Sharesale
Log InSign Up
HomeSocial Media Director

Social Media Director

$$$
Social Media Director

Requisition ID: 2023-6055
# of Openings: 1
Location: US-UT-Logan
Category: Marketing & PR
Position Type: Benefited Full-Time
Job Classification: Exempt
College: Marketing & Communications
Department: Digital Strategy & Analytics
Advertised Salary: Commensurate with education and experience, plus excellent benefits

Overview
Reporting to the Associate VP of Digital Strategy and Analytics, the Director of Social Media (Marketer III) will have oversight of the social media team and Utah State University’s primary social media channels and be responsible for the day-to-day management, development and implementation of the University’s social media strategy and implementation.

Responsibilities
This position, located on the Logan campus, serves as a leader within the Digital Strategy and Analytics team and as a member on the University Marketing and Communications directors team. Therefore, this individual must display a high level of professional judgement and demonstrate an ability and willingness to work collaboratively and diplomatically with teammates across the different divisions within UMAC and across campus. As the director of social media, this individual must understand the high level of influence and impact their role working in social media can have so professional judgement is critical, establishing rapport across campus is a must, and practicing good judgement is expected. This position works closely with the digital strategy and analytics (DSA) leadership team (AVP and Web) to develop internal processes for DSA that guide tactics that support the overall efforts for UMAC.

Success in this position will require the talent and experience to create content based on the understanding of USUs brand, social audiences consumption habits and analytics, adapting new and current strategies, and researching and recommending new engagement tactics and technologies.

Responsibilities include:

  • Develop and execute a comprehensive social media strategy – lead and monitor the day-to-day social marketing and engagement activities, including the creation and execution of a content calendar and creation and execution of large-scale engagement generation campaigns.
  • Supervision of the Social Media Specialist and student employees, and coordination with all college and departmental social media managers – lead the University Social Media Committee.
  • Monitor, assess, and configure analytics features such as goals, dashboards and reports; develop monthly reports for all campaigns and social media outlets, as well as quarterly reports for Board of Trustee presentations.
  • Respond to and engage with prospective and current students; represent the University in a positive and professional manner in line with USUs values and mission.
  • Social media support during communications crises
    • Monitor all social accounts during crises and media crises
    • Work with USUs strategic communications team to post campus alerts through USUs Code Blue system
    • Ability to collaborate with crisis communication team to disseminate messages when appropriate or when needed
    • Help maintain the crisis communications plan
    • Provide post-crisis feedback as needed
  • Develop and execute paid social/digital advertising strategy, coordinating with applicable USU marketing campaigns and timely content “boosting” and “sponsored post”
  • Manage the social media advertising budget.
  • Lead institutional branding efforts across all USU-related social media accounts, including the implementation and maintenance of USU social media policies, guidelines and procedures across campuses.
  • Support campus partners through consultation and collaboration
    • Work with colleges and departments social media managers to help implement advertising campaigns if asked/requested
    • Provide consultation as to how to best represent USU for brand unity whenever applicable
  • Other duties as assigned

Qualifications
Minimum Qualifications:

  • Bachelors degree in marketing, communications, or related field and 4 years proven social media working experience OR an equivalent combination of education and experience (1 to 1 credit for years of experience in lieu of education).
  • Experience in setting up and optimizing digital advertising campaigns
  • Expert-level experience with online media platforms including: AdWords, Facebook, Twitter, Instagram, LinkedIn, etc.
  • Experience buying across multiple digital media channels such as: Paid Search, Mobile, Paid Social, Streaming, and Display Advertising.
  • Proven results executing social media marketing campaigns
  • Highly creative with experience in identifying target audiences and devising social campaigns and content that engage, inform and motivate.
  • Demonstrated leadership and team management skills, including experience supervising multiple full-time staff and/or part-time student employees.
  • Experience in optimizing landing pages and user funnels

Preferred Qualifications:

  • Experience in Higher Education
  • 7 years proven social media working experience

Knowledge, Skills, and Abilities:

  • Solid knowledge and experience with social media advertising
  • Ability to plan, buy, and track ad campaigns for multiple clients
  • Excellent verbal and written communication skills
  • Strong analytical skills
  • Demonstrated high level of professional judgement
  • Solid knowledge of website analytics tools (e.g., Google Analytics)
  • Comfort with Adobe Creative Suite tools such as InDesign, Photoshop, Illustrator
  • Ability to work independently on all aspects of the position, including the ability to prioritize workflow to meet critical deadlines while paying attention to important details and uphold a can-do attitude at all times.
  • Ability to work collaboratively in a team environment
  • Ability to handle multiple tasks and deadlines with great attention to detail

Required Documents
Along with the online application, please attach:

  • Resume/CV to be uploaded at the beginning of your application in the Candidate Profile under “Resume/CV”
  • Name and contact information (including email) of three professional references to be entered at the beginning of your application in the Candidate Profile
  • Cover Letter to be typed/pasted at the end of your application

**Document size may not exceed 10 MB.**

Advertised Salary
Commensurate with education and experience, plus excellent benefits

ADA
Employees work indoors and are protected from weather and/or contaminants, but not, necessarily, occasional temperature changes. The employee is regularly required to sit and often uses repetitive hand motions.

