Ad Campaign Casting Calls and Auditions

Who We Are:

At Auctane, we are united by a passion to help sellers — wherever they are, however they operate — fulfill the promises they make to consumers. The Auctane mission is to fuel commerce through exceptional delivery. We make it possible for businesses to meet the ever rising expectations of their customers, and we make the world smaller and more accessible to consumers everywhere.

Auctane brands enable hundreds of thousands of merchants to annually deliver billions of products — over $200 billion worth — to customers around the globe.

And Auctane is just getting started.

Auctane is a team of shipping and software experts with a passion for helping merchants move their ideas, dreams and innovations around the globe. The Auctane family includes ShipStation, ShipWorks, ShipEngine, ShippingEasy, Stamps, Endicia, Metapack, Shipsi, GlobalPost, and Packlink. Our partners include Amazon, UPS, USPS, eBay, BigCommerce, Shopify, WooCommerce, and Walmart.

Auctane’s Values

The Customer is our mission.

Our company was built in service of our customers. Every time we answer the phone, write a line of code, hire a new team member, form a partnership, or build a new interface it is explicitly because we believe that action will improve the life of our customers.

We work with the best people.

We will only work with people who are enthusiastic about their work, respectful of diverse ideas and backgrounds, and who possess the ability to work both independently and as part of a team.

We only play offense.

We’re on a mission to reach and help every mailer, shipper and merchant on the planet. Because of this we move with urgency, take risks, and are determined to ship solutions quickly.

We expect exceptional outcomes.

We are a rapidly growing company with intent. We expect to continue to deliver market transforming solutions for our customers and challenging growth opportunities for our employees.

We are direct and authentic.

We have a genuine empathy for our employees, partners, and customers. We serve that empathy by treating everyone the way we would like to be treated – openly, ethically, and honestly. We set expectations clearly and hold ourselves accountable to what we commit.

About The Role:

The Auctane marketing team is seeking a highly skilled Campaigns leader who will be responsible for leading a cross-functional team in building the global integrated marketing demand strategy for our portfolio to drive new business and grow our customer base. The Campaigns Director will lead Auctane in building and planning a set of high-impact and innovative campaigns that attract prospects and buyers aligned with their paths to purchase in the buyers’ journeys. This role leads a campaigns team and works closely with cross-functional teams, including Brand Managers, Partner Marketing, Performance Marketing, Events Marketing, Marketing Operations, Creative Services, and Sales teams.

Primary Objectives:

1. Develop the transformation plan that accelerates our journey to becoming a world-class demand generation engine
2. Lead a campaigns team, overseeing planning, execution and performance
3. Work closely with senior sales leadership and Brand Managers to understand business objectives and translate those into impactful campaigns. Partner closely with regional marketing teams to support their GTM and pipeline objectives
4. Develop, document and present global demand generation and branding campaigns plans that show alignment between tops down (revenue) and bottoms-up (trials/demo requests) goals
5. Design and execute integrated global marketing campaigns across channels including email, social media, digital (paid search, display, retargeting), content syndication, TV, audio, events, and partnerships using a budget provided by the product Brand Managers and with the support of channel managers
6. Strengthen lead scoring, email and nurture programs to expedite opportunity creation, pipeline acceleration, increase win rate, and closed-won revenue through highly impactful content and campaigns

What You’ll Be Doing:

• Be the leader for Auctane in the implementation of industry best practices for B2B and B2C demand generation and awareness through fully integrated marketing campaigns
• Become a marketing subject matter expert on our products including our existing customers, desired target audiences, core positioning, and customer journeys
• Be empowered to take creative risks – trying new strategies, driving a test and learn mentality. Design and implement full-funnel campaign optimization strategies
• Establish data collection and attribution for key demand metrics across the funnel, working closely with our channel managers and data analysts. Manage and optimize discretionary spend

What We Are Looking For:

