Leading apparel and luxury brand is looking for a Digital Marketing Manager to join their team.
Responsibilities:
- Ideate compelling marketing concepts to execute for email campaigns, SMS campaigns, on-site editorial, blog & social based on past top performers, platform-specific KPI’s, ROI’s, market research from direct & in-direct competitors, competitive analysis
- Collaborate with e-commerce team on incoming product ETA’s launch to organize marketing concepts & weekly marketing features
- Manage weekly email, SMS, app marketing platforms in alignment with launch calendar, product availability, sales cadence
- Collaborate with senior designer on creative for all marketing assets
- Execute mark-down cadence based on seasonality, inventory, holidays, past performance
- Write compelling on-brand email, SMS, app & on-site editorial marketing copy
- Partner with Tapcart App Platform & internal team on app optimization & growth strategy–downloads, app exclusive launches, app exclusive discounts, etc
- Partner with Attentive on SMS optimizations, list growth, segmentation & automation
- Perform platform-specific A/B testing to optimize open rates, CTR, send times, revenue
- Optimize all marketing channels based on platform-specific KPI’s
- Communicate high-level reporting for all marketing channels
- Collaborate with VP of finance on paid media spend & communicate to paid media consultant
- Manage paid search & social consultant – communicate creative needs to design team for ads based on top performers & new ad concepts
- Collaborate with design team to create compelling landing pages for specific marketing campaigns & editorial features to optimize user experience
- Brainstorm & pitch high level growth strategies for the brand to upper management
- Maintain & optimize SEO strategy
Requirements & Skills:
- BS/MS degree in marketing or related field
- Proven working experience in digital marketing–at least 3 years in related field
- Highly creative with experience in optimizing all digital marketing channels
- Experience in robust A/B testing for all digital marketing platforms
- Strong knowledge of SEO/SEM
- Strong knowledge of Google Analytics
- Data driven & analytical
- Up-to-date with the latest marketing trends, platforms & best practices for digital marketing
Platforms
- Shopify Plus
- Klaviyo (ESP)
- Attentive (SMS)
- Okendo (customer reviews)
- Narvar (post-purchase tracking landing pages)
- Returnly (returns / exchanges)
- Tapcart (app via Shopify)
- Google Analytics
the agency worX
Related jobs:
Lead Actor (Chinese/Malaysian Man, 60–85) for Documentary Promo Short Film
Job Description
A non-union documentary promo short film is casting a lead actor for a mockumentary-style production filming in San Diego, California. Casting directors are seeking a Chinese or Malaysian man with a memorable look, strong comedic instincts, and exceptional improv skills. This unique project will be directed by a well-known filmmaker, with portions of the role requiring prosthetic makeup. Transportation from Los Angeles to San Diego will be provided for selected local talent.
Job Responsibilities
- Portray the lead character, Adanson, in a documentary-style promotional short film.
- Deliver a natural, energetic performance with strong comedic timing.
- Participate in scenes requiring prosthetic makeup.
- Collaborate with the director and production team throughout filming.
- Perform in content intended for online and social media distribution.
Requirements
- Chinese or Malaysian man, ages 60–85.
- Must have Chinese or Malaysian heritage.
- Strong character acting, comedy, and improv skills.
- Memorable facial features and a dynamic on-camera presence.
- Comfortable wearing prosthetics for part of the production.
- English should sound like the character’s second language.
- Available to film in San Diego.
Compensation
- $1,200 for 12 hours.
Detective Matejcek for True Crime Reenactment Series
Job Description
A non-union true crime reenactment series is casting a featured actor to portray Detective Matejcek for scenes filming in the Knoxville, Tennessee area. This paid acting opportunity is ideal for performers who can convincingly portray a younger version of the featured detective in dramatic crime reenactment scenes involving scripted violence.
Job Responsibilities
- Portray Detective Matejcek in a true crime reenactment.
- Perform scripted dramatic scenes with professionalism.
- Follow direction from the production team throughout filming.
- Accurately portray a younger version of the featured character.
Requirements
- White male, in his 30s.
- Short brown hair and clean-shaven appearance.
- Must resemble the younger version of the featured character.
- Comfortable performing scenes involving scripted violence and murder-related content.
- Must be able to work in the Knoxville, Tennessee area.
Compensation
- $150 per day.
- Hotel accommodations provided.
