Ad Campaign Casting Calls and Auditions

ABOUT KEURIG DR. PEPPER & KEURIG.COM

Join us at the #1 coffee site in the Food category! We have ambitious plans to transform our direct-to-consumer experiences, form long-lasting relationships with our consumers, and differentiate and build our subscription business—all of which are critical to driving growth for the Keurig® brand.

Keurig.com is looking for an innovative strategist to grow our new loyalty program “Keurig® Perks” into the #1 loyalty program for Keurig enthusiasts.

SUMMARY

As a Customer Lifetime Value (CLV) Manager, your main responsibility will be to analyze consumer data, behaviors, and purchasing patterns to determine the long-term value of the Keurig.com consumer base. You will lead efforts to maximize consumer retention, loyalty, and profitability by developing strategies that focus on increasing CLV & grow the Keurig Perks loyalty program. Through data-driven insights, you will lead and collaborate with cross-functional departments to ensure the successful execution of loyalty initiatives and strategies.

This role will report into the Director of Merchandising for Keurig.com

RESPONSIBILITIES

• Consumer Data Analysis: Utilize consumer data from various sources, such as sales records, consumer interactions, and marketing campaigns, to assess consumer behavior and purchasing habits.
• Consumer Segmentation & Lifecycle: Segment consumers based on their CLV, identifying high-value, medium-value, and low-value segments. Tailor strategies for each segment to maximize their lifetime value.
• CLV Modeling: Develop and implement consumer lifetime value models to predict future consumer behaviors, allowing for better decision-making on and marketing & subscription strategies.
• Retention and Loyalty Strategies: Collaborate with marketing and customer service teams to create retention and loyalty initiatives that focus on increasing consumer satisfaction and encouraging repeat purchases.
• Develop Loyalty Programs: Design, implement, and oversee Keurig Perk’s loyalty programs that align with the company’s goals and objectives. Inclusive of points-based systems, exclusive rewards, tiered memberships, and personalized offers.
• Personalization and Upselling: Collaborate with CRM team to infuse CLV insights into personalized marketing messages, promotions, and product recommendations, aiming to upsell and cross-sell to existing consumers.
• Churn Analysis and Prevention: Identify potential subscription churn indicators and work proactively to reduce consumer attrition through targeted retention efforts.
• Consumer Feedback Analysis: Analyze consumer feedback, surveys, and reviews to gain insights into consumer satisfaction and areas for improvement.
• Collaborative Approach: Partner with data analysts, marketing teams, and product managers to implement CLV strategies and measure their effectiveness.
• Reporting and Performance Tracking: Prepare regular reports on CLV metrics, campaign performance, and consumer behavior trends. Present findings to management and stakeholders, offering recommendations for improvement.
• Industry Research: Stay informed about industry trends, best practices, and emerging technologies related to consumer lifetime value management.
• Team Leadership: Lead and motivate the cross-functional loyalty team, setting clear objectives and providing guidance to achieve program goals. Foster a collaborative and innovative work environment.
• Compliance and Legal Considerations: Ensure that loyalty programs comply with relevant regulations and industry standards, addressing any legal or ethical concerns.

Qualifications:

• Bachelor’s degree in Marketing, Economics, Accounting, Finance, Business Analytics, Statistics, or a related field. Advanced degrees or certifications in relevant disciplines are a plus.
• 5 years of experience in Finance, Strategy, Marketing, OR 2 years if in a leading consulting firm
• 2 years of experience applying “technical” skills in corporate strategy and business development, specifically with regards to financial modelling and analysis, strategic problem solving, and business plan development
• Proven experience in consumer analytics, consumer relationship management, or marketing analysis.
• Strong proficiency in data analysis and statistical methods. Proficiency in tools like Excel, SQL, and data visualization software.
• Familiarity with consumer segmentation techniques and consumer lifetime value modeling.
• Excellent communication and presentation skills to convey complex data insights to non-technical stakeholders.
• Strategic thinking and problem-solving abilities to develop effective CLV strategies.
• Ability to work collaboratively in a team environment and lead cross-functional initiatives.
• Knowledge of consumer behavior, consumer trends, and consumer experience best practices.
• Ability to influence executive leaders through data, communicate in an effective and compelling manner
• Highly detail oriented and organized, roll up the sleeves attitude and maturity a must

