Communications Manager

We are: The Lansing School District serves over 10,000 PreK-12+ students across more than 20 buildings in the diverse urban community of Lansing, MI. We are unique in that we offer a wide variety of exciting and innovative educational options from which families and staff members can choose. All of Lansing SD’s team members are dedicated to our mission to provide educational excellence in a safe and nurturing environment for all students.

We’re hiring for: In the pursuit of our mission, we are hiring a Communications Manager for the District. This individual will provide leadership and direction for the district’s public relations, marketing programs, social media efforts, media relations, employee communications, and public relations. It is paramount that this role successfully communicates the district’s vision, core beliefs/commitments, goals, successes and challenges to parents and the community. To accomplish this, this individual must strategically create and sustain systems of effective communication for the LSD community.

You have:

• Required:
• Bachelor’s degree in communications, marketing or a related discipline
• 5+ years of communications, marketing or public relations or related experience
• Previous digital content management experience
• Demonstrated proficiency with Microsoft Office and Adobe Creative Cloud
• Commitment to Lansing School District’s mission and vision

• Recommended:
• Base understanding of school district organization, operations, policies, and objectives
• Effective oral and written communication skills
• Previous management and training experience

You will:

• Provide leadership and direction for the district’s public relations, marketing programs, social media efforts, media relations, and employee communications
• Serve as public relations counsel to the Superintendent, Executive Team, and the Lansing School District, alongside Kolt Communications
• Communicate the district’s vision, core beliefs/commitments, goals, successes, and challenges to parents and the community
• Manage the operations of the Communications Department
• Supervise, evaluate, and hold accountable the performance and professionalism of assigned staff; interview and select employees and recommend transfers, reassignments, terminations, and disciplinary actions; plan, coordinate, and arrange for appropriate professional development opportunities for assigned staff
• Develop district-wide advertising and public relations campaigns and collateral materials to market LSD
• Manage the development and production of district marketing communications, including print and electronic publications, website content, social, new media productions, advertising, and more
• Perform related duties as assigned

The Lansing School District accepts on-line applications only. Applicants are to submit a (1) Complete and detailed LSD Application (educational background, specialized/technical training, work experience, most recent performance evaluations), (2) Resume, (3) Cover Letter, (4) Letters of Recommendation, (5) Seniority Date, if applicant is an LSD bargaining unit member.

In the event the applicant cannot upload or scan the additional required documents, they can be submitted by mail or in person on or before the posting expiration date. The applicant shall indicate on the packet of information the position for which the materials are intended using the following statement: Please attach this packet of additional information to my on-line application for job # (insert #), (insert job title). I have submitted an on-line application under the name, (insert your name) and assigned it to the job number indicated.

Lansing School District