Chicago Casting Calls & Acting Auditions

Responsibilities

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

Why Join Us

At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire – for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and embracing ambiguity as it comes. Here, the opportunities are limitless for those who dare to pursue bold ideas that exist just beyond the boundary of possibility. Join us and make impact happen with a career at TikTok.

About the team

The Product Solutions & Operations team at TikTok helps build holistic go-to-market plans across TikTok’s eCommerce products. We are responsible for driving full-funnel product education, product adoption, and revenue across TikTok’s eCommerce products. This team is the voice of the market and collects, prioritizes, and shares meaningful insights with the product team to shape the future of TikTok’s eCommerce products.

Responsibilities:

As a Product Marketing Manager, you will:

– Conduct quantitative and qualitative market studies to gather insights into merchants, users, and partners in social eCommerce across global markets.

– Collaborate with cross-functional teams, including Product Management, Design, Data Science, and Engineering, to shape the product strategy and roadmap.

– Prioritize product requirements using ROI analysis, dependency analysis, and other techniques.

– Participate in the product development lifecycle, review various artifacts to ensure quality, and participate in user acceptance testing to ensure product quality and optimal user experience prior to product launch.

– Plan and execute go-to-market activities, including product documentation, target audience activation plans, and operational support tools.

– Monitor key product performance metrics, conduct gap analysis, and drive product improvement plans.

Qualifications

To be successful in this role, you should have:

– 5-7 years of experience in product marketing and strategy in the internet industry. E-commerce or CRM experience is a plus.

– Proven experience in influencing product development and strategy using quantitative and qualitative market insights.

– Excellent communication and teamwork skills, comfortable navigating global organizational structures and aligning objectives with cross-functional teams.

– Strong analytical skills and a bias for action, comfortable with setting ambitious targets, analyzing the status quo, planning a course of action, executing rapid trial and error iterations, and constantly improving.

– A Bachelor’s degree is required, with a Master’s degree in related fields (Computer Science, MBA) preferred.

– A deep passion for content and shopping.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations during our recruitment process. If you need assistance or an accommodation, please reach out to us at [email protected].

TikTok

MAIN JOB OBJECTIVE

Director, Global Operational Marketing- China, will be the primary liaison between the China local market in accordance with the vision and plan of Global Marketing and Global Retail. They will be charged with planning and collaborating go-to-market campaigns, generating competitive intelligence and analysis, following local digital and consumer trends, and sharing China market best practices to global partners, and co-developing business strategies. The Director, Global Operational Marketing- China, will be a champion of building relationships, and will promote sharing of diverse knowledge, skills, and experiences with local teams and cross functional partners including global marketing, product development, global retail, education, digital, creative and pricing.

A strategic and creative thinker, the Director, Global Operational Marketing- China, will proactively improve collaboration, communication and effectiveness to meet both global and local business needs.

RESPONSIBILITIES

• Drive speed to market in China, partnering cross-functionally to deliver campaign calendar
• Act as the advocate of China market, work collaboratively with global cross-functional teams to develop campaign strategy
• Serve as the subject matter expert of China’s ecosystem across online and offline channels
• Foster collaborative relationships between cross-functional teams and the local China team
• Conduct and present business analysis to support brand strategies against budget processes and market development projects
• Synergize and synchronize the marketing calendar and activation for the Chinese consumer across key markets
• Collaborate with Global Online/Digital teams to support the growth of the International Online business and omni-channel initiatives
• Evaluate new growth opportunities across all channels while supporting the existing business needs
• Conduct and present business analyses to support brand strategies against budget processes and market development projects
• Create and present quarterly up to date China Market Reviews to the management team and cross-functional teams
• Work with Global Retail team to develop education, retail experience, and visual merchandising strategy for campaigns and on-going practices
• Partner with Global Operations and local team to develop forecast plan for new launches

What you will learn in the first 6 months:

You will have a rich understanding of the global strategy and the local go-to-market execution, inclusive of both the long-term vision and mid-term/short-term goals & activation.

What you will achieve in 12 months?

• You will become the expert in the local market, representing their needs and serving as their voice to the Global team. You will see influential results in successful campaigns, application of new initiatives and process improvement, on both global and local teams.

