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We’re in search of a skilled Amazon Marketing Manager to join our team! As the Amazon Marketing Manager, you’ll take charge of creating and implementing comprehensive Amazon Pay-Per-Click (PPC) campaigns aimed at boosting traffic, engagement, and sales. You’ll also analyze and present performance metrics related to these campaigns. Your role will involve managing and enhancing Amazon Seller Central campaigns while also overseeing Google AdWords, Bing AdCenter, and Meta campaigns.
The perfect candidate for this position should possess the following qualifications:
- Bachelor’s Degree
- Over 5 years of experience in digital marketing
- More than 3 years of hands-on Amazon Seller Central experience
- Demonstrable expertise in SEO and SEM
- Relevant degrees or certifications in digital marketing
- A proven history of successfully executing digital marketing campaigns
- Exceptional written and verbal communication skills
- Strong analytical and problem-solving capabilities
- Ability to collaborate within a team as well as work independently
Your responsibilities as the Amazon Marketing Manager will encompass:
- Crafting and implementing comprehensive Amazon PPC campaigns to enhance website traffic, engagement, and sales
- Analyzing and delivering reports on the performance metrics of Amazon PPC efforts
- Supervising and optimizing Amazon Seller Central, and campaigns
- Monitoring and assessing competitors’ digital marketing tactics, and suggesting enhancements
- Developing budget proposals and reports for new marketing ventures
- Planning, conducting, and measuring A/B tests for campaigns and website elements
- Staying informed about the latest industry trends and best practices
- Adjusting bids, budgets, and targeting across all digital marketing channels
- Maximizing campaign efficiency and efficacy through continuous optimization
- Creating and executing strategies for enhancing website optimization and user experience
If you possess the requisite qualifications for this role and are seeking a stimulating and gratifying opportunity, we eagerly await your application!
Job Type: Full-time
Salary: $80,000.00 – $100,000.00 per year
Benefits:
- Dental insurance
- Employee discount
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Supplemental pay types:
- Bonus opportunities
Ability to commute/relocate:
- Woodland Hills, CA: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Amazon Seller Central: 3 years (Required)
Work Location: In person
GDEFY
Hi! I’m Joel https://www.linkedin.com/in/joelbrda/. Thank you for taking a minute to check us out. I promise not to waste your time. Are you looking for a career and company with a higher purpose that you feel more connected to? Then read on…
In a world where people are quitting at record rates and evaluating what they want to do with their lives, we believe our original mission is more important than ever:
Our mission is to: ENJOY LIFE AND HELP OTHERS.
Human is a full-service digital marketing agency focused on empowering business owners to reach their full potential and make their mark on the world.
We believe that by aligning team members with their personal and career goals, providing learning opportunities, and fostering a positive culture, we can achieve both business success and team member fulfillment. (More on our culture here: https://www.instagram.com/stories/highlights/17876318053305073/).
Don’t believe it? Just hit up some of our veterans on LinkedIn that have been with us since the beginning and have realized and lived this mission. They’ve grown 10x in every way since joining Human. Super cool Humans like Erin (CXO) https://www.linkedin.com/in/erinmdoherty/, Alyssa (Dir of Content) https://www.linkedin.com/in/alyssastockman/, Gaby (COO) https://www.linkedin.com/in/gabrielaeramirez/ and Scott (Gandalf) https://www.linkedin.com/in/scottandrewwilliams/.
The Goods:
- OTE: $120,000 – $150,000
- Flexible Schedule – Set your own schedule
- Hybrid it up. Come in at least once a week or as much as you like. We enjoy the freedom to work from home but love to see people IRL now and then to build real relationships.
- Unlimited Vacation – Take vacation whenever you need it
- Free fare – Unlimited snacks, drinks, healthy food and such
- Excellent Health Benefits – Great options & 99% employee coverage
- Team Events – Quarterly celebrations, conferences, team lunches, happy hours and the best parties
- Verizon unlimited plan
- 401K
Okay, let’s get to the core role and see if you are a good match
Human’s Focus: Be the best partner to help emerging B2B owners grow their business.