Keurig Dr Pepper (KDP) is a leading coffee and beverage company in North America with dual headquarters in Burlington, MA and Plano, TX, with annual revenue in excess of $11 billion. KDP holds leadership positions in soft drinks, specialty coffee and tea, water, juice and juice drinks and mixers, and markets the #1 single serve coffee brewing system in the U.S. The Company maintains an unrivaled distribution system that enables its portfolio of more than 125 owned, licensed and partner brands to be available nearly everywhere people shop and consume beverages. With a wide range of hot and cold beverages that meet virtually any consumer need, KDP key brands include Keurig®, Dr Pepper®, Green Mountain Coffee Roasters®, Canada Dry®, Snapple®, Bai®, Mott’s® and The Original Donut Shop®. The Company employs more than 25,000 employees and operates more than 120 offices, manufacturing plants, warehouses and distribution centers across North America.

Benefits built for you: Our people are the heart of our business, which is why we offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development while ensuring you feel valued, inspired and appreciated at work.

Keurig Dr Pepper Inc. is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper Inc. recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sex, sexual orientation, gender identity, gender expression, age, disability, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.

Keurig Dr Pepper Inc.

POSITION SUMMARY:

The Manager of Global CRM and Analytics will support the brand CRM and Consumer Insights function to embed consumer-centric thinking and insights to action across the brand and establish rigor in insights & data analytics.

He/she will develop and lead CRM reporting and analytics to identify market, consumer, channel and product pathway opportunities. The Manager of Global CRM and Analytics will be comfortable using and analyzing various business intelligence sources (syndicated data, market level data, CRM/client data, custom consumer research, social/digital analytics, retailer customer data, and consumer trends) to help influence decisions and action planning for both global and regional strategies that drive retail sales and growth. Primary source of data will be CRM/client data and sales information. He/she will also own the brand consumer count modelling to help inform our innovation and brand strategy and grow the brand business through customer acquisition and retention.

This role will work closely with cross-functional partners in Online, NA and China and Corporate CRM teams to optimize CRM strategy and high traffic moments; decrease 1x buyer rates, drive retention amongst key consumer targets and drive repeat of hero products.

This role is temporary starting ASAP lasting for approximately 6 months.

RESPONSIBILITIES:

• Develop CRM/client data standardized reporting and analysis with recommendations and present to team on a quarterly basis
• Perform in-depth consumer analytics to inform brand strategy and develop action steps that support key business objectives
• Analysis to support key affiliates (NA, China) in executing global CRM strategies (based on customer lifecycle, brand pillars, launch activity, hero focus) geared towards lowering 1X Customer Rate, increasing Retention & Spend and optimizing ROI on campaigns
• Partner with Regions, Affiliates, Online to align on strategies and to drive a multi-channel approach, including email strategy, direct mail, segmentation testing and Omni Loyalty Program
• Assist market with analysis/consolidation of CRM campaigns using control techniques and corporate reporting tools to measure success / ROI. Succinctly and clearly summarize and communicate results and learnings to optimise future campaigns
• Create competitive case study reports, sharing CRM best practices and learnings from outside the beauty industry to inspire innovation
• Partner with corporate marketing team to track customer behaviour and lifecycle with the brand; use learnings to develop communication strategies to maximize engagement and loyalty
• Develop insights by drawing information from diverse sources (competitive landscape, consumer journey, category, cultural, past performance, etc.) to connect the dots for fact-based recommendations that drive the business.
• Synthesize various data sources to help to drive business initiatives such as category reviews, new product launch and go to market processes
• Collate information for global consumer playbook on all planned CRM programs and activities using direct mail, email, mobile, in-store clienteling, events, partnerships, etc.
• Own and refine the Origins Consumer Count model, in close partnership with Corporate partners and key affiliates

QUALIFICATIONS

• 5+ years of experience in CRM and Consumer Analytics
• Passion for data-driven marketing and business intelligence across all channels; proven success in utilizing analytics to provide strategic recommendations and drive concrete action
• Passion for understanding what makes people tick in beauty, consumer products / retail
• Experienced in successfully managing agencies and consultant resources with demonstrated understanding of and proven implementation of analytics best practices
• Proven success driving CRM/eCRM and retail marketing strategies and implementing effective direct communication across channels.
• Should be well-grounded in direct marketing metrics, segmentation, data analysis and response measurement
• Entrepreneurial Resourcefulness (able to successfully operate with limited budgets and people resources)
• Analytical and strategic planning (makes quick, fact-based decisions)
• Strong relationship management and interpersonal skills (high EQ)
• Influencing skills (proven ability to persuade others towards an idea or goal)
• Complex problem-solving (create options, then converge)
• Innovative and creative thinking (always challenging status quo)
• Comfortable presenting to all levels of management and working within a matrix organization

Desirable: Experience with global brands including a growing China and Tmall business.