University Highlights
University Marking & Communications (UMAC) defines, strengthens, amplifies, and protects the Utah State University brand experience while leading a systemwide culture of collaboration to articulate our university strengths and opportunities. We are committed to telling the USU story, ensuring that our university’s mission and values are collectively shared in ways that elevate our reputation and highlight our impact through a unified voice.

The Digital Strategy & Analytics team within UMAC offers vision, support, and analysis for the digital resources utilized by USU, including the design, development, and maintenance of usu.edu, USU web templates, and the central social media pages. USU’s social media presence is recognized as one of the best in the country, ranked No. 2 in RivalIQ’s 2021 Higher-Ed Social Media Engagement Report, among the nation’s top 350 colleges and universities.

Utah State University (USU) was founded in 1888 and is Utahs land-grant and space-grant university. USU is one of only 146 research institutions in the U.S. classified as R1 “very high research activity” by the Carnegie Classification of Institutions of Higher Education. As one of the two premier research institutions in Utah, USU provides a high-quality education at an affordable price. With its main campus in Logan, the university serves approximately 27,500 students, including 24,255 undergraduates and 3,171 graduate students. USU Online has served students from all 50 states and 55 countries for 25 years.

USUs statewide system features three residential campuses, 30 total campus locations, and 23 Extension education centers. The university employs 903 full-time faculty members, 124 executive administrators, and 1,649 full-time support staff. USU offers 115 undergraduate majors, as well as 91 masters and 42 doctoral degrees. Learn more about USU.

A core characteristic of USU is engagement with communities and people in economic development, improvements to quality of life, and human capital. Through the practical application of knowledge, the University and its faculty engage and share expertise with the state, nation, and world, preserving the historical land-grant tradition of partnering with communities to address critical societal issues in the interest of the public good.

The USU main campus is located in beautiful Logan, Utah, a city of about 50,000 situated in a picturesque mountain valley about 80 miles north of Salt Lake City. Outstanding recreational opportunities abound in the nearby mountains and proximate region.

USU is sensitive to the needs of dual career couples and provides a Dual Career Assistance program to support careers for partners who are also seeking employment.

USU endeavors to provide reasonable accommodations to ensure equal access in all aspects of employment to qualified persons with disabilities. To request a reasonable accommodation for a disability, please contact the universitys ADA Coordinator in the Human Resource office at 435-797-0122 or submit a request at [email protected].

USU Land Acknowledgment

Please visit our website to learn about Utah States land acknowledgment of the eight tribes of Utah.

Notice of Non-discrimination

In its programs and activities, including in admissions and employment, Utah State University does not discriminate or tolerate discrimination, including harassment, based on race, color, religion, sex, national origin, age, genetic information, sexual orientation, gender identity or expression, disability, status as a protected veteran, or any other status protected by University policy, Title IX, or any other federal, state, or local law.

The following individuals have been designated to handle inquiries regarding the application of Title IX and its implementing regulations and/or USUs non-discrimination policies:

Executive Director of the Office of Equity Matthew Pinner, [email protected], Distance Education Rm. 401, 435-797-1266

Title IX Coordinator Matthew Pinner, [email protected], Distance Education Rm. 404, 435-797-1266

Mailing address: 5100 Old Main Hill, Logan, Ut 84322

For further information regarding non-discrimination, please visit https://equity.usu.edu/, or contact:

U.S. Department of Education, Office of Assistant Secretary for Civil Rights, 800-421-3481, [email protected]

U.S. Department of Education, Denver Regional Office, 303-844-5695, [email protected]

  • updated 11/2022

To apply, visit https://careers-usu.icims.com/jobs/6055/social-media-director/job?in_iframe=1

jeid-cfa0021b25bc47449b440fd971d96016

Utah State University

Related jobs:

Casting Call for Women’s Board Assistant

Job Description
A top-tier Los Angeles modeling agency is currently hiring a Women’s Board Assistant to support its elite talent roster. This role is perfect for individuals passionate about fashion, talent management, and fast-paced creative environments. Prior experience in a talent or modeling agency is preferred and will help you thrive in this exciting and dynamic position.