• Masters Degree in Marketing or MBA desired
• Bachelor’s Degree in Marketing, Business, Computer Science or related field required
• 10+ years of marketing experience with progressively more responsibility; B2B and B2C experience preferred
• People management experience for more than 5 years required
• Proven successes with implementation of industry best practices for fully integrated marketing campaigns
• Demonstration of experience and/or training/certification in content marketing, demand generation, campaign planning and execution, performance marketing, and channel marketing
• Experience with developing and/or managing successful high volume (trials) and ABM strategies
• Strong presentation, written and verbal communications skills; able to communicate conceptually and tactically to executives, peers and team
• Strong tracking and analytical skills, working with tools like Google Analytics, Google Tag Manager, Tableau, Google Data Studio, and similar
• Responsive, strategic, proactive, and hands-on, with strong stakeholder and relationship management skills and a high ability to influence in a matrixed environment
• Ability to translate data and insights into strategy and action plans
• Ability to work in a dynamic, fast paced environment and deliver to deadlines
• Ability to question the status quo, test-and-learn and look for continuous improvement opportunities

What Will Make You Stand Out:

• 10+ years of B2B and B2C marketing experience
• Strong leader; has managed global demand generation campaigns
• Strong project planner; collaborates well with others at all levels

The Tech:

• G-suite

Travel Requirements:

• Less than 5%

Additional Position Duties:

• Sit for prolonged periods of time
• Utilize wrist and hands for a prolonged period of time
• Walk short distances
• Stand for short periods
• Speaking and conversing with others
• Lift up to 25lbs without assistance up to chest height

Equal Opportunity Employer/Veterans/Disabled

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Auctane

As our world evolves, more companies and organizations strive to achieve cultural relevance.

IW Group, Ad Age’s 2022 Multicultural Agency of the Year, is at the forefront of creating unique Asian, multicultural and cross-generational solutions for its clients. We have a dynamic team spread across our offices in Los Angeles, San Francisco, New York, as well as virtual locations. We are always looking for talented, creative and fun people to join our team.

IW Group is seeking a PR Manager to join our entertainment team in the Los Angeles office.

This position is responsible for designing and implementing strategies to build award-winning total market and multicultural campaigns, maximizing reach through tradition and digital media press, influencers, events and activations that are conducive to demonstrable ROI.

Duties/Responsibilities:

Publicity/Social Media/Influencer

• Design, implement and lead publicity strategies that align with client goals
• Lead planning and execution of publicity campaigns for multiple entertainment accounts
• Pitch traditional and online media outlets as well as influencers for earned coverage
• Maintain a high awareness of pop culture, industry trends and technologies
• Actively navigate the mass market and Asian American media landscape
• Research benchmark trends and audience preferences related to the entertainment industry and multicultural communities
• Participate in key account group brainstorms, strategy and creative sessions, contributing digital/ interactive/ media/influencer ideas

Leadership

• Manage client and stakeholder relationships
• Build and manage a high-performing team
• Oversee professional development of direct reports
• Strength leadership and supervisory skills
• Keep team and agency updated on industry best practices, latest trends, techniques, and developments
• Complete required manager and leadership training provided by company

Presentation

• Present and pitch campaign ideas to current clients and new business opportunities
• Engage in professional and community organizations related to the agency’s and client’s business/industry

Knowledge, Skills, and Abilities:

• Excellent client relations/people skills
• Excellent communication skills (verbal, written and editing)
• Understanding of the modern entertainment and Asian American media landscape
• Organizational skills, demonstrated initiative, flexibility, sound judgment and a positive attitude
• Must possess the ability to multi-task and effectively manage deadlines
• Ability to create budgets and monitor expenditures
• Strong media contacts and ability to play a critical role in pitching reporters
• ​​Proficiency in all basic software (i.e. MS Office) and social media platforms
• Up to date with current technologies and trends in social media, design tools and applications
• Must be willing and able to travel
• Commitment to getting the job done (aka willing to work long hours when necessary)
• Multicultural knowledge and experience preferred

Education:

• Minimum of a bachelor’s degree in Public Relations, Communications, Marketing, or a related field of study

Experience:

• Minimum of 5-7 years of professional work experience with studios, public relations/digital agencies or entertainment company
• Minimum of 3 years in a client-facing role
• Relevant experience in media and influencer relations
• Relevant experience across key social media platforms

WORKING CONDITIONS:

• COVID-19 considerations: We work in the office 1 day per week, all other time is remote.
• While performing the responsibilities of this role, the employee will spend most of the time working indoors, in the IW Group office or remote.
• This role may require extended work hours (including weekends) to complete certain projects, with or without advance notice.
• This role may require work outside of the office (i.e., client events) or travel outside of the local work area (i.e., national or international client locations).

