San Francisco Casting Calls & Acting Auditions

Our client is looking for a (Senior) Marketing Manager, CRM Lifecycle based in the San Francisco Bay Area. He/She/They will be responsible for developing strategies and implementing programs to activate, engage and retain our users centered around data-driven and customer-centric practices.

Who Are You?

You are a critical thinker who loves delving into customer journeys and possesses strong analytical skills and business acumen. You are a creative strategist that turns insights into enticing marketing campaigns with impact. You are someone who is detail-oriented in execution but also can see the big picture. You have great interpersonal and communication skills, experience working cross-functionally across various teams and have managed/trained individuals in their career for success.

Key Responsibilities Include:

• Own the global strategy, testing and execution for all CRM/Lifecycle campaigns that deliver measurable business impact
• Engage with our consumers and volunteer community across various touch points (email, push, in-app, content cards), optimizing on the right channel mix and frequency of efforts and driving towards activation, engagement, retention, monetization and growth
• Create and define the segmentation strategy that enables personalization at scale
• Drive creative strategy and execution across channels and journeys both for our viewer and contributor communities
• Produce, share and present strategy, results and insights to senior leadership and across the organization
• Collaborate with the analytics team to create reporting and dashboards in order to better understand CRM performance and create transparency across the organization
• Ensure best practices and continue to improve the workflow of the CRM team, identifying operational efficiencies and vetting 3rd party tools to support team goals
• Work across teams (UA, Product, Community, Customer Experience, Analytics, Finance & Legal) and time zones (US, Singapore & Korea) to gain alignment and contribute to company OKRs
• Develop a small team of marketers and ensure their continued development and growth within the organization

Requirements:

• Bachelor’s Degree
• 6+ years CRM experience
• In-depth knowledge in digital marketing, especially in omni-channel CRM/Lifecycle marketing and retention/engagement strategies and personalization tactics
• Strong analytical prowess with proven ability to derive insights that create actionable initiatives
• Solid understanding of testing frameworks and methodologies and the ability to design end to end experiments
• Ability to effectively prioritize and execute tasks in a fast-paced environment
• Critical thinker with a problem-solving mindset
• Strong storyteller with experience building compelling and creative campaigns
• Excellent interpersonal, presentation, communication, and writing skills
• Experience using CRM automation tools (Braze or similar) and analytics & data visualization tools (i.e. Looker, Amplitude)

Preferred Qualifications:

• Strong understanding of media landscape, specifically in streaming and subscription based services
• Interest in Asian entertainment
• Prior experience working with international audiences and/or online communities
• Fluency in Portuguese or Spanish (not mandatory)

Method Recruiting, an Inc 5000 company

The Brand Amp, a leading Marketing Communications agency, now has an opening in our Costa Mesa office for a full-time Senior Influencer Marketing Manager. This is a great opportunity for a motivated individual to thrive in a well-rounded (and award-winning) full-service marketing agency. Applicants should have a proven history of successfully working with traditional celebrities & social media influencers to support national marketing campaigns. Strongest candidates will have previously worked at a PR or social media marketing agency and have experience or knowledge of the following verticals: entertainment, sports, automotive, tech, fitness, parenting & content. Experience with off-road vehicles, side-by-side and the off-road lifestyle a plus.

The Senior Influencer Marketing Manager is a client-facing position that is responsible for developing strategy, managing programs, procuring influencers and providing ongoing counsel. This position will manage staff members and work very closely with the internal PR, social media, event & content teams. The ideal candidate must have a strong ability to multi-task and independently problem-solve in a fast-paced environment.

JOB DESCRIPTION

• Develop influencer marketing strategies & programs for key clients
• Demonstrate a high level of savvy and thoughtfulness with clients
• Establish goals and objectives, along with key success metrics for each program
• Identify authentic target influencer profiles in key categories & deliverables to drive client success
• Effectively evaluate and communicate an influencer’s potential fit with a brand
• Lead research efforts to identify authentic influencer candidates
• Oversee outreach, thoughtful negotiation and procurement of influencers
• Management of all influencer deliverables
• Development of weekly and monthly reporting
• Identify influencer opportunities to be leveraged with other business units
• Understanding & enforcement of proper FTC disclosures
• Stay on top of industry trends & PR/social media advancements