Your Role:
You own the marketing strategy, results and relationship for Human’s B2B clients. Your primary objective is to build and drive strategy to achieve your clients’ business goals.
This entails regular client communication, routine strategy creation and optimization, delivering results, strategizing and testing new growth initiatives, hitting client goals and executing complex tasks.
Key Responsibilities & Accountabilities:
- Direct the overall B2B marketing strategy, execution and implementation for this segment of Human’s business
- Develop and implement standards and best practices for B2B strategy
- Train and onboard new B2B marketing directors
- Serve as the account owner and strategist for a subset of Human’s B2B clients, creating custom marketing strategies that align with clients’ business objectives
- Set and manage client budgets and KPIs
- Collaborate with marketing execution teams – including project managers, designers, retention specialists and paid meda managers – to communicate strategy and vision
- Review marketing deliverables and maintain high standards of excellence and brand alignment
- Monitor KPIs and pivot strategies as needed
- Execute on strategic and high-impact deliverables that require hands-on experience
- Assist the sales team with consulting new prospects through the sales process, including qualifying, scoping, delivering proposals, closing and onboarding
- Consistently educate clients on how digital marketing impacts their business economics and the best path to reaching their goals
- Tailor communications to your clients’ unique preferences and frame of mind
- Set and manage client expectations to ensure a successful relationship
- Oversee and deliver monthly marketing reports that tie work and results to client goals
Qualifications and Skills
- 8+ years of B2B marketing experience
- Proven experience generating leads and driving revenue through digital marketing strategies and campaigns, including ABM
- Hands-on experience with marketing software, including Google Analytics, Google Ads, email marketing and ABM platforms
- Working knowledge of social media, SEO, CRO, paid media and email marketing
- Understanding of B2B business economics
- Demonstrated ability to think big-picture about B2B campaigns and confidently recommend strategies that can potentially change the trajectory of a business
- Strong written and verbal communication skills
- High emotional intelligence
- Proven ability to collaborate, build team consensus and lead teams to accomplish objectives
- A hunger to continuously learn
- Prior agency experience preferred
Key Performance Indicators:
- The client KPIs are your KPIs. The most important KPIs are typically revenue, leads and all other supporting KPIs (we have a lot of these!)
- Internal monthly account revenue
- Effective client hourly rate
- Client happiness
- Client retention
- Existing account growth
Human
Born in 2011, Posh Peanut Inc. began because of a genuine love for children, children’s clothing and an inventive excitement needing to be fulfilled. The founder of Posh Peanut, Fiona Sahakian is a wife, mother of two, daughter and sister. Fiona is the true example of a working mother and wife proving that it is possible for women to do it all. Posh Peanut has been a dream come true for Fiona and she could never imagine life without all of the loyal parents & peanuts that have grown to adore the company as well! Creating is a passion that she will forever embrace in herself and all children.
Posh Peanut is committed to providing fashion forward, excellent quality and adorable children’s clothing & accessories as well as serving our customers with above satisfactory customer service. Posh Peanut Inc. strives to foster a working environment where our employees learn, grow and take satisfaction knowing that they contribute to the success of the Company.
WHO WE WANT
This role will primarily focus on spearheading the company’s social media ecosystem in creating and maintaining unique social strategies. Daily duties include staying up-to-date on social media trends, monitoring all social media channels to determine engagement, and developing social media campaign ideas for new product launches and events.
The primary duty of our Social Media & Strategy Manager is brand development through social media. The purpose of the role is to identify target customers, set clear objectives, build an effective content strategy to engage the audience, increase traffic and followership, boost conversions, as well as managing the company’s online community by reading customers’ comments, answering questions, and actively engaging the audience.
To be successful in this role, you must be able to keep pace in a highly fluid, ever-changing, collaborative workplace. You must also have excellent communication skills in order to engage the attention of our experienced leadership team and influence and respond to complexities with a high level of technical acumen.
