical background responsible for weekly, monthly, and yearly reporting needs on sales, inventory, and key KPIs.
• Maintain eCommerce strategy and execution across all product and online assets in support of revenue and margin targets; oversight of daily web operations and seasonal online strategies to ensure all projects support the brand strategy and growth.
• Manages inventory go-live schedule, key product launches, content uploads, regular site audits, and landing page buildouts.
• Support the planning and development of the promotional eCommerce calendar and work with cross-functional teams to ensure all deliverables are approved, sent out, and met within target deadlines.
• Responsible for scheduling and execution of onsite promotions and content management system updates.
• Proposes continuous site enhancements to improve user experience and site performance to increase key metrics such as traffic, conversion, order value and decrease returns.
• Maintains an understanding of trends and strengths of the competition.
• Clearly and concisely delivers website daily and monthly sales performance.
• Supports the growth and utilizes customer email bases in creative ways, including developing micro-influencers, genuine content sourcing, and other inventive strategies to support the brand’s goals.
• Execute creative promotional strategies that best uphold gross profit targets for eCommerce.
• Assist with the media budgets through approved outside vendors (Google AdWords, Facebook/social media, affiliate marketing, etc.) to increase webstore traffic and achieve set revenue budgets.
• Support and execute marketing brand stories, content, and promotions for eCommerce with brand marketing teams.
• Implement and execute a regular eCommerce SMS and email calendar to support brand marketing initiatives while also increasing ability to hit revenue targets online.
• Responsible for ensuring maintenance of up-to-date product knowledge and proper site merchandising, as well as working closely with buying/planning teams to maintain appropriate inventory status on eCommerce products.
• Informs the Concierge team on website updates and issues.
• Identify and present process opportunities to improve the team workflow and online customer experience.
• Various other tasks and duties as needed and assigned, including leading virtual styling, and cross-supporting the retail, marketing, and concierge teams.

Other Roles and Responsibilities

• Takes initiative – anticipate and respond quickly to problems and take action.
• Displays resourcefulness – responds creatively, practically, and with composure to challenging situations.
• Prioritizes effectively – based on expectations and business goals, assess the importance of tasks and issues, and communicates to the Senior Manager.
• Grasps new information and ideas quickly and can incorporate them into current processes.
• Practices good business decision-making by analyzing information from various sources to make effective decisions and solve problems.
• Delivers clear, concise, and well-organized messages, written and verbal.
• Demonstrates appropriate technical skills and business knowledge to perform job duties.
• Perform other related duties as assigned.

Core-Competencies & Accomplishments:

• Minimum Education required: Bachelor’s Degree or Associate Degree.
• Minimum Experience required: 3-4 years experience in a consumer-facing role.
• Strong work ethic, communicative and confident.
• Detail-oriented and organized with the ability to prioritize and manage time wisely.
• A positive approach to change and problem-solving attitude to drive business results.
• Self-starter with the ability to share process-improvement ideas.
• Strong negotiation, analytical, written, verbal, and decision-making skills.
• Must be a team player who can move fast, be bold, and thrive in a dynamic, quickly changing, high-growth environment.
• Content management system experience is required.
• Shopify, NetSuite, and Gorgias experience a plus.
• Computer skills include Excel, Email, and other relevant retail applications.

Hammitt

Website Product Manager – Contractor

School Outfitters  

Job location: Cincinnati, Ohio, United States (Hybrid)

Job description

Website Product Manager – Contractor

Full-time or part-time contractor (high potential to convert to FTE)

Reports to: Maureen Kelly, Vice President Marketing

The Position

School Outfitters is looking for an experienced, self-motivated Website Product Manager Contractor that will manage online growth for schooloutfitters.com. Your primary goal will be to create a frictionless Ecommerce experience that aligns with our business objectives, enhances brand identity and drives growth. In this role, you will deliver the strategy, prioritization, development, optimization, and maintenance of digital products related to our website’s search, global navigation, homepage, landing pages, category pages, product pages, calls to actions, trigger emails, chat, search, root design, and blog. You will work with our web agency, Court Avenue, to define and direct execution working with our development team in Vietnam. You will also work closely with other members of the marketing team to execute on campaigns and you will collaborate with supply chain, sales, and other teams across the go-to-market organization.