TECHNICAL SKILLS

Essential:

• Advanced skills in PowerPoint, Excel (Pivot Tables, VLookup, etc.)
• Passion for reading numbers, visual representation of data and story telling for actionable outcomes

Desirable:

• 5+ years of programming experience in SAS
• Proficient in SQL
• Experienced performing analytics, segmentation, and data mining using SQL, SAS or similar package

· Experience in Tableau

• Hands-on Experience in Campaign Management tools such as Adobe or SAS Campaign Management
• Experienced in CRM technology management, with an understanding of marketing and operational databases, segmentation and statistical modeling

Randstad

Company Summary:

We’re innovative. We’re customer centric. We’re experience focused. We embrace the changing ideal of what and where people call home. We also believe in our formula for success – talented team collaborating with integrity, always executing, always innovating, while transforming neighborhoods and enhancing peoples’ lives.

Onyx+East is a full-service home builder including development, construction, marketing, design, and sales – focused on serving clients seeking walkable neighborhoods and homes that make their life more connected and convenient. Headquartered in Indianapolis, Onyx+East is comprised of inspired and industrious individuals who are passionate about active lifestyles, exceptional customer experiences and creating solutions for neighborhoods that positively impact communities.

Job Summary:

Onyx+East is looking for a Marketing Manager that is responsible for developing and executing a sound marketing communications plan to deliver a sufficient volume of qualified leads necessary to meet company sales goals. This individual should have outstanding organizational skills, creative individuals with fantastic communication skills and excellent time management. From day one, this individual will contribute to existing marketing programs, while assisting with the development of new initiatives aligned with company and client goals. The ideal candidate will have prior experience with a wide range of marketing functions, including communications, advertising, branding, digital marketing, and social media. The marketing manager must be an organized multitasker able to handle many diverse projects at once and meet tight deadlines. This position requires a high level of attention to detail and organizational skills along with working in conjunction with team members and clients. The Marketing Manager role will function as an O+E brand ambassador and should represent the company appropriately during in-person and phone interactions.

Key Job Duties and Responsibilities:

• Execute the marketing department’s initiatives with the planning, executing, and tracking of marketing programs such as email, event, social media, public relations, and content marketing.
• Collaborate with the team to develop and execute engaging content strategies across platforms, ensuring consistent brand messaging and high-quality visuals.
• Graphic Design knowledge (either InDesign or Illustrator) that allows collaboration to create impactful marketing materials, align with brand & integrating current design trends.
• Create, proofread, and edit copy for various marketing channels, ensuring consistent voice.
• Establishes lead goals by brand & community to achieve sales goals, given local conversion and cancellation rates.
• Lead the process for new community openings to ensure that timelines hit critical milestones, including target opening dates.
• Ensure the sales team is in possession of all needed information and materials for all assigned projects, ensure project timeframes are adhered to and ordering materials for sales.
• Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports. Provide reporting to Director.
• Contributes to team and company effort by helping with or execution of special projects as needed.
• Ensure delivery of excellent client service, consistently with the O+E brand.
• Foster and maintain strong relationships with key vendors, to ensure high-quality and timely delivery of marketing materials.
• Co-own community websites via WordPress, including all content updates, the development of new community sites, posting of photography, videos, links, etc.
• Stay informed about emerging digital platforms and other tech-driven solutions that can elevate our company marketing efforts and provide a competitive edge.
• Coordinate with accounting teams to ensure accurate and timely invoicing and payment processing for marketing vendors and services.