PROFILE

• Bachelor’s Degree in Finance, Economics, Business or related field; MBA highly preferred, but not required
• Minimum of eight years’ experience in a global business development role
• Previous experience working with Asian markets and in Travel Retail required
• Fluency in Mandarin required
• Excellent business acumen and analytical skills
• Results-oriented & ability to make fast decisions and necessary corrective actions
• Commercial knowledge acquired from previous experiences in managing key accounts, trade marketing or field role
• Excellent knowledge of the retail skincare industry and consumer behaviors
• Superb communication, presentation and organizational skills
• Ability to collaborate with various business partners effectively and to manage by influence
• Highly resourceful and flexible with the ability to problem solve in a timely manner
• Strives for excellence in execution

Based in New York, NY

Salary Range:

• $135,000 – $155,000

Fresh

POSITION OVERVIEW

The Marketing Manager is responsible for creating and executing marketing campaigns; managing the Foundation’s social media platforms, including content creation; and managing systems that support the growth of the Monterey Peninsula Foundation and the tournaments we host – AT&T Pebble Beach Pro-Am and the PURE Insurance Championship. The position assists the VP of Marketing and Business Development in designing and executing all marketing and communications efforts, as well as tournament-related activations as needed.

ESSENTIAL FUNCTIONS:

• Devise and execute advertising campaigns that increase ticket sales, sponsorship, and volunteer recruitment efforts including email marketing, digital advertising, television, radio and print campaigns
• Project manage branding, advertising and promotional campaigns from beginning to end to ensure they meet targeted objectives
• Oversee the creation of marketing materials and content to drive brand awareness
• Manage marketing automation and CRM systems by designing and implementing programing and coaching others to use these platforms to their full potential
• Report on campaign ROI and adjust as necessary along with recommendations for future campaigns
• Create A/B testing to measure effectiveness of new ideas
• Maintain updated customer databases
• Actively engage social media followers through Facebook, Instagram, Twitter and other relevant platforms
• Create and maintain monthly calendar of timely and engaging social media and website content
• Analyze and report campaign results monthly and adjust efforts accordingly
• Keep up with current industry news and relevant social media trends and measurement tools
• Build relationships with key partners, social media content teams, and influencers
• Oversee and direct efforts of external PR agency and media center for each tournament

 EXPECTED RESULTS:

• Performance and timely completion of job responsibilities in a manner that is consistent with the Foundation’s expectations and standards
• Work efficiently and effectively with a team in common pursuit of a high standard of excellence and success. Be a positive addition to a high performance team
• Ensure, maintain and foster a positive relationship, effective communication and positive results with co-workers, vendors, sponsors, committee members, volunteers, staff and community
• Represent Monterey Peninsula Foundation in the highest level of professionalism in all activities

ADDITIONAL RESPONSIBILITIES:

• Assistance with tournament events, including spectator venues; involves evening and weekend work during tournament season. 

QUALIFICATIONS:

• BS/BA in related field and 3-5 years comparable experience preferred
• Strong technical ability including familiarity with graphic design, WordPress, and Mail Chimp or relevant marketing automation CRM
• Ability to write concise and engaging content for social media, website, email marketing campaigns, newsletters, annual reports and client correspondence
• Extensive experience working on a variety of marketing campaigns from inception to completion
• Must have strong attention to detail and ability to deliver results within allotted time frames
• Excellent written & verbal communication skills
• Strong organizational skills, presentation abilities and the capacity to work independently and in teams
• Flexibility, creativity and a strong work ethic
• Ability to work in variable settings responding to many concurrent activities and needs
• Familiarization with the game of golf

COMPENSATION & BENEFITS:

• Salary range $70,000 – $85,000 annually; eligible for performance-based bonus
• Medical, dental, vision insurance with employer paid premiums
• Employer-funded Health Reimbursement Account
• Holiday, vacation, sick and personal time off
• Tournament uniforms provided by employer
• Being part of a high-achieving team that impacts our region through the creation of world-class golf experiences that support over 200 local nonprofits each year

Monterey Peninsula Foundation

Overview:

We are seeking a highly skilled and experienced Senior Digital Marketing Specialist to lead our digital marketing efforts. The successful candidate will be responsible for developing and executing digital marketing campaigns that drive business growth and brand awareness. As the Senior Digital Marketing Specialist, you will work closely with our marketing team, sales team, and external partners to develop and implement a comprehensive digital marketing strategy.