This position is responsible for producing, posting, and managing digital multimedia content including but not limited to photographs, vlogs, videos, and tutorials which will be deployed via digital platforms. The ideal candidate has a keen eye for channel strategy, creative, and 5+ years of experience working with a D2C company.
ESSENTIAL FUNCTIONS AND BASIC DUTIES
- Must be a seasoned storyteller and creative innovator with a pioneering understanding of social trends, and content — who can also demonstrate real community engagement
- Lead social media communication strategy by developing, executing, and maintaining a results-driven campaigns on all platforms
- Create and manage our social media calendar
- Work with cross-functional departments to drive omni-channel social strategy that engages our customers at every touch point
- Analyze how effective our content and programming is, while making recommendations for improvement based on insights and trends
- Manage performance tracking and reporting, including (but not limited to) monthly, campaign and ad-hoc reports, in addition to socialization across cross-functional and leadership teams
- Understanding how to leverage social media as a tool to inspire conversion, drive sales, and ignite quality community growth
- Lead and develop a team of content creators and community members
QUALIFICATIONS
Education/Certification: Bachelor’s degree in Marketing, Journalism or Communication is preferred. High School diploma is required.
EXPERIENCE REQUIRED: At least 5 years of marketing and/or social media management experience within fashion/apparel industry.
SKILLS/ABILITIES:
- Strong verbal, written, and interpersonal skills
- A natural storyteller who understands the brand DNA, voice, and aesthetics
- Strong understanding of and interest in the fashion/apparel space
- Experience in visual storytelling on social media
- Ability to work in a fast-paced, deadline-driven environment, while maintaining a positive attitude
- A collaborative team player with an open mind to finding new ways to drive results
- A natural “people person,” skilled at building and nurturing relationships, and balancing many priorities
- A genuine passion for the Posh Peanut brand, its mission, community, and products
- Strong awareness of US social media best practices and platform knowledge, understanding measurement metrics of success
- Familiarity with online analytical tools and social scheduling applications
- Additional language(s) an advantage
Posh Peanut offers great benefits:
· Medical
· Dental
· Vision
· Life Insurance
· Referral Bonus
· Employee Discount
· Paid Holidays
· Vacation
· Sick
· Bereavement
EEO Statement: Posh Peanut Inc. is an equal opportunity employer, committed to intentional anti-racism in all areas of our organization and will consider qualified applicants with criminal histories in accordance with the L.A. Fair Chance Initiative Ordinance. Our diverse backgrounds, perspectives, identities, and talents help us thrive.
Posh Peanut®️
Bastion Amplify, one of the fastest growing full-service agencies on the West Coast, is seeking a passionate and talented Social Media Manager to add to their growing team.
The Social Media Manager will leverage social media to expand brand awareness and drive customer growth for our automotive brands.
Social Media Manager Duties:
- Develop social media strategies that expand brand awareness, drive customer growth, and increase conversion.
- Oversee and manage content calendars and reporting across all social platforms.
- Use social listening tools and reporting to make informed decisions on creative, copy, hashtag, and influencer strategies.
- Grow followers across social channels.
- Increase engagement across Facebook, Instagram, and LinkedIn.
- Work with the digital team to create campaigns that drive awareness and meet client KPIs while aligning with the brand voice (of each brand).
- Set campaign goals, analyze overall effectiveness of campaigns and identify areas of improvement.
- Develop partnerships with like-minded brands and influencers to drive customer acquisition and brand awareness.
- Manage and coach the automotive social media team.
Requirements
- Direct experience or degree in Graphic Design, Marketing, English, Journalism or Communications required.
- 3 – 6 years professional experience in social media required.
- Demonstrated success in working within automotive or auto-related industry with working knowledge of automotive makes/models.
- Required knowledge of the main social media platforms: Facebook, Instagram, Linkedin, TikTok, Twitter, Pinterest, SnapChat, Reddit, etc.
