Marketing Coordinator

Job Description:

Established in 2002, Benchmark Wine Group is the leading source of fine and rare wine for wine retailers, restaurants and collectors around the world. Based in Napa Valley, we acquire the most sought-after wines from private individuals and professional contacts. Our staff draws on decades of industry experience and is dedicated to providing exceptional service to all of our clients. Benchmarkwine.com offers 24 hour access to our cellar, displaying inventory in real time.

**About you:

Highly successful fast growing fine and rare wine company is looking for a decisive, aesthetically inclined, creative professional with an interest in the world of rare and highly collectible wines.

The candidate should be highly creative, enjoy writing, have experience managing day to day marketing campaigns, and have the ability to balance between working closely with teams and being self-directed.

**Duties and Responsibilities:

• Create and prepare content and graphics for the website and promotional events

• Manage email marketing initiative to encourage customers to return and purchase additional products

• Maintain and consistently refresh front-end website design features utilizing HTML & CSS code

• Consistently manage various paid media such as Google Shopping, etc.

• Manage retail website including new and existing promotional banners

• Create and manage traditional marketing content such as rack cards, mailers, catalogs, business cards

• Enhance brand awareness within the digital space as well as driving website traffic and acquiring leads/customers

• Work with management to build weekly, monthly, and seasonal promotion plans

• Develop and maintain content including product pages, product categories, and featured items

• Take a proactive role in furthering and evolving the company brand and creative content

• Work with the marketing team to develop and curate content for social media

• Schedule, write, and manage company blog posts

• Effectively communicate with various vendors including but not limited to PR firm, partnerships, sommeliers

• Using company brand guidelines create and maintain a catalog of collateral to support current and future marketing needs

**Skills and Qualifications:

• Graphic design skills and creativity a plus

• Proficiency with Adobe Suite (Photoshop, Illustrator, and InDesign), Microsoft Office (Outlook, Word, Excel, and PowerPoint), WordPress; MailChimp, Later, and HootSuite experience a plus

• Strong multitasking, problem solving and time management skills

• Regional Wine knowledge a plus

• Technically savvy – innate familiarity with software, web, and social media

• Strong writing, grammar, and editing/proofreading skills

• Excellent communication skills

• Global wine knowledge a plus

• Associates or Bachelor’s degree preferred with a concentration in graphic design, marketing, or related area

**Why Benchmark Wine Group?

• 100% Company paid medical coverage (choice of HMO or PPO); 50% Company paid dental & vision

• 401k Retirement plan with partial Company match; 100% vested upon enrollment

• Paid holidays and paid time off

• South end of Napa Valley location; easy access to Hwy 12, 37, & 80

• Please send your resume and cover letter
• Applicant must be able to commute from the North Bay or San Francisco Bay Area
• No relocation package available
• No phone calls please

Benchmark Wine Group