DESIRED EXPERIENCE

• Agency Experience: 3 – 5 years of influencer marketing experience at a PR or social media marketing agency
• Strategy Development: Proven success in developing impactful influencer programs & reporting success
• Influencer Outreach: Experience identifying, securing & managing influencers for consumer facing national brands
• Social Media: Robust understanding of social media platforms & analytics
• Writing & Communication: Must have strong written & verbal communication skills. Ability to communicate effectively both externally with clients & internally with peers
• Self-Starter: Ability to thrive independently in a fast-paced & deadline-driven environment
• Creativity: Imagination to develop newsworthy PR campaign strategies & promotions that will resonate with target audiences
• Organization: Ability to handle multiple campaigns for several clients simultaneously, while maintaining quality of work

PHYSICAL ENVIRONMENT/WORKING CONDITIONS

• Sit for prolonged periods
• Bend, squat and kneel as required
• View a computer screen for prolonged periods
• Use computer keyboard, mouse and related equipment
• Ability to lift 40 lbs

The Brand Amp

Broadata Communications, Inc. (BCI), is a privately held, California-based corporation. BCI is a leading and innovative company specializing in developing market-driven products for transmitting digital multimedia (video, audio, and data) over fiber.

Many of BCI’s clients are world leaders in their industries, spanning various industry segments including entertainment, broadcast, medical, professional audio/video, house of worship, education, government, military, and transportation.

The Senior Director of Engineering/Product Development will direct and support engineering design teams to incorporate advanced technologies that result in robust Pro AV-type products for use in the Medical, Enterprise, and DoD Markets.

This is not a remote position.

·       Responsible for championing the BCI engineering culture which emphasizes creativity, teamwork, tenacity, empathy, critical thinking, and helping others.

·       This position reports directly to the BCI President/CEO. 

Requirements:

·       Exercise independent judgment and discretion in overall project management, including maintaining schedules on multiple projects simultaneously.

·       Prioritize, plan and track project(s) progress. Provide weekly status reports to the President/CEO and Sr. Vice President of Sales.

·       Provide project direction and ensure effective teamwork and collaboration.

·       Initiate and conduct formal progress review meetings.

·       Provide technical guidance and consultation to project team members, contractors, and vendors.

·       Coach and mentor less experienced team members.

·       Evaluate the performance of team members who are direct reports.

·       Exercise considerable latitude in determining technical objectives and engineering specifications for projects.

·       Liaison between engineering, quality assurance, product management, customer support, and manufacturing departments.

·       Provide leadership to the engineering team.

·       Responsible for hiring, development, and performance management of the engineering department.

·       Must be on-site during normal business hours and be available outside normal business hours if business conditions require it.

Desirable Skills and Experience:

·       Must have the technical depth and breadth to identify the necessary technologies, technical resources and expertise required to complete project(s).

·       Demonstrated ability to lead, motivate, and manage engineering teams.

·       Strong project management skills and experience.

·       Organized and adept at identifying technical and operational issues and able to make sound and timely decisions to resolve issues.

·       Understands the industry and keeps abreast of new technologies and competitor’s products.

·       Excellent interpersonal and team-building skills.

·       Willingness to adapt to changing business needs and deadlines that may extend work hours.

·       Willingness to adhere to company policies and support management decisions and goals in a positive and professional manner.

Education and Experience:

·       Typically requires MSEE/CS combined with 10+ years of related experience, or BSEE/CS combined with 12+ years related experience with at least 5 years of project management experience.

·       Experience with Analog and Digital Video, Video transmission over copper and fiber (P2P and IP), Video Processing Capture and Display, Video wireless transmission.

Benefits:

·       Medical, vision and dental insurance

·       401(k) with company match (100% of the first 4% in eligible compensation)

·       Flexible Spending Account

·       2 weeks paid vacation

·       1 Week sick pay

·       10 company holidays

·       Voluntary life insurance

Broadata Communications, Inc.

LeadStack Inc. is an award-winning, one of the nation’s fastest-growing, certified minority-owned (MBE) staffing services provider of contingent workforce. As a recognized industry leader in contingent workforce solutions and Certified as a Great Place to Work, we’re proud to partner with some of the most admired Fortune 500 brands in the world.