- Must have strong organizational skills and ability to manage multiple projects and meet deadlines.
- Comfortable working with a team to develop comprehensive social media strategies and original content.
- Excellent writing and editing skills required with an acute attention to detail.
- Should have experience and judgment to work comfortably with a team of executives and high-level media.
- Must have enthusiasm and willingness to work long hours when needed.
- Fluent in best practices social media management and social listening tools (such as Sprout, Emplifi, Sprinklr, Salesforce Social Studio, etc.), as well as native social media platforms.
- High comfort level with MS Office (Word, Excel, PowerPoint) is a must.
- Team management experience a plus.
Company Description
Bastion Amplify is part of the Bastion Collective and was created by a fusion of like minds who take pride in getting results and over delivering in a profession where mediocrity is the norm. Bastion Amplify is an integrated communications agency specializing in social media, PR, media relations, influencer marketing, content, and performance media.
Bastion US
THE ACE AGENCY IS HIRING!
POSITION OVERVIEW: Social Media Manager
The ACE Agency, a Southern California based public relations and marketing agency seeks a highly motivated, creative individual to join our growing team as Social Media Manager. The position will lead dynamic digital and social media campaign strategies for multiple agency accounts and oversee a team of coordinators. The ideal candidate will be ready to work in a fast-paced environment, with proven experience of generating impactful campaigns with measurable results.
Skills:
- Excel in a fast-paced environment
- Excellent writing skills
- Creative with a keen artistic eye
- Highly developed interpersonal communication for cultivating relationships, managing situations seamlessly and making recommendations effectively
- Organized with ability to develop actionable plans with measurable results
- Ability to communicate clearly, exuding confidence when speaking to a group and presenting strategies effectively to others
Role:
- Strategically manage, execute and maintain multiple social media accounts
- Develop social media and digital marketing plans and strategies, timelines, agendas and action items to drive accounts forward productively
- Define KPIs and KRAs for social media campaigns
- Develop, manage and maintain personal relationships with social media influencers and influential marketing contacts
- Effectively lead and manage a team of social media coordinators and content creators
- Oversee social media content creation and a database of creative assets
- Create engaging graphic assets
- Strong short form writing skills to develop and oversee social media materials including content calendars, contest overviews, promotions and ad campaigns
- Develop engaging and creative content, visuals and social media campaigns that generate impressions, shares, meaningful engagement and growth
- Collaborate with and report to the agency’s manager and agency owner to develop and execute social media plans and strategies
- Collaborate with the public relations and events departments to implement cohesive and full spectrum campaigns
- Maintain knowledge of Hootsuite, Sprout, Agorapulse and other beneficial social media support platforms
- Stay on top of digital industry trends, social media platforms, applications, channels, strategies and news
Time:
- Position is available to begin immediately
- Full-time, salary employee
- Part time remote work, part time in office
Compensation:
- Compensation based on experience
- Health benefits, paid vacation and bonus package
The ACE Agency
DJI is looking for a Junior Influencer Marketing Specialist with prior marketing experience who is passionate about DJI products and is eager to build meaningful partnerships with influencers, content creators and external partners to create inspiring content and to promote DJI brand and products in North America. You will have the opportunity to support North America KOL campaigns including new product launch promotions, product reactivation promotions, and other content creation initiatives.
Responsibilities:
1. Collaborating with marketing manager to develop influencer marketing strategies and implement the campaigns;
2. Identify the best external partners (mainly DPs/producers/content partners/social media influencer), according to different marketing needs, negotiate and manage contractual commitments, build and maintain proactive and positive relationship with external partners.
3.Proactively seek and develop new integration opportunities in film/TVc/commercial project in videography and filmmaking industry.