PHYSICAL DEMANDS:

• While performing the responsibilities of this role, the employee is required to talk and hear. The employee is often required to sit and use their hands and fingers, to handle or feel. The employee is occasionally required to stand, walk, reach with arms and hands, climb or balance, and to stoop, kneel, crouch or crawl. Vision abilities required by this job include close vision.
• These physical demands are representative of the physical requirements necessary for an employee to successfully perform the essential functions of this role.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

Reasonable accommodation can be made to enable people with disabilities to perform the described essential functions of this role.

IW Group Inc.

If you are looking for an opportunity that provides satisfaction and personal growth, we encourage you to apply.

We promptly review all applications. Highly qualified candidates will be contacted for interviews.

This is an in office, full time position at the CELSIUS HQ in Boca Raton, Florida.

Description

Execute the social strategy of CELSIUS’s paid marketing campaigns on a variety of platforms including, but not limited to: Instagram, Facebook, TikTok, Snapchat etc. Ensure all campaigns are on- budget and relevant KPI’s are achieved or exceeded.

Work directly with Marketing Media Manager to ensure expectations are set prior to campaign execution and deliver accurate mid-flight reporting when necessary.

Willingness to learn and utilize paid media management platforms as needed to further leverage

CELSIUS Brand via paid media. Research and identify new platforms, better strategies, and new

opportunities to further increase awareness and competitiveness of the CELSIUS Brand via paid social media, and/or other digital paid media platforms.

Keen analytical, problem solving, and troubleshooting abilities. Ability to pivot quickly in a fast-paced environment with ever-changing priorities.

Social Media Campaigns (Instagram / Facebook / TikTok / Snapchat / Podcast)

• Execute paid social campaigns across necessary platforms to reach targeted audiences

• Work directly with Marketing Media Manager to execute full funnel paid social media campaign strategies

• Perform A/B testing on ad creative components & optimize based on performance

• Stay up to date on new features, trends, and functionality improvements on all social media and

digital paid media platforms

• Assist social and influencer teams with paid social campaign support when needed

• Manage day-to-day aspects of paid social campaigns (budgets, pacing, targeting adjustments,

etc.)

• Troubleshoot campaign setup errors and ad rejections to ensure campaigns launch and run as

needed

Data Analysis & Reporting

• Execute Accurate and Unified Performance Reporting Solutions for All Paid Media Platforms.

• Generate Campaign Recaps, Insights, Analytics and Reporting (Analyze Campaigns, Optimize,

Advise and Brief Outcomes to Leadership and Cross Functional Teams).

Qualifications

• 1-2 years of paid social experience (Facebook, IG, TikTok, Snapchat, etc.)

• Meta Business Manager and Ads Manager

• Self starter, organized, hands on

• Experience driving revenue on ecommerce campaigns

• Able to write copy basic headlines/sub headline

The above information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.

Celsius Holdings, Inc. celebrates diversity and is committed to creating an inclusive environment for all employees. We are proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity or gender expression. We believe strongly in fostering a safe, fair and respectful work environment.

CELSIUS Holdings, Inc.

SOPEXA is looking for a full time PUBLIC RELATIONS MANAGER for its NYC office.

SOPEXA USA

Sopexa is an international food, beverage & lifestyle communications agency working with brands and collective organizations. The NYC office boasts over 40 clients in the food and beverage industries and has been around for over 60 years. Our unique expertise is focused on amplifying the stories and the voices behind the brands, producers, and at times entire regions we work with tailoring their strategies and messaging for the U.S market, or any of the other 23 countries we are present in. Sopexa advises and assists clients with marketing strategies and campaign execution for consumer and trade audiences alike across PR, Digital, Social, Influence, Content, Event, Shopper Marketing and Strategic Partnerships.

Sopexa is 250+ employees strong worldwide, all with a passion for food, for wine and spirits, and for the people and the heritage behind each of the products we represent. The agency is part of the Hopscotch Groupe which is headquartered in Paris.

