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About ChildPlus

With more than 35 years of experience, ChildPlus Software was the first Head Start data management software to simplify the day-to-day challenges of Head Start operations with outstanding software, service, and support.

Our seamless design is easy to adopt and allows users to customize nearly every feature for a truly unique experience. With ChildPlus, you can centralize your children’s data, analyze reports to make data-driven decisions, and track trend

Our mission is to simplify childcare operations and create meaningful connections by providing technology, expertise, and unparalleled service.

A little about the role…

If you are looking to work somewhere you can make a difference every day, this is the place for you! At ChildPlus, what we do impacts the lives of over 750,000 children and their families as part of the Head Start community. Join a high-energy environment where will be part of a passionate team with a collective goal of creating the very best data management software in the industry.

What You’ll Do

  • Product messaging and positioning – Become familiar with company products, develop product positioning and messaging that resonates with customers.
  • Product releases – Manage the release process to ensure the best experience for customers and staff.
  • Marketing Collaboration – Collaborate with the marketing team to develop marketing campaigns and necessary collateral for each product as needed.
  • Sales enablement – Craft high-value sales messaging to support the sales and renewal process.
  • Demand generation – Develop and implement strategies to drive awareness.
  • Market, customer, and competitive analysis – Be the authority on the customer, research and understand industry trends and the other industry players
  • Develop product marketing strategies such as advertising and product launching
  • Study the company’s products and their benefits for customers
  • Ability to translate technical product details into benefits for customers
  • Evaluate projects using relevant OKRs and feedback from existing and prospective customers
  • Collaborate with other teams to distill key product functionality and benefits into core messaging
  • Work with various teams (design, marketing, content, product, sales) to implement strategies
  • Liaise with internal and external stakeholders to facilitate product innovation

Our Ideal Candidate will have…

  • BA / BS with 5 years prior experience in a similar position
  • Experience constructing marketing plans encompassing strategy, customer research, competitive analysis, product requirements, messaging, etc
  • Experience initiating and driving go to market programs
  • Demonstrable experience collaborating with cross-functional teams
  • Excellent presentation, written, and verbal communication skills, with an eye for quality and attention to detail

Why ChildPlus?

  • Excellent comprehensive benefits packages including: medical, dental, & vision plans- choose the plan best for you
  • HSA option with employer contributions of $50/month
  • Vacation time, holidays, sick days, volunteer & personal days
  • 401K Plan with employer match and immediate vesting
  • Medical, Dependent Care, and Transportation FSA Plans
  • Company paid Short and Long-Term disability and Life Insurance
  • RTD EcoPass for all Denver employees
  • Tuition Reimbursement up to $2,000/year and continued Professional Development
  • Free access to our Employee Assistance Program with 24/7 live support
  • Casual workplace environment
  • Some meals provided
  • Voluntary Pet Insurance
  • Prime downtown location close to restaurants and entertainment
  • Promote from within- excellent career paths

Location

This position can be based in Atlanta, GA or fully remote. We are currently in a flexible hybrid in-office/remote working model based on local COVID-19 health regulations and business needs. ChildPlus employees who travel to meet with customers must still comply with current OHS regulations.

Procare Solutions

Position Summary:

The National Casino Marketing Manager (NCMM) will be responsible for the oversight, coordination, and operations of Graton’s domestic plane program. The NCMM will work with the Director of National Casino marketing and the remote National Casino Marketing Executives to manage flight and ground schedules, group system set-ups, tracking and analysis, and on property operations.

Essential Functions:

1. Responsible for redefining hospitality while living, supporting, and promoting our values.

2. Work within operating department standards, guidelines, and objectives, and maintain other

administrative processes such as budget and staffing to ensure proper planning, efficiency, and

effective operation of assigned areas.

3. Manage all plane operations, schedules, and flight needs.

4. Manages the coding requests decisions regarding guests of the National Casino Marketing program.

5. Responsible for ensuring accurate and timely payment of invoices and commissions due.

6. Assists with planning and executing in-market events (some travel is required)

7. Responsible for tracking and reporting spend and productions against KPI’s

8. Remains informed of competitive changes including industry trends and local competitive set

9. Work with regional National Casino marketing Executives and Independent contractors to develop financially profitable trips to Graton Resort Casino

10. Marketing and Hosting duties of this job require excellent time management and sales skills.

11. Establishes and maintains the goodwill of players, based on personal knowledge of the individual.

12. May correspond with players via multiple venues, including mail, e-mail and/or phone calls.

13. Represent GRC at player events and special events.

14. Host NCM players that have been invited to the property, assuring that their credit lines, rooms or suites, special betting limits are all arranged prior to their arrival.