Experience and Skill Requirements:

• 4+ years of experience in Marketing role (real estate experience a plus)
• Proficient in using the Microsoft Office Suite, Adobe Illustrator, and InDesign Graphics Suite
• Graphic design experience of InDesign or Illustrator required
• Strong project management skills
• Excellent organizational and prioritization skills
• Demonstrated experience in managing multiple tasks
• High attention to detail
• Excellent verbal and written communication skills
• Ability to self-motivate and work independently
• Creativity/Willingness to experiment
• Ability to contribute individually and lead, manage or participate in cross-functional teams
• Persuasiveness
• Ability to create great working relationships with all levels within the company and across multiple disciplines
• College degree or commensurate experience preferred

Reports to: Director of Marketing + Design

Onyx+East

Are you a creative and driven individual looking to kickstart your career in the world of marketing? We have an exciting opportunity for you to become a Marketing Assistant and be an integral part of our dynamic marketing team.

As a Marketing Assistant, you will play a crucial role in supporting our marketing efforts and helping us achieve our business objectives. You will work closely with our marketing team to execute various marketing campaigns, conduct market research, analyze data, and assist with the creation of marketing materials.

Key Responsibilities:

• Collaborate with the marketing team to develop and execute marketing campaigns across various channels, including digital, and traditional marketing.
• Conduct market research to identify industry trends, customer preferences, and competitor strategies.
• Analyze marketing data and provide insights to optimize campaign performance and improve marketing strategies.
• Assist in the creation of marketing materials
• Support the planning and coordination of marketing events, including trade shows, conferences, and product launches.

Qualifications:

• Bachelor’s degree in marketing, business administration, or a related field.
• Strong communication skills, both written and verbal.
• Proficiency in digital marketing platforms and tools.
• Excellent organizational skills and attention to detail.
• Ability to work effectively in a fast-paced and deadline-driven environment.
• Strong analytical and problem-solving skills.
• Knowledge of market research techniques and data analysis.

If you are a motivated self-starter with a passion for marketing, we would love to hear from you! Join our team as a Marketing Assistant and take your marketing career to the next level. Apply now with your resume and cover letter.

Predrcom

ABOUT KIPP BALTIMORE:

Founded in 2002, KIPP Baltimore operates joyful, academically excellent public charter schools and alumni support programming that prepare students with the skills and confidence necessary to successfully pursue individual pathways to careers of highest aspiration. KIPP Baltimore enrolls approximately 1,500 kindergarten through eighth grade students in two schools on a shared campus in the former Walbrook High School building in West Baltimore: KIPP Harmony Academy (grades K-5) and KIPP Ujima Village Academy (6-8). Including our signature KIPP Forward (formerly KIPP Through College) program, we support more than 3,000 current students and alumni.

KIPP Baltimore is part of the national KIPP Public Schools network. KIPP (Knowledge Is Power Program) began in 1994 with 47 fifth-graders as a college-preparatory program housed within a public middle school in Houston, Texas; today, we are a network of 280 schools, 15,000 educators, and 175,000 students and alumni. All KIPP public charter schools are locally-run, non-profit organizations; each region is governed by a board of directors.

Job Description

The Campaign Coordinator will work directly with the Director of Development to implement Lighting the Path: A Campaign to Transform KIPP campaign plan and assist the Director and the campaign’s 20+ volunteers working simultaneously to meet fundraising goals. Responsible for executing the administration and logistics of the campaign plan with constituents, including individual, corporate, and foundation philanthropic partners. Roles will include, but are not limited to, assistance with donor and volunteer engagement; acknowledgement; stewardship; and cultivation.

This position is designed to provide critical support for KIPP Baltimore’s during the campaign’s 12-month apex donor stewardship and campaign plan execution phase: September 2023 – September 2024 (with an option to extend for an additional six months). This is a flexible, part-time, potentially hybrid position (20 hours/week). In-person presence would be required for campaign events; Campaign Executive Committee work sessions; and engagement with KIPP Development, schools, and program team members.

Campaign Office Management

● Manage and maintain the campaign staff schedules, appointments, and travel arrangements.

● Assist with coordination of campaign meetings and events and prepare meeting agendas.

● Record, transcribe and distribute minutes of meetings.

● File and retrieve documents and maintain campaign collateral supplies.

● Conduct research, collect and analyze data to prepare reports, documents, and presentations.

● Provide assistance with campaign communications.

● Technical assistance during webinar-style meetings.

Campaign Volunteer and Donor Coordination

● Assist with maintaining the overall campaign pipeline tracking document.

● Assist in prospect research including identification, rating, and production of prospect profiles.

● Prepare materials in advance of campaign donor meetings and committee meetings.

● Assist with reconciliation of the pledge tracking and gift acknowledgement process.

● Prepare information packets for campaign volunteers.