WHAT’S IN IT FOR YOU

• Work on food and beverage clients with a focus on wine regions
• Become part of a multi-talented team of 30+ employees working together on PR/Digital/Event/Shopper Marketing programs
• Enjoy working on international clients from France, Italy, Portugal, Austria, Chile
• Enjoy the benefit of hybrid work, with 2 days at the office per week
• Generous time off: 15 PTOs + the last week in December when the office closes + 3 personal + 5 sick days.
• 5% 401k Contribution
• Healthcare covered at 98%
• Join an agency that’s been around for over 60 years under the same name, we’ve seen it and have thrived through it!

PROFILE

• Excellent oral and written skills – French and/or Spanish proficiency a plus
• 2+ years consumer PUBLIC RELATIONS (PR) experience in a similar position (press relations, media partnerships and/or influencer marketing) – Agency experience a plus
• Demonstrated network of US media contacts – Experience working with Food/ Beverage press a plus
• Energetic, driven and highly organized
• Passion for food and alcoholic beverage sectors

Candidates must be legally authorized to work in the U.S and/or hold a permanent working permit

RESPONSIBILITIES

• Create and execute PR campaigns from start to finish, including strategy, implementation and evaluation (ability to use judgement and consult clients in an autonomous fashion)
• Develop and maintain strong and continuous relationships with media, influencers and opinion leaders
• Draft brand content – Press releases, press kits, infographics, pitch notes, invitations, blog posts, etc.
• Organize and manage press and influencer events and trips
• National & International Travel can be required
• Set up and execute media and brand partnerships
• Execute and ensure efficiency and profitability of services via monitoring, reporting and analysis
• Stay abreast of ever-changing PR landscape and best practices in the field
• Identify trends and explore new collaborative opportunities
• Manage PR database

Sopexa USA

Marketing Manager | Fashion Visual Display Agency

London/Hybrid

£35-45k

This fabulous, creative visual display agency are looking for a B2B Marketing Manager to help shape the future growth of the company, by creating compelling marketing campaigns.

Why Should you join them?

• Their work is amazing (honestly, it’s beautiful!), and they work with some incredible luxury brands such as Christian Louboutin.
• They are B Corp certified – so hard to get!
• You’ll have the chance to own, develop, create and execute an industry leading marketing strategy.
• Lots of opportunity to create some exciting content – working with photographers etc.
• A chance to work closely with their brands.
• A fast-paced role- lots of projects to get involved in.
• Help create the tone of voice – for clients and potential staff hires for the agency.
• Work across the UK and EU markets (they have offices in London and Amsterdam).
• Really big on culture – have a great team, very passionate, creative and do loads of social stuff together (pub visits, summer BBQ’s etc).
• Based in East London (or Amsterdam if you prefer) with a 3 day in, 2 day from home set up (and generally very flexible).

You

This is the perfect role for someone who loves being hands on and is super creative. You’ll need:

• Minimum 3 years marketing comms experience – either agency or brand side.
• Experience with strategic planning – creating plans and KPI’s that fit the business growth.
• To be someone who can see an opportunity to turn a trend into a marketing campaign.
• Good working knowledge of all digital and social channels.
• A very strong copywriter and content creator (experience with Adobe Suite would be great).
• A passion for luxury and fashion would be great – they live and breathe it.

Benefits

• Pension
• 25 days holiday + Bank Holidays
• 0.5 paid days off per month to get inspired
• All-you-can-eat YCN creative professional learning membership
• Spill mental health support
• Flexible and remote working available

Salt

Are you looking for a career move with a future? Do you enjoy a fast paced, ever evolving, never boring environment? Are numbers your jam? If so, Fashion Angels is the place for you!

Leader in the tween lifestyle industry! We are seeking an experienced Ecommerce PPC Manager for our growing team.

The PPC Manager will be responsible for helping to develop the strategic approach and executing paid search campaigns for Amazon and other ecommerce platforms.