If you are a highly motivated, results-driven digital marketer with a proven track record of driving growth and revenue, we encourage you to apply for this exciting opportunity. As the Senior Digital Marketing Manager, you will play a critical role in shaping our company’s digital marketing strategy and driving our success in a rapidly evolving digital landscape.

Responsibilities:

• Develop and implement a comprehensive digital marketing strategy across various channels, including email, social media, search engine marketing, and display advertising
• Create and execute targeted digital campaigns that drive lead generation and revenue growth
• Analyze and report on campaign performance, making data-driven recommendations for continuous improvement
• Work closely with the content team to create and distribute high-quality content that drives engagement and conversions
• Collaborate with internal and external teams to develop effective landing pages and marketing materials
• Stay up-to-date with industry trends and best practices, and provide recommendations to improve the company’s digital marketing efforts
• Develop and execute social media marketing campaigns across various platforms, including Facebook, Twitter, LinkedIn, and Instagram
• Collaborate with internal and external teams providing trade shows, conferences, product design, and workshop support
• Manage digital advertising budgets across various platforms, ensuring cost-effective use of resources to achieve maximum ROI

Requirements:

• 5+ years of experience in digital marketing, with a proven track record of driving growth and revenue
• Strong understanding of digital marketing channels, including SEO, SEM, social media, email marketing, and digital advertising
• Experience with Google Analytics and other digital marketing analytics tools
• Strong analytical skills, with the ability to interpret data and make data-driven decisions
• Excellent communication skills, with the ability to effectively communicate digital marketing strategies and initiatives to other teams and stakeholders
• Creative thinking skills, with the ability to develop and implement innovative digital marketing campaigns and initiatives
• Ability to work independently and as part of a team in a fast-paced, deadline-driven environment
• Experience in B2B marketing is preferred
• Highly desire experience with Apollo, Outreach.IO, and Microsoft Dynamics

What you will get with ELEKS:

• Above average compensation
• Close cooperation with a customer
• Challenging tasks
• Competence development
• Ability to influence project technologies
• Projects from scratch
• Team of professionals
• Dynamic environment with a low level of bureaucracy

About ELEKS:

ELEKS is a custom software development company. We deliver value to our clients, thanks to our expertise and experience gained from working as a software innovation partner since 1991.

Our 2000+ professionals located in the Delivery Centers across Eastern Europe and sales offices in Europe and North America, provide our clients with a full range of software engineering services. These include product development, QA, R&D, design, technology consulting and dedicated teams.

ELEKS

Team Town is Canada’s newest and leading destination for Team Sports. Our commitment is to bring top-quality team sports equipment to Canadians across the country. We cater to the needs of athletes of all skill levels and ages by providing them with the best possible gear and equipment to enhance their performance on the field, court, or rink.

Whether you’re a seasoned athlete or a novice trying to get started in a new sport, Team Town has something for everyone. From beginner-level equipment to professional-grade gear, the company has it all. Our customers will be able to take advantage of expert advice from the knowledgeable authentic and friendly staff who are always on hand to help customers find the right products to suit their needs.

YOU are a coach, athlete, and player. You have in depth knowledge of the products we carry because you play in the arenas, courts, and fields of these sports. You believe in the spirit of team, adapting to the ever-changing retail environment, being part of constant innovation and working alongside the best coaches, captains, teammates, and vendors in the business.

THE ROLE:

Reporting to the Director of eCommerce, the Manager is responsible for developing a team and leading all the tactical operations of specific eCommerce websites. The Manager will be comfortable operating at a strategic level and at a tactical level. The ideal candidate will have prior experience building websites, understanding user-experience, conversion rate optimization experience and the ability to analyze data to improve site merchandising. The role requires a candidate who is a natural leader, great communicator and able to influence cross-functional teams.