15. Work schedule must be flexible and adjustable to meet the needs of arrivals and departures.

16. Organizes and may participate in off-property functions, such as dinners, cocktail parties, golf

tournaments, etc.

17. Maintains an up-to-date knowledge of all promotions, events, entertainment, and general property information. Stays informed of competitive promotional methods.

18. Maintains a courteous, efficient, helpful, and professional manner with all customers, both internal and external.

19. Makes complimentary determinations pre-departure for NCM customers based on established

guidelines.

20. Monitor department expenses; prepare budgets and forecasts.

21. Plan, organize, and coordinate all player trips conjunction with marketing department objectives, tribal objectives, and compiles both the forecasted proforma and profitability per flight and reconciles these forecasts against the actuals.

22. Guide direction on all National Casino Marketing collateral pieces, in conjunction with the advertising agency and/or in-house art staff.

23. Make recommendations on property-related National Casino Marketing issues to ensure that Graton Resort Casino can make informed decisions on all relevant matters.

Required Qualifications:

1. Bachelor’s Degree on Marketing, Business Administration, or equivalent field preferred

2. Minimum of 2 years’ experience in National Casino Marketing or Junket Marketing required

3. Previous experience at a management National Casino Marketing or Junket Marketing preferred.

4. Previous Management or Supervisory experience required

5. Excellent written and verbal skill; literacy and fluency in English

6. Excellent interpersonal, verbal communication and sales skills

7. Superior guest service skills

8. Ability to resolve problems to the satisfaction of both the customer and the company

9. Computer literate; experience with CMS/LMS systems desired

10. Ability to independently maintain high levels of productivity

11. Ability to uphold and demonstrate the highest level of integrity in all situations and recognize standards required by a regulated business

12. Proficient with Microsoft Office platforms, including Word, Excel, Power Point and Publisher.

Physical Requirements:

1. Requires normal, corrective vision range, the ability to see color and the ability to distinguish letters, numbers and symbols.

2. Manual dexterity to operate job related equipment.

3. Ability to stand, sit and walk for duration of shift.

Candidate must be able to provide authorization to work in the US without sponsorship or C2C assistance.

Graton Resort & Casino

iServ LLC, is a multi-brand, growth-focused business, employer, and community partner of choice by honoring God and people. As an established and growing restaurant group, we are looking to add talented and dedicated restaurant team members. We truly have a passion for taking care of our people and believe in investing in our teams and giving them the tools to run a successful business. iServ is a franchisee of Sonny’s BBQ, Jeremiah’s Italian Ice, and operators of Symmetry Coffee Co & owners of Giovanni’s Italian Restaurant & Pizzeria. Our mission is to faithfully serve each other, guests, stakeholders, and communities with everything entrusted to us.

Perks & Benefits at iServ include:

Great Pay + Bonus ~ PTO ~ 401k W/Match ~ Health, Dental & Vision Benefits ~ Flexible Scheduling ~ Training & Development ~ Meal Discounts + More

Compensation:

Marketing Brand Manager salary is based on individual candidate’s experience and skillset.

Marketing Brand Manager– Giovanni’s Italian Restaurant & Pizzeria

Responsibilities (to include, but are not limited to)

  • Create and conceptualize marketing collateral and ads as needed.
  • Looks for opportunities to capitalize on trends through marketing and events, and keeps current with local organizations, influencers and events that could be potential partners.
  • Looking for new and innovative ways to drive business to the restaurants and bars thru marketing layers, holiday specials etc.
  • Manages partnerships with philanthropic organizations, coordinates any participation, and provides the Accounting Department with any documentation necessary for tax purposes.
  • Market and promote both on and off property; Develop promotional ideas for increasing business levels, brand awareness, and revenue opportunities.
  • Maintain industry relevance by attending all applicable competitor venues, outlets, and events as well as on-property support.
  • Conduct marketing on all viral communication platforms “social media” to engage guest retention and generate new client leads.
  • Create a work environment that promotes teamwork and mutual respect
  • Research consumer markets, monitoring market trends, and identifying potential areas in which to invest based upon consumer trends
  • Generates promotions for events as needed.
  • Coordinate announcements of marketing events across all marketing platforms and departments for all venues at least 30 days out.
  • Develops a plan that meets the needs of the event, the expectations of event partners and management, and stays within the costs outlined for each deliverable.
  • Manages all aspects of marketing events from conceptualization to execution, including securing event partners, sponsors, decor, staff attire, branded promotional giveaways, social media outreach, and promotions.
  • Attends all event marketing-related functions as needed.