The Ideal Contractor

You have built successful B2B sites, ideally for ecommerce, and have owned the successful delivery of digital solutions that enhance the digital customer experience and drive business growth. You have also worked in complex B2B environments that include many industries, sizes, personas, and buying methods. You have driven both online sales and complex sales working closely with a sales team.

You are highly analytical and adept at gleaning insights from data, making decisions to prioritize the greatest impact for effort, and communicating clearly and proactively across teams. The ideal candidate is a strategic thinker, results-oriented and a strong project manager with a desire to achieve big wins and incremental improvement. You excel at documenting business and functional requirements for agencies and developers and driving efficiency improvement over time.

Summary of Contract

• Full-time or part-time contract.

• Lead the strategy development for the School Outfitters website with attention to driving conversions and optimizing for increased engagement and improved visitor experience.

• Manage website content to ensure that messaging is aligned with the larger marketing and corporate initiatives.

• Own the chat experience and conversions across the website.

• Define and drive a process for ongoing site QA, content refresh and the removal of outdated content.

• Develop new ideas to drive improved program ROI and campaign performance.

• Leverage digital metrics (site traffic, visitor paths, conversion rates) to test landing page performance, special promotions, and content to optimize marketing investment and analyze program impact.

• Analyze and report on the effectiveness of campaign efforts and measure impact against set goals including leads, opportunities and revenue.

• Develop and implement effective SEO strategies to improve website rankings in search engine results.

Desired skills

• 5-7+ years’ direct experience in a website role. Experience with successfully managing and executing a B2B website is required. Ecommerce experience preferred. Education industry experience a big plus.

• Experience optimizing websites for branding, awareness, and demand generation objectives.

• Extreme attention to detail, executes with urgency, and has the ability to effectively balance a creative and analytical skillset.

• Excellent communication skills and ability to converse fluently with both technical and non-technical teams.

• Confidence to deliver campaign analysis to senior management regarding program success, areas for opportunity and insight on future initiatives.

• Strong collaboration and relationship building skills.

• Flexible and team player mentality.

• Excellent time management and communication skills.

• Bachelor’s degree.

Who we are

School Outfitters is committed to outfitting dynamic learning environments where students can excel and educators can thrive. A 100% employee-owned and operated retailer of school furniture and equipment, we have the know-how and resources to help project stakeholders plan and design a single classroom or a school-wide renovation. Our sales specialists provide expert phone and chat help and can manage furniture projects from start to finish. We handle marketing, product management, I.T., sales and customer service in-house, and are proud to be a Top Workplaces Award winner for more than 10 years in a row.

School Outfitters

Director of Growth Marketing

Location: Hybrid in the office in Santa Clara

Salary Expectations: Up to $230,000 per annum on the base plus bonus and stocks

I’m currently working with a High Growth, Series C CyberSecurity start up with an utterly unique CyberSecurity product that has been proven to reduce customer’s risk by 95%. Their target customer is the biggest customers out there and they have been growing their customer base very well amongst their target audience. Last quarter, they closed 10 Fortune 500 companies with multimillion dollar deal sizes.

You would be the first Growth Marketer in the company and would come in and set the strategy for the company. This is a great opportunity for someone ambitious that is keen to make a name for themselves and accelerate their career. There is then a long term potential to build up a team and move into leadership.