We have an immediate contract position with one of our direct client.

Title: Marketing Manager (Intermediate)

Contract duration : 6 months

Location: Hybrid at Culver city, CA (Monday, Tuesday, & Thursday)

Pay rate : $40-45/hr on W2

Description:

Marketing Manager, Global Customer Experience

As part of the marketing team, this position will develop & drive insights-based marketing programs and facilitate strategic planning for three key digital accounts (iTunes, Google Play, Microsoft,). This role will work closely with Brand, Media, Digital Marketing, and Commercial teams to develop innovative activations that build engagement and drive incremental revenue.

Must have excellent client facing skills, presentation skills, project management, etc. Mid to senior level role. Should have knowledge of Excel, PowerPoint, & asset management databases.

Customer Program Design and Execution

• Design insight-driven programs consistent with the promotion plan

• Develop end-to-end programs for new releases tied to national campaigns with an eye on lifecycle planning

• Develop customer activation programs for TV and catalog titles

• Lead weekly customer meetings and conference calls

Customer Promotion Planning

• Develop an account marketing plan for the channel

• Develop insights-driven promotion plans that meet Commercial objectives consistent with the overall customer marketing approach (includes thematic development, promoting titles, trade spend management, merchandising vehicles, vendors, pricing, 3rd party promotion planning and timing)

• Track competitor activity and adjust strategies/plans when needed

Customer Program Measurement

• Achieve account program ROI objectives while balancing value creation vs. cost of complexity

• Support of account growth, profitability, customer satisfaction, and preferred partner stratus

• Conduct robust post-mortems to improve efficiency and effectiveness of future programs

REQUIRED SKILLS

• Analytical problem-solving skills (quantitative and qualitative)

• Experience in developing and executing strategic plans

• Strong planning and project management skills

• Excellent oral and written communication skills

• Experience leading and working cross-functionally

REQUIRED EXPERIENCE

• 6+ years overall customer marketing and/or media experience (specific experience working with transactional entertainment such as EST, iVOD, RVOD, or SVOD is a plus)

• Must have digital products background and digital customer experience

• 1-2 years working on programs with a digital social component

• Promotional marketing experience is required

• Proven experience in working collaboratively with Sales/Commerical teams and external customers

To know more about current opportunities at LeadStack, please visit us at https://leadstackinc.com/careers/

LeadStack Inc.

Company Overview:

Immotion was created with a single mission in mind — to create the most engaging immersive experiences on the planet. With experts handpicked from across disciplines and around the globe, we have assembled a team that is second to none. Technology-agnostic, story-obsessed and forward-thinking, the Immotion team is dedicated to giving its partners and customers cutting-edge experiences they will not soon forget.

We provide a drop-in solution of modular VR theaters to high-traffic public attractions such as zoos, aquariums, museums and other entertainment venues. We provide the content, the technology, the design for the installation and the guidance on operations, and the partners manage the day-to-day operations. Our VR experiences are in over 50 sites around the world and increasing rapidly.

Job Summary:

Immotion, the global leader in virtual reality exhibits for zoos and aquariums, is seeking a Marketing Director with expertise in the attractions or related space. The Marketing Director will be responsible for developing and implementing marketing strategies to drive growth and uptake of our exhibits. These efforts will be in partnership with the host institution. In addition, the candidate will lead the marketing efforts of Immotion corporate brand. The ideal candidate will have a deep understanding of marketing strategies and tactics in the public institution or attraction space and be able to develop and execute effective marketing campaigns and tactics that resonate with target audiences. A passion for making an impact in the wildlife and conservation field, is a plus.

Key Responsibilities:

• Develop and implement strategic marketing plans to increase brand awareness, drive sales, and generate leads for Immotion’s experiential exhibits.
• Work hands-on to develop copy, artwork, video displays, interactive kiosks, digital marketing, and social campaigns.
• Identify target audiences to develop messaging that resonates with them, leveraging industry insights and knowledge of best practices.
• Work with the sales team to develop effective sales collateral and support materials.
• Create and manage digital and traditional marketing campaigns across multiple channels, including social media, email, and paid advertising.
• Manage and optimize the Immotion website to ensure it effectively communicates the brand value proposition and drives engagement.
• Manage social media and PR efforts for the brand.
• Track and analyze marketing metrics to measure campaign effectiveness and adjust strategies as needed.
• Manage the marketing budget and ensure that all marketing efforts are delivered on-time and within budget.