Essential Functions of the Position:

  • A passion for innovation, creativity, and out-of-box thinking.
  • Incredible organizational skills and attention to detail, while being able to multi-task across many projects with varying deadlines.
  • A high bar of excellence and the ability to take constructive feedback.
  • A track record of building world-class digital creative assets for brands and high-profile talent that have a passionate following.
  • Demonstrated experience and passion for social media; educated in all current and emerging social platforms
  • An ownership mentality with the ability to think independently, self-learn, and create and develop ideas that lead to positive change/improvements.
  • Must be able to accept changes readily, both in job responsibilities as well as work environment.

Desired Qualifications:

  • 3 + years of relevant experience in digital and social media marketing within a lifestyle or entertainment/talent-based organization.
  • Experience developing and executing successful digital marketing plans across all digital channels is a must including social advertising.
  • Experience with Adobe Creative Suite, TripleSeat, Facebook Business Manager and Google Analytics is a plus.
  • Knowledge of online technology with particular focus in blogs, social networks (including but not limited to TikTok, Facebook, Instagram, and Twitter), mobile and other emerging platforms.
  • Content management systems to update/add content.
  • Ad platforms for digital and social media marketing.
  • Knowledge of Digital Marketing and Event Strategy.

 

iServ, LLC

Social Assistant, Woo

1 Year Fixed Term Contract

Office Location: Hoxton, London

Closing Date: 21st March 2023

Salary: Up to 25K

ABOUT WOO

Woo is a first-of-its-kind, feelgood media platform and marketplace, on a mission to turn generation anxious into generation zen. Brought to you by ITV, we make wellness discoverable, aspirational and culturally relevant – through the lens of entertainment, products and storytelling.

We engage our audience with their passion points – music, fashion, activism and culture – all through a wellness lens. We take unconventional practices that are designed to improve the human experience, align them with cultural icons and deliver them in a way that feels desirable and relatable. Documentaries, reality series, endorphin-releasing videos, audio and beyond.

THE ROLE

  • Pitch and create social content that grows our audience and engagement
  • Support our social team on meeting audience goals across platforms (Instagram, TikTok, Snapchat, Pinterest, Facebook & Twitter)
  • Use social publishing tools to support the scheduling and posting of social content across all active channels
  • Support programming across all active accounts daily, source and licence trending viral video and meme content
  • Write engaging social copy that aligns with Woo’s tone of voice and brand values
  • Work with the Senior Social Media Manager and Social Producers to create image and video content to a schedule
  • Collaborate with internal teams to distribute our original video and editorial content across social channels
  • Work with in-house designers to create platform-specific assets (TikTok, Instagram, Facebook and Snapchat) that drive conversations around editorial themes
  • Use knowledge of social platforms and youth culture to spot the latest trends and future proof Woo’s social content.
  • Ideate around new tools (Stories, Live, TikTok, Reels etc.) and test in innovative ways
  • Willing to shoot face to camera videos and a confident content creator is a bonus!

MINIMUM CRITERIA

  • Minimum 1-2 years of social media experience at an agency, publisher or related media business
  • High proficiency and understanding of G-Suite and social scheduling tools such as Later
  • Experience in the following areas: content creation, strong copywriting and video editing

ITV strongly encourages applications for this role from disabled people and as a Disability Confident Leader if you meet the minimum criteria for a role and you have declared that you are disabled, we’ll guarantee you’ll get to the next stage* (minimum criteria above).

KEY CRITERIA

  • Ability to demonstrate a native understanding of social media
  • Excellent Communication Skills – high aptitude for managing expectations
  • Solutions Oriented – propensity to solve matters rather than dwell on the problem at hand
  • Authenticity, Integrity & Resiliency – takes pride and accountability for the work and possesses the ability to defend the work recommended
  • Informed – curious and interested in media industry news and literature
  • Collaborative – happy to and willing to work with others to create the best result

We’re happy to discuss any support/personalisation you may need during our application & selection process as part of our reasonable adjustments approach. So we encourage you to get in touch with us if you require anything… our email is [email protected].

Find out more about our benefits http://www.itvjobs.com/why-join-us/benefits/

We want to be the most flexible employer in Media. We offer Smart working and we will support you and provide you the right environment and work/ life balance

We reach millions of people everyday, that’s why having diverse talents and being an organisation where colleagues feel included is crucial to us. We have various networks who celebrate and support our colleagues. We try to embed an inclusive mindset in everything we do.