Responsibilities as Growth Marketing Director:

• • Serve as a leader over the demand generation function within the marketing department.
  • Lead, execute and manage demand generation programs and account-based marketing strategies to secure interest, engagement, and meetings with prospective customers for our threat intelligence, security collaboration, and security automation solutions.
  • Manage and measure lead generation technologies including: HubSpot, Google AdWords, Drift, LinkedIn advertising, ZoomInfo, and others.
  • Drive demand generation programs by leveraging inbound and outbound strategies (e.g. webinars, content, events/tradeshows, emails, paid advertising, social media, SEO, target prospect marketing, etc)
  • Develop and execute strategic account strategies working directly to enable the sales organization to identify engaging and creative methods for engagement.
  • Work cross-functionally with sales and marketing leaders to define and establish campaign workflows that include integrated connections to other platforms.
  • Partner with content writers and SMEs to provide campaign customization according to the analysis of buyer needs.
  • Manage inbound and outbound activity of BDR team to develop leads, engage contacts, and nurture existing database.
  • Lead the process of A/B testing growth tactics to improve response and conversion rates in the funnel.
  • Bring new creative strategies to generate awareness of solutions as measured by traffic to the web site, content and other digital properties to increase subscriber base and generate qualified leads for the BDR organization.
  • Manage SEO and paid digital agencies, assist in program analysis and optimization
  • Oversee web presence and calls to action, including improving website lead and traffic performance, and facilitating website update requests by working with the global web site team.
  • Improve processes and reporting related to demand generation programs to measure effectiveness, performance and ROI of marketing spend.

The ideal profile would have:

• 5-8 years’ experience in Demand Generation/Growth Marketing
• CyberSecurity experience preferred but open to Software
• Experience targeting Large, Fortune 1000 customers
• Experience implementing strategies into how to break into these Fortune 100-1000 customers
• Bonus points for start up experience

Benefits of working at this CyberSecurity start up:

• Working with some of the most talented people in the industry
• Working with a leading product that is proven to reduce risk by 95%
• The ability to make a large amount of money – with low quotas and high accelerators, you will be making a lot
• A compelling amount of stock
• Career progression is available

Keywords: Director of Demand Generation, Demand Generation Director, Senior Director of Demand Generation, Growth Marketing Director, Director of Growth Marketing, Senior Growth Marketing Director, CyberSecurity, Cloud Security, Start Up, EDR, CASB, Threat Intelligence, Data Security, SASE

Henderson Scott

Marketing Admin Job Description

Market Street Talent is looking for a part time Marketing Admin to join our growing team. This will be a primarily remote position with some travel required to our office in beautiful downtown Portsmouth, NH. We offer a collaborative, team focused environment with opportunities for growth and professional development, and work life balance is not just a buzzword here.

Your responsibilities will include:

• Maintain and grow MSTs social media presence
• Help maintain and update MSTs website
• Create and execute an annual social media plan based on established personas
• Drive team participation
• Serve as the go to team member for social media trends and best practices
• Manage and report on social media analytics and reporting
• Create and lead quarterly Team Trainings on social media topics relevant to MST
• Help drive business development initiatives from a marketing perspective
• Support internal team and day to day operations, as needed.
• Seek to improve efficiency within team processes

Drive towards long term goals

You will be a good fit if you:

• Have 1 to 3 years of social media experience with an emphasis managing social media content and growing audiences
• Have experience with Google Analytics, LinkedIn, Twitter, Instagram, Facebook, Hootsuite, HubSpot, Canva, MailChimp, websites.
• Have knowledge of branding and marketing best practices
• Have experience with researching and posting current industry content
• Have experience with email marketing
• Have a growth mindset and teachable spirit
• Are naturally curious and a self-starter
• Are able to communicate and collaborate with team members across all departments

You can expect:

• Established and growing Social Media presence
• Customized training during the onboarding process, along with regular in house trainings and additional opportunities for continued professional development
• A leadership team who is supportive of your professional and personal goals, and committed to providing the tools and mentorship required for success
• An environment where you can bring your whole self to work. We believe family comes first, place a high value on physical and mental health, and encourage giving back to our community through team days of service and charitable PTO
• A perfect office location (with free parking!) on the edge of downtown Portsmouth with great coffee shops, lunch spots, water views and green space just a short walk from our door

About Market Street Talent

Market Street Talent is a specialized staffing and consulting firm focused on staffing solutions for Information Technology positions. From our offices on the Seacoast of New Hampshire, we service companies across a wide range of industries from Greater Boston to Greater Portland and beyond. We know what it takes to find highly skilled technology specialists that fit seamlessly into a company’s culture.

