Performance Marketing and Digital Production Specialist

LZMFG is seeking an accomplished professional to spearhead the development and execution of the brand’s global marketing strategy. This pivotal role entails close collaboration with the e-commerce division of Adam LZ, an esteemed content creator and professional driver. Amidst the realm of fervor and distractions, we are in search of an individual who excels under pressure, exhibits a strong work ethic, adeptly communicates with our dedicated fanbase through strategically aligned campaigns, and possesses the flexibility to embark on occasional business travels. The ultimate objective of this role is to propel LZMFG to new heights by instituting a framework of organization and formulating a comprehensive roadmap to achieve our envisioned goals. Given the absence of this position within our organization, the brand manager will rely upon your expertise and visionary leadership to justify, conceive, and meticulously document our creative endeavors.

• Set goals and plan for the business, do research, and report on progress
• Manage and collaborate with brand manager on how to spend the budget, making changes to get the best results
• Lead teams to test different advertising strategies and find what works best
• Work with the media team to create new digital content for social media, our website, and partnerships
• Manage social media channels and develop a posting cadence that effectively communicates to our audience 
• Look for new channels and trends to advertise on, in collaboration with the media team
• Coordinate creative ideas with the Brand team and find the best ways to reach our audience
• Come up with new ideas and collaborate with the brand manager and media team to make them happen
• Manage and develop the framework, set goals, and give feedback
• Improve the performance of our content and report on how well it’s doing
• Work with other departments to plan and create videos and photos
• Make sure the production process runs smoothly, from planning to the final product
• Manage the production schedule according to the marketing strategy and CEO’s direction
• Be on set during production, support the team, and make decisions
• Help with organizing and troubleshooting digital files

Qualifications and Skills

• 5+ Years Experience with Production, and Marketing Campaign Management
• Familiarity working in the E-commerce/Digital Marketing Media Space
• In-Depth Knowledge of Content Platforms (YouTube, IG, TikTok, Facebook)
• Familiar with Project Management Tools such as (ex: Slack, Airtable, Monday.com, and Google Suite)
• Must be organized with strong written and verbal communication skills
• Understanding of all aspects of production (Pre Pro, Videography, Written, Post Production, Dissemination)
• Ability to time block and keep people on track and accountable toward a deadline
• Creative thinker with the ability to pivot and make decisions
• Automotive knowledge is a plus
• Photo and video skills is a plus
• Hands-on experience in Production, and Adobe Creative Suite is a plus
• Understanding of quality and QA process in relation to video production and design (Frame.io)
• Ability to Pre Produce content

Compensation

• Competitive salary commensurate with experience 
• Health Insurance
• PTO (Paid Time Off)
• Exclusive Discount Offerings

This position could be the first of many for our marketing team and we are looking for someone who is hungry to help us build something that others will aspire to be a part of. 

LZMFG