Responsibilities

• Build a strategic advertising plan with Senior Account Manager to grow our rapidly expanding ecommerce businesses.
• Plan, set up, and manage PPC campaigns
• Provide detailed campaign analysis and data driven recommendations to the team for future strategic growth
• Share all KPI’s including performance insights and optimization recommendations
• Perform A/B ad testing, keyword/audience research, and ongoing bid management.
• Produce reports for our team and management
• Follow key KPI metrics closely to ensure all parts of the eCommerce funnel are optimized to support conversion and sale goals of campaigns
• Coordinate with internal partners to ensure item launches, social campaigns, etc. are optimized for success
• Maintain a Keyword database
• Working knowledge of all product offerings

Key Competencies

• Critical thinking and problem-solving skills
• Excellent organizational & project management skills
• Ability to work with a team and independently
• adapts easily to change

Education and Experience

• College Diploma or University Degree preferred
• A minimum of 2 years of experience on Amazon platform and PPC management
• Strong knowledge of other e-commerce platforms like Walmart, Target, etc… is a plus
• Strong Analytical Skills, with experience in metrics/ data driven marketing
• Strong Microsoft Office skills, specifically in Excel
• Power Bi & Google Analytics experience is a plus

Fashion Angels

Manager, Email & SMS Marketing

About VENUS

VENUS is a leading women’s fashion brand offering clothing, swimwear and lingerie in sizes 2-24. Founded in 1984 and headquartered in Jacksonville, Florida, VENUS’ unique products inspire Fun. Sexy. Style. and help our customers to make an impression in every moment of their lives.

This role is an opportunity to join a growing organization with transparent leadership and to work in an innovative environment with other passionate and hard-working people. Sustainability, diversity and inclusion are core values of our brand and are central to the company’s engaging culture. If you would like to be part of our inclusive, forward-thinking and collaborative team, we encourage you to apply today!

The Email & SMS Marketing Manager is responsible for the overall email and sms marketing strategy and execution from beginning to end for each campaign to ensure proper segmentation, journey-creation, technical QA, deployment, and post-deployment checks. This role also plays a critical part in customer retention and will own the development, deployment, and reporting processes for our retention program.

Job Duties

· Develop the email, sms and push marketing strategy with the goal of driving new subscribers, reach, and engagement through these channels, cultivating relationships and sales and preventing churn.

· Strategically meet or exceed aggressive targets for top line growth.

· Manage segmentation, content messaging strategy and cadence to deploy weekly & ad hoc emails, SMS and push messages that drive customer purchasing behavior.

· Write creative briefs that include key business objectives, expected results, and important messaging callouts to inspire copywriting and design teams in their creation of email and SMS assets.

· Build and manage triggered email & SMS campaigns throughout the customer lifecycle to maximize sales and customer engagement.

· Develop a testing strategy (A/B and multivariate tests) alongside the team to continually optimize all areas of the programs, including identifying moments to better understand our customer segments and their lifecycle and behaviors across multiple channels.

· Create and implement personalization roadmap.

· Define measurable metrics and regularly review campaigns against strategic objectives.

· Plan and run A/B tests within Email and SMS to improve growth and retention and to optimize channel messaging.

· Share and apply customer insights cross-functionally with site, product, customer experience and ops teams to create a best-in-class user journey.

· Continually monitor and analyze KPIs; identifying trends, problems, opportunities, and shifts in behavior while iterating on existing campaigns to optimize each for maximum performance.

· Create reporting dashboards and custom reports analyzing campaign performance in order to provide actionable recommendations and deliver continuous improvements.

· Champion continuous advancement of our CRM features and capabilities through identifying emerging technology and leveraging new tools & industry best practices to be a leader in email marketing.

· Manage partnerships with vendors and ensure they are working towards the same vision and goals for us this year.

· Stay current with best practices, limitations, strategies, and industry standards related to database marketing.

· Keep abreast of market, consumer trends and competition.

· Ensure legal compliance (Can-SPAM, Canada restrictions).

· Other duties may be assigned.

Qualifications

· Strong problem-solving skills, as well as good planning, time management and organizational proficiencies.

· A minimum of 7+ years of experience and proven success with leveraging customer LTV segments to build audiences and to optimize spend, writing and editing curated content according to a publishing calendar, leading teams and working well across many multi-disciplinary teams, E-commerce fashion/apparel retail, digital marketing, analytics, reporting, forecasting, and marketing automation.

· Excellent verbal and written communication skills, including excellent creative writing skills.

· Successful track record with leading an online marketing team, mentoring, professional development, and succession planning.