Our Vision: To promote and foster the growth of information technology (IT) in our world…one candidate, one client, one community at a time.

Our Goal: To coach clients and candidates through the entire placement process and cultivate long term healthy business relationships.

Our Culture: At MST, we believe in pursuing excellence in everything we do, treating everyone with the utmost respect, and showing empathy for our community.

Market Street Talent, Inc.

Job Description

Sales Director LA (Westcoast)– Premium Global Digital Publisher

(Competitive base salary and sales commission plus benefits – this is an Individual Contributor role)

My client is an International Digital Publisher with a respected editorial voice and agenda-setting content. We are looking for a hungry, hyper-connected and consultative media sales professional. The ideal candidate will have excellent media agency contacts with LA agencies, particularly trading desks at the Top 6 Holding Company Agency Networks. The ideal candidate will have an excellent understanding of all areas of digital advertising – programmatic, video, native, etc and brand partnerships.

They Westcoast Sales Director should have an active network of contacts at media agencies and various brands at marketing decision makers at brands. Competitive salary plus comms plus benefits make this a compelling proposition.

Sales Director profile:

We are seeking a hunter salesperson, proactive, consultative and a lateral thinker. My client is looking for well connected, consultative and cerebral salespeople to join the business. You will have the ability to fashion opportunities from scratch, building long-term relationships and evangelising about our client’s offering to agencies and clients with the aim of securing RFPs and building meaningful long-term trading relationships with the Top 6.

Requirements:

Black book of client contacts in Media Agencies and Brand Advertisers – demonstrable networking within major local advertising & media agencies on the west coast

• Experience working at a reputable publisher, ad-tech business, media agency trading desk with great first-hand knowledge of the US and particular the West Coast digital advertising industry
• Excellent understanding of the digital ecosystem from video, programmatic advertising, native ads, partnerships. etc
• Strong ability to prospect, source proactive leads, drive and influence high-value conversations with media agencies and marketing decision makers at brands, selling, monitoring, negotiation, closing and reporting skills.
• Ambitious, Desire to work in a global ever evolving fast moving business going places
• Entrepreneurial spirit – the ability to hustle and work with clients to build opportunities that match their needs and help solve their business problems
• Sociable and a team player – someone who also knows how to have fun alongside working hard and create strong bonds internally and externally

Ultimate Asset

12+ Month contract

The Digital Planning team bring together cross-functional teams, including Marketing, Agency, Content Reviewers, IT and Digital Delivery Partners, to embed emerging MLR practices and new ways-of-working.

You will work closely with the Marketing Team, Medical, Legal and Regulatory Reviewers and our Agile Digital Delivery partners across a Therapeutic Area. The role is responsible for leading effective planning and prioritization practices to enable digital experience that are aligned to critical initiatives that are core to digital transformation, improved patient experiences and business outcomes.

Responsibilities:

• Lead and deliver excellence in end-to-end material review and approval (MRA) processes to enable omnichannel MRA capabilities, aligned to Content Strategy for assigned brands.

• Build strong collaborative relationships with key marketing, MRA, agency, IT and content delivery stakeholders.

• Take ownership for ensuring adherence to the Marketing Guide which dictates the materials review & approval process and standard operating procedures.

• Build and maintain the ‘key experiences map’ for supported brands based on local market and global brand operational plans.

• Communicate local market and global brand operational plans with key stakeholders to build awareness.

