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Media Director – UK

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Situation, a digital-first agency building passionate communities for live experience-based clients like Wicked, Lion King, and Frozen, seeks a Media Director with 6+ years of experience to join the small but growing London team, leading the digital media strategy and offering for UK-based clients in close collaboration with the wider, multi-office agency Media Team.

What You’ll Do

The Media Director will be responsible for growing our UK digital media offering. They will develop and manage digital media campaign efforts for our clients, including live events, West End shows, arts & culture institutions and attractions. The ideal candidate is detail-oriented, highly collaborative, and has expert digital media platform and emerging technology knowledge. They will be an excellent communicator and great at sharing this knowledge both internally and externally. This role will oversee digital media campaign strategies, execute digital media plans, and optimise and report based on client objectives & budgets in collaboration with our internal teams.

The Media Director will be responsible for the management of the team of junior and senior-level Media Planners and Buyers throughout their day-to-day, ensuring best-in-class campaign buying, trafficking, optimisation and reporting. They will also work with the host of appropriate vendors and media partners and will be responsible for seeking out new opportunities for our clients as well as leading the overall optimisation, delivery and quality control of all active digital media campaigns across our clients. The Media Director provides in-depth analysis of the campaign progress in a way that translates to clear, actionable reporting for clients.

Our office is located in Holborn, London, and we are currently working in-office three days per week.

Sample Day-to-Day Responsibilities

  • Collaborate with both the account team and media teams on the overall approach to reaching the client’s goals and objectives while ensuring the team has what the need for successful campaign execution
  • Lead internal and client-facing meetings, speaking to media campaign plans, performance and optimisation tactics / techniques
  • Collaborate with the Director of Media Buying on recommendations and agency POV on vertical-specific trends and the digital media landscape at large along with new capabilities and platform best practices
  • Maintain strong relationships with external vendors and partners while pushing for unique offerings and new capabilities
  • Maintain the vendor directory with all current and potential vendors and media representatives
  • Collaborate with the Director of Media Buying on all internal team processes and onboarding documentation / training etc.
  • Manage media buyers to ensure proper QA, campaign set up, targeting, and budgets prior to launch
  • Monitor campaign performance and recommend optimisations, in collaboration with Media Buying team
  • Provide insights for client-facing reports, ensuring that DOMO is set up correctly and tracking appropriately across all planned platforms and tactics
  • Manage, maintain, and clearly communicate budget status and considerations to Account and Media teams for assigned accounts
  • Oversee direct reports (Media Planners, Media Buyers, Senior Media Buyers) from the hiring process, to onboarding and eventually on an ongoing basis to ensure they feel motivated, challenged and supported

Requirements

  • A minimum of 6 years of experience in digital media planning
  • Experience with/working knowledge of three or more of the following platforms: Programmatic/Display, such as Google Campaign Manager and Display & Video 360 experience; The Trade Desk and paid social platforms, such as Facebook, Instagram, Twitter, LinkedIn Snapchat, Pinterest, TikTok
  • Previous experience with Google Analytics
  • Proficiency in Microsoft Excel, Word, PowerPoint and the Google Suite
  • Ability to distill down numerous data points and reports, to create a compelling media narrative and create actionable insights and recommendations
  • Ability to successfully deliver client-facing presentations
  • Situation is a dynamic growing team, with a start-up mentality. Individuals applying should be excited by the potential to join a fast-moving team, with big ambitions, and be willing to jump in on all aspects of the media planning process to ensure group success.

Benefits

We offer a competitive base salary and a range of benefits and perks:

  • Salary range: £65,000-£75,000 per year, commensurate with experience
  • Generous paid time off package that includes 23 PTO days, 5 sick days, “life happens” days, birthdays, summer Fridays and bank holidays
  • Wellness Resources
  • Pension scheme
  • Special access to London’s arts and entertainment scene

We have been honored for our commitment to our team with workplace awards from Crain’s, Best Companies Group, Cynopsis, Digiday, and Fortune.

Our Company

We are Situation, a digital-first agency that builds and drives passionate communities to meaningful action. We partner with live experience-based brands like NFL, WICKED on Broadway, The Metropolitan Opera, and Cirque du Soleil.

Situation is part of Situation Group, a digital-first collective of award-winning advertising agencies.

Situation

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05-26-2023

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