Requirements:

• 3+ years of marketing experience in the public institution, attraction or other related field.
• Demonstrated success in developing and executing marketing strategies that drive brand awareness and customer traffic.
• Excellent written, verbal communication and design skills, with the ability to conceive and implement creative tactics, from print to digital, across all media in a hands-on way.
• Strong analytical skills, with the ability to track and measure campaign effectiveness and the ability to assess performance of all channels, including social media.
• Ability to manage and prioritize multiple projects and initiatives simultaneously.
• Strong people skills, with the ability to partner and cooperate with clients and teammates. 
• Proven ability to build teams and motivate others.

If you are passionate about marketing and have a track record of success in the attraction, public institution or affiliated fields, we would love to hear from you. Immotion is a fast growing, private company that offers a unique opportunity to work in the meaningful field of conservation and wildlife, while also living on the cutting edge of experiential technology. 

Immotion

AllGear Digital is seeking an experienced Senior Campaign Manager to oversee key client accounts and manage interactive media campaigns, including display advertisements, email newsletters, sweepstakes, custom editorial content, and branded video. The ideal candidate will have a deep understanding of digital media and advertising, strong project management skills, and a proven track record of driving successful campaigns. This is a full-time, hybrid position in our Los Angeles, CA office.

Responsibilities:

• Lead the Campaign Management team and supervise two campaign management staff
• Serve as the primary point of contact for key client accounts, managing relationships and ensuring client satisfaction throughout campaigns
• Develop and manage custom, branded content campaigns that align with client goals and objectives
• Oversee the entire campaign process, from ideation to execution and analysis
• Collaborate with internal teams, including editorial, design, and social media, to ensure seamless campaign execution and high-quality deliverables
• Manage campaign budgets, timelines, and resources to ensure projects are completed on time and within budget
• Analyze campaign results and prepare reports for clients, highlighting campaign success and areas for improvement
• Continuously seek out new opportunities to grow and expand client accounts, presenting new ideas and strategies to clients
• Keep up-to-date with the latest trends and best practices in digital media and marketing

Requirements:

• 6+ years of experience in campaign management or a related role, preferably in a digital media publishing group or advertising agency
• Strong project management skills and experience managing multiple projects simultaneously
• Excellent communication skills, both written and verbal, with the ability to effectively communicate with clients and internal teams
• Proven ability to develop and execute successful branded content campaigns that align with client goals and objectives
• Strong analytical skills and experience using data to inform campaign strategy and optimization
• Familiarity with digital media and advertising platforms, including social media, programmatic advertising, and content management systems
• Ability to work independently and in a team environment, with a strong sense of ownership and accountability for project success
• Bachelor’s degree in marketing, advertising, communications, or a related field preferred

About AllGear Digital:

At AllGear Digital, we strive to inform, educate, and entertain readers about the passions, products, and people that enrich their lives, with the goal of becoming the leading publisher of gear reviews and content for active lifestyle and the outdoors. We own and operate a diverse set of digital media brands, including GearJunkie, Switchback Travel, iRunFar, Bikerumor, The Inertia, ExplorersWeb, and other top names in their respective niches. We reach over 60 million readers annually.

AllGear Digital is committed to creating an inclusive and welcoming environment for all, both for the company and in their content. As a minority-owned business, Diversity, Equity and Inclusion (DEI) is more than an initiative at AllGear Digital — it’s deeply woven into the fabric of the organization. Prioritizing DEI isn’t just about growing their already diverse team, but about the role we can have in being a part of the broader global conversation. If you are interested in working closely with their team of journalists, editors, video producers, podcast hosts, and content creators to deliver expert content to their passion-driven audiences, let’s talk. The company provides medical, dental, vision, 401k match, paid parental leave, and an unlimited PTO policy.

AllGear Digital

The California State Lottery is looking to fill the role of a Digital Product Manager – Website & Mobile App

If this opportunity would be a good fit for you, we encourage you to apply today and join our winning team!

