Vonage Marketing Mission:
Vonage is unifying communications in the Cloud. We live in a flat world where businesses must compete on excellent customer experiences, which are enabled by great communications. Vonage is the only single-stack, cloud-native communications provider with all the necessary solutions aligned to one roadmap.
Our ‘One Vonage’ solution provides contact center, unified communications, AI, app integration, conversational commerce, and a communication APIs platform. It is an industry-disruptive offering that comes with a 99.999% uptime reliability backed by SLAs. As Analysts keep telling us, our communications solution is future-proofed.
Why this role matters
We are looking for an exceptional Product Marketer to be responsible for positioning our contact center solutions in North America, Europe, and Australia. Key to success in this role is creatively rethinking how to position our industry-leading solution in a crowded market space.
This position can be located near one of our Vonage locations: Holmdel, NJ; Atlanta, GA; Austin, TX; San Francisco, CA; OR in London or Basingstoke (UK).
Product Marketing is at the forefront of the go-to-market motion across the Vonage portfolio of products and services. This team develops the market strategy and all related materials for various audiences.
To be successful, you would consider yourself a trailblazer. You understand compelling messaging, laser-focused campaigns, and successful partnerships in a hyper-growth organization. You thrive in collaborative environments, enjoy working with teams across the company, and know how to influence cross-functional teams. You understand how to speak and market to different global sales teams, a wide range of channel partners, and Vonage’s #1 partner, Salesforce.
IF THIS SOUNDS LIKE YOU, CONTINUE READING BELOW…
What you will do
- Design, develop, and execute first-class product marketing of our contact center solutions.
- Craft concise, compelling messaging and positioning for internally and externally-facing collateral, including demo videos, customer videos, data sheets, presentations, whitepapers, e-guides, blogs and Salesforce AppExchange content.
- Work closely with product management to translate individual product roadmaps into strong go-to-market programs.
- Own external-facing product launch processes for new products and capabilities, targeted toward current and potential customers.
- Support Vonage Sales Enablement with training presentations, Sales FAQs, collateral, etc.
- Work with other Marketing teams to coordinate content, digital advertising, and events as part of larger campaigns.
- Contribute to competitive analysis of key competitors, as well as general market research.
- Work independently as a team of one, while also being comfortable working cross-functionally with Product Management, Sales, and the rest of Marketing.
What you will bring
- Excellent written and presentation communication skills.
- Strong interpersonal skills with the ability to collaborate and work cross-functionally effectively.
- A track record of partnering successfully with marketing teams on campaigns and plans.
- The ability to work virtually with teams spread across North America and EMEA.
- The flexibility to quickly reprioritize your work if required, while maintaining a long-term perspective on department and company objectives.
What’s required for application
- 5+ years of Software/SaaS/CCaaS marketing experience, ideally with a focus on contact center/CRM.
- A strong knowledge of buyer personas, their buying criteria, and the customer journey.
- A good understanding of Cloud Communications.
- A hunger to learn more about excellence in product marketing and best practice Product Line Management processes.
What’s in it for you
In addition to providing exciting work, career advancement opportunities, and a collaborative work environment, Vonage provides competitive pay and benefits including unlimited discretionary time off and tuition reimbursement.
Note: The purpose of this profile is to provide a general summary of essential responsibilities for the position and is not meant as an exhaustive list. Assignments may differ for individuals within the same role based on business conditions, departmental need or geographic location.
Vonage
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