WHAT YOU’LL DO:

• Lead and develop an eCommerce team and agency to drive online sales and KPIs; focus on training and personal development plans
• Deliver on the development and execution of the e-merchandising annual operating plan; achieve objectives with a focus on core customer segments, retention and competitive landscapes.
• Responsible for the management of eCommerce operations including product onboarding process, inventory management, weekly promotions, online storytelling and U/X enhancements.
• Partner with cross-functional members to create marketing storytelling tiers, promotional analysis and site improvement initiatives in order to optimize the conversion rate (experience leading A/B tests an asset).
• Work collaboratively with key stakeholders to create necessary procedures and processes, while maintaining a customer-first mindset.
• Ability to analyze data/analytics and research to generate insights and new opportunities for growth. Opportunity to present recommendations to key stakeholders and lead approved opportunity from ideation to execution.
• Digital Product Tools; focus on improving tool capabilities, reporting on performance and tracking ROI.
• Partner with the eCommerce Director to create the annual operating plan and supporting budget recommendation. Accountable for owning the operating budget throughout the year.
• As required, participate in eCommerce special projects and new initiatives.

WHO YOU ARE:

• Bachelor’s degree in marketing, business, operations, and/or relevant field of study
• 3-5 years experience in leadership management roles with 3+ years experience working in an eCommerce related role (preferred experience building a website or strong site-merchandising background)
• 3+ years’ leading and maintaining a collaborative team environment
• Conversion rate optimization & A/B testing experience
• Experience working with content management systems and eCommerce backend systems
• Experience with analytic platforms. Able to analyze large amounts of data and create insights that improve the business.
• Strong understanding and expertise of SEO/SEM.
• Understanding of eCommerce P&L and forecasting considered an asset.

Team Town Sports

The Sustainability Specialist will implement and support Aviva’s Net-Zero programs to drive our insurance businesses and corporate functions to improve performance through better environmental and social outcomes. We are seeking a business sustainability professional with demonstrated experience and expertise in multi-functional teamwork, relationship-building, strategic planning, and project management experience who will support sustainability practices across the organization to meet Aviva’s dedication to be net-zero by 2040.

What you will do

• Develop Analytics and Technology solutions that will provide Monitoring, Forecasting and Predictions to meet Aviva environmental sustainability commitments.
• Collaborates with a wide variety of (internal and external) business partners to define and drive business intelligence/management information requirements, leading to insights which will implement and track our sustainability targets.
• Create executive presentation materials, metrics and performance reports, and ad hoc requests including crafting analysis, conclusions, and facilitating associated actions
• Ensure clear governance, detailed execution, and communicate results, this includes:
• Measuring and reporting on progress on agreed KPI(s) against the strategy goals
• Develop action plans to supervise progress
• Reporting, Reporting Distribution and Publications
• A clear understanding of business needs and strategy with ability to communicate and complete requirements.
• Lead data sourcing, mapping, program management, and development.
• Maintains breadth and depth of knowledge applying enterprise and industry / market trends and regular benchmarking exercises.
• Stay update-to-date with Environmental and Government regulations relating to Sustainability initiatives and targets.
• Develop, lead, and handle various key projects and assignments as the need arises, including project plan development, business case development, strategic oversight, and management.

What we are looking for :

• University degree in Business Administration, Actuarial Science, Data Science, Statistics or Math, or related field
• 5+ years BI Analytical Experience preferably in the insurance or financial sector
• Strong Technical Skills – SAS.
• Proficient in Programming & Querying languages (SQL, Python, or others)
• Proficient in Excel, Word, PowerPoint
• Strong business knowledge and technical skills to advise and recommend optimal, relevant, and accurate information to the business for decision making purposes.
• Self-starter and proactive attitude with capability to effectively implement end to end deliverables.
• Well-Organized, resourceful, efficient and ability to manage various partner and projects timelines concurrently.
• Strong written and verbal communication skills with experience presenting at all levels.
• Strong customer focus and relationship management skills.
• Both a strong leader and team player
• Ability to acquire new technical abilities to keep pace with evolving data landscape.
• Strong analytical skills and detail oriented.
• Proven track record to embrace and lead change, be highly adaptable and flexible, decisive and display excellent judgment.
• Strong consulting skills, ability to influence partners.
• Effectively works within a matrix & complex environment.
• Team leadership skills.
• Insurance or Financial Background.
• Previous experience in Visualization Systems – Qlik, Business Objects, Tableau, etc.
• A solid understanding of Aviva’s in-house systems (General; RTM; RTG, MINDS; SAS; Guidewire)
• Understanding of data flows and data relationships between systems

What You’ll Get:

• Competitive rewards package including base compensation, eligibility for annual bonus, retirement savings, share plan, health benefits, personal wellness, and volunteer opportunities.
• Start with 4 weeks of annual vacation
• Exceptional Career Development opportunities.
• Hybrid work model
• We’ll support your professional development education

Aviva Canada

Walmart Connect is seeking an experienced Data Stewardship and Governance leader who will focus on the development of systems, processes, programs, and policies that guide the protection and curation of valuable Walmart omnichannel and user data. You will lead the strategic effort around use of data as well as inform the organization’s data and privacy strategy. We are looking for demonstrated performance in a constantly changing, ambiguous environment, and problem-solving leadership with limited oversight.