• Lead the prioritization of assets within the MRA review process to manage reviewer capacity more effectively and align with key business objectives.

• Facilitate the process for managing MRA consults which enable those involved in the review process to align on upcoming activity and make the relevant queries prior to the review process commencing.

• Lead Day 0 Planning for brands launching new products, indications and label updates to enable content to be released upon FDA approval.

Critical criteria:

• Knowledge of the MRA process regarding the development and approval of promotional content that enable the delivery of multi-channel and omnichannel campaigns.

• Experience with brand strategic operational planning processes and content platforms.

• Knowledge of digital marketing, content strategy and content planning processes.

• Ability to work in a matrix team environment.

• Experience in using project management software to plan, monitor and communicate project progress.

• Demonstrated success in leading program management of strategic and/or business critical initiatives without formal authority.

• 3-5 years’ experience in Pharmaceutical Marketing Services or Agency experience

GForce Life Sciences

OpSec is the world leader in brand authenticity and integrity, with a heritage spanning more than 40 years. We serve many of the world’s leading brand owners, licensors, and media rights owners (including around half of the Interbrand 100 Best Global Brands 2021) and are the only provider that addresses brand value and vulnerability across physical and digital domains. OpSec is also a provider of high-security and compliance solutions to governments. At OpSec, designers work with technologists, integrators, analysts, and domain experts to ensure solutions are brand-led, practical, and effective.

“Support the Marketing Operations teams to execute marcoms projects across a range of activities.”

Activities including event coordination, facilitating activities with key associations, creating social media posts, undertaking market research assignments. The role supports UK/Europe or North America activities, depending on location, and will contribute to wider marketing projects.

Essential Functions Performed by the Position

• Support the Brand Marketing and Marketing Operations teams across a range of assignments, from event coordination to marcoms delivery and content marketing.
• Execute regional marketing activities and projects, including preparing and helping coordinate marketing events (tradeshows, hosted events) and networking activity.
• Prepare discrete collateral and/or marcoms outputs, working in conjunction with the marcoms/digital marketing team and the brand/content marketing team.
• Undertake scoping and market research projects to feed into campaigns and projects, including thought leadership, marcoms outputs, and online analytics.
• Evaluate opportunities to raise brand awareness and generate leads, including paid media channels/publications, association activities, and customer collaborations.
• Support marketing administration tasks, including invoice payment, supplier coordination, organizing marketing assets, and event administration.
• Help prepare and assemble collateral/sample packs for trade shows, hosted events, and networking initiatives, working with sales enablement and sales teams.

Knowledge, Skills and Abilities

• Excellent Microsoft Office skills and Adobe Creative (or similar) advantageous
• Strong grasp of brand management, events, marcoms, and/or trade marketing
• Highly organized and self-starter, with strong communication and networking skills
• Exposure to multiple marketing campaigns, including key personal contributions.
• Ability to work with key tools, including digital marketing and/or production.
• Inquisitive and demonstrable appetite to learn about brand value and protection.
• Practical approach with a pragmatic mindset and an instinct to take ownership.

Required Education and Experience

• Associates or bachelor’s degree in Marketing or Business or equivalent professional experience
• Knowledge of key marketing activities and disciplines with 1-2 years in a marketing role
• Experience of working in B2B environments, preferably in brand/business services

Company Package and Reward:

• Market competitive package, the final offer will depend on your profile.
• We also offer a company bonus and 25 days holiday plus national holidays
• The chance to develop and grow in a high-tech international environment.

What we offer:

OpSec offers competitive benefits, tailored to each region in which we operate. In addition to benefits, our employees enjoy perks such as company-sponsored wellness programs, volunteer opportunities, regular team building and engagement events and learning and development opportunities.

We value diversity at our company. Everyone who applies with the qualifications will receive consideration for employment without regard to: age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law.