CASTING CALL — Little Five, Feature Film
CASTING BY: 4 Star Casting
PROJECT: Little Five Feature Film
ROLES: Randall Stand-In
SHOOT DATES: July 26 through July 29
AVAILABILITY: Must be available for all scheduled filming dates. Call time varies.
LOCATION: Bloomington, IN
RATE: $150/8
⸻
SEEKING TALENT WHO MATCH THE FOLLOWING SPECS:
Randall Stand-In
• Height: 5’9″
• Weight: Similar build to David Oyelowo
• Black male
• Ages: 25–45
• Must closely resemble David Oyelowo based on the photo reference.
• Stand-in experience preferred.
Stand-in experience required, if applicable.
⸻
IMPORTANT NOTICE
This opportunity is cast by 4 Star Casting.
It is completely FREE to apply
Agent Anderson for True Crime Reenactment Series
Job Description
A non-union true crime reenactment series is casting a featured actor to portray Agent Anderson for scenes filming in the Knoxville, Tennessee area. This paid acting opportunity is ideal for performers who can authentically portray a younger version of the featured character in dramatic crime reenactment scenes involving scripted violence.
Job Responsibilities
- Portray Agent Anderson in a true crime reenactment.
- Perform scripted dramatic scenes with professionalism.
- Follow direction from the production team throughout filming.
- Accurately portray a younger version of the featured character.
Requirements
- White male, ages 30–40.
- Short brown hair and clean-shaven appearance.
- Must resemble the younger version of the featured character.
- Comfortable performing scenes involving scripted violence and murder-related content.
- Must be able to work in the Knoxville, Tennessee area.
Compensation
- $150 per day.
- Hotel accommodations provided.
Bilingual Dad for Car Dealership Commercial
Job Description
A paid commercial for a car dealership is casting a bilingual father for a heartwarming road trip scene set in South Padre Island. Casting directors are seeking a real dad and daughter duo but are also accepting individual submissions. This featured role includes dialogue and is ideal for experienced or aspiring commercial actors who are fluent in both English and Spanish.
Job Responsibilities
- Portray a father in a family-focused commercial.
- Deliver dialogue naturally in both English and Spanish.
- Participate in on-camera scenes featuring a road trip with a daughter.
- Follow direction during filming and any required self-tape audition process.
Requirements
- Male, mid-40s to early 50s.
- Fluent in English and Spanish.
- Real father and daughter duos are encouraged to apply, but individuals are also welcome.
- Must be willing to work as a local hire in South Padre Island.
- Must be available for filming within the production window.
- Must be willing to complete a self-tape audition if selected.
Compensation
- Paid commercial opportunity.
Extras for Indie Feature Film
Job Description
A union ultra low budget independent feature film is casting paid background extras for key scenes filming in Chicago, Illinois. Casting directors are seeking performers to portray police officers, detectives, EMTs, reporters, and restaurant patrons. This is a great opportunity for actors interested in working on an independent film production in featured background roles.
Job Responsibilities
- Portray assigned background characters in featured film scenes.
- Follow direction from the production team on set.
- Maintain continuity throughout filming.
- Remain available for the full filming schedule if booked.
Requirements
- Ages 25–70.
- Open to all genders and ethnicities.
- Seeking talent to portray police officers, detectives, EMTs, reporters, and restaurant patrons.
- Ability to work in the Chicago, Illinois area.
- Police uniforms or law enforcement accessories are a plus for police roles.
Compensation
- $136.40 for up to 8 hours.
- Overtime paid at time and one-half after 8 hours.
- Paid at wrap.
Black Male Assailant for True Crime Reenactment Series
Job Description
A non-union true crime reenactment series is casting a featured background actor to portray Ryan, an assailant, for scenes filming in the Knoxville, Tennessee area. This paid acting opportunity is ideal for performers who can portray intense dramatic material in scripted crime reenactments. The role involves simulated violence using special effects and requires professionalism on set.
Job Responsibilities
- Portray Ryan, the assailant, in scripted true crime reenactment scenes.
- Perform dramatic scenes involving simulated violence and special effects.
- Follow direction from the production team.
- Maintain professionalism throughout filming.
Requirements
- Black male, 20s.
- Short hair and facial hair.
- Comfortable performing scripted scenes involving domestic violence references, prop knife action, and special effects blood.
- Must closely resemble the character description.