* There may be a few exceptions where we are not able to take all eligible candidates to the next stage due to the volume of applications.

Woo (planetwoo.co)

JAKKS Pacific, Inc., a leading designer and marketer of toys and consumer products, with a wide range of products that feature some of the most popular brands and children’s toy licenses in the world, currently seeks an experienced, energetic, self-starter for the role of Sr. Brand Manager in our Boys Division for our headquarters in Santa Monica, CA. The ideal candidate is responsible for will be responsible for assisting the Director of Marketing in setting the brand strategy, creating and executing the respective marketing plans and overseeing the product development of licensed/non-licensed toys.

Responsibilities include:

  • Work with the Director of Marketing to establish overall product strategies and brand plans for approval from both JAKKS management and licensors
  • Oversee the implementation of the product strategy – including consumer targeting, product and packaging development, and setting and achieving cost targets.
  • Work with cross-functional teams (Costing, Design, Planning, Packaging) to develop a compelling and profitable product line and make sure the team meets the deliverables and cost targets
  • Work closely with the company’s Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations.
  • Manage and execute marketing initiatives/strategies as set out in the brand plan for multiple product lines, including all facets of advertising, retail/channel marketing, pricing initiatives, channel distribution strategies, sales support, and promotions
  • Take ownership of the business by managing tools such as line lists and P&L’s
  • Interface and provide all key information & analysis to licensors/managers on an ongoing basis to keep a positive communication flow between teams
  • Provide category and product-specific market research (including competitive analysis and market trend reports) as needed
  • Track and analyze sales performance of product lines both in shipments and in POS
  • Serve as internal brand champion for product lines and manage, coordinate and attend tradeshows/ internal sales meetings

Skills & Experience required:

  • 6+ years of related marketing experience
  • Strong analytical and problem solving skills
  • Resourceful; able to self start and get things accomplished with minimal oversight
  • Strong interpersonal, communication, and presentation skills with experience presenting to all levels of management both within the organization and to external partners
  • Work effectively within a team environment
  • Ability to work under pressure in a fast-paced environment and prioritize workload
  • Highly organized and able to multitask
  • Strong computer skills, including Outlook, Word, Excel, PowerPoint, Photoshop etc.
  • Have a positive, “can do” attitude
  • Proven track record of success in a brand manager marketing role
  • Ideally, have experience in the toy industry or working in an industry that markets to retailers, such as Target, Wal-Mart and Amazon

Our Benefits:

  • Health and Wellness: Medical, dental, vision, disability, life & accident insurance and employee assistance program
  • Savings: 401K matching, pre-tax spending accounts, and employee discount programs
  • Compensation: JAKKS Pacific offers a competitive salary. Compensation for this role commensurate with experience, qualifications, location, and education and typically ranges from $70,000-$100,000.

Company Overview

A leading designer and marketer of children’s toys and consumer products, JAKKS Pacific® is always on the lookout for talented, bright and creative individuals to join our ever-growing team.

Best known for our toy and entertainment products, JAKKS produces impressive and innovative products across multiple categories spanning from action figures, collectibles, and dolls, to high performance activity toys and vehicles, and let’s not forget our deep portfolios of beloved licensed characters. In other words, we work hard to make play more fun, and we believe it has paid off.

Included in Fortune’s 100 Fastest Growing Companies for four years in a row, and Forbes’ 100 Best Small Companies for three years, JAKKS is an aggressive and passionate company, with a commitment to customers and a dedication to growing our business.

Our goal is to continuously cultivate a talented and diverse workforce while providing a safe and productive work environment and an excellent career growth opportunity while working with a dynamic team who loves what they do and for a Company that ultimately makes children smile, play and succeed!

Jakks Pacific, Inc is an Equal Opportunity Employer.

No Recruiters Please.

Jakks Pacific

Sun Pharmaceuticals Industries Inc. manufactures markets, and distribute pharmaceuticals to the nation’s largest wholesalers, distributors, warehousing and non-warehousing chain drugstores as well as managed care providers. Our goal is to continue to develop and market quality products that bring value to our customers and ultimately the patient. Current manufacturing capabilities allow Sun Pharma to develop products across most therapeutic categories.

At Sun Pharma we believe our people are an invaluable asset. Our culturally diverse workforce is one of our biggest strengths, along with the rich experience they bring across varied skill-sets. We are proud that our global workforce is bound by our common values: Humility. Integrity. Passion. Innovation.