● Observe a high level of confidentiality.

REQUIRED SKILLS

● Mid-level Microsoft Office and Google Drive experience (must be beyond entry level).

● Excellent verbal and written skills.

● Data entry experience.

● Detail orientation and customer service mindset.

● Knowledge of basic office equipment and protocols.

● Basic knowledge of constituent relationship management databases (Salesforce preferred).

KEYS TO SUCCESS

★ 100% follow-through: Stay on top of all specific tasks and follow-up items and general areas of work; consistently meet deadlines. Communicate progress to stakeholders.

★ Attention to detail and brand: All communications (internal/external; narrative or data-driven) are polished: accurate, precise and situationally-appropriate. Communications and content are aligned to the KIPP Baltimore brand, with intentional focus on affirmative and inclusive language.

★ Spirit of advocacy and humility: Be diligent in keeping KIPP Baltimore’s values and strategic plan – ergo KIPP students’ and alumni’s individual personhood, goals, and aspirations – at the forefront of decision-making and relationship-building. Build personal connections with stakeholders to best inform language- and content-building. Give voice to concerns that threaten KIPP’s social and racial equity positions.

★ Customer service orientation: Approach all interactions (internal and external) as a representative of our organization – and, by proxy, our students, alumni, and families. Approach work with a spirit of yes.

Additional information

Rate $30.00/hour

QUESTIONS? Please contact Hilarie Yoffe, Recruitment Manager, at hyoffe@kippbaltimore or 410-564-9241.

Statement of Non-Discrimination: KIPP Baltimore is committed to the ideal of diversity in its student body and in its faculty and staff. KIPP Baltimore does not discriminate on the basis of race, color, gender, disability, age, religion, sexual orientation, nationality, or ethnicity. We are strongly committed to hiring a diverse and multicultural staff and encourage applications from traditionally underrepresented backgrounds.

KIPP Baltimore

Company Overview

ClearDesk was founded based on years and years of our own experience in prior businesses in outsourcing amazing talent from places like Colombia, India, and the Philippines. We now live in a world where high-speed internet and the latest technology allow us to build a team of amazing people all across the world.

At ClearDesk, we handle the sourcing, recruiting, and management of our overseas talent as they work with our clients. Our goal is to provide exceptional service that exceeds expectations, and we take pride in our ability to match each client with the right talent to suit their unique needs.

Our Mission

At ClearDesk, we’re passionate about helping people succeed. Our mission is to assist clients in building top-performing teams in the most cost-effective way possible, enabling them to thrive in today’s competitive business landscape. Additionally, we’re committed to helping our remote talent develop their careers within outstanding teams while supporting their families.

But we don’t stop there. We’re constantly pushing ourselves to grow and learn by surrounding ourselves with the very best talent. This culture of continuous improvement enables us to provide even better service to our clients and team members alike. At ClearDesk, we believe that when everyone succeeds, we all succeed.

A Little Bit About Us

ClearDesk was founded only a couple years ago, but has already achieved explosive growth. Based in San Diego, we’re assembling a team of exceptionally talented and dedicated individuals who share our passion for building a positive workplace culture. While we love growth, our people, team, culture and positive energy are even more important to us. So, we’re looking to only work with the best humans that have brilliant minds. We like to work hard, but balance and harmony is important to us also. If you’re an exceptional individual who’s excited about the prospect of joining a thriving company, we’d love to hear from you!

Job Description

We are looking for a Growth Marketing Manager to join our team at our San Diego office. The ideal candidate will be responsible for creating and executing our marketing strategy with a heavy focus on demand and lead generation. You will lead ClearDesk’s marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You will have a strong marketing background with excellent communication skills and attention to detail.

Core Responsibilities

• Own all aspects of marketing for ClearDesk
• Strategize with sales and recruiting teams to determine immediate and long-term marketing needs.
• Use deep customer insight and data to inform segmentation, targeting and positioning, and translate strategy into roadmaps and actionable, cross-functional go-to-market plans
• Oversee strategy, execution, and performance of various campaign, digital, and event content programs
• Conceptualize, draft, and revise copy for a variety of content assets, focusing primarily on digital channels but also in-person events, print collateral, and more
• Leverage data to measure results of content produced, identifying core KPIs and tracking engagement and conversion across digital channels
• Drive client acquisition across multiple channels (not limited to organic, search, paid, etc.)
• Take a scientific approach in experimentation of campaigns and tactics, measurement of results, and tracking of KPIs including pipeline growth, number of qualified opportunities, inbound leads, and conversion rates at every stage of the funnel