· Skilled with numbers/data (budgets, trend analysis, performance measurement and management).

· Proficient use of Microsoft Office products, especially Excel, plus Google Docs, Sheets, and Slides.

· Experience with relevant software platforms (Acoustic, Interaction Studio/Evergage, Attentive, Airship).

· Familiarity with various web analytic platforms (Google Analytics, OWAPro) and the ability to generate custom reports. Experience with Qlik is a plus.

· Ability to deliver reports and presentations to executives and other non-SME audiences in a clear and concise manner.

· Proven history of driving results and exceeding expectations aligned with overall department and organizational goals.

Education & Experience

· Bachelor’s Degree in Marketing, or related filed, and a minimum of 7+ years of related experience, with a minimum of 3+ years of experience leading teams

VENUS Fashion Inc.

Established in 2012, HBX is a global e-commerce platform and retail destination carrying over 250 curated brands from both established and up-and-coming menswear, womenswear and lifestyle labels. HBX focuses on delivering the latest, trend-setting fashion, accessories, shoes, home and lifestyle goods to its customers, curating a truly global and exciting assortment at the leading edge of culture. With the HBX e-commerce platform shipping to over 70 markets worldwide, it has one retail store in Hong Kong and its US-based flagship store in New York at 41 Division Street. HBX also has a very active digital community on Instagram, Facebook, Twitter, LINE, WeChat, RED, Kakao, and more.

Responsibilities:

• Assist manager in developing marketing strategies and creative campaign planning to achieve company and business goals.
• Strategize and manage all HBX Life- and Archives-related content marketing channels (social, newsletter, push etc.) and ensure consistent tone of voice.
• Drive weekly HBX Life and Archives content ideation and creative planning, and work with Buying, Creative and Regional teams to oversee and execute campaigns and provide optimisations and suggestions based on data-orientated findings.
• Analyze and report on the performance of campaigns/initiatives to strategize for growth and optimisations.
• Analyze and report on industry and competitor activities to derive actionable insights for promotional activities and content ideas.
• Assist in developing new content formats, templates and website functions with our Developers and internal teams.
• Work collaboratively with editorial divisions on content sharing and strategic alignment to drive synergy between e-commerce and editorial.

Requirements:

• Bachelor Degree holder in Marketing / Business / Communications or related discipline.
• 2-3 years of solid work experience in marketing function, preferably in Fashion.
• High proficiency in verbal and written English is a must. Cantonese is an advantage.
• Excellent interpersonal communication skills and the ability to work effectively in a fast-paced, cross-functional team setting and environment.
• Intermediate proficiency in MS Office and BI tools and solid understanding of Google Analytics to derive insights.
• Strong time management and organizational skills to work on multiple projects and tasks simultaneously with an attention to detail and can-do attitude.
• Must be passionate about fashion, lifestyle and HYPEBEAST culture.

If you think you’ve got what it takes, please provide your cover letter, CV and expected salary.

This role is located and based in London. Candidate must be eligible to work in the UK.

Personal data collected is for recruitment purpose only.

HYPEBEAST

CRM Manager – Sustainable Fashion

London (Hybrid, 2-3 days in the office)

£40,000- £50,000

Cranberry Panda is thrilled to have partnered with a sustainable start-up fashion brand that is on a phenomenal growth trajectory heading into the new year. Having already made hires within the marketing team, the team focus now lies on expanding further – specifically within CRM and wider digital and eCommerce teams. The brand has recently received £4mil in funding with another £10mil to come and is very well-backed and popular amongst some well-known names. The team is looking for a CRM & Community Manager who will oversee and develop the function. The role has a clear career development plan and will progress into a Head of CRM role with the opportunity to build and grow the CRM team further.

You will work closely with the eCommerce and wider marketing team, driving the CRM strategy and playing a key role in building a retention strategy through loyalty and re-engagement campaigns. You will be required to be hands-on as well as strategic and have a strength in analytics to pull insights and utilise the data. This is a fantastic opportunity to lead and own the CRM, put your stamp on this channel and join an incredibly supportive, friendly team!