OpSec Security

Position Title:

Assistant Brand Manager

Female owned and operated, Developlus was founded in 1991 and has since evolved into a beauty industry leader in hair color and formula development. Three generations work to ensure that every product, manufactured on-site in its Southern California facility, meets exacting standards with an intense focus on environmental sustainability. Developlus has always valued the importance of inclusion and diversity within the workplace, empowering everyday women to be themselves while declaring their independence and individuality through hair color.

Function:

The Assistant Brand Manager at Developlus, Inc. will provide marketing support for the brand, performing a variety of duties requiring initiative and independent judgment. This position will report to the Brand Manager or Sr. Brand Manager.

Essential Duties and Key Responsibilities:

• Assists Brand Manager in coordinating and executing company brand promotion activities (i.e. specific Events, trade promotion, Digital, coupons) for consumer
• Assists in the execution of product launch support plans
• Provides Brand Manager assistance in developing brand positioning and communication strategies
• Assists with the development and execution of major consumer advertising/promotions (i.e. Retailer Digital Campaigns) and trade programs designed for retailers
• Collaborate with Marketing Director and Brand Manager to identify consumer trends and needs.
• Track marketing parameters such as pricing, distribution, and POS to assist in identifying Brand opportunities
• Analyze competitor performance, sales, distribution, pricing, promotion, social media and market trends to provide recommendations for products and brand communication and strategy
• Work with 3rd party vendors on sampling, advertising creative and other programs for Brand building
• Partner with Digital/Social Media Team to ensure all content needs are met and content plan meets Brand Strategy/Positioning. (i.e. paid social media ads or Social posts)
• Collaborate with and support cross functional teams and agency partners to bring to life educational & editorial photo/video shoots from concept to execution
• Support execution of seasonal events for the Brand
• As needed, provide feedback and next steps for projects/interaction with other departments (i.e. R&D new product development/reformulations/etc.)
• Support Brand asset development in Lytho initiation and/or providing feedback.
• Provide feedback and next steps for projects/interaction with other departments.

Requirements:

• Outstanding attention to detail and organization skills
• Experience in discretion and confidentiality when handling or exposed to sensitive information
• Experience in working in a fast-paced work environment and ability to multitask effectively
• Ability to manage and keep to major timeline milestones
• Working knowledge of and/or ability to learn new content management systems
• Analytical skills in being able to answer key questions using data analysis.
• Evidence of having interest in and experience in leveraging this position as an introduction to a career path in strategic, integrated marketing
• Proficient in MS Office (Word, PowerPoint, Excel, Outlook)

Education/Experience:

• Bachelors’ Degree preferred, or compatible experience.
• 2+ years of marketing experience in beauty preferred

Language Skills:

• Ability to clearly communicate verbally, read, write, see and hear to perform essential functions.

Mathematical Skills:

• Strong general mathematical skills with the ability to solve complex math problems and provide report analysis.

Reasoning Ability:

• Regular activities require ability to quickly change priorities, which may include and/or are subject to resolution of conflicts.
• Ability to meet deadlines and collaborate with cross-functional teams and work autonomously
• Strong project management, organizational and planning skills
• Strong analytical thinking required to review data, determine findings and develop recommendations
• Strong research abilities
• Results driven
• Ability to remain on task

Physical Demands:

While performing the duties of this job, the employee is regularly required to talk and hear. This position is mostly sedentary and requires prolonged repetitive hand movements, and may require some standing, walking, bending, occasionally lifting up to 25 lbs. and filing throughout the workday. Specific vision abilities required by this job include close vision and the ability to work in front of a computer monitor for extended periods of the day.

Work Environment:

This position operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, fax/ scanning machines etc. Specific vision abilities required by this job include close vision and the ability to work in front of a computer monitor for extended periods of the day.