Responsibilities

• Develop, promote, and manage policies and processes regarding data to and use of data at non-Walmart entities, including assessment strategy, internal communications and training, and on-going program management.
• Develop an in-depth understanding of online tracking vendors and Walmart internal privacy, infosec and compliance policies to determine most appropriate partnerships
• Manage the vetting and onboarding of an online tracking vendor at Walmart Connect
• Design and iterate on privacy-related guidelines and procedures. Strategically evaluate legislative and platform-level privacy implementations and their impact to the business to drive solutioning.
• Contribute to business strategy and policy/legal initiatives to mitigate data leakage and privacy risk
• Work cross-functionally with Walmart compliance, governance, and legal teams to ensure adherence to Walmart’s corporate data governance and privacy policies and standards.
• Define, develop, and document procedures for increasing data availability and quality while promoting responsible data usage and access controls.
• Manage stakeholder expectations and communicate with internal teams and external parties to provide technical and business feedback
• Represent the company’s perspective while serving as the liaison between legal, engineering, privacy compliance, infosec and sales
• Design an end-to-end diagram of purposed solution including entire ecosystem from when data is transferred from Walmart to it being processed and stored by vendor
• Process security and privacy assessments for tracking initiatives
• Document potential business risk and escalate it to leadership for consideration
• Serve as the subject matter expert relating to online tracking initiatives

Preferred Qualifications

• 4+ years experience within a technical program/media partnership support role
• Basic understanding of Advertising or eCommerce space
• Understanding of what “tracking technologies” are and why an advertising/ecommerce business utilizes them
• Proven track record of taking ownership and driving results
• Experience interfacing and communicating with both business and technical stakeholders
• Fluent written and spoken English

Additional Preferred Qualifications

• Start-up environment and technical management experience a big plus
• Experience with ServiceNow, Jira, Salesforce (sales, service, knowledge base or communities)

About Walmart Connect

At Walmart, we’ve led retail for over 60 years by keeping our customers’ needs at the center of everything we do. Our latest innovations leverage our online reach and massive network of physical stores to save 160 million weekly omnichannel customers time and money in ways no other retailer can match.

Walmart Connect is building a robust in-house advertising business that’s key to Walmart’s growth strategy. We partner closely with brands on strategies and solutions that harness Walmart’s unparalleled omnichannel influence. We deliver relevant retail ads and experiences that connect our customers with the brands and products they love. And we use Walmart’s proprietary online and in-store data, encompassing 95% of American households, to measure campaign-correlated sales on our site and in our stores.

Walmart isn’t simply the world’s most successful retailer — we’re the world’s largest company. This is a unique opportunity to be part of a high-visibility team backed by the most talented retail colleagues in the world and over six decades of success. Join us.

#wmc

Walmart Connect

ABOUT TRUE BOTANICALS

True Botanicals is a sensual eco-luxury DTC beauty brand on a mission to prove that we do not—and should not—have to choose between safe and natural products or luxurious and effective ones.

True Botanicals’ innovative formulas are raising the bar on clean beauty and sustainability. Our skincare line is made with the highest-quality ingredients, backed by clinical trials, and certified MADE SAFE – formulated without over 6,500+ known toxins. And word has gotten out: True Botanicals has been featured in influential publications from Vogue to The Wall Street Journal. We’ve also won the support of influencers and celebrities, including Olivia Wilde, Laura Dern, and Brooke Shields.

Based in Mill Valley, California, our small but big-hearted team is made of passionate individuals with diverse resumes, including former Fenty Beauty, Google, Condé Nast, and BareMinerals employees, who are motivated to transform the beauty industry. Together, we aim to inspire and empower women to take the best care of themselves, each other, and the planet—one step, one product at a time.