About the role:

· Manage the CRM & Email strategy and plan/manage the global calendar

· Build and develop the CRM function, planning and delivering the roadmap

· Execute multi-channel campaigns including automation and newsletters

· Develop segmentation strategies to personalise campaigns

· Analyse campaign performance and effectively utilise large data sets

· Ensure ongoing optimisation and performance of audience segmentation

· Develop and improve the performance of weekly newsletters and flows; delivering insights, growing the user database and owning key Digital CRM projects

· Create and own the loyalty proposition and contribute to the re-positioning through deep customer insight

· Work closely with key team members on action plans and propose initiatives to drive retention and database growth

· Collaborate with multiple teams and stakeholders, making recommendations on future actions

· Be the guardian of segmentation models and support the continuous evolution of the CRM program

About you:

· 2-5 years experience in a similar CRM role

· Analytical mindset – utilise large data sets to maximise commercial opportunities

· Excellent time management and organisation

· Experience with ESP migrations – Klaviyo is advantageous

· Strong team player, flexible in supporting the team but also confident in working alone

· Creative and innovative, confident in being able to bring new ideas

Cranberry Panda

CreativeMC is looking for a Marketing Manager to join our rapidly growing corporate swag company. CreativeMC elevates our clients’ brands with premium, on-trend branded merchandise from creation to fulfillment to virtual store solutions. We’ve also led our industry in sourcing and promoting eco-friendly product choices and championing minority-owned brands. Employee-owned since 2021 and 69% female and 58% people of color, CreativeMC is San Francisco’s largest promotional products distributor and twice won San Francisco Business Times’ Top 100 Fastest Growing Private Companies. Our client base is dominated by global Fortune 500 Companies and high-growth tech companies in California and beyond. We have offices in San Francisco, Sacramento, and in Prague, Czech Republic. Check us out at: www.creativemc.com

You will report to our Director of Marketing in B2B marketing, social media, and client engagement targeting new and existing clients like Google, Meta, HBO, Paramount Pictures, Peloton, and tons of others. Our team of brand stylists curates high quality, innovative products aligned to fashion and design trends, and decorates them beautifully to embody the ethos of our clients’ brands. Our seasonal trends lookbooks, created entirely in-house based on photoshoots in the Bay Area and Europe, are eagerly anticipated by clients and cornerstones of our marketing efforts. In 2023, we will be introducing client events to showcase our seasonal trends in a more personal way. As such, ideal candidates will bring creativity and a contemporary style aesthetic, along with superb project management skills, an infectiously positive attitude, a passion for collaboration, and a mindset of win-win.

This is a full-time position, Monday through Friday, 8:30am to 5pm.

Key Responsibilities:

1. Day-to-day Marketing Program Management:

• Manages the day-to-day Marketing calendar, campaigns, and content targeting both existing and potential new customers, including:
• Email campaigns (3x/month)
• LinkedIn and Instagram strategies and content
• Client case studies (1-2x/month)
• Blogs (2x/month)
• Client gifting programs
• Briefing and managing our creative agency

Email campaigns

• With insights from the brand stylist team and in collaboration with the Director of Marketing, devises email campaign strategies and concepts and incorporates them into our Marketing calendar.
• Creates weekly email campaigns through MailChimp to send to CreativeMC’s database of customers and partners, including writing the copy and guiding our creative agency in the development of the visuals.
• Sources products and brands to feature in the campaigns through her/his own research of our vendor partners and through consultation with our stylists.
• Reviews MailChimp analytics to devise re-targeting strategies and new campaign ideas

Social Media

• Develops strategies to grow CreativeMC’s social media accounts – principally LinkedIn and Instagram.
• Creates compelling content that’s relevant for each platform, including writing copy and briefing our agency to produce videos, graphics, photos, etc.
• Collaborates with CreativeMC’s sister company in Prague, Czech Rep, as well as the brand stylist team, to mine opportunities for content.
• Boosts engagement/participation from existing customers and vendors/retail partners.

Client Case Studies

• Obtains and drafts case studies 1-2 times per month on successful client projects for use in social media, pitch decks, etc., including gathering the information from the brand stylist team, writing the copy and guiding the creation of the visuals.
• Drives the strategy on when to publish which case studies and how they tie-in to our ongoing Marketing priorities.