4. Activate partners to contribute to DJI’s product launch campaigns and content creation projects, speak at DJI events, beta test and provide feedbacks to new products;
5. Manage video and photo content delivered by partners from sourcing to approval to publishing to storing on DJI’s content library;
6. Coordinate with other teams and brand partners to distribute DJI content and increase impact;
Requirements:
• Bachelor’s degree or above;
• At least 2 years of experience in marketing, video production or business development, familiar with videography/filmmaking/photography industries;
• Ability to manage and build relationships with DJI’s existing and prospective partners (influencers and content creators);
• Excellent interpersonal, communication and negotiation skills; Strong analytical skills, high business acumen, and self-driven;
• Successful candidates will demonstrate a high degree of tenacity;
Preferred:
• Experienced in influencer sponsorships, cross-team coordination and/or project management
• Passionate about videography/filmmaking/photography, the camera industry, and drone technology
• Profound knowledge of North American social media and creative landscape
• Familiar with video post-production (Adobe Premiere or Final Cut Pro)
DJI
Are you a skilled B2B Marketing Director seeking your next opportunity? Artisan Creative has a fantastic opportunity for you to join our client’s full-service digital agency. Our client is rapidly growing and needs someone like you to help take their B2B business to the next level.
As the B2B Marketing Director, you’ll play a crucial role in helping entrepreneurs grow their businesses by implementing custom marketing strategies tailored to their unique goals. It’s an exciting time to join this dynamic team and make a real impact! This will be a full-time hybrid position based out of Irvine, CA.
About You
- You like to take ownership of the marketing strategy, results, and client relationships.
- You’re fueled by a desire to see your clients succeed and achieve their growth goals,
- Your expertise lies in developing full-funnel marketing strategies, analyzing performance metrics, and pinpointing areas that could use improvement.
- You love leading and inspiring teams to produce their very best work.
Responsibilities:
- Develop custom, full-funnel marketing strategies tailored to clients’ unique goals.
- Gain a deep understanding of clients’ business models, market positions, products, sales cycles, competitive landscapes, objectives, challenges, and strengths.
- Understand and analyze client’s needs to determine the best digital channels, such as SEO, Paid Search, Paid Social, Email & SMS Marketing, and Social Media,
- Work cross-functionally with multiple teams, including project managers, designers, retention specialists, and paid media managers, to communicate plans and vision effectively.
- Oversee and deliver monthly marketing reports that tie work and results to client goals and maintain high standards of excellence and brand alignment.
Requirements:
- 5+ years of B2B marketing experience
- Must have experience managing leads and revenue specifically for digital marketing strategies and campaigns
- Must be skilled in marketing software, including Google Analytics, Google Ads, email marketing, and CRM platforms like Hubspot & Salesforce
- Must have a working knowledge of SEO, CRO, paid media, social media, and email marketing
- An understanding of B2B business marketing, lead generation, and sales cycles.
- Must have large-picture ideas about B2B marketing campaigns and confidence in recommending strategies that can help the trajectory of a business
- Must have strong written and verbal communication skills
- Prior marketing agency experience preferred
Our Purpose:
At Artisan Creative, our purpose is simple yet profound: we build relationships based on trust. For 27 incredible years, we’ve been weaving this ethos into every step of our recruitment efforts, with results that speak for themselves. We invite you to join us on a journey where agility, accountability, communication, trust, and enthusiasm are at the heart of everything we do.
Artisan Creative
We’re currently seeking an experienced PPC Marketing Manager to become a part of our team! In this role, you’ll take on the responsibility of devising and executing impactful PPC marketing campaigns primarily focused on Google AdWords and Bing AdCenter. Your aim will be to drive enhanced traffic, engagement, and sales. You’ll also be accountable for analyzing and presenting performance metrics related to these campaigns.
