Weber Shandwick is looking for a Manager to join our Consumer/Influencer team in our West office. We are looking for a star candidate (5-7 years of experience) with an expertise in the consumer marketing space. We are looking for someone to play a hybrid Client Experience and Influencer role.
Candidate must have a deep understanding of the influencer landscape, but also have unique experience developing and executing both earned-led brand and influencer-led campaigns for consumer brands. The following is a general outline of primary responsibilities.
The Essentials
- Thinking: Intellectual curiosity and creativity is a must.
- Storytelling: Understand the elements that make a story exciting, what brands are doing in the press and on social platforms, and what they should do next.
- Communication: Speak, write and edit succinctly and compellingly.
- Management: Meet deadlines, put out fires and multi-task. Work fast, and work well.
- Interpersonal: Play nice, whether it’s in a team, with a team or independently.
- Technical: Know Word, PowerPoint, Excel and Outlook. Media databases and social tracking tools and knowledge of influencer management systems a plus.
- Detail-Oriented: Whether it’s a media list or a recap report, attention to detail and a commitment to delivering clear and precise work is essential.
- Spark: Understand what sets you apart.
Responsibilities
Brand Strategy & Execution
- Own responsibilities for executional leadership of multiple client programs, budgets, plans
- Maintain daily client contact, serving as a trusted resource and advisor
- Facilitate cross-functional team integration (strategy, creative, integrated media specialists, influencer)
- Translate strategies into tactical plans; ensure team deliverables align with strategies
- Develop messaging for clients and oversee the creation of media strategies that take an integrated approach to driving awareness with target audiences
- Proactively support and suggest improvements and new ideas to exceed client expectations by leveraging industry knowledge and experience
- Demonstrate financial acumen in the areas of budgeting, billing and staffing
Influencer Strategy & Execution
- Demonstrated passion for influencer marketing both personally and professionally; specific interest in the luxury lifestyle, food and design space
- Craft influencer strategies for yearlong plans and product launches
- Research, vet, contract and manage relationships with influencer talent
- Develop influencer briefing materials
- Oversee influencer briefings and content creation, monitor influencer content performance, track against KPIs and prepare detailed recaps
- Take responsibility to execute influencer strategies
- Manage and build relationships with influencers and third party agents
- Mine current news cycle for ad hoc influencer opportunities
- Demonstrated expertise in social platforms, user behaviors and emerging trends
Client & Team Engagement
- Communicate with clients on daily basis
- Provide basic client counsel
- Serve as a key participant in client meetings and presentations
- Proof and edit client related documents as needed
- Manage client and team resources and deliverables around major campaigns and product launches
- Mentor junior staff
The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:
- Medical
- Dental
- Vision
- 401k (with employer match)
- Tuition Reimbursement
- Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
- MyDays – Flexible holiday schedules
- Short-Term Disability
- Paid Employee Family Leave
- Family Building Benefit
Salary range: $78,000.00 – $88,000.00
Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.
Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at [email protected]. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
To submit this application you must agree to the IPG DXTRA eRecruiting Privacy Notice. At IPG DXTRA, we oversee several core award-winning agencies such as The Weber Shandwick Collective, Golin, Jack Morton, Octagon, DeVries and Momentum.
I also certify that the information contained on this form, my resume/C.V., any other attachments and any other information that I or anyone acting on my behalf provides to the Company during the hiring process is correct and complete. I understand that any misrepresentation or omission in this application will be cause for denial or termination of employment.
I understand that all employment offers are contingent based upon the results of employment and educational background checks. I agree to execute any consent forms necessary for the Company to conduct its lawful pre-employment checks. I hereby authorize the Company to conduct a criminal and/or credit history background check. I also release the Company and its employees, my prior employers and listed educational institutions from any and all liability in connection with any such contact or disclosures.
If hired, I agree to abide by all of the Company rules and regulations and I understand that if employed my employment is “at will”. By this, I understand that my employment can be terminated with or without cause and with or without notice at any time, at the option of myself or the Company.
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