ABOUT THE ROLE

True Botanicals is looking for an all-star Digital Creative Coordinator to join our marketing team and support the brand’s e-commerce and creative efforts. We are looking for a candidate who is willing to come to the Mill Valley office on an a regular basis, passionate about skincare, eager to learn and ready for some hands-on beauty marketing experience. 

The Digital Creative Coordinator will work closely with the Senior Marketing Manager and cross functional team members to carry-out processes and ensure the successful execution of marketing campaigns and initiatives. While this is a hybrid role, this position requires coming into our Mill Valley office on a regular basis. The ideal candidate has a love for digital organization, strong project management and communication skills and a desire to collaborate across departments. 

What you’ll do:

• Oversee site content including homepage creative, category and product page content, and seasonal pages for new product launches, marketing campaigns, and sales.
• Manage all components of new product set up including: copy, imagery and video assets..
• Assist with marketing reporting, asset briefing, management and organization.
• Partner closely with cross functional team members to ensure all creative and e-commerce needs are being fulfilled in a timely manner.
• Assist with photoshoot production and content development: attend content shoots (for product, model and celebrity), work closely with our creative team to develop. content for digital, social and broadcast platforms.
• Ensure our store merchandising is up-to-date, relevant, and elevated with accurate imagery, pricing, ingredients, videos, and more. 
• Help with executing our sampling program for our DTC Store & Subscriptions.

Who you are:

• 1-2+ years of marketing experience (beauty industry is a plus!)
• Exceptional written, verbal and interpersonal communication skills
• Ability to work in a fast-paced environment, manage multiple projects simultaneously and takes direction and feedback well
• A quick-learner and self starter who is able to prioritize tasks effectively
• Highly organized, detail and solution oriented
• Proficient in Microsoft Office, familiar with Shopify

BENEFITS

• 60% on-site, 40% work remotely (Plan to be in our Mill Valley office one day a week)
• Flexible time-off policy (Unlimited PTO Plan)
• Competitive medical, dental, and vision benefits, 401K + participation
• Access to amazing, natural-biocompatible skincare products that work!

At True Botanicals, we are committed to creating a diverse environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

True Botanicals

At Bullard, we don’t create just products. We create life-saving solutions and experiences that turn customers into raving fans. Be part of a team that dreams up what’s next and does everything necessary to make it happen. Bring your passion, dedication and focus to help shape the future of Personal Protective Equipment!

We question the norm. Collaborate and learn from each other. Innovate based on end user customer insights and are not afraid to do differently. We deliver value to our end user and distributor customers. Our vision is to advance human safety to enable long, healthy, productive lives through innovative solutions.

Job Summary

The Marketing Manager – [Vertical] will have a growth mindset and solve market problems using the right products and the right messaging that reaches the right people. You’ll thrive in developing, implementing and overseeing strategies that communicate a product’s value to your markets. You’ll lead but collaborate with a talented team of sales professional, Product Portfolio Managers, and the Brand Activation Manager to create user personas, define the brand tone and voice, optimize our brand positioning with our channel partners and be an advocate for the customer journey and overall experience. The Marketing Manager – [Vertical] will drive sales enablement and own the overall promotion and channel for the Company.

• You own the marketing budget and P&L for your market and will be responsible for working with the Brand Activation Manager to prioritize the Brand Activation Teams resources to maximize opportunities.
• Understand and articulate the market positioning of products, and their competitive advantages.
• Design and help deliver customer training while identifying and developing sales enablement tools and programs.
• Lead and drive the strategic development and execution of your industry marketing plan and provide leadership for all deliverables.
• Work with the sales organization to turn customer segmentation, persona development insights, and channel performance data into campaign messaging strategies that drive customer acquisition.
• Lead and provide creative solutions across multiple categories including, product launch support, digital advertising/social campaigns, seasonal campaigns, roadmap planning, and platform development.
• Partner with Product Portfolio Managers and the Brand Activation Manager to ensure a consistent brand voice and cohesive customer journey across marketing efforts.
• Share key findings with the brand activation team as well as broader organization to inform opportunities in other areas.
• Responsible for creating powerful and unique product positioning that clearly defines competitive value, including successfully executing program and launch initiatives.
• Work with the sales organization to develop strategic channel targets and growth plans. Capitalize on channel marketing partnerships to promote Bullard from both within the customer’s organization and to their end user customers.
• You are responsible for developing and managing the end-to-end operations of the Company’s influencer marketing, key opinion lead and distributor council programs to drive brand awareness, success stories, content, and market insights.   