This position is of critical importance, as this individual will be responsible for leading the development of Commercial operational processes, strategy, and analytics. The overall objective of the role is to lead the design and execution of primary research that spans multiple products and indications as a contributor for the Market Insights and Analytics team. He/she will be responsible for delivering high quality business insights for Sun’s current and future product decision making. This individual will work closely with marketing teams to design strategic research plans to address business questions, inform strategy development and support portfolio planning.

Responsibilities include vendor management, development, planning and management of primary market research studies, integration of secondary data insights and presentation of insights to cross-functional teams. She/He will serve as an internal consultant to marketing by providing meaningful and actionable strategic insights, thereby helping key internal stakeholders make informed strategic decisions. This individual will collaborate closely with key internal stakeholders (Marketing, Sales, Commercial Effectiveness, IT, Patient Services, Legal, Compliance) to accomplish the responsibilities of this role.

Responsibilities:

  • Be a strategic partner to the commercial teams to lead the design and delivery of high quality, actionable business insights by conducting market research projects in support of pipeline, prelaunch, and inline products
  • Lead in-depth situation analyses and SWOT (strengths, weaknesses, opportunities, and threats) of relevant disease areas in support of the annual brand planning process
  • Lead strategic insights workshops to convert data from primary or secondary market research projects to insights and to answer Key Business Questions (KBQs)
  • Co-lead annual forecasting cycle working closely with forecasting team
  • Create and manage budgets for the brands

Education and Qualifications:

  • Bachelors in Marketing, Communications, or related field
  • At least 4+ years of pharmaceutical/biotech commercial experience
  • Knowledge of secondary data analytics & forecasting, and consulting experience are a plus
  • Experience working with third party data such as IQVIA, Symphony Health, other claims and EMR
  • Additional experience in Consulting, Managed care, Marketing, or sales is a plus.
  • Exceptional oral and written communication skills, and be well versed in Microsoft Office applications

Sun Pharmaceuticals offer a wide range of benefits including:

· Generous PTO + 11 paid vacation days

· Highly subsidized Medical, Dental, Vision Benefits

· Health Savings Account (HSA), Flexible Spending Account (FSA)

· Prescription Drug Coverage

· Telehealth and Behavior Health Services

· Income Protection – Short Term and Long Term Disability Benefits

· Retirement Benefits – 4% company 401k Match on Day One (100% vesting immediately)

· Group Life Insurance

· Wellness Programs

· Corporate Discounts on personal services: Cellular phones, Entertainment, and Consumer Goods

The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees as assigned to this job. Nothing herein shall preclude the employer from changing these duties from time to time and assigning comparable duties or other duties commensurate with the experience and background of the incumbent(s).

We provide equal employment opportunities for all current employees and applicants for employment. This policy means that no one will be discriminated against because of race, religion, creed, color, national origin, nationality, citizenship, ancestry, sex, age, marital status, physical or mental disability, affectional or sexual orientation, military or veteran status, generic predisposing characteristics or any other basis prohibited by law.

Notice to Agency and Search Firm Representatives:

Sun Pharmaceuticals (Sun) is not accepting unsolicited resumes from agencies and/or search firms for this job posting. Resumes submitted to any Taro employee by a third party agency and/or search firm without a valid written & signed search agreement, will become the sole property of Taro. No fee will be paid if a candidate is hired for this position as a result of an unsolicited agency or search firm referral.

SUN PHARMA

POSITION SUMMARY:
A strong self-starter with experience managing top-tier video and mobile games. The Sr. Manager of Digital Product Marketing is responsible for developing and implementing product marketing plans for all gaming digital titles in various business models including F2P with Live Ops. Candidate should have solid business acumen, cross functional leadership skills, experience working with licensors, ability to multi-task numerous projects, be highly organized and be a team player and desire to manage the digital titles for one of the most successful TCGs in the world.
RESPONSIBILITIES:
• Develop comprehensive strategies and execute all aspects of the marketing plans for the launch and post launch such as major updates and anniversaries of digital game portfolio. This includes, but not limited to, target market identification and analysis, budgeting, category and competitive analysis, with a focus on new user acquisition and strong ROI.
• Communicate frequently with the production & promotion teams in Japan to keep your marketing plan updated with the latest Live-Ops schedule & content.
• Collaborate with the Card Business department to improve integration of various programs within official TCG digital channels and events, such as social media campaigns, influencer marketing, and offline Organized Play initiatives and events.
• Work with SVP, product development, Mobile Digital Marketing team (who runs digital ads in-house) and external agencies to ensure that all marketing materials (marketing assets, ad creative, online marketing, etc.) are developed to support marketing plans and sales goals, and are completed on time and within budget.
• Assist with the implementation of cross-promotional opportunities with other licensees.
• Build and maintain relationships with all first party: Sony, Microsoft, Nintendo, and Steam.
• Coordinating with other KDE offices to align marketing strategies and promotions for our digital properties.
• Evaluate the results of all marketing plans by soliciting post-mortem feedback from sales, product development, and external agencies. Shared results will include such items as what worked and what did not, as well as recommendations for future marketing plans surrounding the titles.
• Obtain necessary approvals for all marketing-related activities to ensure compliance with licensors, first-parties, etc.
• Work with Product Manager – Digital on strategy and execution of marketing plans
• Work with Product Manager – Digital on direction for Social Media, Website and Influencer programs to grow our digital brands
• Provide weekly reports outlining the progress of all marketing plans
• Manage content rating board submissions to obtain Rating in a timely manner