People are drawn to the California State Lottery because we:

• Generate supplemental funding for education. Each year the Lottery contributes approximately $1.8 billion. We have a worthy mission that we’re sure you’ll take pride in too.
• Are an energetic, creative, and talented team
• Value diversity and inclusion in the workplace
• Empower team members to bring their knowledge, expertise, and innovation
• Recognize individual and team contributions
• Support the importance of work-life balance
• Invest in the professional development of our team members
• Are dedicated to preserving our environment by lowering our carbon footprint

Job Description and Duties:

Under the general direction of the Chief of Engagement & Retention Marketing and the Staff Services Manager II for Digital Properties, the Digital Product Manager – Website and Mobile App (Senior Marketing Specialist) functions as the lead for the planning, development, execution and continuous optimization of the Lottery’s websites and mobile apps. This position is critical to ensuring that the Lottery provides an exceptional experience at all digital touch points to motivate consumers to play Lottery games, build understanding of the Lottery’s mission and impact, increase loyalty to the brand, and drive sales in order to generate supplemental funding for public education.

Desirable Qualifications:

• A bachelor’s degree, preferably with a specialization in marketing, digital product design, computer science, information technology, engineering, or a related field.
• At least four years of experience in product management, digital marketing, digital product development, or content marketing.
• Experience in defining product strategy and developing, launching, and enhancing products to drive business objectives forward. Experienced in translating customer needs into product features and user interface design to deliver an unparalleled customer experience.
• Experience working cross-divisionally and partnering with technology teams, UI/UX designers, and vendors in the planning, implementation, and stewardship of a digital product or service. Ability to exert influence to garner support, without direct authority.
• Strong analytical skills, and ability to strategize. Experience creating product requirements and assuring project understanding and buy-in from key stakeholders and senior leadership.
• Familiarity and comfort with data, including the ability to use data to analyze and monitor product health, set goals and metrics, and aid in the prioritization of initiatives and features. Well-versed in reporting and presenting to stakeholders on product performance and initiatives.
• Experience working with advertising creative; development, copywriting and layout. Comfortable communicating with and giving direction to graphic designers, marketing agencies/vendors, and creatives.
• Experience acting as a team lead. Comfortable providing guidance and oversight to team members, helping to build an atmosphere of knowledge sharing, support, and ongoing technical skill development.
• Technical fluency using CMS, CSS, mobile marketing, data platforms, web and native mobile application environments, data analytics, and project management software. Knowledge of advanced SEO management and best practices. Familiar with product development in Agile and OKR methodologies preferred.
• Proficiency with Microsoft Office Suite; Adobe Creative Suite and HTML preferred.
• Excellent communication skills, including the ability to crystallize and broadly socialize insights into stakeholder needs. Ability to weigh competing priorities, manage tradeoffs and evaluate opportunistic new ideas with stakeholders.
• Experience in lottery, gaming, entertainment, e-commerce, fast-moving consumer goods (FMCG), or consumer packaged goods (CPG) categories preferred.

California State Lottery

Meruelo Media is seeking an enthusiastic, strategic, creative and savvy Social Media Manager responsible for creating relevant, on-brand messaging for the Power 106 audience. The ideal candidate has exceptional oral and written communication skills and is able to develop timely, engaging content that’s happening at the station. You should be a ‘people person’ with the ability to moderate online conversations and create true engagement among our social audience(s).

This person will manage and develop content, helping to reinforce a strong brand voice, nurture relationships within the community and drive listenership. The ideal candidate for this position is passionate about crafting out-of-the-box content, and has prior experience managing the social presence for consumer-facing brands – both in the written and visual mediums. The position will require someone who is truly detail oriented, reliable, has strong communication and time management skills. The ability to balance multiple projects and tasks is key, along with the ability to perform within a client-facing & sales environment.