·        Use Salesforce as a tool for segmentation and classification of all prospects, customers, and distributor partners.

• Conduct market research and analysis to utilize metrics and data to  drive decisions and support market growth.

Qualifications

• BA/BS in marketing, business or relatedtechnical or business discipline. Master of Business Administration strongly preferred.
• 4 years’ experience in marketing, product management, brand management or related field.
• Ability and willingness to travel up to 25% when needed is also required.
• Experience with Salesforce a plus
• Growth marketing experience and can balance both an analytical and creative approach.
• You are a results-oriented professional with proven experience in storytelling.
• Self-motivated, self-managed. Gets stuff done – on time, on budget.
• You have a high degree of intellectual curiosity.
• Ability to translate technical concepts into clear, business narratives.
• Ability to think differently and challenge the status quo.
• The possessor of a great sense of humor.

Bullard

The Director of B2B Marketing will be responsible for the strategic creation and execution of marketing efforts (across email, digital, and print) to acquire new corporate clients, grow existing user base, and launch new services/products. This role will work directly with the leaders of the Product, Sales, and Account Management departments to identify new and creative approaches to convert both corporations and their employee base.

To be successful, you will have deep expertise in reaching a business audience, knowledge of what levers to use across the entire sales funnel, and can influence business leaders to support our efforts, which focus on employee base adoption.

• Responsible for leading B2B marketing team to increase engagement and revenue from existing and new clients
• Support the sales and client service teams in meeting their respective goals and in executing the campaigns
• Provide continued development and direction of the B2B/B2B2C brand, tone and image. Oversee creative (copy/visual) development to ensure adherence. Maintain a mindset as the voice of the client
• Analyze performance metrics and use actionable insights to prioritize and optimize marketing channels and efforts
• Ideate (and manage) the rollout of new product lines; marketing messaging and materials via Salesforce/Marketo, site placements and talking points
• Support the UI/ UX and develop content for B2B client acquisition experiences and existing client tools and experience
• Lead strategy and attendance of live and/or virtual events including project planning, content, participants and talent, registration process, event hosting technology, and follow-up communication.
• Maintain efficient and effective processes to execute custom marketing for marquee clients.
• Manage direct reports in the execution of all efforts, including providing direction, communication strategy, best-practices, implementing processes and QA, prioritization and deadlines, etc.
• Develop marketing briefs and project plans to provide vision and direction for campaigns and initiatives
• Lead associate communications strategy and maintain tools to support sales and account management teams in awareness of B2B campaigns, version-controlled collateral, processes, FAQs, etc.

Qualifications

• 7+ years marketing experience – B2B (B2B2C or B2C)
• Consistent track record of exceeding annual KPI goals (company acquisition, product utilization, revenue)
• Proven results in increasing brand/product awareness
• Salesforce experience or similar tool required
• Hands-on email marketing automation and execution experience is a must – preferably Marketo
• Adobe Analytics or Google Analytics experience is required
• Prior work experience with selling to corporate HR teams inthe benefits, health, or recruiting space is ideal
• Experience supporting a sales and service team

Pay: $90-$130,000/yr plus bonus

Additional Information

EBG offers outstanding employee benefits including:

• Medical, Dental & Vision
• 401k Match
• Short Term Disability, Long Term Disability (Company Paid)
• Company Paid Basic Life and AD&D
• Additional Voluntary Benefits
• Flexible Work Arrangements
• 3 Weeks of PTO + 5 Personal Days
• Paid Holiday Break from Christmas to New Year
• Paid Holidays
• Fitness Centers (location dependent)
• Annual Day of Giving
• Share in the FUN! EBG gives $1000 per year in Tickets-At-Work gift cardsto full-time employees to experience and enjoy the savings marketplace!
• Most benefits begin the first of the month after your start date

The statements contained herein reflect general details as necessary to describe the principal functions of this job, the level of knowledge and skill typically required, and the scope of responsibility, but should not be considered an all-inclusive listing of work requirements.

EBG