Director, Enterprise & Marketing Partnerships, Peacock

Company Description

NBCUniversal owns and operates over 20 different businesses across 30 countries including a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a premium ad-supported streaming service. Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. We strive to foster a diverse and inclusive culture where our employees feel supported, embraced and heard. We believe that our workforce should represent the communities we live in, so that together, we can continue to create and deliver content that reflects the current and ever-changing face of the world. Click here to learn more about Comcast NBCUniversal’s commitment and how we are making an impact.

Job Description

Welcome to Peacock, the dynamic new streaming service from NBCUniversal. Here you’ll find more than a job. You’ll find a fast-paced, high-performance team of incredible colleagues that want to be at the epicenter of technology, sports, news, tv, movies and more. We work hard to connect people to what they love, each other and the world around them by creating shared experiences through culture-defining entertainment.

As a company, we embrace the power of difference. Our team is committed to creating an organization that champions diversity and inclusivity for all by curating content and a workforce that represents the world around us. We continue to challenge ourselves and the industry by being customer-centric, data-driven creatures of innovation. At Peacock, we are determined to forge the next frontier of streaming through creativity, teamwork, and talent.

The Director, Enterprise & Marketing Partnerships will report into the Vice President, Enterprise & Marketing Partnerships for Peacock, NBCU’s streaming service, and will be a team lead responsible for third-party partnerships, as well as oversee performance goals tied to acquisition, retention and earned media through each of these deals. The role will involve developing and executing the end-to-end partner program including working with internal stakeholders, sourcing deals, evaluating opportunities, leading negotiations, managing the go-to-market and ongoing marketing plans, and analyzing and improving partnership performance.

This is a high profile, cross-functional role with touch points across Peacock and the wider NBCU business including Growth and Brand Marketing, Strategy, Business Development, Finance, Decision Sciences, Insights, Product, Ad Sales, Legal, and Operations. Other elements critical to success in this role include curiosity, eagerness to learn, and experience working across a matrixed organization.

• Source, evaluate, and execute enterprise & marketing partnerships that will provide step-function growth for Peacock and drive material brand lift while tracking health of each deal to inform on future opportunities.
• Develop and execute growth partnership strategy in collaboration with VP, including owning full lifecycle of partner engagement including sourcing deals, negotiating, implementation, and tracking performance.
• Partner with legal to define term sheet and SLA constructs and evaluate contract proposals to inform on negotiation strategy with third party partners.
• Coordinate with operations and product teams to ensure that partner integrations and execution workstreams are on track, and any issues are surfaced.
• Collaborate with strategy and finance on evaluation and forecasting for various partner initiatives.
• Develop, track, and communicate analysis of partnership performance to optimize campaigns while ensuring ongoing alignment with deal commitments.
• Scale, nurture, and optimize partnerships beyond launch, identifying incremental, mutually beneficial opportunities to grow the partnership with a focus on building a roadmap that drives growth, brand lift and engagement of Peacock.
• Lead quarterly business reviews with partners and internal stakeholders to drive core KPIs and manage streamlined business processes.
• Manage direct reports and invest in hiring and developing team members to support the global growth of Peacock

Salary Range: $130,000 – $175,000 (bonus eligible)

Qualifications

• 8+ years of experience in partnerships, marketing, business development, strategy, or digital media distribution in connection with television/film
• Prior experience working with major brands
• Solid partnership management, marketing and brand experience within media and entertainment industry
• Experience with contractual negotiations and processes
• Experience working with strategy groups on financial modeling and analysis
• Excellent decision-making skills with the ability to identify, prioritize, and articulate high impact partnership initiatives to executives.
• Exceptional relationship building, communication, and presentation skills
• Familiarity gathering and analyzing research across internal and external industry sources; ability to clearly articulate the so what
• Knowledgeable about current/emerging trends in streaming media and the evolution of technology distribution platforms

Desired Qualifications

• Comfort in addressing informal team meetings and delivering prepared presentations to executives and external audiences
• Analytical skills, with the ability to build business cases, analyze data, and debate financial models with senior stakeholders
• Marketing expertise in the digital space with creative mindset
• Excellent communication skills, confident in managing, influencing and growing relationships with stakeholders internally and externally
• Sound business judgment with ability to prioritize and triage partner-related issues, solution-find, and effectively motivate key stakeholders to work towards a common goal
• A good understanding of the OTT or ecommerce market
• Strong knowledge of elements to launch partnerships: proposition development, marketing channels, commercial models, operational mechanics
• Organized and structured, ability to reliably deliver on plans and forecasts is critical
• Collegial, high energy, persistent personality with excellent interpersonal skills
• Strong Excel and PowerPoint skills
• MBA preferred but not required

Additional Information

NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

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