Job Responsibilities

  • Assist agents with day-to-day operations and model management

  • Coordinate appointments, castings, and schedules for talent

  • Communicate with clients, models, and internal teams professionally

  • Maintain organized records and support contract and booking processes

Requirements

  • Previous experience in a talent, casting, or modeling agency preferred

  • Strong communication, time management, and organizational skills

  • Comfortable working in a fast-paced, high-pressure environment

  • Based in Los Angeles or able to work locally

Compensation

  • Compensation details to be discussed with selected candidates

Talent Agent, Junior Agent, and Agent’s Assistant

Job Description
A leading agency for actors and models is seeking driven individuals for the roles of Talent Agent, Junior Agent (full-time), and Agent’s Assistant (part-time). These in-office positions offer an exciting opportunity to work and grow within a fast-paced environment in the entertainment industry. Ideal candidates will help discover and nurture new talent, support agency operations, and contribute to a thriving team culture.

Job Responsibilities

  • Schedule and organize on-camera auditions

  • Manage social media for agency talent and events

  • Scout and meet new talent for representation

  • Organize and update talent materials and databases

  • Assist with daily office operations and talent communication

  • Support agents with various administrative tasks

Requirements

  • Well organized, tech savvy, and reliable

  • Excellent communication skills and a creative mindset

  • Ability to multitask and work efficiently in a fast-paced office

  • Conscientious and detail-oriented

  • Interest in film, theater, or acting is a plus

  • No prior entertainment industry experience required

  • Must be able to work on-site; this is not a remote position

Compensation

  • Competitive pay; full-time and part-time positions available

Crew Positions for Short Film “Strangers”

Join the team for an exciting student short film, “Strangers,” filming soon in North Georgia! This is an excellent opportunity for film professionals and aspiring crew to gain IMDb credit, build your portfolio, and collaborate with a passionate team.

Job Description
Be a key part of a dynamic film crew, working closely with the director to bring this project to life. Crew members will receive on-set experience, IMDb credit, a copy of the film, reel material, and meals during production.

Job Responsibilities

  • First Assistant Director: Keep the project on track, manage the schedule, and ensure a smooth shoot

  • Camera Operator: Capture high-quality visuals and support the director’s vision

  • Make-Up Artist: Provide basic make-up to help cast look their best (or their worst)

  • Boom Operator: Hold the boom and ensure clean, professional sound throughout production

Requirements

  • Local to North Georgia (Alpharetta, Cumming, Duluth, or nearby)

  • Team player with strong communication and reliability

  • Experience preferred but passionate newcomers welcome

  • Willingness to commit to five weekends of filming

Compensation

  • Unpaid, but includes IMDb credit, a copy of the film, reel material, and meals on set

  • Festival exposure and a creative, supportive environment

Model & Talent Booker Assistant

Job Description
Step into the exciting world of talent and modeling with a dynamic opportunity to become a Model & Talent Booker Assistant. This full-time, hybrid position based in Orlando, FL, is perfect for professionals eager to make their mark in the entertainment industry. Support talent operations and bookings while working closely with industry leaders to match the right faces with the right gigs.

Job Responsibilities

  • Assist in coordinating model and talent bookings for a variety of projects

  • Communicate with talent, clients, and production teams to confirm scheduling

  • Maintain organized records of talent portfolios, availability, and contracts

  • Support day-to-day administrative tasks to keep operations running smoothly

  • Contribute to scouting, talent development, and casting logistics

Requirements

  • Strong interest or background in entertainment, modeling, or talent management

  • Exceptional communication and multitasking skills

  • Detail-oriented with the ability to work in a fast-paced environment

  • Proficient with standard office tools and scheduling platforms

  • Based in or able to commute to Orlando, FL (hybrid setup)

Compensation

  • Full-time position with competitive pay

  • Opportunity for career growth within the talent industry

  • Hybrid work flexibility

Wardrobe Stylist Wanted for Creative Test Shoot

Job Description
An upcoming creative test shoot is seeking a passionate and detail-oriented wardrobe stylist to join a visionary team of creatives. This is a great opportunity to collaborate on a high-concept shoot in a professional studio setting and bring bold, editorial fashion looks to life. Ideal for stylists looking to grow their network and expand their portfolio.