QUALIFICATIONS & SKILLS:
• Experience with marketing licensed products.
• Strong understanding of digital marketing tools and techniques using SNS.
• One or more years of work experience in digital marketing for mobile games or Apps.
• Must have good organizational skills and be very detail oriented
• Must be a self-starter, work well in a fast-paced environment, be flexible, and possess a can-do attitude and able to think two steps ahead.
• Personal initiative and sound business judgment required to identify, evaluate and respond to job needs.
• Must possess excellent project management skills to effectively track multiple deliverables across functional areas and timelines in a fast-paced environment
• Ability to think creatively, identify problems, and offer solutions
• Excellent oral and written communication skills to write product copy. Must be comfortable speaking to all levels of management.
• Professional, with exceptional interpersonal skills.
• Must be detail-oriented and demonstrate ability to multi-task in a high-stress environment.
• Proven ability to work with various personality types and work styles in a multicultural environment.
• Speaking multiple languages is a plus. English is required, and Japanese is a plus
• Strong presentation skills 
• Passion for video games

REQUIREMENTS:
• Bachelor’s degree or equivalent work experience of at least 10 years.
• 8 to 10 years of experience in marketing video games, including mobile, live, and console games, and/or digital entertainment industries.

ADDITIONAL SKILLS THAT ARE A PLUS
• Experience with esports and influencer marketing activations
• Passion for game brands
• Creative writing skills

Salary: $150,000.00- $170,000.00/Year

P-ST-ANA-001   
PEAK Technical Staffing USA

POSITION SUMMARY:
A strong self-starter with experience managing top-tier video and mobile games. The Sr. Manager of Digital Product Marketing is responsible for developing and implementing product marketing plans for all gaming digital titles in various business models including F2P with Live Ops. Candidate should have solid business acumen, cross functional leadership skills, experience working with licensors, ability to multi-task numerous projects, be highly organized and be a team player and desire to manage the digital titles for one of the most successful TCGs in the world.
RESPONSIBILITIES:
• Develop comprehensive strategies and execute all aspects of the marketing plans for the launch and post launch such as major updates and anniversaries of digital game portfolio. This includes, but not limited to, target market identification and analysis, budgeting, category and competitive analysis, with a focus on new user acquisition and strong ROI.
• Communicate frequently with the production & promotion teams in Japan to keep your marketing plan updated with the latest Live-Ops schedule & content.
• Collaborate with the Card Business department to improve integration of various programs within official TCG digital channels and events, such as social media campaigns, influencer marketing, and offline Organized Play initiatives and events.
• Work with SVP, product development, Mobile Digital Marketing team (who runs digital ads in-house) and external agencies to ensure that all marketing materials (marketing assets, ad creative, online marketing, etc.) are developed to support marketing plans and sales goals, and are completed on time and within budget.
• Assist with the implementation of cross-promotional opportunities with other licensees.
• Build and maintain relationships with all first party: Sony, Microsoft, Nintendo, and Steam.
• Coordinating with other KDE offices to align marketing strategies and promotions for our digital properties.
• Evaluate the results of all marketing plans by soliciting post-mortem feedback from sales, product development, and external agencies. Shared results will include such items as what worked and what did not, as well as recommendations for future marketing plans surrounding the titles.
• Obtain necessary approvals for all marketing-related activities to ensure compliance with licensors, first-parties, etc.
• Work with Product Manager – Digital on strategy and execution of marketing plans
• Work with Product Manager – Digital on direction for Social Media, Website and Influencer programs to grow our digital brands
• Provide weekly reports outlining the progress of all marketing plans
• Manage content rating board submissions to obtain Rating in a timely manner