Requirements

• Bachelor’s degree
• 3-5 years of direct, growth-focused experience in digital marketing; Startup experience preferred
• Hands-on experience with traditional and digital marketing tools and practices
• Experience building a comprehensive digital marketing strategy from the ground up
• Possess an understanding of marketing elements (including traditional and digital marketing such as SEO/social media etc.) and market research methods
• Demonstrable experience in marketing data analytics and tools
• You thrive in a startup environment. You are scrappy and adventurous. You inspire others to think bigger / be greater / do great things.

*Please be able to share your portfolio with the hiring manager during the initial interview.

Compensation and Benefits

• Compensation Range: $115,000 – $135,000
• Full-time
• Health, dental, and vision insurance
• Bonuses and incentives

Are you interested? Show us you are the perfect professional to help us foster relationships with our clients. Let’s grow together!

ClearDesk

Position Description

• As the Marketing Project Manager, you will provide coordination and allocation of internal and external resources for the purposes of production and delivery of marketing assets for our client’s products and services, such as go-to-market campaign deliverables and member materials. Working collaboratively with agencies and internal teams, you will develop and manage internal timelines, as well as manage resources, scope and required documentation for deliverables within approved projects.
• Build and manage deadline-driven workflows in Workfront (SaaS) for internal and external creative teams responsible for developing writing and design for Partner plan advertising campaigns, sales enablement deliverables and member materials.
• Project manage delivery of assets for print and media buy deadlines.
• Manage traditional and digital media, as well as sales enablement and other marketing materials performance reporting from agencies and internal Marketing teams to inform strategies and senior leadership.
• Manage marketing communication materials performance reporting working with Member Engagement Committee to measure utilization of member materials.
• Coordinate reviews with Government Relations staff to ensure compliance with CMS and other statutory requirements.
• Communicate frequently and consistently offering specific, clear direction to stakeholders and project assignees to ensure workflows move smoothly and meet deadlines.
• Adapt project workflows and timelines to reflect unforeseen changes and new developments as project progresses; maintain flexibility.
• Provide input and collaborate with copywriters, graphic designers, and stakeholders to help ensure preferred outcomes are being met before final delivery.
• Collaborate with Market Manager to ensure changes in projects are aligned with strategic goals.
• Collaborate with business partners for unplanned campaign and/or member material opportunities to ensure all touch points articulate the required and desired components of products and/or services for prospects and members.
• Other projects and duties as assigned

Education

• Associate or Bachelor’s degree; demonstrated experience may be considered in lieu of a degree.

Required Experience

• At least three years’ experience in project and process management within a healthcare setting (managed care organization, regulatory agency or health insurer) using a project management tool, such as Workfront or ServiceNow.
• Experience leading team or departmental status meetings and assigning jobs to internal and external resources such as designer, writer, and/or agencies.

Preferred Experience

• Experience working in SaaS systems.
• Knowledge of marketing channel execution including marketing communications for members and prospects, go-to-market advertising for traditional and digital channels.
• Knowledge of Medicare and/or Medicaid and regulatory review for all.

Q Consulting

SUMMARY

Trinity Consultants, a leading global environmental consulting firm, provides services and solutions in the EH&S Regulatory Compliance, Built Environment, Life Sciences and Water & Ecology markets. Founded in 1974 Trinity has the technical expertise, industry depth and capabilities to help clients achieve their goals across the natural and built environments.

We are seeking an experienced Digital Sr. Marketing Manager to join our growing corporate marketing team. This individual will play a key role in helping Trinity to grow in the AEC/Built Environment space by aligning with leadership vision, building GTM strategies that engage with targets, working with our shared services group to execute digital campaigns and ultimately creating new pipeline opportunities. The role is a great opportunity for the right person to build his or her B2B professional services marketing career with a fast growth, dynamic consulting organization. Functional professional services marketing experience, knowledge of Consulting marketing challenges, and an enthusiasm for the Architectural, Engineering and Construction (AEC) industry is preferred. This role reports to the CMO.