Developlus Inc

About Cumulus

Does anyone drink hot coffee anymore? – The New York Times, September 2022

How we drink coffee has changed. The Cumulus Coffee Company, headquartered in New York, has created the first-ever solution for brewing premium cold brew at home in a matter of seconds at the push of a button. Through the use of cutting-edge technology coupled with world-class expertise in the science and craft of coffee, Cumulus has succeeded in streamlining, shortening, and consolidating the cold brewing process, and at the same time, has brought all the nuances and flavor variety of hot coffee to the cold coffee space in a way that has never been done before.

The company has raised over $20M in seed funding led by Valor Siren Ventures, with participation from investors including Maveron, Howard Schultz, Linden Ventures, Carter Reum, and Ryan Tedder. The Cumulus machine is currently available for pre-order and the team is rapidly growing to support the customer demand for this exciting product.

This is a unique opportunity to join an early stage business led by functional experts and supported by a world class investment team.

About The Role

The Brand Marketing Manager will lead the strategy and execution for our brand and GTM campaigns. In this role, you’ll drive key brand and commercial marketing initiatives from briefing to execution and analysis to drive brand awareness, affinity, acquisition, and retention. You’ll report into our CMO, and be the key liaison between our creative, brand, operations, and growth teams to ensure the seamless and successful launch of our marketing campaigns. This is a phenomenal opportunity to shape a premium brand as it comes to market with an innovative product at the forefront of a key culture transformation.

Key Responsibilities

● Own Cumulus brand strategy–including customer strategy and personas, brand positioning, voice, and aesthetic–and the go-to-market that brings the brand distinctively and powerfully to life across all owned, earned and paid touch points.

● Concept and bring to market full-funnel, multi-channel marketing strategies to drive key business outcomes, including both tentpole moments and day to day drumbeat

● Partner with team to develop and lead execution around content & social strategy designed to punctuate brand position, foster brand love, and fuel organic traffic & acquisition

● Manage Cumulus social channels to bring our distinct, elevated brand position to life in socially native formats

● Lead product launches and marketing campaigns – from ideation and briefing to execution and reporting – to generate high market impact

● Manage the integrated marketing calendar, ensuring cross-channel and messaging alignment around go-to-market campaigns

● Oversee influencer and partner marketing initiatives, leading the strategy, pilot, rollout and optimization

● Lead cross-functional collaboration with key stakeholders, including supply chain, business development, sales, creative, customer service, and agency partners

● Develop and own marketing KPIs and analyze performance, measure progress, and adjust strategies as needed to meet and exceed KPIs and business objectives.

● Drive decisions rooted at the intersection of data and brand, and distribute key marketing analyses for the business

Qualifications

● 5+ years of brand marketing experience; food & beverage and/or luxury experience a strong plus

● Demonstrated experience leveraging full-funnel, multi-channel marketing strategies to drive business outcomes

● A structured thinker, with demonstrated ability to design and execute strategic plans

● Finger on the pulse of cultural trends that apply to our target demographic, and the expertise to shape them within the Cumulus brand narrative

● Strong project management, prioritization, and communication skills; ability to operationalize complex plans

● A data-driven mindset with a deep understanding of marketing KPIs and how to leverage data to drive business decisions

● Proven ability to work in a dynamic, fast-paced, start-up environment

● Familiarity with marketing and business management tools, including Google Suite, Shopify, Klaviyo, and more.

● Familiarity with marketing channels including owned (email, SMS, social, site), paid, and earned

Benefits

● Competitive salary and equity compensation

● High-quality Medical, Dental, and Vision Insurance

● 401(k)

● Life Insurance and Disability Coverage

● Flexible PTO policy

● Cumulus machine and coffee employee discounts

● This is a hybrid position based in NYC, in office days expected of 3-4 each week with management flexibility.

The Cumulus Coffee Company is an equal opportunity employer. Individuals seeking employment are considered without regards to race, sex, color, religion, national origin, age, disability, marital status, pregnancy, unemployment status, or sexual orientation.

The Cumulus Coffee Company