QUALIFICATIONS & SKILLS:
• Experience with marketing licensed products.
• Strong understanding of digital marketing tools and techniques using SNS.
• One or more years of work experience in digital marketing for mobile games or Apps.
• Must have good organizational skills and be very detail oriented
• Must be a self-starter, work well in a fast-paced environment, be flexible, and possess a can-do attitude and able to think two steps ahead.
• Personal initiative and sound business judgment required to identify, evaluate and respond to job needs.
• Must possess excellent project management skills to effectively track multiple deliverables across functional areas and timelines in a fast-paced environment
• Ability to think creatively, identify problems, and offer solutions • Excellent oral and written communication skills to write product copy. Must be comfortable speaking to all levels of management.
• Professional, with exceptional interpersonal skills.
• Must be detail-oriented and demonstrate ability to multi-task in a high-stress environment.
• Proven ability to work with various personality types and work styles in a multicultural environment.
• Speaking multiple languages is a plus. English is required, and Japanese is a plus
• Strong presentation skills
• Passion for video games

REQUIREMENTS:
• Bachelor’s degree or equivalent work experience of at least 10 years.
• 8 to 10 years of experience in marketing video games, including mobile, live, and console games, and/or digital entertainment industries.

ADDITIONAL SKILLS THAT ARE A PLUS
• Experience with esports and influencer marketing activations
• Passion for game brands
• Creative writing skills

Salary: $150,000.00- $170,000.00/Year

P-ST-ANA-001   
PEAK Technical Staffing USA

Heartland Food Products Group is a global leader in the consumer packaged goods (CPG) industry, producing low-calorie sweeteners, coffee, coffee creamers and liquid water enhancers. We manufacture and market Splenda, the #1 brand in the low calorie sweetener category and the most recognized in the world.

Our goal is to transform the sweetener category from commoditized ingredients to a destination that unleashed shopper’s potential for better, healthier baking and beverages. We make coffee, tea and water taste better and help people live happier, healthier and longer lives by making it easy to reduce sugar.

We offer an excellent compensation and benefits package. Come grow with us!

The Marketing Director of Food Service & Away-from-Home channels is responsible for creating a strategic growth plan for Splenda sales in our business-to-business channels. The current Splenda Food Service business is an important and growing sales channel for Splenda and almost entirely based in traditional sweetener packets. We have aspirations to double the AFH business behind: (1.) new product innovation, including product lines beyond sweeteners, that make it easier for Consumers dining away-from-home to reduce sugar in their foods & beverages; (2.) channel expansion beyond traditional dining venues and into education, healthcare, and entertainment venues like sports and concert venues with product lines like our Java House Cold Brew bottled coffee, coffee syrups and Splenda Diabetes Care nutrition shakes.

The Marketing Director of Food Service & Away-from-Home channels will: (1.) partner with Sales to develop a long-term growth plan to double our sales in the channel; (2.) align the plan with internal stakeholders including leadership and critical functional leaders needed to execute the plan, like R&D and Supply Chain; (3.) execute the plan in market by supporting strategic selling efforts and developing marketing messaging and collateral to reach Distributors, Operators & Business Owners and (4.) identify opportunities for new product innovation, partner to bring innovation to life and lead commercialization of the innovation within the AFH channel.

Key business partners will include our Indianapolis-based, all-channel (Retail, eComm & Away-from-Home) Sales & Marketing team as well as the dedicated field-based AFH/Food Service Sales team.

The Marketing Director of Food Service & AFH reports to the SVP of Marketing but will partner with a broad range of multi-functional business partners in both Marketing & non-Marketing functions to grow the Splenda AFH business. Example focus areas include:

▪ Partner with the field-based sales organization to attend sales calls with Distributors, Operators & Business Owners as part of new business development efforts.

▪ Represent the Splenda brand, in-person at trade shows as well as develop Splenda booth presence, strategic messaging and collateral – in partnership with the Events Manager & Design Team.

▪ Partner with R&D, Marketing, Sales & Finance to establish new product lines, beyond sweeteners, to support Food Service channel growth.

▪ Partner with Sales & Finance to forecast for annual planning and new product launches.

▪ Develop messaging and collateral to facilitate communication to Distributors, Operators & Business Owners.

This position will have overall responsibility for Splenda AFH long-term growth plan, brand visual identity, marketing communications and new product pipeline sufficiency.

Essential Duties and Responsibilities:

• Develop a holistic business strategy that enable Splenda AFH sales to double in the next 3 years behind new product development and channel expansion.