- Must be able to work in the Knoxville, Tennessee area.
Compensation
- $200 per day.
- Hotel accommodations provided.
Child Lifestyle Models for Community Commercial Campaign
Job Description
A paid commercial campaign is casting child models for a photography and video production showcasing family life in a master-planned community near Houston, Texas. Young talent will participate in fun outdoor scenes highlighting family activities and neighborhood amenities.
Job Responsibilities
- Participate in lifestyle photography and commercial video production.
- Portray children enjoying family-friendly outdoor activities.
- Perform scenes featuring playgrounds, splash pads, swimming, bike riding, and community spaces.
- Follow on-set direction throughout filming.
Requirements
- Ages 5–11.
- Open to all ethnicities.
- Comfortable participating in outdoor family lifestyle scenes.
- Must be able to work as a local hire in the Houston, Texas area.
Compensation
- Full day: $600 per person.
- Half day: $350 per person.
- Compensation includes a full buyout of likeness usage.
Teen Lifestyle Models for Community Commercial Campaign
Job Description
A commercial photography and video campaign is casting teenagers for paid lifestyle modeling roles in the Houston, Texas area. Talent will portray active community members enjoying outdoor recreation in a vibrant neighborhood setting. This opportunity is ideal for teens with a natural on-camera presence.
Job Responsibilities
- Participate in commercial photography and video shoots.
- Portray teens enjoying community recreation and swimming scenes.
- Follow direction from the production team.
- Perform naturally in outdoor lifestyle settings.
Requirements
- Ages 14–17.
- Open to all ethnicities.
- Comfortable participating in swimming pool and outdoor recreation scenes.
- Must be able to work as a local hire in the Houston, Texas area.
Compensation
- Full day: $600 per person.
- Half day: $350 per person.
- Compensation includes a full buyout of likeness usage.
Adult Lifestyle Models (Male & Female) for Community Commercial Campaign
Job Description
A paid commercial campaign is seeking adult lifestyle models for a photography and video production promoting a premier master-planned community in the Houston, Texas area. Casting directors are looking for authentic talent to portray residents enjoying everyday outdoor activities in a welcoming neighborhood environment. This is an excellent opportunity for commercial models and actors with a natural, relatable look.
Job Responsibilities
- Participate in lifestyle photography and commercial video production.
- Portray residents enjoying community amenities and outdoor activities.
- Perform scenes such as social gatherings, swimming, bike riding, and pickleball.
- Follow creative direction from the production team.
Requirements
- Male or female, ages 25–40.
- Open to all ethnicities.
- Comfortable participating in outdoor lifestyle scenes.
- Must be able to work as a local hire in the Houston, Texas area.
Compensation
- Full day: $600 per person.
- Half day: $350 per person.
- Compensation includes a full buyout of likeness usage.
Non-Speaking Son for Local Commercial
Job Description
A local commercial filming in Alabama is casting a male actor to portray the son in an emotional family story centered around a generational farm. This paid non-speaking role is ideal for performers who can communicate emotion through authentic expressions and natural on-camera presence.
Job Responsibilities
- Portray the son in a family-focused commercial.
- Deliver emotional moments without dialogue.
- Follow creative direction from the production team.
- Perform comfortably in a farm setting.
Requirements
- Male, ages 40–45.
- Authentic, hardworking farmer appearance with a tan complexion.
- Strong facial expressions and non-verbal acting ability.
- Comfortable working around farm equipment and outdoor farm locations.
- Must be a local hire in Alabama.
Compensation
- $350 per day.
Non-Speaking Dad for Local Commercial
Job Description
A local commercial filming in Alabama is seeking a talented male actor to portray a hardworking father in a heartfelt family story about passing a farm down to his son. This non-speaking commercial role calls for expressive on-camera presence and authentic rural character. Local talent is encouraged to apply for this paid commercial opportunity.
Job Responsibilities
- Portray the father in a family-focused commercial.
- Convey emotion through natural facial expressions and body language.
- Follow on-set direction during filming.
- Perform comfortably in a farm environment.
Requirements
- Male, ages 60–65.
- Authentic, hardworking farmer appearance with a tan complexion.
- Strong non-verbal acting skills and expressive facial performance.
- Comfortable working around farm equipment and outdoor farm settings.
- Must be a local hire in Alabama.
Compensation
- $350 per day.