Job Responsibilities

  • Curate wardrobe selections that match the creative vision of the shoot

  • Source, organize, and style outfits for the models

  • Collaborate closely with the photographer, director, and glam team

  • Ensure wardrobe changes are executed smoothly and efficiently during the shoot

Requirements

  • Prior experience as a wardrobe stylist in editorial, fashion, or commercial shoots

  • Strong eye for color, texture, and detail

  • Ability to work independently and within a team

  • Reliable, punctual, and professional demeanor

Compensation

  • Portfolio-building opportunity with a creative production team

  • Networking with industry professionals

  • Additional perks may be discussed based on experience

Now Hiring: Film Crew for Feature Project in Columbus, GA

An exciting opportunity is now open for experienced and passionate crew members to join the production of a new indie feature film, The Life and Deaths of Wilson Shedd. Filming will take place in the Columbus and LaGrange, Georgia area. The production is actively accepting resumes for a wide range of crew positions and is especially interested in collaborating with local talent.

Job Description
Join a dynamic production team for an upcoming independent feature film with a unique story and strong creative vision. This project offers a chance to work alongside dedicated professionals in a supportive, fast-paced environment. All crew positions are currently open.

Job Responsibilities

  • Collaborate with the production team to ensure smooth daily operations on set

  • Fulfill role-specific duties (e.g., camera, sound, lighting, art department, etc.)

  • Maintain high standards of professionalism and safety

  • Communicate effectively with department heads and fellow crew members

  • Adapt quickly to schedule changes and production needs

Requirements

  • Prior experience in your specific film department (entry-level candidates may be considered)

  • Strong work ethic and problem-solving mindset

  • Ability to work in a collaborative, on-location environment

  • Must be available during the shooting schedule in the Columbus/LaGrange area

  • Georgia-based applicants preferred

Compensation

  • Competitive pay (based on experience and role)

  • Meals provided on set

  • Opportunity to gain credit on a feature film project

  • Valuable networking experience in a professional production setting

Now Casting Yacht Chefs

Job Description
A unique opportunity is open for experienced chefs ready to bring their culinary skills to the high seas. This casting call is for passionate, professional chefs with yachting experience who can thrive in a fast-paced, luxury environment. If you’ve got a flair for gourmet cuisine and the ability to adapt in compact, dynamic spaces, this could be your next big gig.

Job Responsibilities

  • Prepare high-end meals for guests and crew aboard a luxury yacht

  • Plan diverse menus and accommodate dietary restrictions or preferences

  • Manage provisioning and food storage with limited space

  • Maintain kitchen cleanliness and follow strict safety standards

  • Work closely with the yacht crew to deliver seamless guest experiences

Requirements

  • Previous experience as a chef on yachts or in similar high-end hospitality environments

  • Strong culinary background with an impressive portfolio

  • Ability to adapt to various cuisines and dietary needs

  • Excellent time management and communication skills

  • Valid yachting certifications and a current culinary CV

Compensation

  • Competitive pay based on experience and role

  • Travel accommodations provided

  • Opportunity to work in luxurious and exciting locations

Feature Film Crew Call – Paid Opportunities Across Multiple Departments

Job Description
A feature film production is assembling a talented and experienced crew for an upcoming shoot scheduled to begin mid-July through August in Dallas, TX. We’re seeking creative, detail-oriented professionals who are strong communicators, collaborative team players, and problem solvers ready to help bring a vision to life. Whether you’re a seasoned crew member or looking to build experience, there are several roles open for both key and supporting positions.

Job Responsibilities

  • Contribute to smooth production operations and meet deadlines

  • Collaborate with department leads and talent to maintain creative vision

  • Uphold professionalism and efficiency throughout filming

  • Communicate proactively and adapt to the needs of the set

Requirements

  • Must have relevant experience or strong desire to work behind the scenes

  • Must be a team player with excellent communication and organizational skills

  • Willingness to take initiative and solve problems on the go

  • Located in or able to work locally in Dallas, TX

Compensation

  • All positions listed are paid

  • Intern and assistant roles also available (please specify interest in subject line)

Open Positions Include:

  • Production Coordinator

  • Script Supervisor

  • Art Director

  • 2nd Assistant Director

  • Gaffer

  • Set Designer

  • Set Decorator

  • Property Master

  • HMUA / MUA Assistant

  • Wardrobe / Wardrobe Assistant

  • BTS Photographer

  • Boom Operator

  • Kid Wrangler

  • Production Assistants

$$$

Utility II – Live Gymnastics Broadcast Crew (Ft Worth, TX)

Join a fast-paced technical crew supporting the NCAA Gymnastics Championship at Dickies Arena. This Utility II role focuses on setting up and tearing down equipment for live TV coverage. You’ll be responsible for handling medium to heavy broadcast gear, pulling and coiling cables, assisting camera operators, and supporting lighting and scenic teams. The role may involve climbing ladders and working on elevated platforms—perfect for someone experienced in high-energy live production environments.

