Leading apparel and luxury brand is looking for a Digital Marketing Manager to join their team.
Responsibilities:
- Ideate compelling marketing concepts to execute for email campaigns, SMS campaigns, on-site editorial, blog & social based on past top performers, platform-specific KPI’s, ROI’s, market research from direct & in-direct competitors, competitive analysis
- Collaborate with e-commerce team on incoming product ETA’s launch to organize marketing concepts & weekly marketing features
- Manage weekly email, SMS, app marketing platforms in alignment with launch calendar, product availability, sales cadence
- Collaborate with senior designer on creative for all marketing assets
- Execute mark-down cadence based on seasonality, inventory, holidays, past performance
- Write compelling on-brand email, SMS, app & on-site editorial marketing copy
- Partner with Tapcart App Platform & internal team on app optimization & growth strategy–downloads, app exclusive launches, app exclusive discounts, etc
- Partner with Attentive on SMS optimizations, list growth, segmentation & automation
- Perform platform-specific A/B testing to optimize open rates, CTR, send times, revenue
- Optimize all marketing channels based on platform-specific KPI’s
- Communicate high-level reporting for all marketing channels
- Collaborate with VP of finance on paid media spend & communicate to paid media consultant
- Manage paid search & social consultant – communicate creative needs to design team for ads based on top performers & new ad concepts
- Collaborate with design team to create compelling landing pages for specific marketing campaigns & editorial features to optimize user experience
- Brainstorm & pitch high level growth strategies for the brand to upper management
- Maintain & optimize SEO strategy
Requirements & Skills:
- BS/MS degree in marketing or related field
- Proven working experience in digital marketing–at least 3 years in related field
- Highly creative with experience in optimizing all digital marketing channels
- Experience in robust A/B testing for all digital marketing platforms
- Strong knowledge of SEO/SEM
- Strong knowledge of Google Analytics
- Data driven & analytical
- Up-to-date with the latest marketing trends, platforms & best practices for digital marketing
Platforms
- Shopify Plus
- Klaviyo (ESP)
- Attentive (SMS)
- Okendo (customer reviews)
- Narvar (post-purchase tracking landing pages)
- Returnly (returns / exchanges)
- Tapcart (app via Shopify)
- Google Analytics
the agency worX
Related jobs:
Electric Crew for Film Production
Job Description
A film production is seeking Electric crew members for a project filming in Savannah, GA. This role is responsible for assisting with lighting setups and ensuring proper electrical support for production needs.
Job Responsibilities
- Set up and manage lighting equipment on set
- Assist with power distribution and electrical setups
- Work closely with the lighting department
- Ensure safety and efficiency during production
Requirements
- Experience in lighting or electrical work preferred
- Knowledge of film lighting equipment is a plus
- Ability to work in a fast-paced environment
- Must be local to Savannah, GA
Compensation
- Paid crew position (rate varies)
- Technical role in film production
- Opportunity to gain industry experience
Grip Crew for Film Production
Job Description
A film production is hiring Grip crew members for a project filming in Savannah, GA. This role involves working closely with the camera and lighting departments to support rigging and equipment setup on set.
Job Responsibilities
- Set up and move rigging equipment for camera and lighting
- Assist with building and maintaining set structures
- Follow safety protocols while handling equipment
- Support the camera and lighting teams during production
Requirements
- Experience in grip work or film production preferred
- Ability to handle physical tasks and heavy equipment
- Strong teamwork and communication skills
- Must be local to Savannah, GA
Compensation
- Paid crew position (rate varies)
- Opportunity to work on a professional film set
- Hands-on technical experience
Are you ready to get discovered?
Gain access to thousands of jobs and appear higher in the search results now!
Stay Safe in the Industry