The person in this role will become our ‘go to’ marketing program manager for the AEC/Built Environment business and will interact weekly with leadership, marketing peers and business development professionals. This individual may have a direct report and will be responsible for the execution and successful completion of digital marketing programs that build awareness of our services, communicate our positioning, drive client engagement and result in new leads. Demonstrated experience working with marketing automation platforms (Marketo) and business development teams is essential.

Core Responsibilities

• Engage with the CMO and AEC/Built Environment leadership to understand the business objectives, services and value propositions that serve as the foundation for the annual go to market strategy
• Work with Trinity’s shared services org, agencies and contractors to deliver digital marketing content and sales collateral including advertising, blogs, custom emails, infographics, social posts, video, case studies, sponsorships, custom events and more
• Work with the CMO to plan, execute, and measure strategic integrated marketing programs:

1. Develop marketing campaign briefs to communicate key success factors
2. Scope marketing campaign activities to achieve goals while staying on budget
3. Leverage marketing content and digital channels to achieve desired metrics
4. Build out sales plays to be actioned by business development professionals
5. Track performance metrics and report on analytics

• Deliver communications that are clear, concise, engaging, and align with our brand voice
• Execute website content changes and develop new pages to support BU objectives
• Develop new sales plays working with the BU business development team and our knowledge management system
• Support new acquisition marketing integration work in the BU, including brand integration, messaging, and positioning for acquired companies
• Remain up to date with AEC/Built Environment marketing strategies – including digital, social, email, internal, brand and content strategies.

Required Experience

• BA and/or advanced degree in Marketing, Communications, or related field
• 7-10 years of experience in B2B services marketing, AEC Services Marketing, Consulting marketing or similar professional services marketing roles
• Knowledge of the AEC community, client challenges and business drivers
• Excellent at grasping highly technical concepts and creating marketing content and client communications that have value and are easily understood
• Demonstrated success with the development and execution of marketing campaigns that drive awareness, build reputation and expand client relationships
• Experience working with digital agencies and small internal shared services organizations to achieve goals
• Solid understanding of the professional services consulting business
• Demonstrated success working with geographically dispersed teams and business units
• Excellent organizational skills, familiarity with marketing automation platforms a plus
• Able to thrive in a fast-paced environment, prioritizing varying demands, and meeting deadlines
• Direct experience with AEC Consulting firms a plus
• New York City, NY area or Dallas, TX preferred

Trinity Consultants

Job description

Marketing & Event Coordinator

A rapidly expanding practice, strong relationships, and a strong reputation within our community are key components to the growth of Molen Orthodontics. We are looking for someone to help us cultivate these relationships and be responsible for driving new patient growth each month through events, patient and employee referral programs.

If you love fast-paced work environments, are open to growing and learning new things each day, and are ready to build the next household staple brand name in Orthodontics – this is the job and team for you. We are looking for that magic combination between field marketing, event planner, and organizer.

This position is Full Time 40 Hours a week. Monday through Friday, 8 – 5 pm with weekends or evenings for event management.

RESPONSIBILITIES

• As the Event Coordinator, your mission is to plan, prepare, and execute successful events within our community to attract new leads and grow new patient counts.
• Set Event goals and regularly hit goals of new patients/leads to join our practice.
• Create and maintain monthly, quarterly and yearly event reporting analytics
• Stay within the marketing budget and utilize the best possible use of resources to ensure success.
• Able to quickly troubleshoot and problem solve when needed.
• Continuously have your finger on the pulse with what is happening with our community throughout the year and stay on top of seasons, trends, and practice campaigns.
• Work to partner with dental offices for events, Continuing Education nights, etc. How can we help them promote?
• Create, execute and report on events designed for increased new patient referrals.
• Establish sales and new patient goals with an outline for each event to maximize profits and decrease risks (ex: watch payroll hours and material costs versus goals).
• Work to streamline the flow of events, with all details worked out prior and well thought out timelines and materials.
• Brainstorm and creative thinking when planning ways to promote events.
• Ensure that all materials and printed collateral for events have been requested in advance by department deadlines. If needed, inventory and record supplies being returned.
• Responsible for ensuring that all events are booked to capacity to maximize profits and efforts.
• Create, implement and manage quarterly contests for existing patients.
• Continuously have a growth-minded outlook. How am I marketing Molen Orthodontics with this action?
• Manage and turn donation and sponsorship requests within a 1 week time period. Always be searching for ways that these can result in new patient referrals. (Ex: can we get our banner up? How can we benefit/advertise and move the needle from this sponsorship etc.).
• Responsible to attend and cultivate relationships within our local chamber of commerce meetings. Continually looking for opportunities to partner with other local businesses.
• Manage Sports Teams Sponsorships and execute partnerships
• Assemble backpacks/folders and prepare event materials as needed

