Digital Marketing Assistant – Beauty

We’re Hiring!

Digital Marketing Assistant

We’re hiring in the East San Francisco Bay Area! If you’ve ever wanted a career in the clean beauty industry, this is your chance!

Innersense Organic Beauty was co-founded by Greg and Joanne Starkman, both with long careers in the beauty industry. Their personal concern for the environment and the health and wellness of beauty professionals inspired them to create a clean hair care line that meets the needs of the health-conscious hairstylist, retailer, and consumer.

Overview

The Digital Marketing Assistant will report to the Digital Marketing Director supporting all content across the website, email, and SMS channels enhancing the customer experience, and optimizing for conversion. You will play a key role to help drive traffic and engagement to our site with our automation platforms.

• Create Ecom site webpages, including landing pages, product pages, blog posts, uploading videos across BTC/ B2B sites, and any/all functions related to the Shopify Plus platform.
• Set up, schedule, and deploy emails in Marketo (monthly campaign, drip campaigns, segmentation, personalization, automated email programs) and mobile text messaging.
• Ensure content is optimized for delivery and performance. 
• QA all digital assets to ensure accurate and error-free execution of links and targeting rules, proofreading for clarity, grammar, and spelling.
• Day-to-day updates, maintenance, troubleshooting Ecom site involving product catalog, pricing, and inventories, support testing on staging, and conducting audits of the live site to ensure all content is updated and accurate.
• Help the director plan, implement and execute all website-related marketing activities geared at driving sales.
• Pull and consolidate metrics across all digital channels.
• Assist marketing team and graphic designer where needed to develop the site, email, and social content including visuals, copy and videos.
• Communicate regularly with team members and vendors for project status and fulfill and follow up on project needs and requests to meet deliverables.
• Collaborate with the site developer to improve the website structure, and build new site features and programs.
• Extensive abilities are required with Google G Suite (Gmail, Docs, Sheets, and Slides), Microsoft Office (Word, Excel, PowerPoint), Dropbox

Team Responsibilities

• Identify gaps and areas for improvement, find solutions to increase productivity, and project quality, decrease cost, and streamline timelines.
• Determine areas for personal and professional development monthly.
• Embody corporate Mission, Vision & Values.
• Work collaboratively with sales, marketing, education, and operations teams as needed to support overall business strategies and initiatives
• Other duties as assigned.

Qualifications and Experience

• BS/BA 
• A minimum of 2+ years of experience with Shopify and Marketo, or any leading eCommerce platform, CMS, and email automation platform.
• Ability to work collaboratively and independently in a dynamic, fast-paced environment 
• Flexible to handle change and pivot projects as necessary 
• Strong critical thinking and problem-solving skills with excellent follow-up and attention to detail
• Excellent listening, oral, and written communication and presentation skills
• Extensive abilities are required with Google G Suite (Gmail, Docs, Sheets, and Slides), Microsoft Office (Word, Excel, PowerPoint), Dropbox
• Experience working in a small but growing company environment is strongly preferred

This is a regular, full-time position located at our headquarters in Concord, California. Benefits and salary will be discussed during the interview process. We thank you for your interest in a career opportunity with Innersense Organic Beauty. Due to the high volume, only those applicants selected for an interview will be contacted.

As part of our dedication to the diversity of our community, Innersense Organic Beauty is committed to Equal Employment Opportunity without regard to race, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion.

Innersense Organic Beauty