We are looking for a competent digital advertising & content coordinator to support and optimize our organization’s digital advertising programs. Duties for this role will include creating and tracking sponsored product ad campaigns, developing various digital advertising materials, sourcing images and artwork, collating content, updating online assets, streamlining digital advertising production, and handling general digital marketing and content activities. Your creative and analytical thinking skills and strategies will be an essential part in driving our products’ discoverability, enhancing our brands’ reach, and encouraging business growth through efficient and cost-effective organic and paid campaigns.
Ideal candidates for this role should be analytical and innovative, internet savvy, well-organized, and must be excellent writers and communicators. Ultimately, the exceptional digital marketing & content coordinator should have a firm grasp of analyzing/tracking/reporting campaigns, drive highly effective digital campaigns, enhance user experience, and deliver on digital objectives.
What You’ll Do
- Supporting sales and merchandising initiatives through digital campaigns.
- Supporting product and brand launches on marketplace channels.
- Creating/Editing advertising material and copy.
- Researching market trends.
- Engaging with marketplace and licensing contacts.
- Creating sponsored product advertising campaigns on our ecommerce platforms.
- Developing and sourcing content for digital platforms.
- Optimizing organic SEO.
What You’ll Need
- Degree in marketing, advertising or equivalent.
- Strong analytical skills.
- Knowledge of paid advertising and sponsored product platforms.
- Excellent copywriting and copy-editing skills.
- Knowledge/Curiosity of current AI trends as related to digital advertising.
- Highly organized.
- Strong computer literacy.
- Project management skills.
- Strong attention to detail.
- Knowledge of web analytics.
- Strong presentation/reporting skills
Air Waves LLC is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
Air Waves | Hybrid Digital
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