Born in 2011, Posh Peanut Inc. began because of a genuine love for children, children’s clothing and an inventive excitement needing to be fulfilled. The founder of Posh Peanut, Fiona Sahakian is a wife, mother of two, daughter and sister. Fiona is the true example of a working mother and wife proving that it is possible for women to do it all. Posh Peanut has been a dream come true for Fiona and she could never imagine life without all of the loyal parents & peanuts that have grown to adore the company as well! Creating is a passion that she will forever embrace in herself and all children.
Posh Peanut is committed to providing fashion forward, excellent quality and adorable children’s clothing & accessories as well as serving our customers with above satisfactory customer service. Posh Peanut Inc. strives to foster a working environment where our employees learn, grow and take satisfaction knowing that they contribute to the success of the Company.
WHO WE WANT
This role will primarily focus on spearheading the company’s social media ecosystem in creating and maintaining unique social strategies. Daily duties include staying up-to-date on social media trends, monitoring all social media channels to determine engagement, and developing social media campaign ideas for new product launches and events.
The primary duty of our Social Media & Strategy Manager is brand development through social media. The purpose of the role is to identify target customers, set clear objectives, build an effective content strategy to engage the audience, increase traffic and followership, boost conversions, as well as managing the company’s online community by reading customers’ comments, answering questions, and actively engaging the audience.
To be successful in this role, you must be able to keep pace in a highly fluid, ever-changing, collaborative workplace. You must also have excellent communication skills in order to engage the attention of our experienced leadership team and influence and respond to complexities with a high level of technical acumen.
This position is responsible for producing, posting, and managing digital multimedia content including but not limited to photographs, vlogs, videos, and tutorials which will be deployed via digital platforms. The ideal candidate has a keen eye for channel strategy, creative, and 5+ years of experience working with a D2C company.
ESSENTIAL FUNCTIONS AND BASIC DUTIES
- Must be a seasoned storyteller and creative innovator with a pioneering understanding of social trends, and content — who can also demonstrate real community engagement
- Lead social media communication strategy by developing, executing, and maintaining a results-driven campaigns on all platforms
- Create and manage our social media calendar
- Work with cross-functional departments to drive omni-channel social strategy that engages our customers at every touch point
- Analyze how effective our content and programming is, while making recommendations for improvement based on insights and trends
- Manage performance tracking and reporting, including (but not limited to) monthly, campaign and ad-hoc reports, in addition to socialization across cross-functional and leadership teams
- Understanding how to leverage social media as a tool to inspire conversion, drive sales, and ignite quality community growth
- Lead and develop a team of content creators and community members
QUALIFICATIONS
Education/Certification: Bachelor’s degree in Marketing, Journalism or Communication is preferred. High School diploma is required.
EXPERIENCE REQUIRED: At least 5 years of marketing and/or social media management experience within fashion/apparel industry.
SKILLS/ABILITIES:
- Strong verbal, written, and interpersonal skills
- A natural storyteller who understands the brand DNA, voice, and aesthetics
- Strong understanding of and interest in the fashion/apparel space
- Experience in visual storytelling on social media
- Ability to work in a fast-paced, deadline-driven environment, while maintaining a positive attitude
- A collaborative team player with an open mind to finding new ways to drive results
- A natural “people person,” skilled at building and nurturing relationships, and balancing many priorities
- A genuine passion for the Posh Peanut brand, its mission, community, and products
- Strong awareness of US social media best practices and platform knowledge, understanding measurement metrics of success
- Familiarity with online analytical tools and social scheduling applications
- Additional language(s) an advantage
Posh Peanut offers great benefits:
· Medical
· Dental
· Vision
· Life Insurance
· Referral Bonus
· Employee Discount
· Paid Holidays
· Vacation
· Sick
· Bereavement
EEO Statement: Posh Peanut Inc. is an equal opportunity employer, committed to intentional anti-racism in all areas of our organization and will consider qualified applicants with criminal histories in accordance with the L.A. Fair Chance Initiative Ordinance. Our diverse backgrounds, perspectives, identities, and talents help us thrive.
Posh Peanut®️
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