The ideal candidate for the PPC Marketing Manager role should possess the following qualifications:
- A Bachelor’s Degree
- A minimum of 5 years’ experience in the field of digital marketing
- Proficiency of 3 or more years in managing PPC campaigns on Google AdWords and Bing AdCenter
- Demonstrable expertise in SEO and SEM strategies
- Relevant degrees or certifications in digital marketing
- A proven track record of effectively strategizing and executing PPC campaigns
- Exceptional communication skills, both written and verbal
- Strong analytical prowess and adeptness in solving problems
- The ability to function well independently and collaboratively within a team
As the PPC Marketing Manager, your core responsibilities will encompass:
- Devising and implementing impactful PPC campaigns on Google AdWords and Bing AdCenter, with a focus on boosting website traffic, engagement, and sales
- Thoroughly analyzing and presenting reports on performance metrics associated with PPC campaigns
- Managing and optimizing campaigns on Google AdWords and Bing AdCenter for maximum efficiency and effectiveness
- Staying updated on industry trends and emerging best practices in the realm of PPC marketing
- Fine-tuning bidding, budgets, and targeting strategies across the PPC channels
- Consistently optimizing campaigns to achieve optimal results
- Collaborating closely with the marketing team to align strategies and objectives
- Creating budget proposals and presenting them for new marketing initiatives
- Contributing to the enhancement of the website’s optimization and user experience through strategic PPC approaches
If you meet the qualifications for this PPC Marketing Manager position and are seeking a fulfilling opportunity to excel, we’re excited to receive your application!
Salary: $80,000.00 – $100,000.00 per year
Benefits:
- Dental insurance
- Employee discount
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Supplemental pay types:
- Bonus opportunities
Ability to commute/relocate:
- Woodland Hills, CA: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Google Adwords and Bing AdCenter : 3 years (Required)
Work Location: In person
GDEFY
Marketing Coordinator III
Overview
- This role is to manage Omnicom Media Group (OMD) which is media planning and buying agency within Mexico.
- This individual will supervise OMD’s construction of the media strategy and coordinate the development of the implementational media plans between both the agency and those media channels which are planned and bought via in house media team. They will also be providing input to Latino media strategy within the US working closely with the inhouse media team.
- This individual needs to be highly organized as they coordinate a multitude of internal requirements to a 3rd party and navigate a matrix organization internally.
- They need to be able to clearly communicate in both English and Spanish condensing brand requirements to the agency and explain potentially complicated media industry terminology and thoughts to non-experts internally.
Responsibilities
- Manage agency relationship including contracts and invoicing
- Manage briefing of media agency
- Supervise agency’s development of Local Market Media Strategy and Detailed Channel Plans ensuring ladders up to Global Strategic Media Approach
- For inhouse media channels coordinate Channel Lead’s inputting tactical recommendations within the Local Market Media Strategy
- For inhouse media channels coordinate Channel Lead’s construction of Detailed Channel Plans ensuring they collaborate with agency outputs
- Manage the provision of specs & deliverables for agency managed media channels
- Be the pint of contact and voice of their respective market strategies and plans along with providing market opportunities/updates
- Attend forums and working groups where their local market expertise are required and include Channel / Buying talent when necessary
- Ensures relevant measurement strategies are incorporated into activities
Technical Skills
- This individual needs to be fluent in both English and Spanish. They are to be based in LA so that they can work closely with the US Media Planning team who have a hub there
- Ideally they would have US Latino planning experience but this is not essential, the main element is Mexico experience, but I would predict that most LA based Mexican media experts will also be working across US Latino.
- This person has an intermediate to expert level of experience managing a media agency through working within the marketing/media department of a D2C brand operating in Mexico
- There is a strong requirement of them having spent some time working at a media agency within Mexico so they understand how to navigate a Mexican agency. Its also essential that they have a deep understanding of the Mexican media landscape & US Latino media landscape so that they can assist the internal US media planning team develop bespoke media strategies and tactics aimed at this target.
The Team
- This role will be part of EG Media which is inhouse media team made up of over 60 media experts. This team plans and buys all of brand and performance paid media whether it is done through direct vendor deals or via the global media agency OMD.