• Develop and execute all Splenda AFH marketing communications.

• Develop Splenda brand presence and represent the brand, in-person at critical Trade Shows. Targeting 4-5 touch points/year.

• Partner with field-based sales team to develop new business relationships within the AFH channel.

Desired Skills & Required Experience

• Heartland’s culture is fast, flexible & innovative. The applicant must possess these traits and be willing and able to operate with a continually learning mindset.

• BS/BA in business, marketing or related discipline required. MBA preferred.

• 5-7 years previous experience in Food Service environment, ideally with CPG products background.

• Demonstrated strengths in B2B marketing, business strategy, long range planning, & new business development.

• Proficiency using Microsoft Office, Power Point and Excel as a vehicle to communicate.

• This position is located in Carmel, IN (northern Indianapolis) at the company headquarters & requires some travel for Customer sales calls, Consumer research, and trade shows/events.

Heartland Food Products Group

Senior Director, Performance & Lifecycle Marketing

New York, NY or Schaumburg, IL

Hybrid (50% onsite, 50% remote)

TouchTunes is the world’s largest in-venue interactive music and entertainment platform, with our connected jukeboxes featured in over 65,000 locations globally. Our music experience inspires emotional connections in shared spaces, enhancing the way people interact with each other and their environment. Millions of songs are played daily across the TouchTunes network, with our popular mobile app driving the vast majority of plays.

As Head of Performance & Lifecycle Marketing you will build and oversee the end-to-end strategy and execution for customer acquisition and performance paid media, lifecycle/CRM communications and loyalty marketing.

Day To Day:

  • Formulate and champion the strategy to achieve TouchTunes business targets and performance goals through customer-focused and data-led marketing campaigns and programs
  • Lead and develop a team of performance media, CRM and loyalty subject matter experts
  • Implement, manage, and improve KPIs across all digital channels to meet quarterly acquisition targets while maintaining LTV/CAC
  • Use real-time data, testing, and campaign learnings to effectively optimize and manage campaigns. Collect insights to share back with internal stakeholders
  • Partner with tech and product to developing data strategies and new in-app features that improve conversions across marketing funnels
  • Accountable for lifecycle in-app nonfictions and email campaigns across the customer lifecycle with a specific focus on onboarding customers to developing repeat customers, increasing engagement, and loyalty
  • Educate marketing organization on best practices in email, web, and landing page design and appropriate use of personalization across channels; integrate insights and learnings into new work while continually optimizing work in progress.
  • Create A/B tests to discover better content engagement and optimize content and customer journeys according to the results

Your Profile:

  • 10+ years of experience as a marketing leader who has successfully delivered growth results across performance marketing and CRM/loyalty programs within a highly competitive consumer or retail business
  • Know the entire performance marketing and CRM and lifecycle landscape, and have a perspective on how to build world-class campaigns in today’s changing landscape – this includes knowledge of the tools to use, running effective campaigns, the metrics to measure, and the proper attribution methodologies
  • A strategic leader with a deep understanding of how to balance the goal of rapid growth of brand awareness with an emphasis on driving positive return on investment from a highly-optimized mid-low funnel
  • Experience running analytically-rigorous experiments and making data-driven decisions
  • Proven success in working with cross-functional teams to create and execute against shared goals that are based on data-informed hypotheses.
  • Experience working with in-house technical teams to drive the product roadmaps for automation, optimization and personalization
  • Excellent written and verbal communication skills; effectively communicate with internal stakeholders at all levels of the organization, vendors and team members.
  • Experience managing paid digital channels including Facebook and Google – maximizing LTV/CAC and ESP and CDP platforms

Perks:

  • Working in a culture that likes to drive constant innovation
  • Competitive insurance packages (health, dental, vision)
  • Unlimited sick time
  • Pet insurance
  • Competitive 401K package with company match
  • Hybrid working environment
  • Access to Udemy for unlimited training programs
  • WorkLifeWell, provider of on-demand behavioral health management including wellness classes, workshops and yoga.
  • Pre-tax benefits: Commuter, Dependent Care FSA etc.

Work Requirements:

  • In an effort to protect our fellow employees, their families and our customers, TouchTunes requires all employees working onsite to receive the COVID-19 vaccination with exemptions only for limited reasons required by law.
  • Must be authorized to work in the United States
  • Travel 5-10%

TouchTunes is an Equal Employment Opportunity / Affirmative Action employer. TouchTunes provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, sex, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

TouchTunes

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