Essential Duties & Responsibilities

• Works with on-air talent and programming to understand, shape and implement a cross-collaborative organic social marketing strategy
• Create content and post in real-time from the studio and/or community events with behind-the-scenes content, including writing recaps, uploading photos, audio clips and short videos
• Creates forward-thinking content on an ongoing basis, inclusive of daily posts for Instagram, Facebook, Tik-Tok and Twitter, ensuring social content is consistent, relevant, engaging and drives station adoption
• Schedule and maintain all posts on an ongoing basis through Hootsuite, our social management tool
• Ability to write captivating captions and copy to complement media and capture brand voice
• Proactively research topics relevant to what’s hot in hip hop, entertainment, and adjacent lifestyle
• Interact regularly via inboxes and @mentions with social communities, spurring conversation as well as responding to follower comments and questions
• Encourages fan commentary and user-generated content
• Relay community feedback to relevant internal stakeholders and/or clients when necessary
• Help ideate ways to execute contest-related messaging and giveaways on the stations’ social channels
• Creates content aimed at authentically communicating with online community
• Develops visually engaging photos and video consistent with brand guidelines
• Integrates social content with advertising campaigns
• Nurtures relationships with key brand stakeholders
• Spots opportunities to engage in relevant social conversations and build relationships real-time
• Develops top-line reports on the client’s social media performance monthly

Requirements

• Three or more years of quantified social media experience with an agency or in-house marketing team
• A comprehensive understanding of blogging, social media, internet marketing, SEO, content development & link building
• Flexibility to be in-studio with Power 106 morning show daily from 6am – 10am
• Experience with Facebook, Instagram, TikTok, LinkedIn, Twitter and YouTube
• The ability to adopt the style, tone, and voice of our brands and corresponding content
• Deep passion for music, young adult lifestyle, pop culture, online marketing and networking
• Proven experience with photography and photo editing tools such as Photoshop, Canva, VSCO or Lightroom
• Strong project management skills
• Ability to anticipate next steps, identify problems and provide solutions
• Excellent written and verbal communication skills
• Ability to identify and track relevant community management KPIs
• Self-motivated, energetic, adaptable, flexible and reliable
• Attention to detail and the ability to multitask
• Team player, willing to support at times and lead when needed
• Interest in hip hop music and culture is highly encourage

Power 106 FM

JAKKS Pacific, Inc., a leading designer and marketer of toys and consumer products, with a wide range of products that feature some of the most popular brands and children’s toy licenses in the world, currently seeks an experienced, energetic, self-starter for the role of Marketing & Communications Coordinator for our headquarters in Santa Monica, CA. The ideal candidate is responsible in supporting the Public Relations and Digital Marketing team on planning, tactics, content creation, influencer marketing, asset development, digital channels management and community interaction. They will play an essential role in the continued growth of JAKKS Pacific’s brands globally.

Responsibilities include:

• Support the JAKKS PR & Digital Marketing department on PR/Communications planning, tactics, content creation, asset development, asset organization, digital channels management and community interaction.
• Perform administrative and department support tasks including sampling, invoicing, updating press & influencer master lists and other assignments as required.
• Work hand-in-hand with Marketing & Public Relations department to compile daily clippings, distribute press materials to key executives, keep team aware of all breaking news and monitor social media for all of JAKKS and related coverage.
• Help arrange live or virtual communications events such as hands-on presentations and media tours.
• Manage, hire and train staff interns.
• Build and execute monthly press & social media highlights.
• Help manage and maintain awards and editorial submissions calendar in addition to proper sampling.
• Develop positive relationships with influencers and their representatives.

Skills & Experience required:

• Bachelor’s degree industry relevant field required
• 2 years of experience in social media, marketing and/or public relations
• 2+ Years of experience in public relations or social media role. Toy industry experience preferred.
• Excellent project management and PR planning skills
• Experience in social media and community management
• Strong verbal, written and reporting skills
• Proficient with Microsoft Office including PowerPoint
• Positive and professional attitude

Our Benefits:

• Health and Wellness: Medical, dental, vision, disability, life & accident insurance and employee assistance program
• Savings: 401K matching, pre-tax spending accounts, and employee discount programs
• Compensation: JAKKS Pacific offers a competitive salary. Compensation for this role commensurate with experience, qualifications, location, and education and typically ranges from $65,000-$70,000.

Company Overview

A leading designer and marketer of children’s toys and consumer products, JAKKS Pacific® is always on the lookout for talented, bright and creative individuals to join our ever-growing team.