- This specific position is within the Planning function of EG Media where we have a team of 20 media planners and media agency managers. They are responsible for organizing the construction of the EG brand’s media strategies and plans, whether this is done internally or via agencies, whilst coordinating EG Media’s communication across stakeholders.
- EG Media work very closely with the Brand Organization; translating the brand requirements into detailed media briefs and then developing the media strategies, implementational plans and undertaking the execution ensuring a holistic output.
- There is an underlying need of continuous measurement to enable constant improvement and understanding of the media’s impact upon business performance.
Compensation:
· $42.40 – $56.52 /hr (W2/Non-Exempt)
Cypress HCM
SUMMARY
The Pelican E-Commerce team is looking for an experienced Email Marketing Manager to oversee email strategy and initiatives for our online store. This person will be responsible for creating and executing both promotional and automated/behavior-triggered email campaigns to drive ecommerce revenue, conversion, and average order value. (S)he must be able to quickly and effectively analyze user activity/behavior and email performance using the Pelican email platform and will own all email reporting and KPIs.
The right candidate is proactive, organized, and extremely analytical. (S)he must have excellent communication skills and attention to detail, plus demonstrated experience using an external Email Service Provider platform to drive results in an ecommerce environment. The Email Marketing Manager reports to the Director of E-Commerce.
PRIMARY DUTIES
- Identify trends and opportunities to improve email open rates, clicks, and click-through rates through the implementation of email best practices.
- Own and regularly update email reporting metrics and KPIs at a detailed level.
- Synthesize email performance data into clear insights and provide actionable recommendations for optimizing the email channel.
- Design, execute, and analyze A/B tests for the email channel and implement results.
- Work with the content team to create segment-specific, brand-appropriate content for emails, and enforce brand standards on all email assets.
- Work with the Director of Ecommerce to create and execute special email promotions in support of strategic objectives or seasonal purchasing behavior.
- Identify and implement strategies to grow the active email list.
- Continue to segment the email audience based on performance data and create segment-specific email marketing tactics.
- Continually optimize existing templates and use the email marketing platform to build templates for new emails.
- Identify ways to personalize email campaigns to different customer segments and user behaviors.
- Ensure email designs are optimized across multiple platforms and devices.
- Monitor and maintain the brand’s overall email reputation.
- Work closely with other members of the ecommerce and marketing teams to generate ideas for new campaigns.
- Maintain all SPAM compliance standards and email list health.
MINIMUM QUALIFICATIONS
- Bachelor’s degree in business, marketing, communications, or related field
- 3+ years of experience in email marketing
- 2+ years working in an ecommerce/direct-to-consumer environment
- Excellent analytical skills
- Excellent communication skills, both written and verbal
- Technical proficiency and the ability to pick up new technologies (experience with the Emarsys email platform is a plus)
- Ability to build and maintain relationships with people throughout the organization
- Project management skills and a commitment to consistently meeting deadlines
- Ability to pivot as needed in a fast-paced, dynamic ecommerce environment
ADDITIONAL INFORMATION:
- Actively supports and complies with objectives, guidelines and commitment to Quality and Safety, with an emphasis on continual improvement
- Must be able to interact effectively and cooperatively with employees at all levels
- Must be local to the Los Angeles Area and be willing to work in a Hybrid work environment that requires at least 3 days a week in office.
- Emphasizes ethical leadership and decision-making to protect the Pelican brand and reputation
PHYSICAL REQUIREMENTS AND WORKING CONDITIONS
- While performing the duties of this job, the employee will be occasionally required to execute standard physical activities within the facility areas (i.e. stand, walk, sit, use hands/fingers).
- While performing the duties of this job, the employee will be occasionally required to execute non-standard physical activities within the facility areas (i.e. climb or balance, stoop, kneel, crouch).
- Ability to lift and/or move up to 5 pounds and occasionally lift and/or move up to 5 pounds.
- This position requires repetitive hand/wrist activities.
Pelican Products, Inc. is an Equal Employment Opportunity/Affirmative Action employer.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.
Pelican Products, Inc.