YOU ARE A GREAT FIT IF YOU

• Have excellent organizational skills
• Are social and love to connect with other people
• Are a creative thinkers with excellent communication skills
• Have contagious enthusiasm, unmatched professionalism, and an innate passion for community and growing referrals
• Are meticulous in your work, self-disciplined and self-motivated (we don’t micro-manage!)
• Continuously seek new opportunities to add value and grow
• Are results-oriented with analytical skills to measure and evaluate campaign success
• Thrive in a small, collaborative team
• Are able to adapt and juggle multiple projects while meeting deadlines
• Seek to understand our strategy, market, consumers, suppliers, and the areas for stronger development
• Understand that we are a small group and sometimes perform duties not listed on our job descriptions
• Able to commit to many weekend events throughout the year

QUALIFICATIONS

• High school diploma or GED
• AA or BA preferred in relevant field preferred but not required
• 2+ years on the job experience in marketing/events
• Be available for in-person interview and job shadow

Pay based on experience.

Job Type: Full-time

Job Type: Full-time

Pay: $22 – $25.00 per hour

Molen Orthodontics

(We are not working with third party candidates or connections, at this time. Thank you in advance for respecting our interest in filling the role using our internal recruitment team.)

The Client Success Manager is responsible for construction and execution of client specific strategic plans for their assigned book of business. In this critical role, you have the opportunity to impact the experience for every participant involved in the implementation! A normal day in the life includes overseeing the day-to-day client management activities for the assigned employer and health plan clients, clinic bookings, creating and managing client relationships, program strategy development, new and renewal implementations, customer service coordination, communication campaign strategy, issue resolution, reporting, and ongoing client requests. Whew, that’s a lot! This role is high impact and successful candidates have exceptional communication skills.

Essential Duties:

• Deliver the highest level of client satisfaction for client base while ensuring annual contract renewal and additional Catapult Health solutions.
• Effectively communicate engagement solutions to customers with passion and excitement. Skill must be leveraged across live meetings, telephonic discussions, and webinars.
• Work with internal team to develop communication promotions and campaigns for each assigned account to positively influence participation and engagement.
• Accountable for strategic reporting for communication outreach and engagement.
• Prepare and deliver reviews for each account. Perform analytical reviews of client engagement results and develop strategic recommendations and action plans aligned with client’s goals and objectives.
• Implement employer process for assigned accounts and serve as an expert on all operational aspects of all Catapult Health programs and solutions.
• Maintain a strong working knowledge of all aspects of all Catapult Health products and services.
• Project manage day-to-day operational and tactical account management activities to foster and develop assigned accounts.
• Responds to and resolves routine client requests and questions.
• Responsible for client clinic bookings.
• Utilizes internal Catapult Health teams as appropriate and seek assistance of Senior Manager, Client Success with questions that are more complex.
• Opportunity for higher revenue account assignment for future professional development growth.
• Responsible for meeting or exceeding account and organizational metrics and goals.
• Natural growth and development path would be a Client Success Executive.

Essential Knowledge Skills and Competencies:

• SUPERIOR interpersonal communication and writing skills.
• 3+ years of experience in Account Management /Client Success or related customer service position directly managing a large book of business to include small, medium, and large sized accounts.
• Ability to work in our Dallas Office (Addison area) Monday’s, Tuesday’s and Wednesday’s each week with the flexibility to come in to the office as needed on other days.
• Ability to travel to client events, meetings, etc. While travel is limited (usually one to two times per quarter, on average), we want you to have the chance to meet clients when possible!
• Bachelor’s Degree is highly preferred.
• Healthcare and Wellness industry knowledge is strongly preferred.
• Strong organizational skills and detail orientation.
• A high level of professionalism and positive work behavior.
• Ability to work effectively in a fast paced, high energy, team-oriented environment.
• Ability to multi-task and perform effectively under pressure.
• Required to work cross-functionally within the organization and with external clients.
• Self-directed and proven ability to work independently.
• Strong analytical, problem-solving skills.
• Strong knowledge of MS Office suite.
• Knowledge of Salesforce (or another CRM platform), preferred.

Catapult Health