Blogs

• In collaboration with the Marketing Director, develops blog strategies and narratives, as well as drafts the content and compiles the imagery with support from our agency
• Researches keyword trends, supported by our agency, to ensure that all content is optimized for search
• Tracks blog traffic data to inform the evolution of our strategies and content

Client gifting

• Oversees the self-promo program (CreativeMC’s client gifting program), including production of the gift items and branded packaging, as well as monitoring the fulfillment process.
• Researches ideas for client gifts, from holiday gifts to seasonal gifts that complement our lookbooks.
• Consults with the brand stylists to choose the most relevant gifts for clients that automatically qualify for gifts through their purchase volumes, first-time purchases, referrals, etc.
• Administers our “One Tree Planted” carbon offset program, where we plant trees for every eco-friendly client order. This includes creating certificates verifying that the trees have been planted and distributing them to our clients.

Creative Agency Oversight

• Manages the day-to-day priorities and project progress of our creative agency, which is a division of our sister company in Prague, Czech Republic.
• Drafts creative briefs for the agency, including budgets, timelines, and conceptual and creative direction of all day-to-day Marketing program projects.

2. Collaborates on Seasonal Lookbook Creation

• Partners with the Marketing Director in setting the vision, creative direction, and product selections for seasonal trends lookbooks, including researching new products as well as fashion, design, and color trends to inform our ideas.
• Leads all aspects of securing product samples for the photoshoots, working with the photographer(s) to determine which products will be shot together, and creating wardrobe and styling mood boards the creative team can work with.
• When the photoshoots are in the U.S., oversees the management of the photographer, stylist, and model selections.
• Coordinates with the creative agency on lookbook design reviews, proofing, etc.
• Creates all lookbook-related email campaigns and social media content, supported by our creative agency.

3. Manages Internal and External Events

• Drives the conceptual direction and creative execution of company-wide events, including the annual employee awards event, results meeting, holiday party, etc. The Office Coordinator is responsible for all logistics, including venue, food, drinks.
• Partners with the Marketing Director to conceive, develop, and execute client events, including overseeing logistics, decoration, client gifts, and the production of creative assets.
• Devises strategies and manages execution for CreativeMC’s presence at industry trade shows.

4. Other:

• Assists in maintaining the corporate brand guidelines and assets for company-wide use (e.g., logo, templates, color palette, etc.)
• Monitors, maintains, and elevates the corporate positioning as a brand that differentiates itself (in part) by being ahead of trends, fashion- and design-led, and committed to delivering premium quality products and experiences.
• Under the direction of the Director of Marketing, creates company collateral and other corporate communications assets, including videos, sales presentations, direct mail inserts, etc.
• Assists in maintaining and tracking Marketing budgets

Qualifications:

• 5+ years in a marketing role, including at least 1 year as a manager
• World class project management skills and attention to detail
• Strong skillset in copywriting
• Experienced and fluent in briefing and managing creative agencies and freelancers
• Must be fully COVID vaccinated with the card to show proof of vaccination
• Ability to use MailChimp, inDesign, Photoshop; WordPress, is a plus, but not required
• Deep experience working in the Microsoft Office suite, Google products
• Experience working quickly and efficiently in Microsoft Excel
• 2+ years’ experience with Mailchimp
• Strong project management experience
• Ability to remain agile, resourceful and responsive in a remote working environment
• Excellent attention to detail
• Demonstrated ability to coordinate cross-functional teams
• Demonstrated effective interpersonal and analytical skills. Highest degree of integrity, professionalism, diplomacy and discretion
• Located in San Francisco, CA (local candidates, due to need to eventually work in the SF Office)
• Natural problem solver with strong analytical and critical thinking skills

What We Can Offer You

• Compensation starts at $76,000 – $78,000 annual (DOE), plus great benefits: PTO, Paid Holidays, Healthcare benefits and a 401k with a match
• Creative, fun culture with a close-knit team
• Tremendous opportunities for growth under the tutelage of a highly accomplished Marketing professional

To Apply:

If you feel this could be right for you, please provide the following to this email address [email protected]; please put “Marketing Coordinator” in the subject line.

• Cover Letter (tell us your story as it relates to this job at CreativeMC)
• Writing and work samples

We are an Equal Opportunity Employer

CreativeMC