General Summary
The Makerting Coordinator is responsible for proposal preparation and coordination, marketing research for corporate marketing initiatives and business development activities. This role assists in general marketing support including maintaining project and technical staff resume, assisting with digital marketing initiatives, publishing and graphic design for all marketing efforts.
Primary Duties And Responsibilities
·       Develops and maintains technical staff’s resumes, boilerplate information, and project descriptions and other branded material to support the organizations business objectives.
·       Assists in developing proposals and qualifications packages in conjunction with Project Managers for clients and prospective clients in all market segments.
·       Conducts research to support proposal development.
·       Assists in the development, organization and production of marketing materials such as presentation materials, resumes and brochures.
·       Works collaboratively with marketing staff.
·       Researches, collects, writes and edits content for social media, website and newsletters.
·       Inputs data into the corporate CRM platform.
·       Assists with marketing and business development planning efforts.
·       Researches target markets, competition, potential clients and client satisfaction.
·       Assists in trip coordination including setting meetings.
·       Attends events and visits projects as needed to photograph.
·       Provides administrative support including word-processing, desktop publishing and graphic design skills to produce proposal and presentations.
·       Performs other duties as assigned.
Formal Education, Licenses and Certifications
·       Bachelor’s Degree in Marketing or Communications, or other related discipline or associate’s degree and related experience.
·       Society of Marketing Professional Services (SMPS) Certified Professional Services Marketer Certification (CPSM) preferred.
Knowledge And Experience
·       Experience in preparing proposals under tight timelines and collaborating with technical staff.
·       Minimum of 2 years of marketing experience; experience in the A|E|C industry preferred.
·       Knowledge in marketing, branding and business development strategy.
·       Experience in developing and maintaining project information sheets and technical staff resumes.
·       Experience in developing marketing promotional materials for print or digital publication, internal and external.
·       Experience in coordinating events, both internal and external.
·       Experience using platforms, such as WordPress, LinkedIn, Facebook, and YouTube.
Competencies and Personal Attributes
·       Communication proficiency – Demonstrates professional verbal, technical and creative writing skills.
·       Technical capacity- Proficient in Adobe Creative Suite (Adobe Photoshop CS, Adobe IllustratorCS, Adobe InDesign CS, etc.)
·       Collaborations skills – Ability to effectively work on a team, develop ideas and team consensus, accept, learn, and adapt to opposing viewpoints.
·       Responsive – Demonstrates sound prioritization and applies appropriate sense of urgency.
·       Positive – Cooperative with others on the job and displaying a good-natured and positive attitude.
·       Proficient in time management.
·       Demonstrates ability to take initiative.
·       Solid organizational skills.
·       Problem solving- persistently completes assigned tasks efficiently and exercises sound business judgment.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to stand; walk; use hands to finger, handle or feel; and reach with hands and arms. The employee may occasionally lift up to 10 pounds.
Availability
This is a full-time position and potential for working remote. Days and hours of work are Monday through Friday, 8 a.m. to 5 p.m. Requires the ability to occasionally work in the evening/night.
Travel
Travel is primarily local during the business day, although some out-of-the-area and overnight travel may be expected.
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