Company Description
VeSync is a portfolio company with brands that cover different categories of health & wellness products. We wouldn’t be surprised if you have one of our Levoit air purifiers in your living room or a COSORI air fryer whipping up healthy and delicious meals for you every night.
We’re a young and energetic company, we’ve had tremendous success, and we are constantly growing our team. As we garner more industry attention – just check out our accomplishments and awards by CES Innovation, iF Design, IGA, and Red Dot – we also need driven and talented people to join our team.
That brings us to you, and what you’ll be joining. Our teams are smart and diligent and take ownership of their work – they’re confident in their work but know how to collaborate with open ears and a spirit of learning. If you’re down-to-earth, approachable, and easy to strike up a conversation with, this may be a great fit for you.
Check out the VeSync sub-brands:
levoit.com | cosori.com | Etekcity.com
Job Overview
We are looking for a visionary who loves all things creative, ranging from copy, design, and production. This person is a natural-born creative who is highly motivated and willing to work in a fast-paced environment. Their main role is to translate marketing strategies into beautiful and competitive creative for marketing campaigns and the retail packaging experience. As a leader within the Creative Services business unit, they are responsible for the creative development and final output of the various projects they are assigned to. They are also ready and willing to roll up their sleeves and work alongside graphic and visual designers to deliver creative assets. The associate art director is responsible for managing the various internal and external resources with Creative Services. They will serve as the leader of cross-functional creative teams, promoting quality, productivity, teamwork, and unity in visual direction across a variety of mediums and platforms.
What you will do at VeSync:
- Lead creative concept development for marketing campaigns and product launches within the Creative Services business unit
- Lead creative development for retail packaging and in-store displays
- Create decks outlining the concept pitches for creative development
- Understand marketing initiatives and strategic positioning for products and relay them to the Creative Services unit
- Ensure the marketing department’s intended messages are delivered clearly and creatively to consumers
- Take work from concept to final execution, ensuring final assets are reflective of the vision and direction agreed upon by both the Marketing department and Creative Services unit
- Coordinate with department leaders and project managers within the Creative Services unit to align resources and create a unified vision
- Oversee the implementation of branding standards within marketing-focused and retail creative assets including, but not limited to, logo application, color palettes, typography, iconography, and illustration
- Execute art direction for relevant marketing and retail packaging initiatives through use of internal creative teams and external creative partners
- Serve in any capacity to fill in any gaps in graphic or visual design
- Manage the relationship between the company and external creative partners
- Review and approve assets from internal creative teams and external creative partners
- Ensure brand and visual communication standards are met for all marketing campaigns and product launch assets
- Carry out other duties as assigned by the Company
What you bring to the role:
- Bachelor’s degree in graphic design or related field
- Proficient in Microsoft 365 programs
- Expert in the principles of graphic design including, but not limited to, typography, layout, color theory, hierarchy and balance
- Proficient in InDesign, Photoshop, Illustrator, or other relevant visual design tools
- Experienced in working cross-functionally with other creative disciplines
- Strong understanding of marketing strategies
- Demonstrable graphic or visual design skills with a strong portfolio, specializing in creative marketing assets
- Hands-on experience developing packaging designs and consumer-facing in-store displays (POP, POS, PDQ, endcaps)
- Experience working on creative production assets for small home appliances preferred (in-house or agency)
- Knowledge of and ability to apply sustainable practices in print collateral preferred
- Skilled in creating decks in PowerPoint, Keynote, or other relevant software
- Able to develop creative that effectively communicates to our target audiences
- Proven leadership ability by providing strong communication (verbal and written), effective feedback, and clear direction
- Strategic in assigning roles based on team skills and delegating responsibilities
- Motivated to push creative boundaries while multitasking in a fast-paced, deadline-driven environment
- Receptive to feedback and ability to adapt to the changing needs of the business
- Innovative with a strong passion and vision for all things creative
Perks & Benefits:
- 100% covered Medical/Dental/Vision for employee AND spouse + dependents!
- 401K with 4% employer match (eligible after 90 days of employment) and immediate vesting
- Generous Sick + Vacation policy + paid holidays
- Life Insurance
- Voluntary Life Insurance
- Disability Insurance
- Critical Illness Coverage
- Accident Insurance
- Healthcare FSA
- Dependent Care FSA
- Travel Assistance Program
- Employee Assistance Program (EAP)
- Gym/ Wellness membership
- Fully stocked kitchen
VeSync (US)
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