Best known for our toy and entertainment products, JAKKS produces impressive and innovative products across multiple categories spanning from action figures, collectibles, and dolls, to high performance activity toys and vehicles, and let’s not forget our deep portfolios of beloved licensed characters. In other words, we work hard to make play more fun, and we believe it has paid off.

Included in Fortune’s 100 Fastest Growing Companies for four years in a row, and Forbes’ 100 Best Small Companies for three years, JAKKS is an aggressive and passionate company, with a commitment to customers and a dedication to growing our business.

Our goal is to continuously cultivate a talented and diverse workforce while providing a safe and productive work environment and an excellent career growth opportunity while working with a dynamic team who loves what they do and for a Company that ultimately makes children smile, play and succeed!

Jakks Pacific, Inc is an Equal Opportunity Employer.

No Recruiters Please.

Jakks Pacific

Job Title: Director of Influencer Manager

The QYOU is a publicly-traded media and marketing agency with offices in Los Angeles, Toronto and Mumbai. The QYOU is looking for an LA-based (preferred) Influencer Marketing / Strategy Director to join our growing, award-winning Influencer Marketing team.

At QYOU Media, we harness the power of Creators and their communities for award-winning Influencer marketing / social media campaigns for leading entertainment brands, including Universal Pictures, Paramount, Sony, Lionsgate, Hasbro, eOne, Capcom, MGA, Hyundai, etc. Note: The position reports to the VP of Integrated Marketing and is currently remote for the foreseeable future.

Primary Functions

• Drive the creative concept and write-ups for Brand Proposals in response to RFP / RFI requests through collaborative brainstorms for all budget levels
• Work with the VP of Influencer Marketing, QYOU Studios and Sales Leads to build creative marketing proposals leading with Creator-First activations, Social Video Content, Market Research, Creative Writing and Concept Options
• Work hands-on with the Sales Partnerships team to put together RFP / RFI proposal decks, including brand integrations, brand-aligned talent, graphic design, copywriting and creative format selection featuring relevant talent
• Conduct market research on cross-platform social media Influencer talent aligned with target audiences and casting guidance identified in the RFPs / Brand Briefs

Key Responsibilities

• Work with the VP of Influencer Marketing to build high-level marketing timelines in alignment with proposed Influencer activations, brand channel programming strategy and paid media
• Transform brand briefs into laser-focused goals, strategies and tactics for each proposal infused with excellent writing aligned with the brief and creative concepts
• Operate as a video platform expert/practitioner, understanding trends across relevant social video platforms including TikTok, YouTube Shorts, IG Reels / Stories, Snap, etc.
• Develop creative concepts and programming ideas for proactive vertical pitches, general presentations, and RFP / RFI responses
• Experience creating sales materials, including One-Sheets, Case Studies, General Presentations,
• Providing pre & post-sales content consultation to sales, creative, and account management
• Write compelling consumer-facing copy for branded Influencer and channel content

Key Qualifications

• A college degree is required.
• A solid understanding of the TikTok ecosystem, trends, popular concepts, and the nature of viral content and trending content found on the platform.
• Strong knowledge of Google Suite/Slides, Graphic Design, Photoshop, Canva
• Experience leading and executing creative marketing / branded content creation/publishing across social video platforms (i.e., TikTok, IG Reels, YouTube, Facebook, Twitch, etc.)
• Knowledge of influencer and digital media space, and experience with pitching Influencer marketing programs to brands is highly preferred
• Excellent written and verbal communication skills (emphasis on writing creatively and succinctly to convey big ideas designed for brands while featuring Influencers)
• Advanced professional writing skills: B2B Marketing and B2C Copywriting
• Familiarity with project management software: Google Suite / Research and Media tools such as comScore, eMarketer, and Influencer Discovery Tools (i.e., Tagger, TrendPop, Creator Marketplace, etc.)
• Ability to multitask, prioritize and flourish in a fast-paced environment
• Experience with branded content, social video and digital video is a HUGE plus!!
• 5-8+ years of Influencer Marketing marketing and social video with a focus on RFP response is heavily weighted
• Potential for this role to manage 1-3 direct reports in alignment with business growth (depending on previous experience)

Total Compensation: Salaried, Health Benefits, etc. 

Potential for other incentives (depends on experience level qualifications)

The QYOU