Job Responsibilities

  • Assist with technical setup and breakdown for remote broadcast crews

  • Load/unload broadcast gear and organize cables and camera equipment

  • Support scenic and lighting operations, including work on scaffolding

  • Pull and coil cables for operators and manage battery setups

  • Ensure production areas are neat, organized, and operationally ready

Requirements

  • Must reside within 100 miles of Dickies Arena in Ft Worth, TX

  • Must be 18 years or older and legally eligible to work in the U.S.

  • Must have completed at least 7 regional-level utility jobs in live productions

  • Familiarity with live production equipment: monitors, cables, cameras

  • Skilled at wrapping/unwrapping cables and keeping cable coils tidy

Preferred Qualifications

  • Direct experience with venue production areas and technical broadcast setups

Compensation

  • Paid opportunity to work a major sporting event and gain live broadcast experience

  • Collaborate with top-tier professionals in the entertainment and production industry

$$$

Utility I – Live TV Production Support (Detroit, MI)

Join a high-energy production team for a live sports broadcast at Ford Field. This Utility I position plays a hands-on role in supporting game day broadcast operations. You’ll assist with the setup and teardown of technical gear, manage camera carts, help with lighting equipment, and move medium to heavy cases of gear from trucks. This is a great opportunity for professionals looking to gain more experience in live television and event production.

Job Responsibilities

  • Assist with game day setup and breakdown of technical equipment

  • Manage and safeguard camera carts and broadcast cabling

  • Handle light panels and power equipment for crews

  • Load/unload gear from broadcast trucks

  • Carry equipment and support crew members throughout the event

Requirements

  • Must live within 65 miles of Ford Field in Detroit, MI

  • Must be 18 years or older and eligible to work in the U.S.

  • Basic knowledge of live TV or broadcast production

  • Ability to carry up to 50 lbs of equipment

  • Comfortable walking and working for extended periods

  • Must be a fast learner with a strong work ethic

Compensation

  • Paid position with hands-on experience in live sports broadcasting

  • Opportunity to grow in the entertainment and broadcast industry

$$$

Runner I – Live Broadcast Assistant (Detroit, MI)

Join a dynamic broadcast crew at Ford Field and play a key role in live television production. This on-site position supports operations and production for remote sports broadcasts. As a Runner, you’ll handle essential support duties like distributing information, coordinating with announcers, and completing show-related tasks. The ideal candidate is reliable, fast-moving, and knowledgeable about live event production.

Job Responsibilities

  • Run errands and deliver information between departments

  • Support coordination of announcer arrivals and departures

  • Assist with logistical and operational needs as assigned

  • Maintain effective communication throughout the production day

  • Adapt to evolving tasks in a fast-paced environment

Requirements

  • Must live within 100 miles of the venue in Detroit, MI

  • Must be 21+ years old and legally eligible to work in the U.S.

  • Must have a valid driver’s license

  • Previous runner or PA experience required

  • Strong communication skills (text, email, phone)

  • Positive and proactive attitude under pressure

  • Familiarity with the venue and surrounding area

Compensation

  • Paid opportunity

  • Gain valuable experience working on a major broadcast production

$$$

Utility II – Live Sports Broadcast Crew (Detroit, MI)

Join a professional broadcast team at Ford Field as a Utility II crew member supporting live sports coverage. This hands-on role is perfect for individuals who thrive in fast-paced production environments and are eager to contribute to technical operations. You’ll help with setup, teardown, and critical support duties on game day, ensuring smooth execution of live TV broadcasts.

Job Responsibilities

  • Load and unload medium to heavy equipment from broadcast trucks

  • Set up and manage cable layouts for camera and audio systems

  • Assist with pulling and coiling cables for camera operators

  • Support lighting and scenic departments as needed

  • Work at heights on ladders, scaffolding, and rooftops

Requirements

  • Must live within 65 miles of Ford Field in Detroit, MI

  • Must be 18+ years old and legally eligible to work in the U.S.

  • Must have experience working at least 7 previous shows in a similar utility role

  • Must have knowledge of cameras, monitors, and cable systems

  • Skilled in coiling and organizing cables for live production

Preferred Qualifications

  • Familiarity with venue layouts and backstage production areas

Compensation

  • Paid gig

  • Valuable experience in national sports broadcasting

Share this job:

Job overview

Location:
Job type:
Ethnicity:
Body type:
Expiration date:
04-14-2023

Job skills

Are you ready to get discovered?

Gain access to thousands of jobs and appear higher in the search results now!